Tuesday, March 19, 2024

Madame Unveils Spring/Summer'24 Collection In Collaboration With Shanaya Kapoor


A leading name in the world of fashion, is thrilled to announce the successful launch of its Spring/Summer'24 Collection in collaboration with the new face of the brand Shanaya Kapoor. The event was held on March 12, 2024, at the prestigious Estella, Juhu.

The launch event witnessed the presence of esteemed guests, fashion enthusiasts, and industry insiders. The "Fashion Is Me" campaign, featuring the stunning Shanaya Kapoor, served as the centrepiece of the evening. Embracing the ethos of self-expression and individuality, the campaign celebrates the confidence and empowerment that come with embracing one's unique fashion sense. Shanaya Kapoor, with her innate grace and style, perfectly embodies the spirit of the campaign and the brand.

The Spring/Summer’24 Collection embodies the essence of modern femininity, offering a curated selection of ensembles designed to celebrate the spirit of the season. From chic daywear to elegant evening attire, the collection caters to the diverse fashion preferences of contemporary women, reflecting Madame's commitment to creating pieces that are both stylish and versatile.

"I am excited to be a part of Madame's Collection launch," said Shanaya Kapoor. "The collection perfectly captures the essence of spring with its vibrant colors, modern silhouettes, and effortless style. It has been an absolute pleasure collaborating with Madame, and I am excited to see the collection resonate with fashion-forward individuals."

Ms. Sumedha Jain, MarCom Head at Madame, expressed her delight with the event's success, stating, “We are thrilled to present our latest Spring/Summer’24 Collection with Shanaya Kapoor as the new fashion face, whose style and elegance perfectly complement the ethos of our brand. The positive feedback received from attendees reaffirms our commitment to delivering collections that inspire confidence and celebrate individuality."

The event commenced with a captivating fashion presentation, where guests had the opportunity to preview the latest trends and must-have pieces from the Spring/Summer’24 Collection. Attendees were enamoured by the collection's versatility and attention to detail, applauding Madame's dedication to creating fashion-forward yet timeless ensembles.

Following the presentation, guests had the opportunity to explore the collection first-hand at the brand's exclusive pop-up. The hands-on experience allowed attendees to look at their favourite pieces and a sneak peek into what Madame is going to offer through the season. The collection is now available across Madame’s 150+ exclusive stores; LFR stores, major online marketplaces and on its official online store, glamly.com.

Madame's Spring/Summer’24 Collection is more than just clothing; it is a celebration of modern femininity, empowerment, and style. With Shanaya Kapoor as the face of the Brand, Madame continues to redefine the boundaries of fashion excellence, inspiring women to embrace their unique style with confidence and grace, while providing looks for every season and styles for every reason.

BMW 620d M Sport Signature Debuts In Indian Market


* Exclusivity of M Sport Signature now with BMW TwinPower Turbo diesel engine as well.

* BMW Display key with Remote Control Parking, Comfort Access System & Soft Close Doors as standard.

* Comfort Seats lapped in Leather ‘Dakota’ with exclusive stitching for an elevated luxury experience.

* 19” Bicolour Alloys enhance the dynamic appearance.

* Special Backrest Cushions for Rear Seats.

* #THE6 #BMW6GT #BMWIndia #SheerDrivingPleasure

The BMW 620d M Sport Signature has been launched in India today. Locally produced at BMW Group Plant Chennai, the car is now available in the diesel variant as well and bookings can be made at all BMW India dealerships from today onwards.

The BMW 620d M Sport Signature is available at an attractive ex-showroom price of INR 78,90,000.

Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but exclude Road Tax, Tax Collected at Source (TCS), RTO statutory taxes/fees, other local tax cess levies and insurance. Price / options are subject to change without prior notice. For further information, contact an authorised BMW dealer.

The BMW 620d M Sport Signature is available in following metallic paintworks: Mineral White, Tanzanite Blue, Skyscraper Grey and Carbon Black, and upholstered in natural Leather 'Dakota' Cognac with exclusive stitching and piping in contrast and Black combination.

Thanks to BMW India Financial Services, customized and flexible financial solutions are designed as per individual requirements. Customers enjoy great value and complete peace of mind with BMW 360? Finance Plan. It includes attractive monthly instalments, assured buy-back option up to five years, flexible term-end opportunities, and options to upgrade to a new BMW among other benefits.

