Coca-Cola’s Fanta Surges Ahead With 50% Market Share In Orange-Flavoured CSD Category

Coca-Cola India’s iconic flavourful beverage, Fanta, has cemented its position as the undisputed leader in the orange-flavoured carbonated soft drink (CSD) category, commanding over 50% market share. With its delicious orange taste and playful spirit, Fanta continues to connect powerfully with India's youth, blending nostalgia with a fresh, culturally relevant appeal.

Originally launched globally in 1940, Fanta has evolved into a cultural phenomenon in India, resonating especially with young adults who seek authenticity, fun, and bold self-expression. The brand has consistently been recording strong double-digit growth for the last 5 years, strengthening its presence across urban and rural markets alike. Today, Fanta is available in close to 2 million retail outlets, spanning offerings from 200ml pack @?10 to 2.25L family packs, catering to a wide range of consumption occasions.

Globally, Fanta is available in over 180 markets, reinforcing its position as one of the world’s most delicious & loved beverage brands.

Vinay Nair, Vice President, Franchise Operations, Developing Markets, Coca-Cola India and Southwest Asia, said "Fanta’s momentum reflects not only strong execution across channels but also our broader strategy to drive category growth through flavour-led innovation, portfolio agility, and deeper regional relevance. The brand’s ability to blend cultural relevance with a bold, digital-forward presence has helped it connect meaningfully with young consumers. This approach strengthens our position in a critical segment and reinforces our ability to anticipate and shape consumer demand that vibe with today’s lifestyles and tomorrow’s trends.”

For decades, Fanta has been more than just a beverage — fun, playful, and bursting lip smacking delicious flavour, it has been the go-to choice for those who embrace life’s little joys without hesitation. Its unmistakable orange hue and effervescent bubbles make it a true icon of taste and fun, instantly uplifting any celebration or gathering. Nowhere is this playful spirit more evident than during Holi, India’s very own festival of colours, where Fanta’s joyful presence adds to the exuberance of the occasion being celebrated with friends. With every sip, Fanta brings an extra splash of delight, perfectly capturing the festive mood. Building on this spirit, Fanta continues to celebrate the thrill of cravings, inspiring consumers to give in to the ultimate craving.

The latest ‘Fanta Mangta’ campaign puts cravings front and center, featuring youth icon Kartik Aaryan, amplifying this further by tapping into young adults’ digital DNA. With a creator-driven approach, meme-forward, the campaign transformed a simple phrase into a cultural cue for spontaneous fun and refreshment. High view-through rates (VTRs), Engagement rates & strong creator collabs like Mac Macha, and vibrant media engagement helped strengthen Fanta’s connect with the new generation of consumers.

Today, Fanta’s rise is not just about numbers — it’s about cultural relevance, digital swagger, and staying truly in the moment. Backed by Coca-Cola’s legacy of building iconic brands, Fanta continues to lead the orange-flavoured CSD category, redefining cravings for India's young and restless.

About Coca-Cola India

Coca-Cola in India is one of the country’s leading beverage companies, offering a range of high-quality and refreshing beverage options to consumers. The company, in line with its vision of ‘Beverages For Life’ offers a wide portfolio of products which includes hydration, sports, sparkling, coffee, tea, nutrition, juice and dairy based products. In India its beverage range includes Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Thums Up, Charged by Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices and Honest Tea. The Company also offers hydration beverages including Limca GlucoCharge, Smartwater, Kinley, Dasani and Bonaqua packaged drinking water and Kinley Club Soda. Premium products constitute Schweppes and Smartwater. In addition, it offers a Costa Coffee range of tea and coffee. The Company is constantly transforming its portfolio, from reducing sugar in its drinks to bringing innovative new products to market.

The Company along with its owned bottling operations and franchise bottling partners has a strong network of close to 4 million retail outlets through which it refreshes millions of consumers across the country. It seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable agriculture initiatives and carbon emission reductions across its value chain.

Globally together with its bottling partners, The Coca-Cola Company employs more than 700,000 people, helping to bring economic opportunity to local communities worldwide. Learn more at www.cocacolacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.

