* Aims to empower and support 25 artists and 10 art collectives throughout India
* A grant of Rs 40 Lakh set aside to support the winning entries
* Aims to unearth undiscovered creative talent across artistic domains
Hyundai Motor India Foundation (HMIF), the CSR arm of Hyundai Motor India Ltd, (HMIL) today announced the names of 25 artists and 10 art collectives who have been selected for the grant, in the second edition of its one-of-a-kind CSR initiative ‘Art for Hope 2023’. These grantees pan diverse fields of Visual, Digital , Performance & Folk and Traditional Art& Craft.
The second edition received over 200 entries from across 87 cities and 25 states in India. Out of these, 50 artists were shortlisted after a stringent evaluation process. Adhering to an equitable evaluation criterion, the jury arrived at the final list of 25 individual artists and 10 art collectives. Total grant of Rs. 40 Lakh will be disbursed amongst the grantees.
Commenting on the announcement of the grant, Mr. Puneet Anand, AVP & Group Head, Corporate Affairs, Hyundai Motor India Ltd. said, "Art is an integral part of India’s tradition and folklore. Guided by our global vision of ‘Progress for Humanity’, this industry first initiative ‘Art for Hope’ is a step towards empowering the artist fraternity from across the country. Patronage of art is limited and is considered a privilege of only a few. We wanted to unshackle these beliefs and make it accessible for all ; at the same time providing a platform to little known talents and proponents of dying art forms. This program opened many doors for our last years grantees and brought in new and unconventional audiences. I am sure this year will be no different. I wish our grantees good luck and am quite confident that this exposure will become a stepping stone in their career.”
The entries were judged by an eminent jury panel of Mr. Aditya Arya, an acclaimed photographer, curator and the founder of Museo Camera, Centre of Photographic Arts (Gurugram), the largest photography museum in Southeast Asia, Mr. Jagannath Panda, a popular visual artist, curator and the founder of Utsha Foundation for Contemporary Art (Bhubaneshwar), and Dr. Rathi Jafer, Director of InKo Centre, Mr. Gautam Mukherjee, Group Head, Channel Strategy, HMIL, and Mr Mukundan M.S., Unit Head, Production Support, HMIL. The jury members will also mentor and train the grantees in areas of promotion, financial management, communication etc.
Two exhibitions will be held to display the artwork and provide a stage for the performances . The first will be in Delhi towards the end of Feb/ Early march and the other will be held in Chennai towards the end of March / Early April, which will be open to the public.
Hyundai Motor India Foundation (HMIF) was formed in the year 2006 with the purpose of 'giving back' to society and to initiate Corporate Social Responsibility (CSR) activities in the areas of Community Development, Health Care, Educational and Vocational Training, Environment, Road Safety, Art, Science, Technology, etc. The Hyundai Motor India Foundation operates to care for the underprivileged and has undertaken many welfare projects under the aegis of Hyundai Motor India to encourage sustainable development and promote inclusive growth in the country.
Under the global philosophy ‘Progress for Humanity’, Hyundai has been at the forefront in introducing numerous community development projects such as Sparsh Sanjeevani, bringing healthcare at Doorstep in rural hinterlands), Saksham-enabling India’s youth towards employment, #BeTheBetterGuy Road Safety campaign, Art for Hope, H-Social Creator, support to Central and State Govt. during COVID times, setting up of oxygen plants, ventilator production, mask distribution, aiding COVID Warrior children with education by distribution of tablets, renovation of schools, distribution of consumables to underprivileged during the COVID times nationally and around the plant.