India Dot Com Digital Pvt Ltd. (Zee Digital) To Host Its First Edition of Health Awards 2022

* The awards night will be an amalgamation of awards and turnaround discussions

India dot com Digital Pvt Ltd. (Zee Digital), one of India’s largest digital media company, to host its first edition of Health Awards 2022 at New Delhi, to acknowledge and recognise the movers, leaders and achievers in the health sector of India. The awards night will be an amalgamation of awards and turnaround discussions.

The awards will be honored by Dr. Bharati Pravin Pawar, Minister of State for Health and Family Welfare, who will also address the gathering and share his insights on the health care system. He will also be joined by Dr. Shiv Kumar Sarin, Vice Chancellor - Institute of Liver and Biliary Science, New Delhi.

Speaking of the event, Shridhar Mishra, CRO (digital) says, “Healthcare and health has become the center of everyday conversations, post pandemic. We have also seen how technology has revolutionized the sector and created a way for affordable and accessible healthcare. This is our attempt to recognize the efforts of the people who have led this from the forefront,”

Covid-19 outbreak has transformed the healthcare system, and the sector has gone through fast-paced changes that was led by digital revolution. Not only did the pandemic lead to innovations, and the emergence of telehealth, E-ICU, and a changed scenario of Emergency Care, it also created a new world order built on the foundation of collaboration, backed by scientific advancements, driven by data making healthcare affordable and accessible.

Sharing insights on the event, Puja Sethi, Group Editor, Digital says, “The pandemic has reinforced the importance of a robust healthcare system. This award recognizes the efforts of the warriors who have carried the revolution of the healthcare system,” The summit will address the concerns of the Indian Healthcare Ecosystem and what needs to be done to alleviate the pain-points. Panelists will also speak on India’s preparedness to deal with emerging diseases in the post pandemic World

The summit will see a line-up of esteemed panelists and guest speakers such as Dr Sandeep Budhiraja, Medical Director, Max Hospitals; Dr. Rajiv Singhal, Managing Director and CEO, Marengo Asia Healthcare; Dr Nandita Palshetkar, IVF Specialist; Dr. Praveer Agarwal, Executive Director, Fortis Escorts Heart Institute; Dr Abhay Sinha, Director General, Services Export Promotion Council; Dr. Suresh Sankar, a leading Nephrologist, Sr VP-Clinical Affairs, NephroPlus; Dr. Sanjay Mittal (Director, Clinical and Preventive Cardiology, Heart Institute, Medanta Hospital Gurgaon); Dr Ashok Jhinghan, Chairman, Delhi Diabetes Research Centre; Dr. Nand Kumar, Prof. In charge ICMR CARE in Neuromodulation for Mental Health, Department of Psychiatry, AIIMS, New Delhi; Dr. Vikram Jaggi, Pulmonologist. Asthma Chest Allergy Hospital, Delhi; and OP Yadava, CEO, National Heart Institute.

The summit will be promoted on Zee News, The HealthSite.com and India.com. It will also be cross promoted on social media handles for a larger reach.

The summit is sponsored by LIC and Freedom app.

About India dot com Digital Pvt Ltd: Indiadotcom Digital Private Limited is one of India’s leading media technology companies with strong presence in the news, information, and entertainment genres. It is India's second largest Digital Entity touching more than 300 million monthly users and owns 30 plus digital properties including India.com, Cricketcountry.com, BGR.in, TheHealthSite.com, Bollywoodlife.com and Zeenews.com.

Accenture, IIT Madras To Conduct Deep Technology Research For Industrial Automation, Robotics And Advanced Automotive Technologies

Accenture (NYSE: ACN) and the Indian Institute of Technology Madras (IITM) have set up a Center of Excellence (CoE) to undertake collaborative research projects and jointly develop intellectual properties and thought leadership focused on digital engineering and manufacturing across industries.

Specific areas of collaboration will include autonomous robotics systems (ARS), industrial internet of things (IIoT), digital twin systems (DTS) and advanced automotive technologies such as electric mobility services. The CoE will also work as an incubator and identify disruptive early-stage startups to drive innovation and research in these areas.

“Advanced digital technologies can help enterprises drive new levels of productivity, competitiveness and sustainable growth in a fluid and rapidly changing environment, and industry academia partnerships are crucial for developing solutions and talent for the future,” said Mahesh Zurale, senior managing director, lead – Advanced Technology Centers in India, Accenture.

"With increasing use of digital technologies in manufacturing, breakthrough innovations in areas such as AI, IoT, autonomous robotics systems and digital twins are necessary to fuel the next era of industrial revolution,” said Raghavan Iyer, senior managing director, Innovation lead - Integrated Global Services, Accenture Technology. “Through our collaboration with IITM, we look forward to working with some of the brightest talent in technology to create powerful and purposeful solutions that can drive impact.”

