* Soktas, an Aditya Birla Group brand, is poised to elevate the sartorial pursuits of fashion-forward men in Bengaluru with exquisite designs in myriad weaves.
Soktas, a luxurious cotton fabrics brand by Grasim Industries, part of Aditya Birla Group, today announced the opening of its first ever exclusive brand outlet in India at Jayanagar, Bengaluru. The store was inaugurated by actor and director of Kannada Cinema - Darling Krishna and Mr. Jasvinder Kataria, COO – Domestic Textiles, Grasim industries, Aditya Birla Group.
Speaking on the launch, Mr. Jasvinder Kataria, shared his excitement saying, "The launch of SOKTAS' first ever exclusive retail outlet in Bengaluru is a significant milestone for us. Our fabrics are not just textiles; they are expressions of elegance and sophistication. We are thrilled to bring a world of premium luxury cotton fabrics to the city's fashion-forward men. With our Turkish heritage and unwavering commitment to quality, SOKTAS is set to redefine the way Bengalureans experience fine fabrics."
While inviting Bengaluru to shop at Soktas, actor Darling Krishna shared, “As an actor, I have always been captivated by the spirit of Bengaluru. The city consistently stays ahead in all fields ranging from sports to technology to entertainment. Now, there will a brand in Namma Bengaluru that shares my vibe of being ahead in life. I am thrilled to personally experience Soktas and its exceptional range of luxurious cotton fabrics and elevate my style game.”