HMD Vibe2 Pro 5G Launches On Flipkart, Building On The Strong Success Of HMD Vibe2 In India

HMD today announced the launch of the HMD Vibe2 Pro 5G, the latest addition to its Vibe2 smartphone series, powered by the 5G-enabled MediaTek Dimensity 6300 chipset. Building on the strong success of the HMD Vibe2 5G in India, the new smartphone brings meaningful upgrades across performance, photography, display and battery, while continuing HMD’s focus on building durable, dependable devices with Indian consumers at heart.

Designed for everyday use across streaming, photography, gaming, multitasking and staying connected, the HMD Vibe2 Pro 5G combines a capable 5G platform with an upgraded camera, FHD+ immersive 120Hz display and a large 6000mAh battery with 33W fast charging capability.

Performance at the Core

At the heart of the HMD Vibe2 Pro 5G is the MediaTek Dimensity 6300, an octa-core 5G chipset featuring 2x Cortex-A76 cores clocked at up to 2.4GHz and 6x Cortex-A55 cores clocked at up to 2.0GHz. Designed to deliver responsive everyday performance across multitasking, browsing, entertainment and gaming, while supporting efficient 5G connectivity.

The device comes in two variants 6/128GB & 8/128GB with expandable memory support up to 512GB via microSD card. Together, the hardware is designed to provide users with the headroom they need for everyday apps, entertainment and multitasking.

Speaking on the launch, Ravi Kunwar, VP and CEO, HMD India and APAC, said, “India has shown us what it expects from our Vibe series, dependable technology, meaningful upgrades and experiences designed around everyday life. With the HMD Vibe2 Pro 5G, we are taking that experience further with the MediaTek Dimensity 6300 5G platform, a 64MP Sony IMX 682 camera, FHD+ 120Hz display and a 6000mAh battery with 33W fast charging. Our ‘Indian at heart’ approach also goes beyond hardware. With Indus by Sarvam AI, designed to support 22 Indian languages and built with India’s cultural context in mind, we are bringing more relevant and accessible AI experiences to consumers. Building on the strong response to HMD Vibe2, the HMD Vibe2 Pro 5G represents our commitment to creating technology that is capable, relevant and dependable for Indian consumers. We are excited to bring it to consumers across the country on Flipkart during the Big Billion Days, making this new Vibe experience accessible at one of India’s biggest shopping moments.”

Capture More with an Upgraded Camera

The HMD Vibe2 Pro 5G features a 64MP Sony IMX 682 rear camera sensor paired with a 2MP Micro sensor, designed to capture detailed photographs and videos across everyday scenarios. A 13MP front camera enables sharper selfies and video calls.

A Smoother, Brighter Viewing Experience

The smartphone features a 6.78-inch FHD+ display with a 120Hz refresh rate and 800 nits typical brightness. The high refresh rate enables smoother scrolling and navigation, while the display is designed to remain bright and legible across different everyday usage scenarios.

Power That Lasts

Backing the HMD Vibe2 Pro 5G is a 6000mAh battery, designed to keep users connected and entertained through their day. The device supports 33W fast charging, with a compatible charger included in the box, offering added convenience for users.

Android 16 and Everyday Essentials

The HMD Vibe2 Pro 5G ships with Android 16, bringing a modern software experience alongside the device’s performance capabilities.

The smartphone features a side-mounted fingerprint sensor, proximity and light sensors, dual speakers, dual Mic, USB Type-C connectivity and a 3.5mm audio jack, offering users a combination of modern connectivity and familiar everyday essentials.

Distinctive Design

The HMD Vibe2 Pro 5G is available in three finishes, Silver Mist, Aqua Green and Cosmic Purple. Each variant features a subtle rainbow effect around the camera deco, adding a distinctive visual element to the device while complementing its overall design.

Meanwhile, the HMD Vibe2 5G portfolio continues to expand with the addition of a new Wine Red colour, giving consumers another choice within the existing HMD Vibe2 5G lineup.

Built with India at Heart

Continuing HMD’s “Indian at heart” approach, the HMD Vibe2 Pro 5G brings together technology and services designed around the needs and context of Indian consumers.

