An analysis of life insurance business data for FY2021–FY2025 compiled by the Insurance Information Bureau (IIB) of India points to an encouraging shift in India’s protection landscape.
The data shows that existing policyholders are progressively strengthening their financial protection by opting for higher levels of coverage. With changes in life cycle, responsibilities evolve. Recognising the same, increasingly, consumers are enhancing their coverage. These trends reinforce growing consumer confidence in life insurance as a long-term financial safety net. They also highlight the benefits of starting one’s protection journey early.
The IIB analysis shows a clear movement towards higher-value life insurance cover across all policy segments over the last five years. Between FY2021 and FY2025, higher sum assured categories witnessed consistent growth, reflecting a clear shift towards enhanced insurance protection and higher coverage levels among policyholders. The share of policies with a sum assured between ₹2 lakh and ₹5 lakh increased by 5.6% points, while the ₹10 lakh–₹25 lakh category gained 2% points. At the higher end of the spectrum, the number of policies with a sum assured exceeding ₹50 lakh grew by 68% from 4.4 million in FY2021 to 7.4 million in FY2025, generating annual premium of ₹975 billion.
Meanwhile, in FY2021, nearly two-thirds (65.1%) of all in-force life insurance policies had a sum assured of ₹2 lakh or less. By FY2025, this proportion had declined significantly to 53.6%. Also, every higher sum assured category registered consistent growth over the same period.
The data also indicates that policyholders are consistently investing more towards their financial protection. While the total number of in-force life insurance policies has remained broadly stable at around 343 million over the five-year period, the average annual premium per policy increased by 42.6%, rising from ₹15,567 in FY2021 to ₹22,195 in FY2025. Together, these trends suggest that policyholders are strengthening their insurance cover over time rather than viewing life insurance as a one-time or tax-saving purchase.
Mr. Kamlesh Rao, Chairperson, Insurance Awareness Committee (IAC)- Life, said, “The IIB data clearly demonstrates that Indians who stay invested in life insurance increasingly recognise its value and strengthen their protection as their lives and responsibilities evolve. It is encouraging to see policyholders consistently moving towards higher levels of insurance cover, reflecting a growing commitment to financial security for themselves and their families. For those who have not yet begun their life insurance journey, the message is simple—the earlier you start, the more time you have to build comprehensive financial protection that can grow alongside your aspirations and responsibilities.”
Several factors are driving the shift towards higher coverage and premium outlay. Growing awareness of the importance of life insurance, rising incomes, inflation, and evolving life stages and responsibilities have all contributed to greater demand for comprehensive protection. The Covid-19 pandemic and its aftermath further highlighted protection gaps, prompting individuals to reassess their financial resilience. At the same time, insurers have introduced more tailored solutions catering to diverse customer needs, making life insurance more relevant and accessible. Importantly, customers have understood the unique value proposition of life insurance. As a long-term protection and financial security tool, it complements other investment avenues. Most other traditional savings or investment products help create wealth whereas life insurance protects against the risks and volatility while doing the same.
The Insurance Awareness Committee – Life (IAC-Life) said these trends underscore the importance of viewing life insurance as a lifelong financial companion rather than a one-time purchase. Beginning early enables individuals to secure protection at a younger age, benefit from lower premiums, and gradually enhance their coverage as their income, responsibilities and long-term financial goals grow.
IAC-Life will continue to leverage insights from the IIB study to design targeted awareness initiatives that encourage more Indians to begin their life insurance journey early and build lasting financial resilience through adequate and evolving protection.
About Insurance Awareness Committee–Life Insurance:
87% of India continues to grapple with a significant life insurance protection gap, which continues to increase, exceeding 90% amongst those aged 18–35. This growing vulnerability is a threat to families’ financial security and aspirations. Addressing this challenge on a war footing is crucial to maintaining our society’s socio-economic resilience and security. The Insurance Awareness Committee was formed under the aegis of the Life Insurance Council to take action on this issue. Formed in 2019, 25 Life Insurance firms have come together to contribute under the guidance of six CEOs nominated to lead the agenda. Further comprised of a cross-industry marketing team supported by creative/ media agencies, the Insurance Awareness Committee researches, plans, creates and deploys nationwide campaigns that drive awareness, understanding and consideration of life insurance products.
