Thursday, January 13, 2022

apna.co And Tourism & Hospitality Skill Council Partner To Provide More Opportunities To Professionals


* apna observing 34 percent month-on-month increase in jobs in hospitality & tourism sectors 

* Registered 1,00,000 job postings in these sectors in the last month 

With the mission to empower millions of professionals in travel, tourism and hospitality sectors, apna.co:  India’s largest professional networking and jobs platform has today signed a Memorandum of Understanding (MoU) with the Tourism & Hospitality Skill Council (THSC).

Through this partnership, apna.co will support THSC by providing easier access to hyperlocal opportunities, training sessions, upskilling courses and re-skilling courses to the professionals in the travel & tourism sector. 

apna has been recording a 34 percent month-on-month increase in jobs in hospitality & tourism. Last month alone, the platform registered around 1,00,000 job postings in these sectors.

Talking about the partnership, Manas Singh, Chief Business Officer, apna.co said “According to the recent reports, in FY20, the tourism sector in India accounted for 39 million jobs, which was 8.0% of the total employment in the country. By 2029, it is expected to account for about 53 million jobs. apna.co is glad to be playing a part in this growth journey. We are certain that this partnership will be beneficial to millions of professionals in the industry and look forward to working with Tourism and Hospitality Skill Council in our mission towards #AccleratingIndia”

Chief Executive Officer THSC, Mr. Rajan Bahadur believes there are immense job opportunities for the youth in the tourism & hospitality sector. Through this partnership, the Industry will be digitally connected with aspiring youths. This partnership will connect the “right talent” present in rural & urban India with the “right employer”.

According to the recent data by World Travel and Tourism Council (WTTC), the tourism industry in India generated $194 bn, or 6.8% of India’s GDP in 2019, and supported 39.80 Mn jobs. The tourism sector in India is predicted to grow at an annual rate of 6.9% to $460 bn by 2028 which is 9.9% of GDP.

THSC operates to bridge the skilling gap in the Tourism & Hospitality Industry. THSC was incorporated in 2014, promoted by the Confederation of Indian Industry (CII) & National Skill Development Corporation (NSDC), by & for the industry. The vision is to create a robust industry-aligned skilling ecosystem benefiting millions of beneficiaries & providing respectable employment opportunities.

At present, apna has 22 million users, a presence in 48 cities and counting, and 2 lakh plus employer partners. The platform has been enabling 18 million monthly interviews and over 35 million professional conversations every month. The apna-THSC will prove beneficial as the travel & tourism industry embraces digital practices.

About apna

Founded in 2019, apna.co is India’s largest jobs and professional networking platform dedicated to helping India’s rising workforce to unlock unique professional networking, and skilling opportunities. 

Having secured more than $190 million from marquee investors such as Tiger Global, Owl Ventures, Insight Partners, Lightspeed India, Sequoia Capital India, Maverick Ventures, GSV Ventures, Greenoaks Capital and Rocketship.vc apna is on a mission to enable livelihoods for billions in India. With over 22 million users, present in 48 cities and counting, and over 200,000 employers that trust the platform - India has a new destination to discover relevant opportunities.

New Book “The Automation Advantage” Shows Organizations How To Achieve Full Value From Intelligent Automation


* Accenture experts provide structured approaches to weave automation and artificial intelligence across the enterprise

As organizations continue to execute compressed transformation strategies and increase their investments in automation technology, a new book authored by three top automation experts at Accenture (NYSE: ACN) provides an in-depth look at how intelligent automation has become one of the most powerful means of driving performance and value across organizations.

“The Automation Advantage: Embrace the Future of Productivity and Improve Speed, Quality, and Customer Experience Through AI” is a strategic, practical guide to using intelligent automation to reinvent business processes, jumpstart innovation, enhance customer experiences and free up capacity for employees to focus on more complex, value-added work. While automation has been used by organizations for centuries, intelligent automation brings in cognitive technology such as artificial intelligence to guide better business decisions and bring new opportunities to light. IDC Research found that up to 40% of companies worldwide increased their use of software bots and other forms of automation in response to the pandemic1, and spending on automation software is expected to reach $42.6 billion by 20252.

