Thursday, August 26, 2021

Godrej Interio Boosts Its Digital Foray To Drive Richer Consumer Experience


* Witnesses a stupendous increase of 43% through online sales till July-21 compared to last year; targets 40% growth in online sales by the end of F.Y 22 ~

* 29% of the revenue generated from the Southern markets result from online sales ~

Godrej & Boyce, the flagship company of the Godrej Group, announced that its business Godrej Interio, India’s leading furniture brand in home and institutional segments has revealed that ‘home storage’ has been the highest selling category through online sales since the Covid-19 pandemic hit India. The company also announced that their Interio division is targeting 40% growth through online sales via its own D2C platform, by F.Y.22 and further eyes 30% growth over the next two years.

In line with the global trend in the furniture retail industry, Godrej Interio has been investing heavily in key digital technologies, automation, and processes to build a robust, truly omni-channel, omnipresent furniture brand with the largest footprint across the country.

At the backend Godrej Interio introduced ‘Robotic Process Automation’ to automate the processes resulting in speeding up the communication as many team members were working from home. It also implemented technology to reduce the cost of being connected to all stakeholders along with reducing the cost of the supply chain. Whereas on the front end, the company introduced innovative digital tools like visual search on its website to help customers choose the perfect product for their living spaces. Godrej Interio also brought in artificial intelligence (AI) which scans designs, materials, geometrics and recommends products based on the configuration of the home that people have. The 360-degree walkthrough of the store lets consumers zoom in on products and also interact with the store personnel. In addition to this, the company has also brought in a 3D configurator wherein a customer along with the sales team can customize products and visualize how the room looks before finalizing the purchase.

Subodh Mehta, Senior Vice President (B2C), Godrej Interio said “The pandemic has pushed brands to improve their online shopping experience for consumers with a renewed thrust to seamlessly integrate technology. Taking cognizance of this change in consumer behaviour, we at Godrej Interio have blended our digital and retail stores to deliver a complete Omni-channel experience to our customers by increasing our penetration through online channels. Our retail strategy has taken a little diversion of bringing in more digital tools at the point of sale to make consumer’s decision-making journey easier. We are also increasing the delivery points from 2,000 pin codes to 5,000 pin codes. We have interior designers who work with customers in helping them visualize the looks once they purchase our furniture and provide design consultancy too. Our user friendly, e-commerce enabled website provides consumers with a great opportunity to discover and purchase our range online.”

Godrej Interio plans to bring all of its dealers onto the e-commerce portal so that the customer can directly book orders and it can be delivered to any part of the country from its dealers to customers. It also plans to introduce ‘Consumer Internet of Things’ (CIOT) in products, moving ahead. Earlier last month, Godrej Interio was also conferred the title of India’s Most Desirable Brand Award 2021 by Trust Research Advisory under the ‘Furniture Retail’ category. The brand has taken a giant leap from 186 in 2020 to 38th position this year.

About Godrej Interio:

Godrej Interio (GI) is India’s premium furniture brand in both home and institutional segments with a strong commitment to sustainability and centers of excellence in design, manufacturing, and retail.

Led by the largest in-house design team in the country in the furniture category and awarded with 37 India Design Mark Awards till date, GI aims to transform spaces with its thoughtfully designed furniture to create brighter homes and offices with products that have the highest design quotient in aesthetics, functionality and technology. With consistent pursuit of excellence and a special focus on health and ergonomics, GI’s product portfolio comprises a massive range.

Today, we design and manufacture furniture for office spaces, homes, educational institutes, healthcare facilities, laboratories and more. Along with furniture we offer Audio Visual and 360 Degree Turnkey solutions. Each of our product range revolves around comfort and aesthetics while delivering well-designed, fun and functional furniture solutions. Briefly, Godrej Interio transforms dream spaces to life!

Godrej Interio has 7 manufacturing facilities situated at Mumbai, Khalapur, Haridwar, Shirwal, and Bhagwanpur. GI’s Shirwal Plant is Green Co Platinum Certified, and Mumbai Plants are Green Co Gold Certified. GI is widely known for its comprehensive sustainability certifications for its products in furniture category.

