Prawaas 3.0 – India’s Largest Public Transport Conference & Exhibition Flagged Off

* Bus & Car Operators Confederation of India’s flagship event Prawaas 3.0 aims to promote Safe, Smart and Sustainable Passenger Mobility 

* The 3rd edition of the event brings together entire public transport eco-system including fleet owners and operators from 28 States and 8 Union Territories, OEMs, Government and policymakers 

Bus & Car Operators Confederation of India (BOCI) along with Andhra Pradesh & Telangana State Bus Operators Association inaugurated the 3rd edition of India's flagship conclave and exhibition for public transport, “Prawaas 3.0”. The three-day event will bring together leading bus & car operators from across India in eight important segments viz: Intercity, Intracity, School Bus, Employee Transport, Tour Operators, Tourists Cabs, Maxi Cabs and PPP-SPVs.  

The central theme of the event - “Towards Safe, Smart, Sustainable Passenger Mobility” echoes ethos of the governing organization, BOCI. The event is supported of Ministry of Road Transport and Highways (MORTH), Ministry of Housing and Urban Affairs and Ministry of Heavy Industries, Govt. of India.  

Shri Prasanna Patwardhan, President, BOCI said, “Pandemic has disrupted lives of millions over the last couple of years. The transport sector has been brutally hit as well and lives of thousands of operators across India were impacted severely. We have been through a debilitating period and are still recovering from the havoc created by the lockdowns and pandemic. 

I am happy that the sector has come together and is present here full strength. Prawaas 3.0 is our endeavour to bring public transport stakeholders together to ideate, showcase innovations and share best practices. Public transport in India needs a major boost given the sheer number of people it transports. Public transport carries 32 crore passengers daily, far higher than any other means of transport in India. Of this, over 85% is serviced by private operators of BOCI. Prawaas is our effort to draw attention of the policymakers and the government to take the needs of our sector into cognisance and work towards creating a favourable environment for the sector to thrive. The sector badly needs fiscal impetus, tax relief and availability of capital. We also seek industry status from the government to enable and empower our sector.” 

Prawaas 3.0 will feature Exhibition, Conferences & Workshops, Awards Function, Round table discussions, CEO Leadership Talks and panel discussions featuring sector leaders from across the country. The Exhibition boasts of the largest showcase of passenger vehicles, after-market solutions, accessories, consumables, IT & ITS solutions, and allied products & services.   

Given the central theme, this edition of Prawaas has a strong focus on showcasing Electric Vehicles and sustainable mobility. The Conference will present new trends and explore new opportunities in the sector in new normal. The passenger mobility sector will also discuss current and recommended regulatory and policy framework to enable and empower the sector that truly moves India. 

Shri Jagdeo Singh Khalsa, Chairman, BOCI said, “Public transport in India needs urgent attention, given our vast country and large populace. There is a need for a greater collaboration between stakeholders both public and private to revamp the sector and bring it on par with the best globally. Our efforts with Prawaas is to create a platform that brings together all key stakeholders to revitalize the public transport in India.” 

Shri G Kishan Reddy, Union Minister for Culture, Tourism and Development of North-eastern Region (DoNER), Government of India and Member of Parliament – Secunderabad said, “I am happy to be here with the Prawaas family. I commend and appreciate BOCI for bringing all public mobility stakeholders together on one platform.  This is a great initiative and Prawaas is a platform that will help us introspect, ideate and formulate the roadmap for growth of public transport in the country.” 

Prawaas 3.0 will attract 10000+ Business Visitors from 28 States of India and 8 Union Territories, 100+ Expert Speakers in the conference and 200+ leading Exhibitors across all sectors. Ashok Leyland, Tata Motors, VE Commercial, Red Bus, Bharat Benz, Mahindra, Olectra, Cummins, Force Motors, Exide-leclanche, Blackbuk EV, Bitla Software, Valeo, SML, Intel, KPIT, Kyndryl, Paytm, ICICI Bank, etc. are some of the key participants. 

