Saturday, September 30, 2023

Hero MotoCorp To Revise Prices Of Select Motorcycles & Scooters From October 3, 2023

Hero MotoCorp will make a marginal revision in the ex-showroom prices of select motorcycles and scooters, effective from October 3, 2023.

The price increase will be around 1% and the exact quantum of increase will vary by specific models and markets.

The price revision is part of our regular review of product competitiveness and positioning, factoring inflation, margins and market share. 

KISNA Hosts Cluster Meet For Its Retail Partners In Tamil Nadu

* Launches new collections and unveils franchise model in Chennai

KISNA Diamond and Gold Jewellery from Hari Krishna Group hosted Chennai cluster meet for its key retailers in Tamilnadu. The main objective of this cluster meeting was to offer a platform for insightful discussion on industry trends and to collaborate with its loyal and long standing business partners for successful roll out of KISNA franchise stores.

Kisna from Hari Krishna Group is a reputed jewellery brand since 2005, with a wide distribution to 3,500+ retailers across the country making it the largest distributed diamond jewellery brand in India. KISNA has been growing exponentially by driving business growth through a retailer-enabled franchise model. In 2022, KISNA began its expansion by launching its first store in Siliguri followed by Hyderabad, Hisar, Ayodhya, Bareilly, Raipur, Delhi, Mumbai, Jammu & Bengaluru.

The business cluster meet was graced by Mr. Ghanshyam Dholakia, Founder & Managing Director, Hari Krishna Group. Mr. Parag Shah (Director) Kisna Diamond & Gold Jewellery and Mr.MK Suresh (COO) Kisna Diamond & Gold Jewellery. Engaging discussions took place on the industry overview and KISNA’s product offerings, services and business development. Through this meet, various retailers in Chennai have expressed interest in creating KISNA brand corners in their stores.

Mr. Ghanshyam Dholakia, Founder and Managing Director, Hari Krishna Group. said, “Chennai possess huge potential for the growth of Indian economy and it was a privilege to host a cluster meeting for our valued retailers in this region. We are optimistic that the business synergies discussed during the meeting will lead to the expansion and development of the company and the retailers.’’

Mr. Parag Shah, Director, Kisna Diamond & Gold Jewellery said, “With this cluster meet, we aim to bring together our retailers of Chennai under one platform to interact, learn, grow and explore more business opportunities with KISNA. The company is focusing towards rapid expansion of its franchise operations and to have the widest KISNA Franchised Retail Chain across the country. We take this opportunity to invite our business partner to become a franchise partner of KISNA Diamond & Gold Jewellery’’

Friday, September 29, 2023

Grand Opening of Interwood’s 16th Exclusive Brand Outlet At Hyderabad

Hyderabad saw the opening of Interwood ‘s 16th exclusive brand outlet at the Asian sun city Building located behind the AMB mall at Kothaguda Circle. The event was a day long soirĂ©e that witnessed the congregation of the best design minds comprising of architects, interior designers and boutique builders alike.

With more than 14 curated ensembles of Modular Kitchens and wardrobes, the experience centre is replete with an entire suite of the brand s best offerings. It works on a design, develop and install principle where every Kitchen and wardrobe solution is made to order based on the customer’s requirements.

Enumerating the brand’s vision, Mr Hardeep Sawhney, Chairman, Interwood said “Interwood, over the last thirty years in existence has evolved into a mature brand fulfilling aspirations and desires of premium Indian households helping them transform the way they cook and live.” He further stated the readiness of Interwood in catering to the demand drive caused by growing demographics of cities like Hyderabad.

The brand has its USP as – “The best of European grade quality, at honest Indian Prices. It stands up to its reputation of having serviced more than 20,000 premium households over the last three decades boasting of an impressive repertoire of clients. Speaking on the occasion Ms. Kasturi Sawhney (Executive director)stated “ With a wide range of design and finishes being offered, the architects and interior designers will experience a latitude of options to express their design sensibilities.”

With a captive manufacturing facility spread over 1 lac sft. at Bangalore, Interwood has a capacity to produce about 1000 kitchens and wardrobes in a month.

Yamaha Opens New ‘Blue Square’ Outlet in Udupi, Karnataka

India Yamaha Motor (IYM) Pvt. Ltd. today announced the opening of new state-of-the-art “Blue Square” outlets in Udupi, Karnataka. Launched under the banner of ‘M/s. Udupi Motors’ with 2,750sqft. of space, Yamaha’s Blue Square outlet is designed to deliver a superior experience to customers across end-to-end sales, service, and support through a highly personalised approach.