Welcoming this partnership, Dr. V Kamakoti, Director IITM said, “As a premier technology institution in India, we have been actively collaborating with innovative organizations globally to co-innovate disruptive products and services in new and emerging areas. We are excited to be setting up this new Center with Accenture as it not only aligns with our interest and objectives, but also brings intellectual and practical skills that are necessary for our student researchers for the future.”

University collaboration has been key to Accenture’s innovation agenda. The company has been collaborating with leading universities around the world to jointly develop forward-looking thought leadership, research, educational programs, and other activities. Most recently, Accenture collaborated with the Indian Institute of Science (IISc) Bengaluru to establish Accenture Center for Advanced Computing.

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services and Accenture Song — all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 710,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at accenture.com.

About IIT Madras

The Indian Institute of Technology Madras (IITM) was established in 1959 by the Government of India as an ‘Institute of National Importance.’ The activities of the Institute in various fields of Science and Technology are carried out in 16 academic departments and several advanced interdisciplinary research academic centres. The Institute offers undergraduate and postgraduate programmes leading to B.Tech., M.Sc., M.B.A., MTech., M.S., and Ph.D., degrees in a variety of specializations. IITM is a residential institute with more than 600 faculty and 9,500 students. Students from 18 countries are enrolled here. IITM fosters an active entrepreneurial culture with strong curricular support and through the IITM Incubation Cell.

Recognized as an Institution of Eminence (IoE) in 2019, IITM has been ranked No.1 in the ‘Overall’  category for the fourth consecutive year in India Ranking 2022 released by National Institutional Ranking Framework, Ministry of Education, Govt. of India. The Institute has also been ranked No.1 in the ‘Engineering Institutions’ category in the same Rankings for seven consecutive years – from 2016 to 2022. It was also adjudged as the ‘Top innovative Institution’ in the country in Atal Ranking of Institutions on Innovation Achievements (ARIIA) in 2019, 2020 and 2021. ARIIA Ranking was launched by the Innovation Cell of Ministry of Education.

adidas Launches An Innovative Scannable Ad Film ‘QR To Qatar’ For The FIFA World Cup With Ranveer Singh

 

·         adidas launches a first-of-its kind scannable ad film ‘QR to Qatar’, ahead of the FIFA World Cup™ featuring brand ambassador & football fanatic Bollywood superstar Ranveer Singh

·         adidas gives consumers a chance to win many exciting prizes, including an all-expense 4-day trip to the FIFA World Cup™

Link: https://www.instagram.com/reel/CiwdiSZIOBR/?igshid=NmNmNjAwNzg=

Kicking off the FIFA World Cup™ fever, adidas, the official partner of the FIFA World Cup™ 2022, launches an innovative scannable ad film ‘QR to Qatar’ featuring their brand ambassador and Bollywood star Ranveer Singh.

The film includes a digital integration of a QR Code that takes the consumer to a live raffle to win many exciting prizes, amongst which many lucky winners will get an all-expense paid 4-day trip to the FIFA World Cup™ that covers flight tickets, accommodation & 2 match tickets for the lucky winners and their plus ones.

Speaking about the campaign, Bollywood star Ranveer Singh said, “I am absolutely stoked to kick off the FIFA World Cup™ celebrations with adidas in the ‘QR to Qatar’ film! Being a football fan myself, I know the excitement that comes with the opportunity of experiencing the FIFA World Cup™ first-hand. What I love is the concept of this film, all you have to do is scan the QR Code for a chance to win a trip to the FIFA World Cup™. I urge everyone out there to get scanning right away and get ready to go to Qatar!”.

Speaking about the campaign, Sunil Gupta, Senior Director, adidas India said “QR to Qatar’ is not just a film for us, it is the beginning of the FIFA World Cup™ festivities. Every once in four years, the world unites for this phenomenal global sporting event. Our consumers are at the heart of everything we do and this film gives us a chance to give them an experience like no other. And who better to relay this excitement than our brand ambassador and a true football fanatic—Ranveer! We are absolutely elated to kick off the celebrations for the FIFA World Cup™ with him.”

University of South Australia’s Industry-Led Bachelor of Digital Business Degree Open To Indian Students

* Degree Designed In Collaboration With Global Professional Services Company, Accenture, will build business leaders for the digital economy

The University of South Australia (UniSA) has partnered with Accenture in Australia to design a new Bachelor of Digital Business undergraduate program.  This three-year program aims to equip students in India with the necessary knowledge and applied skills to meet future global business needs for the digital economy. 

