Saturday, April 8, 2023

National Geographic India’s Upcoming Documentary ‘Go.ev’ Brings Forth Tata Motors’ Efforts Of Accelerating The EV Revolution In India

* Premiering on April 09, 2023, the documentary unveils Tata Motors’ commitment of building a robust EV ecosystem in the country and establishing India as a manufacturing hub of Electric Vehicles

National Geographic in India is all set to bring forth the incredible journey of Tata Motors, an Indian automotive manufacturing company, giving its viewers a glimpse into the company’s inspiring journey of introducing EVs in India. Premiering on April 09, 2023, at 7.00 PM on National Geographic Channel, the film titled ‘Go.ev’ delves deeper into the mission of the organization, overcoming the perception driven challenges that come with the EV technology.

By identifying the uncertainties that exist within the community in purchasing an EV, the film showcases Tata Motors’ approach in addressing these concerns that have helped accelerate the growth of the EV sector. This film brings to light the tremendous effort of the designers and engineers at Tata Motors in building impactful solutions around cost, range, charging infrastructure and range anxiety. It also touches upon the company’s expansion plans of launching 10 EV models in the market by 2025, helping ensure health & wellness is at the core of the future of mobility.

“At National Geographic, we strive to bring forth stories that provide in-depth understanding to satiate the curious minds of our viewers. This documentary is yet another attempt to further enhance the knowledge of our audience around the evolution of EVs through the lens of Tata Motors and follow the company’s journey to bring about a positive change in the automobile sector,” said National Geographic India Spokesperson

“At Tata Motors, we are committed to building a sustainable future through the adoption of electric vehicles in India. We are quite elated to have again collaborated with a credible and environment conscious brand like National Geographic who with its innovative and inspiring storytelling has helped us spread and share our vision of revolutionizing the EV segment in India,” said Tata Motors Spokesperson

‘Go.ev’, will premiere on April 09, 2023, at 7.00 pm on National Geographic Channel

About National Geographic Partners

National Geographic Partners LLC (NGP), a joint venture between The Walt Disney Company and the National Geographic Society, is committed to bringing the world premium science, adventure, and exploration content across an unrivalled portfolio of media assets. NGP returns 27% of the proceeds to the non-profit National Geographic Society to fund work in the areas of science, exploration, conservation, and education. In India, National Geographic Channel and Nat Geo Wild are available across five languages and have a wide-ranging mix of international shows which are made local relevant and shows that are developed and created locally

Facebook: National Geographic India; Instagram: @NatGeoIndia; Twitter: @NatGeoIndia

About Tata Motors 

Part of the USD 128 billion Tata group, Tata Motors Limited (NYSE: TTM; BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 37 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks and buses, offering extensive range of integrated, smart and e-mobility solutions. With ‘Connecting Aspirations’ at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and amongst the top three in the passenger vehicles market.  

Tata Motors strives to bring new products that fire the imagination of GenNext customers, fueled by state of the art design and R&D centers located in India, UK, US, Italy and South Korea. With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. The company is pioneering India's Electric Vehicle (EV) transition and driving the shift towards sustainable mobility solutions by preparing a tailor-made product strategy, leveraging the synergy between the Group companies and playing an active role liasoning with the Government in developing the policy framework. 

With operations in India, the UK, South Korea, Thailand, South Africa and Indonesia, Tata Motors’ vehicles are marketed in Africa, Middle East, South & South East Asia, Australia, South America, Russia and other CIS countries. As of March 31, 2022, Tata Motors’ operations include 86 consolidated subsidiaries, two joint operations, four joint ventures and 10 equity-accounted associates, including their subsidiaries, in respect of which the company exercises significant influence. 

Toyota Kirloskar Motor Temporarily Halts The Booking Of Its Top End Grades Of Innova Hycross – ZX & ZX (O), From April 8, 2023

 “The Innova Hycross was launched recently during Nov 2022 to cater to the needs of the customers seeking proportions & poise of an SUV with the spaciousness of an MPV. The versatile Innova Hycross, available in both self-charging strong hybrid electric variant [SHEV] as well as gasoline variant is for every occasion owing to its glamor quotient, advanced technology, comfort, safety features and a thrill to drive. We are grateful to our valued customers for the overwhelming response that they have shown to Innova Hycross across all its variants within a few months of its launch.

However, owing to the ongoing supply challenges, we deeply regret to announce the temporary halt of bookings for top end grades of Innova Hycross i.e., ZX and ZX (O) only, with effect from 8th April 2023. The bookings of the other grades of Innova Hycross both the hybrid and gasoline will continue.

We are doing our best to resume the Innova Hycross bookings for the said variants at the earliest”

Friday, April 7, 2023

Choose Modicare Limited As Your Partner For Good Health This World Health Day

World Health Day presents an excellent opportunity for you to prioritize your fitness goals and embark on a journey toward a healthier life. If you are committed to maintaining an active and healthy lifestyle, Modicare Limited has curated a selection of products from its Nutrition, Health & Wellness brand ‘Well’ which would help you in sustaining a fit and nourishing lifestyle.

* Modicare’s Well Korean Red Ginseng

The fast-paced lifestyle that leaves you feeling drained can result in low stamina, early signs of ageing, fatigue, and fading memory. However, taking an additional supplement of phytonutrients found in Ginseng can help combat these signs of stress. Modicare's Well Korean Red Ginseng is made from 6-year-old Korean Red Ginseng, which is considered the best ginseng due to its environmental conditions. It contains a high concentration of phytonutrients called Ginsenosides, which are known to promote stamina and work endurance. Priced at MRP Rs. 2378/- (60 Unit), it helps fight stress, anxiety, and fatigue. The natural protective and restorative properties of Red Ginseng help restore the body's natural balance, promoting vigor and vitality. It also helps strengthen immunity by protecting against harmful free radicals.

* Modicare’s Well Multivitamin Multimineral

The inadequacy of essential nutrients can be attributed to our busy schedules and unhealthy eating habits. This deficiency can result in various infections and diseases due to the lack of vital vitamins and minerals. Modicare's Well Multivitamin Multimineral supplement is designed to bridge this nutritional gap by providing essential nutrients such as 12 vitamins, 8 important minerals, 6 phytonutrients, and 2 amino acids required for normal growth and maintenance of the body. Priced at MRP Rs. 440/- (30 Unit), this supplement also supports the metabolic processes crucial for the smooth functioning and repair of the body.

* Modicare’s Well Amla Juice

Modicare’s Well Amla juice is produced from certified organically grown amla fruit cultivated without pesticides and chemicals, in the lower Shivalik foothills of the Himalayas.  It contains no added sugar, synthetic colors, or flavors. Amla is a rich source of Vitamin C, a potent antioxidant that can slow down the signs of aging, promote healthy skin and hair, and rejuvenate all the tissues in the body. Amla's natural properties help build immunity and promote youthfulness.  Priced at MRP Rs. 342/- (1 L), this juice is thermally processed using cutting-edge technology, preserving the natural properties of Amla.

* Modicare’s Well Intellecte

The stress of everyday life impacts health, triggering irreversible damage to vital organs. Free radicals are known to cause oxidative stress and damage cells & tissues. Antioxidants are critical to good health as they neutralise free radicals, help to slow down degenerative changes, and contribute to a healthier life. Modicare’s Well lntellecte is a powerhouse of 3 potent antioxidants, Enzegenol®- Natural Pine Bark Extract from New Zealand, Acerola Chery Extract, and Citrus Bioflavonoids. Enzogenol® is a 100% natural, highly effective mixture of natural antioxidant and anti-inflammatory plant compounds extracted from an internationally patented pure water extraction method without the use of any chemicals whereas Acerola Cherry Extract is a natural source of Vitamin C and Citrus Bioflavonoids are a rich source of phytonutrients that help to strengthen the circulatory system. Modicare’s Well Intellecte is priced at MRP Rs. 1140/- (30 Unit).

* Modicare’s Well Strong & Smart- Children’s Nutrition Powder

Proteins are essential for growth especially for children who constantly feel hungry and end up devouring junk food,  Modicare’s Well Strong & Smart is like heaven, pour a quick smoothie or mix it in milk. Priced at MRP Rs. 702/- (200 g), Well Strong & Smart offers a comprehensive blend of 34 essential nutrients that support optimal growth and development. It helps boost immunity, increase energy levels, and enhance stamina.  Available in a delicious chocolate flavour, this unique formula provides all 9 Essential Amino Acids and has a Protein Digestibility Corrected Amino Acid Score (PDCAAS) of 1.0, the highest score possible for a quality protein source as established by W.H.O. Moreover, the inclusion of DHA in Well Strong & Smart supports optimal brain development and functioning while colostrum helps strengthen immunity, and FOS promotes digestive health.