In the book, Accenture Chief Strategy Officer Dr. Bhaskar Ghosh and his co-authors, Rajendra Prasad and Gayathri Pallail, draw on their collective 75+ years of expertise to explain how intelligent automation works—and how it works best—providing business leaders with a proven roadmap for optimally deploying intelligent automation at scale to drive business excellence and growth. They cut through myths and misunderstandings to blaze a clear trail for any business leader looking to develop an intelligent automation strategy, create new value and realize growth—all with a human-centric approach.

“The Automation Advantage can help any business leader better understand how to scale automation across the enterprise and use artificial intelligence to empower people and transform business,” said Julie Sweet, Chair and CEO of Accenture.

In addition to providing real-world examples of how organizations across multiple industries and geographies are using intelligent automation to launch new services and spur business growth, the authors dispel many common myths regarding automation. The book lists clear steps to overcome barriers and build a customized framework and approach that identifies opportunities for automation across the organization, and how to design specific automation solutions that align technology transformation with business goals.

“We’re seeing a dramatic evolution from the era of industrialized automation to a new era of intelligent automation, with the focus shifting from costs savings to new goals around customer experience, business excellence, service improvements, innovations, and smarter strategic decisions,” said Dr. Ghosh. “Infusing automation with intelligent technologies has become one of the most powerful ways companies can boost their top-line performance by using new tools to operate more efficiently, upskill and enhance the performance and productivity of their people, and drive significant bottom-line savings.”

Recent research from Accenture underscores just how important automation has become to business success and sustained growth. While the COVID-19 pandemic may have impacted companies’ technology strategies and performance, many companies stepped up investments in intelligent automation and other technology in order to leap beyond their peers and grow their businesses 5X faster. These leading companies listed automation as the most important technology to enable digital transformation for the majority (77%) of key business processes.

Accenture Global Lead for Automation Rajendra Prasad adds: “We offer frameworks and approaches based on years of helping enterprises move from strategy to successful execution on their automation journeys. Our book walks readers through the ‘how’ to go from vision to creating value with intelligent automation, including  identifying the right technology, communicating benefits to and inspiring stakeholders, modernizing processes and managing organizational and cultural changes for better collaboration between automation technology and people.”

“The Automation Advantage: Embrace the Future of Productivity and Improve Speed, Quality, and Customer Experience Through AI,” is published by McGraw-Hill and available now from Amazon, Barnes & Noble, Porchlight and BAM! Books-A-Million.

Praise for The Automation Advantage:

“A brilliant field manual for the coming Automation Age.”

Richard D’Aveni, author of The Pan-Industrial Revolution and Bakala Professor of Strategy, Tuck School of Business at Dartmouth

“The book is spot on in laying out a practical guide for how to make an impact and realize value from automation. There is a strong focus on the real-world execution of an automation strategy that makes it an accessible, must-read for both a business management and technology audience.”

Mike Crisafulli, senior vice president, Software Engineering, Comcast

“Successful intelligent automation requires you to get more than just the technology right. The Automation Advantage addresses this – clearly and effectively – by providing the guiding principles and steps for changing your organization’s technology, governance, culture, and even leadership style.”

Charlene Li, entrepreneur, speaker and New York Times bestselling author of The Disruption Mindset

"Consistently creating value with technology is hard. The Automation Advantage makes it simple. The authors lay out a comprehensive path to value using modern techniques that will be appreciated by both the thinker and the practitioner."

Mark Spykerman, Chief Information Officer, AmerisourceBergen

About the Authors

Accenture Chief Strategy Officer Dr. Bhaskar Ghosh, Accenture’s Global Lead for Automation Rajendra Prasad, and Managing Director for Automation Deployment Gayathri Pallail are all experts in automation. Together, they hold 30 automation-related patents, with more than 60 additional patents filed related to automation, and have more than 75 years of combined experience in planning, designing and implementing automation and enterprise technology solutions for hundreds of organizations worldwide.

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services — all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 674,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at accenture.com.

Karnataka Digital Economy Mission Launches #FutureDigitalJobs Initiative, A Unique Platform To Nurture Young Tech Talent


* 1000 students of Polytechnic and Government Engineering Colleges to be placed in Fortune 500 Companies, IT Majors and Emerging Start-ups

* Over 100 Government Engineering and Polytechnical colleges expected to participate in KDEM’s Digital Programs

 Consistent with its commitment to upskill and nurture new talent to rewrite Karnataka’s digital growth story, the Karnataka Digital Economy Mission (KDEM) in partnership with the Department of Collegiate Technical Education (DCTE) and Talencia Global announced the launch of its ambitious program #FutureDigitalJobs to identify and nurture young tech talent from colleges. Aimed at students from over 100 Government Engineering and Polytechnic Colleges across Karnataka, this unique model focuses on bridging the gap between students, their skillsets, and their interests.

