Torque Pharmaceuticals - a leading name in the pharmaceutical industry, has named DENTSU CREATIVE PR as its public relations agency. The account was won following a multi-agency pitch and will be serviced from the agency’s Gurugram office.
As per the mandate, DENTSU CREATIVE PR will leverage its extensive expertise to steer the brand’s communication strategy and oversee media relations. With a wealth of experience in the healthcare and pharmaceutical domains, the agency is poised to harness its proficiency to enhance the brand's visibility & market presence and cultivate a meaningful connection with the target audience.
Aligned with Torque Pharmaceuticals' exceptional journey as one of the fastest-growing entities in the pharmaceutical realm, this collaboration is positioned to further fortify the brand's standing within the industry.
It is pertinent to note here that Torque Pharmaceuticals is recognized for delivering healthcare solutions of unparalleled quality. The brand’s ongoing commitment to pioneering innovation in the field of affordable medicines is a demonstration of its firm pursuit of excellence.
A.I.S Bedi, Managing Director, Torque Pharmaceuticals said, “We are elated to welcome DENTSU CREATIVE PR to our fold. Their strategic acumen and expertise in the pharmaceutical, health and FMCG space promise to substantially enhance our market positioning.”
Mandeep Singh, Executive Director, Torque Pharmaceuticals added, “We are looking forward to working on innovative and ingenious concepts that will amplify our engagement with stakeholders, effectively conveying our mission to improve the quality of life, in conjunction with our PR agency.”
Sanjeev Anand, President, DENTSU CREATIVE PR commented, “At DENTSU CREATIVE, we are driven by our strong commitment to infuse supreme creativity and innovation into every aspect of our partnerships. This synergy fuels our ambition to formulate strategies that not only achieve immediate objectives but also cultivate lasting connections. As we embark on this exciting chapter alongside Torque Pharmaceuticals, we are poised to set a new standard of collaboration that stands as a testament to creativity, innovation, and the pursuit of shared success.”
About Torque Pharmaceuticals:
From its modest beginnings in 1985 with an initial investment of INR 2.4 lacs, Torque Pharmaceuticals has flourished into a dynamic force among pharmaceutical companies. Torque’s distinctiveness in the industry is rooted in the unwavering commitment to exceptional quality and affordability, providing Generic medicines, Natural Mineral Water, Ayurvedic & Personal care products that contribute to holistic well-being.
Torque Pharmaceuticals has seen swift expansion in production capacity, global presence, and reputation, solidifying its position as a leading player in the industry's rapid growth. Positioned as a transformative force, Torque Pharmaceuticals exemplifies precision in production, unmatched quality, streamlined logistics, and relentless advancement. This progress is driven by a devoted team and an enthusiastic workforce. Torque Pharmaceuticals prioritizes an atmosphere of mutual respect, empathetic workplaces, and careful consideration of individuals' needs.
Noteworthy brands in its portfolio include TOREX, NO SCARS, TORQUE’S ORTHOMAC .