The BMW 620d M Sport Signature.

The exterior design of the BMW 620d M Sport Signature flows smoothly over into the front headlights and creates a sharp angular expression. The contours for the BMW kidney grille and headlights immediately bordering it on either side make a striking impression. The BMW Laserlight, unique in this vehicle segment, distributes light perfectly up to 650 meters along with Adaptive functionality. The slope-like roofline overflows with coupe elegance. More modern and cleaned up – that is the first impression of the rear with broad, muscular lines, attractive LED rear-light design and two freeform tailpipes plated in chrome.

The interior justifies that this is the perfect travel companion – generously spacious with luxurious comfort and bespoke material selection. Comfort Seats offer fully electric seat adjustment with memory function and lumbar support on the driver as well as passenger side. The Comfort Seats are lapped in leather ‘Dakota’ with exclusive stitching and contrast piping in black.  Crystal door pins add to the overall aesthetic appeal. The soft-close function for doors adds to convenience in closing doors softly and quietly. Comfort access system enables easy ingress and egress from the vehicle with features such as keyless entry, automatic locking, contactless opening of tailgate etc. The two-part panoramic glass sunroof adds bright natural sunlight and enhances the sense of spaciousness in the cabin. Ambient Lighting with six dimmable designs creates an atmosphere for every mood. Harman Kardon Surround Sound System conjures an engrossing treat for the ears. High-end 16 speaker system with woofers generates an impressive audio experience in all seats that is unique worldwide in the automotive sector. The Rear-seat Entertainment Professional comprises two 10.25” touchscreen monitors with full-HD technology, a Blu-ray player, screen mirroring function and two USB ports. The car has four-zone automatic climate control with extended features. Adding to the luxurious feel are features such as electroplated controls, electrically adjustable roller sunblinds and panorama glass roof. The powered liftback tailgate opens to reveal the luggage compartment which has a capacity of up to 600 litres, extending to 1,800 litres thanks to the 40/20/40 split.

Thanks to unrivalled BMW TwinPower Turbo technology, the diesel engine melds maximum power with exemplary efficiency and offer spontaneous responsiveness even at low engine speeds. The 2-litre 4-cylinder diesel engine of the BMW 620d generates maximum output of 140 kW / 190 hp and peak torque of 400 Nm at 1,750 – 2,500. The car accelerates from 0 -100 km / hr in just 7.9 seconds. 

The eight speed steptronic automatic transmission performs smooth, almost imperceptible gearshifts. For even greater driving pleasure, it comes with steering wheel paddle shifters and cruise control with braking function. The standard Adaptive 2-axle Air Suspension with its self-levelling feature maintains constant height irrespective of the load, providing great comfort. It offers maximum ride comfort and extreme sporting capability. Individual electronically controlled dampers offer exceptional precision and improve the drive and handling dynamics. The damper response settings vary according to the mode selected with the Driving Experience Control switch, that allows driver to choose between different modes to suit the driving conditions - Comfort, Comfort+, Sport, Eco Pro and Adaptive.

BMW Live Cockpit Professional with BMW Operating System 7.0 includes 3D Navigation, a 12.3-inch fully-digital digital instrument display behind the steering wheel and now bigger 12.3 inch Control Display. The occupants can operate a number of functions simply by speaking to their BMW Virtual Assistant. Hands do the talking with BMW Gesture Control that recognizes six pre-defined hand movements for control of a number of functions. The smartphone holder integrated into the centre console allows inductive, Wireless Charging for mobile phones. Wireless Apple CarPlay® / Android Auto ensures seamless smartphone connection with the car to access several functions.

Parking Assistant with Rear View Camera makes parking in tight spots easier. Reversing Assistant provides unmatched support in reversing out of a parking spot or through narrow driveways. It keeps a record of the last 50 metres driven and assists by taking over the steering. With the Remote Control Parking function, a driver can manoeuvre the vehicle into a narrow parking space from outside using the BMW Display Key.

BMW EfficientDynamics includes features such as 8-speed Steptronic Automatic Transmission with Paddle shifters, Auto Start-Stop, Brake-Energy Regeneration, Electronic Power Steering, 50:50 Weight Distribution and ECO PRO mode in Driving Experience Control. 

