Embark On A Flavorful Journey Down The Grand Trunk Road With Café 77 East, Taj Bangalore's Sunday Brunch

Taj Bangalore invites you to embark on a distinctive gastronomic adventure with our Sunday Brunch, inspired by the legendary Grand Trunk Road – the ancient route that weaves through South Asia, from Bengal to Punjab. For centuries, this historic corridor has been a melting pot of cultures, traditions, and, most importantly, flavors. Our "Food of the Grand Trunk Road" brunch celebrates the diverse culinary heritage of this iconic route, featuring time-honored recipes that showcase the essence of rural India's rich culinary traditions.

The Menu: The specially curated brunch menu brings together signature dishes from both the eastern and western regions of India, including:

Amritsari Chole Kulche (Amritsar)

Bhuna Makhai Palak (Jalandhar)

Paneer Jalfrezi (Amritsar)

Dal Makhani (Delhi)

Tawa Kukad (Ambala)

Gajrela (Punjab)

Peshawar Paneer Tikka (Peshawar)

Each dish in this spread is a tribute to the rich culinary history of the regions along the Grand Trunk Road, offering a taste of their unique flavors and cooking techniques that have been passed down through generations.

Pricing

INR 2750 + taxes (with Soft Beverages)

INR 4250 + taxes (with Selective Premium Beverages)

Availability Join us for this extraordinary Sunday Brunch throughout the month of February, a perfect opportunity to savor the timeless flavors of India’s culinary heartland.

For Reservations To reserve your spot, please contact Dhananjay Singh at +91 7295953099.

Timings: 12:30 PM- 3:30PM

Venue Café 77 East, Taj Bangalore

Step into the world of the Grand Trunk Road and relish a Sunday Brunch like no other, only at Taj Bangalore.

The Collection At UB City Brings The Magic Of Performing Arts To Bangalore With NCPA @ThePark

The Collection at UB City is set to host a spectacular evening with The National Centre for the Performing Arts (NCPA) to enthrall Bangalore’s art, music, and theatre enthusiasts. The Symphony Orchestra of India and renowned vocalist Aanandi Joshi will perform on 22nd February 2025 at The Collection at UB City's amphitheatre. This collaboration marks a significant moment for Bangalore’s cultural landscape, bringing the unparalleled artistic excellence of NCPA to discerning audiences.

The extraordinary performance promises to blend classical elegance and contemporary charm, further cementing UB City’s status as a cultural hub in the city.

Speaking about the collaboration, Uzma Irfan, Director, The Collection at UB City, said, “At UB City, we have always envisioned a space that seamlessly integrates luxury, lifestyle, and cultural experiences. The collaboration with NCPA is a natural extension of this vision, offering Bangaloreans a taste of world-class performing arts. We believe this initiative will further elevate the city’s cultural conversations, fostering a deeper appreciation for the arts.”

What Inspired This Collaboration?

The partnership between The Collection at UB City and NCPA@ThePark is driven by a shared commitment to enriching India’s cultural dialogue. Recognizing Bangalore’s taste for high-caliber artistic performances, this initiative seeks to bridge the gap by bringing NCPA’s renowned productions beyond Mumbai and into the heart of Bangalore’s vibrant cultural scene.

Audience Expectations & Reception

With Bangalore’s reputation as a hub for creativity and artistic expression, the performances are anticipated to resonate deeply with the city’s art and theatre aficionados. From seasoned connoisseurs to emerging enthusiasts, the NCPA@ThePark showcase promises to be an engaging and inspiring experience.

Exclusive Experiences for Bangalore

While staying true to NCPA’s hallmark of excellence, the Bangalore performances will offer unique elements tailored to the city’s audience. Specially curated productions, interactive sessions with artists, and an emphasis on interdisciplinary collaborations will set these showcases apart from NCPA’s Mumbai events, ensuring an exclusive and enriching experience.

The Role of Luxury & Lifestyle Destinations in Cultural Growth

Destinations such as UB City play a significant role in shaping cultural narratives by providing a sophisticated platform for artistic engagement. By incorporating world-class performances into an upscale environment, UB City not only enhances the cultural offerings of the city but also promotes a refined appreciation for the arts among a diverse audience.

This ground-breaking initiative is poised to transform Bangalore’s cultural calendar, presenting an extraordinary fusion of art, luxury, and creativity.