Friday, August 14, 2026
Air India Express Launches Freedom Sale, Offering Up To 20% Savings On Flights & Meals
As the country gears up to celebrate the 80th Independence Day, Air India Express announces its Freedom Sale, bringing special savings on flights and Gourmair meals across its expansive domestic network. Travellers can enjoy up to 20% savings on Xpress Lite and Xpress Value fares, alongside savings of up to 20% on meals. Additionally, guests making direct bookings on the airline's website, airindiaexpress.com, and mobile app can avail an extra 10% discount using the promo code FREEDOM.
The Freedom Sale is live across all booking channels until 16 August 2026 for travel between 16 August and 31 October 2026.
Members of Tata NeuPass and Maharaja Club can enjoy additional benefits and earn up to 8 NeuCoins or 12 Maharaja Club points for every INR 100 spent on their bookings.
The airline offers a range of fare options tailored to different travel preferences. Xpress Lite is the airline's zero check-in baggage fare, while Xpress Value includes a standard check-in baggage allowance. Guests can further customise their journey with add-ons such as Gourmair hot meals, preferred seats, additional baggage, and priority services.
With a growing fleet of over 100 aircraft and about 500 daily flights, Air India Express connects 48 domestic and 16 international destinations across Southeast and West Asia.
About Air India Express
Air India Express is A Tata Enterprise, operating about 500 daily flights that connect 48 domestic and 16 international destinations across Southeast and West Asia. The airline has a fleet of over 100 Boeing 737s and Airbus A320 aeroplanes. As India’s most vibrant and inclusive airline, Air India Express embodies the spirit and confidence of India - warm, expressive, and proudly authentic. Encouraging travellers to ‘Xplore More, Xpress More’, the airline transforms flying into an experience that is personal and memorable.
With thoughtfully curated touches - from ‘Gourmair’ hot meals, comfortable seats, and refreshed interiors to exclusive loyalty benefits for over 22 million members, Air India Express blends smart technology with heartfelt Indian hospitality.
Celebrate The Spirit Of Freedom At Phoenix Mall Of Asia, Bengaluru, This Independence Day
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This Independence Day, Phoenix Mall of Asia invites Bengaluru to come together for a celebration of patriotism, music and community as it hosts a special performance by the Indian Military Bands, featuring the Army Brass Band, Pipe Band and Jazz Band, at Fan Park, 2nd Floor. Beginning at 11:00 AM on 15th August 2026, the celebrations will also feature the AWWA Entrepreneurs Exhibition and Ramcharan Collectives Live.
From the powerful sound of the Army Brass Band and the stirring notes of the Pipe Band to the vibrant rhythms of the Jazz Band, the performance will bring three distinctive military music traditions together on one stage. Audiences can look forward to patriotic favourites, ceremonial marches, jazz arrangements and traditional pipe music, performed with the precision and energy that have made Indian Military Bands an integral part of the country’s most significant national celebrations.
With a legacy that extends from the Republic Day parade on Kartavya Path to military music festivals across the world, Indian Military Bands have carried India’s musical and ceremonial traditions to audiences at home and abroad. This Independence Day, that legacy comes to Phoenix Mall of Asia, offering Bengaluru an opportunity to experience the grandeur of Indian military music up close.
Adding to the celebrations, the AWWA Entrepreneurs Exhibition and Ramcharan Collectives Live will bring additional experiences to the day’s line-up at Fan Park.
This Independence Day, head to Phoenix Mall of Asia, Bengaluru, and be part of a celebration of freedom, music and the enduring traditions of the Indian Armed Forces. The event is open to all.
