The "In-Built Stabilizer" Myth: Why India’s Premium Smart TVs Face A Hidden Longevity Crisis

As the Indian television market shifts toward larger screens and sophisticated OLED and QLED technologies, a dangerous misconception is taking root among consumers, the myth of the "in-built stabilizer." While many modern sets claim to handle voltage variations, industry experts and performance data suggest that relying on internal electrical system alone may be significantly shortening the lifespan of India's most expensive home entertainment investments.

The SMPS Misunderstanding Modern Smart TVs utilize a Switch Mode Power Supply (SMPS) to convert AC power to DC. While efficient, the SMPS is a functional component, not a protective one. "Operational tolerance is often confused with operational safety," says a technical spokesperson from V-Guard Industries. "An SMPS can keep a TV running during a dip or surge, but it does so at a high internal cost. Sustained voltage stress leads to increased operating temperatures, which silently degrades sensitive components over time."

The Supply Grid Reality Despite infrastructure improvements, the electrical grid remains unpredictable. Urban areas face load imbalances from high-consumption appliances, while semi-urban regions deal with frequent "brownouts." When power returns after an outage, it often brings microsecond spikes high-voltage surges that can bypass standard internal circuits, leading to catastrophic board failure and expensive out-of-warranty repairs.

The Hidden Performance Decay

Beyond total failure, there is the issue of long-term output degradation. When internal components are repeatedly stressed by fluctuating voltage, the TV’s performance begins to wither before its time.

The Extended Warranty Trap

Many consumers forgo external protection, believing an extended warranty acts as a comprehensive safety net. However, warranties are reactive measures rather than preventative solutions. While they may cover certain repairs, they do not shield the television from the ongoing physical toll of electrical instability. Relying solely on a warranty policy often exposes consumers to fine-print exclusions regarding environmental or electrical damage, ultimately leaving them vulnerable to unexpected, exorbitant out-of-pocket repair costs when repeated voltage stress takes its toll.

Protecting the Premium Experience with Smart TVs now serving as the hub of the modern home, the financial stakes have never been higher. Extensive testing indicates that external stabilization isn't just about preventing a "pop" during a storm; it is about thermal management. By regulating the input, an external stabilizer ensures the SMPS operates at its intended temperature, effectively preserved the panel’s brilliance and the processor’s speed for years to come.

For the savvy Indian consumer, the message is clear: your premium TV deserves premium protection. 

GROHE Launches Arena Aqua Tiles: A Flush That Responds To Touch

* Where the flush becomes a touch: GROHE Silk Motion technology responds to the lightest contact — making force a thing of the past

* Personalised luxury: Two distinct designs and nine premium finishes, including Phantom Black and materials like Caesarstone quartz and glass

* Perfect Match: Seamlessly completes GROHE SPA fitting lines for elevated bathroom

To create a truly harmonious bathroom, every detail matters. While careful consideration is often given to matching faucets, shower systems and ceramics, one frequently overlooked and underestimated element is the flush plate. Yet when chosen with intention, it can significantly enhance the space’s overall design aesthetic. The GROHE Arena Aqua Tiles flush plates provide the perfect finishing touch to various GROHE SPA lines, blending luxury with exceptional functionality.

Available in nine exquisite finishes, ranging from Phantom Black to luxurious materials like marble and glass, they are the ideal complement to any color scheme. With two design options featuring a round and square push plate, GROHE Arena Aqua Tiles flawlessly coordinates with both rounded faucets like the GROHE Atrio line or more square designs such as the GROHE Allure collections.

The GROHE Aqua Intelligence® technology Silk Motion ensures a tactile experience as refined as GROHE Arena Aqua Tiles’ appearance. The push plate offers effortless, silky-smooth operation — no excessive pressure required. Immediately at the touch, a digital signal is activated inside the actuator module, initiating the internal mechanism with pressurised air that raises the pneumatic control valve and starts the water flow. Without any resistance, 112 components guide every millimetre of movement with precision, ensuring that the motion feels soft yet deliberate. The flush plate is battery-operated, with a mains-powered option also available. Additionally, the flush plates can be easily retrofitted to all existing GROHE cisterns. Elevating this element to a true design accent, GROHE Arena Aqua Tiles unites aesthetics and performance in any GROHE SPA bathroom.