About UB City: Centrally located in the CBD (Central Business District) of Bangalore on Vittal Mallya Road, UB City is just 1.5 km away from the MG Road – Brigade Road junction. UB City set heads rolling when it was first announced & till date continues to dazzle. With a total built-up area of 16 lakh sq ft, UB City is completed by the UB Tower, Kingfisher Plaza, Concorde, Canberra & Comet Blocks! Each of these blocks stands out for their distinctive look, while yet combining to produce the feeling of a city.

Hyundai Hope Scholarship Program Empowers 783 Students With Scholarships Worth INR 3.38 Crore

*  Hyundai Hope Scholarship Program reached out to 44,000+ students from 23 states across India

*  These 44,000+ students include aspirants preparing for Civil Services exams, Common Law Admission Test, and student-led innovation teams from various IITs

*  The Program awards scholarships to 783 students, including 440 competitive exam aspirants and 343 IIT students

Hyundai Motor India Foundation (HMIF), the CSR arm of Hyundai Motor India Limited (HMIL), proudly announces the disbursement of scholarships worth INR 3.38 crore under its Hyundai Hope Scholarship Program. Launched in August 2024, the program carefully reviewed all the applications from 23 states across the country and is now awarding scholarships to 783 talented and deserving students from the underprivileged socio-economic backgrounds. These young minds include 440 aspirants preparing for the Union and State Civil Services examinations and the Common Law Admission Test (CLAT), along with 343 students representing 100 different teams from various Indian Institute of Technology (IIT) campuses, working on innovative projects with notable potential impact on society and environment.

The scholarships were awarded by Shri. Kiren Rijiju, Honorable Union Minister of Parliamentary Affairs and Minister of Minority Affairs, Government of India, in the presence of Mr. Gopalakrishnan Chathapuram Sivaramakrishnan, Trustee – HMIF, Mr. Jeongick Lee, Executive Director – Corporate Affairs, HMIL, and Mr. Puneet Anand, Vertical Head – Corporate Communication & Social, HMIL.

Commenting on the significance of the Hyundai Hope Scholarship Program, Shri. Kiren Rijiju, Honorable Union Minister of Parliamentary Affairs and Minister of Minority Affairs, Government of India, said, “The Hyundai Hope Scholarship Program is a commendable initiative by the Hyundai Motor India Foundation, reflecting its deep commitment to the progress of our nation. By supporting underprivileged yet talented students, this program goes beyond providing financial aid, well towards enriching lives, nurturing ambition and empowering young changemakers. Education and technological advancements are key to India’s growth, and initiatives like this help build a skilled and self-reliant nation.”

Speaking at the award ceremony, Mr. Gopalakrishnan Chathapuram Sivaramakrishnan, Trustee – HMIF, said, “Aligned with Hyundai's global vision of 'Progress for Humanity,' the Hyundai Hope Scholarship Program is nurturing future policy makers, innovators, and nation builders, creating a ripple effect, impacting not just these talented students and their families, but humanity at large. The project supports underprivileged yet meritorious students to turn their dreams into reality, shaping a brighter future for themselves and the nation. Through the Hyundai Hope Scholarship Program, we aim to level the playing field and empower the next generation of leaders in India contributing to the nation’s social and economic progress.”

The Hyundai Hope Scholarship Program is implemented by BharatCares on behalf of HMIF.

India’s Prime Focus Takes Global Lead In Generative AI, Powering The Future Of Content Creation

* DNEG’s Brahma, A subsidiary arm of Prime Focus Limited Announces Acquisition of Metaphysic

Brahma, part of the DNEG Group, is developing a comprehensive suite of AI-native products across video, image, and audio.  

Metaphysic is a leading developer of generative AI technologies to create photorealistic content at scale, known for its work on Hollywood films and high-profile live entertainment.  

The acquisition of Metaphysic accelerates Namit Malhotra’s mission (Prime Focus’s Founder and Global CEO of DNEG) to spotlight India as a leader in the development of AI tech that will empower content creators across industries to create professional-quality content at scale.  

The acquisition is implemented by way of a merger with a post-transaction valuation of Brahma of US$1.43 billion.  

Prime Focus, India’s leading content creation powerhouse, is at the forefront of transforming the generative AI landscape, positioning India on the global stage. Under the leadership of Namit Malhotra for over three decades, the company’s strategic acquisitions have successfully elevated Indian artists onto the global stage. This effort has also earned DNEG seven Academy Awards for visual effects, along with numerous other accolades. Now, as it drives the next wave of innovation, the brand is making a bold leap into generative AI technology with its latest acquisition under DNEG’s Brahma.  