About Bus & Car Operators Confederation of India (BOCI) 

Bus & Car Operators Confederation of India is the apex organization of all the State Federations of private sector Bus & Car passenger Transport operators across India. BOCI represents eight important passenger Transport segments viz; Intercity, Intracity, School Transport, Employee Transport, Tour Operators, Taxi Cabs, Tourist Cabs and PPP-SPVs. We are also adding Critical & Emergency response service for the first time which is emerging as a major sector. 

BOCI aims to promote Safe, Smart and Sustainable Integrated Passenger Mobility solutions to the citizens of India in close coordination with all the stake holders from public & private sectors. 

The significance of BOCI can be measured by the fact that over 1.5 million buses are operated by its members today on Indian Roads and it is expected to grow rapidly in the coming years. 

Photo caption :  Union Minister of Culture and tourism  G Kishan Reddy is lighting up the lamp at Inauguration of Prawaas 3.0 India's flagship conclave and exhibition for public transport At Hitex,  Prasanna Patwardhan, President, BOCI, and  Jagdeo Singh Khalsa, Chairman, BOCI along with the minister. 

Pine Labs Launches Second Innings Program In Association With Natekar Sports And Fitness

* Onboards six former Indian athletes from diverse sporting backgrounds

Leading merchant commerce omnichannel platform, Pine Labs today announced the hiring of six former Indian athletes under its ‘Second Innings’ program, an initiative to reskill and employ retired sportspeople in India. The company has partnered with Natekar Sports & Fitness (NSF) which is led by its founder Gaurav Natekar who is a former India number 1 tennis player, Arjuna Awardee, double Asian Games gold medalist, and son of the legendary Indian badminton star Late Nandu Natekar.

Pine Labs and NSF will be mapping each of these hired athletes to the right job within the Pine Labs organisation and provide the necessary skill development training as well. These new hires will be entitled to the same perks as existing employees, and they will also be a part of the Pine Labs Annual Review process.

Commenting on the initiative, B Amrish Rau, CEO, Pine Labs, said, “This could not have come at a better time. In the month when India celebrates 75 years of Independence, and the country’s sporting heroes vie for the top honors at the Commonwealth Games in Birmingham, I am delighted to announce the launch of the ‘Pine Labs Second Innings’ program. It is our initiative in partnership with Natekar Sports & Fitness to empower retired Indian sporting heroes who have given their all in the service of their state/country. We strongly believe this needs to be the start of a bigger movement and should not just stop at Pine Labs. Happy to have some real Champions join us this month.”

“The Indian sporting ecosystem has seen tremendous strides in the past few years. However, one area that has concerned me tremendously is the lack of job opportunities in the private sector for the thousands of Indian sportspersons and athletes who give their heart and soul to play for India but are unable to make the grade for various reasons and are then left stranded once they retire from active sport. I am delighted that ‘Second Innings’ an initiative by Pine Labs in partnership with Natekar Sports & Fitness will be aiming to address this huge issue. I strongly believe this initiative has the potential to be a path breaking program which will not only create more jobs for our sportspersons but will also inspire more youngsters to take up sport. We are confident that all the stakeholders in the Indian sports ecosystem including the ministry, federations, NGOs and sports organizations will support the program to ensure its success.” said Gaurav Natekar, Founder, Natekar Sports & Fitness (NSF).

"Appreciate the opportunity given to me. I have been working with the sports industry for a decade. During pandemic I lost my job, that is when I started looking for a non-sports job, and I was browsing on LinkedIn, and I came across Pine Labs post (2nd Innings program). Sounded interesting to me and applied.

One day I received a call that I was shortlisted, and I was happy, excited, confused (What am I going to do here.)

Appreciate the way we were welcomed and for the arrangements done for the training so far." said Rakesh Basavaiah, track & field athlete from Bengaluru.

The ‘Second Innings’ initiative by Pine Labs has the potential to transform into a big movement, driven by the startup community and one that aids government efforts in strengthening the aspirations of the sporting talent in the country once they are past their prime in sports.