Inaugurating the #FutureDigitalJobs initiative, Dr. C.N. Ashwath Narayan, Minister for Higher Education; Electronics, IT & BT, Science & Technology; Skill Development, Entrepreneurship & Livelihood, Government of Karnataka said, “One of the bigger challenges we face today is creating an industry-ready workforce while mapping the right talent to the right job role.  What we need now is not more institutes but harnessing new talent and bringing them at par with global standards so that we as a state can rewrite the digital growth story and contribute to the country’s digital economy. I congratulate KDEM for this unique initiative as it promises to bridge the skills gap of freshers across colleges and give them a platform for learning, mentoring, and most importantly, placements.”

More than 100 Government engineering and polytechnic colleges are expected to participate in these programs run as part of KDEM’s Future Digital Jobs initiative. Of these, 1,000 promising trainees will get access to the Digital Platform that will assist with Learning, Assessments, Mentor Connect, Virtual Instructor Sessions, DevOps Engineering, Live Projects, and sessions from industry experts.

Speaking at the launch, Shri B V Naidu, Chairman, Karnataka Digital Economy Mission said, “Our Prime Minister is optimistic of India’s start-up and digital growth with a promise to support budding entrepreneurs pursue innovation. Taking this vision forward, we at KDEM believe that our youth has the potential to change the future and we aim to take Karnataka on the world’s start-up map and emerge as global giants in futuristic technologies. This is only possible if we are enablers of opportunities for graduates from emerging clusters of regions beyond Bengaluru. Our #FutureDigitalJobs program was launched in keeping with our Beyond Bengaluru strategy from the grassroots level and I am happy that it is already generating significant interest from the industry. KDEM-Talenciaglobal is tirelessly working together to create 150% demand for the 1,000 students.”

At this event, KDEM also signed a Memorandum of Understanding (MoU) with the Department of Collegiate Technical Education (DCTE) for creating opportunities in upskilling initiatives that will be goal-oriented to create placement opportunities for students from Government colleges.

Speaking at the inaugural event, Mr. Sanjeev Gupta, MD, and CEO, Lahari said, “Our #FutureDigitalJobs initiative will be a unique outcome-based model where our primary objective will be providing adequate upskilling and thereby placements to the selected students with an average salary bracket of about 2.4 lacs for polytechnic students and an average of around 4.0 lacs for engineering students. We understand that there is a huge demand from the industry and through this initiative, our primary objective will be to bridge the skills gap and create the best possible talent for a stronger economy.”

#FutureDigitalJobs also witnessed several industry leaders from organisations such as EY, Eurofins, InfoVisons who reinforced the need for more such platforms like the ones provided by KDEM. The experts lauded KDEM and the Government of Karnataka’s formidable projects with a clear vision for creating a stronger workforce. 

About Karnataka Digital Economy Mission (KDEM)

With an objective to increase the share of the Digital economy in the state, the Government of Karnataka set up the Karnataka Digital Economy Mission (KDEM), a Section-8 organization, which acts as a knowledge bridge between the industry and the government. To meet the objectives, KDEM has been working towards the five focus areas, viz. IT Products & Services, BPM & GCC promotion; Innovations & Start-ups; ESDM; Beyond Bengaluru; and Talent Accelerator.

Yezdi Motorcycles Return With Three All-New Models Across India


* To be sold through Classic Legends’ existing dealership network alongside Jawa Motorcycles

The ‘Legendary Yezdi’ is back, and how! The motorcycle brand name that signifies thrill, adventure and free-spiritedness like no other is back to the fore, promising even more for riders across generations, old and new alike. Classic Legends, today, is proud to announce the launch of three all-new Yezdi models.

The all-new Yezdi Adventure, Scrambler and Roadster sport very distinct personalities but come with a common soul. They are an ode to the brand’s true spirit and an embodiment of everything that Yezdi stood for, and more. The new range of Yezdi motorcycles will be available across Classic Legends’ dealership network, which already retails Jawa Motorcycles, in India for viewing, test rides, bookings and deliveries starting today. Customers will also have the option of booking their favourite Yezdi model online at www.yezdi.com with a booking amount of INR 5,000 only.