Speaking on the launch, Priya Rustogi, Leader (Managing Director), India, LIXIL IMEA, said, “With GROHE, we set out to create bathrooms where every element, from the faucet to the shower, is held to the same standard of design and intelligence. GROHE Rapido shower system was a moment where we fundamentally changed how people experience water in the shower. GROHE Spa Arena Aqua Tiles is that same commitment applied to the flush plate, the one element in the bathroom that had, until now, never truly been reimagined. We are not talking about a cosmetic upgrade. The way people interact with this fixture changes today. A single touch replaces what was always a press, and that shift, small as it sounds, is the result of engineering that goes very deep. We are proud to bring this technology to India.”

GROHE Arena Aqua Tiles is part of GROHE SPA, the luxury sub-brand of GROHE. Rooted in the Latin philosophy of Salus Per Aquam , wellbeing through water, GROHE SPA reimagines the bathroom as a place for personal moments, quiet regeneration and bespoke design. Every product in the range is chosen with that intention. GROHE Arena Aqua Tiles is where that intention meets the wall.

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About GROHE

GROHE is a leading global brand for complete bathroom solutions and kitchen fittings. Since 2014 GROHE has been part of the strong brand portfolio of LIXIL, a manufacturer of pioneering water and housing products. In order to offer “Pure Freude an Wasser”, every product is based on the brand values of quality, technology, design and sustainability.

The brand offers life-enhancing product solutions as well as services with its dedicated portfolios GROHE QuickFix, GROHE Professional and its luxury sub-brand GROHE SPA. All cater to the specific needs of GROHE’s professional business partners and their differentiated target groups. With water at the core of its business, the brand contributes to LIXIL’s Impact Strategy with a resource-saving value chain: from CO2-neutral* production, the removal of unnecessary plastic in the product packaging, all the way to water- and energy-saving product technologies such as GROHE Everstream, a water-recirculating shower.

*includes CO2 compensation projects, more on green.grohe.com

About LIXIL

LIXIL (TSE Code 5938) makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high quality products that transform homes. But the LIXIL difference is how we do this; through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard, and TOSTEM. Approximately 53,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day. Learn more at www.lixil.com

India Gets First Approved Radioligand Therapy For Prostate Cancer

* Prostate cancer is a growing health challenge in India, with over 250,000 cases1 annually and more than half detected at advanced stages, underscoring the urgent need for earlier diagnosis and improved access to advanced treatment options.

* Radioligand therapy introduces a more targeted treatment approach with the potential to delay disease progression, support overall survival in defined settings, and improve quality of life for patients.

* Pluvicto is the country’s first regulatory authority approved radioligand therapy, marking a significant step forward in precision oncology for advanced prostate cancer.

* The launch of Pluvicto reflects Novartis’ continued commitment to bringing innovative, regulatory-approved therapies that are manufactured in Good Manufacturing Practice (GMP)-compliant facilities, reflecting high standards of quality and safety.

In a major advancement for cancer care in India, Novartis India announced the launch of Pluvicto(lutetium (177Lu) vipivotide tetraxetan), the country’s first regulatory authority approved radioligand therapy for eligible patients with Prostate-Specific Membrane Antigen (PSMA)-positive prostate cancer. Designed to precisely target prostate cancer cells while minimizing exposure to healthy tissues, Pluvicto introduces a new treatment approach for metastatic prostate cancer, a disease that continues to place a significant physical and emotional burden on patients and families across India.

The launch comes at a time when prostate cancer is emerging as one of India’s fastest-growing cancer burdens among men. Prostate cancer is now among the top three cancers affecting urban men in India, with nearly 250,000 cases1 every year. Approximately 50% of diagnosed patients3 present at a metastatic stage, where treatment becomes significantly more complex due to poorer prognosis, treatment-related side effects, and challenges in treatment sequencing.

Judith Love, Region Head Asia Pacific Middle East Africa, Novartis, said, “India is a priority market for Novartis, with growing momentum in precision oncology and advanced cancer care. The introduction of Pluvicto marks a meaningful step forward – bringing globally approved innovation closer to patients who need more targeted treatment options. What makes this launch especially impactful is not just the science, but the opportunity to expand access through India’s growing nuclear medicine infrastructure. We remain committed to enabling access to next-generation treatments, and I’m excited about the difference Pluvicto can make for patients in India.”

