Modicare Limited Forays Into Consumer Durables With The Launch Of Modicare Cuckoo Air Purifier

Modicare Limited, one of India’s leading direct selling companies, has strengthened its commitment towards providing world class products to customers with the launch of an all-new Air Purifier. The Air Purifier has been launched in collaboration with Cuckoo, Korea’s No. 1 leading kitchen and living appliances brand. The launch marks Modicare’s foray into consumer durables, further strengthening the brand’s 25 year legacy.

Modicare Cuckoo Air Purifier comes with three levels of filtration to enable its users to breathe air as pure as nature throughout the day. First level of filtration is the Pre-Filter which gets rid of dust and hair, while the second layer, True HEPA Filter, eliminates up to 99.9% airborne particles and allergens. The third level of filtration is the Active Carbon Filter which fights off unpleasant odours and VOCs (Volatile Organic Compounds). The Modicare Cuckoo Air Purifier is also equipped with UV LED which produces UV-C type rays, neutralizing airborne bacteria and viruses.  With this launch, Modicare seeks to provide easy access to clean and fresh air to Indians, besides consolidating its presence in the consumer durable space altogether.

Link to video: https://www.youtube.com/watch?v=8ESTazB6n0U

Announcing the launch, Mr. Samir Modi, Founder and Managing Director, Modicare Limited said, “Pollution is a major problem for India, and reports suggest that during 2019, we had about 1.7Mn premature deaths. Over the years, Wellness has been a key focus for us and we have developed products that have made a difference in consumer’s lives. Keeping up with our commitment of helping consumers lead a healthier lifestyle, we have launched a world-class Air-Purifier in partnership with Cuckoo, Korea’s No.1 kitchen and living appliances brand.  With our base of over 53 lakh direct sellers, we aim at reaching the last-mile consumer and help safeguard their health.  The KK Modi Group’s philosophy of people, planet and technology has been at core of what we do. As a company that cares, Modicare will continue developing our Well Range to further drive our focus to bring enhanced Wellness products to our consumers.”

Modicare Cuckoo Air Purifier is portable with built-in handle, and has intuitive control panel, child lock, automatic fan speed control. It has Clean Air Delivery Rate (CADR) of 329.23 m3/hr, covering an area up to 550 square feet. The Air-Purifier comes with Air Quality Sensor indicating real time air quality with 3-coloured LED lighting. The blue light is indicative of Best Air Quality while yellow light and red light indicate Normal Air Quality and Poor Air Quality. It is also equipped with Filter Change Indicator which alerts when filter needs to be changed. Depending upon usage and environmental conditions one filter can last up to 2 years

Priced at INR 18,999 /-, the air purifier is available across the country through Modicare consultants and comes with 3 years warranty.

About Modicare:

Modicare is one of India’s leading Direct Selling Companies and the pioneer of Direct Selling industry in India. This year is even more special as Modicare celebrates its 25th Anniversary. Modicare has also been ranked 5th among India’s 50 Great Mid-size Workplaces by Great Place to Work® Institute for second consecutive year. Great Place to Work® Institute has also ranked Modicare Limited number 30th amongst the top 100 Best Small & Medium Workplaces in Asia.

Today, the company has over 53 Lakh Direct Sellers and 2,00,000+ new Direct Sellers are joining each month. Modicare offers over 350 products, 700+ SKUs across 14 categories - Personal Care, Wellness, Consumer Durables, Skin Care, Colour Cosmetics, Food & Beverage, Homecare, Auto Care, Laundry Care, Technology, Jewellery, Watches, Divine, and Agriculture. It has a national presence through its 12000+ Distribution Points and 55 Modicare Centres.

India’s Safest Hatchback, Tata ALTROZ, Now Turns Two Years Old

* Marks the celebration with the addition of ALTROZ XT and XZ+ (diesel) to its #DARK range

Keeping the New Forever brand promise, Tata Motors, India’s leading automotive brand, today celebrated the 2nd anniversary of its premium hatchback – The ALTROZ, by extending the #DARK edition to its XT and XZ+ (diesel) trims. Since launch in July 2021, the ALTROZ #DARK has received an overwhelming response and there have been consumer requests to extend to additional trims. This extension is aimed at expanding its customer base and introducing premium styling & popular features. With bookings starting today, the ALTROZ #DARK XT will be available at authorized Tata Motors dealership at an introductory price of INR 7.96 lakhs (ex-showroom Delhi). 

