The Coca-Cola Company’s Honest Tea Launches #FindYourGood Campaign

* Tea Sourced from the renowned Makaibari Tea Estate, Honest Tea is a refreshing ready to drink green tea.

* It is available in Lemon-Tulsi and Mango flavours.

* Campaign film: https://www.youtube.com/watch?v=6IScKb3ZUg4

Honest Tea, a ready-to-drink beverage with organic green tea announces their newest #FindYourGood campaign in collaboration with celebrated author, columnist, and wellness enthusiast Twinkle Khanna. The newly launched film depicts Twinkle Khanna finding her calm amidst daily chaos, with #HonestTea, made from organic green tea, sourced from the famous Makaibari Tea estate.

In a world filled with societal expectations, Honest Tea’s campaign nudges people to define their own way of relaxation. As a supportive ally in this quest, the brand offers two great tasting flavors, Lemon-Tulsi and Mango.

To kick off the campaign, Honest Tea will roll out a series of social films and digital activations, engaging with consumers across various platforms. Conceptualized by WPP Open X, the campaign film, captures a relatable moment as Twinkle confronts her to-do list. As she sits down to relax, she enjoys a sip of Honest tea, and says "it’s up to you to decide what’s good for you.

Speaking about the collaboration with Honest Tea, Twinkle Khanna said, “I am excited to be part of the #FindYourGood campaign that echoes my mantra of a good, holistic life. Stimulated by the importance of finding joy and balance in the everyday, Honest Tea’s campaign strives to bring about a positive transformation in the well-being of the modern woman."

Commenting on the launch of the new campaign, Ruchira Bhattacharya, Senior Director, Marketing at The Coca-Cola Company, India and South-West Asia Operating Unit said, “Honest Tea is proud to launch the #FindYourGood campaign that celebrates those little moments of peace and calm in your daily rigmarole. The partnership with Twinkle Khanna resonates our purpose to support and encourage one’s personal idea of balance and wellness in this fast-paced world.”

Sharing his views about the latest campaign, Mukund Olety, Executive  Creative Director at WPP Open X, said, “Our latest campaign, #FindYourGood, throws light upon a very important thing that many of us often tend to forget, which is making time for little moments of peace and joy in our daily lives” Speaking about the collaboration with Twinkle Khanna, he said, “Teaming up with Twinkle Khanna for this campaign has been a truly joyful experience. As a proponent for wellbeing of women, she naturally conveys the nuances we wish to communicate through this campaign.

Honest Tea is currently available on e-commerce platforms in select cities- Bangalore, Mumbai, Hyderabad, Chennai, Pune and Gurgaon, at the price point of Rs 60. For more details visit Honest Tea’s Instagram page - @honestteaindia.

About The Coca-Cola Company

Coca-Cola in India is one of the country’s leading beverage companies, offering a range of high-quality and refreshing beverage options to consumers. The company, in line with its vision of ‘Beverages For Life’, offers a wide portfolio of products which includes hydration, sports, sparkling, coffee, tea, nutrition, juice and dairy based products. In India its beverage range includes Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Thums Up, Charged by Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices and juice beverages. The Company also offers hydration beverages including Limca Sportz, Smartwater, Kinley, Dasani and Bonaqua packaged drinking water and Kinley Club Soda. Premium products constitute Schweppes range and Smartwater. In addition, it offers Costa Coffee and organic green tea based beverage- Honest Tea amongst its range of coffee and Tea. The Company is constantly transforming its portfolio, from reducing sugar in its drinks to bringing innovative new products to market.

The Company along with its owned bottling operations and franchise bottling partners has a strong network of close to 4 million retail outlets through which it refreshes millions of consumers across the country. It seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable agriculture initiatives and carbon emission reductions across its value chain.

Globally together with its bottling partners, The Coca-Cola Company employs more than 700,000 people, helping to bring economic opportunity to local communities worldwide. Learn more at www.cocacolacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.