*All the products under the Modicare range are available across the country through Modicare Consultants.

Nutraceutical Product is NOT FOR MEDICINAL USE. Not to be used by pregnant, nursing and lactating women or children under 5 year, except when medically advised by physician or certified dietician or nutrition professional. Not to exceed the recommended daily usage. People with a medical condition should consult with a physician before using the Product. Not to be used as a substitute for a varied diet. Not intended to diagnose, treat, cure or prevent any diseases. For more details, please refer to the Product label.

Birla Estates Forays Into The Residential Real Estate Pune Market With Acquisition Of A 5.76-Acre Land Parcel In The Central Business District

* The development potential of the land parcel is over 1.5 million sq. ft. with a revenue potential of over Rs. 2500cr

Birla Estates Private Limited, the real estate arm of the Aditya Birla Group housed under Century Textiles and Industries Limited, has entered the Pune residential real estate market by acquiring 5.76 acres of land in Sangamwadi, a central business district in Pune. The land was purchased from Sudarshan Chemical Industries Ltd (SCIL). This land parcel is located in one of the most premium locations in Pune with an estimated revenue potential of approx. Rs. 2,500 Cr.

The company plans to develop a premium residential project in line with its intent to create thoughtful LifeDesigned spaces with curated amenities setting new benchmarks for contemporary living.

Mr K T Jithendran, MD and CEO, Birla Estates said, “With this foray into Pune, Birla Estates is embarking on an exciting new phase after establishing itself in the MMR (Mumbai Metropolitan Region), Bengaluru and NCR (National Capital Region) markets. Pune is one of the country’s largest residential markets and this land with high revenue potential is located at the heart of the city. We aim to create an urban ecosystem in line with our LifeDesigned philosophy catering to customer needs and enhancing the quality of life. The Pune foray is key to our growth strategy and our ambition to be among the top developers in the country.”

Birla Estates, a key growth engine of Century Textiles and Industries Ltd (CTIL), currently has many projects across key markets in the country. This includes the flagship project Birla Niyaara in Worli, one of Mumbai’s most premium locations. Birla Niyaara has been one of the top selling residential projects in MMR and received an overwhelming response with sales of Rs 2300+ Cr in over a year since launch.

Thursday, April 6, 2023

MIT In Collaboration With MAHE-ISAC Centre Of Excellence On Cybersecurity Conducted 12-Hour Long Hackathon For KAVACH 2023

Manipal Institute of Technology (MIT), Manipal, in association with MAHE-ISAC Center of Excellence for Cyber Security conducted a 12-hour internal hackathon. The top 10 teams of the internal hackathon will be competing at the KAVACH 2023 Nationwide hackathon, co-organized by the MoE's Innovation Cell, AICTE, the Bureau of Police Research and Development (BPR&D, MHA), and the Indian Cyber Crime Coordination Centre (I4C, MHA).

The internal hackathon at MIT Manipal was inaugurated by  Dr. (Cdr.) Anil Rana, Director, MIT, Manipal, along with Dr. Mohammad Zuber, Chief Innovation Officer, Innovation Centre, MAHE, Dr. Smitha N Pai HoD, Department of Information and Communication Technology, Dr. Balachandra, Professor, Department of Information and Communication Technology, Coordinator - MAHE-ISAC Center of Excellence-Cyber Security, Dr. Sucheta Kolekar Associate Professor, Department of Information and Communication Technology and coordinator of the event and Dr. Sumith N, Associate Professor, Department of Information and Communication Technology and SPOC-MIT  (KAVACH 2023). The valedictory function of the event was chaired by Dr. Somashekara Bhat, Joint Director of Manipal Institute of Technology, Manipal.

Dr. Cdr. Anil Rana , Director of Manipal Institute of Technology (MIT) ,said “ The internal hackathon for KAVACH 2023 was a great way to prepare students for KAVACH 2023. All the 10 chosen teams demonstrated technical proficiency and creative abilities with cutting-edge technologies such as Artificial Intelligence/Machine Learning, Deep Learning, Data Analytics, etc. to find reliable, secure, and efficient technological solutions for cyber security issues faced in the current 21st century.”

The event hosted 22 student teams of MIT having six members, involving atleast one female team member. The students showed enthusiasm and designed creative solutions for various problem statements of KAVACH 2023.  

Bengaluru Records Second Highest Increase In Residential Demand (10.3% QoQ)

* Sarjapur Road emerged as the most preferred residential area 

* Average property rates increased by 2.5% QoQ 

Magicbricks PropIndex Report (January-March 2023) revealed that residential demand (searches) in Bengaluru increased 10.3% QoQ, making it amongst the top 3 preferred metros in India. During the same time, residential supply (active listings) observed a marginal decline of 1.1% QoQ and the demand-supply mismatch led to an increase of 2.5% in the average property rates. The average rates of ready-to-move and under-construction properties increased 2.5% and 2% QoQ, respectively. 

The report further revealed that 3BHK configurations gained the highest traction commanding a share of 48% in the total residential demand during this quarter and 43% share in the total supply. This was followed by 2BHK configurations which held 38% share of the demand and 43% of the supply in the city. Sarjapur Road emerged as the most preferred residential locality in Bengaluru while Whitefield locality ranked highest in terms of residential. 

Elaborating on the trends, Sudhir Pai, CEO, Magicbricks commented, “Several multilateral agencies have projected that the Indian economy will grow by 6-7% in FY’ 23, despite the global slowdown. The recent Union Budget has also introduced several encouraging initiatives, including substantial allocations to PMAY and UIDF, which have set the wheels in motion for facilitating employment opportunities and infrastructure development. Given the under-served demand for home-ownership in the affordable and mid-range segment, we are optimistic about the growth trajectory for residential demand in the coming quarters as well. We anticipate that the market will stabilise, supplemented by new projects and expedited delivery of under-construction properties, which will open up new avenues for investment and innovation.” 

The report concluded that residential demand in India increased 14.2% and supply grew 1.9% YoY. 

Calangute, Goa Tops List Of “Beaches With Most Rescues By Lifesavers”

The popular Calangute beach stretch topped the list of Goan beaches with the highest number of rescues by lifesavers, while more rescues were carried out by Lifesavers off Palolem beach, than any other beaches in South Goa, according to statistics released by Drishti Marine, Goa’s state government-appointed lifeguard agency.  

As per the findings, 167 rescue operations were conducted in the waters off Calangute beach – the highest number in the entire state – followed by Baga with 113 rescues and Arambol with 43 rescues, followed by Morjim (29) and Vagator (24) in North Goa.  

Palolem led the ranking of beaches with the most rescues in South Goa with 25 rescue operations. This was followed by Colva with 18 rescue operations and Benaulim with six rescues while Agonda and Cavelossim reported five rescues.  

The statistics include only those rescue operations which were carried out off Goa coastline.  

According to Drishti Marine, most of the rescues were necessitated due to two factors; alcohol consumption and unwillingness to listen to the Lifesaver’s instructions to swim within the safe zones marked on the beaches with flags. Selfies taken near rocky areas are also a major reason for such accidents, which necessitates rescue operations.  

Goa being a tourist destination, visitors do tend to want to have a nice time and that often involves consuming a lot of alcohol. Drishti Marine urges visitors who have consumed alcohol to stay away from the sea. Lifesavers stationed on the beach are alert to spot potential dangerous situations. They politely request visitors who are intoxicated to not venture into the waters. Some agree and some don’t. However the Lifesavers are trained to tackle such sensitive situations on ground. 

Less popular beaches accounted for the lowest number of rescues, with only two rescues being reported at Querim beach, one in Dona Paula, with Bambolim, Siridao and Vainguinim, all reporting zero rescue incidents in North Goa.  

In South Goa, Cola beach reported three rescue operations, while Betalbatim, Varca and Cabo De Rama reported two rescues each.  

The popular Dudhsagar waterfall has also been a location with high footfalls due to it being a tourist attraction. There have been 55 rescue operations conducted at the site which is patrolled by Drishti’s lifesavers over the course of the year. 

