Wednesday, August 5, 2026

One In A Million: Kotak Kanya Scholarship 2026 Sets Out To Find India's Next Generation Of Achievers

Kotak Education Foundation (KEF), the CSR implementing arm of Kotak Mahindra Group, today announced the launch of the Kotak Kanya Scholarship 2026 under the campaign banner “One in a Million”, a search for exceptional girl students across India whose merit deserves to be recognised and supported, irrespective of financial circumstances. Now in its sixth year, the programme continues to open the doors of professional higher education to meritorious girl students from underserved sections of society, enabling them to pursue their ambitions without financial barriers standing in the way.

Since its inception in 2021, the Kotak Kanya Scholarship has already impacted 1,525 girls across 24 states, with 500 new scholars to be onboarded in 2026-27. In addition to financial aid, KEF ensures holistic development through expert mentorship, valuable career guidance, industry exposure and finishing school sessions, nurturing critical thinking, 21st-century competencies and work readiness in professional sectors.

Ridhi Bhatia, Senior Vice President – Group CSR, Kotak Mahindra Bank said, “Education is one of the most powerful drivers of long-term community development. However, for many deserving young women, financial constraints continue to limit access to professional higher education at a pivotal stage in their lives. Through the Kotak Kanya Scholarship, we seek to ensure that merit and ambition - not economic circumstance - shape a young woman's future, enabling her to unlock her potential and create lasting impact for her family, community and beyond."

Arati Kaulgud, Head of Scholarship Program and Executive Committee Member (EC), Kotak Education Foundation said, “As we celebrate the first successful outcomes of the Kotak Kanya Scholarship, we are proud to see our scholars creating a ripple effect. From joining leading global technology companies and India’s top corporates to graduating as our first doctors, they are fulfilling not only their own aspirations but also the dreams of their families. Their success inspires us to extend this opportunity to 500 more deserving young women. Our rigorous selection and focus on holistic development make us one of the most impactful scholarship programmes. By enabling more women to pursue careers in traditionally underrepresented fields, we are helping build a more gender-balanced workforce. We encourage India’s brightest young women to apply and become the next generation of changemakers.”

Scholarship highlights:

₹1.5 lakh* per scholar per year until completion of the professional graduation course/degree

Covers professional courses such as engineering, MBBS, architecture, design, and integrated LLB at NIRF-accredited institutes of repute

Access to mentoring, life skills, and mental well-being sessions

Scholars from 136 top institutions across India

Eligibility criteria for Kotak Kanya Scholarship 2026-27:

Open to meritorious girl students across India

Must have scored 75% or more marks (or equivalent CGPA) in Class 12 board examinations

Annual family income must be less than ₹6,00,000

Must have secured admission to the first year of a professional graduation programme (2026-27) at an NIRF or NAAC-accredited institute of repute in streams such as engineering, MBBS, integrated LLB (5 years), integrated BS-MS/BS-Research (IISER, IISc Bangalore), design, or architecture

Children of employees of Kotak Mahindra Group, Kotak Education Foundation, and Buddy4Study are not eligible to apply

KEF’s scholarship wing has supported over 4,000 scholars to date, with 2,000+ alumni now thriving as professionals in leading companies and other institutions.

*Disclaimer: Terms and conditions apply. Scholarship selection and amount are based on fulfilment of the eligibility criteria and remain at the discretion of Kotak Education Foundation.

About Kotak Education Foundation

Kotak Education Foundation (KEF) is the primary implementing agency for the education-focussed Corporate Social Responsibility (CSR) initiatives of the Kotak Mahindra Group under its CSR identity, Kotak Karma.

For nearly two decades, KEF has been working to transform the lives of children and youth from economically disadvantaged communities through high-quality education, skills development, and livelihood opportunities. Guided by its philosophy of creating deep, sustainable impact, KEF designs and implements evidence-based interventions that strengthen education ecosystems and enable learners to realise their full potential.