Amitabh Dube, Country President and Managing Director, Novartis India, said, “In India, a large proportion of prostate cancer patients continue to be diagnosed only after the disease has progressed to a metastatic stage, limiting treatment options and impacting quality of life. With the launch of Pluvicto, we are bringing a globally recognized radioligand therapy platform to India at a time when the need for precision oncology solutions is increasing rapidly. Beyond the therapy itself, our focus is on building long-term partnerships with hospitals and healthcare stakeholders to help strengthen access pathways, multidisciplinary collaboration, and readiness for the future of nuclear medicine in India.”

“India’s nuclear medicine ecosystem has expanded significantly over the past decade and today includes more than 250 nuclear medicine3 centres across the country. Novartis plans to collaborate with healthcare institutions, oncologists, nuclear medicine specialists, and hospital partners to support treatment readiness and multidisciplinary care pathways for eligible patients.”

“Pluvicto will be made available through select hospitals and nuclear medicine centres across India as part of Novartis’ partnership-led approach for bringing radioligand therapies to India. The company is also working with healthcare stakeholders to strengthen awareness, and infrastructure preparedness for precision oncology care.”

Yoga For A Cause: Bhartiya Mall Of Bengaluru Celebrates International Yoga Day While Supporting Burn Survivor Rehabilitation

In celebration of International Yoga Day, Bhartiya Mall of Bengaluru will host a special wellness-focused event in association with Young Indians, bringing together the community for a day of mindfulness, inclusivity and social impact.

This year's celebration goes beyond traditional yoga sessions by championing a meaningful cause supporting the rehabilitation of burn survivors. Through guided yoga experiences and community participation, the initiative aims to raise awareness around resilience, healing and inclusion.

Reinforcing its commitment to inclusivity, the celebration will also include a dedicated yoga session for differently abled people, creating a welcoming space where individuals of all abilities can experience the benefits of yoga and holistic wellness.

Adding to the experience, can shop for yoga and wellness products at the mall such as athleisure wear, meditation kits, wellness accessories and other lifestyle products that support everyday wellbeing.

The initiative reflects Bhartiya Mall of Bengaluru's vision of creating meaningful community experiences that go beyond retail by bringing together wellness, inclusivity and social responsibility under one roof.

As yoga continues to inspire healthier lifestyles and deeper human connections across the world, the celebration seeks to encourage individuals to embrace wellbeing while contributing to a larger purpose.

Event Details

Occasion: International Yoga Day 2026

Venue: Bhartiya Mall of Bengaluru

Partner: Young Indians

Date: 21st June I 7 AM - 8 AM

Reporting Time: 6:45 AM

Special Session: Empowering Yoga For The Differently Abled

BMS Link:

https://in.bookmyshow.com/events/yoga-for-all/ET00501356?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQPNTY3MDY3MzQzMzUyNDI3AAGnV19n6LlVMl6et452TpPoQ5HfTbk_favHKF3rkqeh2BEPstHRmYVQ7351Q54_aem_GBsB1EGJdMUH2cT23sJAsw

Godrej Enterprises Group Strengthens Customer-Centric Security With BIS – ER

* Certified Range of Smart Security Cameras and Compliant Security Experiences

* Launches Wi Fi and 4G-enabled cameras designed for seamless, reliable, and compliant security experiences

The Security Solutions business of Godrej Enterprises Group (GEG), India’s pioneer in security solutions, is strengthening its focus on delivering customer-centric, connected security experiences with the launch of its new portfolio of wi-fi and 4G-enabled surveillance cameras. This strategic expansion marks Godrej’s next phase of growth in India’s rapidly evolving organised surveillance market, driven by a strong focus on innovation, design, and integrated security experiences.

India’s surveillance market is undergoing a fundamental shift, from product-led adoption to experience-driven decision-making. Customers across residential, commercial, and institutional segments are increasingly seeking solutions that combine ease of use, reliability, data security, and regulatory compliance, along with seamless connectivity and control. This transition is accelerating demand for trusted, organised players that can deliver integrated, future-ready security solutions.