Event Details:
Event: Independence Day Celebrations at Phoenix Mall of Asia
Date: 15th August 2026
Time: 11:00 AM onwards
Venue: Fan Park, 2nd Floor, Phoenix Mall of Asia
Tickets: Open for all
Thursday, August 13, 2026
Indriya Announces Krithi Shetty As Brand Ambassador For Southern Markets; Unveils Varalakshmi Campaign
Indriya, Aditya Birla Jewellery, announced actor Krithi Shetty as its Brand Ambassador, ahead of the festive season. Krithi brings with her a deep cultural connect with regions of AP, Telangana and Karnataka while she is a youth icon at an overall level. Marking this milestone, Krithi also takes centre stage as the face of Indriya's Varalakshmi campaign, a celebration of one of the most significant festive occasions across the South and the beginning of the festive season. Rooted in the themes of prosperity, devotion and togetherness, the campaign honours Goddess Lakshmi in every home while bringing alive Indriya's festive jewellery collection inspired by cherished traditions and contemporary design.
Inspired by the traditions and symbolism that define the festive season, Indriya's temple jewellery collection reimagines heritage-inspired artistry through a contemporary lens, celebrating iconic design elements such as intricate nakkashi craftsmanship, Goddess Lakshmi motifs, blooming lotuses, graceful peacocks, kasu-inspired elements and temple-inspired detailing. Crafted in rich antique gold finishes and accented with vibrant coloured stones, the collection spans statement necklaces, earrings, bangles, armlets, kamarbandhs and rings, bringing together timeless craftsmanship, contemporary silhouettes and versatile styling for every festive celebration.
At the heart of the campaign is a new brand film featuring Krithi Shetty, set against the backdrop of festive preparations for Varalakshmi. The film captures a heartfelt moment as Krithi chooses a gold necklace for her mother-in-law, a gesture of love, gratitude and admiration for the woman who enriches her life in countless ways. Capturing the emotions, rituals and shared moments that make the festive season so memorable, the film brings alive the thought of gifting gold to the one who is truly golden.
Shantiswarup Panda, Head of Marketing & Visual Merchandising, Indriya, said, “Varalakshmi marks the beginning of one of the most culturally significant periods for us across the Southern markets where jewellery is deeply intertwined with celebrations, family traditions and expressions of faith. As a brand, we wanted this campaign to reflect that authenticity rather than simply celebrate the occasion. Krithi has already built a strong affinity with audiences through her association with Indriya, and this campaign allows us to deepen that connection in a way that feels both culturally rooted and refreshingly contemporary. Through our festive collection and the campaign that brings it to life, we hope to inspire a new generation of consumers to celebrate traditions with jewellery that honours heritage while embracing modern design.”
Krithi Shetty said, "Traditions and cultural values have always been an integral part of my upbringing, and festivals continue to hold a special place in my life. They are a time for family, gratitude and togetherness, and this campaign beautifully captures that spirit. What I love about Indriya is the way it embraces culture not just as inspiration, but as a part of its story. The festive jewellery collection is a beautiful expression of that philosophy, drawing from heritage-inspired artistry while embracing a contemporary aesthetic that resonates with today's woman."
Launching with Varalakshmi and continuing through the festive season, the campaign will be unveiled across television, digital, print, outdoor and in-store experiences, inviting audiences to celebrate the timeless role jewellery plays in life's most meaningful moments.
Here’s welcoming Krithi Shetty to the Indriya Family https://www.instagram.com/p/Db8KBHhoYOu/
About Indriya
Indriya, the jewellery brand from Aditya Birla Group, was launched in July 2024. Derived from the Sanskrit word for 'five senses,' Indriya embodies timeless elegance, unmatched craftsmanship, and a captivating sensorial experience. With an exquisite range of diamonds, precious gemstones, and artisanal gold, the brand offers jewellery that transcends traditional artistry and modern aesthetics. Indriya stores are more than just a jewellery store—it is the ultimate destination for bridal collection and celebrations of life’s most cherished moments. For brides-to-be, Indriya is a treasure trove of meticulously designed wedding jewellery, where each piece is a timeless heirloom, seamlessly blending tradition with modernity, ensuring every bride feels radiant on her special day. Beyond weddings, Indriya redefines jewellery as an expression of personal identity and artistry, cementing its position as the go-to destination for all occasions.