GI commitment to the environment has resulted in manufacturing products with lesser environment footprint. Our pioneering efforts include designing less environment burdening products, usage of eco-friendly materials and setting up less polluting and consuming processes, ensuring eco-friendly packaging and transportation and finally the extended responsibility of recycling/reuse of used furniture and scrap, thus ensuring a lifecycle approach to green. GI has the widest range of green choices for our customers which not only includes products but also services such as green interiors and recycling.

Currently present in over 650 cities with 250 exclusive showrooms and 800 dealers, GI is one of the largest divisions of Godrej & Boyce Mfg. Co. Ltd., part of the Godrej Group, one of India's largest engineering and customer product groups.

The brand boasts of noteworthy awards received so far- CII Exim Bank Award for Business Excellence 2016, Superbrands 2017-18, Reader’s Digest Most Trusted Brand 2018 Gold (Home Furniture and Modular Kitchen), TRA’s India’s Most Consumer focused brand 2019, GreenCo Star Performer Award 2019, National Energy Leader Award at CII National Award for Excellence in Energy Management 2018.

FADA Hosted Its 3rd Auto Retail Conclave ‘Thriving Through Disruption’


The Federation of Automobile Dealers Associations (FADA) hosted the third edition of the Auto Retail Conclave today on the theme of ‘Thriving Through Disruption’. Participants included Indian and global automaking companies, industry stalwarts as well as FADA members from across the nation.

Our distinguished Chief Guest, Hon'ble Union Minister, Dr Mahendra Nath Pandey, Minister of Heavy Industries, inaugurated the conclave along with Mr. Amitabh Kant, CEO, NITI Aayog, as Guest of Honour. Also present on the occasion were Mr. Kenichi Ayukawa, President, SIAM and Mr. Sunjay Kapur, incoming President ACMA.  

Hon’ble Union Minister of Heavy Industries, Dr. Mahendra Nath Pandey, acknowledged the significant contribution made by the dealers’ community to the auto industry and economy and said: “The auto industry should play a vital role in making India a manufacturing hub under the visionary leadership of Hon’ble Prime Minister Shri Narendra Modiji. The Indian government has been making efforts to promote India as a global business-friendly destination. We are promoting Clean, Green & Atmanirbhar Bharat campaigns in India and revitalizing the green mobility movement.”

Additionally, “he urged the automobile industry to continue making efforts to make India an Atmanirbhar manufacturing hub not only for India but globally and to contribute to the success of the government's Automotive Mission Plan 2026”.

Mr. Vinkesh Gulati, President, Federation of Automobile Dealers Association (FADA) said, “The Covid-19 pandemic has had a marked impact on automobile dealers. Many dealerships are family-owned small, mid-sized businesses and partnership firms. The resilient industry has survived the pandemic by managing finances prudently and restructuring the overall dealer business. However, the pandemic and the exit of several prominent auto OEMS has hurt the dealers extensively. While the government has done a lot to promote the viability of the sector, we request it to consider protecting the auto dealers’ rights who have been impacted by the unexpected exit of MNCs with whom they had signed up as long-term partners. Giving industry status will create a sense of equilibrium in this industry.

“The auto retail sector employs over 45 lakh people. It contributes Rs 95,000 crores in direct and indirect taxes and other levies to the Central and State Exchequers. The sector has a minimum set-up cost of INR 1,50,000 crores; 60,000 acres of own land and an investment of INR 2,25,000 crores. In fact the Auto Retail Sector is the largest Sector in the country and every state’s economy. The enormous size and potential of this segment of retail sector can be gauged from the fact that auto retail is 3 times the size of rest of the organized retail.

Industry status will give us better financing options in terms of priority lending from banks, financing from top lenders, private equity investments, easier access to domestic and global funds and more tax benefits. This will boost the confidence of the sector immensely and will result in the scaling up of infrastructure bringing in new investments to make the sector foster growth.”

The conclave witnessed a series of panel discussions on optimization, reinforcement and agility of the dealerships. The key topics for the Power Panel discussion were ‘Strengthening our Relationship’ & ‘Future of Auto Retail’.

An awards ceremony was also held to honour the winners of FADA’s Dealer Satisfaction Study - 2021. The survey was conducted by FADA in collaboration with PremonAsia, a consumer-insight driven consulting & advisory firm based in Singapore. The survey data was spread across sectors & segments on a pan India basis, covering a vast geography and OEM brands. 

