Friday, July 28, 2023

Srinivasan Services Trust Invests INR 20 Million In Tiger Conservation Initiatives Across Tamil Nadu And Karnataka

Srinivasan Services Trust (SST), the social arm of TVS Motor Company and Sundaram-Clayton Limited, has invested INR 20 million in various conservation initiatives, including water conservation, forest equipment, transportation, and anti-poaching camps across six tiger reserves in Tamil Nadu and Karnataka. SST is dedicated to improving living conditions for staff members of the forest department and to construct anti-poaching camps equipped with solar power and drinking water facilities. SST’s tiger conservation program aligns with their broader mission of developing tribal villages, for which SST has invested over INR 250 million over the past 16 years.

Sharing his views, Mr. Swaran Singh IAS (R), Chairman, Srinivasan Services Trust, “Our commitment to tiger conservation exemplifies our determination that goes beyond just corporate social responsibility. At Srinivasan Services Trust, we embrace the responsibility to lead, inspiring other corporates to take the mantle of environmental stewardship. By each corporation taking a step forward, we collectively amplify the impact of conservation efforts, ensuring a brighter future for our wildlife. It is not just about us; it is about fostering collaboration between governments, non-governmental organizations, and all stakeholders, united under a common cause towards a sustainable and thriving world.”

In 2022, SST donated a minibus to the Sathyamangalam Tiger Reserve. Additionally, SST contributed to the Bandipur Tiger Reserve by donating two forest-road-friendly motorcycles and provided tractors for water transportation in Mudumalai and Bandhavgarh. To boost conservation efforts, the trust also supplied high luminescent search lights and GPS devices to Mudumalai, Sathyamangalam, and Kalakkad-Mundanthurai tiger reserves.

Apart from this, Srinivasan Services Trust, in collaboration with Nagarahole Tiger Reserve, is executing a pilot project of electronic surveillance to gather information and data on human-animal conflicts and to use the data for better management of the reserve. SST's commitment to wildlife conservation and tribal development showcases how businesses can make a significant impact in preserving our natural heritage and empowering marginalized communities.

About Srinivasan Services Trust (SST): Srinivasan Services Trust (SST), the social arm of TVS Motor Company and Sundaram-Clayton Limited started working in villages from mid 1990s. Starting with a model of philanthropy, it matured into a model centred on community participation in all its projects. Today, SST works in ,2500 villages in the country with 2,000 villages in Tamil Nadu. It follows a holistic and participatory approach of village development, working very closely with the community and the government. SST’s focus is to bring about sustainable development in villages through Total Community Involvement. Society building through development of women and children, conservation of water, providing holistic health and education infrastructure by renovating the government infrastructure and preserving the environment are its main focus areas. SST works towards economic development of the community by helping them to set up microenterprises and supporting them to improve agriculture and livestock income. SST nudge communities to embrace practices towards better quality of life by ensuring a participatory approach right from planning to execution of activities. SST’s long-term goal is to create robust communities, through a strong bonding and a sense of ownership among community propelling sustained growth of the villages.

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