Commenting on this occasion, Mr. Rajan Amba, Vice President, Sales, Marketing and Customer Care, Tata Motors Passenger Vehicles Ltd. said, “The ALTROZ has created its own mark in the premium hatchback market with more than 1.2 lakh happy owners. With over 20% market share (YTD) in its segment, it has been very popular amongst customers. The addition of the #DARK to its portfolio last year further enhanced its style quotient. The ALTROZ offers true international standards of safety, design and performance and has played an important role in enhancing our New Forever range. We would like to celebrate the brands 2nd anniversary with our customers with these product extensions, making it more accessible and offering exciting feature updates. With increasing recognition from Indian consumers and earning incremental market share year on year, we are confident that ALTROZ is poised for more success in the future.”

The ALTROZ #DARK XT and XZ+ will carry forward the imposing persona of #DARK through its exterior and interior design. It will come with host of premium features including perforated leatherette seats, rear armrest, #DARK tint Hyper-style wheels, height adjustable driver seat, rear headrest, front adjustable seat belts, leather wrapped steering wheels, leather wrapped gear knob and more. #DARK Mascot on the new XT variant along with the dark theme exterior and interior will further accentuate the bold and premium appeal at the mid variants. Adding to the above, the top-of-the-line XZ+ variant will now be offered with new additional safety features like Brake Sway Control and iTPMS. (Tyre Pressure Monitoring System) to make the car more desirable & safe.

Being the first vehicle on the ALFA (Agile Light Flexible Advanced) architecture, the ALTROZ has always set #TheGoldStandard and has been appreciated for its design and safety. With its laser cut design, highest safety rating, absolute comfort and thrilling performance it has created a benchmark in its segment. The ALTROZ comes loaded with features and is available in six variants with 1.2L Revotron Petrol, 1.2L i-Turbo Petrol and 1.5L diesel engine options.

To know more about offers and car buying options, call your nearest dealership or visit https://cars.tatamotors.com/cars/altroz.

Turtlemint Onboards MS Dhoni As Its New Brand Ambassador

* Urges consumers to stay active in their insurance needs with the launch of the Brand Campaign ‘Active Ho Jao’

Leading insurtech platform Turtlemint, today announced the onboarding of India’s beloved cricket team captain Mahendra Singh Dhoni as brand ambassador.

Through the 360-degree campaign “#ActiveHoJao” Turtlemint aims at sensitising passive consumers about the importance of insurance and converting them into active ones. Turtlemint through its user-friendly technology and 1.4 lac+ insurance advisors (PoSPs) has already onboarded 34 lac customers across 45+ insurers in its short journey.

Commenting on the association, Mr Dhirendra Mahyavanshi, Co-founder Turtlemint, said,

“Millions look up to Dhoni to seek inspiration for a fit and active lifestyle. Hence, we are delighted to partner with him on our mission towards making insurance awareness an integral part of an active lifestyle. Active doing isn’t only about purchasing insurance; it is as much about staying aware of one’s evolving insurance needs and upgrading one’s covers from time-to-time, based on life stage requirements. We are hopeful that through this association, we will be able to appeal to consumers across the country to be insurance-active.”

Turtlemint’s research has shown the difficulties consumers face while buying an insurance product, leading to under-insurance (or no insurance at all) in dealing adequately with the financial risks of accident, critical illness or death. Often the need for ‘right advisory’ is much bigger than the need for product choice. Turtlemint brings the power of expert local advisors empowered with the best insurance technology to get consumers to “be and stay active” in insurance in an effortless manner.

Anand Prabhudesai, Co-founder, Turtlemint said, “This is our first foray into an integrated brand campaign. We have curated a wide mix of media like television, print, OOH and digital to take our unique message and story to India. It's a story of how technology is not just pushing insurance penetration but also enabling lacs of insurance entrepreneurs in the smallest towns and cities of India to do more. We are sure that Dhoni’s far-reaching connect will go a long way in getting our story heard, and building support for our mission. ”

Mahendra Singh Dhoni added,  “A sudden health emergency in a family can create financial problems. With proper guidance from trusted experts, insurance is a must to cover maximum risks. Turtlemint makes this process easier by enabling advisors with an app, ensuring that every person is given the best insurance advice. I am excited to be a part of Turtlemint’s vision of getting maximum people in our country, properly insured.”

