FYERS Foundation Supports Bengaluru’s Traffic Police

FYERS, one of India’s leading trading and investing platforms, has launched a social initiative to support Bengaluru’s traffic police force. As part of this initiative, FYERS Foundation—the CSR wing of FYERS—distributed high-quality raincoats to over 1,400 traffic personnel stationed at key intersections across the city.

The raincoats were officially handed over to Siri Gowri D.R., IPS, DCP of Traffic, North Bengaluru, by the founders led by Tejas Khoday, Co-founder & CEO of FYERS.

Monsoon months in Bengaluru present a significant challenge for traffic officers, who endure harsh weather due to excess rainfall to maintain smooth traffic flow and ensure public safety. Through this initiative, FYERS aims to alleviate the discomfort and risk associated with managing traffic in adverse weather conditions.

Speaking on the initiative, Tejas Khoday, said, "Our traffic police officers work tirelessly in difficult conditions to keep our roads safe. By providing raincoats, we aim to ease some of their daily challenges and show our gratitude for their dedication. At FYERS, we believe in taking an active role in giving back to the community, and this is just one of many steps we're taking to create a positive impact in society. We hope to continue expanding this program to reach more people in the future."

This initiative aligns with FYERS' broader goal of contributing to society and supporting law enforcement that play a vital role in maintaining civic order. FYERS remains committed to corporate responsibility beyond the financial sector, focusing on practical and meaningful contributions.

About FYERS:

FYERS is a leading trading and investing platform in India, founded in 2015 by Tejas Khoday. With a mission to transform the trading and investing experience for retail investors, NRIs, and institutions, FYERS has rapidly grown to serve over 7.5 lakh users across the country. The company also offers Portfolio Management Services (PMS), focusing on long-term wealth creation for high-net-worth individuals (HNIs) and ultra-high-net-worth individuals (UHNIs). To learn more about FYERS, visit https://fyers.in.

Yamaha Enhances RayZR Street Rally With Answer Back feature And LED DRL

* The model is now available in all new Cyber Green color along with existing color options – Ice Fluo-Vermillion, and Matte Black

India Yamaha Motor (IYM) Pvt. Ltd., in line with its 'The Call of the Blue' brand campaign, today launched the enhanced RayZR Street Rally, featuring an 'Answer Back' function and LED Daytime Running Light (DRL). The RayZR Street Rally embodies the spirit of sporty international design and innovation with its Armoured Energy and Motorcycle-like design. The premium scooter model is a vibrant addition to Yamaha's portfolio, available now in all-new Cyber Green colour along with existing color options -  Ice Fluo-Vermillion (only in Blue Square Showrooms) and Matte Black - and will be available at a price of Rs. 98,130 (Ex-showroom, Delhi).

The latest enhancement in the scooter is the innovative ‘Answer Back’ function, which perfectly combines convenience, advanced technology, and comfort. This feature enables riders to easily locate their RayZR Street Rally in crowded areas with just a click of the ‘Answer Back’ button on the mobile app, while it responds with flashing blinkers and beeps from its buzzer.

The LED DRL adds to the asthetics while also offering inproved visibility for other road users and pedestrians alike. Additionally, along with the comfort of two-level seating, the seat now showcases the dual-tone design,  adding to its sharp characteristics. The new variant also gets refreshed styling elements, enhancing the overall design of the scooter.

Commenting on the launch, Mr. Eishin Chihana, Chairman, Yamaha Motor India Group of Companies, said, “Yamaha is thrilled to launch the upgraded version of  RayZR Street Rally, a scooter perfect for young adventurers who demand motorcyle-like tough-and-sporty design with the utility of a scooter. The two-wheeler embodies superior quality with global production standards, delivering a smooth and spirited ride. The latest enhancements in the RayZR Street Rally showcase Yamaha's dedication to innovation and excellence, and at the same time, redefine the market standard in terms of riding experience for our target audience.”