In addition, Drishti Marine’s detailed report also identified the beaches which are most prone to hazards such as riptides and unsteady waters, which includes coastal areas in South Goa like Mormugao’s Japanese Garden, Betul, Cabo de Rama, Khola, Agonda, Colamb, Polem, and Palolem’s rocky areas. Beaches in North Goa such as Kerim, Ashwem, Sweet Lake, Vagator, Anjuna, Sinquerim, Baga and Candolim were also identified as being most prone to riptides and rough waters.   

“Drishti Marine urges visitors to follow safety guidelines and to always be aware of their surroundings while enjoying Goa’s beaches. The prescribed guidelines are avoiding swimming in areas with red flags which alerts of rough and high riptides, avoiding entering in areas demarcated as non-swim zones, making sure the instructions and sign boards laid out across the beach are followed and most importantly ensuring you listen to the Lifesavers that are advising you as they are doing it keeping in mind your safety,” says Navin Awasthi, Operations Head of Drishti Marine.  

Goa’s beaches attract lakhs of tourists every year. Drishti Marine’s Lifesavers work tirelessly to ensure the safety of beachgoers and tourists, with hundreds of individuals assisted to safety each year. 

Other prescribed guidelines are as follows  

Keep a very close eye on children while on the beach and do not allow children to venture into the waters unattended, no matter how shallow they may be.  

Avoid  swimming in areas demarcated for water sports.  

Stay alert as lifesavers while patrolling make announcements to alarm and educate people via the Public Address System put up on the jeeps.  

Individuals with a medical problem should seek advice from Lifesavers before entering into the water.  

It is not suitable to head out to the beach or venture into the water during lightning and thunder because lightning can pose a danger.  

Do not get onto the rocks during low tide because the rocks get a lot more slippery and mossy during the monsoon season.  

Post beach closure, individuals should not venture into the sea.  

People should avoid taking selfies near rocky/slippery areas.   

If under the influence of alcohol, make sure you do not venture into the water.   

Always read and obey the safety signs found at the main entrance of the beach. 

Social Media Platform “GotChosen” Introduces A New Proprietary Technology

Revenue Centric Ad Technology 

Streamlines ad monetization on the GotChosen platform 

Processes mass payment transactions in different currencies 

Process completed in 300 milliseconds 

GotChosen, the social media platform that prioritises monetization for influencers, introduces its new proprietary technology that is bound to create a disruption in the industry with respect to how content is created and consumed. The proprietary technology streamlines ad monetization and process mass payment transactions to creators. The Inclusive model allows creators of all sizes - from nano to celebrities - to earn revenue by creating content for their audience.  

The revenue centric ad technology for ads can identify how much an influencer should be paid for each ad impression that is sold in real time, along with content. The revenue is allocated to the owner of the content regardless of the device, geo, or type of content. The Artificial Intelligence led technology guarantees monetization on all creator content and supports multiple advertisement formats like display, native, video, and interstitial ads. The technology is optimised to yield an effective and sustainable monetization model to creators and provides complete revenue report to creators.  

The new technology has also enabled GotChosen to create a highly efficient mass payment system, which processes mass payment transactions in different currencies to content creators on the platform, in more than 50 countries.  

GotChosen’s proprietary technology uses programmatic advertising, developed in-house, to sell an ad inventory from 200,000+ brands and credits 60% of the ad impression earnings to the owner of the content. The technology allows the entire process, from identification stage to payment, to be completed within 300 milliseconds.  

Commenting on the new technology, Oz Silva, Founder and CEO, GotChosen said. “We, at GotChosen, are committed to democratising the revenue earning model from social media platforms. The technology was developed keeping this commitment at the core. We believe that it is time to make changes to the model of digital content consumption. We aim to marry our technology with our experience in the market and partnership with peers in the ecosystem to create a failproof method to share large majority of the ad revenue generated on GotChosen platform with creators on board.” 

“We are also keen to ensure transparency at all stages of the process and the creators get a full report of the revenue. It is our endeavour to make sure that the right amount is reaching the creators at the right”, he further added. 

GotChosen is committed to be the pioneer of this tomorrow’s trends today and create a disruptive way in how content creators and their audiences interact with Brands. 

Total Enrolments Under Various Schemes Under NPS And APY Cross 1.35 Crores During FY 2022-23

Pension Fund Regulatory and Development Authority

The number of subscriber enrolments under various schemes under the National Pension System (NPS) and Atal Pension Yojana (APY) crossed   135.95 Lakh during the Financial Year 2022-23 (Table 1).  

With cumulative enrolment of over 10 Lakh subscribers, NPS Private sector- comprising NPS All Citizen and NPS Corporate- accounted for about 60%. 

The number of subscriber enrolments under Atal Pension Yojana (APY) was 119.31 lakh.  

Women Can Now Restart Their Professional Careers After A Break With “Eaton's Career Transition Program” – ReLaunch

Intelligent power management company Eaton is hiring women professionals to restart their careers under their ongoing initiative – ReLaunch. The program is aimed at women in India who were on a career break due to any significant reason and are now looking to restart their professional journey.  

Commenting on the program, Ashish Kapoor, Director, Human Resources, India, Eaton, shares, "ReLaunch is a career transition program that stems from Eaton's firm belief in being a model of inclusion and diversity and creating a place where everyone belongs and everyone matters. This program is thoughtfully designed to provide a platform for women who are looking to bridge the gap between career breaks and the current job market. It offers full-time job opportunities across various domains within Eaton, enabling talented and skilled women to re-enter the workforce and unlock their full potential.” 

He added, “Eaton recognizes that diversity and inclusion are key drivers of business success, and the ReLaunch program offers a unique opportunity for the company to tap into a diverse talent pool of experienced and motivated women. By leveraging the skills and expertise of these women, Eaton aims to foster a more innovative and inclusive workplace culture, driving growth and innovation across its operations in India.” 

Any women who are interested to ReLaunch their career with Eaton can apply here - 

Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere. We are guided by our commitment to do business right, to operate sustainably, and to help our customers manage power ? today and well into the future. By capitalizing on the global growth trends of electrification and digitalization, we're accelerating the planet's transition to renewable energy, helping to solve the world's most urgent power management challenges, and doing what's best for our stakeholders and all of society. 

Founded in 1911, 2023 marks Eaton's 100th anniversary of being listed on the New York Stock Exchange. We reported revenues of $20.8 billion in 2022 and serve customers in more than 170 countries. For more information, visit Follow us on Twitter and LinkedIn. 

Parent Tribe By SuperBottoms - A BFF In Your Parenting Journey

India’s leading mom and baby care brand, SuperBottoms’ Facebook Community - “Parent Tribe” is now over 78K parents strong and has become India’s largest parenting community on Facebook – of parents, for parents, and by parents. Parenting is not always a piece of cake so an extra pair of hands is all we need. SuperBottoms Tribe is a support mechanism for parents all across the country.

Parent Tribe is an online community that provides a platform for parents to connect with each other, share their experiences, seek advice, and get access to expert guidance on various aspects of parenting. The online platform has grown tremendously over the last one year and has emerged as the most trusted community of parents across age groups and geographies across India.

Pallavi Utagi, the CEO and Founder of SuperBottoms said “Parent Tribe for us, at SuperBottoms, is our personal army of parents that are deeply involved with the brand. Beyond our consumers, our tribe is our evangelist which drives us to stay honest, innovate continuously, and curate and co-create top-of-the-line products. When someone joins the Parent Tribe, they become a part of a close-knit, loving, and ever-growing community of parents – and we become their partners in their parenting journey!”

In addition to the online community, ParentTribe also offers a range of resources and services to help parents in their journey. These include webinars and workshops on various parenting topics, expert advice from pediatricians, nutritionists, and child psychologists, and access to exclusive deals and discounts on SuperBottoms products. From Expert Advice by our empanelled industry experts, to LIVE sessions specially curated for the Tribe, Exclusive Offers for SuperTribers, and lots of super fun contests with exciting prizes to be won!

Join Group -

Goldmedal Electricals Introduces Star-Rated Vector Fans Across India

·         These decorative fans are the ultimate solution for style and performance with innovative styling

·         It also comes with a motor that performs optimally while saving on energy consumption

Goldmedal Electricals, India’s leading electrical manufacturing company launches the Vector fan as part of its star-rated decorative fans segment for the summers. This innovative and stylish fan is designed to not only accentuate your homes or offices but also to perform efficiently.