About Turtlemint

India-born Insurtech firm Turtlemint has grown significantly since its inception in 2015, raising close to USD 69 million from marquee investors. Turtlemint has a wide network of 1.4L+ insurance advisors (PoSPs), trained and equipped to issue an insurance policy instantly to its prospective buyer via Turtlemint’s user-friendly and innovative digital platform. It empowers PoSPs to sell insurance policies to consumers in their first language in every part of the country across 5,000+ metros, cities, and towns covering 14,000+ pin codes, thus ensuring the last mile connect.

NIESBUD Organises Digital Conclave To Recognise Women Entrepreneurs

*  The conclave will be conducted in association with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ)

* The conclave aims to bring different stakeholders in the women entrepreneurship community together on a common platform

Under the flagship initiative by the Government of India to celebrate 75 years of India’s independence, Azadi ka Amrit Mahotsav, the National Institute for Entrepreneurship and Small Business Development (NIESBUD) has organised a digital conclave on holistic empowerment of women through entrepreneurship. The digital conclave Women Empowerment through Entrepreneurship: The Changing Landscape recognised women entrepreneurs whose innovative approach and ideas have brought about a promising change in the business and entrepreneurship ecosystem in India.

The event provided a platform to budding women entrepreneurs to share their success stories, learn from policy makers and discuss resources for ventures. The conclave was organised in association with the Indo-German Development Cooperation Project—Economic Empowerment of Women Entrepreneurs and Startups by Women (Project Her&Now) —and jointly implemented by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH

Shri Rajesh Aggarwal, Secretary, Ministry of Skill Development and Entrepreneurship (MSDE) inaugurated the conclave. The session witnessed eminent speakers discussing emerging opportunities, government initiatives aimed at supporting women enterprise development and explored solutions to challenges faced by them.

Ms Anuradha Vemuri, Director General NIESBUD and Joint Secretary MSDE also attended the event and laid out the agenda. Moreover, Ms Kanta Singh, Deputy Country Representative, UN Women India; and Ms Julia Karst, Project Head, Her and Now, GIZ India addressed the audience.

Lauding NIESBUD’s efforts to bring together the stakeholders of the women entrepreneur’s community on one platform, Shri Rajesh Aggarwal, Secretary, MSDE said, “Entrepreneurship development process for women in India is increasingly being recognised as an important untapped source of economic growth, that is capable of creating new employment opportunities and avenues for economic independence for women. It is my earnest request to the government, policy makers, partner organisations like UNICEF, UNDP, GIZ, the banking ecosystem and other stakeholders to collaborate for creating synergies for Women’s economic empowerment through entrepreneurship. With proper training and assistance women entrepreneurs could transform India’s economy and society.”

Reiterating that participation of women in entrepreneurship plays a vital role in the socioeconomic transformation of a nation, Anuradha Vemuri, Director General NIESBUD and Joint Secretary MSDE, stated, “Promoting entrepreneurship is key to the country’s macroeconomic indicators and has been instrumental in shaping many policy initiatives like Stand-Up India, Start-Up India, Make in India, etc. As the nodal Ministry enabling entrepreneurship and skill development, it is our avowed intent to develop the start-up ecosystem into a self-serving industry that creates opportunities for the country’s burgeoning talent pool in the organised and unorganised sector, in rural and urban India. Our schemes towards skill training and promoting entrepreneurship are aimed at achieving the purpose of harnessing the youth.”

The landscape for women's entrepreneurship in the country has been gradually evolving over the last few years, bringing fresh opportunities for enterprising women. NIESBUD has collaborated with GIZ to expand its training activities and fulfil the Skill Development Mission.

The event also celebrated a few successful women entrepreneurs trained under Skill India. One such woman innovator is Daya Patki. Hailing from Raigad, Maharashtra, she founded Bamboo Tantra in September 2018. Daya enrolled in the Green Skill Development Program conducted in Forest Research Institute, Dehradun and completed a certificate course in Bamboo Propagation and Management. Along with this course, she also completed her training in Entrepreneurship Development Program from NIESBUD, Dehradun. Bamboo Tantra has managed to make a name for itself. It participated in various exhibitions in Pune and Mumbai and created online profiles on Facebook and Instagram to market its products. In its first year itself, the company sold bamboo products worth Rs. 80,000 and in 2019-20, the sales soared up to Rs. 4,21,000.