BMW Safety technologies include six airbags, Attentiveness Assistance, Anti-lock Braking System (ABS) with Brake Assist, Dynamic Stability Control (DSC) including Dynamic Traction Control (DTC) and Electronic Differential Lock Control (EDLC), Cornering Brake Control (CBC), electric parking brake with auto hold, side-impact protection, electronic vehicle immobilizer and crash sensors, ISOFIX child seat mounting and emergency spare wheel.

Tata Motors Inaugurates State-Of-The-Art Registered Vehicle Scrapping Facility Near Delhi


* The world-class facility has an annual capacity to scrap 18,000 end-of-life vehicles

Tata Motors, India’s leading automobile manufacturer, today inaugurated its fifth Registered Vehicle Scrapping Facility (RVSF), near Delhi; marking a significant stride in its commitment to advancing sustainable mobility. Named 'Re.Wi.Re – Recycle with Respect,' the facility was inaugurated by Mr. Girish Wagh, Executive Director, Tata Motors. The cutting-edge facility deploys environmentally friendly processes and has the capacity to safely disassemble 18,000 end-of-life vehicles annually. Developed in partnership with Johar Motors, the RVSF is adept at responsibly scrapping passenger and commercial vehicles of all brands. This significant milestone follows the resounding success of Tata Motors’ four preceding RVSFs in Jaipur, Bhubaneshwar, Surat and Chandigarh, reiterating the company’s commitment to advancing sustainable initiatives.

Reflecting on the momentous launch, Mr. Girish Wagh, Executive Director, Tata Motors, said "Tata Motors has been at the forefront of driving innovation and sustainability to shape the future of mobility. The launch of our fifth scrapping facility marks a significant step forward in making sustainable practices and responsible vehicle disposal more accessible. Creating value from scrap aligns with our vision of a building a circular economy. It also contributes to the Government's efforts to promote sustainable automotive practices. This state-of-the-art facility will set new benchmarks in disposing vehicles responsibly and pave the way towards a cleaner, more sustainable future for all.”

Re.Wi.Re. is a cutting-edge facility, purpose-built for dismantling end-of-life passenger and commercial vehicles across all brands, with a focus on employing environmentally friendly practices. The fully digitalized facility is equipped with dedicated cell-type and line-type dismantling for commercial vehicles and passenger vehicles, respectively, and all its operations are seamless and paperless. Additionally, there are dedicated stations for the safe dismantling of various components, including tyres, batteries, fuel, oils, liquids, and gases. Every vehicle undergoes a meticulous documentation and dismantling process specifically designed to meet the requirements of passenger and commercial vehicles. By doing so, the dismantling process ensures maximum attention to detail, guaranteeing the safe disposal of all components and as per the vehicle scrappage policy. Ultimately, the Re.Wi.Re. facility embodies a ground-breaking leap towards fostering sustainable practices within the automotive industry.

About Tata Motors

Part of the USD 150 billion Tata group, Tata Motors Limited (BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 42 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks, and buses, offering an extensive range of integrated, smart, and e-mobility solutions. With ‘Connecting Aspirations’ at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and ranks among the top three in the passenger vehicles market.

Tata Motors strives to bring new products that captivate the imagination of GenNext customers, fuelled by state-of-the-art design and R&D centres located in India, the UK, the US, Italy, and South Korea. By focusing on engineering and tech- enabled automotive solutions catering to the future of mobility, the company’s innovation efforts are focused on developing pioneering technologies that are both sustainable and suited to the evolving market and customer aspirations. The company is pioneering India's Electric Vehicle (EV) transition and driving the shift towards sustainable mobility solutions by developing a tailored product strategy, leveraging the synergy between Group companies and playing an active role in liaising with the Government of India in developing the policy framework.

With operations in India, the UK, South Korea, Thailand, South Africa and Indonesia, Tata Motors markets its vehicles in Africa, the Middle East, Latin America, Southeast Asia, and the SAARC countries. As of March 31, 2023, Tata Motors’ operations include 88 consolidated subsidiaries, two joint operations, three joint ventures, and numerous equity-accounted associates, including their subsidiaries, over which the company exercises significant influence.