About Natekar Sports & Fitness (NSF)

Natekar Sports & Fitness (NSF) is a firm founded by a family of sportspeople who have represented India on the international platform in their respective sports and have a combined experience of over 100 years in the sporting industry. They include the late Nandu Natekar, a doyen and legend of Badminton in India, his son Gaurav Natekar, multiple times national champion, Arjuna Awardee and double Asian Games gold medallist, and Gaurav’s wife Arati Ponnappa Natekar, a former India number 1 tennis player and multiple times national champion. Today, NSF works with some of the biggest companies in the public and private sector on sports advisory, consulting, infrastructure development, and management. To know more, please email contact@natekarsports.com and visit www.natekarsports.com.

Safety Sarathy: A Traffic Awareness And Road Safety Drive Conducted In Bengaluru

~Powered by ReadyAssist, ISBR’s youth take to the streets to spread road safety awareness in collaboration with LetsTagOn~

To remind citizens of road etiquette, Safety Sarathy, a traffic awareness and road safety drive was conducted across 11 junctions in Bengaluru on Saturday morning, 6th August. In collaboration with industry partner and thought leader ReadyAssist and implementation partner LetsTagOn Foundation, students from International School of Business & Research (ISBR Business School) marched from Traffic Management Center, Infantry Road to Chinnaswamy Stadium rallying for road safety.

With about 150,000 Indians losing their lives to road accidents every year, Safety Sarathy emphasized on lane discipline, safety precautions and pedestrian safety. Positioned at 11 traffic signals across the city, student volunteers sensitized 2-wheeler riders and 4-wheeler drivers plying the roads with curated IEC material. Expert guidance was provided to students by experienced road safety volunteers across the designated signals.

Vimal Singh, Founder & CEO of ReadyAssist opines, “Safety Sarathy resonates closely with ReadyAssist’s ethos. Encouraging citizens to make conscious efforts in maintaining road etiquette is a much needed intervention and the ReadyAssist team is humbled to collaborate with partners like LetsTagOn. The sheer quantum of participation by ISBR youth is commendable and I hope more people join this cause.”

To push out this key message, the Bangalore Traffic Police also lent their support towards this cause, encouraging students to keep up the prosocial activities and further drive road safety awareness among the locals. 

Dr. Manish Kothari, President of ISBR Group of Institutions, shares, “We at ISBR give a lot of importance to sensitizing students on various social issues on a continual basis. I am very glad this year to collaborate with stakeholders like LetsTagOn, ReadyAssist along with the support of ACP and the traffic management of Bangalore city, for starting this road safety and traffic awareness program at 11 different junctions. I am sure this move will go a long way in creating awareness among students and the general public. I wish all the best to our students and also other partners of this initiative.”

Social Entrepreneur & Founder of LetsTagOn, Chetana Koulagi, adds, “LetsTagOn’s core mission is to foster social responsibility and community engagement. With growing mobility and vehicular traffic, road safety continues to be a serious concern. This drive is a small step towards engaging youth in local issues and nurturing active citizenship.”

For more information about the event - www.letstagon.com/

Brands Should Focus On Acquiring The Right Customer & Leveraging Leads To Stay Relevant: Social Beat’s Digital Leadership Summit 2022

* Social Beat’s Digital Leadership Summit 2022

Social Beat, India’s fastest-growing independent digital marketing company, organized the 8th edition of their Digital Leadership Summit 2022 in the city today. Themed ‘Growth through Innovation’ the day-long summit saw deliberations by subject matter experts on how digital marketing enables growth in both traditional as well as new age companies. 

Some key topics discussed during the summit included driving profitable growth with Google and Meta, building from India for the world, bridging the gap between sales and marketing, using analytics to drive marketing decisions, driving D2C growth, channel-mix optimization, and the growth story of one of India’s largest trucking platforms. 

Raghunandan G, Founder, Zolve said that the role of marketing is very important for a business to grow. According to him, marketing plays a bigger role in a business than any other operation of a company as there is no brand loyalty for consumers these days. He cited the example of web taxi services and food delivery platforms, where the customers will go to the app which gives the best deal at that time. Mr. Raghunandan said that companies need to adapt to changes quickly as you can’t capitalize on a single innovation for long. According to him, how a company leverages the market when their innovation is in demand makes or breaks the brand.