Another such example is Suvarna Rasal of Maharashtra who has received training under the incubation programme of GIZ and Mann Deshi. She now runs her own idol manufacturing business named Swami Samarth Gift Article. Suvarna feels that being independent and being able to support her family has made her empowered. She strongly believes that more women should work and have their own businesses to boost their economic status. Suvarna is keen to share her experience and motivate women across different regions to come forward and join the Skill India Mission.

About Ministry of Skill Development and Entrepreneurship (MSDE)

MSDE was formed on 9th November 2014, by the Government of India to focus on enhancing employability of skills. Since its inception, MSDE has undertaken significant initiatives and reforms in terms of formalizing the policy, framework and standards; launching of new programs and schemes; creating new infrastructure and upgrading the existing institutions; partnering with States; engaging with industries and building societal acceptance and aspirations for skills. The Ministry aims to bridge the gap between demand and supply of skilled manpower to build new skills and innovation not only for existing jobs but also for jobs that are to be created. Till date, more than three crore people have been trained under Skill India.

About National Institute for Entrepreneurship and Small Business Development (NIESBUD)

The National Institute for Entrepreneurship and Small Business Development is a premier organization working under the guidance and overall supervision of the Ministry of Skill Development and Entrepreneurship, engaged in training, consultancy, research, etc. in order to promote entrepreneurship and Skill Development. NIESBUD has provided training to over 12 lakhs people till date through more than 45 thousand different training programmes since inception including 5000 plus international participants hailing from more than 145 countries.

WealthTech Platform Wealthy.in Raises $7.5 Million From Falcon Edge’s Alpha Wave And Others

* Wealthy.in's unique business model is empowering a behavioural shift in India from savings to investment and the company plans to use this round of funding to penetrate deeper into the Indian market. 

Wealthy.in, a Bengaluru-based WealthTech platform, has raised $7.5 million in Series A round of funding led by Alpha Wave Incubation (AWI). AWI is backed by ADQ’s venture platform, and managed by Alpha Wave Global (formerly known as Falcon Edge Capital). 

New investor Savrola Group and existing investors Venture Highway, Good Capital & Emphasis Ventures also participated in the round.

Founded by Aditya Agarwal and Prashant Gupta, Wealthy.in's growth has been phenomenal and client assets worth $450 million are currently being managed on the platform. With the latest round of funding, Wealthy.in plans to penetrate deeper into the Indian market as well as expand in international markets like the Middle East.

“For a long time, we have been known as a country of great savers but not great investors. However, we are seeing signs of a structural shift in the market, where investors want to manage their life’s savings through a diversified pool of products. Through our tech-enabled platform and holistic offering, Wealthy.in is well positioned to lead this market shift,” said Aditya Agarwal. 

Of India’s total $15 trillion household savings, $9 trillion are owned by around 55 million affluent households. But institutional wealth management channels cater only to the top 300,000 households, leaving the remaining 99% with a need for professional wealth management services.

Penetration of wealth management products in India is still in single-digits (8% of total wealth) as compared to developed markets like the US (72% of total wealth) and China (44% of total wealth). A shifting investing pattern coupled with a lack of quality service providers, makes it a $20bn net revenue opportunity.

A lot of apps exist to buy financial products. But for significant investment decisions, investors still seek the assistance of independent wealth management professionals who can inform and handhold them while providing a breadth of financial products. Today, more than 1,500 such professionals across the country use Wealthy.in's suite of web, mobile apps and 150+ financial products to focus on client needs and build their portfolios.

“Legacy institutions provide a poor client experience and have flawed incentive structures for wealth management professionals. We are changing the status quo with an ethos that believes in empowering these professionals rather than replacing them. With this fund-raise, we will be able to double down on our investments in technology and penetrate deeper into the Indian market,” said Prashant Gupta.

“The company has grown 15x since the last fundraise. It is a unique platform which ensures that clients get unbiased recommendations and a wide choice of products through wealth professionals they trust,” said Rohan Malhotra, Managing Partner at Good Capital.

