Monday, May 8, 2023

AU Small Finance Bank Launches “Business Cashback RuPay” Credit Card

AU Small Finance Bank has partnered with RuPay to introduce the “Business Cashback RuPay” credit card, an innovative solution tailored to meet the financial requirements of self-employed customers. This latest offering is aimed at providing a diverse range of benefits to small businesses. The Credit Card was launched in the esteemed presence of Mr. Dilip Asbe, CEO of National Payments Corporation of India and Mr. Sanjay Agarwal, MD & CEO of AU Small Finance Bank. 

AU Small Finance Bank's Business Cashback RuPay Credit Card simplifies financial operations for businesses with benefits like upto 2% cashback, 48 days interest-free credit, and instant loans. It also offers fire insurance, burglary, and housebreaking coverage, making it a one-stop solution for businesses. 

“At AU Small Finance Bank, we understand that the small and medium-sized enterprises (MSMEs) are the backbone of Indian economy and we have been serving this segment since the last 28 years. We are committed to providing innovative financial solutions that cater to the unique needs of this segment and Business Cashback RuPay credit card is a testament to our commitment to the MSMEs. As the self-employed customer segment is at the heart of our bank, we are focused on adding value to these customers and promoting credit inclusion. Going forward, we shall work towards bringing customized benefits to MSMEs through our other Credit Card variants too,” said Mr. Sanjay Agarwal, MD & CEO of AU SFB. 

The credit card also provides lifestyle and travel benefits. Their Silver Spoon Dining Program also offers cardholders up to 30% off at over 300 restaurants, 8 complimentary railway lounge access per annum, and 1%* fuel surcharge waiver. 

"I am delighted to attend the launch event and witness the introduction of AU Small Finance Bank's Business Cashback RuPay Credit Card. National Payments Corporation of India is committed to promoting innovation in the banking sector, and this credit card is a clear example of that. AU Small Finance Bank has consistently demonstrated their dedication to excellence and innovation in the banking industry. This credit card is a fantastic solution that empowers self-employed individuals and promotes financial inclusion. I'm confident that this credit card will be a great success and benefit numerous businesses. Congratulations to AU SFB, keep up the great work,” said Mr. Dilip Asbe, CEO, National Payments Corporation of India.  

AU Small Finance Bank is one of the leading providers of innovative and reliable financial solutions for self-employed individuals and businesses. With an unwavering commitment to excellence and credit inclusion, the bank continuously improves and deepens its services, offering a comprehensive range of benefits. AU SFB is poised to bring unprecedented efficiencies to the banking and business ecosystem, contributing to the growth of the Indian economy and empowering the SME sector.  

About AU Small Finance Bank:  

AU Small Finance Bank Limited (AU Bank) is a scheduled commercial bank, a Fortune India 500 Company and the largest Small Finance Bank in the country. Starting its journey from the hinterlands of Rajasthan, today AU Bank is the largest Small Finance Bank with a deep understanding of the rural and semi-urban markets that has enabled it build robust business model facilitating inclusive growth. With 28 years legacy of being a retail focused and customer-centric institution, AU started its banking operations in April 2017 and as on 31st March 2023, it has established operations across 1,027 banking touchpoints while serving 38.6 Lakh+ customers in 21 States & 3 Union Territories with an employee base of 28,320 employees. The Bank has a net worth of ? 10,977 Cr, deposit base of ? 69,365 Cr, Gross Advance of ? 59,158 Cr and a Balance sheet size of ? 90,216 Cr. AU Bank enjoys the trust of marquee investors and is listed at both the leading stock exchanges viz. NSE and BSE. It has consistently maintained high external credit Rating from all major rating agencies like CRISIL, CARE Ratings and India Ratings. 

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