Brahma, a global AI and content technology company created by the DNEG Group, announced today the acquisition of Metaphysic, a leading developer of AI content creation technologies. The acquisition, implemented by way of merger, will accelerate the development of Brahma’s AI-powered products for enterprises, IP rights-holders, and content creators across industries, empowering them to create the highest quality content at scale.  

The valuation of Brahma following the transaction is US$1.43 billion. Leading Abu Dhabi-based investor United Al Saqer Group (UASG) will come together with the DNEG Group to invest a further US$25 million into Brahma. This follows on from UASG’s US$200 million strategic investment in the DNEG Group in 2024. Metaphysic’s existing investors, including Liberty Global, S32, Rakuten Capital, TO Ventures and 8VC will become shareholders in Brahma.  

Brahma is set to develop foundational technologies for AI, data, and content workflow management as part of a comprehensive suite of AI-native products designed to generate user-customized content across video, image, and audio formats. Following this transaction, Brahma’s global team will grow to over 800 engineers and creative technologists. This team will merge the award-winning innovations from the DNEG Group's creative technology portfolio, which includes Ziva's technology for creating digital humans and character simulations, with Metaphysic's pioneering AI technology. Additionally, they will leverage the CLEAR? platform, a market-leading AI solution built over eight years of research and development in content discovery, creation, and management, and supported by a global client base.  

This announcement comes on the heels of Ziva being recognized with a 2025 SciTech Award by the Academy of Motion Pictures Arts and Sciences, as well as Metaphysic’s AI neural performance toolset being honoured at the Visual Effects Society Awards with the prestigious Emerging Technology Award.  

“At Prime Focus, innovation has always been at the core of our vision. We believe in empowering India’s vast talent pool with cutting-edge technology, enabling them to excel across industries. With our latest acquisition, we are making a bold leap forward—one that is set to disrupt the global entertainment landscape. This breakthrough unlocks a new dimension of storytelling, bringing our very own Ramayana to life with unparalleled visual fidelity and immersive experiences. Last year, we acquired Ziva, and now, with Brahma’s acquisition of Metaphysic, we have the market-leading 3D and 2D tools to create ultra-realistic digital doubles of India’s most iconic figures across industries” said Namit Malhotra, Founder of Prime Focus and Global CEO of DNEG.  

He further added, "IP rights-holders and content creators across every sector—from media and entertainment to retail, healthcare, education, and beyond—will now have the power to produce breathtaking content at a scale and quality previously reserved for those with the highest budgets. Brahma is set to redefine storytelling through a platform designed for the future of content creation.”  

Brahma’s executive management team consists of strong and experienced technology leaders, led by Executive Chairman Prabhu Narasimhan; Founder of Prime Focus and Global CEO of DNEG, Namit Malhotra; and Metaphysic CEO Thomas Graham, who additionally serves as President of Brahma.  

The Brahma executive leadership team includes several key members like Ramki Sankaranarayanan, CEO and Co-founder of Prime Focus Technologies, who will also take on the role of President of CLEAR?; Paul Salvini, CTO of DNEG Group, who will serve as CTO of Brahma; and Crawford Doran, Director of Character Tools and Workflows at Ziva, who has been appointed Vice President of Ziva.  

“With Brahma, we are taking DNEG’s multiple Academy Award-winning visual effects and animation toolsets and marrying them with the incredible power of generative AI to create a suite of AI content products, including what we believe will be the industry’s leading photorealistic AI video creator,” said Prabhu Narasimhan, Executive Chairman, Brahma. He added - "I am excited to expand Brahma from a niche user base focused on high-end movie and TV production to serve enterprises and content creators across various industries. If you have a story to tell and the imagination to bring it to life, we have the tools to help you do it faster, more affordably, and with better quality."  