Built on the concept of Armoured Energy, the RayZR Street Rally features the 125cc Fi Blue Core engine and Hybrid Power Assist for improved performance and efficiency. The air cooled, fuel injected engine, paired with the Smart Motor Generator (SMG) ensures quicker, easier and quieter starts. Additionally, the brush guard, sleek metal plates and block pattern tyres add to the rugged build of the two-wheeler. It is lightweight and E20 fuel compatible with 21 litres of storage under the seat and also comes equipped with front Telescopic Suspension, Side Stand Engine Cut-off Switch, Automatic Stop-and-Start System and fully digital instrument cluster with Y-Connect BT connectivity.

With these exciting refinements and enhancements to urban mobility, Yamaha continues to strengthen its commitment to innovation and customer satisfaction, setting new benchmarks in the scooter segment and maintaining its position at the forefront.

350 Students of Samsung Innovation Campus Certified In Future-Tech Skills At Deen Dayal Upadhyaya Gorakhpur University

* 350 Students Achieve Certification At Samsung Innovation Campus with CM Yogi Adityanath's Support

* Shri.Yogi Adityanath, Honourable Chief Minister, Uttar Pradesh felicitated the students 

* Students receive a unique opportunity to gain expertise in AI and Coding through Samsung’s flagship CSR programme

* Toppers from each domain will receive a cash prize worth INR 1 Lakh along with Samsung products at the conclusion of the entire programme

National, September 23, 2024 – Samsung India’s flagship CSR initiative, the ‘Samsung Innovation Campus,’ (SIC) has concluded its Coding & Programming, Artificial Intelligence (AI), Big Data and Internet of Things (IoT) courses for 350 students in Gorakhpur at Deen Dayal Upadhyaya Gorakhpur University. The students were handed over certificates of completion by the Honourable Chief Minister of Uttar Pradesh, Shri Yogi Adityanath at a ceremony held at the University premises. This initiative reiterates the brand’s commitment to being a strong partner of the country and working alongside the government in its mission to skill India and power #DigitalIndia.

Senior Samsung executives and representatives from the Electronics Sector Skills Council of India (ESSCI), which collaborated in training and mentoring the students were also present during the occasion. A total of 350 students were awarded certificates across various future-tech domains, including 150 in Coding & Programming, 100 in Artificial Intelligence, 50 in Big Data, and 50 in Internet of Things (IoT).

Samsung will train 3500 students across India as part of this programme in 2024. At the conclusion of the 2024 programme top performers of Samsung Innovation Campus will be awarded a cash prize of INR 1 lakh and will have the chance to visit Samsung's facilities in Delhi/NCR. During these visits, they will have the opportunity to engage with and receive mentorship from Samsung's leadership team. Not just that, the national course toppers will also receive exciting Samsung products, including Samsung Galaxy Buds and Samsung Galaxy Smartwatches.

“Samsung has been in India for around 29 years now and Uttar Pradesh has been a hub for manufacturing and research-led initiatives for Samsung during this time. We are a committed partner to the growth story of both India and Uttar Pradesh. Through Samsung Innovation Campus, our flagship CSR programme, we are committed to the mission of educating the youth of the nation in future-tech skills, which will strengthen our vision of powering Digital India,” said Mr. JB Park, President and CEO, Samsung Southwest Asia.

“Skill development of the youth is a key priority of the Government of Uttar Pradesh. We welcome this initiative by Samsung that will impart employment-oriented future-tech skills to our students. Samsung has been a strong partner of Uttar Pradesh for many years, and this programme will further strengthen our bond,” said Shri Yogi Adityanath, Honourable Chief Minister of Uttar Pradesh.

“This collaboration reinforces the shared vision of equipping India’s youth with the skills needed for the jobs of tomorrow. It is heartening to see the programme expand and reach a vast pool of young talent across the country, including those in remote areas. Through this initiative we want to empower the youth and create opportunities for them in domains like Coding & Programming, Artificial Intelligence, Big Data, and Internet of Things,” said Dr. Abhilasha Gaur, CEO, Electronics Sector Skills Council of India.