8th Edition Of TECHgium® Showcases Engineering Excellence And Bold Innovations

* With Record-Breaking Participation, the 8th Edition Showcases Innovative Solutions in Mobility, Sustainability, and Tech while Strengthening Industry-Academia Collaboration

* The winners of this year's competition were awarded prizes totaling more than INR 19 lakhs

TECHgium®, India’s largest innovation platform for engineering students, hosted by L&T Technology Services Limited (BSE: 540115, NSE: LTTS), marked the remarkable conclusion of its eighth edition on Friday.

Celebrating groundbreaking engineering talent, this year’s event broke records with over 39,000 registrations from over 560 engineering institutes across India, a nearly six-fold growth since its inception in 2016. With new innovations in Mobility Sustainability, and Tech segments, TECHgium® has solidified its role as both a hub for innovation and a bridge between academia and industry.

Graced by the presence of Prof. Dr. T. G. Sitharam, Chairman of All India Council for Technical Education (AICTE), as Chief Guest, and Shri Vikas Purohit, CEO of New Business Ventures at Bennett, Coleman & Co., Ltd., as Guest of Honor, the event showcased an exhilarating blend of technical ingenuity and real-world problem-solving. Both guests emphasized the critical need to cultivate innovation for shaping the future of engineering and sustaining global competitiveness.

Since its launch, TECHgium® has focused on nurturing future-ready engineering talent through immersive exposure to cutting-edge challenges and industry collaboration. The 8th Edition’s finalists demonstrated unmatched creativity and practical impact through efficiency improvement, sustainability integration, and advanced AI-driven solutions. Finalists also earned the opportunity to engage with industry leaders and academicians to present their ideas on a prominent platform like TECHgium®. Combined, the winners took home prizes totaling more than INR 19 lakhs.

Details:

1.       Winners: Team from Sri Ramakrishna Engineering College, Coimbatore, for their revolutionary project on a Mini-Propelled Underwater Autonomous Robot.

2.       Runner-up: Students from Fr. C. Rodrigues Institute of Technology, Navi Mumbai, for their project, WindGrid AI: Intelligent Site Selection for Efficient Wind Power Generation.

3.       Second Runner-up: Students from B V Raju Institute of Technology, Telangana, for their project on Enhanced Battery Management Using Digital Twin Technology.

4.       Special Jury Prize: Team from Bannari Amman Institute of Technology, Erode, for their project on AI-powered Video Moderation.

These stellar advancements spanned applications like AI-powered energy management, autonomous inspection technology, precision healthcare solutions, blockchain-based e-waste tracking, and robotic hexapod for wind turbine screw tightening. Their work reflects a new standard of applied engineering excellence and industry relevance.

Over nine rigorous months, participants collaborated closely with LTTS’ technical and subject matter experts, undergoing ideation sessions to develop PoC, which tackle industry-specific challenges. From an initial pool of over 4,600 concepts, 36 exceptional teams advanced to the grand finale, where their prototypes were evaluated by a distinguished panel of industry leaders, academicians, and analysts.

Prof. Dr. T. G. Sitharam, Chief Guest and Chairman of AICTE, lauded LTTS’ role in nurturing the next generation of talented students, stating, “The evolution of TECHgium® has been impressive. The passion and ingenuity displayed by young engineers at this year’s TECHgium® are a testament to India’s growing leadership in technological advancements. Bridging the gap between academia and industry is vital, and platforms like these serve as the bedrock for fostering innovation that addresses real-world demands.”

Shri Vikas Purohit, Guest of Honor and CEO of New Business Ventures at Bennett, Coleman & Co., Ltd., remarked, “TECHgium® showcases the immense potential of India’s engineering talent. By pairing bright minds with insightful mentorship, initiatives like this inspire bold solutions to some of our era’s greatest challenges. LTTS has set a benchmark in cultivating a culture of excellence.”