While Measuring Long Term Impact Remains A Challenge, 94% Of B2B Marketers In India See AI Driving High ROI: LinkedIn

Highlights

Nearly half of B2B marketers in India say they have to justify marketing spend to C-suite every month

Majority of B2B marketers say value metrics are stronger indicators of campaign success

Over 9 in 10 B2B marketers agree that they are seeing improved ROI when using AI to build and optimise campaigns

LinkedIn announces enhancements to Conversions API (CAPI) to help B2B marketers drive better ROI through accurate campaign measurement

The pressure for B2B marketers is intensifying as nearly half of them in India have to justify marketing spend to C-suite executives on a monthly basis, according to new research from LinkedIn, the world’s largest professional network and leading B2B advertising platform. With the length of B2B buying cycles getting longer, the majority (89%) of B2B marketers say it’s getting harder to measure long-term impact of a campaign.

LinkedIn’s new ‘B2B ROI Impact’ research,* which surveyed over 1,000 B2B marketers in the US, UK, France, and India, highlights the ongoing pressures that marketers face to demonstrate the impact of their work on company revenue. 84% of B2B CMOs in the country say that proving campaign return-on-investment (ROI) has become more important in the past two years.

Research shows that there are three key barriers B2B marketers face when demonstrating ROI — lack of standardised industry benchmarks and metrics, particularly for B2B campaigns (42%); difficulty in accurately attributing conversions to specific campaigns (39%), integration issues between different data platforms (39%); and lack of organisational alignment on metrics between sales and marketing (38%).

Sachin Sharma, Director, LinkedIn Marketing Solutions, India, says, “As proving ROI remains the core priority for Indian B2B marketers in 2025, their relationship with senior leaders will be in sharper focus. With 9 in 10 already using AI tools to improve campaign returns and measure ROI better, B2B marketers must work with leaders to prioritise ‘value metrics over volume metrics’. To do this, they must adopt the right AI tools that can help measure a campaign's impact with greater precision – resulting in real business outcomes.”

Majority of B2B marketers say value metrics are stronger indicators of campaign success

Although research finds that volume metrics, like Customer Acquisition Cost (CAC), Cost per Engagement (CPE), and Return on Ad Spend (RoAS) are some of the most frequently requested metrics from senior leadership, B2B marketers know that mindsets need to shift. Despite data showing that 46% of senior leaders in India are focused on RoAS, B2B marketers consider value metrics, like Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs), as stronger indicators of campaign success.

Looking ahead into the next year, B2B marketers say that understanding buyer intent – a buyer’s likelihood to purchase – will be the biggest challenge in proving campaign effectiveness, signaling the criticality in effectively measuring qualified leads. As a result, over half (53%) of B2B marketers are pivoting to a buyer group marketing strategy to influence purchase decisions and drive conversions, and focusing on Customer Lifetime Value (CLV) in reporting.

96% of B2B marketers believe AI will have a positive impact on measurement

As the buying group continues to evolve and B2B marketers find it harder to reach the right decision-makers and prove campaign effectiveness, more than 9 in 10 B2B marketers in India believe AI will have a positive impact on measurement over the next five years.

And, 94% of B2B marketers also agree that they are seeing improved ROI when using AI to build and optimize campaigns. Research shows they are using AI to enhance audience segmentation and targeting (65%), drive predictive analytics for better lead scoring (61%), personalize content at scale (57%), and optimize ad spend and creative content in real time (55%).

When looking to the future, B2B marketers believe that over the next five years, AI will prove to be the most valuable in measuring ad effectiveness (62%); content creation and personalisation (60%); and predictive analytics (53%)

Saloni Javeri, Chief Digital & Marketing Officer at L’Oréal India says, “LinkedIn’s unique blend of professional networking and content marketing enables L’Oréal to connect with key stakeholders—industry professionals, potential employees, investors, and consumers. Through targeted campaigns like L’Oréal Sense of Purpose, we’ve strengthened brand awareness, corporate reputation, and engagement within a highly relevant and influential audience. LinkedIn’s sophisticated targeting and analytics help us measure impact, optimize campaigns, and maximize ROI.”

LinkedIn continues to invest in solutions to help B2B marketers measure campaign performance and business impact

LinkedIn is strengthening its measurement solutions to help B2B marketers track campaign performance and business impact more smartly. New investments in Conversions API (CAPI) and Revenue Attribution Report (RAR) include:

Conversions API: With Conversions API, B2B marketers can connect their first-party data - both online and offline customer interactions - to LinkedIn to target audiences that are most likely to take action. When paired with campaign goals, this can be an incredibly effective tool to drive ROI. Beyond optimising lead generation campaigns for impressions, clicks and general leads, marketers can now optimise for qualified leads—those that meet their marketing or sales-qualified criteria (MQLs or SQLs).