Commenting on the launch, Mr. Pushkar Gokhale, Business Head – Security Solutions, Godrej Enterprises Group, said:

"The cctv surveillance category in India is at a pivotal moment, with the market projected to reach over INR 1000 crore in the coming years. Customer expectations are evolving rapidly towards solutions that are intuitive, dependable, and secure. At Godrej, we see security not as a standalone product, but as an integrated experience that delivers convenience, control, and peace of mind. Importantly, there is a growing preference for trusted, Indian based manufactured solutions that offer greater assurance on quality, data security, and regulatory compliance. Our “Manufactured in India” portfolio reflects this shift, combining innovation, strong engineering, and adherence to global standards. This launch is a step forward in simplifying security for our customers while building a connected, future-ready security ecosystem.”

The newly launched portfolio features a comprehensive range of wifi & 4G CCTV cameras including indoor security camera & outdoor pan-tilt, dome and bullet cameras.

Designed with a deep understanding of diverse user needs, the range delivers flexible and uninterrupted monitoring across both urban and remote environments. While the wi-fi variants cater to connected homes and businesses, the 4G-enabled cameras including the smart cameras and solar camera ensure seamless surveillance in locations where broadband infrastructure is limited or unavailable, enabling users to stay connected anytime, anywhere.

Manufactured in India and certified under BIS-ER standards, the portfolio underscores Godrej’s commitment to quality, data security, compliance, and customer trust. More importantly, the launch reflects the company’s evolution from standalone products to a holistic connected security ecosystem, where intelligent surveillance enhances usability, accessibility, and overall customer experience.

By bringing together trusted Technology & Engineering, local manufacturing, and customer-first design approach, Godrej Enterprises Group aims to redefine how security is experienced, making it more intuitive, reliable, and aligned with the needs of a connected world. As demand for secure, compliant, and easy-to-use surveillance solutions grows, GEG remains focused on driving innovation that enhances everyday security experiences while strengthening India’s organised and self-reliant security ecosystem.

About Security Solutions business of Godrej Enterprises Group

The Security Solutions business of Godrej Enterprises Group is the largest manufacturer and marketer of Security Solutions in India. It is the largest supplier of security solutions to several prestigious banking, corporate and public institutions. For the first time in the category and the industry, the Security Solutions Division has been awarded the Superbrand status.

The Division currently exports its products to over 60 countries including Middle East Asia, Southeast Asia, Far East Asia, East Africa, the US, Europe and the SAARC Countries.

Website: https://shop.godrejsecure.com/?srsltid=AfmBOopP5bhkOuLh22-2UdCZBxnwS3xmeD8_Uzlb7fQi9vgJpes5Sfe

Instagram: https://www.instagram.com/godrejsecure/?hl=en
LinkedIn: https://in.linkedin.com/showcase/godrej-security-solutions/

Amazon Brings AI-Powered Innovations To Help Indian Sellers Succeed In India And Across The World

* Amazon India’s ‘Seller Assistant’ embedded across the seller lifecycle democratizes enterprise-grade capabilities for lakhs of MSMEs

* Nationwide seller connects help selling partners harness AI tools, insights, and readiness strategies for peak performance during high value shopping events

Building on the vison unveiled at SMBhav 2025 to make selling on Amazon simpler and more intuitive through AI, Amazon India today shared how its AI-powered Seller Assistant, available 24x7 in English and Hinglish, is transforming the way lakhs of Indian sellers run and grow their businesses. Built on Amazon Bedrock and powered by Amazon Nova foundation models and Anthropic Claude, Seller Assistant combines Amazon's deep selling expertise with advanced AI capabilities to provide personalized guidance, answer selling-related questions, surface relevant business insights, and help sellers navigate everyday business decisions.

Ahead of Prime Day 2026, Amazon is ushering in a new era of AI-powered selling in India, embedding intelligence across every stage of the seller journey, with Seller Assistant acting as a business partner that makes enterprise-grade intelligence accessible to lakhs of MSMEs. It begins with onboarding, where sellers are guided step by step on the process. For catalog creation, AI auto-generates product titles, descriptions, and attributes, pre-fills up to 70% of required listing fields from a single image or URL and enhances product images—turning hours of work into minutes. For inventory and fulfillment, ML-powered restock recommendations tailored to each seller', combined with Amazon's end-to-end fulfillment solutions spanning warehousing, fulfillment, and logistics, help sellers manage all channels under one roof with pan-India coverage. To help sellers grow faster through ads, Amazon's Customized On-Demand Ads Experts (CODE) program gives sellers easy access to an ads expert powered by quick AI-driven account diagnostics delivering personalized recommendations that turn advertising potential into performance, while Amazon Vine helps new products build credibility and buyer confidence through authentic reviews from a curated community of trusted reviewers.

