Monday, February 3, 2020

Budget 2000 Views Around Education and Upskilling for Medical Fraternity in India


The 2020 budget allocation for healthcare is perceptibly moderate with a vision of some good opportunities for the medical fraternities and some cons that need to be addressed. Views from Gerald Jaideep, CEO, Medvarsity Online Ltd.

The PPP model to deal with the shortage of doctors as proposed in the budget-2020 is going to be substantially beneficial to the Indian healthcare sector. The tie-up of medical colleges with district hospitals for increasing the number of doctors that provide care to the patients will enhance the overall quality of the Indian healthcare ecosystem as this will lead to a greater number of skilled doctors in the Indian medical fraternity.

The penetration of artificial intelligence (AI) and machine learning (ML) as mentioned in the budget is going to bring a revolutionary change in the operations at healthcare facilities. Incorporating technologies in the daily tasks like documentation and approval through all the levels of the hierarchy will help hospital facilities reduce the total time of the patient journey right from the admission to identification of the condition, treatment, and healing. This, in turn, is going to make a significant difference in the overall turnaround time and cost, which will prove to be beneficial to both – patients and the healthcare facilities.

On the nursing front, the ecosystem is going to observe overseas opportunities of jobs as a lot of European countries such as the UK need Indian nurses in their healthcare workforce. However, it is important to focus on educating nurses to overcome the language barrier that they face in foreign nations will need an action plan. Educating nurses in foreign languages will also help them to upskill as they will be able to take up career advancement courses in those languages.

While the budget allocation for healthcare is declared as an overpromised INR 69,000 crores, it’s imperative to have a proper plan of action to bring the necessary change in healthcare as targeted in the Ayushman Bharat campaign.

The budget also promises a viability gap funding for hospitals and medical colleges to provide doctors with more DNB and FNB courses under the NBE for bridging the skill-gap in the Indian medical fraternity. However, the funding misses on a stern action plan to produce results.

Online education degree is poised to get approval; however, it is still actionable only for the top 100 institutions due to which other online education organizations’ contribution to the evolution of healthcare will be limited.

Friday, January 31, 2020

Rishi Kapoor Joins Sapphire Human Solutions as Associate Partner!


Rishi Kapoor, former Senior Director – Conferences & Special Initiatives, Times Strategic Solutions Ltd. (ET Edge), has joined Sapphire Human Solutions as an Associate Partner. Sapphire Human Solutions is India’s premium retained executive search firm with over a decade of experience in CXO facilitations.

Ankit Bansal, Founder & CEO, Sapphire Human Solutions said that the move was a part of the company’s efforts to invest and drive accelerated growth in India. Sapphire Human Solutions is now foraying into space where the expertise and relationship built with the CXO community will lead to creating Industry and function lead destinations encompassing the entire eco-system. Rishi with his vast experience will help us start & head Sapphire Connect which is our new business initiative. He is a highly motivated, positive and goal-oriented individual who has a good understanding of this space and I am confident he will set new milestones and help us curve a niche in the B2B IP space.

Rishi Kapoor has over 15 years of experience in building and managing sustainable verticals in media industry with a proven track record of helping organizations achieve their strategic objectives, while keeping a sharp focus on top & bottom line performance. He was part of the initial core team of ET Edge that started the business and was instrumental in launching many successful IPs in India and abroad.

In his career span, Rishi has been the integral part of senior team with Companies like Times Strategic Solutions (ET Edge), Planman Consulting, HT Media, IDG Media & Monster India.

Rishi Kapoor, said, it’s a great move for me and an opportunity to establish one of the most premium B2B business models that is sustainable and outcome driven. A clear vision, commitment and conviction towards the business bolstered with my actionable intelligence underscores my confidence as I look forward to making an impact.

More than 7600 Bangaloreans Failed Godrej Security Solutions’ Home Locker Break-In Challenge



India’s largest and trusted home security solutions provider, Godrej Security Solution, today completed 150 days of its unique Break-in Challenge. During the first phase of the challenge, held across eight key metro cities of the country, over 1 lakh consumers partook but failed to break open a Godrej home locker as against a locked wooden cupboard.

GSS’s Break-in Challenge was unveiled in August 2019 during which the company committed to reaching out to 10 lakh Indian consumers from 350 residential societies and commercial establishments across 15 key cities before FY2021. The challenge was commenced in response to a consumer behaviour insight study, ‘India’s Security Solution Quotient’ which revealed 55% of Indian consumers continue to store their valuables in cupboards or wardrobes despite the availability of more economical and safe options like home lockers.

