Simpl Eyes Aggressive Growth Backed By Asset Backed Facility From Partner Investors

* Partner includes Franklin Templeton, Finuvo LLC and Catalina Finance

* Funding line will support close to $1bn in annual payment volume

* Simpl’s merchant base grew by 10X to 10,000 online retailers

Simpl – India’s leading Pay-Later platform – has secured an asset-based facility from Franklin Templeton, Finuvo LLC and Catalina Finance to fund the rapid growth of its 1-click pay-later offering. The funding line will support close to $1bn in annual payment volume.

The recent capital infusion, along with the Series B funding last year, will allow Simpl to accelerate the growth of its existing businesses, which have already demonstrated robust organic growth with minimal marketing spend, historically. Simpl will also be doubling its engineering, product, data science and sales teams to work on a suite of new merchant and consumer-facing products to enable zero friction commerce experiences. The company will continue to address the three fundamental frictions in e-commerce - user experience, trust and speed.

After growing its merchant base by 10x in the last 12 months to more than 10,000 online retailers, Simpl is seeing strong growth acceleration in user-base and payment volumes. Besides the growing merchant network that now includes bellwethers such as Jio, Zomato, Bigbasket and MakeMyTrip, Simpl’s growth is fueled by the rise of e-commerce and consumers’ increasing demand for safe, seamless and cashless premium payment options.

Commenting on the financing, Simpl’s Co-Founder & CEO Nitya Sharma said, “Since the pandemic broke out, Simpl has seen even more acceptance among new customer cohorts, thanks to the greater safety we offer via our 1-tap transactions. While the customer response validates our operating model, the current financing represents a landmark transaction by bringing blue-chip balance sheet partners on board, which will allow us to scale the business quickly and efficiently.”

“Finuvo is pleased to provide asset-backed financing in support of Simpl’s mission to enable a safe and seamless buying experience for consumers in India,” said Heather Hamilos, CEO of Finuvo LLC. “Simpl’s business model produces high-quality, short-duration receivables, and its underwriting mechanism has produced remarkably consistent results during a volatile period. The company’s strong credit performance and experienced management team give us the confidence to support its continued rapid growth.”

On the transaction, Russell Byrne, CFO – Simpl, added, “We are extremely pleased with the outcome of this transaction as we were most thoughtful with the structure to ensure Simpl has scalable access to a capital base of global investors. As the market appreciates the combination of low risk, short duration and high data visibility, we now have a robust team of funding partners and infrastructure in place to scale the business.”

About Simpl

Co-founded in 2015 by Nitya Sharma, Simpl is India’s fastest growing Buy Now Pay Later platform, and is on a mission to make payments invisible and money intelligent. Having secured more than $110 million from marquee investors such as Greenvisor Capital, IA Ventures, Valar Ventures, Recruit Strategic Partners, and FJ Labs, and garnered investor confidence from the likes of Franklin Templeton, Finuvo LLC and Catalina Finance, Simpl is on a mission to empower merchants to build trusted relationships with customers, one transaction at a time. With more than 10,000 available merchants, 7+ million users pan - India, Simpl envisions creating an inclusive digital payments experience for India that empowers and fosters trust between merchants and their customers.

Simpl is the leading Pay-Later platform in India, providing a full-stack solution for e-commerce conversion. It enables merchants to give their customers 1-click checkout, buyer protection and a pay-later facility to allow them to feel safe and trusted when shopping online. With Simpl, merchants are able to provide consumers an easy, safe and intuitive user experience.

Simpl is at the forefront of the digital payments revolution in India. Through the innovative offerings at affordable costs, their aim is to catalyze and simplify the payments domain. With proven technology expertise, Simpl is committed to the simplification and democratization of digital transformation in the payments space in India.

90+ My Tuition App Eyes Expansion Across The Gulf Countries

* Launches CBSE curriculum in all GCC countries

90+ My Tuition App, a burgeoning Indian edtech start-up, has announced the start of the CBSE curriculum in Indian schools across the GCC (Gulf Cooperation Council) countries. The move is in line with the company's aggressive expansion plans. 

Recently, 90+ My Tuition App had added 13 state education board curriculums in its portfolio as a part of national expansion plans. Following its enormous success, the company is now expanding overseas. The curriculum will be launched in all GCC countries i.e., United Arab Emirates, Saudi Arabia, Bahrain, Oman, Qatar, and  Kuwait. 

