Saturday, September 26, 2020

The Best Time to Join Vi is Now in the Indian Market!


* Assured Delights  on every feedback received through ViApp/Web

* Takes customer centricity several notches higher with the launch of GIGAnet

In a demonstrative indication of its commitment to customers, Vi has embarked on a unique customer engagement drive. With the objective of gaining definite feedback from customers on their new network – GIGAnet, Viis encouraging customers to reach out with their feedback through the Vi App. There are exciting and assured delights in the form of great benefits being offered for every feedback received.

Under the new customer engagement drive, new and existing Viusers stand to get huge delights by simply sharing their feedback on their network experience.

Inviting all mobile phone users and aspirants to join Vi, Avneesh Khosla- Marketing Director, Vodafone Idea Limited, said “We understand the importance of a strong and seamless network in today’s context where consumers are spending a lot more time on the Internet than ever before. We launched Viwith the promise of helping customers move ahead in life, for a better today and a brighter tomorrow. Taking another step in that direction, we have announced GIGAnet, the stronger and most modern 4G network in the country that enables a seamless, 24x7 high speed 4G connectivity to our customers and helps them thrive. Today, with the launch of this program, we want to invite one and all to come and experience our network and give us their valuable feedback and also get rewarded with great delights in the process. We encourage all our consumers to take part in this program.”

How to participate and get assured delights

For Existing Users

For New Users

Open the Vi App

Locate the banner& give your feedback

Delight benefit will be confirmed on App post rating

Switch to Vi.

Download Vi App from Play store or iOs

Create and log-in to your account

Locate the banner & give your feedback

Delight benefit will be confirmed on App post rating

Vi is committed to help every Indian move ahead in life, for a better today and a brighter tomorrow. It is for the new age and for the connected ecosystem. Vi is future ready and is committed to dynamically serve and enable a digital society to progress in life. In the months to come Vi will continuously unpack exciting possibilities for its customers.

About Vodafone Idea Limited

Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.

Tata Motors Delivers 51 Winger Ambulances to Zilla Parishad of Pune

 



* Ambulances to be used for transport of Covid positive patients

* Ceremonial handover to the Hon’ble Deputy Chief Minister of Maharashtra, Mr. Ajit Pawar

* Tata Winger BS6 ambulances are designed for patient transport, as per AIS 125 Part 1

Tata Motors, India’s largest commercial vehicle manufacturer, today delivered 51 Tata Winger Ambulances to the Zilla Parishad of Pune. The handover ceremony was graced by the Hon’ble Deputy Chief Minister of Maharashtra, Mr. Ajit Pawar, at Pune. The 51 Tata Winger Ambulances are a part of the larger order placed by the Zilla Parishad and will be deputed to the Gram Panchayats of Pune district to provide aid to COVID-19 patients. Tata Motors won the bid for the order under the Government e-Marketplace, and the vehicles are designed for patient transport as per AIS 125 Part 1. Dignitaries from Zilla Parishad of Pune and Tata Motors were present at the venue during the handover ceremony.

Speaking on the occasion, Mr. Vinay Pathak, Vice President, Product Line, SCV, Tata Motors, said, “The Tata Winger platform is a versatile one and is perfectly suited for several applications. It is one of the most successful ambulance platform in the country and has helped save thousands of lifes till date. In the BS6 form, it has enhanced value-adds that make it the ideal vehicle for patient transportation. Tata Motors stands together with the country in its endeavor to fight COVID-19 and we are determined to support the government in providing better and quicker healthcare to all.”

The Tata Winger BS6 Ambulances delivered to the Zilla Parishad of Pune are specially adapted to keep the driver safe, with the addition of driver partition. The Tata Winger, with its flat torque curve that enable fewer gear shifts, gear shift indicator and ECO switch helps in achieving the highest fuel efficiency, and its monocoque chassis aids in smoother patient transportation and makes it easily maneuverable through the narrow streets.

About Tata Motors

Tata Motors Limited (NYSE: TTM; BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 44 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups, trucks and buses. Part of the USD 110 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. It has operations in India, the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 134 subsidiaries, associate companies and joint ventures, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.

With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers, fuelled by state of the art design and R&D centres located in India, UK, US, Italy and South Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.