Commenting on this initiative, Mehernosh Pithawalla, Group Head, Vice President and Global Head - Marketing, Sales & Innovation said, “Last year our consumer behaviour survey, India’s Security Solutions Quotient, highlighted that one in every two residents in India continues to store their valuables in cupboards and wardrobes. This was one of the critical security mistakes pointed out by the study. It highlighted an urgent need to educate consumers that our home lockers are 10 to 1000 times stronger and more secure than wardrobes. Basis the principles of ‘show don’t tell’ we embarked on a consumer activation programme that not just educated consumers but also gave them first-hand experience of security solutions available in the market. We are happy to announce that in the first phase, over 1 lakh people failed in the attempt to break-open our home locker and claim the INR 1 lakh prize money. Consequently, we have seen a proportionate skew towards the adoption of trustworthy security solutions and home lockers amongst the participants as they acknowledge the importance of protecting their valuables and loved ones for attaining peace of mind.”

The Break-in-Challenge is a part of the Godrej Security Solutions' recent omnichannel marketing campaign, #BilkulSafeHai, under which the company has taken various measures to reach out, educate and engage consumers on the importance of adopting home security solutions. The campaign was launched with a humorous series of TVCs, digital videos and print campaigns featuring leading Bollywood actor Ayushmann Khurrana starting September 2019. As an extension of the strategy, the company also launched its e-commerce store in November 2019.

About Godrej Security Solutions:

Godrej Security Solutions is a division of Godrej & Boyce Mfg. Co. Ltd and part of the USD 4.1 billion Godrej Group. A pioneer and leader in the business, Godrej Security Solutions Division is the largest manufacturer and marketer of Security Solutions in India. It is the largest supplier of security solutions to several prestigious banking, corporate and public institutions. For the first time in the category and the industry, Godrej Security Solutions Division has been awarded the Superbrand status. It has also won the “Most Preferred brand” award in the Home Segment. The Division currently exports its products to over 45 countries including Middle East Asia, South East Asia, Far East Asia, East Africa, the US, Europe and the SAARC Countries.

Dineout’s Great Indian Restaurant Festival Brings the Joy Of Dining Out to Bangalore from January 31, to March 1


Dineout, India’s largest dining out and restaurant tech solutions platform is back with the 5th edition of their Great Indian Restaurant Festival (GIRF) from January 31 to March 1. With GIRF India will experience the #JoyOfDiningOut (JODO) with the biggest discounts on total bill, food, drinks, buffet and more, at 10000+ restaurants across 20 cities namely Delhi, Mumbai, Bangalore, Pune, Chennai, Hyderabad, Ahmedabad, Kolkata, Chandigarh, Goa, Jaipur, Indore, Lucknow, Ludhiana, Nagpur, Kochi, Surat, Agra, Udaipur, and Vadodara. Users can also additionally avail 20% cashback on their restaurant bills using Dineout Pay. With GIRF, Dineout aims to provide maximum savings for diners with exclusive partner offers from HDFC bank and bonus miles from Intermiles (formerly JetPrivilege).

Dineout has also released a digital film around the festival focusing on “No Drama, Only Khaana” as a solution to diners who want value for their money without any drama, excuses or influences like birthdays, anniversaries and more, often used by people to get the best deals at restaurants. The full brand film can be watched here: https://youtu.be/yKw6z2CAljE

To further encourage the dining out culture in the country, Dineout also coined the new millennial lingo JODO which is similar to FOMO and YOLO.

Commenting on the latest edition of GIRF, Mr. Ankit Mehrotra, CEO & Co-founder, Dineout said, “GIRF over the years has gained an unparalleled reputation of being one of the largest restaurant festivals in India. GIRF’s popularity affirms that Indians love dining out and are no more restricted to just occasions. With the biggest discounts and offers, we want to extend the #JoyOfDiningOut in the truest sense to our users across 20 cities, especially millennials who will resonate with the language of #JODO.”

Dineout has successfully organized 4 editions of GIRF since 2017. Last year, GIRF was introduced twice in the same year in the months of February & August, seating close to 2.5 million & 4 million diners respectively. It also helped its participating restaurants garner revenue higher than the usual days during both the editions. The participating restaurants witnessed 3x rise in their revenue in their most recent edition. GIRF deals for all can be bought starting 25th Jan for dining between 31st January to 1st March 2020 at restaurants like Rajdhani, Gillys, Beijing Bites, Red Rhino, Hilton EGL, Bengaluru Marriott, Conrad, Taco Bell & more.