KEF’s integrated approach spans the entire educational continuum from strengthening foundational learning, improving school leadership and building teacher capacity, Communicative English Future Readiness (CE-FR) skills, STEM education to expanding access to higher education through scholarships, and enhancing employability through vocational education and skilling programmes.

Through strategic partnerships with government bodies, educational institutions, communities, and sector stakeholders, KEF has built scalable models that are driving measurable improvements in learning outcomes and educational access.

Today, KEF’s programmes reach thousands of schools, educators, and learners across multiple states in India through its flagship initiative KSHAMATA. As it enters the next phase of its journey, KEF is expanding its vision from school-level interventions to district and state-level transformation. By combining on-ground implementation expertise with system-strengthening partnerships, innovation, and scale, KEF is working towards creating equitable, future-ready education systems that empower millions of children and youth to thrive and contribute meaningfully to India's growth story.

Beyond school education, Kotak Education Foundation (KEF) has built a comprehensive ecosystem of scholarships and employability initiatives that support young people at critical transition points in their educational and professional journeys. KEF's scholarship programmes are designed to ensure that financial constraints do not become barriers to aspiration and achievement. The Kotak Kanya Scholarship empowers meritorious young women from economically disadvantaged backgrounds across India to pursue professional higher education through financial assistance, mentorship, academic support, and holistic development opportunities. The Kotak Junior Scholarship enables high-potential students from the Mumbai Metropolitan Region to continue their education in Grades 11 and 12, while the Kotak Graduate Scholarship supports deserving students in pursuing undergraduate studies and preparing for successful careers.

Complementing these efforts, KEF's vocational education and employability programmes equip youth from underserved communities with industry-relevant skills, including digital literacy, spoken English, life skills, workplace readiness, and professional competencies. With a strong focus on employment outcomes, these programmes empower young people to access sustainable livelihood opportunities and confidently navigate the world of formal employment.

Today, KEF stands at the forefront of education transformation in India. Building on nearly two decades of implementation experience and deep community engagement, the organisation is evolving from driving impact at the individual school level to enabling systemic change across districts and states. Through strategic partnerships with governments, institutions, and ecosystem stakeholders, KEF is creating scalable models that strengthen education systems, improve learning outcomes, enhance employability, and expand opportunities for millions of children and youth. By combining innovation, evidence-based practice, and a commitment to equity, KEF continues to work towards building a future where every learner has the opportunity to learn, thrive, and succeed.

For more information, visit: www.kotakeducationfoundation.org

About Kotak Mahindra Bank Limited

Established in 1985, Kotak Mahindra Group is one of India's leading diversified and integrated financial services conglomerates, providing a wide range of financial solutions across customer and geographic segments. The Group strives to deliver value for its key stakeholders – customers, company, colleagues, and the larger community – through an overarching focus on “Doing it Right by the Customer”. The Group offers products across banking and lending, capital markets, asset management, and protection, enabling it to serve its customers across every spectrum of their financial needs. As on 31st March 2026, the Group has a national footprint of 5,584 branches and reported a consolidated balance sheet size of ₹10 trillion.

For more information, visit the Company’s website at https://www.kotak.bank.in

Google Emerges As India's Most Attractive Employer Brand, Followed By Tata Group And Amazon: Randstad Employer Brand Research 2026

Work-life balance (60%), equal opportunities (59%), career progression (55%), salary and benefits (55%), and very good reputation (53%) are the top EVP drivers in India, pointing towards a need for balanced employer offer built on day-to-day support, fairness, growth, reward and credibility.

46% of Indian talent plan to change jobs in the next six months, while 32% changed their employer in the last six months.

Full remote working has declined from 47% in 2021 to 18% in 2026.