Yamaha Achieves A Remarkable Milestone With 300 Blue Square Outlets In India


* Launched under ‘The Call of the Blue’ Campaign, the Premium Outlets showcase Yamaha’s rich Racing DNA

* Every Blue Square outlet showcases Yamaha’s Exclusive range of Premium two-wheelers, apparels & accessories

India Yamaha Motor (IYM), today marked an important milestone in revving up its network to 300 Blue Square showrooms across India. This accomplishment reflects Yamaha's ongoing dedication to building a strong network under the Yamaha Blue theme and offering customers with a superior end-to-end experience.

The 'Call of the Blue' brand campaign, introduced in 2018, has played a pivotal role in Yamaha's journey towards enhancing customer engagement and establishing a premium image. In 2019, Yamaha introduced the concept of Blue Square showrooms as part of this campaign, designed to offer customers a comprehensive solution for all their biking needs. In these years, these premium outlets have emerged as a strong medium for customers to connect with the brand’s culture and rich racing heritage.

Beyond just a retail space, the showrooms serve as a thriving hub for customers to engage with the Yamaha’s Blue Streaks rider community, fostering interactions and exhilarating rides with like-minded individuals sharing the same passion. The “Blue” theme represents the brand's proud racing legacy, and "Square”, symbolising a curated platform for Yamaha's exhilarating, sporty, and stylish range of two-wheelers.

Mr. Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, expressed his excitement on this momentous occasion, stating, "It brings me immense joy to announce the successful completion of a significant milestone under 'The Call of the Blue' campaign. Yamaha has achieved the remarkable feat of launching 300 Blue Square showrooms across India. These showrooms epitomize Yamaha's unwavering dedication to providing the utmost customer satisfaction and an unparalleled ownership experience. This accomplishment stands as a testament to our vision of establishing a new standard in sales, service, and customer delight in the Indian market.”

“Setting up Blue Square showrooms nationwide is a pivotal aspect of our strategy to position Yamaha as a global brand infused with a rich racing DNA. We are confident that this achievement will fuel the continued expansion of Blue Square outlets, ensuring that every Yamaha customer in India receives the distinguished experience they rightfully deserve from a globally renowned brand like Yamaha”, he further added.

The track-oriented R3, the street fighter MT-03 and the maxi-sports AEROX 155 scooter are exclusively sold through Blue Square. These premium outlets also showcase other motorcycle line-up equipped with Traction Control System (TCS) which includes YZF-R15 V4 (155cc), YZF-R15S V3 (155cc),  MT-15 V2 (155cc); FZS-Fi Version 4.0 (149cc), FZS-Fi Version 3.0 (149cc), FZ-Fi Version 3.0 (149cc), FZ-X (149cc), and scooters like Fascino 125 FI Hybrid (125cc), Ray ZR 125 FI Hybrid (125cc), Ray ZR Street Rally 125 FI Hybrid (125cc) which are based on Yamaha's true hybrid technology and have higher fuel efficiency. Additionally, these outlets also display Yamaha’s Exclusive range of apparels & accessories. Out of 300 Blue Square showrooms operational across India, Yamaha has 129 outlets in Southern India, 81 in Eastern part, 54 in Western region and 37 in Northern part.

Yamaha has dedicated page on the Blue Square showroom at its website. The customers can visit the link to understand more about Blue Square showrooms: https://www.yamaha-motor-india.com/yamaha-bluesquare.html.

About Yamaha Motor India group of companies:

Yamaha Motor made its initial foray into India in 1985 as a joint venture. In August 2001, it became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd. entered into an agreement with YMC to become a joint investor in India Yamaha Motor Private Limited (IYM). IYM's manufacturing facilities comprise State-of-the-art plants at Surajpur (Uttar Pradesh) and Kanchipuram (Tamil Nadu). The infrastructure at these plants supports the production of motorcycles and parts for the domestic as well as overseas markets. YMC has established its subsidiaries - Yamaha Motor Research and Development India Pvt Ltd. (YMRI), Yamaha Motor India Sales Pvt Ltd. (YMIS) and Yamaha Motor India Pvt Ltd. (YMI) in India to independently support IYM in the development, sales & marketing of its products and overall business planning & regional control respectively. Presently, its product portfolio includes YZF-R3 (321cc), MT-03 (321cc), YZF-R15 V4 (155cc), YZF-R15S V3 (155cc),  MT-15 V2 (155cc); FZS-Fi Version 4.0 (149cc), FZS-Fi Version 3.0 (149cc), FZ-Fi Version 3.0 (149cc), FZ-X (149cc), AEROX (155cc) and scooters like Fascino 125 FI Hybrid (125cc), Ray ZR 125 FI Hybrid (125cc), Ray ZR Street Rally 125 FI Hybrid (125cc).