Packed with modern technology and retro styling cues, the new generation of Yezdi motorcycles come powered by a liquid-cooled, fuel injected, DOHC single cylinder engine displacing 334cc but tuned differently to suit the persona of the motorcycle it is mounted in (details mentioned later). The Adventure range starts at INR 2,09,900, Scrambler range starts at INR 2,04,900 and Roadster range starts at INR 1,98,142 - all prices ex-showroom, Delhi.

Speaking on the new Yezdi Motorcycles, Anupam Thareja, Co-Founder, Classic Legends said, ““It is not every day that you get to celebrate the comeback of an iconic motorcycle, let alone the likes of a legend like Yezdi. While its spirit lived on through its die-hard community and in the mind and hearts of every rider, the anticipation to see it take over the Indian roads again, has been unbelievable. We have the legacy but now we will create our own lineage. Being a motorcyclist myself, this is a moment of catharsis.  As custodians of the brand, we made sure that we preserve and celebrate Yezdi’s and the Yezdi rider’s essence in these new avatars. I am sure every Yezdi lover, will feel that - designed with passion and indulgent beliefs, then engineered to purpose, to make you fall in love with this motorcycle and motorcycling, again!”

Adding to this, Boman Irani, Co-Founder, Classic Legends said, “The Yezdi brand is all about stories and emotions. That’s what has kept it alive, and this is exactly what we want to build on for the future. The new Yezdi motorcycles are not just motorcycles, but a way of life. They’re a medium for riders to go out there, create more memories and have unparalleled fun while doing so. It is a never ending adventure that has just gone to the next level!”

Speaking on the new models, Ashish Joshi, CEO, Classic Legends, said, “The biggest challenge for us while developing the new Yezdi motorcycle(s) was to keep the spirit intact. We also knew that the motorcycle riders have evolved over the last few decades and followed a very focussed approach. What you see now are three motorcycles ‘purpose-built’ for rider requirements across the spectrum. We have always been about redefining the Modern Classic segment in the country and have gone ahead and did just that.”

To amp up the lifestyle quotient and complement the applications they’re built for, each Yezdi model will also come with its own range of accessories, carefully curated to enhance the visual appeal and functionality for the rider. The accessory range will also be available across dealerships.  

In Detail:

Why three Yezdi models?

Because why not! When bringing such an iconic brand back, we thought, why not go the whole hog and give the lovers of the brand everything Yezdi stood for - The spirit of adventure, the spirit of unapologetic fun & the spirit of thrill! The Yezdi Adventure, Yezdi Scrambler & Yezdi Roadster are manifestation of that quintessential Yezdi spirit.

Yezdi Adventure:

Starting with the Yezdi Adventure, it’s our quintessential touring machine. One look at it is enough to send you in a transformational journey. Authoritative in its personality and Assertive in its performance, the Yezdi Adventure is designed to fulfil every requirement of a long-distance rider. Be it the “serious off-roader” styling, comfortable ergonomics, surefooted handling across all terrain and host of rider aids, this motorcycle is built for you to tick every destination and riding trail on your bucket list!

The high placed mud-guard and the knuckle-guards keep the rider secured from any pebbles that might fly your way, while the chassis mounted front cage, made of heavy duty steel, offers added safety as well as flexibility to carry extra fuel utilizing the accessory fuel jerrycans.

Keeping in mind the long rides it is built for, the Yezdi Adventure comes with a host of mounting points and hooks for carrying luggage. Be it strapping a backpack on the rear seat or mounting the optional hard panniers with their own mounting stays, this motorcycle comes prepared to carry everything you might need on your long ride.

The Adventure is powered by a liquid-cooled, fuel injected, DOHC single cylinder engine displacing 334cc. Here, it produces max power of 30.2PS@8000rpm & max torque of 29.9Nm@6500rpm. Mated to a six-speed constant mesh transmission, the engine is tuned for torquey mid-range for trail riding while developing great top end power for high-speed highway cruising.