Ather Energy unveils Series1, the collectors’ Edition of the Ather 450X


One of India’s first completely indigenous intelligent electric vehicle manufacturers, Ather Energy, today unveiled the much-awaited collector’s edition of the Ather 450X, called Series1. This limited-edition scooter is available only to those Ather Energy enthusiasts who pre-ordered the scooter before the national launch of the Ather 450X on January 28th, 2020.  Series1 has been conceptualized and designed to celebrate the amplified performance of the Ather 450X - its best-in-class power, torque, acceleration and it's light hybrid aluminum frame chassis by using premium color & finish, and a first for Indian roads, a vehicle with translucent panels.

As a design led manufacturer, building Make in India products, the truly special feature of Series1 are the translucent panels in the rear, that offer a peek inside the scooter. This will be the first for an Indian OEM to offer tinted translucent panels that allow one to see the ‘insides’ of the scooter. Ather’s distinct cast aluminum chassis is visible under the seat and the trellis frame which has been a unique aspect of the Ather scooters. The Series1 edition of the scooter celebrates the engineering, tech prowess, and the performance of the Ather 450 product line.

Starkly different from the existing range of colors (grey, white, mint green), the Series1 comes with a high-gloss metallic black body color combined with accents of red. These signature colors also feature on the 7” touchscreen dashboard of the Series1 scooters, with a special intro screen and subtle hints of red in the UI designed for the scooters.

The Series1 edition will have a 6 kW PMSM electric motor which gets its energy from a 2.9 kWh lithium-ion battery, like the standard Ather 450X. It will also have the same set of riding modes - Eco, Ride, Sport, and a high-performance 'Warp' mode. According to internal tests, the 0-40 kmph acceleration time of just 3.3 seconds, makes the Ather 450X one of the quickest electric scooters in the 125cc performance categories in India.

Deliveries of Series1 will begin by November 2020 in all 11 cities - Bangalore, Chennai, Hyderabad, Kochi, Coimbatore, Kozhikode, Mumbai, Delhi NCR, Pune, Ahmedabad, Kozhikode, and Kolkata. Consumers who pre-ordered the Ather 450X before 28th of January 2020 are eligible to opt for Series1. The initial batches of Series1 scooters will ship out with black panels and will be upgraded to the translucent panels in May 2021.

Quote by Tarun Mehta, CEO, and Co-founder of Ather Energy

“Like all our scooters, the Series1 is built from scratch and we hope our community loves it as much as we loved building it. Building automotive grade translucent panels is tricky and I am super excited that Ather is bringing them out for the first time ever with Series1.The teams have been working on it for months and despite the lockdown have been able to produce something truly fantastic.”

About Ather Energy

Ather Energy, one of India’s first intelligent electric vehicle manufacturers was founded in 2013 by IIT Madras alumni, Tarun Mehta, and Swapnil Jain. It is backed by the founders of Flipkart -Sachin Bansal & Binny Bansal- Hero Motocorp and Tiger Global. Ather Energy launched India’s first truly intelligent, electric scooter - Ather 450 in 2018, followed by their new flagship offering Ather 450X in 2020. Ather has also installed a comprehensive public charging network, Ather Grid, designed and built in India. With 38 charging points in Bengaluru and 14 charging points in Chennai, Ather Grid is one of the largest fast-charging networks for electric vehicles in the country. The company’s product line has won 30 awards in design, automotive and technology categories. With over 60 Indian and international patent applications, 109 trademarks and 118 Indian and International design registrations to its name, Ather Energy aims to provide consumers with the best possible ownership experience. Ather Energy currently operates in Bengaluru and Chennai and in 2020 will expand to 9 more cities including Delhi NCR, Mumbai, Pune & Hyderabad.

Friday, September 25, 2020

10 Winners, 10 Lacs, Everyday Through The Season On SonyLIV’s KBC Play Along Heightens Consumer Delight with KBC 12


SonyLIV makes staying-at-home rewarding with an unprecedented offering of ‘Har Din 10 Lakhpati’ under ‘KBC Play Along’. As the most awaited reality show makes a grand comeback, SonyLIV takes audience engagement notches higher with this innovative extension. This season KBC Play Along’ is aimed at rewarding the Aam aadmi like never before.

