Monday, August 21, 2023

Tata CLiQ Luxury Launches 3 Timepieces From Rado's True Thinline x Great Gardens Of The World Collection Exclusively On The Platform


~The original dial designs of the three new timepieces are inspired by the natural motifs of three different plants~

The watch category is an important focus and one of the highest-performing categories on Tata CLiQ Luxury, India's premier luxury lifestyle platform. The platform features a highly curated assortment of brands and collections from renowned watch brands – Rado, the Swiss luxury watchmaker, being one of them. In our pursuit to bring more exclusive timepieces to customers, Tata CLiQ Luxury will exclusively retail three newly launched timepieces from the True Thinline X Great Gardens of the World Collection, a limited edition from Rado.

A must-have for all the luxury watch enthusiasts seeking to adorn their wrists with the fusion of nature's elegance and Swiss craftsmanship, the True Thinline x Great Gardens of the World Collection is truly one of its kind. Rado’s collaboration with the Great Gardens of the World organisation presented an opportunity to unite their appreciation for outstanding design and beauty, as a result of which a whole new range of textures and shapes found their way into Rado’s watchmaking work. The latest series of unisex timepieces launched as part of this collection is inspired by three different plants, each chosen to match the mood and shade of its True Thinline monobloc high-tech ceramic case, in black, white, and plasma grey.

Commenting on this launch, Mr. Gopal Asthana, CEO, Tata CLiQ, said, "At Tata CLiQ Luxury, our commitment to curate exceptional shopping experiences finds a perfect expression through yet another exclusive partnership with Rado. We take immense pride in our distinguished watch brand portfolio, with Rado standing out as a beacon of innovative design. With a legacy of pioneering design and an unparalleled fusion of high-tech materials, Rado has redefined the art of watchmaking. Today, we are pleased to announce the launch of their latest series of timepieces from the True Thinline x Great Gardens of the World Collection. This collection not only captures the essence of nature's beauty but also showcases Swiss precision in a truly distinctive manner. We look forward to continuing to curate an exclusive online assortment for our discerning watch enthusiasts."

In the R27113152 model, Chapter 8 is inspired by the Loulu Lelo palm tree. The polished black case and dial mimic the structured elegance of the pleated leaves of this tree. The mood of the dial harmonises with the dark case and is accentuated by yellow gold-coloured hands, echoing the tree's leaves. The timepiece uses the same premium Rado R766 movement, offering a remarkable 64-hour power reserve. All models in the new series are equipped with a NivachronTM antimagnetic hairspring for highly reliable precision. The mood of the dial, guarded by a box-shaped sapphire crystal with antireflective coating on both faces, strikes perfect harmony next to the dark case.

The R27118902 model, Chapter 9, pays homage to the Araucaria tree with its serene white, high-tech ceramic case. The white mother-of-pearl dial is delicately engraved to mirror the playful outlines of the Chilean tree's leaves. The smooth contours of high-tech ceramic, particularly sensuous and palpable in white, are a clever contrast to the pointed extremities of the tree leaves, especially against the cool, radiant mother-of-pearl, a smart look that watch-lovers will appreciate. Like the other chapters, the watch has a titanium case back with a sapphire crystal window. A subtle motif showing the growth rings of a large, noble tree trunk in cross-section is used as a background on the case-back and repeated on the display boxes of the collector's trio sets and the special edition card included with the timepieces.

The R27088122 model, Chapter 10, draws inspiration from the mystique of the Yemeni Dragon Blood Tree. features a plasma-high-tech ceramic monobloc case in those mysterious grey tones typical of plasma treatment. The dial is a splendid creation in two layers, where a rose-gold-coloured backplate shows through a skeletonized top layer, smartly cut out in organic shapes reminiscent of the mesmerising, intricately entangled branches of the Yemeni Dragon Blood Tree. The elegant pink-gold hour and minute hands showcase the pinnacle of watchmaking artistry.

About Tata?CLiQ?Luxury:

Redefining the term luxury in India – one that reflects the flawless values of thoughtfulness, authenticity, timeliness, and quality – Tata CLiQ Luxury embraces the principles of the Slow Commerce brand philosophy to enhance consumers’ online luxury shopping experience. Here, the attention shifts to finer details, to craftsmanship and heritage, and to the tranquillity and value of an experience, where browsing is a delight, and quality is nurtured. 

As India’s premier luxury lifestyle platform, Tata CLiQ Luxury offers premium & luxury brands across a range of categories, including Accessories, Apparel, Beauty & Fragrances, Fashion, Gourmet, Handbags, Home, Sneakers & Footwear, Stationery, and Watches. The platform delivers an unparalleled shopping experience through a careful curation of brands, thoughtfully developed brand stores, luxury delivery and unboxing experiences designed to bring luxury shopping to the customer's doorstep, and personalised privilege programmes, managed by attentive relationship managers. 

Tata CLiQ Luxury is committed to responsible business practices. In an endeavour to support our green goals, the circular packaging programme allows customers to return their empty packaging boxes after their purchase is received, thereby enabling the brand to recover, refurbish, and reuse them. 

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