Yamaha's Blue Square outlets embody the brand’s true spirit and have been meticulously designed to provide customers with a superior end-to-end experience encompassing sales, service, and support. They exemplify a personalized approach, ensuring every customer feels valued and satisfied. By leveraging these exclusive outlets, the brand aims to offer customers a gateway into the world of Yamaha Racing.

Each section of these premium outlets has been thoughtfully crafted to instil a sense of pride in being associated with a global brand deeply rooted in international motorsports. Guided by this philosophy, Yamaha has formed an instant connection with customers through the combination of "Blue," representing the brand's proud racing legacy, and "Square," symbolising a curated platform for customers to connect with Yamaha's exhilarating, sporty, and stylish range of two-wheelers.

Alongside providing an industry-leading experience in sales and support, these blue square outlets also serve as a platform for the Blue Streaks riders, Yamaha’s exclusive biker community, allowing riders to engage and interact with other riders.

While Yamaha’s maxi-sports AEROX 155 scooter is exclusively sold through Blue Square showrooms, these premium outlets also showcase the updated 2023 line-up premium two-wheelers including  the YZF-R15 V4 (155cc), YZF-R15S V3 (155cc),  MT-15 V2 (155cc); Blue-Core Technology-enabled models such as FZS-Fi Version 4.0 (149cc), FZS-Fi Version 3.0 (149cc), FZ-Fi Version 3.0 (149cc), FZ-X (149cc), and scooters like Fascino 125 FI Hybrid (125cc), Ray ZR 125 FI Hybrid (125cc), Ray ZR Street Rally 125 FI Hybrid (125cc). Delivering on the promise of proving a more comprehensive experience, these premium Blue Square outlets also have the latest Yamaha genuine accessories, official apparel, and Yamaha genuine spare parts on display and sales for customers.

JioMart And Meta Celebrate A Year Of Making Shopping Easier For India

Celebrating one year of enabling Indians to shop with ease, JioMart and WhatsApp’s collaboration has proven to be one of the most successful partnerships in the domestic retail space. Reliance Retail's JioMart, one of India's leading e-marketplaces, has successfully implemented and fulfilled orders through WhatsApp. The partnership has enabled consumers to simply browse and shop for their household needs through WhatsApp chat services. 

With the partnership with Meta, JioMart has witnessed 7x growth in monthly orders through WhatsApp compared to the same period last year. With an end-to-end shopping experience within WhatsApp, JioMart is able to tap consumers, who are hesitant to shop online. The user-friendly functionality of the platform has also enabled a 6x month-on-month growth in new customer conversion on JioMart-on-WhatsApp. Moreover, this partnership has boosted India’s digital transformation and helped consumers and businesses of all sizes to connect in new ways. 

Last year, in a global-first product experience initiative, Jio Platforms partnered with Meta to offer JioMart-on-WhatsApp. JioMart-on-WhatsApp experience is revolutionizing the way millions of businesses across the country connect with their consumers while bringing unparalleled simplicity and convenience to people’s shopping experience. 

Sandhya Devanathan, Vice President, Meta India, said, “JioMart’s end-to-end shopping experience on WhatsApp was a global-first innovative integration for Meta, and we are pleased with this strategic partnership. The growth JioMart has seen since both sales and customer acquisition on WhatsApp is a testament to the fact that businesses and people are finding messaging to be the faster, more convenient way to get things done. Business messaging is an area with real momentum, and these chat-based experiences will be a game-changer around the world.”

Commenting on the occasion, Sandeep Varaganti, CEO, JioMart, said, “The launch of JioMart on WhatsApp last year has been a phenomenal success, we are able to truly democratize digital commerce for everyone and bring in new customers. In fact, we have witnessed a 6X month-on-month growth in new customers coming from this platform. We have been expanding our offerings on the platform and now have multi-categories available on the catalogue, from groceries and fashion to electronics. We will also be able to offer collections from the Reliance Jewels range soon. Together, we are determined to make this new channel of digital shopping a success and fill the need gap of the digitally shy customers and reach a larger audience across the country.”

As part of the anniversary celebrations, JioMart will offer unmatched prices and discounts up to 70% on products across categories on WhatsApp shopping. Adding some glitz and excitement to the JioMart-on-WhatsApp Anniversary Dhamaka, JioMart is hosting a live session on their social media platforms for consumers on September 29, 2023 at 6:00 p.m. Consumers can register on JioMart Facebook Event and join celebrities, Gauahar Khan and RJ Kisna live and stand a chance to win iPhones and more than 200 exciting prizes!

