Tuesday, June 4, 2019

Fossil Sport Debuts with Qualcomm Snapdragon Wear 3100 in India

Fossil is excited to announce the newest addition to its wearables assortment: the Fossil Sport Smartwatch. Based on the latest Qualcomm® Snapdragon Wear™ 3100 platform and the newly redesigned Wear OS by Google™ , the watch boasts of various new technology features including extended battery life, a new battery saving mode, enhanced ambient mode, integrated heart rate and GPS capabilities. The all new Fossil Sport is designed to be the ideal companion for all health and activity enthusiasts in striking the right balance between all aspects of their lifestyle – be it work or workout.

''It is with great pride that we are launching the Fossil Sport watch in India'' says Johnson Verghese, Managing Director, Fossil Group, India said, “Fossil as a brand has always stood for innovation as one of its core values allowing our designers to create unique styles in all accessory categories, but especially smartwatches. Fossil is focused on bridging the gap between fashion and technology, and thanks to our partnership with Wear OS by Google, the Sport smartwatch is our most innovative and colorful design to date. This watch features an ultra-lightweight case, competitive technology, and unique fitness forward features that we know our customers are looking for in today’s rapidly growing smartwatch market.”

"For several years, the health and wellness industry has been converging with smartwatch technology—and Fossil knew there was a tremendous opportunity to provide a connected option for the design-conscious consumer looking to bring style to their wrist. We know our consumers want versatility both in their activity and their accessories, which is why we wanted to bring a smartwatch to market that is a fit for every style,’’ says Steve Evans, EVP Fossil Group. ‘’We're incredibly excited to be able to offer a colorful sport smartwatch with endless customization and equipped with latest Google and Qualcomm technology for a best-in-class consumer experience."

Fossil Sport launches with six colorways, two case sizes (41 and 43 mm respectively), and endless strap options. The new nylon and aluminum case make this the lightest smartwatch to date and sits alongside 28 new silicone straps to give the wearer endless colorful combinations.

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