A crowd puller since its inception in 2018, ‘KBC Play Along’ registered more than 8 million users (1 billion interactions) on the platform last year. This season, SonyLIV takes the excitement notches higher by upgrading it to ‘Har Din 10 Lakhpati’, where 10 winners across India will stand a chance to win 1 lac each every day through the season. SonyLIV also adds on the feature of playing in teams this year. With this, users can invite their friends and family and form their own teams. The team score will be the total sum of the Individual players’ scores and the top-scoring team will win 1 lakh prize money every day. There is also the chance for referrals. A user can invite/refer friends and family to win additional points and earn a free subscription to SonyLIV for themselves.

Adding further excitement to the competition are the numerous prizes like a Car, Television set, Mobile phones, Bluetooth speakers amongst various electronics and gift cards that the users stand to win through the season.KBC has always been a beacon of encouragement. In times like these, KBC Play Along is excited to offer moments of happiness to its users by winning big from the comfort of their homes. 

Time to brush up your knowledge and log in to SonyLIV starting 28th September at 9PM for KBC Play Along.

Comments:

Aman Srivastava, Head – Marketing, Digital Business

“From the first ever digital auditions on SonyLIV to a resounding response online, this has been a year of innovations for Kaun Banega Crorepati. Our new feature ‘Har Din 10 Lakhpati’ is an extension in that direction to build the momentum around KBC Play Along and make winners out of our viewers. By gratifying 10 lakhpatis everyday, we not only intend to reward viewers sitting at home and expand winners’ numbers but also cater to aspirations of countless Indians for participating in India’s biggest reality game show.”

Amogh Dusad, Programming and New Initiatives, Digital Business

“KBC Play Along this year brings together an interesting blend of the existing and the new. While we retain the magic of the game, we are also bringing alive new features like Teams to add another dimension to user experience and take second screen engagement to a new level. Therefore, to innovate further, this season with ‘Har Din 10 Lakhpati’ we are aiming to gratify the fans of KBC and turn home seats into hot seats.”

OYO Launches One-Stop Travel Assistance; Ties Up With SRL Diagnostics, Indus Health Plus and 1mg for Stress-Free Travel


* The OYO app will feature a dedicated section on state-wise travel guidelines and provide access to COVID-19 testing

As the country opens up slowly, Indians are increasingly aspiring to step out and explore new destinations that are closer to home or a short drive away. With the country’s intent to travel strengthening, OYO’s consumer use cases showcase that approximately 80% of consumers planning to travel are searching for sanitised stays, while 46% seek regulation-related information during their decision-making process.

Understanding this specific consumer concern, to make the decision-making process informative and seamless, OYO Hotels & Homes, the world’s leading hospitality chain has launched a one-stop solution for all travel-related assistance on the OYO app in India. This dedicated section gives users access to comprehensive state-wise travel guidelines including E- Pass/Entry registration requirement, visibility to restrictions while booking a hotel, and quarantine requirements.

Taking this a step further, OYO will also provide COVID-19 testing assistance to consumers on its app, in partnership with SRL Diagnostics, 1mg, and Indus Health Plus who will enable tests through ICMR approved pathology labs. This will ensure complete ease of mind to consumers while planning their future travels.

Once the consumer books an OYO hotel or home for a destination that mandates the traveller to carry a COVID-19 Negative Certificate, they will receive an auto-call back option from a trusted pathology lab for the COVID-19 test.

Commenting on the developments, Rohit Kapoor, CEO, India & South Asia, OYO said, “As they say, there’s no rainbow without a little rain. We at OYO, truly believe in this philosophy, and tough days do help us emerge stronger. Throughout the pandemic, we’ve worked round the clock to lay the groundwork to make OYO the consumer’s first choice when they think about travelling again, safely. Our senior leaders have personally spoken with nearly 2000+ consumers to understand their aspirations and worries, their concerns, and their requirements. We take feedback from our consumers very seriously and build solutions to ensure their experience is nothing short of pleasant. We hope with our efforts to ensure a seamless and informative planning process for consumers looking to travel safely, we can contribute to their journeys from the very beginning, and in turn, contribute to the robust return of India’s tourism ecosystem.”

He added, “02nd October long weekend is just around the corner and we believe our partnership with trusted pathology labs like SRL Diagnostics, Indus Health Plus and 1mg will bring a sense of ease to our customers who are planning their travels. On that note, safe travels everyone!”