MAHE Signs MoU With Anthem Biosciences To Boost Industry-Academic Research Opportunities

 


Manipal Academy of Higher Education (MAHE) and Anthem Biosciences, Bangalore, recently signed a Memorandum of Understanding (MOU) to boost industry-academic partnerships. The prime focus of the MoU is to explore and evaluate potential industry-academic research opportunities and educational services and provide industrial training and internship opportunities to the students.

Dr. Mahadev Rao, Professor & Head, Department of Pharmacy Practice, Manipal College of Pharmaceutical Sciences, MAHE, Manipal, said “It is our utmost privilege to be working alongside Anthem Biosciences. Our partnership aims to open avenues for students in the field of pharmacy practice, Medical & Clinical Operations, etc. for industry-academic research and provide them industrial training and internship to get real-time experience. We look for to this collaboration”

Anthem Biosciences is a CRISP (Contract Research and Innovation Service Provider) with the capacity to house over 1000 researchers and produce unique commercial medication actives. Anthem assists with drug testing for safety, efficacy (in vitro and in vivo), pre-clinical animal studies in a GLP facility, clone development, Antibody Drug Conjugates, R&D and manufacture of highly potent compounds, flow chemistry-based production, and large-scale commercial product manufacture, in addition to product research and development.

The MoU process was initiated by Dr. Mahadev Rao, Professor and Head, Department of Pharmacy Practice, (Co-ordinator Translational Research Centre), Manipal College of Pharmaceutical Sciences (MCOPS) along with Dr. Praveen Kumar Shetty, Head & General Manager, Medical & Clinical Operations, Anthem Biosciences, and Dr. Narayana Sabhahit, Registrar, MAHE, Dr. Mallikarjuna Rao, Principal, MCOPS.

WhiteHat Jr Partners With Harvard Business Publishing, KPMG In India And Stanford Professor Jo Boaler To Bolster Employee, Teachers


WhiteHat Jr, a leading live one-on-one online learning platform, has built out a holistic people development charter by partnering with globally renowned institutions such as Harvard Business Publishing (HBP), KPMG in India and Mathematics thought leader and Stanford professor Jo Boaler, to create custom programs aimed at further developing and training employees and teachers and facilitating their capacity for growth, performance, and effectiveness. Through these collaborations, WhiteHat Jr will make accessible world-class initiatives to various divisions within the company ranging from the teacher workforce to operations to sales.

“Our focus has been on building organizational excellence that permeates through each and every function. A key driver of this purposeful and compassionate culture has been investing in the growth and personal development of employees at all levels,” said Trupti Mukker, CEO of WhiteHat Jr. "We are signing up with best in class institutions and thought leaders to help unleash the true potential of the people that matter - our employees and our teachers.”

In just over two years, WhiteHat Jr has not only emerged as a leading platform that has organically attracted registrations from 100+ countries and conducted 8.7+ million live classes but has also hired 16,000+ employees and teachers in India, with more than 65% of them being female.

WhiteHat Jr has been consistently investing in teacher training programs, including its in-house Learning Management System (LMS), comprising more than 10,000 hours of video content. The company now plans to expand its teacher training initiatives by collaborating with Dr. Jo Boaler, Nomellini-Olivier Professor of Mathematics Education at the Stanford Graduate School of Education to upskill its Math teachers by certifying them in a world-class Math teaching course.

In addition, Harvard Business Publishing (HBP) will design, develop, and deploy a strategic leadership learning experience for WhiteHat Jr’s cohort of leaders.

Last but not least, KPMG will provide a Competency Development Programme (CDP) to certify WhiteHat Jr's Customer facing and Operations teams based on the Lean Six Sigma Green Belt skills and programs.

WhiteHat Jr’s commitment to its employees also extends to various outreach initiatives, including comprehensive Covid care, health and wellness of its employees, mental health awareness programs, and commitment to reskilling employees while on remote work.

About WhiteHat Jr

WhiteHat Jr has been launched with the singular mission of empowering kids to become creators versus consumers of technology. The company has channeled students’ natural creativity through an engaging curriculum and personalized, live teacher attention. WhiteHat Jr’s 11,000+ strong teacher workforce conducts thousands of LIVE Coding, Math and Music online classes every day on its proprietary platform.  Cumulatively, the company has conducted more than 8.7 million classes to date.