The adventure features an all-new chassis, suspended on a unique mono-shock swing arm set-up at the rear and long travel telescopic forks, which gives it an edge over off-road as well as on tarmac, the result is superb handling across various terrains. Despite being a tall motorcycle, the Adventure is surprisingly nimble around corners too.

Braking is taken care of by disc brakes on both ends and dual channel ABS by Continental, with three switchable modes – Road, Rain & Off-road for a more flexible performance.

While retaining its classic identity, the Adventure also is chock-full of interesting, usability features that make the riding experience optimal. The Adventure comes with USB charging capability and Bluetooth connectivity to ensure the user’s smartphone is utilized throughout the ride. With its own mobile app, the system is also capable of displaying turn-by-turn navigation on the integrated TFT/LCD display. The display is also adjustable for better viewing angles while also featuring a trip

navigator, a gear indicator, a side-stand indicator and a clock. The speedo also features a Distance to Empty and an Average Fuel Economy dial for better fuel management.

The Adventure also has its own range of specially curated accessories that can be added on to the machine, to enable the rider to customize it as per their liking. There are options to add knuckle guards, jerry cans with mounting brackets, panniers, top box, fog lamps, crash guards, a headlamp grille – all available as additional accessories.

Yezdi Scrambler:

The Yezdi Scrambler, embodying the spirit of unapologetic fun, is the perfect motorcycle for a modern-day thrill seeker with great performance for daily trips and adaptable enough to make off-roading a breeze. A motorcycle made to satiate your desires for bursts of serious trail riding on the weekends and snaking through traffic on weekdays, the Yezdi Scrambler makes everyday fun. The Scrambler’s styling is dripping of mischief with a typical scrambler flyline - simple seat with a classic round tank, tucked in Headlamp along with an offset speedo pod, Upright / commanding handlebar position, typical scrambler twin exhausts, on/off road tyres along with a front fender beak give a distinct character to the machine.

The scrambler produces 29.1PS@8000rpm of peak power & peak torque of 28.2Nm@6750rpm and a flat torque curve, so that you have a meaty torque spread across the rev range.

The scrambler is tuned for mischief. It comes with telescopic forks at the front & gas charged twin shocks at the rear. With a short wheelbase of 1403mm, the motorcycle is packaged for fun riding & sliding through those scrambling trails. The frame enables quick manoeuvres & confident handling across terrains. The precision handling of the scrambler ensures that it never misses the mark.

Braking too is top of the line with disc brakes on both ends and dual channel ABS by Continental, with three switchable modes – Road, Rain & Off-road for a more flexible performance. The headlamp, taillamps and blinkers are all equipped with LED while the digital speedometer has several features that make it a much more equipped and relevant riding experience.

Yezdi Roadster

The Yezdi Roadster completes this trio adding thrill to your everyday ride. Endowed with sheer road presence and muscular dimensions, the Roadster is a uniquely styled motorcycle with a perfect blend of classic style and modern touches. The motorcycle boasts an elegant silhouette with its visual weight spread across the design giving it a muscular and planted character.

Comfortable split seats embellished with a stark chrome arc highlights the seat line while a compact headlamp and tightly packaged engine area lend solidity to the overall design. Alloy wheels along with fat tyres, flanked by chopped fenders add to the beefy looks. There is a digital speedometer at the head of the motorcycle while the headlamps and the indicators are LED for better illumination of the road ahead.

Sporting a similar engine capacity and transmission, the Roadster delivers peak power of 29.7PS@7300rpm & peak torque of 29Nm@6500rpm. The result is a machine that delivers gushing performance in the city and dominates the highway. 

The roadster features a dual cradle chassis, which is tuned to offer great on road mannerisms & offers great stability on straight line as well as superior cornering abilities. The motorcycle also comes equipped with dual channel ABS by Continental – class leading technology that makes the braking experience an absolute joy with an optimum amount of bite in the disc brakes.

For more details on pricing and avaialbility check out Website: www.yezdi.com 

Facebook: https://www.facebook.com/yezdiforever

Twitter: https://twitter.com/yezdiforever

Instagram: https://instagram.com/yezdiforever

The West Midlands Makes Its Mark With Commonwealth Artwork Reveal In India


A unique artistic collaboration powered by people of the Commonwealth has today been unveiled for the first time in Delhi, India. Dubbed the ‘Relaytionship’, the artwork has been launched by the Business and Tourism Programme and is a fluid and dynamic piece of digital art, evolving and growing alongside the Birmingham 2022 Queen’s Baton Relay as it traverses 72 nations and territories of the Commonwealth in 294 days.

