Yuj Foundation Unveils Art Of Community, A Book Celebrating Over A Decade

* Of Making Art Accessible Through Public Art Festivals Across Multiple Cities
* The commemorative edition chronicles over 10 years of transforming public spaces into cultural landmarks while empowering the next generation of artists

Yuj Foundation today unveiled Art of Community, an archival book that captures over a decade of India's Public Art Festivals. More than a visual archive, the publication celebrates the reimagining of public spaces as platforms for creativity, cultural dialogue and community engagement, while documenting the Foundation's vision of making art accessible to everyone.

The unveiling marks an important milestone in this collaborative journey of over a decade. Art of Community chronicles the evolution of India’s only public art movement that has grown from a single festival in its inaugural edition in 2013 into a pan-India initiative spanning multiple cities, institutions and communities. The book showcases the legacy of the Public Art Festivals while offering a glimpse into their future, taking the story beyond its home cities to inspire artists and audiences around India and the world.

At the heart of the book is the belief that art belongs to everyone and should be accessible to everyone. It documents how the Public Art Festivals have brought together emerging student talent, established artists, artisans, educators, and local communities to transform everyday public spaces into living canvases that encourage conversation, creativity and cultural participation. Over the years, the festivals have become a platform for nurturing young student artists, fostering mentorship and creating meaningful collaborations between academia, artists and the public.

"Great public spaces are defined not only by how they are built, but by how they bring people together. At Yuj Foundation, we believe art has the power to transform everyday places into shared cultural experiences that foster creativity, dialogue and a sense of belonging. Art of Community celebrates a decade of this journey and reaffirms our commitment to creating communities where culture is an integral part of everyday life," said Siddharth Yog, Founding Patron, Yuj Foundation.

"When we began this journey more than a decade ago, our vision was simple; to make art a shared public experience rather than something confined to galleries. The book Art of Community is a celebration of that vision and of the countless artists, students, mentors, institutions and communities who have helped bring it to life. More than an archive of the journey so far, the book is a testament to the transformative power of public art and an invitation to imagine what it can achieve in the years ahead." said Sumi Gupta, curator of Dumas Art Project, Whitefield Art Collective, Punjab Art Initiative, Madras Art Guild and Nagpur Kala Sangh.

Since the first edition of the Dumas Art Project in Surat in 2013, the movement has expanded across Bengaluru, Chennai, Amritsar, Nagpur and Surat, hosting 33 editions of Public Art Festivals that have welcomed more than 11 million visitors. Along the way, the initiative has collaborated with some of India's leading art institutions, including Sir J.J. School of Art, MSU Baroda, Chitrakala Parishath, Lalit Kala Akademi and several universities, while forging international partnerships with UNESCO, the British Council, the Arts for the Future Festival in New York and other global cultural organisations.

Compiled over ten years with contributions from more than 50 individuals, Art of Community is the first publication in what Yuj Foundation envisions as a growing archive of India's public art movement. Through essays, photographs and stories, it captures the evolution of the festivals, their partnerships, the voices of artists and communities, and the impact of making art an integral part of public life.

About Yuj Foundation

Yuj Foundation’s grant making and programs focus on projects and initiatives run directly, or by social entrepreneurs and not-for-profit organizations, in three primary areas - education, (de)urbanization, and the arts. These represent our patron’s belief that a better world requires universal access to quality education, a sustainable world requires regenerative urbanization, and a civilized world requires more support to the arts that make us human.

DSP Asset Managers Appoints Komal Narang As Head Of Distribution

DSP Asset Managers Private Limited (DSPAM) today announced the appointment of Komal Narang as Head of Distribution. She succeeds Usha Nair, who would be retiring from DSP. In her new role, Komal will lead the firm’s distribution strategy as DSPAM looks to deepen relationships with distribution partners and expand access to its investment solutions for investors across India.Komal brings over two decades of experience in financial services, with extensive experience across distribution, sales leadership, customer engagement and business development. She joins DSPAM from JioBlackRock Mutual Fund, where she served as Chief Client Officer, leading the firm's sales, marketing and digital initiatives.