Speaking on the association, a spokesperson from HDFC Bank said, “We are happy to be associated with Dineout’s Great Indian Restaurant festival for 3rd consecutive year. The festival in a short span of time has been instrumental in driving change towards the dining culture of India. The festival’s popularity has helped us build a strong connect with our customers also as they look for offers & cashbacks. While GIRF offers great deals, HDFC Bank customers can additionally enjoy exclusive deals & cashbacks during the festival.

Vikas Chandak, Senior Vice-President, Strategic Business & Partnerships of InterMiles, said, “We, at InterMiles, are committed to building strong partnerships that drive significant value & enriching experiences for our members. Our long-standing partnership with Dineout is immensely popular with our members and we witness a remarkable increase in engagement during the Great Indian Restaurant Festival. We are happy to participate in the 5th edition of GIRF as Food Sponsors & Reward Partners. We are confident that this year, once again, our members will enjoy the GIRF deals and the additional benefits brought to them by InterMiles.”

So, get ready to experience a month full of dining out at great discounts with no hidden agendas. Enjoy hassle-free experiences and without stressing about over-budget bills.

Snapchat Presents a Unique Form of Personalised Entertainment with Bitmoji TV


Premiering Saturday morning, February 1st, Bitmoji TV is a brand-new, fully animated show starring Snapchatters and their friends on Snapchat. It’s a new form of personalized entertainment, where the experience is unique for each viewer.

Just like Bitmoji stories, Bitmoji TV casts the friend, that was snapped most recently as a Snapchatter’s co-star in an episode. To make it more fun and interesting, Snapchatters, Snap different friends to see episodes of Bitmoji TV with different co-stars. Each season is comprised of 10 episodes averaging three minutes in length. It is an engaging, fun and relatable bringing a personalised spin on regular television. New episodes air weekly on Saturday mornings on the Discover feed to Snapchatters globally. Comedy stars Andy Richter, Jon Lovitz, and Riki Landhome can be heard in episodes throughout the first season of Bitmoji TV.

Since their debut in November 2018, more than 100 million Snapchatters have watched and loved Bitmoji Stories. This has led to deeper level of personalized storytelling and a richer viewing experience that takes shape through Bitmoji TV. Snapchat has always been about real friends and real connections. A special bond forms when people repeatedly use their Bitmojis to represent and express themselves with people they care about most. This bond has allowed Snapchat to extend the avatar from identity, to a broader range of digital experiences like playing Snap Games, 3D Bitmoji AR Lens experiences and the much loved Bitmoji TV.

Available exclusively on Snapchat Discover, Bitmoji TV joins Snapchat’s robust and highly engaging Discover page that features over 450 premium content channels worldwide. Discover offers news and entertainment from trusted media brands and storytellers,

To get started, watch Bitmoji TV only on Snapchat’s Discover and also subscribe to Bitmoji TV and receive notifications for new episodes. 

Thursday, January 30, 2020

Global AI Advisory Firm Mindfields Opens Delivery Centre in Bengaluru


Mindfields, the global Intelligent Automation and Artificial Intelligence advisory firm, has announced the opening of its Delivery Centre in Bengaluru, it’s first in India. The Delivery Centre situated in Bengaluru will enable Mindfields to provide a hybrid model of onshore and offshore automation services to its customers in Australia, Asia and North America.

On the occasion, Mohit Sharma, Founder and Chairman, Mindfields said, “Our new Delivery Centre in Bengaluru will lower the cost of automation by utilising an optimal mix of onshore and offshore resources.  This would enable our clients to scale up automation by making business case feasible for more processes. The Centre will work on developing new product lines by integrating AI (Artificial Intelligence), RPA (Robotic Process Automation) and Analytics.

We also plan to have a strong research team in Bengaluru to work on and experiment on emerging technologies to develop products to address our clients’ business challenges. By June 2020 we aim to have a centre operating in 3 shifts to offer 24/7 services to global clients. All of us at Mindfields are very excited about the Centre which is an important milestone in our new growth journey.”

The Bengaluru Delivery Centre will further consolidate Mindfields’ leadership position in Australia. It will enable to scale up and replicate the same success in North America and Asia. 