Wealthy.in offers its technology free of cost and earns only when a wealth management professional suggests a financial product from its marketplace. This fair business model frees them up to uncompromisingly focus on building and managing client relationships. 

“We are excited to join Aditya and Prashant in their mission to bring Wealth Management to masses by partnering with and empowering wealth management professionals. The combination of a highly diversified pool of investment opportunities and human assistance to cater to investors' needs is a significant driver of increasing penetration in the wealth management space. According to our research, the element of human assistance is a globally proven model which catalyzes healthy investment returns while deploying meaningful capital at scale. We were also very impressed with the fact that Wealthy.in is able to demonstrate industry leading monetization metrics, unit economics, and retention rates,” said Anirudh Singh, Managing Director at Alpha Wave Incubation.

About Wealthy.in

Wealthy.in was founded by Aditya Agarwal, B.Tech from IIT-Bombay and former Consultant at Monitor Group, and Prashant Gupta, B.Tech from IIT-Madras, MBA from IIM-Ahmedabad, and former Vice-President at Morgan Stanley.  Website: https://wealthy.in/

About Alpha Wave Incubation

Alpha Wave Incubation (AWI) is a $300 million venture fund backed by DisruptAD, ADQ’s venture platform, and managed by Alpha Wave Global. AWI has a dedicated team across London, Bangalore and Abu Dhabi. The fund invests in early-stage tech-enabled, disruptive start-ups in India and Southeast Asia. In addition to providing outstanding founders with early-stage capital, AWI offers access to an unrivaled set of support mechanisms for business-building, while also helping companies expand globally and open up new markets in the GCC/MENA region and beyond. 

About Alpha Wave Global

Alpha Wave Global (formerly known as Falcon Edge Capital) is a diversified, global, alternative asset manager founded in 2012 with offices in New York, Miami, London, Abu Dhabi, Tel Aviv and Bengaluru. Alpha Wave manages a variety of investment partnerships that cover a number of asset classes, themes and geographies. Alpha Wave was founded and is led by Rick Gerson, Navroz Udwadia and Ryan Khoury. Website: https://alphawaveglobal.com/

Indium Invests In AI And ML Solutions: Focuses On Text, Natural Language Processing (NLP), Image And Video Analytics

 

* Indium positioned as a strong Contender in ISG’s Provider LensTM Analytics Services US Report 2021

Indium, a fast-growing Digital Engineering Services provider, has been recognized as a strong Contender in the ISG Provider LensTM Analytics Services US Report 2021. Indium has been recognized for its capabilities in Data Engineering, Data Science, and Data Life Cycle Management Services.

ISG Provider Lens™ Analytics Services Report evaluated more than 55 major analytics players for their solutioning capabilities, partner ecosystem, and competitive strengths, among other factors.

“Indium Software’s data analytics offerings exhibit robust capabilities with foundations built on a talented team with exceptional domain knowledge and multi-technology expertise. Leveraging more than two decades of transformational experience, DevOps, and cloud engineering, Indium Software has been able to industrialize their offerings to suit industry demands and solve unique business challenges. These capabilities are complemented by several strategic technology partnerships to enhance their portfolio and competitiveness in the U.S. market.”, said, Mr. Gowtham Kumar, Lead Analyst, ISG.

Commenting on the recognition, Mr. Ram Sukumar, CEO, Indium Software, said, “We are delighted to be recognized as a strong Contender in Analytics Services US Report 2021. Analytics has become a high priority today due to the rapidly evolving business landscape. We are aggressively extending our presence in the data analytics market with a strong partner ecosystem such as AWS, Microsoft, Striim and Denodo. We are also enhancing our capabilities in the data analytics platforms space with GCP and Databricks.”

With a robust portfolio and strong in-house solutioning capabilities, Indium is committed to delivering specialized proprietary solutions such as text analytics accelerator (teX.ai) and bespoke analytics solutions for businesses to stay ahead in the market. Indium has created a niche for itself as a one-stop-shop for data and analytics needs, irrespective of their domain or data maturity. The company foresees that a data-driven transformation leveraging multi-source data engineering will bring more value to its customers in their digital journey.