Smijay Gokuldasan, Co-Founder & Chief Executive Officer, 90+ My Tuition App, says, “We at 90+ My Tuition App, believe that quality education is every child’s right.  We are committed to offering quality digital tuition to all students on a shoestring budget. I'm delighted to inform that so far, people have embraced our vision, prompting us to expand our services to other nations. Students from the Indian diaspora and other countries adopt CBSE curriculum and we aim to help these students secure good grades.”

The Arabian Peninsula is one of those regions which boasts of having one of the highest concentrations of Indians residing outside of India. "From workers to executives, over 8 million Indians live in these GCC countries. The expansion will benefit lakhs of Indian students studying in more than 60 CBSE schools in these GCC countries. "Vingish Vijay, Founder and Curator of 90+ My Tuition App, noted. I'm confident that the reception we got here will be replicated there."

90+ My Tuition App is a Bengaluru-based edtech startup started in 2018 by Vingish Vijay, Smijay Gokuldasan, and Rinto C Ravindran. The company started with an idea to bring affordable and quality textbook oriented tuitions to the doorstep of every school-going child. The app helps students irrespective of their current academic prowess, score better marks in school assessments. The app with the help of digital animations makes learning a walk in the park for the users of the app. 

About 90+ My Tuition App

90+ My Tuition App is India’s best-in-class Tuition App helping students to achieve exceptional grades through digital visualization in an affordable way.

With the start of lean operations in 2018 and the launch of classes in May 2020, the App has touched the lives of more than 5 lakh students within a year.

With the vision of “Educating India Affordably”, 90+ My Tuition App provides most simple and accessible content pedagogy for 14 State Education boards and CBSE board curriculum for 5th to 12th division.

With an 86% program completion rate, robust tech platform, outcome-based learning approach, state board and NCERT curriculum, testament of students with exceptional grades, strong mentorship, 90+ My Tuition App has established its position as a substitute for physical tuitions in the Indian education system.

90+ has recently launched its second premium product 90+ Top Rank for students aspiring for competitive examinations. Its first initiative is coaching for PSC aspiring students in Kerala. The upcoming modules will be for training SSC and Railway aspirants. 

Learn more on: https://mytuitionapp.com/

11 Nutrients To Keep You Going Strong During 2022

* Good Nutrition Can Help You Start off the Year Strong and Healthy

If you'd like to start the new year off strong, make a resolution to get enough of these powerful nutrients. They're proven to support overall health across lifespan - including immunity and brain development, muscle mass and strength, bone health and more. Dr. Irfan Shaikh, Head Adult Nutrition, Scientific & Medical Affairs, Abbott's Nutrition business shares sources of these nutrients and the foods that can be consumed to keep your optimal levels on track:

1. Protein

Provides the building blocks for each and every cell in the body like muscles, bones, hormones, antibodies etc. Consuming 0.8 to 1g/kg body weight of high-quality protein per day helps build muscle and may help you feel fuller for longer between meals. While eggs are an excellent source of protein, foods such as chickpeas, cottage cheese, quinoa, Greek yogurt, peanuts, and almonds also help increase protein intake.  Not to forget dairy and dairy products.

2. DHA Omega-3

This unique fat found mainly in seafood, nourishes our brains and keeps eyesight sharp. Fatty fish is an excellent dietary source of omega 3. You can also meet the recommended omega 3 intake by eating plant-based foods, such as omega-3-rich vegetables, nuts, and seeds. For vegetarians, Seaweed, nori, spirulina, and chlorella are different forms of algae that many people consume for their health benefits.

3. Choline

Our brains and nervous system depend on choline for memory, mood, and muscle control. But most of us don't consume enough of it, especially pregnant women, who need extra choline to help aid their child's development. The main dietary sources of choline consist primarily of animal-based food such as meat, poultry, fish, dairy products, and eggs.

4. Calcium

An impressive 99% of the body's calcium is found in bones and teeth, making this mineral critical for bone and dental health. Calcium also helps muscles contract, aids in blood clotting, and helps our brains and nerves communicate with each other. Dairy products like milk, yogurt, and cheese are the most obvious calcium rich food sources. In addition to this you can also include non-dairy foods like tofu, leafy greens, and beans can also be added to your diet on a daily basis to ensure calcium intake.