Indus by Sarvam AI: The device features Indus by Sarvam AI, an AI assistant designed to support 22 Indian languages, with a focus on Indian cultural context. Its servers and data are hosted in India.

Sanchar Saathi: The HMD Vibe2 Pro 5G integrates Sanchar Saathi, the Government of India’s citizen platform, enabling users to access features such as checking mobile connections registered in their name, blocking and tracing lost or stolen phones, reporting suspected fraudulent communications and verifying the genuineness of their handset. This app remains optional for the consumers to install.

Service Support Across India: HMD’s service network includes 200+ care centres, with pickup-and-drop support covering 18,000+ pin codes across the country, helping users access support beyond the point of purchase.

Availability

The HMD Vibe2 Pro 5G & Wine Red colour of HMD Vibe 2 5G will go on sale from 8th October 2026 on Flipkart, alongside Flipkart’s Big Billion Days (BBD) sale. HMD Vibe2 Pro 5G 6/128GB & 8/128GB are priced at a special launch price of INR14,999 & INR 16,999 respectively.

For further information, please contact the HMD press office: hmd@adfactorspr.com

About HMD

We are HMD, Human Mobile Devices. At HMD, we start by tuning into what people really want. Our consumers are passionate about the planet, often feel swamped by digital overload, and are keeping a close eye on their budget. That’s why we are thrilled to be Europe’s largest smartphone maker, championing repair-at-home phones, and a go-to for much needed digital time out.

Coming this year, you can expect to see a new portfolio of HMD original mobile devices, as well as Nokia phones and exciting new partnerships. For further information, see www.hmd.com

For media inquiries, please contact: HMD Press Office: hmd@adfactorspr.com

Content Fingerprinting Holds The Key To India's Future AI Copyright Framework: Gracenote At FICCI

* Content provenance and attribution are the next vital frontiers for the industry

As artificial intelligence becomes increasingly embedded across the media and entertainment value chain, the industry is facing a new challenge: how to identify, understand and attribute the content being used by AI systems.

As policymakers and the creative industry examine how existing copyright frameworks should apply to generative AI, a recent Department for Promotion of Industry and Internal Trade (DPIIT) discussion paper examined questions around the use of copyrighted material for AI training, copyright and authorship of AI-generated works, moral rights and potential liability for infringement. These issues were discussed at the FICCI panel, The Great Content Race: Artificial Intelligence and Copyright, featuring Uday Singh, Motion Picture Association; Kaushik Moitra, Bharucha and Partners; Manasvi Sharma, Gracenote; and Anil Lale, JioStar, with the discussion moderated by Mihir Rale.

"The use of AI is inevitable across the content ecosystem. As AI becomes more integrated into content creation and discovery, we need to ensure that the underlying content can be identified, understood and attributed. This makes trusted content intelligence and provenance increasingly important," said Manasvi Sharma, Senior Vice President, Technology at Gracenote, speaking during the discussion.

A significant role AI is playing in media is understanding existing content not simply creating new movies or music, but understanding what is happening inside a movie, programme, sporting event or other media so that it can be discovered, distributed, engaged with and monetized more effectively. Creators want audiences to discover their content and the value of their intellectual property to persist as it moves through the ecosystem. This is where a neutral identity and data layer becomes important.

Media has historically been identified largely at the programme or title level. Increasingly, however, content can be identified at the level of scenes, moments and portions of the stream itself, an area Gracenote is actively working on. If identity can persist at that level, a clip, scene, short-form derivative or other piece of media derived from the original can potentially be associated back with the underlying programme.

Gracenote is already applying AI to content discovery, connecting AI models with trusted, source-verified content intelligence. Its recent research found that ungrounded AI models fabricated every tested metadata attribute for nearly one in five movie and TV titles examined, highlighting the importance of authoritative content data in AI-powered discovery experiences.

The discussion also highlighted the broader question of whether the emerging challenges around AI and copyright will require market-led mechanisms, technological solutions, statutory intervention or a combination of these approaches. Any framework for licensing or remuneration will ultimately require greater visibility into what content has been used and how it has contributed to AI systems and outputs.