Johnson Controls Reinforces Commitment To India With The Expansion Of The Manufacturing Facility In Pune


* George Oliver, chairman and CEO, and Anu Rathninde, president, Asia Pacific, Johnson Controls visited the JCI Pune plant, highlighting the company’s footprint expansion and strategic focus in India market.

* Leaders also met key Ministers from Government of India and industry partners to explore opportunities to support India to achieve its net zero targets.

Johnson Controls (NYSE: JCI), the global leader for smart, healthy, and sustainable buildings, is expanding its long-standing commitment to India and the country’s net zero journey through new strategic initiatives. On the heels of launching the Net Zero Buildings Initiative in partnership with Mahindra Group, the company has also announced the expansion of its third manufacturing facility in the country, located in Pune.

“India's vibrant economy, skilled workforce, and thriving manufacturing sector have made it an attractive destination for businesses worldwide,” said George Oliver, Chairman and CEO, Johnson Controls. “We are thrilled to be a part of this dynamic landscape and excited for what our future holds here. By expanding our presence in Pune, we are strengthening our commitment to serve our customers better and meet their evolving needs.”

During their visit to India from March 6-9, Mr. Oliver and Anu Rathninde, President, Asia Pacific, Johnson Controls, engaged with senior public and private sector leaders to discuss strategies to expedite India’s objectives for achieving net zero emissions. This included Hon’ble Minister Smt. Nirmala Sitharaman, Minister of Finance and Corporate Affairs; Hon’ble Shri Piyush Goyal, Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution, Textiles; and Hon’ble Minister Hardeep Singh Puri, Minister of Petroleum and Natural Gas and Minister for Housing and Urban Affairs.

Johnson Controls’ Pune plant produces air-cooled and water-cooled chillers for wide range of applications, including data centers. With a planned 50% increase in floor space, the plant expansion will allow the company to further develop made-in-India parts and products that support India’s growth in digital technologies. Johnson Controls is also sourcing local supplies wherever possible to expand the plant. 

Elaborating on the announcement, Mr. Rathninde said, “The expansion of our Pune facility marks an important step in Johnson Controls' unwavering commitment to sustainability, which is also focused on supporting local growth. Powering the facility with latest sustainability-oriented advancements, we are not just expanding our facility, but also cultivating a cornerstone for eco-conscious manufacturing, thereby solidifying our dedication to environmental stewardship and being a sustainability transformation partner to India.”

Since establishing its presence in India in 1995, Johnson Controls has grown its employee base to over 8,500 employees, demonstrating the company's investment in local talent and economy. With three manufacturing facilities in India and five R&D and Engineering Centers (including three OpenBlue Innovation Centers), Johnson Controls is serving customers across public and private enterprises and industries like transportation, information technology, healthcare, hospitality, and manufacturing. With integrated building technologies including high-efficient chillers, heat pumps, building management systems, and OpenBlue digital solutions, Johnson Controls has helped customers in India significantly reduce energy cost and cut carbon emissions, making key contributions to the country’s drive for a green future.

As Johnson Controls looks to the future, the company remains optimistic about its role in creating a “Viksit Bharat” by 2047. Through collaboration, innovation, and a focus on 'made in India' solutions, Johnson Controls is dedicated to partnering with India on its journey towards becoming one of global leaders in the digital revolution.

About Johnson Controls:

At Johnson Controls (NYSE:JCI), we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet. 

Building on a proud history of nearly 140 years of innovation, we deliver the blueprint of the future for industries such as healthcare, schools, data centers, airports, stadiums, manufacturing and beyond through OpenBlue, our comprehensive digital offering. 

Today, with a global team of 100,000 experts in more than 150 countries, Johnson Controls offers the world`s largest portfolio of building technology and software as well as service solutions from some of the most trusted names in the industry. 

Visit www.johnsoncontrols.com for more information and follow @Johnson Controls on social.