Samsung Innovation Campus offers in-depth training across four key technology areas -- AI, IoT, Big Data, and Coding & Programming. Students gain hands-on experience through capstone projects and soft skills training aimed at boosting their employability. The AI course participants undergo 270 hours of theory training followed by 80 hours of project work, while those enrolled in IoT and Big Data courses receive 160 hours of theory training and complete 80 hours of project work. Participants in the Coding & Programming course complete 80 hours of training and take part in a hackathon.

The programme covers eight educational institutions across four states. In the northern region, training centres are established in Lucknow and Gorakhpur, besides two in Delhi NCR. In the southern region, which includes Tamil Nadu and Karnataka, training centres are located in Chennai and Sriperumbudur, in addition to two in Bengaluru.

During the programme, participants will continue to receive instructor-led blended classroom and online training. Youth enrolled for the programme will undergo classroom and online training and complete their hands-on capstone project work in their selected technology areas in AI, IoT, Big Data and Coding & Programming.

They will also be imparted soft skills training to enhance their employability. The participants are being mobilized through ESSCI’s training and education partners across India. The approach includes a combination of offline and online learning, immersive hackathons and capstone projects, as well as expert mentorship provided by Samsung employees.

During 2023, Samsung Innovation Campus successfully trained 3000 students in future-tech courses. Samsung’s involvement in this initiative underscores its commitment to nation building through Corporate Social Responsibility (CSR) activities in India. It complements Samsung’s other CSR endeavours, including Samsung Solve for Tomorrow. Through these initiatives, Samsung aims to empower future leaders of India by providing them with the necessary education and skills to drive meaningful change.

With the global CSR vision of ‘Together for Tomorrow! Enabling People’, Samsung Electronics is committed to provide education to young people around the world to empower the leaders of tomorrow. Read more stories on Samsung Electronics’ CSR efforts on our CSR webpage http://csr.samsung.com

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN.

HDFC Life Announces A Tri-party Tie-Up With Metropolis And CallHealth

HDFC Life, one of India’s leading life insurers, has entered into a bespoke agreement with Metropolis Healthcare Limited, a leading Indian diagnostic company, and CallHealth, an integrated healthcare platform respectively. This collaboration enables prospects applying for HDFC Life policies to undergo medical tests at Metropolis labs across the country, offering a seamless and convenient experience.

Under this agreement, individuals can choose to visit a Metropolis lab close to their home or go for the home visit option, providing flexibility and ease for all customers. The appointment booking and servicing for this process will be facilitated by CallHealth’s user-friendly digital platform, ensuring a hassle-free experience for policy applicants.

This tie-up will significantly enhance HDFC Life’s outreach, particularly in Tier 2 and Tier 3 cities, allowing more customers to access the necessary pre-policy medical check-ups without any inconvenience.

Sameer Yogishwar – Chief Operating Officer, HDFC Life said, “We are excited to partner with Metropolis Healthcare Limited and CallHealth to offer hassle-free pre-policy issuance check-ups. It is our constant endeavour to simplify the policy purchasing, on-boarding, and servicing processes for our policyholders. This bespoke arrangement not only enhances the customer on-boarding experience by offering the convenience of home visits and easy lab access but also mitigates the risk of fraudulent practices, ensuring a secure and trustworthy process.”

Commenting on the partnership, Surendran Chemmenkotil – Chief Executive Officer, Metropolis Healthcare, said, "We are delighted to collaborate as the diagnostic partner for HDFC Life and work alongside CallHealth to streamline the insurance check-up process. Metropolis has established itself as a trusted wellness partner over the years for various corporate customers. Our dedicated team of pathologists, technicians, and skilled professionals throughout the supply chain are committed to delivering top-notch services, redefining convenience in the insurance application process."