Goldmedal’s Vector fan defines performance with a powerful motor and aerodynamic blades promoting a wider conical spread of breeze to ensure air distribution in each and every corner of the room. A highly durable fan, the Vector is available in attractive colours with an anti-dust coating to withstand daily use. Goldmedal’s Vector is a star-rated decorative fan that ensures much less power usage compared to traditional fans.

Vector fan also offers features such as:

·         Star-rated fan which adhere BEE norms

·         Excellent and long-lasting paint finish with attractive colour options 

·         50w @230v with 210 cmm air delivery

·         Incredibly quiet

·         Double ball bearing

·         High-grade copper motor

Commenting on the latest addition to the fans segment, Bishan Jain, Director, Goldmedal Electricals, said, “Today, the world faces a critical challenge in the form of climate change and environmental sustainability. It is now more important than ever that we consciously choose energy-efficient technologies and solutions that not only consume less energy but also have less impact on the environment. At Goldmedal Electricals, we are committed to providing consumers with energy-efficient fans that not only offer superior performance and style but also come at affordable prices. Our star-rated fans have been designed to reduce power consumption, cut down electricity bills, and promote a greener planet. With the Vector fan and our range of energy-saving models, we guarantee that Goldmedal fans will provide high-speed cooling, whisper-quiet operation, and stunning aesthetics.”

The fan is available at INR 3900/- and can be purchased from leading retail stores. Goldmedal Electricals, one of India’s leading Fast Moving Electrical Goods (FMEG) companies is known for its wide range of star-rated decorative ceiling fans. The company also offers a variety of modular switches and accessories, home automation systems, luminaries and LED lights, wires and cables, doorbells, fans, PVC pipes, DBs, MCBs, and others.

About Goldmedal Electricals

Goldmedal Electricals is a homegrown electrical company which was established in the year 1979 with a vision to create electrical switches and accessories that make a positive difference to the lives of consumers. The company is known in the industry for manufacturing high-quality wiring devices and introducing a host of innovations in the industry. In 1981, Goldmedal entered the Wires and Cables business. In 1995, the company set up a state-of-the-art manufacturing unit in Goregaon, Mumbai for the manufacturing of wires & cables, and modular switches. Alongside Wires and Cables, the company today manufactures a vast range of electrical products including various types of switches, home automation systems, security systems, entertainment devices, fans, wires and cables, doorbells, electrical accessories, and more for residential buildings as well as commercial establishments.

63% Indian Consumers To Cut Back Non-Essential Spending;, Less Friction In Shopping,: PwC Global Consumer Insights Pulse Survey

* 74% of the Indians are either very concerned or extremely concerned about their personal financial situation

* 47% of Indian consumers say they will shop with retailers that offer free/discounted product delivery

* Rising prices and supply chain disruption are leading shifts in consumer behaviour both in-store and online

Consumers globally are weighed down by concerns around cost of living and personal finances. Around 74% of Indian respondents say they are concerned about their personal finance situation, as opposed to 50% globally. 63% of Indian consumers are cutting back non-essential spending altogether, according to the 2023 PwC Global Consumer Insights Pulse Survey, which captured the views of 9,180 consumers across 25 territories. In India, the survey included 500 Indian respondents across 12 metros, tier-1 and tier-2 cities of India (Mumbai, Delhi-NCR, Bengaluru, Visakhapatnam, Chennai, Kochi, Kolkata, Nagpur, Jalandhar, Hyderabad, Meerut and Rajkot). Out of these, 57% of the respondents were male and 43% were female.

The survey also found most Indian consumers expecting to reduce their expenditure across all surveyed categories over the next six months, a significant decline in planned spend across all categories since the previous pulse survey in June 2022. Industries, including luxury and premium products, travel, and fashion, expect to see the greatest portion of consumer spend reductions over the next six months, whereas the groceries segment is expected to decline the least.

Sharing insights from the survey, Ravi Kapoor, Partner and Leader - Retail & Consumer, PwC India said: “PwC’s latest Global Consumer Insights Survey for India drives home the key message of ongoing financial stress in the lives of the consumers, where 75 percent of them are very concerned about their financial situation. This sentiment will have a potential restraining effect on spends in highly discretionary categories of electronics and luxury. Consumers will continue to demand world-class buying experiences in both physical and digital channels with work cut out for brands to reduce costs, enhance availability, and for ‘going local’. The silver lining here remains the unequivocal growths in adoption of digital channels and the desire to spend more on travel in the coming months.”

Key trends emerging from the survey results:

Cost of living weighs on consumer confidence

Consumers, globally, are shifting their consumption habits in-store and online as the cost-of-living surges and supply chain disruptions impact product availability and delivery times. As a result, almost half (45%) say they are buying certain products when on offer/promotion, 44% are looking to retailers offering better value, 38% are using comparison sites to find cheaper alternatives, 36% are buying in bulk to save cost, and 33% are buying retailers’ personal brands for better savings.

Supply chain disruption is shifting in-store/online consumer behaviour

Half of the Indian consumers (50%) said rising prices remain the most frequently experienced issue when shopping in-store, supply chain issues also dominate with larger queues and busier store locations (35%), along with product availability (28%), which is also impacting consumer behaviour.

Luxury/premium product industry to see decline in consumer spend

Consumers are planning to reduce their spending across all surveyed retail categories over the next six months, with the greatest decrease forecast in luxury/premium products or designer products (38%), virtual online activities (32%), consumer electronics (32%) and fashion products (clothing and footwear) (31%). However, there remains an appetite for future spend, with 38% indicating they will look to treat oneself/others, whereas 54% view them as better quality. Travel (30%) and groceries (21%) had the least reported planned spend reduction.

Vocal for local (Sustainable products are in demand from consumers)

Despite a planned spend reduction and a challenging economic environment, consumers say they are still willing to pay more for sustainable products. Overwhelmingly, more than 88% are willing to pay higher for a product that is produced/sourced locally, or made from recycled, sustainable, or eco-friendly materials (87%), or produced by a company with a reputation for ethical practices (87%). 

Metaverse: Early-stage adoption strong, executives recognise the importance of risk management, cyber security and governance

Adoption of the Metaverse as a shopping channel is still in its early stages, however, the medium remains under-utilised, with only one-quarter (23%) of Indian respondents familiar with the term. The largest portion of these users have primarily employed the Metaverse for virtual reality (VR), i.e., playing games or watching a movie (20%), experiencing the virtual world through the retail environment or a concert (13%), or purchasing a digital product, such as a Non-Fungible Token, or NFT (17%). Millennials (36%) are most likely to use the Metaverse, especially in countries like India (48%), Vietnam (43%), and Hong Kong (42%).

All the while, as online shopping continues to grow in volume, consumers are increasingly weary of data privacy. 65% of respondents are extremely or very concerned when interacting with social media companies, third-party/portal travel websites (54%), healthcare (59%), and consumer companies (58%). As a result, 41% respondents do not share more personal data than they must, 37% opt-out from receiving communications from these companies, and 38% have overall reduced their interaction with these types of companies.

About the survey:

PwC surveyed 9,180 consumers from October 24 to November 16 of 2022 via a 15-minute online quantitative survey. Interviews were conducted with consumers in twenty-five participating territories, and the survey was translated into fourteen languages. This survey highlights movements between pulses (with the preceding pulse being conducted in March of 2022) and explores any key data points in detail.

The full Indian perspective findings can be accessed at:

Air India Concludes First Phase Of Transformation Program – Vihaan.AI

* Launches growth phase of Take Off

Air India, India’s leading airline and a Star Alliance member, has reached the conclusion of the first phase of Vihaan.AI, its comprehensive 5-year transformation plan. This first phase called Taxi, was focussed on addressing legacy issues of the airline at scale and laying the foundation for future growth. The conclusion of the first phase also marks the beginning of Take Off, the second phase of transformation which is focused on developing the platforms, processes and systems needed to build toward excellence.