Randstad India, the country's leading talent company, today officially launched the Randstad Employer Brand Research (REBR) 2026. Now in its 16th edition in India and 26th edition globally, it is the most comprehensive, independent and in-depth employer brand research in the world. REBR 2026 draws on insights from over 1.75 lakh respondents across 34 markets, and close to 3500 respondents in India. Covering more than 75% of the global economy, Randstad Employer Brand Research provides a detailed lens into the evolving priorities, expectations and behaviours of today’s talent.

Google has emerged as India’s most attractive employer brand, as revealed by the Randstad Employer Brand Research (REBR) 2026, followed by Tata Group and Amazon. This year’s findings reveal that India’s workforce is entering what can be described as the era of the “Balanced Employer” - organisations that can simultaneously deliver meaningful work, career growth, inclusivity, wellbeing, flexibility and competitive rewards. As talent expectations evolve, employers are increasingly assessed on the entirety of their Employee Value Proposition (EVP) rather than on isolated elements.

In fact, mobility pressure remains high in India. Work-life balance is the leading reason to leave an employer (49%), followed by lack of career growth (42%) and low compensation (41%). 43% of millennials would leave due to a lack of career growth opportunities, compared with 42% in Gen Z and 39% Gen X.

Top 10 Most Attractive Employer Brands in India - REBR 2026:

Rank 1

Google

Rank 2

Tata Group

Rank 3

Amazon

Rank 4

Samsung India

Rank 5

Infosys


 

Rank 6

Reliance Industries

Rank 7

ITC Group

Rank 8

Hindustan Unilever

Rank 9

Mahindra & Mahindra

Rank 10

Dell Technologies Ltd.


Narayan Iyer, MD, Randstad India, commented, “The post-2020 era has fundamentally rewritten the psychological contract between employers and employees, accelerating an unprecedented evolution in both workforce expectations and workplace dynamics. Today, talent no longer evaluates an organization on a single factor or isolated perks, but on an integrated employment experience.

With nearly half of the workforce contemplating a career move over the next six months, enterprise resilience depends on looking far beyond surface-level benefits. While many employers have made substantial progress, talent expectations are expanding faster than organizational structures can adapt. Retention is no longer about strengthening isolated touchpoints; it requires closing the gap between financial reward and everyday fulfillment.

As India continues to attract global investment and expand its economic footprint, organizations that actively re-think their talent strategies will lead the market in talent attraction and retention. Ultimately, the future belongs to employers who master the art of making growth, flexibility, fairness, purpose, and reward coexist, rather than compete.”

Key findings from REBR 2026:

Job Security Is Built on Recognition, Continuity and Transparent Communication

Performance recognition and career continuity (47%), alongside reliable pay and benefits (47%), are the strongest foundations of job security in India. Transparent and trustworthy communication (46%) follows close behind, underscoring that talent want to feel informed and supported, not just financially reassured.

Career Growth and Development Opportunities Lead the Secondary Benefits Agenda

All major secondary benefit categories are rated as highly important, with career and development benefits (90%) leading a tightly grouped set that includes workplace comfort, flexible work, health and wellbeing, and retirement and financial security (all 89%).

A Good Work Environment Defines Work-Life Balance

A good work environment (52%) is the primary driver of a healthy work-life balance in India, followed by personal growth and fulfilment (40%), flexible work arrangements (35%) and health and wellbeing support (35%). Women are slightly more likely than men to link work-life balance to flexible work arrangements (37% vs. 33%).

Digital Talent Have the Strongest Reward and Growth Expectations

Across specializations, expectations are broadly aligned, but digital talent stands apart: they prioritise competitive salary (73%) ahead of work-life balance, and are 55% more likely to leave due to lack of career growth, compared with 40% for operational and 43% for professional talent.

Note:

Operational: Involving talent across BFSI, consumer retail, manufacturing, logistics & supply chain, and managed services.

Professional: Involving talent across finance, back office & customer support, HR, admin & legal, pharma, healthcare & life sciences, engineering & high-value search.

Hybrid Working Is Now the Norm

Around 3 in 5 talent in India work remotely at least some of the time, primarily through hybrid arrangements (42%). Younger talent are more likely to work at least partly remotely — 63% of Gen Z and 62% of millennials versus 51% of Gen X.