Consistent identifiers can provide a foundation for tracking content across its lifecycle, while provenance mechanisms could help establish declared sources and licensed content within AI-driven workflows. Together, these can provide the visibility needed to support discussions around licensing and remuneration.

About Gracenote:

Gracenote is the content intelligence business unit of Nielsen. We standardize the way the global media and entertainment ecosystem indexes content and associated metadata, allowing it to flow between creators, distributors, platforms and advertisers. By providing unmatched depth across 50M+ titles and 80K+ channels and catalogs, we power the modern search, discovery and navigation experiences that connect people to the TV, movies, music and sports they love—in 70+ languages across 80+ countries. For more information, visit Gracenote.com or follow us on LinkedIn.

Nike Debuts A Race-Day System Of Speed Designed For Every Runner

What is Nike’s race-day system of speed?

Nike’s race-day system of speed is a footwear lineup that gives runners a clear way to choose the footwear that best matches their goals, distance and experience.

What shoes are included?
Nike’s race-day system of speed includes Nike Apex, Alphafly 4 and Swooshfly. Each shoe serves a distinct purpose, creating a lineup of complementary innovations that make race day feel more possible, personal and powerful.

How do runners choose which shoe is best for them?
Nike designed its race-day system of speed to provide runners a choice, not a hierarchy. Nike Apex serves runners chasing every possible second, Nike Alphafly helps more runners experience marathon speed and Nike Swooshfly offers an invitation to race day.

When are the shoes available?
Nike Alphafly 4 will launch in October, followed by Nike Apex in January 2027 and Nike Swooshfly in February 2027. Each shoe will be available at nike.com and select retail locations.

Race Day Asks Different Things Of Different Runners.

A second that changes history. A personal best. A first starting line.

Just as every runner’s journey is different, their race-day needs are too. That’s why Nike is introducing a new race-day system of speed built around a simple belief: Race-day innovation should help runners pursue their own goals, not fit into a single definition of performance.

Rather than organizing racing footwear as a hierarchy, Nike designed its race-day lineup as a choice. Each shoe serves a distinct purpose, helping runners find a race-day experience that aligns with their ambitions, experience and preferences.

Together, Nike Apex, Alphafly 4 and Swooshfly create Nike’s most comprehensive race-day offering yet, giving runners more ways to access the brand’s decades of athlete insight and innovation. This system complements Nike’s road running footwear lineup with innovations built for any race day.

Nike Apex pushes the edge of what racing innovation can become, delivering Nike’s most advanced expression of speed for runners chasing the edge of marathon performance.

Nike Alphafly 4 unlocks speed for all, balancing responsiveness, comfort, stability and efficiency over distance.

Nike Swooshfly opens the door, offering an invitation to race day by helping runners feel confident, cushioned and ready to take on the unknown.

This system of speed is built around Nike’s fundamental belief that race-day speed should belong to all runners. Each shoe came from the same place: a runner’s problem, studied in the Nike Sport Research Lab, solved through product and proven through athlete testing before ever reaching a starting line.

“Race day is one of the most meaningful moments in a runner’s journey, but that moment looks different for everyone,” says Bret Schoolmeester, VP, Nike Running Footwear. “With Nike Apex, Alphafly 4 and Swooshfly, we created a system that helps runners choose the experience they want on race day, whether that means finding the confidence to step onto a starting line for the first time or chasing every possible second in pursuit of a breakthrough performance.”

Nike’s advantage comes from decades of racing innovation shaped by athletes.

From co-founder Bill Bowerman’s earliest handcrafted spikes to the original super shoes that redefined racing more than a decade ago, Nike has consistently pushed running innovation forward for more than 50 years. Today, that commitment continues through a race-day system built around athlete insight, scientific research and breakthrough technologies designed to improve running economy and help runners unlock new levels of performance.

Nike’s contemporary system of speed brings together proprietary Air Zoom platforms, advanced foams and engineered plates to deliver distinct solutions for different runners, goals and race-day experiences. The easy-to-understand footwear lineup solves athletes’ most pressing needs of comfort, confidence, efficiency and speed –– whether they’re training for their first, fastest or farthest race.