Having launched in October in the West Midlands – home to Coventry UK City of Culture 2021 and the Birmingham 2022 Commonwealth Games – this is the first reveal of the Relaytionship which has gathered pace and been fuelled by contributions from people across the globe.

To coincide with the Queen’s Baton arriving in the country, the first evolution of the poem and artwork has been revealed at a virtual showcase event, hosted by the British High Commissioner to India, Alex Ellis.

The Relaytionship artwork was revealed by Apache Indian, who grew up in Handsworth in Birmingham, during the virtual showcase event. 

Originally designed by West Midlands-based audio-visual artist Tommy Xiao Ji in collaboration with spoken word artist Amerah Saleh, the Relaytionship was created by the Business and Tourism Programme to embody the artistic and diverse heritage of the West Midlands whilst reflecting the power of art to connect cultures, countries, and continents.

The artistic collaboration will absorb words and images from people in India, a country with a rich poetic legacy and influence, and continue its journey alongside the Queen’s Baton. Having connected voices from every corner of the Commonwealth, a final version of the hybrid piece of artwork will be revealed when the Queen’s Baton returns to the West Midlands.

Amerah Saleh said: “In October we asked communities around the Commonwealth ‘What does Home mean to you? What does Incredible mean to you?’ and it is inspiring to see the first wave of responses unveiled. As we hoped to demonstrate when we launched the Relaytionship, we are all more connected that you would think. I look forward to developing the artwork as the poem develops and encourage everyone to express what Home and Incredible means to them.”

Becky Frall, Head of Tourism at the West Midlands Growth Company, which aims to attract more visitors the region said: “The West Midlands’ destinations have a rich arts and culture offer, and it is exhilarating to see how well the concept of the Relaytionship is resonating in India. What the artwork has also revealed is the affinity between the West Midlands region and India, how connected we are despite the thousands of miles that separate us, and how our bond continues to evolve. We look forward to welcoming Indian visitors once again, as travel recommences and restrictions ease. We hope that this sentiment will continue to engage and build audiences as the artwork grows.”

Tata Motors Sets New Benchmarks For Automobile Safety In India


Predominating vehicle safety with next-generation products, including Altroz, Punch, Tiago, Tigor, and Tigor EV, accredited with GNCAP ratings of 4 and 5 stars

With increasing occurrences of accidents and road fatalities globally and in India, safety has become a significant consideration for automotive manufacturers and customers alike. Its importance can’t be overstated in a country like India, where road fatalities take around 1.5 lakh lives every year or 400 in a day. Therefore, with safety being an important pillar of mobility transformation through CESS (Connected, Electric, Safe, and Shared), the demand for it in India is only poised to grow. As a leading player in the Indian automotive industry, Tata Motors continues to emphasize its core commitment to delivering the safest vehicles in every segment.

Over the past year, Tata Motors has made significant strides in setting new benchmarks for safety:

Tata Motors was the first Indian manufacturer to invest in a crash test facility in 1997, a time when there were no crash-testing benchmarks in India

The Compact SUV Nexon was the first-ever GNCAP rated 5-star product, bringing safety at the forefront for consumers. It was followed by the premium Hatch Altroz, setting a new benchmark across the Indian industry by being Global NCAP 5 Star rated car at the launch itself.

Tata Tigor and Tata Tiago were accredited with 4-star GNCAP ratings in 2020 for adult occupant protection, thereby becoming the only offerings in the sub-segment with the highest safety ratings. In parallel, the Tigor EV, launched recently, is the only EV in the country with a 4-star GNCAP rating.

Most of their offerings for many years have come equipped with airbags, seat-belt reminders, alert systems for speed above 80 kmph, reverse parking sensors, and manual override over the central locking system for emergencies.

The company also proactively offers enhanced adult and child occupant protection through class-leading safety features like fortified cabins that absorb impact energy and protect the passenger, tyre pressure monitoring system, side and curtain airbags, ISOFIX anchorages for child safety, etc. This was further elevated in the 2020’s New Forever range, which featured best-in-class safety alongside a major upgrade in design, powertrain, and technology.