Samsung Strengthens AI Data Centre Cooling Push With New FläktGroup Manufacturing Facility In Pune
* Pune plant will manufacture advanced cooling solutions for AI data centres, including AHUs, and CRAHs
* FläktGroup, a Samsung company, plans annual production capacity of up to 6,500 HVAC units
Samsung Electronics today announced the completion of a new heating, ventilation and air conditioning (HVAC) manufacturing facility operated by FläktGroup, a Samsung company, in Pune, Maharashtra, strengthening Samsung’s push into the fast-growing AI data centre cooling and HVAC markets in India and across Asia-Pacific.
The Pune facility is the first new FläktGroup manufacturing facility to become operational since Samsung Electronics completed its acquisition of the global HVAC specialist in November 2025, marking an important milestone in the integration of the two companies and their strategy to expand Samsung’s global HVAC business. Strategically located near Mumbai and major logistics infrastructure, the plant will help supply HVAC solutions more quickly to customers not only in India but also across the Asia-Pacific region.
Samsung Electronics held a ceremony at the new facility on August 12, attended by Cheolgi Kim, Executive Vice President and Head of Digital Appliance (DA) Business, David Dorney, CEO, FläktGroup, executives from both companies, and representatives from major customers. The event was attended by over 100 people.
"The completion of the production line in Pune, India, marks a significant milestone in expanding our HVAC supply beyond India to the broader Asia-Pacific region. By combining Samsung’s AI and platform technologies with FläktGroup’s HVAC expertise, we will deliver exceptional value to a diverse range of customers, including AI data centers,” said Cheolgi Kim, Executive Vice President and Head of Digital Appliance (DA) Business.
The new production facility, including the production line, office, and auxiliary facilities, covers an area of approximately 13,826 square meters. The facility moved from equipment installation to mass production in just six months. FläktGroup plans to progressively expand production to up to 6,500 HVAC units annually.
The Pune plant will manufacture a broad portfolio of FläktGroup solutions, including its flagship Air Handling Units (AHUs), Fan Wall Units (FWUs) and Computer Air Handlers (CRAHs) for AI data centres and other critical infrastructure.
AHUs use chilled water to cool indoor environments while helping maintain air quality and are widely deployed in data centres and large commercial buildings. FWUs use multiple high-capacity fans to efficiently remove heat from server environments, while CRAHs provide precision temperature, humidity and air-quality management for mission-critical IT equipment.
The new facility builds on FläktGroup’s plants in Greater Noida, Uttar Pradesh. Together, its Greater Noida and Pune operations will strengthen local manufacturing, improve customer responsiveness and support Samsung’s ambition to build a stronger HVAC business in India, for India and the wider Asia-Pacific region. By combining FläktGroup’s specialised HVAC and critical-cooling expertise with Samsung’s AI and technology capabilities, global reach and scale, the companies aim to accelerate the development and delivery of next-generation cooling solutions for AI data centres and other high-growth infrastructure sectors.
Croma’s Independence Day Sale Brings Flat 20% Off On Home Appliances, Exchange Bonuses And More
* Running until 16th August, the campaign brings compelling savings across home appliances, laptops, smartphones, TVs and more ~
Croma, India’s leading omni-channel electronics retailer from the Tata Group, has announced its Independence Day Sale, bringing a wide range of offers across home appliances, consumer electronics and technology products. The customers can avail additional value through Tata Neu rewards, bank cashbacks, exchange benefits and bonuses.
Flat 20% off across Home Appliances, Kitchen Appliances and Home Entertainment
The sale gives customers an opportunity to upgrade their homes with attractive savings across a wide range of categories on select products across appliances and everyday essentials, including TVs, refrigerators, air conditioners, washing machines, kitchen appliances, home audio, air purifiers and vacuum cleaners.
Samsung 75” Neo QLED 8K TV: Get up to 60% off*
Buy any TV up to 55”: Get the LG Soundbar S40T at ₹10,990*
8 kg top load Washing Machine starting at ₹21,700*
Frost free refrigerator 436L starting at ₹43,790*
Maximise savings with Credit Cards
Adding to the Independence Day savings, Croma is offering additional benefits to customers using RuPay Credit Cards, with the offer applicable across categories and irrespective of the issuing bank. Customers can avail instant discounts based on the purchase value. On Full Swipe, discounts start at ₹250 on purchases of ₹5,000 while on EMI, discounts start at ₹1,250 on purchases of ₹20,000.
