EatFit, India’s largest healthy food platform housed under Curefoods - a leading Indian cloud kitchen player, announced an exclusive partnership with Moderate, a pioneer in lifestyle nutritional products. Through the collaboration, EatFit will distribute Moderate’s innovative products, including the highly acclaimed Moderate - Carb, Calorie & Sugar Cutter and Moderate-Happy Gut Probiotic Powder, through its platforms and affiliated brands.
With this strategic partnership, Moderate’s cutting-edge nutritional solutions will be available on EatFit, HRX by EatFit, and Great Indian Khichdi, across all locations serviced by EatFit on Swiggy and Zomato. This enables Moderate’s products to penetrate further among health-conscious consumers across India. Moderate-Carb Cutter and Moderate - Happy Gut Probiotic Powder are designed to support overall health and wellness, catering to various dietary needs and preferences.
Ankit Nagori, Founder, Curefoods, said, “This partnership represents a significant step forward in making nutritional products more accessible to consumers across India. By combining EatFit’s extensive reach with Moderate’s innovative products, this collaboration is set to make a substantial impact on the health and wellness of many. Together, we strive to create a positive impact in the lives of our customers.”
Moderate's products have been clinically tested and validated by leading institutions, including All India Institute Of Medical Sciences (AIIMS), to ensure their efficacy and safety. The first of its kind in India, Moderate-Carb, Sugar & Calorie Cutter is a 100% plant extract blend that blocks up to 40% of calories derived from complex carbohydrates and processed sugars and reduces hunger pangs & cravings by keeping blood sugar levels balanced without excessive post-meal spikes and crashes while promoting satiety. The Moderate-Happy Gut Probiotic Powder contains the world's most researched and clinically validated strains, proven to aid gut health, metabolic health, weight management, and overall digestive health.
Dr. Lalitha Palle, Co-Founder of Moderate, said, "We are thrilled to partner with EatFit, a leader in healthy food delivery, to offer our clinically tested nutritional products to a wider audience. This collaboration aligns with our mission to provide innovative, science-backed solutions that support overall health and wellness."
Moderate products are recommended for individuals aged 18 and above. Pregnant or nursing women, individuals with chronic health conditions like renal or hepatic insufficiency or those using heavy diabetic medication, are advised to consult a healthcare professional before using these products.
About EatFit
EatFit is one of India’s largest healthy food platforms housed under Curefoods - a leading Indian cloud kitchen player. The company serves a wide range of bold & fun food options while retaining the honest, clean, and healthy aspect that EatFit has been known for since 2017. EatFit currently operates 150 cloud kitchens. Headed by Ankit Nagori, co-founder of Curefit, EatFit aims to expand the reach and acceptance of healthy food across the nation. At its core, the company is all about making healthy food fun, delicious and honestly Indian. In 2020, EatFit was hived off as a separate entity from Curefit. Since then, it has been operating under the umbrella of Curefoods, to capitalise on India’s growing cloud kitchen segment.
About Moderate
Moderate is a doctor-founded brand dedicated to offering nutritional products that are rigorously tested and validated to ensure optimal health benefits. Their flagship products, the Moderate-Carb Cutter and Moderate-Happy Gut Probiotic Powder, have been developed using the latest scientific research to support various aspects of health and wellness.
No comments:
Post a Comment