The core focus of the degree will be to provide relevant, industry-led experience to students.   The program curriculum has been developed by the University in collaboration with Accenture to offer relevant, industry-led pedagogy and experience to students.  The course blends contemporary business subjects such as Economics, Accounting, Law, and Marketing, with expertise in digital technologies including AI, cybersecurity and Cloud platforms. The aim is to produce future business leaders who can unlock the potential of digital technologies to deliver sustainable business value.

A contingent from UniSA is currently visiting India to promote the degree to potential students who are interested in international study opportunities. Speaking about the collaboration, UniSA Vice Chancellor and President, Professor David Lloyd said, “Our collaboration with Accenture has given us valuable insights into the emerging skills needed by businesses around the world and we have shaped the content of the Digital Business degree with this in mind. The digital economy needs a unique skill set that combines technology and business, and we need to start building the leaders of tomorrow, today.”

Emphasising students’ access to real-world experience from day one of their studies, Professor Lloyd added, “The program is informed by best practice and insight from one of the world’s leading professional services companies, and students will gain invaluable skills, not just by studying with the best, but learning from the best as well.  The program also includes industry networking and internship opportunities, plus scholarships for top-performing first-year international students.”

The degree is currently offered online and will be open to domestic and international students for on-campus coursework in Adelaide beginning in February 2023.

For more information on the program, students can visit: https://study.unisa.edu.au/degrees/bachelor-of-digital-business.

Prolifics Focuses On Upskilling Its Employees; Collaborates With Symbiosis International University For MBA Program

In an attempt to upskill its employees and expand their careers, Prolifics– an Orlando-based digital consultancy firm– has been running a higher education program for its employees.  

The program provides the company’s employees with a number of courses to choose from, such as the Executive Post Graduate Diploma in Business Management (EPGDM) from Symbiosis International University and M.Tech from BITS Pilani. 

Their first batch of employees enrolled in the EPGDM course, provided in partnership with Symbiosis International University, successfully graduated. These employees will now be able to broaden their career trajectory and help in the growth of the organization. 

“We really believe that anyone who joins Prolifics should be able to expand their career choice offerings and build their careers with us,” said Partha Patnaik, Global Head HR, Prolifics. 

“Ever since the coronavirus pandemic, there is even more need of upskilling with the changing ways of working and several new jobs cropping in fields of tech and management,” said Patnaik. “We want all of our employees to be able to grow in their careers and achieve success,” she added. 

The company, which has offices in Pune and Hyderabad, plans to introduce more courses for their employees in future to help them specialise in different fields.  

“We are happy to collaborate with Prolifics. We hope to help them transform their workforce to drive productivity, innovation and growth.” said Seema Singh, Director Symbiosis Centre for Corporate education (SCCE). “Our Executive MBA program aims to build a learning and development function which will give Prolifics vast returns on their upskilling investment,” she added. 

The learnings from the program will enable the employees to work more effectively, enabling them to accelerate their careers in their domains. Managers, aspiring managers, and engineers, all can benefit from this course by learning the complexities of cutting-edge marketing tactics and excelling in their respective businesses. It will further help them attain a globally recognized degree and managerial skills at the same time.

About Prolifics 

Prolifics is a digital engineering and consulting firm helping clients navigate and accelerate their digital transformation journeys. We deliver relevant outcomes using our systematic approach to rapid, enterprise-grade continuous innovation. We treat our digital deliverables like a customized product – using agile practices to deliver immediate and ongoing increases in value. We provide consulting, engineering and managed services for all our practice areas – Data & AI, Integration & Applications, Business Automation,?DevXOps, Test Automation, and Cybersecurity – at any point our clients need them. 

Godrej Magic Handwash Ropes In Madhuri Dixit As Brand Ambassador, Launches New TVC

Godrej Magic, the personal and home hygiene brand from Godrej Consumer Products Ltd (GCPL), announced actress Madhuri Dixit as the brand ambassador for its Godrej Magic Handwash powder-to-liquid handwash. The brand also launched a new TVC conceptualized by Creativeland Asia that showcases Madhuri highlighting the features of this sustainably viable hygiene product.

As Bollywood’s reigning diva for a number of years, the actor has a vast and loyal fanbase who look up to her in various aspects. With a new movie in the pipeline, an appearance on a popular dance reality show and fresh off the success of her OTT debut, Madhuri’s popularity spans across age groups and geographies. This association aims to bring together her legendary charm and Godrej Magic’s brand values to encourage people to prioritize handwashing and make sustainable choices.