About Randstad India: Randstad India is a leading talent company providing services across four key specializations - operational talent solutions, professional talent solutions, digital talent solutions, and enterprise talent solutions. Randstad also operates the Randstad Global Capability Center in India, which plays a key role in driving strategic delivery across Randstad’s global markets and businesses. Randstad India is committed to providing equitable opportunities to people from all backgrounds and helping them remain relevant in the rapidly changing world of work. The organization has a deep understanding of the labour market to help clients create high-quality, diverse, and agile workforces they need to succeed. In the process, the organization helps talent secure meaningful roles, develop relevant skills, and find purpose and belonging in their workplace.

Randstad India has been a leading player in the industry for more than 30 years and continues to deliver innovative and specialized talent solutions to clients across sectors. Randstad is a global talent leader with the vision to be the world’s most equitable and specialized talent company, active in 39 markets across the globe. For more information, see: www.randstad.in

About Randstad: Randstad is the world’s leading talent company with the vision to be the world’s most equitable and specialized talent company. We are a partner of choice for talent and clients. We have a deep understanding of the labor market and through our four specializations – Operational, Professional, Digital and Enterprise – help our clients create the high-quality, diverse and agile workforces they need to succeed. We are committed to providing equitable opportunities to people from all backgrounds and help them remain relevant in the rapidly changing world of work. Through the value we create, we are committed to making the world of work better for all.

Headquartered in the Netherlands, Randstad operates in 39 markets and has approximately 38,000 employees. In 2025, we supported nearly 150,000 clients and over 1.7 million talent, generating a revenue of €23.1 billion. Randstad N.V. is listed on the Euronext Amsterdam. For more information, see www.randstad.com    

Goldmedal Electricals Wins Red Dot Award 2026 For Two Exceptional Design Innovations

* ROOTS Modular Lighting System and VOID BLDC Fan Receive Global Recognition for Design Excellence

Goldmedal Electricals, one of India’s leading Fast Moving Electrical Goods (FMEG) companies, has been honoured with the prestigious Red Dot Award 2026 for two standout design innovations, the ROOTS Modular Lighting System and the VOID BLDC Fan. This global recognition celebrates the highest standards of product design, innovation, and aesthetic excellence.

The Red Dot Award is one of the most respected design accolades worldwide. Winning this honour underscores Goldmedal’s commitment to creating products that seamlessly blend intelligent functionality, nature-inspired aesthetics, and contemporary design.

ROOTS Modular Lighting System

The ROOTS Modular Lighting System impressed the jury with its nature-inspired modular design and intelligent responsiveness. It redefines lighting by actively responding to indoor air quality, creating a more harmonious and adaptive living environment. The ROOTS Modular Lighting System has also won the iF Design Award 2026.

VOID BLDC Fan

The VOID BLDC Fan was recognised for its distinctive sculptural design that masterfully combines innovation, functionality, and modern aesthetics. It transforms a functional ceiling fan into a bold design statement, reflecting Goldmedal’s design-forward philosophy.

Speaking on the recognition, Kishan Jain, Director, Goldmedal Electricals said, “Winning the Red Dot Award is a proud moment for us and reinforces our belief in the strength of the Make in India movement. It's incredibly encouraging to see products designed and manufactured in India being recognised on the global stage. Awards like these reaffirm our commitment to creating products that combine innovation, functionality, and a superior user experience, while showcasing India's growing capabilities in product development and manufacturing.”

Bishan Jain, Director, Goldmedal Electricals added, “At Goldmedal, our focus is on creating products that bring greater ease, intelligence, and beauty to everyday living while maintaining the highest standards of design and innovation. Winning the Red Dot Award 2026 for ROOTS and VOID is a proud validation of this commitment and reflects our team’s dedication to excellence.”

