Sharekhan Just Went Bollywood! Launches MoneyFLIX, World’s First Financial Movies Platform

Sharekhan Education, a separate entity under Sharekhan, one of the largest brokerage houses in India, has unveiled its maiden edutainment platform - MoneyFLIX - to lead a digital revolution in financial education in the country.

Catering to both, the digitally native millennials and the not so millennial, the platform will offer financial modules with a generous sprinkle of entertainment that aims to keep viewers engaged and hooked. Learning through entertainment and stories is not an entirely novel concept. In fact, it has been part of our tradition for ages, in the form of epics, fables and parables, driving home key values. Teaching consumers about money through ‘edutainment’ seems like an effective way to demystify a complicated subject by using compelling and familiar concepts.

MoneyFLIX’s purpose is to educate and help both, new to market and experienced investors & traders to better understand finance and consequently enable them to better take advantage of financial market opportunities. 

To start with, the platform already has nearly 100 videos ranging from being as small as 5 minutes in duration to almost up to 30 minutes in duration and this number is set to double within the first year itself. These movies cover topics from the simplest Investing principles all the way upto complex trading strategies in a bollywood styled manner.

Embedded with key features such as subtitling in local languages, the ability to capture voice notes on the go & easy references to important points by the click of a button, this state of the art edutainment platform has many technology offerings and thus expects to improve learning and retention.

On the occasion, Rahul Ghose who heads MoneyFLIX said: “The integration of technology in the financial services industry has been radical in uplifting customer experience. However efforts towards literacy have often been complex and hence, the idea was to create content that even millennials resonate with.

This is a significant step that emboldens the ideology and commitment to empower retail investors in the market. This new digital-first endeavour would help us take investing and trading education to even the remotest parts of the country.”

MoneyFLIX ’s yearly subscription for the platform will be at a special price of Rs 1,990+G.S.T. and the monthly subscription will be at Rs 990+G.S.T. Subscribers will have access to the entire premium content of the platform as well as access to 10min video snippets on fundamentals of trending companies, called MoneyFLIX Bytes. MoneyFLIX has ensured something for everybody - anyone who walks through the site will get to enjoy and learn from a vast pool of free movies and tutorials on Trading and investing.

MoneyFLIX APP is available on Google PlayStore.

iOS – App to be released in the end of the year

About Sharekhan Education:

Started over a decade back in the year 2010, our unique approach towards professional financial education helps create a distinctive learning platform for traders as well as investors and help them learn the skills necessary to trade and invest confidently like the professionals. Over the course of the last decade we had over 100,000 people from various walks of life who have attended our workshops and have trained more than 17000 people across the country.

We set up our first education center in Mumbai and since then we have expanded to 6 locations across the country namely, Bangalore, Ahmedabad, Hyderabad, Chennai and New Delhi with traders & investors having experienced our unique hands-on education across the country. Our courses cover a spectrum of trading styles and asset classes. One can learn Short Term Trading, Swing Trading, Position Trading & Pro active Investing, using an array of asset classes namely stocks, options, futures and currencies.

About Sharekhan  

Sharekhan has been founded in 2000 and is a full subsidiary of BNP Paribas, a leading European banking institution. Sharekhan services more than 20 lakh clients aggregating more than 45,848 Cr of assets*, operates via 142 branches all over India and more than 3050 franchisees. It provides equity & derivatives execution, DP services, Portfolio Management, Mutual Funds & Corporate Deposits. Sharekhan executes on average more than 8 lakh trades/day** and performed more than 170 CR trades since inception.

*AUM as of 30th June 2020

**Trades as average in Q1 of 2020

Will Twitter permit ads on website?

Twitter, the fastgrowing microblogging site now seeking ways to make money, expanded its terms for users to allow advertisers to reach the site’s more than 45 million monthly visitors.

Twitter, that lets people send an unlimited number of 140-character messages, is just now beginning to ramp up efforts to monetize, or gain revenue from, its popular site.

On Thursday, it revised its “terms of service” to specify that it may run ads. “We leave the door open for advertising. We’d like to keep our options open, as we’ve said before,” founder Biz Stone wrote on Twitter's official blog.