5. Vitamin D

This multitasking nutrient helps our bodies absorb calcium and it promotes a strong immune system. Even though we can make vitamin D from sunlight, hence also called as ‘sunshine vitamin’ it can be found in foods as well. There are few foods are naturally rich in vitamin D3. Some of the sources are flesh of fatty fish and fish liver oils, egg yolks, orange juice and cheese.

6. Zinc

Keeps immune cells strong and healthy and helps with wound healing. Zinc is also critical for proper growth and development, especially during childhood, adolescence, and pregnancy. Meat is an excellent source of zinc especially red meat. For vegetarians, food like chickpeas, lentils and beans all contain substantial amounts of zinc. Seeds are also a healthy addition to your diet and can help increase your zinc intake.

7. Selenium

Selenium works as an antioxidant nutrient to protect cells from damage caused by free radicals.  This mineral is also important for reproduction and proper thyroid function. Milk and yogurt each contain about 8 mcg of selenium per cup, or 11 percent of your daily needs. Apart from this, there are bananas, cashews, lentils, and spinach that are loaded with this nutrient.

8. Vitamin A

Known as the "anti-infective vitamin", this nutrient keeps the skin, mouth, stomach, and lungs healthy so they can better fight infection. It's also key for sharp vision. Consume it with some fat for better absorption. Sweet potato, pumpkin, carrots, and spinach are loaded with Vitamin A.

9. Vitamin E

Helps your body to defend against free radicals and supports a healthy immune response. Vitamin E is a common nutrient found in most foods. A few foods, including cooking oils, seeds, and nuts, are exceptionally rich sources.

10. Vitamin C

Acts as an antioxidant protecting cells from damage. It also helps protect against anemia by helping us absorb more iron from plant foods. Oranges are best known for their source of Vitamin C. However, apart from that, certain foods power-packed with Vitamin C are kiwis, strawberries, broccoli, tomatoes, cauliflower, and red peppers.

11. Fluids and Electrolytes

Don't forget fluids! They lubricate joints, keep cells and tissues healthy, remove waste products and regulate body temperature, especially when you're sick. Consuming liquids that contain electrolytes — like sodium, potassium and chloride — helps the body hold on to fluids for even better hydration. Many foods and drinks contain electrolytes including leafy green vegetables like spinach, kale and fruits like bananas, prunes, and dried apricots. Apart from this, beans, lentils, nuts, sand seeds also contain substantial levels of electrolytes.

Soroco Announces Strategic Partnership With ISG Automation

Soroco, a work graph company, today announced it has formed a global partnership with ISG Automation, the pure-play automation business of Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

Soroco was recently named a Rising Star in the Process Discovery and Mining Quadrant of the 2021 ISG Provider Lens™ Intelligent Automation – Solutions and Services report for the U.K. 

“We are proud to be Soroco’s first Global Platinum Partner,” said Chip Wagner, CEO of ISG Automation. “Leveraging its AI-driven work graph platform, Scout, ISG Automation will be able to offer solutions to our clients that move them along the maturity curve toward becoming discovery-led, digitally transformed enterprises.”

ISG Automation offers a full portfolio of advisory and implementation services, including automation assessments and strategy, proof-of-concept deployments, implementation and integration of software bots, establishment of centers of excellence to scale automation, as well as training and managed services.

“Companies often don’t maximize ROI on automation investments because of poor identification of use cases and the inclination to automate processes as is,” said Anurag Saxena, Partner, ISG Automation. “To gain the benefits of automation, processes must be assessed through multiple lenses with the help of process and task mining technologies like those offered by Soroco. These technologies help reduce inefficiencies in business operations and pave the way to lower costs, improved productivity and enhanced customer experience.”

“We are proud to partner with ISG Automation, a leading independent advisor in the intelligent automation space,” said Samson David, CEO of Soroco. “Traditional Task Mining is reaching fast-paced adoption and maturity, and companies are looking to further unlock the value of discovery-led transformation with the work graph, which allows them to deal with the multitude of unstructured data at work and in processes. Customers are also looking to scale their transformation efforts over time. Our partnership with ISG will allow enterprise clients to achieve a significant benefit in their digital transformation efforts.” 

In naming Soroco a Rising Star – a company with a “promising portfolio” and “high future potential” by ISG’s definition – the ISG Provider Lens™ research report cited Soroco’s strength in the discovery of end-user processes across all types of teams, applications, documents, tasks, and processes, using a non-obtrusive data agent. It also cites Soroco’s strengths in unified task mining and process mining capabilities, quick insights within 48 hours, and being fully GDPR compliant. 