This double win further strengthens Goldmedal Electricals’ reputation for delivering thoughtfully designed, high-quality electrical and lifestyle products.

Hyundai Motor India Strengthens EV Ownership Confidence with Assured Buyback Program for Hyundai CRETA Electric

* Offers 60% Assured Buyback Value till 3 Years/ up to 45,000 kms* on Hyundai CRETA Electric, further strengthening Hyundai’s comprehensive EV ownership ecosystem

Hyundai Motor India Limited (HMIL) today announced the introduction of its Assured Buyback Program for the Hyundai CRETA Electric, offering customers 60% assured buyback value till 3-years/ up to 45,000 kms. The initiative addresses one of the key considerations influencing EV purchase decisions i.e. future resale value and further reinforces Hyundai’s commitment to making electric mobility more accessible, convenient and confidence inspiring.

Commenting on the announcement, Mr. Tarun Garg, MD & CEO, HMIL, said “The next phase of electric vehicle adoption in India will be driven equally by advancements in vehicle technology and by greater customer confidence. Hyundai CRETA Electric has been engineered to deliver an exceptional ownership experience backed by Hyundai’s global EV expertise and the trust of the iconic CRETA brand. Our Assured Buyback Program, offering 60% assured buyback value, reflects our confidence in the product’s outstanding quality, reliability and long-term value. Together with our Battery-as-a-Service initiative, expanding charging infrastructure and future EV roadmap, we are building one of India’s most comprehensive EV ecosystems, enabling customers to embrace electric mobility without compromising on convenience, confidence or peace of mind.”

How is Hyundai addressing customer confidence in Electric Vehicle Ownership?

As India’s electric vehicle market enters its next phase of growth, customer confidence is becoming as important as vehicle technology. While advancements in driving range, charging infrastructure and connected technologies have accelerated EV adoption, long-term ownership value remains a key factor for customers transitioning to electric mobility. Hyundai’s Assured Buyback Program has been designed to address this need by providing customers with greater certainty, financial assurance and peace of mind throughout their ownership journey.

How does the Hyundai Assured Buyback Program fit into Hyundai’s broader EV Vision?

The Hyundai Assured Buyback Program complements Hyundai’s rapidly expanding electric mobility ecosystem, which now encompasses innovative ownership solutions, a nationwide charging network, connected digital services and an expanding portfolio of electric vehicles. Together, these initiatives reflect Hyundai’s vision of delivering not just advanced EVs, but a complete ownership experience that enables customers to embrace electric mobility with confidence.

What makes the Hyundai CRETA Electric a compelling choice for Indian EV customers?

Built on the legacy of India’s most loved SUV brand, the Hyundai CRETA Electric combines proven SUV credentials with advanced electric mobility. Designed for everyday practicality and long-distance confidence, it offers an ARAI-certified driving range2 of 510 kms (51.4 kWh battery pack) & 420 km for (42 kWh battery pack), DC fast charging capability that enables 10% to 80% charging in just 39 minutes3, Advanced battery options – 51.4 kWh (long range) and 42kWh (Standard range), Vehicle-to-Load (V2L)4 inside & outside, Digital Key6, Hyundai SmartSense Level 2 ADAS5, Side Foot Step for both convenience and bold SUV stance and Thrilling acceleration of 0-100 in 7.9 seconds7 in Long Range CRETA Electric. Backed by trusted Hyundai’s brand, extensive sales and service network, comprehensive EV ecosystem and strong residual value proposition, the CRETA Electric delivers a compelling ownership experience, making it one of India’s most desirable and future-ready electric SUVs.

How is Hyundai Making Electric Mobility More Accessible and Affordable?

Further strengthening affordability and ownership flexibility, Hyundai Motor India recently introduced the Battery-as-a-Service (BaaS)1 model with the Hyundai CRETA Electric at a starting price of INR 10.99 lakhs and Battery EMI starting at just INR 3.9 per kilometre, enabling customers to significantly reduce the initial acquisition cost while paying for battery usage based on their driving requirements.