By simply sending ‘Hi’ to the JioMart number (+917977079770) on WhatsApp, one will instantly receive the shopping catalogue, notifications on current offers and deals. You can browse the catalog and explore aisles of unlimited products on offer at JioMart, add products to your cart and complete your purchases, all within WhatsApp. With this hassle-free service, customers can order as per their convenience, no time or quantity restrictions.


JioMart is Reliance Retail's e-tail arm that debuted in 2020. JioMart endeavours to empower the entrepreneurs & strengthen the SMB community in India by providing them with one of India’s largest home-grown e-marketplace destinations. It seeks to create an excellent experience amongst sellers and buyers with its convenient services, diverse choice of products, an easy-to-use interface, quick delivery, and unparalleled deals. The indigenous e-marketplace with 2 million+ products across 20+ categories and a robust supplier base, is set to transform the digital commerce segment in India.  


Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.


Reliance Retail Limited (RRL) is a subsidiary of Reliance Retail Ventures Limited (RRVL), the holding company of all the retail companies under the RIL (Reliance Industries Limited) group. RRL and other subsidiaries and affiliates of RRVL, operate an integrated omni-channel network of over 18,500 stores and digital commerce platforms across Grocery, Consumer Electronics, Fashion & Lifestyle and Pharma consumption baskets. RRVL has partnered with over 3 million merchants through its New Commerce initiative. Reliance Retail Limited is the only Indian retailer in the global Top 100 and amongst the fastest growing retailers globally as per Deloitte's Global Powers of Retailing 2023. RRVL reported a consolidated turnover of Rs 260,364 crore ($ 31.7 billion) and net profit of Rs 9,181 crore ($ 1.1 billion) for the year ended March 31, 2023.

Pidilite Unveils Quirky Digital Campaign Showcasing Fevicol Glue Drops’ Instant Bonding Strength

~Fevicol GlueDrops: Chipkaane Mein Aasaan, Chhode No Nishaan~


Pidilite Industries Limited, a leading manufacturer of adhesives and sealants, construction chemicals, and craftsmen products, has unveiled its new digital campaign (DVC) for Fevicol "Glue Drops" – a drop adhesive that promises to redefine the way you decorate and adhere things.

This visually captivating campaign showcases the humorous story of 'Bittoo's' post-birthday party disaster, where decorations stuck with regular tape leave the walls in ruins. This fun and quirky campaign highlights the importance of using Fevicol Glue Drops for a smarter and cleaner way to decorate. The campaign not only underscores the extraordinary bonding capabilities of Fevicol Glue Drops but also celebrates the limitless creativity and precision that these drops bring to crafting, modelling, and repairing projects.

Kashyap Gala, Senior Vice President of the Arts & Crafts Division at Pidilite Industries Ltd., said, “At Pidilite, we are always looking ahead, and Fevicol Glue Drops is a testament to our forward-thinking approach. This groundbreaking adhesive product is poised to redefine the category. While the campaign begins with decoration space as one of its uses, the versatility of this adhesive caters to countless temporary sticking needs. The campaign will go live across multiple digital touchpoints and will be complemented by a strong influencer component as we showcase the many use cases of this truly disruptive innovation."

Commenting on the campaign, Piyush Pandey, Chairman of Global Creative & Executive Chairman, Ogilvy, India, said, "Fevicol, the mother of all adhesives, keeps looking for need gaps to fulfill them with innovative products. This time, it's Fevicol Glue Drops that do the job better than ordinary tape without leaving any marks. The ad captures the use of Fevicol Glue Drops in a day-to-day situation in a fun way, providing an easy demonstration with interest value for the family."

The film revolves around a creative storyline that resonates with anyone who has ever had to deal with the mess left behind by adhesive tape after a party or celebration. The ad demonstrates how simple it is to apply Fevicol Glue Drops. They are effortlessly peeled off and applied to decorations, securely sticking them to the wall without damaging the paint. This showcases the convenience and mess-free application of Fevicol Glue Drops.

The new campaign will be available on major digital platforms and social media channels, ensuring wide visibility and reach amongst consumers, inspiring and transforming the way we perceive adhesive artistry.