DigitSec, UST Announce Partnership To Offer Continuous Application Security Testing For Salesforce DevSecOps


DigitSec, provider of the most comprehensive AppSec testing platform purpose-built for Salesforce, and UST, a leading digital transformation solutions company, today announced a partnership to provide full-spectrum application security testing as part of a comprehensive Salesforce portfolio for enterprise customers.

* UST will offer its clients the DigitSec SaaS Security Scanner™- S4 for Salesforce™ as part of its plan to deliver more secure and resilient solutions for testing and remediation.

* DigitSec and UST experts will discuss Salesforce security and threat environment and tactics for identifying potential issues during development effectively in a webinar at 09:00 AM PST on September 16, 2021. Speaker and registration info are available here.

DigitSec S4 is a continuous application security testing platform for Salesforce DevSecOps that integrates multiple security tools, empowering developers and administrators to accurately identify security issues faster and with far fewer false positives than traditional AppSec testing solutions. It offers an automated penetration testing solution combining static source code analysis (SAST), interactive runtime testing (IAST), software composition analysis (SCA), and cloud security configuration review for a truly comprehensive Salesforce security assessment.

* Commenting on the partnership, Prasan Vyas, General Manager and Global Head of SFDC Practice, UST said, “At UST, we are constantly improving our value proposition for our Global 2000 and Fortune 500 customers by leveraging our platform expertise and working together with best-of-breed partners to help build secure and robust solutions. For our Salesforce customers, DigitSec presents a digital-age tool to secure applications against potential security threats early on in the build process. The partnership underwrites UST’s deep commitment to the Salesforce platform and helping our customers identify and remediate security risks in their Salesforce orgs.”

* “Given the mission-critical and sensitive nature of customer personally identifiable information (PII) and other data, it’s critical that developers consider security first in their Salesforce projects. Our S4 platform provides a continuous and automated 360-degree view of potential threats and now is available to UST clients as they create and update their Salesforce applications,” said DigitSec CEO Waqas Nazir.    

* S4 for Salesforce can quickly and accurately identify thousands of potential security vulnerabilities with the lowest rate of false positives in the industry.  The DigitSec platform also supports compliance framework requirements including GDPR, HIPAA, ISO-27001, SOX, PCI DSS, CCPA, and APPI.

About DigitSec

DigitSec provides the most comprehensive application security testing platform purpose-built for Salesforce, including automated penetration testing. Its patented SaaS Security Scanner, S4, quickly assesses Salesforce security posture, allowing developers to easily identify potential issues before deployment while supporting compliance requirements. More info can be found at https://www.digitsec.com.

About UST

For more than 20 years, UST has worked side by side with the world’s best companies to make a real impact through transformation.  Powered by technology, inspired by people, and led by our purpose, we partner with our clients from design to operation. Through our nimble approach, we identify their core challenges and craft disruptive solutions that bring their vision to life. With deep domain expertise and a future-proof philosophy, we embed innovation and agility into our clients’ organizations—delivering measurable value and lasting change across industries and around the world. Together, with over 26,000 employees in 25 countries, we build for boundless impact—touching billions of lives in the process. Visit us at ust.com.

All brands and trademarks are the property of their respective owners. Salesforce, Force.com and the Salesforce logo are registered trademarks of Salesforce.com, Inc., in the United States and/or other countries. Salesforce.com, Inc., or any other companies mentioned does not sponsor or endorse UST.

Jana Small Finance Bank Becomes A Banker To Co-Operative Banks


* Partners with HCBL Co-operative Bank and Mysore Merchants Co-operative Bank to offer digital infrastructure and payment services 

Jana Small Finance Bank, a Bengaluru-based small finance bank, signed an MOU with HCBL Co-operative Bank, Lucknow and Mysore Merchants Co-operative Bank, Mysore to provide digital infrastructure and payments services to the respective banks under the bank sponsorship programme of RBI. This alliance will help customers of the co-operative banks enjoy digital transactions powered by Jana SFB.

HCBL co-operative bank in association with Jana Small Finance Bank, can now extend ATM, POS and e-commerce services to its customers. Also this is for the first time that Jana Small Finance Bank has tied-up with a co-operative bank to provide IMPS services thus imparting seamless payment options to its customers.

Under the arrangement with Mysore Merchants Co-operative Bank, Jana SFB branded debit cards will be issued to their customers. Additionally, services like ATM, POS and e-commerce services are also extended to them.