How is Hyundai expanding charging convenience across India?

Hyundai continues to strengthen the EV ownership experience through its expanding charging ecosystem. The myHyundai app enables EV users to seamlessly discover, navigate to and access over 30,000 charging points across India, empowering customers to undertake daily commutes as well as long-distance journeys with greater ease and confidence. To further improve charging accessibility, HMIL has already established 183 DC fast charging stations across 105 cities and plans to expand this network to 600 DC fast charging stations by 2030, strategically located across key cities, national highways and Hyundai dealerships. This growing infrastructure reflects the company’s commitment to supporting customers at every stage of their EV ownership journey.

What does this mean for the future of Hyundai’s Electric Mobility journey?

With initiatives spanning assured future value, flexible ownership models, nationwide charging infrastructure and a robust future product roadmap, Hyundai Motor India continues to redefine electric mobility by building an ecosystem that inspires trust beyond the vehicle itself. As the company accelerates its electrification journey, it remains committed to delivering innovative technology, superior ownership experiences and sustainable mobility solutions that create long-term value for Indian customers.

Log on to hyundai.co.in for more information.

BLUE Unveils AI-First Video Analytics Infrastructure, Targets 10X Revenue Growth By FY30

* Powered by world's first semantic codec for videos, purpose-built for AI-native operations

* Production deployment with major conglomerates in India and US, piloting solutions in Africa and Sri Lanka as well

* 80% reduction in camera streaming and storage, cuts network bandwidth usage by up to 90%, lowers storage costs by up to 10x

* Transformational change comes at a time where enterprises are burdened with sharply rising storage costs.

Bengaluru-headquartered AI startup BLUE (KGraph AI Solutions Pvt. Ltd.) today unveiled its AI-native enterprise video infrastructure platform, built on the world's first semantic codec for videos. Sematic codec is an AI driven compression technology that encodes the meaning (semantics) of the video data. Designed for organizations managing large-scale camera deployments, the platform transforms conventional CCTV infrastructure into a searchable, AI-ready data layer, reducing bandwidth consumption by up to 90%, lowering video storage costs by up to 10x, and cutting compute requirements for semantic video retrieval by 5–10x, resulting in up to 30-40% lower operational expenses. With enterprises increasingly looking to operationalize video data using AI, BLUE expects the launch to accelerate its growth trajectory and is targeting 10X revenue growth by FY30. In its first six months, BLUE has been deployed with leading enterprises in India including Britannia, Haldiram's, HPCL, CPRL (McDonald's licensee in North and East India) and Mumbai Aviation Fuel Farm Facility Private Limited (MAFFFL), among others, with strong market adoption and encouraging customer response.

The innovation comes at a time when statutory compliance mandates are driving a sharp increase in enterprise video recording, thereby growing demand for storage infrastructure, bandwidth, GPU compute, and energy efficiency. Industry estimates indicate that video storage accounts for 40–60% of the total surveillance lifecycle cost, while energy and cooling contribute another 10–20%. AI-enabled surveillance deployments can further increase infrastructure expenditure by 2–5x, depending on deployment scale and sophistication. Therefore, managing high-resolution, multi-site surveillance environments has become as much a networking and infrastructure challenge as a security one, placing increasing pressure on enterprise IT teams to balance performance, cost, governance, and compliance.

BLUE addresses these challenges by fundamentally redesigning the enterprise video infrastructure. Rather than treating CCTV footage as files that need to be stored, streamed and manually reviewed, the platform transforms video into a machine-queryable intelligence layer. Combining AI-native compression at source, AI-optimised streaming, intelligent semantic storage, Retrieval Augmented Generation (RAG)-enabled semantic indexing and an agent-first architecture, BLUE significantly reduces storage, bandwidth, and compute requirements while creating an interoperable AI-native video data lake that seamlessly integrates with enterprise security and operational workflows.