Hari Thalapalli – Chief Executive Officer, CallHealth, added, “CallHealth continuously strives to be at the cutting edge of digital health technologies, and this bespoke engagement with HDFC Life along with Metropolis Healthcare pushes us to explore newer boundaries and possibilities. This win-win-win solution will ensure a higher quality clinical output and a more secure and fact-based assessment by CallHealth Doctors, thereby reducing the risk for HDFC Life and enhancing customer delight.”

This partnership reflects HDFC Life’s commitment to enhancing customer convenience and ensuring a smooth, hassle-free experience. With Metropolis’s trusted diagnostic expertise and CallHealth’s cutting-edge digital solutions, HDFC Life aims to deliver superior-quality, reliable health assessments that support the overall well-being and peace of mind of its policy holders.

About HDFC Life

Established in 2000, HDFC Life Insurance Company Limited ('HDFC Life'/ ‘Company’) is a leading, listed, long-term life insurance solutions provider in India, offering a range of individual and group insurance solutions that meet various customer needs such as Protection, Pension, Savings, Investment, Annuity, and Health. The Company has more than 80 products (including individual and group products) and optional riders in its portfolio, catering to a diverse range of customer needs.

HDFC Life was promoted by erstwhile Housing Development Finance Corporation Limited (HDFC Ltd.), and Abrdn (Mauritius Holdings) 2006 Limited (abrdn) (formerly Standard Life (Mauritius Holdings) 2006 Limited), a global investment company. Consequent to implementation of the Scheme of Amalgamation of HDFC Ltd. with HDFC Bank, India’s leading private sector bank (“Bank”), the Bank has become promoter of the Company, in place of HDFC Ltd, effective from July 1, 2023. Further, consequent to reclassification of abrdn from “Promoter” category to “Public” category in accordance with Regulation 31A of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, HDFC Bank has become sole promoter of the Company, effective December 12, 2023.The name/letter 'HDFC' in the name/logo of HDFC Life Insurance Company Limited (HDFC Life) belongs to HDFC Bank Limited.

HDFC Life has a nation-wide presence with its own branches and additional distribution touch-points through several tie-ups and partnerships. The count of distribution partnerships is over 300, comprising banks, NBFCs, MFIs, SFBs, brokers, and new ecosystem partners amongst others. The Company has a strong base of financial consultants.

For more information, please visit www.hdfclife.com.You may also connect with us on Facebook, X (formerly Twitter), YouTube, and LinkedIn.

About Metropolis Healthcare Limited

Established in 1981, Metropolis Healthcare Limited is a leading diagnostics company in India, with a widespread presence in 22 states, 3 Union Territories and over 650 towns. Metropolis touches millions of lives each year by providing actionable health insights to patients and doctors. Metropolis offers a comprehensive range of more than 4,000 plus tests and profiles, including advanced tests for the diagnosis of cancer, neurological disorders, infectious diseases, and various genetic abnormalities.

The company is empowered with a robust network of 204 labs, 4,222 service centers and over 10,000 touch points. Metropolis’ commitment to quality and accuracy in each test is reinforced by its consistent CAP proficiency score of more than 98% over the past decade, placing it among the top 1% laboratories worldwide for quality assurance. The Metropolis philosophy rests on the pillars of technological superiority, a warm, patient centric approach and reliable diagnostic reports. For more information, please visit www.metropolisindia.com or follow us on X (formerly Twitter), Facebook, or LinkedIn

About CallHealth

CallHealth is a pioneer in Digital Health and one of the most integrated platforms that stitch together a comprehensive suite of health care offerings across all specialties, which can be accessed at the customer’s convenience. We service Corporates, Insurance companies, Governments and also have Direct to Customer offerings.  The health care services are delivered virtually, at the customer’s doorstep and/or at a Hospital or Wellness Centre. We provide single-point access to the customer for more than 50 kinds of Health Care Services ranging from Doctor Consultation to Advanced Nursing services and Dialysis at Home, giving the customer the power to choose any Provider of their choice. Improving the healthcare access and ensuring the clinical efficacy - along with personalized medical records that are accessible anytime, anywhere - is what makes us stand apart from everyone else. Our Services span Metros, Urban, Rural and Tribal markets.