These associations will boost digital transactions enabling more rural customers to come under the gamut of financial inclusion in true sense. Jana Small Finance Bank’s digital capability will now be available to all its partner banks.

Speaking on the association, Ajay Kanwal, MD and CEO of Jana Small Finance Bank said, “It’s wonderful joining hands with HCBL Co-operative Bank and Mysore Merchants Co-operative Bank. Our endeavour is to build an ecosystem by providing smarter and simpler banking solutions for the underserved so that the benefits of digital banking can reach the masses. This partnership is yet another effort to grow our sponsor bank network to make banking products easily accessible to all. ”

Commenting on the partnership, A.K Srivastava, CEO, HCBL co-operative bank, said, “We are delighted to be associated with Jana Small Finance Bank to provide ‘Rupay Debit Card’ facility to our customers. We are also working towards plans to introduce IMPS and e-commerce transactions that can truly help cater to our customers’ needs. These services will bring in the convenience and hassle free money transfers for all our customers working in various segments.”

About Jana Small Finance Bank

Jana Small Finance Bank Limited (Jana Small Finance Bank) is one of the leading Small Finance Banks of India in terms of assets under management and deposit size as at March 31, 2020, as per the report titled ‘Overview of Banking Sector in India’ dated March 12, 2021, issued by IRR Advisory (“IRR Report”). Jana Small Finance Bank has the second most geographically diversified portfolio with a pan-India presence among all Small Finance Banks in India as at March 31, 2020 (Source: IRR Report). As at February 28, 2021, Jana Small Finance Bank had 611 Branches, including 166 Branches in Unbanked Rural Centres, and 134 ATMs located in 229 districts in 20 states and three union territories. Jana Small Finance Bank has served over 8.00 million customers since 2008, including approximately 3.05 million active customers.

Jana Small Finance Bank Limited (the “Bank”) is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India. The DRHP shall be available on the website of SEBI at www.sebi.gov.in, websites of the Stock Exchanges i.e. BSE and NSE at www.bseindia.com and www.nseindia.com, respectively, and is available on the websites of the BRLMs i.e. Axis Capital Limited, ICICI Securities Limited and SBI Capital Markets Limited at www.axiscapital.co.in, www.icicisecurities.com and www.sbicaps.com, respectively. Any potential investor should note that investment in equity shares involves a high degree of risk and for details relating to such risk, see "Risk Factors" of the RHP, when available. Potential investors should not rely on the DRHP for any investment decision.

This announcement has been prepared for publication in India and may not be released in the United States. This announcement does not constitute an offer of securities for sale in any jurisdiction, including the United States, and any securities described in this announcement may not be offered or sold in the United States absent registration under the US Securities Act of 1933, as amended, or an exemption from registration. Any public offering of securities to be made in the United States will be made by means of a prospectus that may be obtained from the Bank and that will contain detailed information about the Bank and management, as well as financial statements. However, no public offering of securities is being made in the United States.

nurture.farm To Aid Farmers With Free PUSA Spraying Services To End Stubble Burning Practices


●        Over 25,000 farmers in Punjab and Haryana, covering more than 5,00,000 acres, have enrolled in nurture.farm’s program and committed to not burn stubble this year

●        nurture.farm will provide farmers with free spraying services to encourage this sustainable practice.

●        nurture.farm has partnered with IARI & IIM Rohtak for developing and scaling the solution under Phase I of the initiative

nurture.farm, an integrated technology-led solutions provider for sustainable agriculture globally and a part of the OpenAg™ network of UPL, announced their program to end stubble burning practices in the states of Punjab and Haryana by replacing the matchstick with a spray service for the PUSA decomposer, a bioenzyme developed by the Indian Agriculture Research Institute (IARI). It decomposes the stubble within 20-25 days after spraying and turns it into manure, further improving the soil quality. The company has signed up over 5,00,000 acres in this program and onboarded more than 25,000 farmers who will be availing this sustainable agriculture practice free of cost.

This comes as a great relief to farmers, citizens, and policymakers alike. Every year, the deliberate burning of 5.7 million acres of rice paddy stubble contributes to polluting the air with toxins, making it unbreathable for people in the nearby cities. The stubble burning impacts the soil quality while nutrients and microbes die and so does any other flora and fauna that comes in the fire’s way. However, the lack of any other viable choice pushes the farmers to burn the crops, as burning is cheaper, faster and clears the land in time for the next cropping cycle.