Commenting on the launch, Kunal Kislay, CEO, BLUE (KGraph AI Solutions Pvt. Ltd.) said, “Today, more than a billion CCTV cameras are deployed worldwide, yet the vast majority of video generated by these systems remains an untapped source of enterprise intelligence. We believe this represents one of the largest opportunities for AI to transform enterprise operations. What gives us immense pride is that this breakthrough has been built in India, for the world. To ensure transparency in our claims we have released a reproducible benchmarking against public CCTV video databases results convincingly proving the BLUE codec’s superiority over compression mechanisms like H264 and H265, reinforcing the strength of India's research ecosystem in developing globally relevant AI innovations. As enterprise adoption of this solution accelerates, we believe BLUE is well positioned to support our ambition of achieving 10X revenue growth by FY30, making the BLUE semantic codec the defacto codec for CCTV cameras globally."

Mr. Pradeep V., Group Manager - IT, Britannia Industries Limited touched upon the versatility of the solution, saying “At Britannia, we are using BLUE vision AI solution for applications in manufacturing and warehouse operations. The compression technology within BLUE is helping us onboard hundreds of cameras across sites on a common platform.”

Beyond infrastructure optimization, BLUE also addresses two strategic priorities for enterprises adopting AI at scale: data sovereignty and regulatory readiness. As organizations increasingly centralize surveillance data and build AI-driven operations, where critical video data is stored, processed and governed has become a key business consideration. Developed in India, BLUE is DPDP-aligned and enables enterprises to retain greater control over sensitive operational data while supporting evolving data governance, privacy and security requirements. By helping organizations process and operationalize video within a controlled enterprise environment, BLUE supports India's broader ambition to build indigenous AI capabilities and trusted digital infrastructure.

Cleartrip Launches Bus 2.0, Connecting 6.5 Lakh Routes Across 6,000+ Cities, Strengthens Multi-Modal Platform

* As Gen Z drives a surge in bus travel, Cleartrip's Bus 2.0 completes a fully integrated travel platform for India's next generation of travellers~

Cleartrip, a Flipkart company, today launched Bus 2.0, a significantly expanded road travel experience that connects travellers to more than 6.5 lakh routes across 6,000+ cities, including destinations that lie beyond the reach of air and rail networks. With deeper network penetration, an intuitive booking journey and access to one of the country's largest road travel inventories, Bus 2.0 enables travellers to seamlessly book buses alongside flights, trains and hotels, all on a single platform.

The category has emerged as an important touchpoint for Gen Z travellers. Today, more than 55% of bus bookings on Cleartrip come from Gen Z travellers. Students, solo travellers and first-job professionals increasingly choose buses for affordable weekend getaways, homebound trips and spontaneous travel. It offers a reliable alternative during times of high demand for train travel, making road travel more accessible than ever.

Cleartrip brings together leading private operators alongside state transport corporations, offering travellers choice across intercity and regional routes. With access to nearly 95% of the country's private bus inventory and a growing network of government-operated services, Bus 2.0 gives travellers the depth of choice typically available only at physical bus terminals, now accessible from a phone.

Commenting on the launch, Gaurav Patwari, Chief Business Officer - Air, Cleartrip, said, "Buses connect more parts of India than any other form of transport, and for many young travellers, booking a bus is often their first experience with travel arrangements. Bus 2.0 is designed with this traveller in mind, offering flexibility, extensive coverage, and the assurance that their chosen route will be available when needed."

He further added, “With this launch, we are a step closer to our vision of making Cleartrip a comprehensive multi-modal travel platform.”

Bus 2.0 marks the latest step in Cleartrip's platform build, following the expansion into trains and the deepening of international hotel supply, toward a single destination for every way Indians travel. With flights, hotels, trains, buses, and holidays now available on one platform, Cleartrip continues to reduce the friction for a traveller on their next journey.