“ISG’s report highlights Indium’s inherent capabilities in digital engineering, combined with its data-centric approach in delivering tailored solutions. We are investing more than 5 percent of our analytics revenue in AI and ML solutions with a focus on Text, Natural Language Processing (NLP), Image and Video analytics solutions.”, said, Mr. Satish Pala, CTO, Indium Software.

About Indium

Indium Software is a leading provider of Digital Engineering solutions. With over 2000 associates, Indium provides deep expertise in Application Engineering, Cloud Engineering, Data and Analytics, DevOps, Digital Assurance and Gaming.

Over the past decade, Indium has built strong relationships with over 100 clients across North America, India, Europe and the Asia-Pacific region and with ecosystem partners such as AWS, Mendix, Striim, and Denodo.

Jaguar To Supply Powertrain Technology To Envision Racing For Generation 3 Of Formula E

* Two of Formula E’s most successful teams join forces later this year ahead of Gen3 era of the all-electric racing series 

* Jaguar will supply Envision Racing with its new powertrain technology for the lighter, more powerful and more efficient Gen3 Formula E race car 

* Jaguar’s Gen3 powertrain technology will drive new standards in performance and efficiency 

* Both brands share common values, collaborating for a sustainable future through sport 

Jaguar and Envision Racing have announced a new multi-year customer supply relationship which will start at the launch of the 2022/23 ABB FIA Formula E World Championship season. 

The agreement will see Jaguar supply its successful powertrain technology to fellow British-based team Envision Racing for Formula E’s highly-anticipated Gen3 era. The new generation of Formula E is the sport’s third-generation all-electric racing car and will set the benchmark for performance, efficiency and sustainability in high-performance vehicles. Jaguar’s customer supply agreement with Envision Racing is in addition to its own race winning factory team, Jaguar TCS Racing. From the start of next season, and for the new Gen3 era of Formula E, there will be four Jaguar powered Formula E race cars fighting for points, podiums and wins.  

Together, the teams have 15 wins and more than 40 podiums between them so collaborating and sharing technical expertise of both camps is set to be a winning formula. As the sport continues to grow its reach, the impact of the technology developed is leading the way for the future of clean mobility from race to the road.  

Jaguar will become an all-electric luxury brand from 2025 as part of the company’s Reimagine strategy. Jaguar, via its long-term Formula E technical partner Williams Advanced Engineering, will supply Envision Racing with its new high-voltage electric motor, inverter, transmission, cooling system, casing and suspension. Envision Racing secured its first choice with Jaguar after identifying the British manufacturer as its ideal partner, because of its innovation, race-winning performance and a shared ambition to accelerate the transition to zero emission vehicles.  

James Barclay, Managing Director at Jaguar Land Rover Motorsport said: “We are pleased to announce that we will supply Envision Racing with our Jaguar Formula E powertrain in Gen3. They are one of the most competitive teams in Formula E and it’s an honour that they want to use Jaguar’s powertrain technology in this new era of FIA Formula E. We look forward to working and achieving further successes together in the future. We have a huge amount of respect for Sylvain and all of the Envision Racing team - they are an ideal customer team for Jaguar.  

“Envision Racing will be able to optimise their own performance so we remain rivals on track. We race to innovate together and I’m excited to see four Jaguar powered Formula E race cars line up on the grid alongside each other next season.”   

Sylvain Filippi, Managing Director and CTO at Envision Racing said: “Jaguar has been one of our fiercest competitors in Formula E since they joined the Championship in 2016. The team’s advanced powertrain technology and overall commitment to its Formula E programme made them the most attractive option to us. 

“Formula E is one of the fastest growing sports in the world, inspiring and exciting the next generation of motorsport fans in cities across the globe. But more exciting is the fact it is arguably the most collaborative sport in the world because we recognise the role that we can play in solving one of the biggest problems of our time in the race against climate change.” 

The two organisations share a firm commitment to a sustainable future through Jaguar Land Rover’s Reimagine strategy and Envision Racing’s Race Against Climate Change programme. This announcement follows Envision Racing’s COP26 campaign which unequivocally set a new standard in sport, leading the way for sustainability in the sports industry through its involvement in the global climate summit. The team elevated the issue of climate change in an inspiring, educational, and exciting way and demonstrated the overwhelming impact Formula E and motorsport will have on the transition to clean mobility.