As smartphones continue to power everyday experiences, from communication and work to digital payments and entertainment, OPPO India continues to strengthen its after-sales service ecosystem. With this accelerated expansion, OPPO is doubling down on after-sales as a key pillar of brand experience, aligning with its long-term focus on user satisfaction and service-led differentiation.
Service Center 3.0 Pro is designed to meet the expectations of modern users. The centers integrate digital check-ins, real-time queue updates, and dynamic digital signage, keeping customers informed throughout their visit. Face-to-face repair and servicing enhance clarity and trust, while refreshed layouts, dedicated product experience zones, and comfortable lounges provide a streamlined and welcoming environment.
OPPO also focuses on building staff expertise, multilingual communication channels, and speed of first response, with many customers receiving assistance within minutes of arrival.
Goldee Patnaik, Head of Communications, OPPO India said, “Customer expectations continue to shape our service strategy at OPPO India. With Service Center 3.0 Pro, we are delivering transparent, efficient, and consistent experiences across touchpoints. Building on strong user adoption, we are accelerating our expansion to 150+ locations. As per OPPO India internal research, over 90% of our customers already value our 1-hour turnaround time, and we are committed to grow value for our users with an agile, adaptive, and accessible after-sales ecosystem.”
Industry insights highlight repair transparency as a key driver of user trust. As per Counterpoint Research benchmarking insights*, OPPO ranked the highest in the repair process being transparent and clear, enabling users to gain greater confidence in how their devices are handled.
The brand continues to reinforce its commitment to customer support through a service network spanning 580+ service centers across more than 500 cities in India, with assistance available in 19 languages. The brand also offers free pick-up and drop for repairs and aims to deliver 24-hour turnaround for most service requests. Thus, helping minimize downtime and ensuring a smooth and dependable ownership experience for customers nationwide.
About OPPO India
Founded in 2014, OPPO Mobiles India Pvt Ltd (OPPO India) is a leading technology company in India, renowned for its innovative and diverse portfolio, including the Find, Reno, F, K, and A series smartphones, as well as IoT devices. The company is headquartered in Gurugram, Haryana.
OPPO has been at the forefront of technological innovation, particularly in imaging technology, device durability, and battery health optimisation. Guided by the philosophy ‘Make Your Moment’, OPPO empowers users to create and embrace the beauty of life through advanced technology, fostering freedom and fulfillment in everyday experiences.
Spanning over 110 acres, the company operates one of India’s largest mobile manufacturing facilities in Greater Noida, Uttar Pradesh. With multiple production lines, assembly stations and testing stations, the plant is capable of dispatching hundreds of micro parts to produce approximately 200 smartphones in under 10 minutes. As a socially responsible organization, OPPO India actively engages in initiatives focused on skill development and e-waste awareness among the country’s youth.
About OPPO
OPPO is a leading global smart device brand. Since the launch of its first mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with the ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.
*Counterpoint Research 2024-2025.
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