Heart-to-Heart 2024: Building Heart-Safe Communities With Expert Guidance And Practical Insights

With the rise of cardiovascular diseases, particularly among younger populations, the inaugural Heart-to-Heart Summit 2024 aims to address these concerning trends. By bringing together leading cardiologists and experts, the summit will provide a comprehensive understanding of how to maintain optimal heart health. It is designed to equip individuals with both the knowledge and practical tools necessary to safeguard their heart well-being. This summit is anticipated to not only inform participants but also inspire them to adopt proactive measures for a healthier heart.

The Heart-to-Heart 2024 summit is scheduled for 27th September 2024, 11 AM onwards, at NIMHANS Convention Centre and Shri Dinesh Gundu Rao, Honourable Minister For Health & Family Welfare Govt Of Karnataka will also grace the summit.

This summit will cover wide range of topics, including lifestyle, diet, obesity, and exercise, all contributing factors towards maintaining a healthy heart. Additionally, there will be a focus on women’s cardiac health, a critical yet often overlooked area.

The Heart-to-Heart 2024 summit aims to bridge the gap between public and leading cardiac care experts. Recognizing the urgent need for heightened awareness and proactive management of cardiovascular health, this summit presents attendees with an exceptional opportunity to engage in thought-provoking discussions and participate in informative, hands-on sessions. As heart disease remains a leading global cause of mortality, this event serves as a valuable platform for acquiring practical knowledge and strategies to safeguard cardiovascular well-being.

The day long summit will be filled with enlightening discussions/interactive sessions including CPR training. Here’s a glimpse of those interesting topics:

Young and Indian: Vulnerability to heart attacks. How to prevent it?: Dr Vivek Jawali, Chairman - Cardiovascular & Thoracic Surgery Council, Fortis Healthcare Ltd, India & Cardiac Sciences and The Executive Council, Fortis Hospitals, Bengaluru 

A panel discussion, Diet for the heart: Dr Ranjan Shetty, HOD & Consultant - Interventional Cardiology, Manipal Hospital Old Airport Road, Bengaluru, Dr Manjunath N K, Vice Chancellor, Swami Vivekananda Yoga Anusandhana Samsthana (S-VYASA) Bangalore & Dr Deepak Krishnamurthy, HOD - Interventional Cardiology Kauvery Hospital Marathahalli, Bengaluru 

Interactive session on CPR training: Dr Harshitha Sridhar, HOD & Consultant – Emergency Medicine Physician, Manipal Hospital Millers Road, Bengaluru 

A panel discussion, Her Heart Matters: Dr Alben Sigamani, Founding Partner and Chief Scientific Officer, Numen Health, Dr K S Ravindranath, Director, Sri Jayadeva Institute of Cardiovascular Sciences and Research (SJICR), Dr Anupama Hegde, Cardiologist, M S Ramaiah Memorial hospital, Bengaluru 

A panel discussion, Exercise for Good Heart Health: Dhanalakshmi V, Chief Physiotherapist, Manipal Hospital Old Airport Road, Bangalore, Dr Vinay Kumar Bahl, Director – Cardiac Sciences, Ramaiah Memorial Hospital, Bengaluru.

About Happiest Health

Happiest Health is a global health & wellness knowledge enterprise promoted by Ashok Soota. Happiest Health provides credible and trustworthy health and wellness knowledge with views from globally renowned experts and doctors. The primary knowledge platforms are the daily newsletter, knowledge website, monthly print magazine, and knowledge app and summits. The wellness division of Happiest Health caters to corporates to achieve optimal employee well-being, fostering a happier, healthier, and more productive work environment. The newest addition to Happiest Health’s offering is its diagnostics services. Happiest Diagnostics is committed to a patient-centric approach and cutting-edge technology, with an aim to be the most trusted diagnostic partner in India.

