Friday, February 10, 2023

realme Launches 10 Pro 5G Coca-Cola® Edition In India At INR 20,999


* realme 10 Pro 5G Coca-Cola Edition aligns with the values of both realme and Coca-Cola, representing a shared commitment to delivering innovative and high-quality products to the customers for an enjoyable experience

* The Coca-Cola inspired limited edition hosts Red & Black collision and features a customized UI system from the lock screen to the dynamic charging effect which is all designed based on Coke® red and Coca-Cola’s bubble element

* realme 10 Pro 5G Coca-Cola Edition features the segment-leading Snapdragon 695 5G processor, a 5000mAh massive battery, and 108MP ProLight Camera, and is available to consumers for INR 20,999. It provides 8GB+8GB dynamic RAM. The first sale of realme 10 Pro 5G Coca-Cola Edition will begin on 14th February, 12.00 noon onwards across realme.com, Flipkart & selected stores near you.

New Delhi, India, 10th February 2023 – The most trusted smartphone brand, realme, has partnered with the global iconic soft drink brand, Coca-Cola®, to create the most stunning smartphone, the realme 10 Pro 5G Coca-Cola Edition. The limited edition smartphone comes in an 8+128GB variant priced at INR 20,999. This partnership brings technology and lifestyle together to create a seamless and fun experience for customers.

Commenting on the collaboration, Mr. Madhav Sheth, CEO, realme India, VP, realme, and President, realme International Business Group said, “At realme, we constantly endeavor to explore new ways to offer unique and leap forward experiences to our users, and our collaboration with Coca-Cola is yet another step in that direction. Over the years, both brands have worked towards a common goal to bring positivity and joy while creating value and a positive impact on the lives of people. Our latest offering realme 10 Pro 5G Coca-Cola Edition reflects on the ethos of both brands and is a true design and functionality marvel made available at an accessible cost. We are optimistic that this collaboration will help both to reach new markets and provide our users with new and unique opportunities and experiences.”

The smartphone’s rear design is inspired by Coca-Cola’s classic elements from the Red&Black collision. Three black and seven red points highlight the Coca-Cola logo in the 70/30 asymmetrical back design. Coke® red gives a positive and vigorous vibe that goes well with the lifestyle of the youth. The cropped Coca-Cola logo adds a fresh appeal to the smartphone experience with a unique twist on a classic logo. The matte imitation metal process gives the feel of brushed aluminum and also makes it scratch and fingerprint-resistant.

The smartphone comes with a customized UI system, from the lock screen to the dynamic charging effect, which is all designed based on Coke® red and Coca-Cola’s bubble element, bringing extra cheer to each moment for consumers. Besides, ringtones are customized to provide more interesting details, such as the Coca-Cola ringtone and the sound of fizzing liquid bubbles. The APP icons are designed based on Coke® red and the real image of the real goods.

In terms of performance, realme 10 Pro 5G Coca-Cola Edition features the segment-leading Snapdragon 695 5G processor, a 5000mAh massive battery, and 108MP ProLight Camera. The camera comes with the updated Street Photography Mode 3.0. Users can experience different city filters based on their geographical locations. The 80s Cola Filters is a true blast from the past with a special edition shutter sound. When taking a photo, it sounds like opening a real Coke.

Other new features include Super Group Portrait and One Take to improve the imaging experience. Moreover, it provides 8GB+8GB dynamic RAM and up to 1TB of external memory, so consumers can hold on to more memories.

*For review guidelines of realme 10 Pro series 5G Coca-Cola Edition, please refer here: Link

*Product Images of the realme 10 Pro  5G Coca-Cola Edition can be viewed/downloaded here: Link

About realme

realme is a technology brand that specializes in providing technology products with a comprehensive superior experience for global users. The brand was officially established on May 4th, 2018 by its founders Madhav Sheth and Sky Li in India, together with a young and strong team that has rich experience in the smartphone industry. Committed to creating a smart, connected and trendy lifestyle for the youth, we democratize cutting-edge technology to provide the best technology products in each price segment.

As per the Counterpoint Q4 2022 report, realme was the fourth-largest smartphone brand in India in 2022. The brand has 160 mn global customers, including 70 million+ customers in India.

realme has introduced a new marketing strategy consisting of cultivating marketing, eCommerce and simply better strategy. With the marketing cultivation strategy, realme is building local teams to use their experience to make engagement more local to the users. In eCommerce, realme is closely working with existing online partners and will be exploring more opportunities with leading eCommerce platforms to expand its reach across regions. In addition, the simply better strategy will continue to explore the future of tech and design with the GT series, and the Number series will focus on advanced tech innovation, making it more accessible to our consumers. For more information, visit www.realme.com/in/

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