Customers can further maximise their value with additional benefit of upto 5% NeuCoins on Tata Neu Credit Cards.
Unmissable deals on laptops
For customers looking to upgrade their laptops, Croma is offering attractive discounts across a wide range of devices, complemented by special offers for students.
Windows Laptops: Up to 10% discount for Students
MacBook Air M5 starting at an affordable EMI of ₹5,621* per month
iPad 11th Gen starting at an affordable EMI of ₹1,939* per month
Snapdragon Laptops: Up to ₹8,000 Exchange Bonus
The customers can also get AI Glasses Worth ₹32000 for Free* on select laptops
Upgrade to the latest smartphones with special offers
Customers can also buy some of the latest flagship smartphones at attractive prices inclusive of Tata Neu rewards, bank cashbacks, exchange benefits and bonuses, and other discounts.
Get the flagship Vivo X300 FE at from ₹51,800 onwards
Get the Google Pixel 10 from ₹67,999 onwards
Get the iPhone 17 Pro from ₹75,900 onwards
Get free Sony Headphones worth Rs.5990 and American Tourister Colorado worth ₹8,800 on select smartphone range
*All prices, offers, discounts, cashback, exchange bonuses and benefits are subject to applicable terms and conditions and may vary depending on the product, model, store, city and availability.
About Croma:
Infiniti Retail Ltd. is India’s first large-format electronics retailer in India operating under the brand name Croma. With over 560+ stores across 200+ cities, the company continues to open new stores to expand its presence nationally. Croma offers its customers a world-class ambience to shop both in-store and staged at www.croma.com, and allows for a seamless omnichannel shopping experience. Through its deep integration with the Tata Neu ecosystem, products from Croma are also available on the Tata Neu app and Big Basket. Croma has been featured among the 100 most valuable Indian brands by Brand Finance India 100 report for three years in a row.
Croma, India’s leading omni-channel electronics retailer from the Tata Group, has announced its Independence Day Sale, bringing a wide range of offers across home appliances, consumer electronics and technology products. The customers can avail additional value through Tata Neu rewards, bank cashbacks, exchange benefits and bonuses.
Flat 20% off across Home Appliances, Kitchen Appliances and Home Entertainment
The sale gives customers an opportunity to upgrade their homes with attractive savings across a wide range of categories on select products across appliances and everyday essentials, including TVs, refrigerators, air conditioners, washing machines, kitchen appliances, home audio, air purifiers and vacuum cleaners.
Samsung 75” Neo QLED 8K TV: Get up to 60% off*
Buy any TV up to 55”: Get the LG Soundbar S40T at ₹10,990*
8 kg top load Washing Machine starting at ₹21,700*
Frost free refrigerator 436L starting at ₹43,790*
Maximise savings with Credit Cards
Adding to the Independence Day savings, Croma is offering additional benefits to customers using RuPay Credit Cards, with the offer applicable across categories and irrespective of the issuing bank. Customers can avail instant discounts based on the purchase value. On Full Swipe, discounts start at ₹250 on purchases of ₹5,000 while on EMI, discounts start at ₹1,250 on purchases of ₹20,000.
Customers can further maximise their value with additional benefit of upto 5% NeuCoins on Tata Neu Credit Cards.
Unmissable deals on laptops
For customers looking to upgrade their laptops, Croma is offering attractive discounts across a wide range of devices, complemented by special offers for students.
Windows Laptops: Up to 10% discount for Students
MacBook Air M5 starting at an affordable EMI of ₹5,621* per month
iPad 11th Gen starting at an affordable EMI of ₹1,939* per month
Snapdragon Laptops: Up to ₹8,000 Exchange Bonus
The customers can also get AI Glasses Worth ₹32000 for Free* on select laptops
Upgrade to the latest smartphones with special offers
Customers can also buy some of the latest flagship smartphones at attractive prices inclusive of Tata Neu rewards, bank cashbacks, exchange benefits and bonuses, and other discounts.