Follow Swoosh.Racing to see Nike’s race-day system of speed come to life.

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Max India Foundation And ISB Launch ‘SCALE’ Initiative To Advance Research On Senior Care In India

* The SCALE initiative will bridge research and industry experience to enable evidence-based care models, informed decision-making and scalable solutions for an ageing India

The Max India Foundation (MIF) and the Max Institute of Healthcare Management (MIHM) at the Indian School of Business (ISB) today announced the launch of the SCALE (Senior Care Advancement Through Learning and Evidence) Initiative. Supported by a multi-year CSR grant from MIF, the initiative will generate knowledge and evidence to strengthen care propositions for India's rapidly growing senior population.

India is witnessing an increasing demand for senior care that is accessible, appropriate and sustainable. As the industry expands across senior living, healthcare, AgeTech, financing and insurance, organisations and experts are generating valuable insights through practice and innovation. But these learnings remain fragmented. The SCALE Initiative seeks to address this gap by generating evidence and translating it into insights that can assist industry stakeholders and policymakers to make informed decisions. The initiative will focus on consumer behaviour, workforce participation, social inclusion, operating and care delivery models and their financing, and technology adoption. Antara Senior Care will serve as a founding industry partner, supporting SCALE’s engagement with the senior care sector.

The MoU for the initiative was exchanged between Tara Singh Vachani, Managing Trustee, Max India Foundation and Executive Chairperson, Antara Senior Care, and ISB Dean Madan Pillutla, in the presence of Rajit Mehta, MD, Max India Limited and CEO, Antara Senior Care; Ishaan Khanna, CEO, Antara Assisted Care Services; Sarang Deo, Executive Director, Max Institute of Healthcare Management at ISB; Karthik Balakrishnan, Deputy Dean – Faculty and Research, ISB; and DNV Kumara Guru, Senior Director – Advancement, Alumni Engagement and External Relations, ISB.

Launched at ISB’s Hyderabad campus through a stakeholder roundtable, the SCALE Initiative will bring together researchers, senior care industry stakeholders and clinicians to examine the evolving care needs of seniors and identify priority action areas. The initiative will connect real-world industry challenges with research to impact service design, operating models, technology adoption, workforce planning, investment and innovation across the sector.

Tara Singh Vachani, Managing Trustee, Max India Foundation, said: “India's demographic transition presents an opportunity to build a deeper understanding of how seniors can lead healthier, more independent and fulfilling lives.

As lifespan improves, seniors are seeking greater health, independence, purpose, dignity and choice. Meeting these aspirations requires a deeper understanding of their diverse needs and experiences. The SCALE Initiative brings together research, practitioner insights and stakeholder perspectives to strengthen the evidence base around ageing and care. Our aim is to translate this knowledge into more effective care models, stronger support systems and better outcomes for seniors and their families. Through this initiative, we hope to contribute to the broader national conversation on how India can prepare for and respond to the opportunities and challenges of an ageing society.”

Professor Sarang Deo, Executive Director, Max Institute of Healthcare Management, ISB, said: “India is entering a phase where the growing needs and aspirations of a senior population will require us to rethink how we design systems, services and markets for seniors. SCALE brings a management and evidence-based perspective to this challenge, examining how businesses, healthcare organisations and public institutions can respond to these changes across financing, technology, workforce participation, consumer and producer behaviour, and social inclusion. Through SCALE, our objective is to build a stronger evidence base that can inform both private-sector practice and public policy to shape more effective and sustainable responses to India's growing senior population.”

SCALE at MIHM will serve as a sustained research and industry engagement platform, enabling research collaborations, data partnerships, pilots, evaluations and knowledge exchange. Over time, it aims to build an industry-level evidence base to help organisations innovate, respond to evolving consumer needs, make informed business and investment decisions, strengthen workforce strategies and scale effective approaches.

The initiative draws on Antara Senior Care’s experience of building an integrated continuum of care across senior living, care homes and services, wellness, and products and solutions for chronic disease management, bringing real-world insights to address the evolving needs of seniors and their families. This complements MIHM’s healthcare research expertise and ISB’s broader commitment to building knowledge and partnerships to address critical societal challenges.