In the past few years, the company has launched a range of safety-related technologies like Electronic Stability Control, Automatic Traction Control, and Hill Start Aid across passenger vehicles (PVs), electric vehicles (EVs), and commercial vehicles (CVs).

The company continues to invest in R&D facilities and technologies like Advanced Driver Assistance Systems, driver-health monitoring systems, Connected Vehicle Platform features, etc.

The company is betting big on the electric mobility industry. Their EVs are not only at par with internal combustion engine counterparts but also meet the additional requirements mandated for EVs.

Commenting on the continued emphasis on enhanced safety standards, Mr. Rajendra Petkar, President & CTO, Tata Motors said, “Buyers today have started to look beyond traditional attributes like economy & performance, and they prioritise safety before making a purchase decision. Our growth in PV revenue reflects the traction and popularity that we are gaining amongst the Indian car buyers on this front. We have stayed ahead of the curve by building a long-term strategic road map for safety, and have realized it through expert engineering teams, making investments, incubating innovative concepts, choosing the right technology partners, and delivering solutions for mass markets through frugal engineering. Our GNCAP achievements are a testament to our firm commitment towards offering products that can deliver the highest global standards of safety. As we turn towards a new chapter of transformation in the automotive sector, we are confident that Tata Motors will maintain its lead on passenger car safety and remain the preferred choice of customers for years to come.”

QuEST Global Is Great Place To Work – Certified In Indian Market


QuEST Global, a global product engineering services company, announced that it has received the prestigious Great Place to Work® -Certification in India. This annual certification recognizes QuEST’s relentless efforts in creating and sustaining a High-Trust, High-Performance Culture™ within the organization.

The organization fared well on the 5 key dimensions of Trust Index© viz. credibility, respect, fairness, pride and camaraderie. QuEST has worked towards creating an organizational environment that gives its workforce the feeling of belonging, confidence and trust. The employees at QuEST take pride in donning the QuEST employee hat. The organization remains committed towards promoting a workplace that prioritizes the professional growth as well as health, safety and wellbeing of every employee and that truly reflects in the trust the workforce has placed in the management.

Speaking on the occasion, Niketh Sundar, Chief People Officer, QuEST Global, said, “Employee experience and a culture that creates a sense of belonging are top priorities for QuEST. Considering what the world has gone through in the past two years, it is truly a proud achievement to be Great Place to Work – Certified™, it speaks a lot for the culture that we have dedicatedly created and continue to foster. However, we cannot slow down. We will continue to push the limits, strive towards more, keep evolving and continue to strengthen our culture to achieve the goal of building a centenary organization.” 

Great Place to Work® is the global authority on workplace culture. Since 1992, they have surveyed more than 100 million employees worldwide and used those deep insights to define what makes a great workplace: trust. Their employee survey platform empowers leaders with the feedback, real-time reporting, and insights they need to make strategic people decisions. The Institute serves businesses, non-profits and government agencies in more than 60 countries and has conducted pioneering research on the characteristics of great workplaces for over three decades.

In India, the institute partners with more than 1100 organizations annually across over 22 industries to help them build High-Trust, High-Performance Cultures™ designed to deliver sustained business results. Hundreds of CEOs and CXOs from India Inc. are part of the great place community that is committed to the vision of making India a great place to work FOR ALLTM.

The Institute’s research shows that great workplaces are characterized by great leadership, consistent employee experience, and sustainable financial performance. These organizations are able to deliver a consistent experience to all their employees irrespective of their role, gender, tenure or level in the organization. Their leaders believe in the vision of creating and sustaining a Great Place to Work FOR ALL and role model being ‘FOR ALL’ Leaders. Learn more at https://www.greatplacetowork.in/ 

About QuEST Global

For nearly 25 years, QuEST Global has been a trusted global product engineering services partner to many of the world’s most recognized companies in the Aerospace & Defense, Automotive, Energy, Hi-Tech, Healthcare and Medical Devices, Rail and Semiconductor industries. With a presence in 13 countries, 54 global delivery centers and 11,500+ personnel, QuEST Global is at the forefront of the convergence of the mechanical, electronics, software, and digital engineering innovations to engineer solutions for a safer, cleaner, and sustainable world. QuEST Global’s deep domain knowledge and digital expertise help its clients accelerate product development and innovation cycles, create alternate revenue streams, enhance consumer experience, and make manufacturing processes and operations more efficient.

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