Get the flagship Vivo X300 FE at from ₹51,800 onwards
Get the Google Pixel 10 from ₹67,999 onwards
Get the iPhone 17 Pro from ₹75,900 onwards
Get free Sony Headphones worth Rs.5990 and American Tourister Colorado worth ₹8,800 on select smartphone range
*All prices, offers, discounts, cashback, exchange bonuses and benefits are subject to applicable terms and conditions and may vary depending on the product, model, store, city and availability.
About Croma:
Infiniti Retail Ltd. is India’s first large-format electronics retailer in India operating under the brand name Croma. With over 560+ stores across 200+ cities, the company continues to open new stores to expand its presence nationally. Croma offers its customers a world-class ambience to shop both in-store and staged at www.croma.com, and allows for a seamless omnichannel shopping experience. Through its deep integration with the Tata Neu ecosystem, products from Croma are also available on the Tata Neu app and Big Basket. Croma has been featured among the 100 most valuable Indian brands by Brand Finance India 100 report for three years in a row.
Amagi Delivers Highest-Ever Quarterly Revenue Of ₹437 Crore In Q1 FY27
* Up 32%; Adjusted EBITDA Rises 3x To ₹50 Cr And PAT Over 8x To ₹34 Cr
Amagi Media Labs Limited (NSE: AMAGI, BSE: 544679), a cloud-native SaaS platform providing AI-enabled solutions to global media and entertainment companies, today announced its financial results for Q1 FY27, the quarter ended June 30, 2026.
The Company reported a strong start to FY27, with revenue growing 32.4% year-over-year to ₹437 Cr, the highest quarterly revenue in its history, and 21.3% in constant currency, driven by existing customers expanding on the platform and continued adoption of cloud-native streaming, monetization, and broadcast workflows. Adjusted EBITDA rose 201% to ₹50 Cr, with margin expanding 6.4 percentage points year-over-year to 11.5%, while Profit After Tax grew 760% to ₹34 Cr, reflecting expanding operating leverage and disciplined execution across the business.
Key highlights
Q1 FY27 performance
Revenue increased 32.4% Y/Y to ₹437 Cr; constant currency growth stood at 21.3%
Adjusted EBITDA rose 201% Y/Y to ₹50 Cr; adjusted EBITDA margin expanded 6.4 ppts Y/Y to 11.5%
PAT grew to ₹34 Cr from ₹4 Cr in Q1 FY26; PAT margin expanded 6.3 ppts Y/Y to 7.5%
Cash, including investments and bank balances, stood at ₹1,616 Cr (+118% Y/Y), with zero debt
Platform and business momentum
Delivered 104 FIFA World Cup 2026 matches and over 300 hours of live programming across 3 global regions
A major US news network selected Amagi NEWSPULSE, the Company's flagship AI product, for AI transformation of their newsrooms, with over 10 active pilots underway with news organizations globally
Signed major wins, including a US news network moving broadcast operations to Amagi and FAST channel mandates from 2 major US TV networks
Commenting on Q1 FY27 results, Baskar Subramanian, Managing Director & CEO, said, “We are off to a strong start to the year, achieving the highest quarterly revenue in our history at ₹437 Cr, Adjusted EBITDA tripling to ₹50 Cr, and PAT growing more than eight-fold.
The industry is reconfiguring towards us. In numerous conversations, customers have expressed their desire to consolidate fragmented workflows, reduce operating costs, and accelerate new revenue. This is the $17B opportunity our Media Industry Cloud was built to capture, and we see AI potentially nearly doubling this addressable market over time. We witnessed this demand in our recent successes, with multiple broadcasters transitioning their operations to our cloud, and two major US networks choosing Amagi to launch their FAST channels. We successfully operated the FIFA World Cup for several of our customers, one of the largest live events in global media, with 300+ hours of live programming. AI adoption has shifted from intent to implementation, as evidenced by a major US news network selecting Amagi NEWSPULSE, our flagship AI product, for AI transformation of their newsrooms; NEWSPULSE is now running more than ten pilots globally. We are excited about the large opportunity ahead of us, and, still early in this journey, remain focused on durable growth, expanding operating leverage, and disciplined execution as we scale.”