Axis Bank Felicitates Over 550 MSMEs In Karnataka On International MSME Day

In a significant tribute to the dynamic and resilient Micro, Small, and Medium Enterprises (MSME) sector, Axis Bank, one of the largest private sector banks in India, felicitated over 550 MSME customers across Karnataka on International MSME Day. The celebrations spanned select Axis Bank branches in Bengaluru, Hubli and Mysore.

Senior representatives from Axis Bank - Ms. Baishakhi Banerjee, Regional Branch Banking Head - South 1; Mr. Saurab Vadhera, Head - Business Loans; Mr. Sandeep Kumar, Liabilities Geography Head - Commercial Banking Coverage Group (CBG); Mr. Vinod R, Assets Geography Head - Commercial Banking Coverage Group (CBG); Mr. Rajesh Menon, Circle Head – Bangalore 1; Mr. Sudeep Sengupta, Circle Head - Bangalore 2; Mr. S. Anand, Circle Head – Bangalore 3; Mr. Raghavendra Prasad Reddy, Circle Head - Hubli, presented certificates of appreciation to MSME customers and acknowledged the significant contribution they made in their respective sectors and to the economic growth of the state. Additionally, a few MSME customers were felicitated at their business premises by Relationship Managers.

To celebrate the occasion, Axis Bank unveiled a suite of exclusive offers for MSMEs, providing significant financial benefits; enabling them to save on costs and access funds more easily and quickly. The Bank extended pre-qualified offers to existing MSME customers with 50% discount on processing fees for secured working capital products. It also offered unsecured EMI-based loans to MSMEs at a competitive interest rate and reduced processing fee.

Speaking about the initiative, Arnika Dixit, President and Head – Branch Banking, Axis Bank said, “Axis Bank is dedicated to promoting and supporting MSMEs, recognizing the crucial role they play in the economic landscape of India. We believe that fueling economic growth involves equipping the MSME segment with advanced digital banking products and services to ensure they remain efficient and agile. We are proud to celebrate and recognize the relentless spirit and achievements of our MSME customers. Our vision aligns with the ethos of ‘Vikasit Bharat’ and the ‘Make in India’ initiative as we support MSMEs in their journey towards contributing to a prosperous and self-reliant nation. MSMEs across India are continuously pushing boundaries with innovation and adaptability, and we are committed to fostering growth and pioneering new paths for these dynamic entrepreneurs.”

Over the years, Axis Bank has been empowering MSME customers with tailored offerings and initiatives, specifically designed to cater to their ever-evolving business needs and enhance their overall customer experience. Few initiatives by Axis Bank are -

·         Launched 'Neo for Business’, mobile-first business banking proposition designed to enhance productivity through seamless transactions

·         Introduced cutting-edge lending solutions via the Public Tech Platform for Frictionless Credit (PTPFC) in collaboration with RBI Innovation Hub

·         Facilitated the seamless opening of savings and current bank accounts for last-mile SME customers

·         Introduced robust supply chain finance solutions tailored to the needs of MSMEs

·         Hosts ‘Evolve’, an annual knowledge enhancement series aimed at equipping MSMEs with new-age strategies, operational know-how, and regulatory insights

·         Honors the exceptional contribution and achievements of MSMEs by felicitating them at the ‘India SME 100 Awards’ every year

As on 31st March 2024, Axis Bank held an 8.4% market share of the overall industry MSME credit. Axis Bank's SME loans have seen a Y-o-Y growth of 17% and a Q-o-Q growth of 5%, significantly contributing to the total loans mix.

About Axis Bank

Axis Bank is one of the largest private sector banks in India. Axis Bank offers the entire spectrum of services to customer segments covering Large and Mid-Corporates, SME, Agriculture, and Retail Businesses. With its 5,377 domestic branches (including extension counters) and 16,026 ATMs across the country as on 31st March 2024. The network of Axis Bank spreads across 2,963 centres, enabling the Bank to reach out to a large cross-section of customers with an array of products and services. The Axis Group includes Axis Mutual Fund, Axis Securities Ltd., Axis Finance, Axis Trustee, Axis Capital, A.TReDS Ltd., Freecharge, Axis Pension Fund and Axis Bank Foundation.