Prior to JioBlackRock, Komal spent over a decade at ICICI Prudential Asset Management, where she held senior leadership positions across customer engagement and business development. In her most recent role as Head – Customer Engagement, she built and led the AMC's B2C business. Earlier, she led organised distribution channels as Head – Business Development.

Earlier in her career, Komal held leadership roles across sales and distribution at ICICI Prudential Life Insurance. She has also worked with Kotak Life Insurance and Indiabulls.

At DSPAM, Komal will lead the firm’s distribution strategy across channels, strategic alliances and distribution marketing. She will focus on deepening partnerships across the distribution ecosystem and strengthening investor engagement as DSP continues to expand its presence across India.

Kalpen Parekh, MD & CEO, DSP Asset Managers, said, “Distribution is much more than a channel for growth. It is how we build trust with investors through long-term relationships with our partners. As investor needs continue to evolve, so must the way we support and engage with our distribution ecosystem. Our Distributor Success Framework goes beyond communication and campaigns. Through this initiative, we share practical growth marketing frameworks that help our partners address real business challenges and grow their practices. It is built on a simple belief: when we help distributors build stronger businesses, we build deeper and more enduring partnerships. Komal brings deep experience across distribution, customer engagement and business development, and we look forward to taking this approach to many more partners across India under her leadership.”

Komal Narang, Head – Distribution, DSP Asset Managers, said, “DSP’s long-term, investor-first philosophy strongly resonates with me. Distribution partners play a vital role in helping investors achieve their financial goals, and I believe our role goes beyond simply offering investment solutions. It is also about bringing meaningful value to our partners through our investment insights, expertise and understanding of investor needs. I look forward to working closely with our distribution partners to deepen relationships, expand access to investment solutions and create a consistent, high-quality experience for investors. I’m excited to join DSP at this stage of its growth journey and contribute to building an even stronger distribution platform."

About DSP Asset Managers

DSP Asset Managers has a track record of nearly three decades of investment excellence. Today, we have the honour of managing money for over 65 lakh investors from all walks of life: hard-working salaried individuals, high-net-worth individuals, NRIs, small and mid-sized business owners, large private & public corporations, trusts and foreign institutions. We take great pride in knowing that we play a key role in the creation of wealth for all our investors and will always continue to be an organization with a purpose - it is our responsibility to make a real difference to the lives of our investors.

DSP Asset Managers is backed by the 160+ year old DSP Group. Over the past one and a half centuries, the family behind the Group has been very influential in the growth and professionalization of capital markets and money management business in India.

Our investors’ interests will always remain at the core of our business, and we will continue to maintain a relentless focus on doing what's best for them, as they #InvestForGood.

Visit us on dspim.com for more.

Capture Moments That Matter With Sony Creator Tools This World Photography Day

Photography has a unique way of turning everyday experiences into memories that can be revisited long after the moment has passed. Whether it is capturing a fleeting expression, documenting a new destination, experimenting with portraits, or creating videos that tell a story, the right tools can make it easier to bring a creative vision to life. As photography and content creation continue to evolve, cameras and supporting equipment are expected to offer not only exceptional image quality, but also the flexibility, speed, and precision needed to capture moments as they happen.

This World Photography Day, it is an opportunity to celebrate the many ways people use photography and visual storytelling to document the world around them. From high-resolution full-frame cameras and versatile lenses to compact creator-focused cameras and professional monitoring headphones, Sony offers a range of tools designed to support different stages of the creative process and help creators capture, create, and refine their work.

Sony Alpha 7R VI: Some moments call for the ability to capture every fine detail, whether it is the texture of a landscape, the expression in a portrait, or the movement of wildlife. The Sony Alpha 7R VI is built for photographers who want high-resolution imaging alongside the speed and autofocus performance needed to capture fleeting moments, making it a powerful tool for everything from landscapes and portraits to wildlife and travel photography.