About Max India Foundation

Max India Foundation (MIF) is the philanthropic arm of the Max Group, committed to advancing social impact through strategic philanthropy and partnerships. Guided by the Group’s vision of “Caring for Life”, MIF has worked across healthcare, education and community development to improve outcomes for underserved communities in India. Over the years, MIF has supported initiatives that enhanced access to quality healthcare, improved sanitation and waste management in rural communities, and strengthened the capabilities of nonprofit organisations driving systemic change in public education. Building on its legacy of touching millions of lives through collaborative impact, the Max India Foundation is now focused on addressing the opportunities and challenges arising from India's rapidly ageing population. In line with the Max Group's long-term strategic commitment to the senior care sector, MIF is evolving its philanthropic efforts towards advancing healthy ageing and improving the quality of life, healthspan, and wellbeing of senior citizens. MIF is now incubating a programme to address loneliness in elders. With its focus on knowledge creation, research, ecosystem partnerships, and evidence-based interventions, the Foundation seeks to catalyse solutions that enable seniors to live healthier, more dignified and independent lives.

About MIHM

The Max Institute of Healthcare Management (MIHM) at the Indian School of Business (ISB) is an interdisciplinary research institute focused on improving the delivery, financing, and management of healthcare. MIHM brings together researchers and practitioners to generate evidence and develop practical solutions for complex challenges in healthcare systems. Its work spans healthcare delivery and quality, health financing and public policy, digital health, innovation and entrepreneurship, and patient-centric and behavioural health. Through research, partnerships, and knowledge-sharing initiatives, MIHM seeks to strengthen healthcare systems and contribute to better health outcomes. 

Mithun K. Chittilappilly Appointed Chairperson & Managing Director Of V-Guard Industries Ltd.

The Board of Directors of V-Guard Industries Limited, one of India’s leading FMEG companies, has appointed Mr. Mithun K. Chittilappilly as Chairperson & Managing Director, effective September 27, 2026.

Mithun, who has served as Managing Director since 2012, will take on the additional responsibility of Chairperson following the completion of Ms. Radha Unni’s second and final term as Chairperson and Independent Director.

Mithun joined V-Guard in 2006 as Executive Director. When Mithun joined the company, the turnover was about 229 crores. It has increased 24x to Rs. 5966 crores in FY 2026. Over the past two decades, he has played a central role in the company’s transformation from a South Indian electrical brand into a strong diversified, pan-India consumer durables major.

Since joining V-Guard in 2006, Mithun has been instrumental in driving the company’s geographical expansion, portfolio diversification and manufacturing growth, significantly strengthening the brand in the Indian consumer electrical and electronics market.

During this tenure, V-Guard’s workforce grew from around 575 employees in 2006 to 11,350 as of August 2026, reflecting the scale of its growth and organisational transformation.

Today, V-Guard has 15 manufacturing facilities across 7 states in India and a diversified portfolio of 20+ categories reflecting the company’s evolution from a regional electrical brand to a broader consumer durables major.

His tenure has also seen organisation-wide transformation across brand, customer service, supply chain, sales & marketing, human resources and finance.

Through these transformational projects, V-Guard evolved from a people-dependent organisation into a process-oriented company, strengthening its systems, capabilities and processes. The company has also earned several national and global recognitions, including accolades for its workplace practices. V-Guard was recognised among the World’s Most Trustworthy Companies 2025 by Newsweek and Statista and was named India’s Best Employer 2025 by TIME magazine. The company has also been a four-time recipient of the AmbitionBox Employee Choice Award for Best Place to Work in the Mid-sized Consumer Electronics Company category. In design excellence, V-Guard won five Red Dot Global Design Awards, further reinforcing its focus on innovation and design. The company has also earned Superbrand status in the voltage stabilizer category for five consecutive years, reflecting the enduring trust and strength of the V-Guard brand. The company continues to maintain a low attrition rate, reflecting strong employee engagement and a positive workplace culture.