Ruchi Kohli, Head, Partner Management, Meta mentioned about how brands can drive profitable growth with Meta.

Anand Iyer, Manager, Google Customer Solutions spoke on driving profitability and scale with Google. 

Other speakers at the summit included Sanjay Kumar Jariwal, CMO, Prestige Group; Manish Singh, Chief Product Officer, Blackbuck; Abhijeet Patil, Vice President - Sales & Marketing, Upgrad Campus  and Rahul Dutta, GM - Growth, Wingreens.

About Social Beat

Founded in 2012, Social Beat is a digital growth partner, enabling brands rise to the impossible. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India's fastest-growing independent digital marketing solutions company and manage 4% of digital media investment in India. Social Beat is a Google Premier Partner, Meta Business Partner and works closely with ecosystem partners like Amazon, Hotstar, Salesforce & Linkedin. They work as extended growth teams with leading brands like Bharat Matrimony, Adani Wilmar, Jaquar, Tata Cliq, Indiabulls Dhani, Indian Terrain, Mahindra Finance, Go Colors, Hotstar, Sundaram Mutual & Give India and with hyperscaling startups including boAt, Upgrad Campus, Blackbuck and IGP.com on driving innovation through a combination of creativity and performance. They have bagged numerous awards from Google, ET Brand Equity, Social Samosa, Foxglove, Digies, Advertising Club of Madras and Advertising Club of Bangalore. They were awarded Agency of the Year by Ad Club of Bangalore in 2022 and adjudged amongst the Fastest Growing Agency by Agency Reporter for 3 consecutive years.

Website: https://www.socialbeat.in

Great Learning To Host A Webinar On "Cloud Computing: Applications In Healthcare And Career Prospects" On August 8

Great Learning, a leading global edtech company for higher and professional education is hosting a webinar for working professionals pursuing a career in Cloud Computing. The webinar will provide insights on Cloud as a domain and also how to advance career in the domain. This engaging live session will be followed by a Q/A round with Krishnan L Narayan (President and Chief Technologist - Netracity. LLC | Ex - IBM) and Mamta Kajla (Senior Program Manager, Cloud Operations - Great Learning); where the speakers will talk about in-demand roles, key skills, and career paths. Furthermore, they will also discuss how the healthcare industry is adopting cloud services across the ecosystem. And last but not the least, the session will throw light on  how the PG Program in Cloud Computing offered by Great Lakes Executive Learning will help learners advance their careers.

This session will be conducted from 7:00pm IST, on August 8, 2022.

Registration Link for the Webinar (Free) - https://bit.ly/3S9Zsad

About Great Learning 

Great Learning, a part of the BYJU'S group, the world’s largest edtech company, is a leading global ed-tech company for professional and higher education. It offers comprehensive, industry-relevant programs across various cutting-edge Technology, Data, and Business domains. Great Learning's programs are developed in collaboration with the world's foremost academic institutions like Deakin University, Stanford Graduate School of Business, MIT Professional Education, The University of Texas at Austin, Wharton Online, National University Singapore, University of Arizona, IIT Madras, IIT Bombay, IIT Roorkee, IIIT-Delhi, Shiv Nadar University, and Great Lakes Institute of Management and are constantly reimagined and revamped to address the dynamic needs of the industry. Great Learning provides these programs in a blended and purely online mode, relying on its vast network of expert mentors and highly qualified faculty to deliver an unmatched learning experience for learners the world over. Great Learning is on a mission to enable transformative learning and career success in the digital economy for professionals and students across the globe and to date has impacted over 4.7 million+ learners from over 170 countries.

PhonePe Launches Smart Speaker For Reliable & Convenient Payment Tracking At Stores

-       Over 100k devices have been deployed across 8 cities in India 

-       Smart Speaker provides payment notifications in 11 Indian languages

PhonePe, India’s leading fintech platform announced the launch of its Smart Speaker for reliable and convenient payment tracking at stores. The Smart Speaker has currently been launched in 8 cities, and over 100k devices are already being used by PhonePe merchant partners.