Abhishek Sinha, Executive Director & President - Medical, Smart World & Functions, L&T Technology Services, highlighted, “At LTTS, innovation is not just a process but a purpose. Through TECHgium® which has evolved to become India’s largest ER&D focused hackathon we empower the brightest young minds to confront complex engineering challenges with creativity and precision. This year’s record-breaking participation reinforces our commitment to driving impactful industry-academia collaboration.”

Over the years, student presentations at TECHgium® have evolved from merely discussing ideas to showcasing practical products. TECHgium® now enables students to present end-to-end product designs, seamlessly integrating both software and hardware components.

About L&T Technology Services Ltd

L&T Technology Services (LTTS) is a global leader in engineering and technology services. A listed subsidiary of Larsen & Toubro (L&T), we offer design, development, testing, and sustenance services across products and processes.

Purposeful. Agile. Innovation. is how we drive growth across the Mobility, Sustainability and Tech segments. Our customer base includes 69 Fortune 500 companies and 57 top ER&D companies across industrial products, medical devices, transportation, telecom & hi-tech, and process industries. Headquartered in India, we have over 24,250 employees across 23 global design centers, 30 global sales offices, and 108 innovation labs, as of March 31­, 2025.

For additional information about L&T Technology Services log on to www.LTTS.com. 

Photo Caption: The team from Sri Ramakrishna Engineering College, Coimbatore, received the 'Winner' award from Prof. (Dr.) T. G. Sitharam, Chairman of AICTE, and Mr. Abhishek Sinha, Executive Director & President - Medical, Smart World & Functions, L&T Technology Services.

Hypertension On The Rise In Karnataka: Nutrition Experts Call For Urgent Lifestyle Changes

Noncommunicable diseases (NCDs) remain a leading cause of death across India, and Karnataka is no exception. The National Family Health Survey (NFHS-5, 2019–21) reveals that the southern states have a higher prevalence of hypertension than the national average. In Karnataka, the overall prevalence of hypertension has reached 27.2%, with 28.6% among men and 26% among women. This growing trend is fuelled by multiple factors including sedentary habits, unhealthy diets, rising obesity, and high alcohol consumption.

Hypertension, often termed the "silent killer," is a leading risk factor for cardiovascular diseases, leading to heart attacks, strokes, and kidney failure.

The good news? You can take powerful steps at home – alongside your doctor’s guidance – to lower your blood pressure. Plant-based diets, centred on fruits, vegetables, whole grains, legumes, nuts, and seeds, can significantly lower blood pressure levels.

Emphasizing the critical role of diet and nutrition, Dr. Zeeshan Ali, a nutrition expert with the Physicians Committee for Responsible Medicine (PCRM), says, “Hypertension doesn’t have to be a permanent part of life. In many cases, it can be prevented—and even reversed—through simple, consistent lifestyle changes. Among the most effective strategies is adopting a plant-based diet.. Research consistently shows that lifestyle modifications, especially plant-based diets, can significantly lower blood pressure. When patients adopt a plant-rich diet—emphasizing local, affordable ingredients like lentils, beans, amaranth greens, drumstick leaves (moringa), ridge gourd, and fenugreek—they often experience not only a drop in blood pressure but also significant improvements in energy, sleep, and long-term health. Reducing salt and oil while using flavourful spices like turmeric, cumin, coriander, and curry leaves keeps meals heart-friendly without sacrificing taste.”

At the global level, hypertension affects 1 in 4 men and 1 in 5 women. In India, the situation is particularly alarming, with studies indicating that over 90% of adults with hypertension remain undiagnosed, untreated, or inadequately treated.

Dr. Ali highlights that Karnataka staples such as soppu saaru (greens curry), kosambari (lentil salad), and vegetable saaru can be further enhanced with potassium-rich greens and pulses to support heart health. He also advises cutting down on processed snacks, fried foods, red meats, and high-sodium pickles, while using traditional herbs and spices to maintain flavour and nutrition. Anyone making dietary changes—especially those on medication—should consult their doctor to ensure safe adjustments.

In addition to diet, regular physical activity, stress management, and routine blood pressure monitoring are essential pillars of an effective hypertension management plan.