Commenting on the association with OYO, Mr. Anand K, Chief Executive Officer (CEO), SRL Diagnostics said, “We are delighted to partner with OYO to enable people to travel safely and with peace of mind. With the country gradually opening up and the government allowing further relaxation in interstate travel, we advise the people of our country to follow preventive measures and plan their trip in a manner that reduces the risk of exposure to Covid-19. Following COVID-19 testing protocols remains an imperative step in this direction and we aim to contribute and make the journey safer for the people.”

Commenting on the partnership with OYO, Mr. Amol Naikawadi, Joint Managing Director, Indus Health Plus said, “Our organization has always put its best foot forward when it comes to prevention. With this partnership, we are creating a convenient platform for people to plan their travel in a safe and healthy manner. As the rules for interstate travel become more relaxed, the travel will become more frequent. Therefore, we advise travellers to follow proper preventive measures related to COVID-19 testing while planning their trip.” 

Mr. Ankur Gigras, Vice President Diagnostics at 1mg shares, “1mg’s vision has always been to make affordable healthcare available at a customer’s doorstep. We are excited to partner with OYO and bring our superlative technology-led diagnostics service to customers looking to travel. Using 1mg’s services customers can connect with doctors easily, get tested at home and receive their reports online thus being able to plan their travel while staying informed and safe at all times.

Given the reality around COVID-19, leisure travel took a backseat to business or essential travel in the past couple of months, leaving little room for recovery of predominantly tourist destinations. However, on the brighter side, with each unlocking phase and the reopening of states, there’s a positive upswing for consumers aspiring to travel in the next three months. As per OYO’s consumer use cases, 56% of consumers will be travelling for leisure while 43% would travel for business. When asked about their next travel destination, most respondents opted for Kerala, Goa, Himachal Pradesh, Uttarakhand, and Rajasthan. Amongst these, 45% of leisure travelers would prefer hill stations like Shimla, Mussoorie while the remaining 55% of leisure travelers would prefer non-hill station destinations like Goa, Agra, and Jaipur.

Recently, OYO crossed the 50 million app downloads mark, with India leading with the most downloads followed by Indonesia, Malaysia, the USA, and Brazil. Across India, the top five cities with the most downloads include New Delhi, Pune, Kolkata, Lucknow and Hyderabad. Interestingly, in 2020, on average, the company witnessed 32 app installs per minute.

Garmin’s New Solar-Powered Smartwatches Are Equipped with Unprecedented Battery Life and Specialized Activities

 


Now push your limits with:

* New Instinct® and fÄ“nix® series 

* Revolutionary solar charging technology which enhance battery optimization

* New Added sports activities like: Indoor Climbing, Fishing, MTB Dynamics to break convention

* Solar conversion rate up to five times higher than the industry standard

* Supports various features such as heart rate, GPS, multiple sensors, body battery and much more

Clocking on the success of the patented solar charging technology in fÄ“nix 6X Pro Solar last year, Garmin India, a unit of Garmin Ltd. (NASDAQ: GRMN), today expanded its portfolio of solar-powered smartwatches with the launch of all-new  Instinct Solar, fÄ“nix 6 Pro Solar.

Designed and built to accompany the enthusiasts to ‘Do What They Love Longer’, the new solar-powered smartwatches utilizes solar energy output to support various smartwatch functions like wrist-based heart rate, Pulse Ox, Body Battery, advanced sleep monitoring, stress tracking, giving health insights to users. 

With these smartwatches, fitness enthusiasts can continue their fitness regimes with the new pre-loaded sports activities like  indoor climbing, fishing, mountain biking along with other activities including as running, swimming, yoga, golf, Pilates, etc, pushing them to explore new challenges.

Garmin’s multisport GPS smartwatches have been the leading choice for fitness enthusiasts and adventurers. Now with the proprietary breakthrough solar charging technology, allowing users to “Do What They Love Longer” through significantly increased battery life and new purpose-built functionality including surf, mountain biking and climbing activities.

Introducing the new solar-powered, feature-loaded smartwatch series, Mr. Ali Rizvi, Director, Garmin India said, “Garmin’s multisport GPS watches are the choice for athletes and adventurers willing to push themselves through the next mile or over the next mountain. Using our solar capabilities, the new Instinct and fÄ“nix 6 solar watches provide extraordinary battery life and give customers the ability to follow their passion to the sunset and further. The Instinct solar and fÄ“nix 6 Solar Series will help users to push their limits with enhanced features and exceptional battery life.”