About Cleartrip:

Launched in July 2006, Cleartrip Pvt Ltd., a Flipkart company, has emerged as India’s fastest-growing online travel technology company. In April 2021, Flipkart acquired a majority stake in Cleartrip. Cleartrip recently emerged as the no. 2 OTA player as per a study by VIDEC. With an aggressive plan to emerge as a leading innovator in the industry, Cleartrip is on its way to building a differentiated value proposition for its customers looking for end-to-end travel solutions. With industry-first offerings including ClearChoice Plus and ClearChoice Max, Cleartrip has a clear vision to provide innovative solutions in the OTA segment. Combining intuitive products with a customer-centric approach and a wide selection of flights, hotels, trains and buses, Cleartrip brings a unique selling point to the market, offering its customers convenience, choice, competitive prices, and premium content.

Eurofragance Appoints Shekhar Srinivasan As Managing Director For India

* This appointment reinforces the company’s commitment to India, a strategic market where Eurofragance has built a strong local presence and continues to expand its business.

* With over two decades of international leadership experience, Shekhar Srinivasan will lead Eurofragance India strengthening its position in the market.

The multinational fragrance house Eurofragance has appointed Shekhar Srinivasan as Managing Director for India. This appointment reinforces the organization’s commitment to strengthening its presence in India, one of Eurofragance’s fastest-growing markets and a key pillar of its expansion strategy.

Since establishing its presence in India in 2018, Eurofragance has built a strong local organization of more than 50 employees serving customers across the fine fragrance, home care and personal care categories.

Shekhar brings over 20 years of global leadership experience across the specialty chemicals, fragrance, and consumer goods industries. He joins Eurofragance with a strong track record in driving business growth, commercial transformation and strategic development.

“I am thrilled to join Eurofragance at a pivotal stage of its growth journey in India,” said Shekhar Srinivasan. “India represents one of the world's most dynamic and rapidly evolving fragrance markets, and Eurofragance is uniquely positioned to capture this opportunity through its entrepreneurial culture, customer-centric approach and passion for innovation. I look forward to collaborating with our customers and talented team to accelerate sustainable growth, strengthen strategic partnerships and shape the next phase of our success in the region.”

In his new role, Shekhar will lead Eurofragance India, focusing on driving business growth, strengthening customer partnerships, expanding the multinational's presence in the market and advancing the company's next phase of growth, including the development of a new manufacturing facility in India.

Joan Pere Jimenez, CEO of Eurofragance, added: “We are delighted to welcome Shekhar to Eurofragance. His extensive experience, global perspective and proven leadership in complex and dynamic markets will be instrumental in building on the strong momentum of our business in India and strengthening our position in one of the world's most dynamic fragrance markets.”

Prior to joining the fragrance house, Shekhar served as Global Business Head at Godrej Industries (Chemicals), where he managed a global portfolio and delivered significant revenue and profitability growth. He has also held leadership roles at DSM-Firmenich, Ingevity India, Aranca, and PetroTel Inc. Srinivasan holds a Bachelor of Engineering in Chemical Engineering and a Master of Science in Petroleum Engineering.

About Eurofragance

Eurofragance manufactures and markets the highest quality fragrances for worldwide brands in fine perfumery, home, personal and air care. The company is a privately held B2B enterprise founded on family values in Barcelona in 1990 and currently has over 600 employees.

Driven by a passion for perfume and the entrepreneurial spirit of its founders, Eurofragance first grew in Europe and the Middle East, before taking on the Far East and the Americas. The midsize company is now represented on five continents; runs its plants in Spain, Singapore and Mexico; and works with manufacturing partners in China and India.

Eurofragance’s international network of Creative Centers and outstanding manufacturing capabilities enable it to create and deliver fragrances around the world. Over the years, Eurofragance has cultivated lasting relationships and has grown hand in hand with its partners.

Eurofragance is wholeheartedly invested in addressing sustainability issues and its decision-making process is built around strategic initiatives supporting this cause. The company spearheads activities around four major axes: safety, community, business ethics and resources.

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