Thursday, August 24, 2023

Zee News Achieves The Feat With Chandrayaan-3 Landing News Reportage, Garnering 3.9 Million Viewership Across Digital Platforms


In a monumental achievement, Zee News, has once again established itself as the indisputable frontrunner in news reportage by attaining a remarkable milestone of record-breaking 3.9 million viewership across all digital endpoints, including Connected TVs and mobile phones across various applications (Source: Chrome Digital Track). This accomplishment underscores Zee News' position as the No.1 news source for historic event coverage and solidifies its unwavering commitment to delivering accurate, timely, and comprehensive news to its viewers.

This is the first time that a news channel has achieved the feat of more than 1 million concurrent viewers on YouTube. Amidst the fervor of the Chandrayaan-3 landing coverage reached, the news channel unprecedented heights, amassing a remarkable 1.8 million viewership and still counting on YouTube alone. The resounding impact of this accomplishment reverberated throughout the digital landscape, in comparison to its peers.  Aaj Tak followed closely with 1 million views, Republic Bharat with 0.4 million views, India TV with 0.2 million views, while TV Bharat Varsh, ABP News, and News18 India collectively amassed 168K views.

Speaking about the extraordinary milestone, Rajnish Ahuja, Editor, Zee News, said, “At Zee News, we continue to deliver news that matters, and our extensive coverage of the Chandrayaan-3 event is a reflection of our commitment to this principle. This exceptional milestone achieved by Zee News is a testament to the unwavering trust and connection Zee News has established with its audience. Our viewers' unwavering faith in us propels us to continually elevate the standards of journalistic excellence.”

Abhay Ojha, CEO, Zee Media Corporation Limited, further expressed his elation, saying, “We are immensely proud of this milestone, which serves as a stepping stone for even greater accomplishments on the horizon. I extend my heartfelt appreciation to each and every team member of Zee News who played a crucial role in helping us achieve this milestone. Our commitment to innovation, inspiration, and pushing the boundaries of creativity remains unwavering. The faith our audience has bestowed upon us is both an honor and a responsibility that we shall continue to uphold."

The captivating coverage of this historic event has truly gripped the nation's attention, affirming Zee News' prowess in engaging and informing the public.

Zee Media Corporation Ltd, one of India's leading media companies, has a strong presence in the news and regional genres, with 16 news channels in seven different languages, reaching more than 528+ million viewers through its linear and digital properties.

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