As Karnataka faces rising rates of hypertension, it’s crucial to raise awareness about prevention and management. Focusing on early detection, healthy living, and the transformative power of food as medicine can empower individuals to safeguard their health and help reduce the burden of this life-threatening condition.

Bike Taxi Association (BTA) Hold A Peaceful Demonstration Of Unity And Purpose

In a peaceful demonstration of unity and purpose, over 100 bike taxi drivers, representing the Bike Taxi Association (BTA), convened today (17 May 2025) at the office of the Hon’ble Transport Minister in Bengaluru to submit a formal representation on framing regulatory framework for operating bike taxi services in Karnataka.

The submission underscored the urgent livelihood concerns of more than 6 lakh Kannadiga riders , with over 75% relying on bike taxi services as their primary source of income . The drivers made a respectful appeal for a fair, inclusive, and sustainable regulatory framework, one that acknowledges the critical role bike taxis play in the state's mobility ecosystem.

In their memorandum, the association emphasised that bike taxis and delivery two-wheelers operate under the same statutory framework as defined by Section 66 of the Motor Vehicles Act, 1988 . They called on the government to issue clear guidelines for bike taxis, citing that these services support over 20 lakh commuters in Bengaluru alone, with more than 50 lakh rides facilitated monthly through mobility aggregator platforms — offering an essential, safe, affordable, and efficient mode of transportation for the public.

The BTA highlighted that more than 80% bike taxi riders including women are local kannadiga men and women, who are earning respectfully since last 6 years through Bike Taxis, and are willing to pay whatever permit fee or tax government may levy for operating bike taxis.

1 in 2 Healthy Indians Show Early Heart Disease – Apollo Hospitals Urges Nation To Rethink ‘Normal’ This World Hypertension Day

On the occasion of World Hypertension Day, Apollo Hospitals is drawing attention to the rising prevalence of hypertension in India. With nearly 30% of India’s adult population living with high blood pressure, hypertension has become one of the leading risk factors for heart disease, stroke, kidney failure, and premature death. Despite its significant impact on public health, a large number of hypertensive people remain undiagnosed, underlining the urgency for a national shift in healthcare priorities.

The Growing Burden of Hypertension in India

Recent studies indicate that hypertension is affecting approximately 300 million people. Notably, nearly half of those with high blood pressure remain unaware of their condition. The prevalence is notably high among younger populations, with 26% of those aged under 45 diagnosed with high blood pressure in 2024.

Dr. Prathap C Reddy, Founder and Chairman of Apollo Hospitals said, “India has overcome many public health crises, and each success was driven by awareness and collective effort. At Apollo Hospitals, we believe prevention is the first prescription. Through initiatives like Apollo ProHealth, we are transforming over 25 million screenings into powerful action—enhancing digital hypertension monitoring, strengthening policy advocacy, and making routine screenings a national priority. We want to see healthier, longer lives for every Indian."

There is escalating pressure on India’s healthcare system, particularly in major cities, with Hyderabad (68%), Delhi (65%), and Chennai (63%) reporting highest prevalence. This reflects poorly on ‘Urban lifestyles’, characterized by chronic stress and sedentary routines accelerating cardiac risk.

Dr. Preetha Reddy, Executive Vice Chairperson of Apollo Hospitals, said, “Hypertension is no longer a condition confined to age or genetics—it is increasingly becoming a silent epidemic among young urban populations. The real challenge lies not just in measuring blood pressure, but in understanding the broader cardiovascular risk profile of an individual. We must move beyond isolated metrics and embrace a more holistic understanding of biomarkers, as even mild imbalances can be early indicators of more serious underlying conditions. Moreover, with rapid urbanisation, we are witnessing a sharp rise in sedentary lifestyles, poor dietary habits, and unrelenting stress, all of which are fuelling this public health crisis. Prevention and early intervention are not just options, they are imperatives. Alarmingly, nearly 30% of India’s urban population under the age of 40 is already affected by hypertension or pre-hypertension. This calls for immediate and collective action across healthcare, policy, and community awareness to protect the health of our fellow citizens.”

