Wienerberger India is a company that manufactures clay building materials in India. They also import specialty products from other factories. Wienerberger India's goal is to provide sustainable, high-quality building materials for Indian consumers.
The Vienna-headquartered company has its India's manufacturing facility is located in Kunigal, Karnataka, 70 km west of Bangalore. The facility is highly automated and uses robots for material handling. The facility uses locally available raw materials and energy to produce bricks. Some of the products include Porotherm Smart bricks, Aspect Clay Ventilated Façade tiles, and more. Infact, Porotherm Smart bricks are lightweight, durable, and have good thermal and sound insulation and their products are rated by the Indian Green Building Council (IGBC) and the Green Rating for Integrated Habitat Assessment (GRIHA) by TERI.
An Exclusive Conversation with Mr. Monnanda Appaiah, Managing Director, wienerberger India talks on the company's growth, expansion plans and also its commitment to create sustainable building solutions, its recent CSR initiative, and its plans for expansion."
Q 1. Manu Sharma: wienerberger India has recently completed the Yediyur CSR project, which provided 19 eco-friendly homes to underprivileged families. Can you tell us more about this initiative?
Monnanda Appaiah: We're proud of this project, which showcases our commitment to sustainable living and giving back to society. We used our state-of-the-art walling material, Porotherm Smart Bricks, to build these homes, ensuring superior thermal insulation and comfortable living spaces. We used the product to show that Porotherm can be used to build affordable homes as well. These load- bearing hollow bricks ensure huge overall saving in construction cost as you don't need beams, plastering or painting.
Q 2. Manu Sharma: That's impressive. What inspired wienerberger India to take up this project?
Monnanda Appaiah: As a responsible corporate citizen, we believe in contributing to the betterment of society. We identified a need for homes for a group of people below poverty line in Yediyur and decided to take action. This project is a testament to our values and vision.
Q 3. Manu Sharma: wienerberger India has received two awards for sustainable practices. Can you elaborate on your sustainability initiatives?
Monnanda Appaiah: Sustainability is at the core of our business. We're committed to reducing our ecological footprint through innovative building solutions, energy-efficient manufacturing processes, and waste reduction initiatives.
Q 4. Manu Sharma: Can you tell us about your state-of-the-art factory in Kunigal?
Monnanda Appaiah: Our factory in Kunigal is a testament to our commitment to innovation and sustainability. With an investment of around ?300 crores from our parent company in Austria, we've established a world-class manufacturing facility that produces high-quality building materials. Our factory is equipped with cutting-edge technology and employs over 250 people.
Q 5. Manu Sharma: Who are some of your prominent customers?
Monnanda Appaiah: We're proud to have worked with some of the leading builders and developers in South India, including Prestige Group, Brigade Group and Sattva among others. Our products, particularly Porotherm Smart Bricks, have been well-received by the market, and we're committed to continuing to innovate and meet the evolving needs of our customers.
Q 6. Manu Sharma: What are wienerberger India's expansion plans, and how do you see the company growing in the next few years?
Monnanda Appaiah: We're planning to increase our production capacity and expand our presence in markets beyond South India. We're also exploring new product lines and innovations to stay ahead in the market.
Q 7. Manu Sharma: Finally, what message would you like to convey to your customers and stakeholders?
Monnanda Appaiah: We're committed to providing innovative, sustainable building solutions that meet the evolving needs of our customers. We value our relationships with our stakeholders and look forward to continuing to make a positive impact on the communities we serve.
As wienerberger India continues to grow and innovate, its commitment to sustainability and social responsibility remains at the forefront of its business strategy. With its pioneering efforts in sustainable building solutions, the company is poised to make a lasting impact on the Indian building materials sector.