About Pidilite: 

Pidilite Industries Limited is a leading manufacturer of adhesives and sealants, construction chemicals, craftsmen products, DIY (Do-It-Yourself) products and polymer emulsions in India. Our products range also includes paint chemicals, automotive chemicals, art materials and stationery, fabric care, maintenance chemicals, industrial adhesives, industrial resins and organic pigments & preparations. Most of the products have been developed through strong in-house R&D. Our brand name Fevicol has become synonymous with adhesives to millions in India and is ranked amongst the most trusted brands in the country. Some of our other major brands are M-Seal, Fevikwik, Fevistik, Roff, Dr. Fixit, Araldite and Fevicryl. 

6th Manipal Marathon In 2024: Running For A Noble Cause - Hospice Care

The Manipal Academy of Higher Education proudly announces the highly anticipated 6th edition of the Manipal Marathon, scheduled to take place on February 11th, 2024. This year, the Marathon embraces a poignant theme: Hospice Care for People Living with Life-Limiting Illnesses. Under the rallying cry "We are with you all the way," this event promises to captivate participants from around the world, fostering a vibrant and festive ambiance that transcends cultural boundaries, all while championing a noble cause. Manipal Marathon anticipates welcoming approximately 15,000 runners across diverse age categories. In previous editions, runners representing countries such as Ethiopia, Germany, Kenya, England, Nepal, Malaysia, USA, and Sri Lanka have graced the event. The upcoming 2024 edition promises to attract even more international talent.

Dr. H S Ballal, Pro Chancellor of Manipal Academy of Higher Education, underlined the unifying power of running, stating, "The 6th Manipal Marathon in 2024 is more than just a race; it's a platform where the global community unites to support the noble cause of Hospice care. With the tagline 'We are with you all the way,' we extend a warm invitation to runners and enthusiasts worldwide to join us in this exhilarating event. Together, we can create a profound impact on the lives of those in need of palliative care, upholding their dignity and honor."

Lt. Gen. (Dr.) M. D. Venkatesh, Vice Chancellor of Manipal Academy of Higher Education, shared his excitement, "As the Vice Chancellor of Manipal Academy of Higher Education, I am pleased to announce that the Manipal Marathon's route offers participants a unique opportunity not only to challenge their physical limits but also to immerse themselves in the breathtaking coastal beauty of Manipal and Udupi. The scenic route, featuring the stunning Malpe Beach, adds an extra layer of excitement to this prestigious event. Whether you're a seasoned runner or a beginner, our diverse categories, including the untimed 3k fun run and the challenging 42K, ensure there's a race for everyone."

Mr. Ragupathi Bhat, Honorary Advisor of the Udupi District Amateur Athletics Association, and an ex-member of the Karnataka Legislative Assembly, expressed his wholehearted support for the Manipal Marathon, stating, "As someone who has witnessed the power of sports and community involvement, I am delighted to see the Manipal Marathon continue to grow and evolve. This event not only promotes a healthy and active lifestyle but also serves a higher purpose by raising awareness about Hospice care."

Dr. Naveen Salins, Associate Dean of Kasturba Medical College and Head of the Palliative and Hospice Care Centre at KH Manipal, shared insights about the new Hospice project and the theme of the Manipal Marathon, stating, "As we embark on this exciting journey with the 6th Manipal Marathon in 2024, I am deeply honored to share our vision for the future of Hospice care. The Manipal Marathon's theme, focusing on Hospice care, aligns perfectly with our commitment to providing compassionate and dignified care to those in need. Our new Hospice project aims to transform the landscape of palliative care, ensuring that individuals facing life-limiting illnesses receive the physical, emotional, and spiritual support they deserve. We believe that the marathon's theme will not only raise awareness but also drive the necessary support for this vital cause. Together, we can make a profound difference in the lives of patients and their families, offering them comfort, solace, and hope."

Mr. Mahesh Thakur, Vice President of the Karnataka State Athletic Association, extended his heartfelt congratulations to Manipal Academy of Higher Education, Mr. Kemparaj, President of Udupi District Amateur Athletics Association, conveyed his pride in being a part of the Manipal Marathon's journey,

Dr. Vinod Nayak, Secretary of Sports Council, MAHE, welcomed all the gathering, and Arch. Monika Jadhav offered a vote of thanks. What sets the Manipal Marathon apart are its enticing perks and features, including generous prize money, a festive carnival atmosphere, delectable cuisine, and a wealth of Marathon goodies for all. Stay tuned, as registrations for the Manipal Marathon 2024 will be opening soon. Join us in this thrilling event that combines the spirit of athleticism with a heartfelt commitment to making a positive impact on our society.

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