About ISG 

ISG (Information Services Group) (Nasdaq:?III) is a leading global technology research and advisory firm. A trusted business partner to more than 700 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence, and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit www.isg-one.com. 

About Soroco 

Soroco is on a mission to discover how the world works to help teams be their best. To do this, we are evangelizing and commercializing the “work graph”, which is a structured view of how teams get work done across people, processes, technology, and documents. The “work graph” unifies disjoint categories like Process Mining, Task Mining, user training, BPM, and RPA to provide a single source of truth. Teams can use the work graph to identify and resolve sources of friction at work, such as technology impediments, poor process design, opportunities for learning and collaboration, among others. Soroco’s work graph platform, Scout, enables a culture of continuous improvement and identifies benefits from applying a portfolio of change levers, delivering targeted change programs at scale. Soroco has offices in Boston, London, and Bangalore with a roster of Fortune 500 customers across 30 countries. Our team has published 150+ papers and patents. Visit www.soroco.com to learn how we help teams discover their work graph. 

Motherhood Hospitals Bags CII Award For Customer Obsession 2021

* The hospital has been recognised for excellence in Customer Centricity

ndia: Motherhood Women & Children’s Hospital has won the recognition for “Excellence in Customer Centricity” by Confederation of Indian Industry’s (CII) Award for Customer Obsession 2021. The awards aims at recognising Customer Centric organisations where the customer is at the core of all that they do and consistently deliver a superior experience.

The CII honours organisations under three levels i.e, Customer Engagement, Customer Centricity and Customer Obsession. This year Motherhood Hospitals has been awarded for its excellence in Costumer Centricity. Previously in the year 2019, they had won the award for Customer Engagement. 

The assessment of the awards is done based on the Baldrige Framework which evaluates an organisation ’s practices, management, leadership, customer focused strategies, products and services, knowledge management, technology, ability to innovate etc. The jury consisted of members from reputed organisations across different industries.

Speaking about the award Mr. Vijayarathna Venkatraman, CEO, Motherhood Hospitals said “We are honored to receive the most coveted recognition by CII for excellence in customer-centricity. As an integrated & comprehensive provider of women and child health, rigor and commitment are at the heart of everything we do. All our processes are designed keeping the customer in mind. We are incredibly proud to have a highly motivated & purpose-driven team who goes beyond their call of duty to demonstrate ownership, integrity, and customer focus. We humbly accept this recognition that reiterates our commitment to customer obsession."

About Motherhood Hospitals:

Motherhood Women & Children’s Hospital network is India’s leading single-specialty chain with 14 hospitals across 8 cities. The network has more than 1000 specialist doctors associated with it who provide clinical services in Gynaecology, Obstetrics, IVF, Neonatology, and Paediatrics. More than 25000 healthy babies have been born in the Motherhood network and 5000 babies have graduated hail & hearty from the 150 specialized Neonatal Intensive Care beds (NICU) of the network. Each hospital has a state of art Operating rooms to provide Minimally Invasive Laparoscopic Gynaecology surgeries. All the hospitals of the network follow NABH quality and safety accreditation standards. In addition, every hospital is supported by a full spectrum of Radiology services for women & children. More than 10000 women and children visit our OPD services each month. Our Neonatal Intensive Care Unit stands as India’s best and known as a referral centre for handling most complex preterm births. 24x7 Emergency services are provided at each hospital. Motherhood is the proud recipient of “FICCI Healthcare Excellence Award for Best Patient Safety Care 2019”.

Bengaluru Hosts 7 Of 54 Skill Competitions Of IndiaSkills 2021; Industry 4.0, Mechatronics And More Skill Competitions Underway

* Of the 54 skills, competitions for seven are being held in Bengaluru owing to the current Covid-19 scenario and to provide state-of-the-art infrastructure to participants

* Toyota India, Festo India, among others are supporting to conduct these skill competitions in Bengaluru from 3 to 5 January 2022

* The winners of IndiaSkills Competition will represent the country in WorldSkills Shanghai 2022

 National Skill Development Corporation (NSDC), the nodal agency for skill and entrepreneurship development working under the guidance of the Ministry of Skill Development & Entrepreneurship (MSDE), is conducting seven skill competitions—industry 4.0, mechatronics, prototype modelling, CNC turning, CNC milling, plastic die engineering, robot systems integration—in Bengaluru under IndiaSkills 2021 from 3 to 5 January 2022. The competition for information network cabling skill is being conducted in Mumbai. The remaining 46 skill competitions will be held in Pragati Maidan, New Delhi and eight other locations in the National Capital Region (NCR) from 7 to 9 January.