Advertising revenue is the time-honored way for websites to generate revenue while remaining free for users. Explosive growth in social networking is attracting interest: worldwide unique visitors to Twitter’s site reached 44.5 million in June, up 15-fold year-over-year.

Agencies

Check out the dirtiest web sites of summer 2009

Security vendor, Symantec has identified the "Dirtiest Web Sites of summer 2009", the 100 sites with the most threats detected by site ratings service Norton Safe Web as of August 2009. These sites represent the "worst of the worst" based on the number of threats.

While nearly 48 percent of the sites feature adult content, the remainder of the sites is dedicated to varying subject matters, like deer hunting, catering, legal services and buying electronics. Malware is the most common threat, followed by security risks and browser exploits. Even a simple visit to these sites without downloading or clicking on anything in particular can be risky. Some of the sites listed include, 17ebook.com, divineenterprises.net, magic4you.nu gardensrestaurantandcatering.com and fantasticfilms.ru.

The report states that there has been an increase in the number of online threats that are constantly evolving, as cybercriminals look for new ways to target money, identity and assets. Rowan Trollope, Senior Vice President, Consumer Business Unit, Symantec says, "Norton Safe Web provides visual ratings that let consumers know about potential risks before visiting a site. Armed with this information, consumers are empowered to make informed decisions about which sites to visit."

The average number of threats per malicious site rated by Norton Safe Web is 23. The average number of threats on the Dirtiest Web Sites list is a staggering 18,000 per site. In fact, 40 of the 100 dirtiest Web Sites have more than 20,000 threats per site. Nearly 75 percent of sites on the list have distributed malware for more than six months. Norton Safe Web crawls the Web and performs analysis of millions of sites, and benefits from a network of more than 20 million Norton Community Watch members that automatically submit suspicious URLs for analysis in real-time.

Agencies

Suspected money laundering made record in 2008:Swiss govt

Switzerland, on the 'grey list' of tax havens, saw a surge in suspected activities related to money laundering in 2008, with assets worth Switzerland an all-time high $ 1.65 billion involved in them.

After the world's top 20 economies resolved to crack down on tax havens worldwide at a meeting here last week, the Organisation for Economic Cooperation and Development (OECD) named Switzerland among countries not having substantially implemented international tax standards.

This classification put Switzerland on the 'grey list' of tax havens, but Switzerland reacted sharply to such descriptions and said it was not actually a 'tax haven'.

However, the Swiss Federal Department of Justice and Police (FDJP) has said in a report that the number of Suspicious Activity Reports (SARs) in connection with money laundering jumped from 795 in 2007 to 851 last year.

This included nine related to suspected terror financing and involved assets worth over one million Swiss francs ($ 884,600).

"The increase was due mainly to the greater volume of reports from the banking sector, which reached a new record high. The total value of assets involved doubled to reach an all-time high of CHF 1.87 billion Swiss francs ($ 1.65 bn)," the FDJP said in a statement.

In 2008, the Money Laundering Reporting Office Switzerland (MROS) received 851 SARs, with nearly 67 per cent of them coming from the banking sector. Among them, most were related to investment fraud.

The statement noted that third on the list of offences was bribery related to individual corruption, which, due to their complexity involving numerous businesses, generated several SARs.

"Although the acts of corruption took place abroad, the suspected bribe money was deposited in Switzerland," it added.

Interestingly, Opposition parties in India have said that assets worth about $ 1.5 trillion are stashed away in Swiss banks by Indian citizens.

The FDJP said that in the CHF 1.87 billion, three SARs totalling CHF 700 million ($ 620.5 million) are involved. Among them, two cases involved fraud while the other one was related to corruption.

This included a single report involving an asset value of 942,000 Swiss francs ($ 834,999) and the case was forwarded to the appropriate prosecuting authority, which subsequently dismissed the case.

"None of the incoming SARs relating to terrorist financing was based on the State Secretariat for Economic Affair's so-called Taliban Regulations.

"All but one SAR with an unclear economic background were based on information received from third parties (press reports, information from third persons or prosecuting authorities) indicating possible terrorist involvement.

"After careful scrutiny, MROS forwarded seven of the nine SARs to the Office of the Attorney General of Switzerland, which has in the meantime dismissed or suspended three of the cases. Four cases are pending," the statement noted.

Agencies