The Alpha 7R VI features a 66.8MP full-frame fully stacked Exmor RS™ CMOS sensor paired with a BIONZ XR2™ processor with an integrated AI processing unit, delivering high-resolution images while enabling up to 30fps continuous shooting with full AF and AE tracking. It also supports 4K 60p video recording without cropping and advanced subject recognition, giving photographers and creators greater flexibility across landscapes, portraits, wildlife, and travel photography.

Price: INR 4,19,990

Sony FE 50-150mm F2 GM: The right lens can change the way a photographer approaches a scene, offering greater control over composition, perspective, and background separation. The Sony FE 50-150mm F2 GM is designed for creators who want the flexibility of a telephoto zoom while maintaining a bright aperture, making it particularly useful for portraits, events, travel, and situations where getting closer to the subject is not always possible.

With a 50-150mm focal length range and a constant F2 aperture, the G Master lens combines telephoto compression with deep bokeh to help subjects stand out from their surroundings. Its internal zoom design maintains a more consistent form factor while shooting, while Sony's lens technology also helps minimise focus breathing for smoother, more refined movie imagery. At 1,340g, it brings a combination of reach, brightness, and versatility to full-frame E-mount photography.

Price: INR 3,32,490

Sony Alpha 6700L: From documenting travels and weekend getaways to capturing portraits, landscapes, and everyday moments, having a versatile camera can make it easier to explore different styles of photography and filmmaking. The Sony α6700L combines advanced imaging capabilities with a compact APS-C form factor, making it a practical option for creators and photography enthusiasts looking to capture more detailed stills and videos.

Featuring a 26MP APS-C Exmor R™ CMOS sensor, BIONZ XR™ image processor, and a dedicated AI processing unit, the α6700L delivers detailed images with intelligent subject recognition and fast, accurate autofocus. It also supports 4K 60p video recording, 5-axis in-body image stabilisation with up to 5 stops of compensation, and a vari-angle LCD screen, giving creators greater flexibility when shooting both stills and video.

Price: INR 1,17,990

Sony ZV-E10 II: From documenting travels and weekend outings to creating short-form videos and vlogs, everyday moments can often become the most engaging pieces of content. The Sony ZV-E10 II is designed to make that process more approachable, combining a lightweight body with interchangeable lenses and creator-focused features that give users greater flexibility over how they shoot.

Featuring a 26MP APS-C Exmor R™ CMOS sensor and the BIONZ XR™ image processing engine, the ZV-E10 II supports 4K recording at up to 60p and offers features such as Creative Look, Cinematic Vlog, vertical shooting, and 5 GHz Wi-Fi connectivity for convenient sharing. Its high-capacity NP-FZ100 battery also supports extended shooting, while the vari-angle LCD monitor makes it easier to frame and record content from different perspectives.

Price: INR 88,990

Sony MDR-M1: Capturing a great visual is only one part of creating compelling content, particularly when a project also involves video, music, or detailed audio work. The Sony MDR-M1 is designed for precise monitoring, making it a useful addition to a creator's setup when reviewing footage, editing sound, or working on music where accurately hearing every detail matters.

The headphones feature a specially developed driver unit capable of 5Hz to 80kHz ultra-wideband playback, along with a closed acoustic structure that provides effective sound isolation for precise monitoring. Designed for professional stereo and High-Resolution Audio monitoring, the MDR-M1 also comes with detachable cables and a screw-in adapter that supports both 6.3mm and 3.5mm stereo jacks, while its thick, soft earpads are designed for comfortable extended sessions.

Price: INR 19,990

Whether it is a once-in-a-lifetime moment, a familiar scene seen from a new perspective, or a creative idea waiting to be captured, photography gives us a way to preserve experiences and share them with others. From high-resolution cameras and versatile lenses to compact creator tools and precise audio monitoring, these Sony essentials are designed to give photographers and creators the flexibility to capture moments that matter and bring their ideas to life this World Photography Day.  