As a result, with Conversions API, marketers are achieving on average a 31% increase in attributed conversion, seeing a 20% decrease in cost per action, and early results show a 39% decrease in cost per qualified leads.

Aditi Oleman, Head of Marketing at Cashfree Payments, talks about how LinkedIn helps drive business impact, “LinkedIn is where we build our brand and spark real conversations with the right audience. Whether it’s launching new products, engaging SMBs, or sharing industry insights, LinkedIn ensures we’re reaching decision-makers who matter. The professional environment, precise targeting, and analytics don’t just boost visibility—they drive action. It’s not just another channel for us; it’s where thought leadership turns into real business impact.”

Revenue Attribution Report: When B2B marketers connect their opportunity and pipeline data to LinkedIn directly or via Marketing Partners, they can prove account-level impact of their campaigns on sales metrics with the Revenue Attribution Report (RAR). RAR enables advertisers to tie marketing efforts to real business outcomes with metrics, such as revenue influenced, return on ad spend, and pipeline.

**Both Conversions API and RAR are available globally through partner integrations and by API. In the coming months, we anticipate making the new RAR functionalities we are testing available to customers across the globe.

*The ‘B2B ROI Impact Research’ methodology

LinkedIn commissioned YouGov to survey 1,014 B2B marketers working for large companies employing 250+ employees in senior management positions and higher (up to CMO) across the UK, US, France, and India. All fieldwork was conducted online between November 29 to December 20, 2024.

About LinkedIn

LinkedIn connects the world’s professionals to make them more productive and successful and transforms the way companies hire, learn, market, and sell. Our vision is to create economic opportunity for every member of the global workforce through the ongoing development of the world’s first Economic Graph. LinkedIn has over 1 billion members and has offices around the globe. www.linkedin.com / mobile.linkedin.com.

Samsung R&D Institute, Bangalore Inaugurates Samsung Innovation Campus At Karnataka’s First Women-Only Engineering College

·              The flagship CSR initiative trains Indian youth in AI, IoT, Big Data, and Coding & Programming to make them job-ready

·              This initiative by Samsung is part of its commitment to foster new generation of women leaders in technology

Samsung R&D Institute India, Bangalore (SRI-B) inaugurated Samsung’s flagship global citizenship programme, the Samsung Innovation Campus (SIC), at Karnataka’s first all-women’s engineering college, Geetha Shishu Shikshana Sangha (GSSS) Institute of Engineering and Technology for Women, Mysore. This initiative underscores Samsung’s unwavering commitment to advancing gender equality in STEM and fostering a new generation of women leaders in technology.

Launched in September 2022, the SIC programme comprises an extensive curriculum focused on core technology skills including Artificial Intelligence/Machine Learning, Big Data, and Coding & Programming, especially designed by Samsung’s global R&D experts to make India’s youth industry-ready. The students enrolled in this initiative will get an opportunity to undergo expert offline and online training at a classroom facility, and work on innovative projects under the guidance of mentors from SRI-B and GSSS Institute.

"At Samsung, we believe innovation thrives when opportunities are inclusive. It brings us immense pride to inaugurate Samsung Innovation Campus (SIC) at Karnataka’s first women’s engineering college, a space where bright young minds will explore, experiment, and push the boundaries of technology. Aligned with the government’s #DigitalIndia and #MakeinIndia campaigns, it empowers students to drive technological progress from within the country. We look forward to moulding future women leaders as they create, innovate, and transform the world with technology,” said Mohan Rao Goli, Corporate Vice President and Managing Director, SRI-B.

In 2024, Samsung Southwest Asia expanded its SIC reach by enrolling 3,500 students, up from 3,000 in 2023. Samsung’s ongoing commitment to corporate social responsibility, through initiatives such as SIC and Samsung Solve for Tomorrow (SFT), highlights its mission to nurture and train India’s future-tech leaders. Through these programmes, Samsung continues to support India’s youth, equipping them with the skills that not only advance their personal and professional growth but also empower India as a global technology hub.

"Our collaboration with SRI-B ensures maximum impact, providing industry-relevant courses and niche skills, strong technical foundations, and practical exposure through capstone projects. This initiative reinforces our commitment to powering #DigitalIndia by bridging the digital skills gap and preparing women for the future workforce. Through a structured curriculum, the students will gain hands-on experience in problem-solving and emerging technologies, enhancing both employability and innovation. We deeply appreciate SRI-B for this invaluable partnership, which empowers young women technologists to drive technological advancements,” said Anupama B Pandit, Secretary, GSSS (R), Mysore.