Ahead of the Global Prime Day, for India sellers looking to expand their business globally, Seller Assistant now provides AI-powered expansion guidance to help identify international growth opportunities. The capability offers machine learning-driven product recommendations and market demand insights, helping sellers determine which products are best suited for global markets. Seller Assistant also leverages agentic AI to help sellers with country-specific compliance requirements for their products, including reviewing their compliance documents as well as assisting them in adhering to local product and safety regulations. It also provides step-by-step launch tracking, that guides sellers through every stage of international expansion within Seller Assistant.

Abhijit Kamra, Director Seller Experience, Emerging Markets – Product, AI and Smart Commerce said: "We are entering an era where AI is not a feature you adopt; it is a highly skilled team you already have. Today, a small seller operating from a single room has access to the same state-of-the-art intelligence that powers the world's largest commerce operations. What excites us most about this Prime Day is that we are not simply giving sellers new tools—we are building AI that works alongside them, helping them start, manage, and grow their businesses. Indian entrepreneurs have always had the ambition, creativity, and resilience. AI amplifies that ambition into scale. Aligned with the Governments IndiaAI Mission's vision of making AI work for India, we have committed to bringing AI capabilities to 15 million businesses by 2030 because we truly believe that when our sellers succeed, we succeed. This is the democratization of commerce at scale, and the impact is already visible—early results show sellers using AI-powered listing capabilities are reducing time spent on routine operational tasks by 70%, while significantly improving listing quality and discoverability. As we head into Prime Day and beyond, our goal is to ensure that every seller, regardless of size, can harness the power of AI to grow faster, operate smarter, and unlock new opportunities."

Here's what this looks like in practice. A seller opens Seller Assistant and asks how to get started, and receives a guided, step-by-step onboarding path tailored to their category. When it's time to list products, our AI tools help sellers create a new listing from a single image, URL, or description, with the correct product type classification, required attributes, and category mapping pre-filled. The seller asks about fees and instantly sees estimates at the ASIN and SKU level, understanding margins before going live. For inventory planning, Seller Assistant surfaces personalized restock recommendations calibrated to the seller's investment strategy and supply chain settings, with lead times and fulfillment node planning auto-populated using Amazon's intelligence. When the seller is ready to grow, personalized growth recommendations surface the single highest-impact next step — whether it's enrolling in Vine to build product credibility from day one, optimizing pricing, or expanding selection, what once required a seller to navigate multiple dashboards, interpret data, and make manual updates now happens through a single conversational interface — available 24x7 and free of cost, in the language they're most comfortable with.

For Amazon India, AI is not a single tool bolted onto existing workflows, Seller Assistant is an intelligence layer embedded across the entire seller lifecycle. Faster catalog updates mean more relevant selection available sooner. Smarter inventory planning means fewer out-of-stock moments during peak demand. AI-optimized listings mean customers find what they need faster. When sellers operate with this level of speed and intelligence, customers benefit directly. This Prime Day, the AI powering seller operations translates into a better, faster, and reliable shopping experience for hundreds of millions of Amazon India customers.

Ahead of Prime Day, Amazon India is conducting dedicated Seller Connects across 20+ cities nationwide, structured masterclasses and immersive workshops that equip selling partners with these AI tools, insights, and readiness strategies. Over 5000 sellers have already participated in these sessions, spanning listing creation, catalog optimization, inventory planning, fulfillment, and growth strategies — ensuring every selling partner, from a first-generation entrepreneur in a Tier 3 town to an established brand, has the knowledge and confidence to make this Prime Day their biggest.