For further information on Axis Bank, refer to the website: https://www.axisbank.com

BMW Group India Launches Its Monsoon Service Campaign

* A special service camp for monsoon readiness to be held across India.

* Additional inventory of BMW/MINI Original Spare Parts for faster service turnaround.

* #SheerDrivingPleasure #BigLove #RelaxWeCare #WhateverHappens

BMW Group India has announced the launch of Monsoon Service campaign across its dealer network. This special initiative will be held across India and will ensure complete car readiness for the upcoming monsoon season.

Mr. Daniel Lugonjic, Director - Customer Support, BMW India said, “BMW Group is committed to ensuring that our customers' vehicles are in peak condition to handle the unique weather challenges. Our Monsoon Service Campaign is tailored to provide thorough inspections, maintenance, and necessary upgrades to enhance the safety and performance of BMW and MINI cars. We understand the importance of reliability and peace of mind for our customers, and this campaign underscores our dedication to providing exceptional service and support. With a dedicated team of trained technicians, specialised workshop technologies and original BMW Parts, we ensure you can enjoy relaxing journeys.”

Monsoon Service camp is conceptualized to offer useful information and tips on effective vehicle management, on-time maintenance and overall understanding of BMW and MINI vehicles. The program provides a comprehensive vehicle check and, if required, a basic Condition-Based Service as well, ensuring that the car is in top condition. The service is conducted by certified BMW and MINI technical experts. Customers can book prior appointments for car servicing at the workshop and be able to check and update their personal details to receive special promotions and offers from their dealer.

Following are the Complimentary Services that will be carried under the Monsoon Campaign:

Windscreen wipers check.

Function check of washer system.

Washer fluid level.

Rain light sensor check for auto wiper and auto headlight operation.

Check of all front and rear lights.

Alignment of headlights and fog lights.

Horn: Function test.

Micro filters condition check and replace if necessary.

Weather strips check of doors and trunk lid.

Sunroof cover seals, drainpipes and trunk lid ventilation check.

E-Box (Engine control unit box) cleaning.

Inspection of dummy steering gromet on engine firewall.

Electrical plug connections in engine compartment and vehicle underbody check.

Tyres check tread depth (min. 3mm), damages (e.g. cuts, bulges), irregular wear and correct tire pressure.

Visually inspecting exhaust system for any leaks or breakage.

Visual inspection of belt drive and damper pulley for cracks.

Checking charging cable and high voltage charging socket for damage, corrosion and wear (BEV / PHEV).

Vehicle underbody incl. all visible parts: Check for damage, correct position, corrosion and tightness (BEV / PHEV).

BMW Group India urges its customers to be cautious while driving during heavy rains and around waterlogged areas. Customers are advised not to attempt to re-start the engine of a stalled vehicle to avoid damage to the engine. Affected customers can call BMW/ MINI Roadside Assistance at 18001032211 or Customer Interaction Centre at 18001022269 for assistance.

BMW Group India is the pioneer in bringing luxurious dealerships to India and has set a decisive course by setting up BMW dealerships of international standards across the country. Currently, BMW Group India has 44 service centres across 36 cities in India.

ISCR Announces “Run4Research”: A Challenge Race In Bengaluru To Raise Awareness For The Importance of Clinical Research

The Indian Society for Clinical Research (ISCR) is thrilled to announce its upcoming "Run4Research" event, a challenge race aimed at promoting awareness for India's vibrant clinical research community. Organised with executing partner Cellula, the event is scheduled for June 30th, 2024, from 5 AM to 9 AM at the Atal Bihari Vajpayee Stadium, HSR Layout, Bengaluru, this event offers 3K, 5K, and 10K categories to cater to participants of all fitness levels. ISCR invites runners, anyone involved in the field of clinical research and health enthusiasts to participate in this exciting event that combines fitness with joining for the cause of promoting clinical research in India.