32% Of Organizations Have Already Deployed Gen AI In Enterprise Applications And Other Key Findings From Recognize CIO Survey


Key Highlights

32% of organizations have already deployed Generative AI in enterprise applications; 31% have expressed talent gap as their major concern in the deployment of Generative AI

OpenAI’s GPT-4 emerges as the most widely adopted LLM (58%)

79% of organizations rely on contractors for cybersecurity, reflecting a strong outsourcing trend.

…findings from a US-based CIO survey for Indian IT vendors

Recognize, a technology investment platform that focuses exclusively on the tech services industry, has shared some interesting findings from its recent CIO survey. The Recognize CIO Survey series is a regular survey conducted with a panel of 250-500 CIOs in the United States. The data from this survey helps track spending intentions, changes in technology, product preferences, strategic priorities, and talent challenges.

Key Findings:

Increasing adoption of Generative AI across organizations:

Data from the survey on the adoption of Generative AI technologies such as ChatGPT, Bard, etc., reveals various approaches by organizations. A notable 32% have already deployed these technologies as an enterprise application or process, and 20% of organizations are individually experimenting with these technologies, indicating a bottom-up interest. There are also sizable initiatives, with 16% of organizations having large projects underway. 14% are in the prototyping stage for enterprise use, showing significant interest in exploring Generative AI capabilities.

Organizations reveal major concerns around deploying Generative AI:

The survey sheds light on major concerns that organizations have regarding the rapid deployment of Generative AI. The biggest concern is around security, cited by 60% of respondents, highlighting the dire need for robust security measures in AI systems. The next big concern for 37% of the respondents is around the complexity of such sophisticated technologies. This is followed by 31% of organizations expressing concern in sourcing talent, indicating a gap in skilled professionals in the field.  Equally, 30% express worries about hardware requirements and potential inaccuracies from AI models, 27% are concerned about the impact to jobs, reflecting workforce implications, and 22% are weary of a low return on investment.

GPT-4 by Open AI emerges as the predominant adopted LLM:

A majority of 58% of the organizations are using OpenAI’s GPT-4, showcasing its dominance in the field. About 21% of them have adopted OpenAI’s GPT-3.5 and over 5% of them have adopted Google AI’s PaLM2. This distribution underscores OpenAI's significant influence in the current landscape of large language models.

Rising adoption of LLM (Large Language Model) across organizations:

75% of organizations presently utilise Large Language Models (LLMs), indicating extensive adoption. However, 20% organizations are yet to implement this technology, and 5% are uncertain about their engagement with these advanced AI systems.

Majority of Organizations Utilize Managed Services (Contractors) for Cybersecurity Monitoring and Management

This survey reveals a significant reliance on managed services for cybersecurity among organizations, with 79% of organizations relying on contractors for monitoring and managing cybersecurity, which reflects a strong outsourcing trend due to the field's complexity. In contrast, 19% of them do not use managed services, indicating in-house handling. This data underscores the critical role of managed services in the cybersecurity landscape of modern organizations.

Increasing commitment to cloud technology:

The survey reveals a strong trend towards cloud migration among organizations. 42% are already in the midst of cloud migration projects and 35% have nearly completed their cloud migration efforts, indicating a considerable commitment to cloud. Meanwhile, 14% of respondents are in the early stages of their cloud migration journey. This data emphasizes the widespread adoption and significance of cloud technology in the current business landscape.

Percentage of Application Workload in Commercial Cloud:

The survey data shows 19% of organizations have 60% of their application workload in a commercial cloud, followed by 17% organizations having 70% of their workload in the cloud. Notable lower percentages like 50% and 30-40% reflect a cautious or balanced approach to cloud integration.

About Recognize

Recognize is a technology investment platform exclusively focused on the technology services industry. Tech services firms envision, build, configure, manage, and operate software and business processes to deliver digital outcomes for enterprises. The firm provides operational expertise, industry insights, and strategic capital to innovative companies in this sector. Recognize is led by industry veterans Frank D’Souza, Raj Mehta, Charles Phillips, and David Wasserman. To learn more, visit www.recognize.com.

This communication (“Information”) is being furnished by Recognize Partners LP (“Recognize” or the “Firm”) to the recipient (“you”) solely for informational purposes. This Information is not, and may not be relied on, in any manner, as legal, tax, investment, accounting or other advice.  This Information is not, and should not be construed as, an offer of investment advisory services by Recognize, nor as an offer to sell (or a solicitation of an offer to buy) an interest in any investment sponsored by or affiliated with Recognize.  The Information is not an endorsement of any particular security or investment opportunity. 

