* Piloting the initiative in Maharashtra - India, LinkedIn will invest nearly INR 4 crore to digitally upskill women that will make them more employable
LinkedIn, the world’s largest professional network, announced today that they will be investing $500,000 (INR3.88 crore) in a three-year, regional partnership with UN Women – the United Nations entity dedicated to gender equality – to advance women’s economic empowerment. The project will launch a pilot in Maharashtra, India to cultivate the digital, soft and employability skills of 2,000 women and present them with a range of career-building opportunities through job fairs, mentoring sessions and peer-to-peer networks. The collaboration will digitally upskill women affording them greater access to jobs and equipping them to fully participate in the formal economy.
A disproportionate number of women lack basic access to the Internet. Addressing gender-responsive technology policymaking in the Asia-Pacific region is crucial given in Asia, 54.6 per cent of men have access to the internet, compared to 41.3 per cent of women. This represents a 32 per cent gender gap. According to the International Telecommunications Union (ITU), between 2013 and 2017, the gender gap in Asia grew from 17 per cent to 24 per cent. Women and girls often do not have the same access to education, or type of education, as men and boys do, which sometimes leaves them with decreased digital skills, literacy, and consequentially less economic opportunities in an increasingly digital world. In fact, the disproportionate impact of COVID-19 has only widened this opportunity gap for women and girls in the past two years.
With this partnership, LinkedIn and UN Women will work together to close this gap, aiming to help the region and world achieve improved gender parity in the workforce.
The partnership will be guided by the Women’s Empowerment Principles (WEPs), a set of effective, actionable principles that guide businesses on how to promote gender equality and women’s empowerment in the workplace, marketplace and community.
“As more businesses and professionals recognize the rewarding impact of gender-equal workplaces, we have the unique opportunity to help women become more employable and entrepreneurial in today’s digital era. We are delighted to partner with UN Women to jointly work towards improving female representation and professional diversity across the region’s workforce by investing in the upskilling and economic empowerment of women. By bringing women closer to the right skills and resources, we aspire to create a more equitable and all-inclusive talent landscape,” said Ashutosh Gupta, India Country Manager, LinkedIn.
UN Women and LinkedIn will leverage the LinkedIn platform and institutional expertise to convene partners to support women’s economic empowerment. Together, they will hold joint advocacy campaigns and events, as well as convene key partners from their respective networks to achieve broadly equal opportunities and outcomes for women and men at workplace. Additionally, UN Women will leverage its partnerships to offer young women with foot-in-the-door opportunities across industries, with a focus on operating the LinkedIn platform and building connections.
“Access to quality education is critical to decent employment and entrepreneurship opportunities for women and girls. The aim of the LINK Women project, in partnership with LinkedIn, is to create a cadre of women who will acquire new digital and employability skills, leading to better jobs,” said Susan Ferguson, Country Representative, UN Women India.
After the 15-month pilot, UN Women and LinkedIn will incorporate lessons learned and evaluative feedback to improve the programmes where necessary and then scale it up to other Asia-Pacific countries with UN Women presence.
About the Pilot Project in India:
The LINK Women Project will be housed under UN Women’s Second Chance Education and Vocational Learning programme, which is aimed at empowering the most marginalized women who, owing to poverty and gender-based discrimination, have been denied access to opportunities at an early age. The programme undertakes a holistic approach to empowerment using the pathways of learning, employment and entrepreneurship.
Implementation period: July 2022 – October 2023
Locations: Mumbai, Greater Mumbai and Pune region of Maharashtra
Beneficiaries: Women who have completed their higher education and are ready to gainfully participate in the digital economy
Key pathways to success:
Provide skills for increased employability and self-employment, focusing on digital skills
Facilitate connection to industry and peers via e-platforms and industry visits
About UN Women:
UN Women is the United Nations entity dedicated to gender equality and the empowerment of women. UN Women’s Office in India, based in New Delhi, works with partners across all sectors to set national standards and achieve the following strategic results through its programmes, public advocacy, research and thought leadership:
Helping women lead, participate in, and benefit equally from governance systems, and live free from all forms of gender-based violence
Ensure women have income security, decent work, and economic autonomy, and marginalised women, including young women, have access to, participate in and achieve quality learning, entrepreneurship and employment, and,
All women and girls benefit from the implementation of a comprehensive and dynamic set of norms, policies and standards that promote gender equality and the empowerment of women and girls
UN Women works closely with the Government of India, other UN agencies, civil society, women’s and youth organizations, media, the private sector and the influencers to realise women-led development in India.
We are working towards delivering programmes, policies and standards that uphold women’s human rights and ensure that every woman and girl lives up to her full potential.
About LinkedIn:
LinkedIn connects the world’s professionals to make them more productive and successful and transforms the way companies hire, market and sell. Our vision is to create economic opportunity for every member of the global workforce through the ongoing development of the world’s first Economic Graph. LinkedIn has more than 830 million members and has offices around the globe.
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