About Amagi Media Labs Limited:
Founded in 2008, Amagi Media Labs Limited is a cloud-native SaaS platform serving the global media and entertainment industry. The Company enables media companies to launch, manage, distribute, and monetize live, linear, and on-demand content across cable, OTT, and FAST platforms without investing in traditional broadcast infrastructure. Its diversified platform, which includes Streaming Unification, Monetization & Marketplace, and Cloud Modernization, allows media companies to run end-to-end content operations, get comprehensive distribution reach, and offer monetization capabilities across streaming-led environments. The Company is one of the few players in the media technology space that offers end-to-end, AI-enabled solutions across the video value chain. For more information, please visit https://www.amagi.com/
Amagi Media Labs Limited (NSE: AMAGI, BSE: 544679), a cloud-native SaaS platform providing AI-enabled solutions to global media and entertainment companies, today announced its financial results for Q1 FY27, the quarter ended June 30, 2026.
The Company reported a strong start to FY27, with revenue growing 32.4% year-over-year to ₹437 Cr, the highest quarterly revenue in its history, and 21.3% in constant currency, driven by existing customers expanding on the platform and continued adoption of cloud-native streaming, monetization, and broadcast workflows. Adjusted EBITDA rose 201% to ₹50 Cr, with margin expanding 6.4 percentage points year-over-year to 11.5%, while Profit After Tax grew 760% to ₹34 Cr, reflecting expanding operating leverage and disciplined execution across the business.
Key highlights
Q1 FY27 performance
Revenue increased 32.4% Y/Y to ₹437 Cr; constant currency growth stood at 21.3%
Adjusted EBITDA rose 201% Y/Y to ₹50 Cr; adjusted EBITDA margin expanded 6.4 ppts Y/Y to 11.5%
PAT grew to ₹34 Cr from ₹4 Cr in Q1 FY26; PAT margin expanded 6.3 ppts Y/Y to 7.5%
Cash, including investments and bank balances, stood at ₹1,616 Cr (+118% Y/Y), with zero debt
Platform and business momentum
Delivered 104 FIFA World Cup 2026 matches and over 300 hours of live programming across 3 global regions
A major US news network selected Amagi NEWSPULSE, the Company's flagship AI product, for AI transformation of their newsrooms, with over 10 active pilots underway with news organizations globally
Signed major wins, including a US news network moving broadcast operations to Amagi and FAST channel mandates from 2 major US TV networks
Commenting on Q1 FY27 results, Baskar Subramanian, Managing Director & CEO, said, “We are off to a strong start to the year, achieving the highest quarterly revenue in our history at ₹437 Cr, Adjusted EBITDA tripling to ₹50 Cr, and PAT growing more than eight-fold.
The industry is reconfiguring towards us. In numerous conversations, customers have expressed their desire to consolidate fragmented workflows, reduce operating costs, and accelerate new revenue. This is the $17B opportunity our Media Industry Cloud was built to capture, and we see AI potentially nearly doubling this addressable market over time. We witnessed this demand in our recent successes, with multiple broadcasters transitioning their operations to our cloud, and two major US networks choosing Amagi to launch their FAST channels. We successfully operated the FIFA World Cup for several of our customers, one of the largest live events in global media, with 300+ hours of live programming. AI adoption has shifted from intent to implementation, as evidenced by a major US news network selecting Amagi NEWSPULSE, our flagship AI product, for AI transformation of their newsrooms; NEWSPULSE is now running more than ten pilots globally. We are excited about the large opportunity ahead of us, and, still early in this journey, remain focused on durable growth, expanding operating leverage, and disciplined execution as we scale.”
About Amagi Media Labs Limited:
Founded in 2008, Amagi Media Labs Limited is a cloud-native SaaS platform serving the global media and entertainment industry. The Company enables media companies to launch, manage, distribute, and monetize live, linear, and on-demand content across cable, OTT, and FAST platforms without investing in traditional broadcast infrastructure. Its diversified platform, which includes Streaming Unification, Monetization & Marketplace, and Cloud Modernization, allows media companies to run end-to-end content operations, get comprehensive distribution reach, and offer monetization capabilities across streaming-led environments. The Company is one of the few players in the media technology space that offers end-to-end, AI-enabled solutions across the video value chain. For more information, please visit https://www.amagi.com/
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