Happiest Health embraces scientific knowledge with a keen focus on medical breakthroughs providing kinder, gentler therapies including cell-based treatments. It also has deep coverage of integrated medicine including ayurveda, homeopathy, and naturopathy. Happiest Health’s focus on wellness is holistic and energizing. Its Mission Statement is: “Better Knowledge. Better Health.” and convey its benefits to all.         

Understand What Is Vertigo Chakkar This Balance Awareness Week

Imagine waking up one day to find that the world around you is spinning uncontrollably. For some, this sensation is more than just a fleeting moment—it is part of their daily life. Vertigo, a condition that affects the body’s sense of balance, can impact anyone, yet awareness about this condition is still limited.

Globally, vertigo affects 1 in 10 people at some point in their lives, with nearly 70 million individuals in India impacted by this condition. A recent survey conducted by Abbott in collaboration with IQVIA reveals that many people in India have been living with vertigo for over a year, experiencing episodes once or twice a month. Despite its frequency, many individuals dismiss their symptoms or delay seeking medical help until they feel it is absolutely necessary.

According to Dr. P. R. Krishnan, Consultant Neurologist, Medineuro Speciality Clinic, Bengaluru, “Vertigo is increasingly common in India, but many individuals do not recognize the symptoms, which can delay diagnosis and treatment. Many people are unfamiliar with how to identify vertigo, a spinning sensation and related symptoms like unsteadiness, and nausea. Awareness on differentiating between Chakkar due to dizziness and Chakkar due to vertigo can help get the right diagnosis and treatment support.”

Understanding Vertigo Dizziness Better

Dizziness is a passing feeling of light-headedness, unsteadiness, feeling off-balance, weak, or even giddy. In addition to this, when experiencing vertigo, it’s the sensation of your surrounding spinning around you that makes you feel like you are losing balance. Most people overlook vertigo, assuming it to be symptoms of low blood sugar, low blood pressure, dehydration, or stress.

The survey by Abbott and IQVIA highlights that 44% of individuals with vertigo experience spinning at least once a week. The intensity of Chakkar, or the spinning in vertigo, can vary, but it’s important not to dismiss it. Addressing it early leads to timely diagnosis and treatment and helps avoid future complications. Awareness initiatives, like this film, can highlight how this dizziness may affect your daily life, remind you that you’re not alone in this journey, and inspire you to check your Chakkar.

Dr Jejoe Karankumar, Medical Director, Abbott India says, “Raising awareness about vertigo is key to helping people with the knowledge and tools they need to get the right support. According to the survey by Abbott and IQVIA, common symptoms experienced by patients of vertigo in addition to the spinning sensation, include headaches (54%), head heaviness (41%), and neck pain (28%). This creates challenges to their personal lives, prompting them to cancel or miss attending important events and reduce the time they spend with their families.  Encouraging early diagnosis and right treatment support can help reduce the impact of vertigo and enable patients to lead balanced and healthy lives.”

Managing Vertigo Effectively

Here are simple steps to manage vertigo effectively and improve quality of life.

Consulting a Doctor for Early Diagnosis: If you experience vertigo and associated symptoms, it’s important to consult a doctor and follow prescribed treatments and medications. Early diagnosis is key to address future complications. Being consistent with regular checkups can help monitor symptoms and adjust treatment plans as needed.

Manage Vertigo with the right treatment: Vertigo can be managed through vestibular rehabilitation therapy, medications, and in some cases, surgical interventions. Consulting a doctor will help determine the most suitable treatment plan for your type of condition. Solutions like the Vertigo Coach App offer comprehensive information on vertigo management to help people stay on track and manage the condition with helpful services like pill reminders, lifestyle tips, and videos of specially designed exercises that can help one train their vestibular system (a sensory system that creates the sense of balance and movement of our head in space).