Commenting on the initiative, Jai Shroff, Global CEO, UPL Ltd., said, “We are excited about the initiative, and we believe this will go a long way in benefiting both the farmers and society-at-large. Our commitment to sustainability remains unparalleled. Through OpenAg™, UPL is creating a network that changes the way a whole industry thinks and works and will help make the agricultural process more sustainable.”

Commenting on the initiative, Dhruv Sawhney, COO and Business Head, nurture.farm said: “75% of Indian farmers are owners of land which span a hectare or less. For them, time and resources are limited, and so they are risk-averse to try new things. They are aware of the negative implications of crop burning, but lack of access to the latest technology and farm mechanisation pushes them to burn the crop. Any delay in handling leftover stubble directly affects their next cropping cycle, which has a domino effect on their yield and ultimately their income."

“This is where nurture.farm steps in and acts as the facilitator of PUSA, a bio-decomposer developed by IARI. Partnering with IIM Rohtak, we have developed an entire ecosystem where the farmers can register for the service via our nurture.farm app and avail our large spraying machines to decompose their stubble. Offering the service free of cost incentivises the farmers to adopt practices that ensure sustainable outcomes, which is the core of all our services at nurture.farm. We are excited about this initiative because this will have a direct benefit on the farm’s sustainability as well as the environment and public health," he further added.

The protocol verification and oversight of the project have been developed in collaboration with IIM-Rohtak. Prof. Dheeraj Sharma, Director, IIM Rohtak said:

“We are glad to be a part of this great initiative by nurture.farm where we can create a direct impact by piloting a sustainable agricultural model at this unprecedented scale and proportion. Stubble burning is a major cause of environmental and economic concern. By devising a framework to produce, procure, and make the PUSA spray available at the grassroots level, we are confident about putting an end to this unhealthy practice. We are excited to embark on this journey of sustainability and to track its impact on the environment, health, and the farm.”

The highlight of the initiative is that it ensures a win-win for all the stakeholders involved. For farmers, stubble decomposition leads to increased organic carbon and soil health and a significant cost reduction in fertilisers for the next cropping cycle. Being a sustainable agriculture practice, the initiative also ensures a reduction in the emission of greenhouse gases and a reduction in toxins and soot that gets released into the air. When practised for a while, it considerably increases the soil’s nutrient health and microbial activity, ensuring better yield at reduced input costs for the farmers and organic produce for the consumers. nurture.farm plans to scale up the operations to end stubble burning in the states of Punjab and Haryana in the next three years.

About nurture.farm

nurture.farm is an open, digital platform for sustainable agriculture. nurture.farm offers complete integrated solutions to secure sustainable outcomes for the agricultural ecosystem. nurture.farm's solutions reach across the food system, expanding choice-making access transparent, affordable and convenient for all. nurture.farm is part of the OpenAg™ network, embodies the spirit and purpose of OpenAg™, and will push the frontiers in leveling up sustainable outcomes for emerging markets by helping farmers increase their farm productivity and have a positive impact on the planet. 

About UPL

UPL Ltd. (NSE: UPL & BSE: 512070) is a global provider of sustainable agriculture products & solutions, with annual revenue exceeding $5 billion. We are a purpose-led company. Through OpenAg™, UPL is focused on facilitating progress for the entire agricultural value chain. We are building a network that redefines the way an entire industry thinks and works – open to fresh ideas, innovative ways and new answers as we strive towards our mission to make every single food product more sustainable.

As one of the largest agriculture solutions companies worldwide, our robust portfolio consists of biologicals and traditional crop protection solutions with more than 13,600 registrations. We are present in more than 130 countries, represented by more than 10,000 colleagues globally. For more information about our integrated portfolio of solutions across the food value chain including seeds, post-harvest, as well as physical and digital services. 

About OpenAg™

OpenAg™ is an open network to create sustainable growth for all – no limits, no borders. Together we are reimagining sustainability, bringing all of the different players across the food system – from farmers to food producers to consumers - in the spirit of collaboration to change how the whole industry thinks, works and evolves. Through agility, creativity, and cooperation, and from new technologies, seeds, and biological solutions, to digital platforms, training programmes, and partnerships, OpenAg™ is an open door, an open heart, and an open invitation to work together to build sustainable, resilient, beneficial food systems.

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