The Indian Society for Clinical Research (ISCR) is a professional body dedicated to promoting ethical and high-quality clinical research in India. ISCR's mission is to facilitate collaboration among stakeholders and to advocate for the advancement of clinical research to improve healthcare outcomes. Through various initiatives, ISCR strives to enhance the scientific, ethical, and operational aspects of clinical trials in the country.

Dr Sanish Davis, President, Indian Society for Clinical Research, emphasises the event's importance, saying "Clinical research is vital for bringing new treatments to patients. Without rigorous testing in clinical trials, new drugs, vaccines, and medical devices cannot be approved for use. This event aims to make patients aware of the importance of clinical trials and how their participation can benefit both themselves and future generations."

The event is made possible through the generous support of leading organisations in the global life sciences sector, providers of integrated solutions in clinical research, science led biopharmaceutical companies that bring medical and diagnostic innovations to improve health and improve lives and also a leading electric vehicle company, known for its innovative and eco-friendly transportation solutions.

The Run4Research is open to all including seasoned marathoners and weekend warriors alike. With multiple race categories to suit different fitness levels, participants can choose the challenge that best fits their abilities. Beyond the race itself, attendees will have the opportunity to interact with clinical research professionals and visit informational booths to learn more about clinical research and its impact on healthcare.

MSME Day: How Financial Institutions Can Drive Holistic Growth of Small Businesses

Micro, Small, and Medium Enterprises (MSMEs) are the backbone of our economy, driving growth and innovation across various sectors. These millions of enterprises are powerful engines of employment and catalysts for ensuring a more inclusive and resilient economy. World MSME Day, celebrated on June 27, recognizes the vital role MSMEs play in achieving sustainable development goals, fostering innovation, and providing employment opportunities globally.

Jairam Sridharan, Managing Director of Piramal Finance, emphasizes the critical role financial institutions play in fostering the holistic growth of MSMEs. “As an NBFC, we recognize the critical role financial institutions play in driving the holistic growth of MSMEs. To foster their development, financial institutions must adopt a multi-faceted approach. First, seamless access to finance is vital. Second, beyond lending services.”

Tailored lending solutions, including microloans and flexible credit lines, cater to the unique needs of MSMEs. Streamlining the loan approval process through digital platforms significantly reduces bottlenecks, enabling faster access to capital.

“Financial institutions should partner with government and industry organizations to create comprehensive support systems. This collaboration can provide MSMEs with access to grants, subsidies, and mentorship programs like the Pradhan Mantri Mudra Yojana and the Startup India initiative, offering them the necessary resources and guidance to scale their operations,” Jairam adds.

In addition to lending, financial literacy programs add significant value. Educating MSME owners on financial management, investment strategies, and risk mitigation empowers them to make informed decisions, thereby enhancing their business sustainability and growth potential.

Technology and data analytics are transforming MSME financing. Adopting alternative credit scoring models and big data allows financial institutions to more accurately evaluate the creditworthiness of MSMEs, particularly those without traditional credit histories.

In conclusion, financial institutions play an essential role in driving MSME growth by providing accessible finance, enhancing financial literacy, fostering collaborative ecosystems, and leveraging technology. This holistic approach not only supports the growth of individual enterprises but also strengthens the broader economic fabric.

Mahindra XUV700 Achieves 200000 Unit Milestone in Record Time

*  To celebrate this milestone Mahindra has introduced two new colour option in  XUV700: Deep Forest and exclusive to XUV700 Burnt Sienna.

*   Reached the milestone of 100 000 units rolled out in 21 months and achieved 200 000 units in 33 months.

*   Setting new standards since launch, the XUV700 debuted with segment-first features such as Level 2 ADAS, Alexa built-in functionality, and Dual 26.03 cm HD Superscreen.

Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, celebrates a major milestone with the production of the 200 000 Mahindra XUV700 SUV, achieved in just 33 months. To mark this milestone, Mahindra has introduced two new colours: Deep Forest and exclusive to XUV700 Burnt Sienna, expanding the range to nine.

The Mahindra XUV700 has deeply resonated with Indian customers for its unmissable presence, tough yet sophisticated experience, spirited performance, world-class safety, and advanced technology. Setting a new standard, it introduced segment-first features like Alexa Built-In Functionality, Level 2 ADAS, and Dual 26.03 cm HD Superscreen, among many more. It solidifies its position as the premier SUV for the urban driving experience and memorable highway journeys, backed by 40 prestigious awards, including the "2022 Indian Car of the Year."

Safety is integral to the XUV700 experience, with the SUV holding India's Safest Vehicle "Safer Choice Award" for 2022 and a 5-star Global NCAP rating. It achieved the highest combined occupant safety rating in Global NCAP’s #SaferCarsForIndia campaign, earning five stars for adult occupant protection and four stars for child occupant protection.

Reflecting Mahindra's commitment to continuously enhancing the customer experience, the 2024 XUV700 was launched in January with new features like ventilated front seats, memory ORVMs, and the Napoli Black colour. Additionally, the introduction of the AX5 Select, MX 7-seater, and Blaze edition diversified the line-up, enhancing accessibility and appeal for customers. Mahindra has also expanded its production capacity, ensuring faster deliveries.

Social Media Addresses for Mahindra XUV700:

·         Brand website:  https://auto.mahindra.com/suv/xuv700

·         Instagram: @mahindraxuv700

·         Facebook: @mahindraxuv700

·         Twitter: @MahindraXUV700

·         YouTube: Mahindra XUV700

·         Hashtags: #XUV700#MahindraXUV700

About Mahindra

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate. 

The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.

Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise/ For updates subscribe to https://www.mahindra.com/news-room.

Capri Loans Introduces Affordable “Gold Loans For MSMEs With Interest Rate Starting 99 Paise Per Month Per Rs. 100

- Loan approval within 30 mins, with digital disbursement and flexi repayment option

Capri Loans, a leading non-banking financial company, launched an affordable gold loan scheme tailored for business owners with an Udyam Aadhaar. Designed to meet the working capital needs of micro, small, and medium enterprises (MSMEs), this scheme offers an attractive interest rate of just 99 paise per month per Rs.100 which effectively comes to 11.88% pa. This interest rate by far is the most competitive in the industry with no hidden charges.

Aimed at promoting financial inclusion and expanding credit access to underserved regions, particularly in tier 2 and tier 3 cities, this scheme offers several features designed for the convenience and flexibility of business owners. With minimal paperwork required, individuals and sole proprietors can secure the loan using just their KYC documents. The loan amount is disbursed within 30 minutes, making it ideal for busy entrepreneurs. Additionally, the scheme includes a top-up facility and negligible processing fees, simplifying the borrowing process. Business owners can use their idle gold assets to improve their cash flow by simply presenting their Udyam Aadhaar number.

Mr. Ravish Gupta– Gold Loan, Business Head at Capri Loans emphasized "At Capri Loans, we believe in empowering MSMEs with accessible financial solutions that fuel their growth and drive economic prosperity. Our newly launched gold loan scheme, tailored for Udyam Aadhaar holders, exemplifies our commitment to foster financial inclusion and transform the lending landscape. With streamlined processes, competitive interest rates, and innovative repayment options, we stand firm in our pledge to support the aspirations of entrepreneurs across India."

With flexible repayment option and no foreclosure charges, this scheme allows business owners to repay according to their business payment cycle. Additionally, the loan amount is transferred digitally to the borrowers' bank accounts for added convenience.

Capri Loans remains committed to support the growth and success of MSMEs across the country through innovative financial solutions tailored to their needs.