Optimizing Sleeping Position: Sleeping with your head elevated and, on your back, can help reduce vertigo symptoms. Avoid sleeping on the side as that can trigger vertigo episodes.

Staying Active: Gentle exercises like yoga and walking can enhance balance and reduce vertigo symptoms.

Balance is a fundamental aspect of our daily life, and the Vertigo Balance Awareness Week (15th – 21st Sept) serves as a timely reminder to understand and address this condition. By increasing awareness, encouraging early diagnosis, and supporting those experiencing vertigo, we can empower individuals to maintain balance and lead fulfilling lives.

Tamil Nadu Travel Expo 2024 Inaugurated At Madurai

* www.travel2tamilnadu.com Website launched highlighting Madurai as an ideal destination

“Tamil Nadu stands as one of India’s most treasured tourism destinations, with its timeless heritage, vibrant culture, and unforgettable journeys. Madurai, known as the cultural heartbeat of Tamil Nadu, plays a pivotal role in showcasing this rich heritage. With its deep-rooted history, awe-inspiring temples, and captivating stories, Madurai serves as the perfect venue for the Tamil Nadu Travel Expo,” said Mr D Venkatesan, Regional Director, Ministry of Tourism, Govt of India at the inaugural session Tamil Nadu Travel Expo 2024 organised by Travel Club-Madurai, Confederation of Indian Industry (CII), South India Hotels and Restaurants Association (SIHRA) with the support of Tamil Nadu Tourism Department and the Ministry of Tourism, Government of India, in Madurai today.

“By engaging stakeholders from the travel and hospitality sectors, we are building a platform that not only highlights Tamil Nadu’s heritage but also explores new opportunities in tourism. From destination weddings and wellness tourism to adventure and medical tourism,” he added.

A website exclusive to Madurai District was launched at the Inaugural session which will soon be upgraded to include all the other districts of Tamil Nadu. One can click on www.travel2tamilnadu.com or call Helpline Number : 9500644898 for more details.

Mr Vikram Cotah, Chairman, CII Task Force Tourism said, “Tamil Nadu, as many of you know, is a state filled with extraordinary cultural and historical treasures. It’s a place where the past meets the present, and this is something I came to realize through my travels. While other parts of the world may boast monuments that are decades old, Tamil Nadu’s heritage spans centuries. Tamil Nadu is a place where every corner has a story waiting to be told, and I feel privileged to be here today, standing at the heart of this rich state—Madurai,”.

Mr Sounder Kannan, Chairman, CII Madurai Zone said, “Madurai has immense potential for growth. The city’s rich history, religious significance, and natural beauty make it a compelling destination for travelers. I believe that with continued efforts, we can transform Madurai into a thriving hub for tourism, much like how the Gift City was developed. The future holds great promise, and I am excited to see where this journey will take us,”.

“Tamil Nadu, as many of you know, is one of the leading tourism destinations in India, attracting an impressive 60 million domestic tourists and 4.5 million foreign tourists in 2023. With 34,000 temples, in addition to palaces, forts, heritage homes, and other stunning historical assets, it’s a state that boasts unparalleled cultural wealth. The aim is to showcase the state’s incredible assets, including four UNESCO World Heritage Sites. We aim to redefine luxury, moving beyond opulence to focus on sustainability, wellness, and personalized experiences that are now shaping the future of travel. Tamil Nadu has the potential to offer all of this and more,” said Mr Raja Graham, President, Travel Club in his address.

The Hon Mayor of Madurai, Mrs V Indirani Ponvasanth and Mr Sundar Singaram, Director of Operations, SIHRA Thiru Dr G Vasudevan, Co-Convenor TTE, Executive Committee Member, South India Hotels and Restaurants Association also spoke at the event.