Nike After Dark Tour Returns To Mumbai, Registration Opens 24 August

* With the race set for 12 December 2026, spots are expected to move fast for Nike’s women-focused night race

The city lights are calling. Get your crew together, mark your calendars and get ready to claim your spot. Nike After Dark Tour Mumbai returns on 12 December 2026, giving women of all backgrounds and abilities the chance to be part of one of Nike’s most anticipated global running experiences.

The Mumbai stop will feature a 10K race, welcoming women to step onto the starting line together for an evening built around sport, confidence, culture and community. With race registrations moving quickly across the global tour, runners are encouraged to prepare early, rally their friends and be ready to register as soon as entries open at 10:00am IST, on 24 August 2026.

The Nike After Dark Tour is a global race series built for women and powered by Nike, bringing together sport, self-expression and the energy of running after the sun goes down. In 2026, the series spans seven major cities around the world, including Shanghai, Sydney, Mexico City, London, Los Angeles, Manila and Mumbai. Now in its second year, the After Dark Tour builds on Nike’s longstanding history of supporting women runners around the world. The inaugural tour drew more than 50,000 women across seven races on five continents, with one in three participants racing for the first time. The Mumbai race continues that momentum, creating a dedicated space for women to run, connect and celebrate what they are capable of.

“Nike After Dark Tour last year was about so much more than crossing a finish line. It created a sense of community, where women showed up for themselves and each other, pushing boundaries, building connections, and inspiring one another every step of the way. Being a part of that collective energy firsthand was incredibly powerful, and I’m excited to see even more women lace up, take that first step, and experience the confidence, connection, and sense of belonging that make this community so special,” said Sahirah Oshidar, Nike After Dark Tour Global Ambassador and Founder of On Tour Club.

The experience begins long before race night. In the weeks leading up to the race, Nike will host guided training sessions led by Nike Running Coaches and curated pre-race community experiences designed to make the journey to the starting line both fun and rewarding. Together, these experiences will help participants prepare for race day, build confidence and connect with the broader running community.

You can also expect the After Dark Tour weekend to be the ultimate girls’ weekend, full of activations, exclusive Nike experiences, on-course energy, finish-line celebrations and the iconic After Dark Tour finisher medal, designed to be worn as a necklace, bracelet, keychain loop or belt chain.

Across the tour, runners will also experience Nike’s latest running, training and sportswear innovations, designed to help women look good, feel good and perform at their best. The same performance technologies developed for Nike’s elite athletes are available to everyday runners, reinforcing the brand’s belief that innovation should serve all athletes, at every level.

“The inaugural Nike After Dark Tour in 2025 showed the incredible appetite for women’s running in India and we’re excited to bring the tour back to Mumbai and welcome even more women to the starting line this year,” said Tarundeep Singh, General Manager, Nike India. “Whether they’re taking on their first 10K, chasing a new personal best, or sharing the experience with friends, Nike After Dark Tour is about giving women the confidence, support and inspiration to discover what’s possible when they challenge themselves to go further together.”

The Mumbai leg of the tour is supported by a roster of partners including Hyperice as the Recovery Partner, Nykaa as the Beauty Partner, and Science in Sport as the Hydration Partner.

Registrations for the Nike After Dark Tour Mumbai 2026 open at 10:00am IST on 24 August 2026 at https://www.afterdarktour.nike.com/mumbai

NOTES TO EDITORS

As a brand that champions and celebrates all athletes*, Nike created the After Dark Tour to invite more women into sports and foster a sense of community and self-expression.

Nike welcomed thousands of women to After Dark Tour starting lines in 2025, and the brand looks forward to encouraging even more women to run in 2026. Registration is open to participants who identify as female, including those who are either female-identifying or non-binary.

To preserve the spirit and integrity of this women-centered event, only participants who meet its eligibility requirements will be eligible for official rankings and awards.