Commenting on the conclusion of the Taxi phase, Mr. Campbell Wilson, CEO & MD, Air India said, “The first six months of our transformation journey has engaged and united Air Indians behind a common cause, and made great strides in tackling many issues that had built up over the years.  During this Taxi phase, we have also come a long way in establishing foundations for growth.  Our record-setting aircraft order, the commitment of $400m to completely refurbish existing aircraft, the investment of $200m in new IT, and the recruitment of literally thousands of staff are but a few of the significant investments being made to restore Air India to the upper echelons of global aviation.  As we move into our Take Off phase, we will start seeing these investments bear fruit.  All Air Indians are very grateful to partners and supporters as we continue this journey.”

Some of the significant achievements during the Taxi phase include:


* Committed over USD 400 Mn for aircraft refurbishments

* Revamped menus on international and domestic routes

* Launched Premium Economy seats for the first time ever on select long-haul flights

* Insourced some of the critical customer service functions and initiated revamp of customer notification system for all touchpoints.

* More than 1 million legacy refund cases settled between February - December 2022

* Implemented multiple customer compensation policies to aid service recovery

* Launched RFP for new customer contact centre

* Recruited, with AISATS, hundreds of additional airport staff to improve customer experience


* Rolled out new organization structure and revamped roles across levels with a conscious effort to address the disparities between permanent and full-term contract employees

* Rolled out over 29 new policies across employees to improve welfare

* Designed new remuneration programs for legacy staff

* Introduced 2 new training programs, Saksham and ACE, to upskill staff and improve service

* Onboarded more than 3800+ employees across crew and other functions to support capability and growth

Growth & Commercial Excellence:

* Signed the industry’s largest-ever order for 470 aircraft

* Expedited fleet expansion with 36 leased aircraft, including 11 widebodies, being delivered in 2022-23

* Restored to service, or decommissioned pending sale, all long grounded aircraft

* Added 6 new international routes while increasing the frequency on another 24

* Attained highest ever single-day passenger revenue, highest ever cargo revenue, highest ever ancillary revenue, and highest ever load factor

* RASK (revenue per available seat kilometre) improved by 17% over a period of a year


* US$200 being invested in upgrading IT systems including implementing Salesforce for CRM integration and upgradation of SAP ERP system from obsolete mainframe to the cloud, upgradation of the website, employee self-service systems, learning management systems, safety management system, world-class rostering, and day-of-ops systems as also introducing iPads across the fleet to better empower crew and improve processes.


* Most improved domestic On-Time Performance (OTP) across the sector in the last one year with a consistent top 3 ranking

* Comprehensive spares and support agreements reached to improve worldwide reliability

* Performance Improvement Programme underway with Boeing to improve 787 reliability

* In-flight Entertainment (IFE) systems have been restored to working order on nearly all first and business-class seats, with economy seats being up to nearly 90%.

* Engineering function completely rebuilt, with new people and systems.

* World-class flight safety expertise and systems on boarded

* First airline in the world to successfully undertake the risk-based IATA Operational Safety Audit.

Influence & Responsibility:

* Signed MoU with CSIR – Indian Institute of Petroleum for adoption of Sustainable Aviation Fuels (SAF)

* Re-engaged with the global aviation industry relationships including joining industry associations like AAPA and FIA

* Reactivated more than 10 codeshare agreements and in active alliance discussions with other airlines

* Actively engaged with Star Alliance, IATA, Flight Safety Foundation

* Adopted ‘Go Green, Go Paperless’ initiative including adoption of e-signature

The conclusion of the Taxi phase also marks the beginning of Vihaan.AI’s Take Off chapter. Take Off is focussed on building the right platforms and progress faster based on the momentum that has been established. This phase will also witness the consolidation of the group airlines AirAsia India and Air India Express. The LCC entity has successfully merged their core reservations platform, websites, and customer-facing systems. Vistara will also be merged with Air India following the grant of regulatory approval.  The development of a world-class training academy will also take shape as also the future direction and configuration of the airline’s line and base maintenance.

Vihaan.AI, which in Sanskrit signifies the dawn of a new era, has a detailed roadmap for Air India with clear milestones focussing on dramatically growing both its network and fleet, developing a completely revamped customer proposition, improving reliability and on-time performance, and taking a leadership position in technology, sustainability, and innovation, while aggressively investing behind the best industry talent. The plan is aimed at putting Air India on a path to sustained growth, profitability, and market leadership.

About Air India:

Founded by the legendary JRD Tata, Air India pioneered India’s aviation sector. Since its first flight on October 15, 1932, Air India has an extensive domestic network and has spread its wings beyond to become a major international airline with a network across USA, Canada, UK, Europe, Far-East, South-East Asia, Australia and the Gulf. Air India is a member of Star Alliance, the largest global airline consortium. After 69 years as a Government-owned enterprise, Air India and Air India Express were welcomed back into the Tata group in January 2022. The present management at Air India is driving the five year transformation roadmap under the aegis of Vihaan.AI to establish itself as a world-class global airline with an Indian heart.

About the Tata Group:

Founded by Jamsetji Tata in 1868, the Tata group is a global enterprise, headquartered in India, comprising 30 companies across ten verticals. The group operates in more than 100 countries across six continents, with a mission 'To improve the quality of life of the communities we serve globally, through long-term stakeholder value creation based on Leadership with Trust’.

Tata Sons is the principal investment holding company and promoter of Tata companies. Sixty-six percent of the equity share capital of Tata Sons is held by philanthropic trusts, which support education, health, livelihood generation, and art and culture. In 2020-21, the revenue of Tata companies, taken together, was $103 billion (INR 7.7 trillion). These companies collectively employ over 800,000 people. Each Tata company or enterprise operates independently under the guidance and supervision of its own board of directors. There are 29 publicly-listed Tata enterprises with a combined market capitalisation of $314 billion (INR 23.4 trillion) as on December 31, 2021. Companies include Tata Consultancy Services, Tata Motors, Tata Steel, Tata Chemicals, Tata Consumer Products, Titan, Tata Capital, Tata Power, Tata Communications, Indian Hotels, Tata Digital and Tata Electronics.

Bangalore Tops The List Of Cities With The Highest Credit Demand From Millennials: CASHe Study

* CASHe Releases Its Exclusive Financial Mood Of The Millennials (FMOTM) 2022-23 Report

·         84% of millennials prefer credit lines over instant personal loans or BNPL.

·         Medical bills and monthly expenses are the top reasons for borrowing.

·         49% of millennials prefer small-ticket loans of less than Rs.10k

·         Bangalore tops for credit demand among millennials

·         UPI is the second most popular method to repay after e-NACH (auto-debits)

·         SIP is the most popular investment option for millennials.

CASHe, India’s leading credit-led, AI-driven financial wellness platform, today released the Financial Mood of the Millennials 2022-23 report, an exclusive and proprietary analysis based on a pool of 540,000 customers.  The report reveals unique and valuable insights into the millennials borrowing, spending, and investing habits.

One of the top findings of the report is that 84% of its customers prefer to take a credit line over personal loans (14%) and BNPL (2%). Satchetised loans of less than Rs 10,000 are preferred by 49% of millennials. The data further indicates a significant credit demand from bureau-based prime (44%) and near-prime (38%) millennials, thereby reinforcing the need for unsecured and hassle-free digital credit products that are easily accessible by all.

Unforeseen medical and monthly expenses are the top two reasons for availing short-term digital credit followed by shopping, home renovation, education, etc. Bangalore leads all the cities in India for credit demand followed by Hyderabad, Pune, Ghaziabad, and Gurgaon.  The data also throws up a surprising insight – West Bengal, Punjab, Gujarat, Assam, and Kerala represent the states from where millennials with the highest bureau scores have availed credit from CASHe. Incidentally, the customers chose UPI (27%) as the second most preferred repayment method after e-NACH (36%).  2022- 23 also saw an uptick of 1% in women borrowers compared to previous years.

The report also sheds interesting light on millennial investment habits using the customer base of its Sqrrl investment platform. It is observed in the report that 68% of millennials seek assistance from financial advisors for making investment decisions. Another 45% trust social media as a prime source to make investment decisions.

The report also states that about 37% of millennials are still somewhat financially dependent on their parents, but a majority of 63% of millennials are financially independent. SIP has emerged as the most popular option for online investors, accounting for 35% of their investing activities, interest in digital gold (18%) is beginning to catch up, followed by tax-saving products (15%), goal-based investments (10%), real-estate (9%), & fixed deposits (5%). There is a growing consciousness among millennials to start saving early for their post-retirement life. More than 33% of millennials stated they believe in saving 20% of their annual income to become financially secure for retirement.