The Path to Prevention: Personalized and Tech-enabled

Evidence shows that 80% of heart attacks and strokes caused by hypertension could be prevented through simple lifestyle changes such as reducing salt intake, increasing physical activity, and stress management. While the medical management of hypertension is crucial, Apollo Hospitals is advocating for a shift towards preventive healthcare. The key to reversing the growing burden of hypertension lies in empowering individuals to take control of their health through regular screenings, healthier lifestyle choices, and managing risk factors before they evolve into serious complications.

Apollo Hospitals is advocating for integrating technology into the country’s healthcare systems to enhance the detection and management of hypertension. Advances in artificial intelligence (AI), predictive analytics, and telemedicine are transforming how healthcare is delivered, allowing for more accurate risk assessments, early detection, and continuous management of hypertension.

A National Call to Action: A Collective Responsibility

Apollo is calling for a national rethink of cardiovascular prevention, urging Indians to start screenings early, particularly after the age of 30 or for those with a family history of heart disease. Incorporating advanced imaging techniques like Coronary Calcium Scoring can help reveal hidden risks, while adopting preventive treatment strategies for those showing early markers, even if asymptomatic, can significantly reduce future complications. Studies indicate a 45–50% reduction in cardiovascular events when individuals with early atherosclerosis receive guideline-based interventions.

Interio Accelerates B2B Growth In Bengaluru As City Leads India's Office Space Boom

~ Interio targets 20% market share in Karnataka's institutional segment by FY28 ~

Interio, one of India's leading furniture brands under the Godrej Enterprises Group, is strengthening its institutional, healthcare, and education furniture footprint in Bengaluru to meet the city's explosive commercial real estate growth. Bengaluru's office market led all Indian cities in Q1 2025 with 4.9 million sq ft in gross leasing volumes, showing 259% YoY growth. Interio plans to capture this opportunity as workspace demands evolve in India's tech hub.

Speaking on the importance of the southern market, Sameer Joshi, Senior Vice President and Head of B2B Business, Interio, said, “Bengaluru is a leader in India's commercial real estate sector, accounting for 45% of total office transactions nationwide with growth 42% higher than 2023. The city's high concentration of Global Capability Centers, which drove 48% of Bengaluru's leasing volumes in Q1 2025, creates opportunities for Interio. The southern region continues to be a key focus area for us, driven by its rapid urbanization and evolving furniture requirements across offices, education and healthcare sectors. This shift in workplace dynamics has helped us build a strong presence, currently holding 15% of the institutional furniture market in the region. Driven by our commitment to creating solutions that put people first, we aim to grow our market share to 20% in Karnataka and Bengaluru over the next three years, outpacing the overall market growth of 7-8%."

Interio's product portfolio in the region has seen strong traction, particularly in ergonomic chairs, wellness products, soft seating solutions and digital lockers. For the growing coworking sector, Interio has launched its Social Office 2.0 collection, creating flexible spaces that combine productivity with comfort, helping employees "feel at home even when they work”. With Bengaluru now hosting over 34% of India's GCCs and 120 new mid-market GCCs expected by 2026, Interio is addressing these evolving workspace demands through specialized ergonomic solutions. The company has recently introduced Motion Mesh and Posture Perfect chairs designed specifically to support the wellness needs of GCC employees who often work across global time zones.

The education sector presents another growth area, with Bengaluru seeing investments in international schools and university upgrades. Interio is addressing this market with products for smart classrooms and modern learning spaces. As sustainability becomes important in corporate real estate decisions—with 81% of leasing nationally occurring in green-certified buildings in Q1 202, Interio is adapting its manufacturing and product design to meet environmental standards, strengthening its position in Karnataka's institutional furniture market.

The company has established a strong network in the region with an experience center in Indiranagar, a branch office on Crescent Road and a warehouse in Nelamangala. Interio works with 45 dealers across Karnataka, including 8 in Bengaluru city.

About Interio:

Interio, one of India’s leading home and office furniture brands and a part of Godrej & Boyce, a company of Godrej Enterprises Group is India’s leading premium furniture brand in both home and institutional segments with a strong commitment to sustainability and centers of excellence in design, manufacturing and retail.