This July, Amazon Prime Day is back in India for its tenth edition. Prime members can look forward to great deals, bigger savings, exciting new launches, blockbuster entertainment, and more

About Amazon.in

The Amazon.in marketplace is operated by Amazon Seller Services Private Ltd, an affiliate of Amazon.com, Inc. (NASDAQ: AMZN). Amazon.in seeks to build the most customer-centric online destination for customers to find and discover virtually anything they want to buy online by giving them more of what they want – vast selection, low prices, fast and reliable delivery, and a trusted and convenient experience; and provide sellers with a world-class e-commerce marketplace.

For more information, visit https://www.aboutamazon.in/about-us

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ABD Maestro Launches “Bar Maestro”, A Winning Platform To Celebrate India's Growing Bar-Skill And Creator Community

* Multi-city rollout aiming to unlock India’s cocktail culture~

ABD Maestro Pvt. Ltd., the super-premium and luxury spirits subsidiary of Allied Blenders & Distillers Limited (ABD), in association with Tulleeho – India’s foremost bar and beverage education platform today announced its inaugural multi-city bartending and skill competition in “Bar Maestro”. The aim is to enable bar skills as a creative, high quality and consistent process to give India's cocktail artists the platform, recognition, and career-defining moment they deserve.

Rolling out from 15th June 2026 across Mumbai, Delhi, Gurgaon, Goa, Pune, Bangalore, and Kolkata, Bar Maestro is a celebration of craft and the people behind it. Central to the competition is the creative use of ABD Maestro’s brand portfolio in three different flavours: RANGEELA Contemporary Indian Vodka, ZOYA Special Batch Gin, and WOODBURNS Contemporary Indian Whisky – each offering bartenders a distinct canvas to showcase their artistry. Bar Maestro is structured as a three-round progressive competition, each designed to push bartending talent further from individual craft to regional identity, to national stage.

The first-round invites bartenders to showcase their creativity by submitting an original signature Highball cocktail that reflects their respective city and culture. From there, the most exciting entries will earn a spot in the next stage, where finalists will be challenged to reinvent their craft by creating three unique cocktails, each featuring an unexpected twist inspired by a local ingredient, regional story, or distinctive element of their surroundings.

Commenting on the initiation of the “Bar Maestro” IP, Bikram Basu, Managing Director, ABD Maestro, said: “The Indian bar and cocktail culture is going through a significant and positive discovery. The bartender or mixologist, enabled by a supportive ecosystem, is the central artist of this consumer experience. Top bartenders are now at the tipping point of where Indian chefs were 15 years back. Waiting to explode as a creative community, generating interest, their own following and very importantly, revenue. Many good things will follow is my belief. With ‘Bar Maestro’, and annual IP, we are working towards working with Indian talent on a national and global level. In Tulleeho and Vikram, and their decades of evangelist work, we trust. One very special ingredient we add to the winners are a meet with our co-founder, superstar Ranveer Singh.”

Vikram Achanta, Founder, Tulleeho adds, “Tulleeho has always believed that the bar industry in India is brimming with extraordinary talent that rarely gets the spotlight it deserves. Bar Maestro is about changing that, recognising the bartender not just as a professional, but as a cultural contributor to the city they work in.”

Bar Maestro marks a significant step in ABD Maestro's commitment to building a community-first approach to spirits — one that places the people behind the bar at the heart of the story. In association with Tulleeho, whose credibility spans over a decade of bar education and industry development, the IP is designed to carry weight within the trade as much as it does with consumers.

Nominations are now open. Bartenders interested in participating may visit ‘Bar Maestro 2026’ - click here.

About ABD Maestro Private Limited

ABD Maestro Private Limited is a super-premium and luxury spirits company, and a subsidiary of Allied Blenders and Distillers Limited, the largest domestic Spirits company in India, in terms of annual sales volumes. Bollywood superstar Ranveer Singh is a co-founder and creative partner at ABD Maestro.

The ABD Maestro portfolio include The Collective Limited Edition, Arthaus Blended Malt Scotch Whisky, Aodh Irish Whiskey, Woodburns Contemporary Indian Malt Whisky, Yello Designer Whisky, Zoya Special Batch Gin and its flavours, Rangeela Contemporary Indian Vodka, Pumori Small Batch Gin and Pink Gin, Segredo Aldeia Café and White Rums. Through its partnership with Roust Corporation, the company has introduced Russian Standard Vodka to India in three distinct segments: Original, Gold, and Platinum.