Speaking about this association, Somashree Bose, Chief Marketing Officer, Godrej Consumer Products Limited said, “Godrej Magic Handwash is a first-of-its-kind product that is a leap in innovation and sustainability in hygiene category. This product has made adopting a hygienic lifestyle easy, affordable, and fun. Godrej Magic has already taken over 1/5th of the Indian handwash market by volume. We are delighted to have Madhuri Dixit onboard the Magic brand for the journey ahead.  This brand affiliation with Madhuri will further help us penetrate deeper into the Indian market creating accessibility and promoting a germ-free India.”

Speaking about this collaboration, Madhuri Dixit said, “I am excited to be associated with Godrej Magic Handwash which is India’s first powder to liquid handwash and pioneer of the category. This handwash format is innovative and an affordable solution addressing the pressing social issue of hand hygiene. As it reduces plastic and fuel consumption, Magic Handwash is environment friendly product.

“I am very particular about hygiene myself and follow it diligently with my family. Handwashing and brushing teeth are the two hygiene routines that I insist my kids to follow always. I along with the team at Godrej aim to inspire people create awareness eco-friendly product inspires people not just to protect themselves from germs but also take a step forward towards sustainability.”

Godrej Magic Handwash is enriched with neem and aloe vera which makes it gentle on the hands but tough on germs. It is available in a single powder sachet and also in a combi pack comprising Magic empty bottle and powder sachet. The powder sachet is priced at INR 15, which is one-third the cost of existing liquid handwash refills. The combi pack is priced at INR 35. This is less than half the price of current liquid handwash bottle packs. So, add, pour, shake and wash to stay protected.

The powder-to-liquid format makes Godrej Magic Handwash planet-friendly as well. Magic handwash requires just 1/2 of the plastic in packaging compared to a regular handwash. Since the powder-based sachets are small and light, more sachets can be transported in every truck, leading to just 1/4th fuel consumption resulting in lower carbon emissions as compared to transporting a regular handwash. 4x more refills can be transported per truck since sachets are lighter.

Link to the TVC: https://youtu.be/aLLewC_7FBI

Hero MotoCorp,, HPCL Enter Into Collaboration To Establish Charging Infrastructure For Electric Vehicles (EVs)

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, and Hindustan Petroleum Corporation Limited (HPCL), a Maharatna Company in Oil & Gas Sector, have entered into a collaboration to establish charging infrastructure for Electric Vehicles (EVs) in the country.

As a part of the initiative, the companies will set-up charging infrastructure for two-wheeled electric vehicles (EVs) across the country, thereby providing a fillip to mass mobility’s transition towards an electrified future.

This collaboration of the two mega entities – Hero MotoCorp and HPCL – highlights their efforts towards enabling a successful transition of mass mobility towards EVs with the assurance of long-term solutions.

The two companies will first establish charging infrastructure at HPCL’s existing network of nationwide energy stations, with the likelihood of subsequently broadening the collaboration for supplementary business opportunities.

In the first phase, charging stations will be set up in select cities, which will then be expanded to other key markets with the aim of establishing a high density of EV charging station network across the country.

Hero MotoCorp will lead the infrastructure development for the charging network. Each charging station will feature multiple smart and fast chargers, including DC and AC chargers that will be available to all two-wheeled EVs. The entire user charging experience will be controlled by a Hero MotoCorp Mobile-App, based on a cashless transaction model.

The strong and impressive HPCL energy station network will also provide accelerated opportunities to expand the scope of operations and services.

“Our vision - “Be the Future of Mobility” - constantly motivates us to pursue our business objectives and our Sustainability goals. In keeping with this vision, we have been committed to create a robust EV ecosystem in the country. We believe that a smooth and rapid adoption of EVs will be possible only when the customers have easy and convenient access to the supporting infrastructure, especially public charging, and our collaboration with HPCL will go a long way in meeting this requirement. By taking the lead in driving the expansion of EV-charging footprint in the country, Hero MotoCorp is in-turn steering the industry towards the future.”

Dr. Pawan Munjal, Chairman and CEO, Hero MotoCorp

“HPCL as a key player in the energy sector is committed to providing sustainable energy solutions to our valued customers. With our vast network comprising more than 20,000 retail outlets & Hero MotoCorp having its strong presence in  two wheeler segment bring a unique strategic partnership to create a pan India electric charging infrastructure & providing end-to-end EV charging solutions. This is significant, as more than 60% of the EVs sold in India are 2-wheelers and therefore, a robust charging ecosystem for them is the need of the hour so that there is no range anxiety among the owners of the e2wheelers.”

Dr. Pushp Kumar Joshi, Chairman & Managing Director, HPCL.