About Mindfields
Founded in 2006, Mindfields is a vendor-agnostic Intelligent Automation and Artificial Intelligence advisory firm, providing strategy services to CXO level executives across verticals on emerging and disruptive technologies. Mindfields started its Automation Advisory offering in 2013 and it was among with first few on Global basis and first in Australia to offer such advisory services. Mindfields is globally recognised by Gartner, IDC, ISG and HfS Research as a leading, niche Intelligent Automation (IA) advisory firm. We enable our clients to 'Grow for Tomorrow'. We have been ranked among the top 20 fastest growing Australian firms in the Deloitte Fast 500 in 2017. Mindfields has been expanding its footprint and presently has operations in Australia, Asia and the United States.

St. Francis College Introduces An Internship Program To Strengthen Students’ Professional Future


In today’s highly competitive world, career oriented students seek bright prospects and fast growth. Grooming students appropriately and equipping them to fit present day industry requirements is the need of the hour. Within a few months of its inception, St. Francis College launched a one of its kind internship program for its 1st year students, to give them an opportunity to be a part of the professional environment during their course. The real world experience in the form of access to professionals and work environment, immensely contributes to the learning of students.

This trailblazing initiative is sure to catapult St. Francis College’s position as a thought leader among institutions. Since academia and industry are two important pillars of our economy, a robust collaboration between the two will enable growth in the education system and produce an employment-ready workforce.

Situated in the heart of Bangalore, in the vibrant neighbourhood of Koramangala, St. Francis College established by the Franciscan Brothers, is committed to mould the younger generation into high-profile professionals. The state-of-the-art campus offers the finest resources and amenities for holistic learning and development of the students.

Br. Sayimon, Director, St. Francis College, said, “It was my vision to address the employability issue that students currently face across India. Through our internship program, we are among the first colleges in the country to bridge the industry academia gap. We have given all 400 of our students from across India a big boost, to be more confident as well as enhance their readiness for the corporate world. Our first semester students are now better prepared to understand the nuances of the corporate world and interpret the business scenario.”

Commending the college on the initiative, Professor S. Japhet, Vice-Chancellor – Bengaluru Central University said, “At a time when India is grappling with lack of skilled workforce, it is encouraging to see how St. Francis College is grooming candidates with hands-on exposure. I congratulate the institution for taking up the task to bridge the industry-academia gap. This internship program is sure to serve as a model to be emulated across other universities as well.  Initiatives such as this will be key to realizing our government’s vision to drive employment.”

Over 105 leading companies across various spheres of business and NGO’s descended at the campus at a unique interactive event to offer internships to students. All the 400 students were assigned projects based on their interests, the nature of work and location. The top recruiters included the Bangalore Chamber of Industry and Commerce, Decathalon, VLCC, Zivame, Tripvillas, Ingo Electric, Eat Raja, Datacor Informatis, I am Here App, JBrown, Life VR, Integro, Nightingales Medical Trust, Little Sisters of the Poor, Dream India Network and many more. While the minimum period for internship was 15 days, the maximum extended up till 6 months. The students could continue to work post 3pm on weekdays and weekends.

Through the internship program, the students gained first hand exposure to various corporate functions including communication, business development, social media marketing, financial literacy, data entry, website development, interacting with clients in India and overseas, outreach and much more.

Speaking at the successful completion of the program, Sameera Fernandes, Director – Strategy & Planning, Dean of Academics, St. Francis College, who has over 19 years experience in the corporate world and international affairs said, “We wanted to address the employability issue right from the start. Our courses have been designed keeping in mind the future of work. We also wanted our students to understand and experience work culture, so that they have a right perspective on the academic front and see its implementation right through. As a thought leader in the industry, my plan is to bridge industry and academia. One way was to change the ‘stereotype’ of a fresher. Now our students have industry experience right from the first semester, over and above gaining exposure through guest lecturers, panel discussions, industrial tours and project reports. By the time they graduate with a degree in their hand, the students will have already have commendable work experience across 6 companies/sectors in their resume.”

The internship program has given students at St. Francis College, the opportunity to use their years on campus to explore various sectors/ industries and then choose their ‘career of choice’ once they graduate. It also ensures that the younger generation enjoys their work and pursues their passion. The students are key contributors at the work place and also bring about change in the work culture.

St. Francis College also takes pride in introducing new courses to expand the horizons of students. An aviation course affiliated to IATA Canada is in the pipeline, which will give students an option to pursue alternate careers after pilot and cabin crew training. An interior design course which would give students professional exposure through internships and enlightening lectures by visiting faculty, is also in the offing.

The college is also committed to mould students to be socially responsible. Students from St. Francis College recently participated in a Polio Eradication Drive in association with Rotary International, WHO and Bill & Melinda Gates Foundation to increase their social consciousness.

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