Target India has announced the launch of its accelerator
program’s fourth batch. Five startups, Preksh, MintM, Uncanny
Vision, Lechal and Lawbot were selected to develop disruptive ideas relevant to
Target’s business. Broadening the scope of Target’s accelerator program, the
latest batch will work in the areas of wellness, Internet of Things (IoT) and
retail technologies.
“Our sustained effort to tap into India’s innovation potential
has led to the success of our accelerator program,” said Navneet
Kapoor, President and Managing Director, Target India. “We’re excited to
have this latest batch focus on potentially game-changing technologies as well
as areas of opportunities for Target like wellness and IoT.”
The five startups
selected for the Target Accelerator Program include:
· Preksh leverages visual merchandising in the store to create rich
online experiences
· MintM is an in-store customer engagement platform
· Uncanny Vision is a computer vision processing library
· Lechal is an interactive, haptic footwear
· Lawbot is an automated platform that analyzes legal contracts
As a part of our commitment to foster Target’s entrepreneurial
spirit, the fourth batch also includes two internal teams in addition to the
startups. These are as follows:
· A versus C will provide tools to better understand online shopping
cart abandonment
· Hashtag Shopping will enable shopping on social media through
conversational commerce
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