Websites:

To learn more about the 2026 Nike After Dark Tour, get notified about race dates, and register for a race, visit:

Mumbai: https://www.afterdarktour.nike.com/mumbai

Global Series: https://afterdarktour.nike.com/ 

ADVAIT 8.0 Wraps Yet Another Successful Edition Of The Fair, Close To 1400 Retailers Attend From South India

The fair was inaugurated by Dr. Nally Kuppuswami Chettiar (Nally Chinnasami Chetty), Mr. Tashveen (Maharaja Textiles Malaysia), Dr. M S Asif Ali (Majestic Maharaja Pvt Ltd), Mr. L Raveendranji (S Nallaperumel& Sons, Nagercoil), Mr. Vishal Gowda (Roop Sangam – Bangalore), Mr. R Karunanidhi and his daughter RK Arasi of R K Convention Centre

The fair saw international buyers visit from Kuwait, Malaysia and Sri Lanka

Apparel Manufacturers of India, one of India’s prominent and renowned apparel groups of manufacturers and traders, hosted ADVAIT 8.0 at RK Convention Centre last week. The fairwas inaugurated by Dr. Nally Kuppuswami Chettiar (Nally Chinnasami Chetty), Mr. Tashveen (Maharaja Textiles Malaysia), Dr. M S Asif Ali (Majestic Maharaja Pvt Ltd), Mr. L Raveendranji (S Nallaperumel & Sons, Nagercoil), Mr. Vishal Gowda (Roop Sangam – Bangalore), Mr. R Karunanidhi and his daughter RK Arasi of R K Convention Centre.

More than 220 brands across India participated in the fair to showcase their upcoming festive collection. As market sentiments evolve and consumer patterns get uplifted, the fair became a confluence for manufacturers, retailers, and MBOs to come to one place and build new opportunities for businesses. The event drew nearly 1,400 retailers from across South India.

This time, brands from key cities like Mumbai, Indore and Surat participated heavily. Some key brands include K V Tex Cuddalore, Pothys from 12 branches, Roop Sangam Bangalore, RSB Retail India Ltd across Andhra and Telangana, Marri Retail Pvt Ltd across Andhra & Telangana, GVT Mall Telangana, Lucky Retail Stores Pvt Ltd. Andhra & Telangana, Anugraha Textile Garments – Karnataka, RMKV Silks Tamil Nadu, Naidu Hall Tamil Nadu, Sawant & Sons - Ponda Goa and Kanekar Corner, Sanquelim – Goa.

In addition to the guests of honour, who inaugurated the fair, many international buyers also visited from Kuwait, Malaysia and Sri Lanka.

Speaking on the completion and success of ADVAIT 8.0, Dharmesh Nandu, Founder of Apparel Manufacturers of India, said, “As the festive season sets in India, we are seeing a change in consumer sentiments. The market demand for affordable clothing is increasing. We saw great participation by brands and a variety of new collections. We are thankful to all the retailers and MBOs who attended along with our dignitaries. We are truly overwhelmed with the response received and the presence of retailers from Bengaluru.”

ADVAIT continues to act as a confluence where brands across India gain access to the right market opportunities to showcase their collections, and buyers get filtered and verified manufacturers to buy from. ADVAIT is the flagship platform of AMI that has been organizing zonal fairs since 2018. 

South Africa’s Tourism Minister Patricia de Lille To Visit India For BRICS Tourism Ministers Meeting

* Highlighting Strong India–South Africa Partnership

South Africa’s Minister of Tourism, Patricia de Lille, will visit Jaipur on August 21 and 22, 2026 to represent South Africa at the BRICS Tourism Ministers Meeting, hosted by India under its 2026 BRICS Chairship. Ismail Dockrat, Chief Operating Officer (COO), South African Tourism, will also form part of the South African delegation. The visit reflects the depth and importance of the relationship between India and South Africa, grounded in a shared history and strengthened by close political, economic, cultural and people-to-people ties. As two leading voices of the Global South and members of BRICS, the countries continue to deepen cooperation across trade and investment, tourism, education, skills development, technology, culture, and sport.