The competitions are being held at multiple locations under Covid-19 protocols mandated by local authorities and state governments. Decentralization of skill competitions will also ensure providing world-class infrastructure to the participants. Toyota India, Festo India Pvt. Ltd., Government Tool Room & Training Centre (GTTC), Karnataka German Technical Training Institutes (KGTTI) and Indian Machine Tool Manufacturers' Association (IMTMA) are facilitating the skill competitions in Bengaluru. ICT Center of Excellence, Mumbai is enabling the competition for information network cabling skill.

Under the Skill India Mission, the country’s biggest skill competition, IndiaSkills 2021 Nationals will bring together more than 500 participants from 26 states/ union territories, covering 54 skills such as beauty therapy, cyber security, floristry, autobody repair, cloud computing, water technology, painting and decorating, health and social care, welding, among others.

Seven new-age skills—robot systems integration, additive manufacturing, digital construction, industry 4.0, renewable energy, mobile applications development, and industrial design technology—have been introduced to the competition this year, keeping pace with the emerging technologies.

Witnessing over 2.5 lakh registrations, IndiaSkills 2021 began with district and state-level competitions in August-September 2021.  The state-level competitions were conducted across 26 states/ UTs. This was followed by four regional competitions for East (Patna), West (Gandhinagar), North (Chandigarh) and South (Visakhapatnam), where more than 1,300 competitors pitted their skills against each other to qualify for the national round. The 500+ finalists from four regional competitions will now exhibit their skills at the National level to vie for a gold and a silver medal in each skill category.

Ved Mani Tiwari, Chief Operating Officer, NSDC said, “IndiaSkills Competition aims to create a pool of talented and skilled workforce, who will fuel the economic growth of the country in the future. The competition offers a national platform to the youth and exposure to global training standards.  It is a step towards discovering the power of skills and making vocational training aspirational for the youth.”

Abilympics Demonstrations for Persons with Disabilities

IndiaSkills 2021 National Competition will also feature Abilympics, a demonstration of skills by Persons with Disabilities (PwDs), in 16 skills including computer programming, painting, embroidery, and poster designing. With such participation, IndiaSkills has the potential to reach the grass-root level and is a major step towards bridging the gap between the demand and supply of a skilled workforce.

Journey from IndiaSkills to WorldSkills

The winners of IndiaSkills 2021 National Competition will undergo rigorous training to represent India at WorldSkills Shanghai, to be held in October 2022.

Winners of IndiaSkills Nationals will get multi-level industry training through boot camps and programmes such as project-based training, industry and corporate training, exposure visits to industries, mind coaching, and personality development. NSDC, through its Sector Skill Councils (SSCs) and Partner Institutes, trains the candidates for the competitions and for future endeavors.

About National Skill Development Corporation

National Skill Development Corporation (NSDC), under the Ministry of Skill Development & Entrepreneurship (MSDE), Government of India, is a unique Public Private Partnership (PPP) that aims to catalyse the creation of quality vocational training ecosystem in India. Since inception in 2010, NSDC has trained over 3 crore people through its collaboration with 600+ training partners and over 11,000 training centres spread across 600+ districts in the country. NSDC has established 36 Sector Skill Councils (SSCs) and implements the Government’s flagship skill development schemes such as Pradhan Mantri Kaushal Vikas Yojana (PMKVY), Pradhan Mantri Kaushal Kendra (PMKK), National Apprenticeship Promotion Scheme (NAPS), among others. 

About IndiaSkills Competition

NSDC, with the guidance of MSDE, leads and organises IndiaSkills Competitions every two years at the regional and national levels. Skilled youth from various states/ UTs compete in their respective skills. The winners of IndiaSkills undergo training and participate in several development programs for a year to prepare for WorldSkills. NSDC aims to enrich the lives of the youth and empower them through IndiaSkills.

About WorldSkills Competition

Founded in 1950, WorldSkills International is the global hub for skills excellence and development. WorldSkills brings youth, industries, and educators together to give youth the chance to compete, experience, and learn how to become the best in their skill of choice. From traditional trades to multi-skilled technology careers in the industry and service sectors, supported by partners, industries, governments, volunteers, and educational institutions, WorldSkills’ vision is to improve the world through the power of skills. It has 85 member countries and regions, all working with youth, educators, governments, and industries to help prepare the workforce and talent of today for the jobs of the future.