Garmin has invested in over 30 patents that utilizes sophisticated technology to design a one-of-a-kind solar panel - Power GlassTM , made up of an ultra-thin multilayer structure which allows for continuous solar charging even when the panel is partially covered, extending the battery life of the smartwatch in all modes in the Power Manager feature. The improved power capacity allows users to enjoy their outdoor activities for longer periods of time.

Instinct Solar for the rugged, outdoor enthusiast

Garmin has incorporated the solar lens technology into its Instinct range of outdoor multisport watches to cater to the outdoor enthusiast. With the Power Manager feature, users can toggle to the Battery Saver mode to enjoy unlimited battery life on the Instinct Solar and Instinct Solar – Camo Edition.

In addition to Instinct’s list of outdoor activity and health tracking features, Instinct Solar series now also includes the Body Battery feature which analyzes heart rate variability, stress level, sleep quality and activity data to determine overall energy levels. Another newly added feature is the Pulse Ox (SpO2)2, a technology which measures blood oxygen saturation – a useful health indicator to monitor during this time of pandemic as the COVID-19 virus can lead to pneumonia infection in which the lung's air sacs are filled with fluid, leading to a drop in blood oxygen level. A sudden drop in SpO2 levels may indicate an early onset of symptoms.

The Instinct Solar series boasts up to 24 days in smartwatch mode indoors and more than 50 days with sufficient solar exposure. Users can make these battery-extending changes on the fly through Instinct Solar’s incorporation of Power Manager.

Immersive Technology to Reimagine Online Shopping Experience and Increase Consumer Purchasing Confidence



Consumers are at a tipping point for immersive experiences in digital commerce found new global research released today from Accenture (NYSE: ACN). The report reveals immersive technologies such as augmented and virtual reality and 3D content can enhance consumer purchasing confidence and increase online sales.

Produced by Accenture Interactive and based on a survey of more than 3,000 consumers across North America, Europe and Asia-Pacific, the report — “Try It. Trust It. Buy It.” — notes that the recent impact of COVID-19 has drastically shifted consumer behavior, with shoppers now embracing new immersive technologies related to online shopping. In fact, 47% of consumers said these technologies make them feel connected with products.

The report suggests that as companies increase their focus on these technologies — 64% of leading consumer brands are starting to invest in augmented reality, virtual reality, 3D content and 360-degree video — they should shift their thinking from investing in one-off experiences to driving scale and efficiency to these experiences. In fact, the research found that immersive experiences can boost consumer confidence in an online purchase by 4% globally.

Anurag Gupta, Managing Director and Lead - Strategy & Consulting, Accenture in India said, “The uptake of digital commerce in India has been accelerated by the pandemic and Indian consumers are now buying products across more categories online, providing brands a unique opportunity. Digital technologies such as conversational artificial intelligence (AI), augmented reality (AR), 3D content and virtual reality (VR) can help brands create immersive experiences throughout the customer’s digital journey from awareness to engagement and finally commerce, driving online sales in innovative and affordable ways.”

The research found that consumers are ready for a revamped online shopping experience, with nearly half (47%) saying they would pay extra for a product if they could customize it or personalize it using immersive technologies. The study also found that consumers are open to purchasing more big-ticket items, such as cars and luxury goods, online.

Consumers also see immersive technologies as foundational for online shopping experiences in the future. For instance, three in five consumers (61%) said they would be more likely to buy from a brand that uses immersive technologies.

Among some of the report’s other findings:

More than half (48%) of consumers would better remember brands that regularly engage them with immersive technologies.

More than half (47%) of consumers said they are likely to engage with a product using immersive technologies if it provides personalized recommendations to suit their needs.​

Methodology

Accenture Interactive surveyed 3,087 consumers across North America, Europe and the Asia Pacific region who relied on immersive technologies to evaluate and/or purchase a product and/or service online over the previous six months.

About Accenture

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We combine unmatched experience and specialized capabilities across more than 40 industries — powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. With 506,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises. 

Accenture Interactive is reimagining business through experience. We drive sustainable growth by creating meaningful experiences that live at the intersection of purpose and innovation. By connecting deep human and business insights with the possibilities of technology, we design, build, communicate and run experiences that make lives easier, more productive and rewarding. Accenture Interactive is ranked the world’s largest digital agency by Ad Age and has been named a Most Innovative Company by Fast Company. 

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