Commenting on his appointment, Mr. Mithun K. Chittilappilly, Chairperson & Managing Director, V-Guard Industries Limited, said: “It is an honour and a privilege to take on the responsibility of Chairperson & Managing Director of V-Guard Industries at a defining moment in the company’s journey. Over the past two decades, I have had the privilege to witness and contribute along with my team to V-Guard’s transformation from a regional brand into a strong growing pan-Indian organisation. As V-Guard moves towards its 50th anniversary, I see this milestone as an opportunity to build on our strong foundation and prepare the organisation for its next phase of growth.”

His journey from Executive Director in 2006 to Managing Director in 2012 and now Chairperson & Managing Director in 2026 mirrors V-Guard’s own evolution into a diversified, pan-India company. He assumed charge as Chairperson & Managing Director on September 27, 2026.

About V-Guard Industries Ltd.

V-Guard Industries Limited is India’s leading consumer electrical and electronics major based in Kochi. A publicly listed entity, the company recorded revenues of Rs 5577.82 crores in FY 2025 and is present across the country with 35 branches and over 1,00,000 channel partners. Founded in 1977 by Mr Kochouseph Chittilappilly to manufacture and market Voltage stabilizers, it has now become a force to reckon with in the Indian electric and electronic goods panorama. The company, in the last 48 years, has established a strong brand name and aggressively diversified into a multi-product company with a portfolio including Voltage stabilizers, Inverter & Inverter Batteries, Electric Water Heaters, Solar Water Heaters, Pumps & Motors, Domestic Switchgears, Wires & Cables, Fans, Modular Switches, Air Coolers and Kitchen Appliances. V-Guard not only exhibits market leadership in India in several categories but also product leadership through launching several ‘industry-first’ smart products such as Intelligent & Smart Water Heaters, Smart Inverters, Smart fans with LED lights and several other innovative and aesthetically superior designs in various product categories. 

Google Fitbit Air Hits Shelves In India On October 2, 2026 Across India

* Available starting at ₹13,999

* Google’s smallest, lightest Fitbit tracker delivers in-depth health insights, up to seven days of battery life, and personalized guidance with Google Health Coach.

Starting 2 October, people across India can get their hands on Google Fitbit Air – Google’s newest screenless wearable engineered to make 24/7 health tracking lightweight, distraction-free, and accessible. Packed with high-fidelity sensors, the compact pebble brings together advanced heart and sleep tracking with the power of Google Health Coach, helping users build healthier habits without the intrusion of constant screen notifications.

Discreet design, comprehensive health insights

Google Fitbit Air delivers advanced wellness metrics directly to the Google Health app on your phone, including:

Continuous heart tracking: 24/7 heart rate monitoring, resting heart rate, heart rate variability, and irregular heart rhythm (Afib) notifications.

In-depth sleep analysis: Tracks sleep stages and duration in a form factor comfortable enough to wear all night.

Key vitals: Blood oxygen (SpO2) tracking and automatic activity detection that personalizes to your routines over time.

Up to 7-day battery life: Fast charging provides a full day of battery life in just five minutes.

Personalized wellness with Google Health Coach

Google Fitbit Air connects seamlessly with Google Health Coach, translating sensor data into actionable daily habits. Users can log workouts automatically, follow guided sessions, or snap a photo of gym equipment and workout routines to log their activity instantly.

Designed for every style

Google Fitbit Air features an interchangeable pebble design with three distinct band styles:

Performance Loop Band: Lightweight, breathable, and made from recycled materials (included in the box).

Active Band: Sweatproof silicone designed for high-intensity training.

Elevated Modern Band: A premium, stylish band for everyday wear.

Pricing, availability, and offers

Google Fitbit Air arrives in India on 2 October for ₹13,999 in four colorways: Obsidian, Berry, Lavender, and Fog. Every purchase includes a three-month trial of Google Health Premium, unlocking full access to Google Health Coach right out of the box. At launch, buyers can avail a ₹1,000 cashback on full swipe, or opt for a ₹1,000 cashback combined with a 6-month no-cost EMI on select HDFC Bank and ICICI Bank cards. Additionally, no-cost EMI options are available for up to 12 months on consumer loans. Fitbit Air will be available on the Google Store and through partners including Flipkart, Croma, Reliance Digital, Vijay Sales and others across India.