Certain information contained in this Information has been obtained from published and non-published sources prepared by other parties, which in certain cases has not been updated through the date hereof. While such information is believed to be reliable for the purposes of this Information, neither Recognize nor its affiliates assume any responsibility for the accuracy or completeness of such information, and such information has not been independently verified.  Statements contained in this Information (including those relating to current and future market conditions and trends in respect thereof) that are not historical facts are based on current expectations, estimates, projections, opinions and/or beliefs. Such statements involve known and unknown risks, uncertainties and other factors, and undue reliance should not be placed thereon. In addition, no representation or warranty is made with respect to the reasonableness of any estimates, forecasts, illustrations, prospects or returns, which should be regarded as illustrative only, or that any profits will be realized. You should make your own investigations and evaluations of the contents of the Information and should note that such information may change materially.

The Recognize CIO Survey and its results (collectively, the “Survey”) represent voluntary responses to a range of inherently subjective questions posed by Recognize to respondents, and the Survey must be viewed in that context. While Recognize believes the Survey results offer a reasonably informative summary of respondents’ beliefs about relevant industry topics, the Survey’s design is the result of subjective decisions with which others may or may not agree. Recognize makes no representation as to the accuracy or completeness of the Survey, or that the outcomes predicted, suggested, or implied in the Survey will materialize. Recognize reserves the right to modify the Survey’s targeted respondents and/or methodology at any time without notice to recipients. Neither the Information nor the Survey are, and readers should not interpret them as, devices that can be used by themselves (or together) to determine whether or not to make any particular investment.

Globally-Trusted Houseware Brand Tramontina, With Its 100-Year Legacy, Makes Its Debut In India


* Appoints Aruni Mishra as CEO to drive expansion into the vibrant Indian market

Tramontina, one of the largest houseware brands in the world, with a century of Brazilian legacy, announces its much-awaited launch in India. With its presence in over 120 countries, the brand will bring its pillars of quality and innovation to India with curated product ranges to suit Indian tastes. 

Tramontina marks its Indian debut as a new phase of growth and expansion for the company, following its success in the North American, Latin American, and European markets. With its strong commitment to health and safety, the company will introduce its toxin-free cookware range to India, followed by a complete houseware solution range, including cookware, tableware, cutlery, furniture, and more, in the coming years. Parallelly, Tramontina plans to establish a partnership to create a cutting-edge manufacturing unit in India, strengthening its footprint and diversifying its product range.

Speaking about the launch, Mr. Marcelo Borges, CEO of Tramontina US, said, “As we step into the dynamic Indian market, we are excited to bring Tramontina’s legacy of craftsmanship and innovation to the discerning Indian consumers. Our diverse product offerings cater to every household need, blending functionality with elegance, and we are confident that they will be well-received here.”

He added, “We are establishing a highly experienced leadership team in India, led by Aruni Mishra, to oversee operations and ensure the best experience for our Indian consumers.” 

Mr. Aruni Mishra, CEO of Tramontina India said, “I am thrilled to embark on this new journey with Tramontina as the brand steps into the vibrant Indian market. With the increasing young demographic in the country, there is a new-found passion for cooking and following a healthy lifestyle. Tramontina is poised to cater to this growing demand by offering Indian consumers durable products that prioritize health and safety while delivering a 100% Worry-Free Cooking experience.”

Tramontina was established in 1911 in the small town of Carlos Barbosa in South America. The company has become a common household name in the last century, with over 22,000 product offerings, including cookware, furniture, appliances, and more. Tramomtina’s refined manufacturing process ensures that the products are both aesthetically superior and durable.

Committed to sustainable development, the company maintains a thorough Environmental Management Program to ensure the rational use of natural resources, reflecting its dedication to environmental stewardship. 

With its entry into the Indian market, the brand plans to launch a “worry-free” cookware range and its legendary knife collection in the first phase, followed by flatware and tableware ranges. This professional-grade cookware is ideal for everyday home users and professional chefs and is made without toxins and PFAS, making it a safe and preferred choice

Tramontina aims to enrich household experiences for Indian consumers and become an integral part of their homes for generations to come. 

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