Zupee announces Strategic Partnership With Reliance Jio

* Increasing visibility in the Jio ecosystem

* First of its kind integration and cutting-edge tech & innovation partnership

* Massive distribution reach

* Partnership enables market growth for Zupee, which just completed a US$ 102 million series B round

Zupee, India's largest skill-based casual gaming company, has announced a first-of-its-kind strategic partnership with Jio Platforms Limited. This will entail integration of products and strong synergies in user engagement and distribution in a future-ready ecosystem that will benefit over 450 million users. With this new synergy, the aim is to build an ecosystem that will facilitate faster and more efficient development and distribution of products and services that will benefit Zupee customers. Jio users will be provided access to Zupee’s rich repertoire of online skill-based games as well as other innovative products that Zupee develops.

With the new partnership in place, emphasis will be on rolling out more quality games in multiple languages to as many users as possible with the ambition of making Zupee the biggest gaming platform in India connecting India with Bharat. Over 150 million 5G handsets are expected to be sold before the commercial launch of 5G in India, and Zupee is aggressively looking to capture as much of the market as possible with this partnership with Jio.

Zupee will also benefit from the reach Jio currently has. Zupee games will be distributed to all the Jio customers. It will also be made available to Jio Phone customers. This will give Zupee the biggest reach of all gaming companies in India catapulting the fastest growing gaming start-up into the biggest gaming company in the country. This strategic partnership firmly cements the trust in the incredible growth and vision that Zupee brings to the table with key strengths in cracking winning game formats and monetisation in the Indian market.

Zupee recently completed US$ 102 million Series B funding round, with an extension of US$ 30 million that was already raised. The round saw participation from marquee investors such as WestCap Group, Tomales Bay Capital, Nepean Capital, AJ Capital, Matrix Partners India & Orios Venture Partners. This takes the total funds raised by Zupee to US$ 121 million at a US$ 600 million valuation. Previous investors include the Smile Group who partnered as a venture builder with Zupee. Zupee has over 70 million downloads in India and the new capital raise will help it grow its reach significantly.

The funds will be utilized for developing new products, enhancing immersive design experiences, expanding into new geographies, ramping up marketing, reach, penetration, research and innovation, and hiring top talent to further Zupee’s ambition of building a platform rich with possibilities and meaningful connections. In 2022, Zupee will continue to develop new forms of purposeful entertainment that can engage, empower and entertain the users.

Dilsher Singh, Founder & CEO, Zupee, said, “Zupee has always been a behavioural science, human motivation & culture first start-up, bringing the best of India’s engineering talent, creativity & storytelling abilities under one roof, pushing the boundaries of innovation, with user centric design and a tech-for-good approach. Jio is the perfect partner for this journey as we look to penetrate the remotest areas of India all the way to the most disadvantaged people to bring them into the fold. This resonates firmly with our idea of the internet of the future which would be open, permissionless,

decentralized & limitless. Indian smartphone exports are expected to increase from USD 3.6 bn in 2020-21 to USD 55 bn in 2025-26 which is a 15x growth. As a home-grown start-up, we want to put Indian products and games on all those devices that can take the India story to the world. We will do this while continuing to make games that entertain and put smiles on the faces of millions of people around the world.”

“The timing for this partnership could not be better as we are going to be focussing on innovations in Edge Computing, Decentralised Data Networks and Artificial Intelligence creating a truly global platform with the best that India has to offer. As we work towards building a robust feature rich platform, we never wish to lose sight of staying relevant and meaningful for the last mile and the underserved communities of the country. I remain equally bullish on enhancing the footprint of the Zupee Skilling Academy where we will be at the forefront of empowering the youth of our country for the future of work & jobs through our equal opportunity pillars and our collective efforts on deepening democracy.” he further added.

Zupee has many firsts to its credits and was recently named a soonicorn in the Hurun India Future Unicorn List 2021 with its founders highlighted as the youngest leaders in the category. They have previously been recognized in the Forbes Asia 30 Under 30 Consumer Tech category as well. The gaming start-up is known for taking time-tested, popular games and reengineering them for mobile devices by making them competitive, engaging and entertaining. The user-centric, language-agnostic approach has meant that the games are popular with people across geographies and demographics.