Speaking on the release of the FMOTM, 2022-23 Report, Mr. V. Raman Kumar, Founder Chairman, CASHe, said, “The report offers unrivaled access to a large sample of data covering over 540,000 millennials – the insights provided here are valuable to policymakers, financial institutions, and researchers to better understand the borrowing, spending and saving habits of over 125 million credit-starved and underbanked urban mass of millennials. The India consumption story is defined by the credit and spending habits of this cohort. CASHe is committed to building its entire financial wellness business around catering to this cohort in order to create a financially inclusive Bharat in the coming years.”

About CASHe:

Headquartered in Mumbai, CASHe is one of India’s leading AI-based, credit-led financial wellness platforms focused on making financial inclusion possible by serving the underserved digital customers in India. The company is driven by its laser focus to unlock opportunities for the millennial and Gen Z population by making financial inclusion and accessibility possible using its cutting-edge algorithms and AI and ML-based credit decisioning model called the Social Loan Quotient (SLQ). Since its launch in 2016, CASHe has registered over 30 million app downloads on the app store and has disbursed loans worth Rs 7,000 crores to over 9 lakh customers. Its affordable interest rates, instant processing, and flexible repayment options make it India’s most preferred digital credit platform. In recent years, CASHe has constantly introduced new product offerings and services in line with increasing consumer demands and has successfully transformed itself into a full-fledged financial services platform that offers its customers credit, investment, insurance, and EMI shopping.


Aditya Birla Sun Life AMC Limited’s Target Maturity Funds AUM Surpasses Rs 20,000 Crore in April 2023

* Aditya Birla Sun Life AMC Limited’s Passive AUM Surpasses Rs 25,000 Crore In March 2023

Aditya Birla Sun Life AMC Limited, a subsidiary of Aditya Birla Capital Limited and an investment manager for Aditya Birla Sun Life Mutual Fund, has further strengthened its presence in the target maturity space with its asset under management surpassing Rs 20,000 crore mark in April 2023. The company offers the widest range of target maturity funds across the industry.

The passive funds vertical also reached an important milestone with its AUM crossing Rs 25,000 crore in March 2023. Along with other ETFs, they are also the first AMC to file and launch a Silver ETF & FoF, and offer Smart Beta portfolios, such as the Nifty 50 Equal Weight, Momentum, and Quality.

Commenting on the milestone and growth of their Passive AUM, A. Balasubramanian, Managing Director and Chief Executive Officer of Aditya Birla Sun Life AMC Ltd., said, “We are happy to announce that our passive funds have achieved a significant milestone by crossing Rs. 25,000 crores of assets under management along with target maturity funds crossing Rs 20,000 crores. This accomplishment reflects the growing popularity of passive investing in India, as well as the trust our investors have placed in us. While we remain committed to providing top-quality active investment opportunities to our investors, we are equally excited about the passive investment space.”

Neuberg Anand Reference Laboratory Study Shows Decrease In Vitamin B12 Deficiency Among Adults Over Past Decade

The Data Science department at Neuberg Anand Reference Laboratory, Bangalore conducted a retrospective study on serum Vitamin B12 levels. A total of 1,49,494 anonymised results of  females aged between 20-80 years and 1,20,454 results of  males aged between 20-80 years were retrieved from their database and analysed. The study aimed to investigate the trend in VitB12 deficiency in the past decade (2013-2022).

The analysis revealed a 14% decrease in B12 deficiency among women in the age groups 20-40 and 40-60 years, and an 8% decrease in the age group 60-80 years.. A similar downward trend  was also seen in men in the respective age groups. The downward trend in % of B12 deficients may be due to increased awareness and screening for VitB12 deficiency. The below graphs shows the gender wise trend.

 The significant increase in B12 deficiency observed in 2021may be attributed to the COVID-19 pandemic, leading to less accessibility to testing centers and the overall shift in the general healthcare focus towards fighting COVID-19.

“This study has shown a decrease in the prevalence of vitamin B12 deficiency in recent years, indicating a growing awareness and emphasis on nutrition and preventive health measures. Over a decade, the B12 test methods have also improved and are now more sensitive to early B12 deficiency leading to early detection and correction of deficiency. The higher % of deficiency among males in comparison to females may be related to a larger population of men who regularly consume alcohol, leading to Vit B12 deficiency. " by Dr. Sujay Prasad, Medical Director, Neuberg Diagnostics.

It should be noted that the data analysed is a representation of a tertiary diagnostic center and does not represent the entire population. The study's findings suggest the need for increased awareness and screening for Vitamin B12 deficiency among different age groups and genders to reduce the prevalence of this deficiency.

About Neuberg Diagnostics:

Neuberg Diagnostics, headquartered in Chennai, is one of India’s leading diagnostic service providers with its presence in India, UAE, South Africa, and the USA. With laboratories accredited by CAP  and NABL, Neuberg has emerged as one of India's fastest-growing and most trusted diagnostic centres.  The group has created accessibility to state-of-the-art diagnostic technologies and possesses some of the finest clinical Pathologists, Biochemists, Geneticists, and several other certified clinical lab professionals, with the capability to perform over 6000 varieties of pathological investigations. Neuberg Diagnostics is bringing in newer-generation diagnostics techniques to practice in the area of personalized medicine. They aim to provide affordable and accurate diagnosis to all strata of people.

Wednesday, April 5, 2023

Zuari FarmHub Launches “Poorna Advanced” With LCO Promoter Technology From Novozymes

Zuari FarmHub, one of the leading agri-tech players in India has partnered with Novozymes South Asia Pvt. Ltd., a world leader in biological solution and announced the launch of its 100% Water soluble fertilizer ‘Poorna Advanced” with innovative LCO Promoter Technology. This technology acts as a signaling pathway between the plant and the beneficial microbes in the soil near the plant’s roots. Thus promoting a healthy root zone, enhancing nutrient uptake and improving crop resilience.

Poorna Advanced is a high quality product specially designed for foliar and fertigation. The 1:1:1 NPK ratio in this product makes it an ideal fertilizer for application across various crop segments like field crops, plantation crops, vegetables, commercial crops etc., which require equal amount of Nitrogen, Phosphorus & Potassium in the initial stages of plant growth. Being 100% water-soluble, ‘Poorna Advanced’ dissolves quickly and releases ions that are easily absorbed by the plants.

While announcing the launch, Mr. Madan Mohan Pandey, MD of Zuari FarmHub Ltd. said, “Zuari FarmHub is continuously working to bring unique and innovative products to Indian farmers. Towards this endeavour , the company has tied up with Novozymes , a global leader in bio-solutions head quartered in Denmark. Together we have introduced a technically superior product that promotes faster nutrient absorption by the roots and increases the crop resilience to abiotic and climatic stress. This will help improve fertiliser use efficiency and improve productivity. Zuari FarmHub is the first company to bring LCO promoter Technology to fertilisers.”

Shanmugam Sambanthan, Novozymes India Commercial Head of Agriculture commented, “We are excited to collaborate with Zuari FarmHub to introduce ‘Poorna Advanced’ a cutting-edge water soluble fertilizer which incorporates Novozymes LCO Promoter Technology. This revolutionary biological innovation promotes soil health, enhances nutrient uptake, and boosts crop resiliency. The collaboration harnesses the extensive agricultural market knowledge of Zuari FarmHub and Novozymes' biosolutions expertise to deliver a groundbreaking product that will significantly enhance farmers' productivity and promote sustainable farming practices.”. 

Over the years, agriculture productivity in India has been stagnating, primarily as a result of the imbalanced nutrient content of soil and fertilizer usage, declining fertilizer response ratio, soil contamination, and unpredictable weather patterns. With agricultural productivity, the fertilizer response ratio is gradually showing a considerable dip as well which means that crops are not responding to chemical fertilizers as they used to.  This is where the LCO technology used in ‘Poorna Advanced’ can vastly improve nutrient availability in the soil, enhance nutrient uptake and boost crop resiliency leading to higher yields in a sustainable way. Extensive researches have established and proven that LCO Promoter technology helps in building beneficial soil microbial communities, thereby, enriching soil fertility and improving crop productivity.

Photo Caption - From left Shanmugam Sambanthan, Novozymes India Commercial Head of Agriculture and Mr. Madan Mohan Pandey, MD of Zuari FarmHub Ltd..

