Sunday, April 26, 2009

SAP Unviels Co-Innovation Lab in Bangalore

SAP AG formally launched its Co-Innovation Lab in Bangalore, the third such lab in the world by the company. The lab that started its operation in October last year, joins the league of similar labs in Palo Alto and Tokyo. "The main goal of this lab is to create a platform for collaboration between SAP and its customers and partners on solutions to different challenges in the industry", said Satyajit Singh Mecker, Senior Vice President, Global Ecosystem and Partner Group.

The SAP Co-Innovation Lab hosts a simulated heterogeneous datacenter, integrating hardware and software from SAP and other participating sponsors. "This lab is not like a R&D lab, but it is a real lab, where partners and customers can solve their problems by collaboration", said Satyajit.

Wipro Technologies, a SAP partner, was one of the first to benefit from this SAP initiative. An Insurance Claims Analytics solution was developed by Wipro by working on a platform that was developed in the SAP Co-Innovation Lab. Some of the other partners associated with the lab include Cisco, HP and Intel.

SAP India that now has over 3,800 customers with 2,900 SMEs in the list, wants to tap the potential in the Indian market by this collaborative effort. "India, especially Bangalore has been a region that has seen explosive growth and the global meltdown has not diminished its stature in the global market", said Dr. Axel Henning Saleck, Vice President and Head of the Global SAP Co-Innovation Labs.

"In 2006, SAP had announced a total investment of one billion dollar in India over 5 years and establishment of this lab is part of the investment", said Satyajit. According to Satyajit, the company sees tremendous potential in the Indian market in segments like information technology, engineering, construction, chemicals and automotive. "The current challenge that we see in India is to maintain a balance between customers and partners and keep the focus right", added Satyajit.

Agencies

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