Minister de Lille’s participation in the BRICS Tourism Ministers Meeting provides an important opportunity to advance tourism cooperation and reaffirm South Africa’s commitment to strengthening engagement with one of its key international markets.

Minister Patricia de Lille, Minister of Tourism, South Africa, said, “India is a valued and strategic partner for South Africa, with our relationship built on a shared history and strengthened by enduring people-to-people, cultural and economic ties. As we come together through BRICS, we see significant potential to deepen this partnership through tourism, creating greater opportunities for our people to connect and experience each other’s countries. Cricket has long been a powerful thread connecting our two nations, and the ICC Cricket World Cup 2027 presents another opportunity to build on these bonds. Our decision to introduce the Electronic Travel Authorisation further reflects the importance we place on the Indian market and our commitment to strengthening and facilitating travel between our two countries.”

India remains an important and growing source market for South Africa, with Indian travellers drawn to the country’s diverse tourism offering, including wildlife and safari, adventure, culture, gastronomy, luxury, and business events. South Africa, in turn, offers Indian visitors a destination with which they share significant historical and cultural connections.

South Africa is continuing to strengthen the ease and accessibility of travel for Indian visitors through visa facilitation initiatives, including the Trusted Tour Operator Scheme (TTOS) and the Electronic Travel Authorisation (ETA). These measures are designed to support more seamless travel and create greater opportunities across leisure, business events, sports, and experiential tourism.

The ICC Cricket World Cup 2027, to be hosted across South Africa, Zimbabwe and Namibia, will further strengthen the opportunity for engagement between the two markets. Beyond the cricket itself, the tournament is expected to provide a significant platform for sports tourism and encourage Indian visitors to experience South Africa’s wider tourism offering.

South Africa’s participation in BRICS further reinforces its commitment to working with India and fellow BRICS members to advance shared priorities and strengthen cooperation across the Global South. The BRICS Tourism Ministers Meeting provides a timely platform to identify areas of collaboration that can support tourism growth, economic development, and stronger people-to-people connections.

Minister de Lille’s visit, together with the participation of South African Tourism COO Ismail Dockrat, underscores South Africa’s continued commitment to deepening its engagement with India and building on the strong foundations of the bilateral relationship.

South Africa looks forward to using this opportunity to strengthen tourism cooperation with India and create new avenues for connection, exchange, and shared growth.

Hostinger Brings The Full Online Journey Into The Agentic Era With AI Builder

* As AI is collapsing the boundaries of online creation, Hostinger brings building, running, and growing online into one agentic experience with AI Builder.

Hostinger is moving beyond AI-generated websites toward an agentic platform for building, running and growing online with AI Builder. It brings AI-led creation and visual control together with backend infrastructure, ecommerce, embedded AI and marketing, allowing AI to set up and operate the systems behind a project rather than simply generate its first version.

For India, where small and mid-sized businesses are increasingly looking to technology not just to grow their businesses but to make day-to-day operations more efficient, this shift is particularly relevant. A CyberMedia study published in June found that 78% of Indian MSMEs rank operational efficiency as their top priority, ahead of revenue growth at 71% and customer acquisition at 64%. AI Builder is designed to address this operational layer by enabling businesses to build tools such as inventory trackers, order logs, customer databases and internal portals alongside their websites and online stores.

The launch follows a marked change in what Hostinger customers build. A year ago, fewer than 4% of projects created on the platform fell outside traditional website categories. Today, nearly one in five are software-as-a-service products, internal tools, or learning platforms, a fivefold increase in 12 months.

As India remains one of Hostinger’s largest markets, this broader shift from websites to software, internal tools and other digital products is particularly relevant to the country’s growing base of entrepreneurs, small businesses and digital-first creators.

Those projects require more than a traditional website. A customer portal needs authentication. A software product needs data. A store needs ecommerce infrastructure. An AI-powered service needs AI inside it. And every business needs a way to reach customers and keep them.

Assembling those components has always been the customer's responsibility – the handoff point where most AI building tools stop. Hostinger removes that handoff. Because the backend, ecommerce, and marketing systems are native to its platform, AI Builder can open a store, create a user management system, or send a campaign itself, rather than sending customers off to find and configure third-party providers themselves.