The PhonePe Smart Speaker provides payment notifications in 11 Indian languages, comes with up to 4 days of battery life, doorstep installation at just Rs.50 as an initial set-up cost and a low monthly rental of Rs. 50/month. As part of the launch offer, both the initial set up and the monthly rental is available at just Re.1, provided the merchant does more than 25 transactions per month. The device also comes with lifetime free replacement against any manufacturing defects.

Speaking on the launch Vivek Lohcheb, Head of Offline Business at PhonePe said, ’At PhonePe we are constantly building new offerings to make it easier for our merchant partners to run and grow their business. We are excited to launch the Smart Speaker and are rolling it out Pan-India. We have kept the setup and installation costs very affordable as our goal is to make the Smart Speaker accessible to every merchant across India.’’

About PhonePe:

PhonePe was founded in December 2015, and has emerged as India’s largest payments app, enabling digital inclusion for consumers and merchants alike. With 390+ million registered users, one in four Indians are now on PhonePe. The company has also successfully digitized 30+ million offline merchants spread across Tier 2,3,4 and beyond, covering 99% pin codes in the country. PhonePe forayed into financial services in 2017, providing users with a safe and convenient option to buy 24-karat gold, and has recently also launched silver on its platform. Since then, PhonePe has introduced several Mutual Funds and Insurance products like tax-saving funds, liquid funds, international travel insurance, life insurance, COVID-19 insurance amongst others. Using PhonePe, users can also send and receive money, recharge mobile, DTH, pay at stores and make all their utility payments. PhonePe was recently recognized as the Most Trusted Brand for Digital Payments as per the Brand Trust Report 2022 by Trust Research Advisory (TRA).

Karnataka Minister Of IT C.N. ASHWATH Narayan Visits Mercedes-Benz Research & Development India's Facility At Brigade Tech Gardens

Manu Saale, MD and CEO, Mercedes-Benz Research and Development India, gives Dr. C N Ashwath Narayan, Minister of Higher Education, IT & BT, Govt of Karnataka, a tour of the newly opened facility of Mercedes-Benz Research and Development at Brigade Tech Gardens in Bengaluru.

Speaking at the grand inauguration, Manu Saale, Managing Director and CEO, Mercedes-Benz Research and Development India (MBRDI) said, “We are honoured to have Dr. C N Ashwath Narayan, Minister of Higher Education, IT & BT, Govt of Karnataka with us today to inaugurate the Brigade Tech Garden and visit our premises. Bengaluru is India’s high-growth tech hub, and it is encouraging to see some of the largest tech companies establish their base in this new space”.

“Over the last two years, MBRDI has contributed significantly to some major technological advancements and has been a creative centre for fostering research and innovation for the mobility world. We look forward to accelerating the future and delivering world-class solutions globally from India, especially from the Bengaluru centres”, he added.

The minister applauded the significant contributions and major technological advancements driven from India for global product development at Mercedes-Benz Research and Development India.

About MBRDI

Mercedes-Benz Research and Development India (MBRDI) is the largest research and development centre for Mercedes-Benz Group AG outside of Germany. Started in 1996, the Bengaluru-headquartered organisation plays a prominent role in the development of technologies like connected, autonomous, shared, and electric in the mobility world. MBRDI, known for its engineering services, has grown to a team of over 6,000 employees and is one of the earliest technology centres of a global automotive company to set up a strong presence in India.

In line with the global ambitions of the Mercedes-Benz Group, MBRDI plays a prominent role in accelerating the future of sustainable mobility. Over the last 25 years of its presence in India, MBRDI has established itself as an innovation powerhouse. The engineers at MBRDI are committed to providing an unparalleled experience and comprehensive digital capabilities, with technology at the core. MBRDI harnesses the role of IT in accelerating the future of automotive technology in terms of engineering, digitalisation, testing and simulation, and data science.

MBRDI offices in Bengaluru specialise in end-to-end capabilities in product development and IT services. The satellite office in Pune focuses on interior component designs and IT engineering