Honda Amaze Celebrates Its Glorious 10 Years In The Indian Market

* Pride ownership of over 5.3 lakh families 

* Currently contributes as largest selling model for Honda in India 

Honda Cars India (HCIL), a leading manufacturer of premium cars in India is commemorating the “10th anniversary of its popular family sedan, Honda Amaze”. The car, first introduced in India in April 2013, has since become Honda's best-selling model and holds a strong market position in its segment and the industry. The Amaze has brought joy and pride to over 5.3 lakh customers during the last 10 years and is currently one out of every two Honda cars sold in the country, accounting for 53 % of HCIL's sales in India. In line with Honda’s unwavering commitment to its customers by providing them with the most advanced products and services, ahead of time, all Honda Amaze sold in India are E20 material compatible since its first launch in 2013. 

The Honda Amaze is a contemporary sedan that offers a perfect balance of performance and fuel efficiency. It boasts Honda's advanced powertrain, striking bold design, sophisticated and spacious interiors, superb driving performance, advanced features, and safety technologies. Over the last 10 years, the model has seen a host of updates including two generations and multiple other updates. It is one of the best-selling sedans among personal buyers, appealing to both first-time buyers and those seeking an upgrade from smaller vehicles. 

Mr. Takuya Tsumura, President & CEO, Honda Cars India Limitedexpressing his pleasure on successful achievement of 10 years journey of Honda Amaze said, “Today marks a milestone in our India journey, as Honda Amaze completes a decade-long presence in this market with over 5.3 lakh customers. It is a strategic premium entry model in our portfolio offering ‘One Class Above Sedan Experience’ to our customers with its strong brand appeal, bold styling, excellent performance, durability, build quality, safety and comfortable experience. We’re glad the Amaze is significantly contributing to our India business and has become the best-selling model in our line-up.” “The Amaze receives 40 percent of first-time buyers and has shown growing preference for the advanced CVT automatic variants which accounts for almost 35% of the current model sales,” he added. 

The 1st Generation Honda Amaze, launched in April 2013, sold 2.6 lakh units till March 2018. In its 2nd Generation, Honda Amaze has sold 2.7 lakh units since its launch in May 2018, making it one of the most popular brands in the country.  

The Honda Amaze is manufactured exclusively in India at Honda's Tapukara plant in Rajasthan, catering to both domestic and export business. The Made in India Honda Amaze is exported to South Africa and SAARC countries. With a strong network of 325 facilities in 236 cities across India, Amaze has developed a strong popularity and presence in Tier 2 and 3 markets, accounting for 60 % of model sales in these regions.  

The Amaze is powered by 1.2L i-VTEC petrol engine delivering 90PS@6000 rpm power and 110 Nm@4800 rpm torque and is coupled with 5 speed Manual Transmission and CVT (Continuously Variable Transmission) offering fuel efficiency of 18.6 kmpl and 18.3 kmpl respectively.  

The Peace of mind service offering of the Honda Amaze with best in class 3 years Unlimited Kms warranty and Low Cost of Maintenance have also been strong appeal points for customer’s consideration.  All Honda Amaze sold in India are E20 material compatible and customers can use the new grade of E20 fuel in their existing Honda Amaze without the need of changing any part in the car.

The Made in India Honda Amaze had received a strong 4-star safety rating from Global NCAP, when the Africa spec variant was crash-tested in 2019 under the Safer Cars for Africa campaign.  

International Seminar On Navigating Through Autism Webinar On April 8

* Have you ever questioned why you have a child with a disability?

* Have you gone through the healing process needed to accept and celebrate your child for who they are?

Webinar 8 APRIL 2023 starting at 9.30 AM for Parents on Navigating through Autism to commemorate the 20th anniversary of Saamvaad speech and hearing, Hebbal, Bangalore. Panelists SHIVANI DHILLON, Chandigarh An award-winning social entrepreneur, ex-BBC journalist, TAMARA KASPER, MS, CCC-SLP, BCBA, USA, A pediatric Speech-Language Pathologist practicing over 30 years who has devoted her career to identifying and developing effective treatments to promote functional communication and social interaction skills in children with Autism, RADHIKA POOVAYYA, MSc BCBA, Bangalore, She is the Founder and Director of Samvaad therapy centers and Samvaad Institute of Speech and Hearing, Bangalore and DIVYA SUHANEY, MS Food & Nutrition, Bangalore, a passionate nutritionist an Internationally Certified - Health Coach from CIIS, USA DR. GITA SRIKANTH, PsyD, BCBA, Chennai, She pursued her Masters in ABA from Ball State University, USA. She is the Founder and Chairperson of WeCAN India, Co-Founder at ProACT Behavioral Services.

For more information, call +91 99805 85774 

Vitesco Technologies Publishes “Sustainability Report For Fiscal Year 2022”

* Ambitious sustainability targets: the company successfully made improvements in all key areas 

* Vitesco Technologies follows the recommendations of the Task Force on Climate-related Financial Disclosures (TCFD) 

The report includes disclosures relating to scenario-based climate-related opportunities and risks for the first time 

Vitesco Technologies, a leading international supplier of advanced drive technologies and solutions for e-mobility presented its latest sustainability report – the first to use climate scenario analyses, as recommended by the Task Force on Climate-related Financial Disclosures (TCFD). The company thus has an overview of all the key climate-related opportunities and risks within its own business activities. The report is now available online. 

“On more than 100 pages, we present our goals and progress when it comes to sustainability,” explainsIngo Holstein, CHRO at VitescoTechnologies: “In direct comparison with our first sustainability report for fiscal 2021, we can see improvements in all key areas.” 

With its systematic focus on climate-friendly drive technologies, Clean Mobilityis an integralpart of the corporate strategy. The goal is to generatesales of around10 to 12 billion euroswith electric and electrified solutions by 2030. With total salesin 2022 of €1.1 billionand a high number of incoming orders in the field of electrification, the company has every reason to be confident that it will also achieve its next medium-term target of more than €5 billion in 2026. 

Another focus area of VitescoTechnologies’ sustainability agenda is Climate Protection: Vitesco Technologies has set itself the ambitiousgoal of making its entire value chain carbon-neutral by 2040 at the latest.This also includesall business activities beyond the company’sown processes – such as the procurement of production materials,raw material extraction or use of the products,for example. In its own operations, the company is already aiming to be entirely carbon-neutral by 2030. At the end of 2022, 91.9 percentof this target had alreadybeen met (2021: 90.6 percent). 

In terms of Resource Efficiency and the Circularity, Vitesco Technologies is aiming for a waste recovery quota of 95 percent by 2030. The company already came very close to achieving this target in 2022, with 94.6 percent (2021: 92.6 percent). 

A key objective in the Responsible Sourcing and Partnerships focus area should even be achieved this year, once all strategic suppliers without exception have signed the Code of Conduct for Business Partners, thus confirming Vitesco Technologies’ key human rights and ethical principles. 

For the Fair Work and Diversity material topic, the central key performance indicator is the proportion of women in management positions. Here, the company has increased its strategic target value: The figure is to rise to 21 percent by 2026. It currently stands at 15.4 percent, 1.8 percentage points higher than in the previous year. 

The target in the Occupational Health and Safety material topic has also been set for 2026: After 1.9 in 2021 and 1.7 in 2022, the number of accidents per million hours worked is to fall to a maximum of 1.4. 

The Sustainability Report also contains extensive information on other relevant reporting topics, such as technical compliance. The relevant management system at Vitesco Technologies covers products, product-related services, as well as software and hardware throughout the entire product life cycle, from product development to the end of 

the product life cycle. It is comprehensively integrated into the company with the help of a systematic organizational structure. 

TCFD: “For a better understanding of climate risks” 

In line with the major reporting standards, the Sustainability Report provides detailed insights and gives numerous examples of how Vitesco Technologies aims to achieve its ambitious sustainability targets. In the current edition, the company has implemented a new chapter – in line with the recommendations of the Task Force on Climate-related Financial Disclosures (TCFD): For this purpose, consistent disclosures on climate-related opportunities and risks were determined on the basis of climate scenario analyses. Companies, banks and investors can use these to keep stakeholders informed. 

“We very much welcome this initiative,” says Dr. Anja Rivera de la Cruz, Global Head of Sustainability & Security at Vitesco Technologies, “It contributes to the stability of the financial system and toward a better understanding of climate risks and can thus facilitate the financing of the transition to a more stable and sustainable economy.” 

