Monday, August 16, 2021

Skechers India Launches The Autumn/Winter ‘21 Collection Of Arch Fit®, The Ultimate Comfort Solution For Your Feet

* Skechers Arch Fit styles feature podiatrist-certified arch support technology for a more comfortable walking experience

Skechers, The Comfort Technology Company™, has launched the Autumn Winter 2021 collection of Arch Fit styles in India. The new Arch Fit collection covers a range of shoe categories, from casual to fitness, for ultimate comfort in every situation. Available for both men and women, the supportive pairs are thoughtfully designed for people who are always on the move. The expanded line of arch support footwear builds on the initial success of Skechers Arch Fit sneakers launched earlier this year in India.

Skechers Arch Fit footwear is synonymous with convenience and comfort, providing enhanced arch support in everyday footwear favorites from sneakers to sandals. The Skechers Arch Fit system helps to mold to your foot to reduce shock and increase weight dispersion for all-day comfort. Every shoe from the collection is lightweight and features the podiatrist-designed shape developed with 20 years of data and 120,000 unweighted foot scans. 

Select pairs also feature a variety of trademarked Skechers comfort technologies and design elements, from high-rebound COMFORT PILLAR TECHNOLOGY™ for added support in GOwalk Arch Fit styles to lightweight and responsive ULTRA GO® cushioning in Max Cushioning Arch Fit sneakers.

Sharing insight into the launch of the collection, Mr. Rahul Vira, CEO, Skechers, South Asia Pvt. Ltd. said, ‘’Skechers has always focused on providing utmost comfort to the consumer through its products.  We realized early on that our consumers have a growing need for better foot support, and this is what gave birth to Skechers Arch Fit. Our latest collection is a blend of what we are all about at the core – comfort and technology.”

Skechers Arch Fit styles for both men and women are now available at a price starting at INR 4,799/- on as well as at Skechers retail stores.

About Skechers South Asia Pvt. Ltd and Skechers USA, Inc.

Skechers South Asia Pvt. Ltd is a subsidiary of Skechers (NYSE:SKX), the comfort technology company based in Southern California. Skechers designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections are available in the United States and over 170 countries and territories via department and specialty stores, and direct to consumers through 3,989 Company and third-party-owned retail stores and e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia, Israel and Mexico, and wholly-owned subsidiaries in Canada, Japan, India, Europe and Latin America. For more information, please visit and follow us on Facebook, Instagram, and Twitter.

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