"The next battle in online presence is not about who can generate a homepage in 30 seconds," said Auksė Žirgulė, vice president of product at Hostinger. "It is about what happens next. Can the AI open the store, create the user system, help attract customers, and keep improving the project? That's the direction we're taking with AI Builder."

The wider market has responded by adding AI and agentic features to existing products. Hostinger is taking a different approach: alongside those additions, it has built an agentic platform from the ground up. One project and one account take a customer from building and editing to backend, commerce and email, without switching between separate products.

A prompt is only one way to begin

Hostinger Website Builder helped millions of customers create visually, while Horizons opened the door to more open-ended, AI-native creation. AI Builder brings both into one broader platform as the line between website and app building continues to fade. A restaurant can upload a menu PDF, a designer can share a screenshot or reference image, and a business owner can paste the link of an outdated site they want rebuilt. AI Builder turns any of these into the foundation for a website, store, app, or internal tool.

From there, customers decide how they want to build. In agentic mode the AI leads, creating and developing the project as the customer describes what they need, while manual mode gives them more granular control, including moving sections and editing individual elements directly.

What happens behind the website

AI Builder's backend is Hostinger's own. Data, authentication, user accounts, file storage, and application logic all run on the company's infrastructure rather than through third-party services, and that is what allows the AI to act rather than advise. Asked to let people create accounts, AI Builder provisions the database and sets up sign-in, from passwords and one-time passcodes to Google and Apple logins, together with the confirmation and reset emails that go with them. Asked to start selling, it opens the store. Asked to reach customers, it works through Hostinger Reach, the company's email marketing product. None of it requires the customer to research providers, open accounts elsewhere, or connect APIs.

For Indian MSMEs, this means the same AI-led approach can extend beyond the customer-facing website to the operational infrastructure that sits behind it, helping businesses manage orders, inventory, customers and internal workflows without having to assemble multiple technology providers.

An upgraded AI architecture makes the process stronger from the start, producing better results earlier while reducing unnecessary prompt iterations and AI credit usage.

Throughout, the AI works in an environment kept separate from the published project. Changes reach the public only when the owner chooses to publish them – which is what makes it safe to let AI act on a business that's already trading. Agentic operations are also available from outside the platform. Hostinger Connector, included free with every plan, allows a customer's own AI assistant, including Claude Code, Cursor, and VS Code, to work on the same account, deploying a project, connecting a domain, updating inventory or drafting a campaign.

"A platform is not a platform if only your own AI can use it," said Žirgulė. "A developer's assistant and our own agent carry out the same operations against the same account. AI Builder is the door we have opened for everyone who does not write code, and it is the beginning of what we are building rather than the finished version of it."

India’s creator economy: from audience to ownership

The opportunity also extends to India’s rapidly growing creator economy. While an estimated 2–2.5 million creators in India are monetised, more than 80 million people identify as creators, with discoverability and payment infrastructure among the documented challenges particularly for creators in tier-2 and tier-3 cities.

AI Builder can give creators another route to monetisation by helping them build and operate their own storefronts, rather than relying entirely on platform payouts. By creating an owned digital destination, creators can build a direct relationship with their customers and manage the storefront and payment journey themselves.

AI Builder is now available globally to new and existing Hostinger customers. Existing projects will continue to work as they do today. For details on plans, pricing, and AI credit allocations, visit Hostinger’s AI Builder page.

About Hostinger

Hostinger is an AI-powered platform for building and growing businesses online – web hosting, domains, email, website creation, and business tools. Founded in Lithuania in 2004, the company develops its AI capabilities in-house, enabling rapid iteration and AI-driven customer support. Ranked the 2nd fastest-growing company in Europe by the Financial Times, Hostinger employs nearly 900 people and serves more than 5 million users across 150+ countries, with its largest markets in India, Brazil, Indonesia, the United States, and France.