SRI-B has established SICs in seven other institutes in Karnataka, including BNM Institute of Technology, Cambridge Institute of Technology (Main & North Campuses), Don Bosco Institute of Technology, KLE Institute of Technology, RNS Institute of Technology (RNSIT) Bengaluru, as well as one in IIIT-Kurnool, training over 800 students with the necessary skills to secure relevant opportunities in the field of technology.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN.

Limca Brings The Zest Back With 'Lime ‘N’ Lemoni' Campaign Starring Tripti Dimri

Campaign Film:  https://youtu.be/qUYcyrlxFx0?si=MnJSFn6u2UAmFef7

Coca-Cola India’s homegrown brand Limca, is a beverage that has iconic written all over it. From its distinct cloudy bubbles to a zesty taste that is quintessentially Indian, Limca is truly an experience like no other. And now, India's most loved lemoni drink, Limca is ushering in a new era of refreshment with its exciting new summer campaign.

A chilled sip of Limca on a hot summery day just suddenly lifts you up and makes you feel “breezy”. It is this simple yet true insight that is at the core of this year’s summer campaign for Limca. 

This fresh take on its signature Lime ‘N’ Lemoni fizz invites consumers to rediscover and celebrate the charm and romance of Limca.

The campaign stars the effervescent Tripti Dimri and her furry friend, as she leaves behind the heat and grime in a uniquely Limca way. The moment she takes a sip of Limca, the scene transforms with dynamic visuals, her energy lifts up, and a wave of zesty freshness takes over.

Ruchira Bhattacharya, Senior Director, Marketing – Hydration, Sports, and Tea Category, India and South-West Asia Operating Unit at The Coca-Cola Company, said, “Limca is a differentiated brand and is much loved by consumers across ages and with this campaign we brought all things loved on Limca back to Limca. We also have a “light-hearted” melodious jingle and the very endearing Tripti, both have truly uplifted our campaign. We hope to re-in force Limca’s leadership in the beverage category, ensure it remains the go-to choice for instant revitalization and joy with this beautiful campaign”

Tripti Dimri added, “Limca makes me very nostalgic, and this campaign took me back to the old, charming, fun world of Limca and I am just so glad that I got be a part of it. I had an absolute ball of a time shooting this with Dibakar Sir and the entire team. Really hope people love it. This one is all heart!”

A 360-degree strategy will drive visibility through engaging storytelling across platforms. By bringing a fresh spin on its long-standing legacy, Limca invites everyone to take a sip and experience the Lime ‘N’ Lemoni feeling — that invigorates a feel-good rush that only a Limca moment can deliver.

The campaign has been created and conceptualized by VML.

Creative Team : Nakul Sharma, Tirtho Ghosh, Deepak Pandey, Ramesh Sain, Kavya Rangan

Account Management: Charu Bhatnagar, Virender Bhawnani, Varundeep Kaur

Strategy: Shubhrojyoti Roy, Khyati Gupta

Production House : Hogarth

Director : Dibakar Banerjee

Music: Sameer Uddin

Singer: Lagnajita Chakraborty

About Coca-Cola India

Coca-Cola in India is one of the country’s leading beverage companies, offering a range of high-quality and refreshing beverage options to consumers. The company, in line with its vision of ‘Beverages For Life’ offers a wide portfolio of products which includes hydration, sports, sparkling, coffee, tea, nutrition, juice and dairy based products. In India its beverage range includes Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Thums Up, Charged by Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices and Honest Tea. The Company also offers hydration beverages including Limca GlucoCharge, Smartwater, Kinley, Dasani and Bonaqua packaged drinking water and Kinley Club Soda. Premium products constitute Schweppes and Smartwater. In addition, it offers a Costa Coffee range of tea and coffee. The Company is constantly transforming its portfolio, from reducing sugar in its drinks to bringing innovative new products to market.

The Company along with its owned bottling operations and franchise bottling partners has a strong network of close to 4 million retail outlets through which it refreshes millions of consumers across the country. It seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable agriculture initiatives and carbon emission reductions across its value chain.

Globally together with its bottling partners, The Coca-Cola Company employs more than 700,000 people, helping to bring economic opportunity to local communities worldwide. Learn more at www.cocacolacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.