The Pollution Doesn't Stop At Your Door: Why Indoor Air Quality Matters

Praan HIVE: A Smarter Way to Breathe Indoors

Diwali celebrations may be over, but the air quality concerns haven't gone away. With pollution levels continuing to affect cities across India, it's a reminder that the air we breathe indoors deserves just as much attention as the air outside. Making cleaner air a part of everyday living, Praan introduces HIVE, an advanced air purification system designed to make indoor spaces healthier and smarter.

Description:The rising particulate matter and lingering smog have once again brought attention to the air we breathe every day. While outdoor pollution often takes centre stage, indoor air quality deserves just as much attention, especially as people spend a large part of their day inside homes and workplaces.

Addressing this need is Praan's HIVE, an advanced air purification system that combines medical-grade filtration with environmental intelligence. Its H14-grade HEPA filtration captures particles as small as 0.015 microns, compared to the commonly referenced 0.3-micron HEPA benchmark. It also features catalyst-doped activated carbon, engineered to increase gaseous pollutant adsorption rates by approximately seven times, and a filter designed to handle high dust loads.Beyond purification. 

HIVE continuously monitors particulate pollution, CO₂, TVOCs, temperature and humidity, giving users a clearer picture of their indoor environment. Its AI-powered assistant, EDITH, helps interpret these readings and enables the system to respond automatically to changing conditions. Paired with Praan Vision, users can even visualise pollutants around them and watch their concentration fall as HIVE cleans the room. 

Every Sunday, HIVE also shares a weekly air-quality summary, helping users track how their indoor environment has been throughout the week.The latest HIVE is 62 mm smaller and 30% more affordable than its predecessor, with its price reduced from ₹70,800 to ₹49,999 (all-inclusive). This has been made possible through a year of engineering and manufacturing improvements, without compromising on its purification capabilities.

Price: ₹49,999 (all-inclusive)
Link: HIVE

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