Led by the largest in-house design team in the country in the furniture category and awarded with 34 India Design Mark Awards till date, INTERIO aims to transform spaces with its thoughtfully designed furniture to create brighter homes and offices with products that have the highest design quotient in aesthetics, functionality and technology. With consistent pursuit of excellence and a special focus on health and ergonomics, INTERIO’s product portfolio comprises of a wide range of solutions

Today, Godrej designs and manufactures furniture for office spaces, homes, educational institutes, healthcare facilities, laboratories and more. Along with furniture, the company offers Audio Visual and 360 Degree Turnkey solutions. Each of our product ranges revolves around comfort and aesthetics while delivering well-designed, long lasting and functional furniture solutions. In short, Interio helps the consumers to make every space the perfect setting for their myriad moods and moments.

Currently present in over 600+ cities with 900 stores, is one of the largest divisions of Godrej & Boyce., part Godrej Enterprises Group.

Interio has 7 manufacturing facilities situated at Mumbai, Khalapur, Haridwar, Shirwal, and Bhagwanpur. It is widely known for its comprehensive sustainability certifications for its products in the furniture category.

VegeBact-N ™ And VegeFeel ™ By AMA Herbal Applauded At Bengaluru Denim & Jeans Expo

•           A strong step by AMA Herbal towards green and sustainable fashion

•           International companies from South Korea to Italy praised AMA Herbal’s innovations.

AMA Herbal showcased its innovative and eco-friendly products at the recently held Denim & Jeans Expo in Bengaluru. The company’s stall highlighted unique offerings like VegeBact-N ™ (Odour Control Agent) and VegeFeel ™(Formaldehyde-free de-ironing), which not only attracted attention but also inspired visitors to explore sustainable alternatives.

Experts, manufacturers, and textile designers from across India and abroad showed keen interest in AMA Herbal’s offerings. Of special note was the in-depth curiosity shown by several international trade representatives, who explored the technical aspects of VegeFeel ™ (Formaldehyde-free de-ironing) and VegeBact-N ™ (Odour Control Agent) and expressed interest in incorporating them into their upcoming projects. The expo witnessed participation from delegates representing countries such as South Korea, Hong Kong, Singapore, the Republic of San Marino, and Italy—all of whom appreciated AMA Herbal’s products and showed interest in potential collaborations.

Yawar Ali Shah, Co-founder and CEO of AMA Herbal, said: "Our aim is to provide solutions to the fashion and textile industries that are not only eco-friendly but also sustainable and industrially viable. Products like VegeFeel ™ (Formaldehyde-free de-ironing) and VegeBact-N ™ (Odour Control Agent) reflect this vision and commitment. We are proud that our innovations are being recognized on international platforms."

VegeFeel ™(Formaldehyde-free de-ironing) is a 100% bio-based, formaldehyde-free de-ironing solution, developed keeping modern industrial requirements in mind. It reduces the need for ironing in garments, offering better wearability. By eliminating the use of harmful chemicals like formaldehyde, it ensures safety for both the environment and the end users.

VegeBact-N ™ (Odour Control Agent) is a natural odor-control agent and a transformative step towards hygiene and health. It inhibits the growth of odor-causing bacteria, molds, and microbes, eliminating up to 99% of harmful microorganisms from the surface of fabrics. It forms a protective layer that prevents microbial buildup.

Made using a blend of four special plant extracts, Vege Bact-N ™ (Odour Control Agent) provides antimicrobial effects. Its enzyme-based, non-metallic composition is more eco-friendly and safer for consumers compared to traditional metal-based finishing. The product is completely free from toxic metals and nanoparticles, and is biodegradable. Its effects last after 40* washes and also reduces water consumption. It is effective on cotton, polyester, silk, wool, and other fabrics, making it ideal for home textiles, technical textiles, innerwear, kids’ clothing, athleisure, and gym wear—where hygiene cannot be compromised.

AMA Herbal’s participation in the Denim & Jeans Expo clearly signals that Indian innovations are making a strong mark on global platforms in the field of sustainable fashion, and this impact is only expected to grow in the coming years.