Monday, October 25, 2021

Qwikcilver Launches The 3rd Edition Of “The Gifting Carnival” With Their Brand Woohoo, This Festive Season

* Offering e- gift cards across the country for over 200+ brands from 20+ categories to woo the consumers

Qwikcilver, a Pine Labs company, and a pioneer in end- to-end gifting has launched the third edition of its annual flagship event - “The Gifting Carnival” on their consumer platform & mobile Application.  The festival that ends on 7th November offers consumers a unique experience to choose gifting options from over 200 brands across 20+ categories. The Gifting Carnival's 2021 Edition is all set to enhance vibrancy and spread festive cheer among shoppers as they plan to gift their friends and family. 

Several popular brands from a wide variety of categories are participating in this year’s Gifting Carnival. With the rising popularity of Pay Later mode of payment, consumers can avail no-cost EMI from 20+ categories such as lifestyles, fashion, electronics, health and beauty, travel, jewellery. The minimum ticket size to get eligible for the same is Rs 4,000 and above.

Speaking on the launch Kumar Sudarsan, President - Gift, Prepaid and Stored Value, Pine Labs, said, “With the pandemic accelerating digital economy and prompting a significant change in consumer behaviour, digital gift cards are now more widely accepted today and have become ‘gift of choice’. The growth in the category is very encouraging and is a testament of consumer’s trust on digital gift cards. We understand the demand of today’s consumers and keep introducing several programs for festive seasons like Woohoo instant gifting, assured cashback, and unique deals on Woohoo. With major brands jumping on the digital gifting bandwagon, gift cards make for excellent options to surprise loved ones with, especially during the festive season. Perhaps the best gift one can give or receive is the gift of choice, and with so many options to choose from, that is exactly what we aim to encourage with the third edition of 'The Gifting Carnival' this year."

The Gifting Carnival showcases the best of brands across categories, from fashion, lifestyle, entertainment, to food, travel, and luxury, where consumers get variety to gift their family and friends during Diwali; with a unique platform to engage with consumers about their e-gift cards, and exclusive offers through their website and on

About Qwikcilver 

Qwikcilver, a subsidiary of Pine Labs, is headquartered in Bengaluru, India, with offices in Dubai, Singapore, and Sydney. It is the definitive one-stop-shop for different variants of prepaid programs, digital and digitized gift card programs, promotion programs, loyalty programs, discount programs and the like. The Qwikcilver platform has been successfully deployed across the world at our retail partner stores and online as well. Qwikcilver offers a completely secure, banking standard, transaction management platform that operates simultaneously across multi geographies, multi time zones and supports multi currencies in real time. Pioneering and creating new markets requires great flexibility and innovation. To know more visit 

About Pine Labs

As a leading merchant commerce platform, Pine Labs serves prominent large, mid-sized and small merchants across Asia and the Middle East. The Company's unique cloud-based platform enables it to offer a wide range of payment acceptance and merchant commerce solutions including enterprise automation systems such as inventory management and customer relationship management. Its stored value platform includes issuing, processing, and distributing digital gift cards for corporate customers around the world. In April 2021, Pine Labs acquired Fave, a consumer fintech platform that provides a smart payment app to the smart generation of consumers looking to pay and save. Fave is currently operational in 35 cities across Malaysia, Singapore, and Indonesia and is also available in India. Incorporated in Singapore, Pine Labs' key investors include Sequoia India, Actis Capital, Temasek, PayPal and Mastercard. To know more, visit

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