Mahindra Research Valley At The Forefront Of Automotive Technology; Seals Its Leadership With Record 210 Patents In Last 6 Quarters

~Maximum patents granted to an Indian OEM during this period~

~149 patent applications just in the Electric Vehicle (EV) space~

Mahindra Research Valley (MRV), the flagship R&D and Innovation centre of the Mahindra Group, established in 2012, has been at the forefront of automotive technology and has to its credit globally acclaimed products, which have created new benchmarks in the industry. MRV has been granted 210 patents, the highest number of patents to any Indian Original Equipment Manufacturer (OEM), from across the globe in the last 6 quarters, which is testimony to the cutting-edge work being done by its diverse and talented workforce.

MRV has to its credit a staggering 1979 patent applications, of which 149 are in the EV space alone. These patents have led to pioneering new technologies that have redefined the automotive and tractor segments in creating the safest, most cutting-edge customer experience and are applicable across geographies.

Mahindra's investment in the development of these technologies have been in areas related to innovation, customer experience and safety. This includes active safety systems, advanced driver assistance systems, advanced automotive electronics, light weighting technologies, enhanced vehicle dynamics and connected vehicle technologies, high precision hydraulics, smart combine harvesters, smart connected implements, and hill farming, among others.

R. Velusamy, President, Automotive Technology and Product Development, M&M Ltd. said, “At Mahindra Research Valley, we are committed to develop products that are of truly global standards and are the best for our customers. Successful patent applications help us in setting new benchmarks and reiterate our efforts towards our quest for perfection and excellence. Our engineers, imbibing our Rise philosophy, are relentlessly reskilling themselves in their pursuit of innovation, leading to the development of new technologies to power our new-age products.”

Mahindra is leveraging multiple emerging technologies, including EVs, autonomous vehicles, smart agricultural implements, and precision farming, and is upskilling its product design engineers in evolving fields of data science, AI, IoT, Mechatronics, etc. thus aiding new product development.

Mahindra Research Valley, today, is the hub of a global neural network of Mahindra for auto and farm sectors spread across UK, US (Detroit and Virginia), Italy, Finland, Turkey and Japan. With over 4000 engineers, MRV is also part of the Design ecosystem including Mahindra Design Studio in Mumbai, Pininfarina in Italy, Mahindra North American Technical Centre (MNATC), and the latest addition to the list – the Mahindra Advanced Design Europe (MADE).

About Mahindra

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260,000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality and real estate.   

The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise. 

Learn more about Mahindra on / Twitter and Facebook: @MahindraRise/ For updates subscribe to

SecurEyes - An Indian Cybersecurity Company Wins Technology Service Award At Central Banking Awards 2023, UK

The Central Banking Awards recognize the outstanding achievements of individuals and organizations that create a significant impact in the central banking community.

It is an honor for SecurEyes to receive the award for ‘Technology Services’ for its flagship product, SE-RegTrac, which has been designed to simplify the process of regulatory supervision, making it easier for regulators to engage institutions under their purview via centralized, automated, compliance management; sector-wide risk visibility; tiered remediation management; and dashboards for informed decision making. Seemanta Patnaik, Co-Founder and Chief Technology Officer at SecurEyes, said that the product “will go a long way” towards helping central banks “with enhanced risk-based supervisory capabilities to manage risks and compliance.”

"We are honored to receive this prestigious award. This recognition is a testament to the hard work and dedication of our team in developing innovative solutions that address the growing cyber security threats facing the banking industry globally. We remain committed to helping Regulators, supervisors, Central Banks and Enterprises around the world to gain visibility and control over the Cyber Security Risks pertinent to them and achieve their business objectives,” said Patnaik.

The Central Banking Awards, now in their 10th year, are highly regarded in the Central Banking Community and recognize excellence in a range of categories, including technology services, governance, reserve management, and more.

In addition to the SecurEyes' win, Mr. Shaktikanta Das, the Governor of the Reserve Bank of India (RBI), was named Governor of the Year at the same forum. Governor Das has cemented critical reforms, overseen world-leading payments innovation, and steered India through difficult times during Covid 19 pandemic with a steady hand. 

SecurEyes is a specialist cybersecurity consulting, advisory services and Integrated Cyber-Risk Management products company incorporated in 2006 with offices in India, UAE, KSA & the USA. SecurEyes is CERT-IN and NICSI empanelled and is a trusted supervisory technology partner of for regulatory bodies, governments, and multinationals across the globe. With integrated security solutions for governance, risk, and compliance, that enables its customers to proactively monitor their businesses while balancing customer needs, performance, and innovation. Their flagship product line digitizes supervisory activities for regulators; automates compliance management and regulatory reporting for enterprises; manages supply chain cybersecurity risks; provides cybersecurity awareness packages.

Cotton Core: A Perfect Cool-Weather Summer Edit By Fabindia

As the summer comes knocking at our door – it’s time to swap out lingering cool-weather staples, making it the perfect moment to embrace cool, breezy and sustainable silhouettes that will keep you comfortable all day long.

So, as the temperature increases -- Fabindia has introduced a luxe comfort collection -- Cotton Core. From everyday work wear to high-tea rendezvous, these breathable fabrics and easy colors make for a capsule closet must.

Cotton striped shirts: Cotton striped shirts available in subdued colors make for an excellent addition to your summer wardrobe. Pair them with cotton trousers or shorts, they are a sure shot keeper.  

Floral cotton shirts: Inspired by nature, the floral cotton shirts are all you need for your upcoming trips. Team them with a pair of shorts or easy linen trousers to complete your ensemble.

Traditionally crafted cotton shirts: For those who love exotic ethnic motifs these shirts are all you need this season. Pair them with cotton or linen trousers to instantly elevate your summer look.

Floral midi dresses: Made with love, these breezy floral midi dresses are the perfect pick for a brunch date or picnics. Team them with strappy flats and a straw hat to finish your summer look.

Hand-embroidered midi dresses: Celebrate the traditional crafts of India with the hand-embroidered midi dress that are perfect for this season. The elegant neck, dramatic sleeves and soothing colors make it hard to pass.

Ensure Adequate Eye Care Tips During This Long Summer Months

By Dr Shibu Varkey, MS, DNB, DO, FRCS (UK) Regional Medical Director, TN. MaxiVision Eye Hospitals.

Now that the summer season has finally set in, it is high time to ensure adequate eye care or proper protection to your eyes. Your eyes have risks to UV exposure and other dangers which you may not be aware of. Here are some useful tips worth going through if you are looking for adequate eye care:

Sunglasses or goggles

Whenever you are outside under the sun always wear sunglasses that offer proper UV protection. If in case your shades are not offering 100% UV protection the
n chances are that they may be causing greater harm than benefitting your eyes. Some people often believe that sufficient UV protection comes at a higher price but that is absolutely not true. Cheaper goggles or sunglasses also offer adequate protection against UV rays.

Go for larger shades

While considering protection from UV rays try to think big and look for a pair which offer wraparound frames. Such shades have wider lens which means better eye care.

Wear a sun hat or visor

While sunglasses or goggles offer the first line of defence it is always better to wear a sun hat or visor for that extra protection. After all you need to shade your eyes from the rays of the sun.

Wear sport sunglasses during cloudy weather

It is not a bad idea to wear sport sunglasses during overcast or cloudy weather. This would ensure good eye care and protect the eyes from UV. You should not be deceived by a cloudy or overcast day.

Keep a second pair of glasses in hand

Sunglasses are vulnerable to damage and can be lost if not taken care of properly. It is always a good idea to have a second pair handy as that would ensure your eyes are still protected during the harsh summer season.

Stay hydrated

It is very important to keep both your skin and eyes hydrated. Always drink adequate water (min of 2 litres) a day to prevent hydrated eyes and skin.

Avoid midday sun

Whenever possible try to stay inside especially during later mornings and afternoons. It is this time during when the strength of the sun is at its maximum and UV is at its peak. If in case you need to go outside then wear polarized lenses since they reduce the glare. Such glasses are great to wear during driving or if you are cycling.

Sunscreen lotion

While applying sunscreen lotion try to avoid any contact with the eyes as that may cause irritation. Proper eye care during summers is essential. If in case you experience any irritation then properly wash your eyes with clean water.

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