Britannia The Laughing Cow Cheese Launches A One-Of-A-Kind Content Hub, “Cheeseitup.in” Bengaluru

~Curated in collaboration with Mindshare and Times Network, CheeseItUp.in is an innovation digital solution to providing awareness about everything cheese for cheese enthusiasts of all ages~

Cheese is a versatile ingredient that brings joy to meals and elevates even the simplest dishes. Embracing this essence, Britannia The Laughing Cow Cheese has launched CheeseItUp.in, (https://cheeseitup.timesfoodie.com/) a unique content hub for cheese enthusiasts of all ages.

Curated in partnership with Mindshare and the Times Network, this digital hub aims to build a community for cheese lovers. It offers a wide range of information on various types of cheese, recipes, DIY videos, blogs, and more. CheeseItUp.in offers easy and snackable content that makes everyday meals tastier by incorporating different types of cheese from Britannia The Laughing Cow Cheese. Whether you want quick snack ideas or gourmet recipes, the platform offers engaging, user-friendly content, ensuring that the recipes are easy to follow. Users can easily save and download recipes that are tailored to their preferences.      

In 2022, Britannia Industries and French cheese maker Bel Foods entered a joint venture and formed Britannia Bel Foods and launched the co-branded cheese portfolio as Britannia The Laughing Cow Cheese. The CheeseItUp.in platform is a step forward in making cheese a beloved and versatile ingredient in every kitchen.

Abhishek Sinha, CEO Britannia Bel Foods, and CBO Britannia Dairy, said, “CheeseItUp.in is Britannia The Laughing Cow Cheese’s effort for all cheese enthusiasts and novices who are constantly looking for gathering knowledge about the product category. After the joint venture between Britannia and Bel group, we began the journey of creating awareness about the category benefits, with borrowed learnings and expertise from the French conglomerate. We realised that as a nascent category in India, the awareness about cheese, its benefits, and usage is still limited and fragmented. We took up this challenge with our partners – Times Network and Mindshare to build an inclusive platform which could cater to this gap for all Indians.”

Commenting on the partnership, Rohit Gopakumar, CEO- ZENL & BCCL(TV Division) said, “Our endeavour is always to provide a balanced platform for both our audience and clients. The satisfaction of achieving brand objectives through targeted content offerings excites our team. Britannia has consistently led the way in creating cutting-edge communication ideas for its various products. This partnership between Britannia The Laughing Cow Cheese and Times Network Digital platforms will undoubtedly break new ground in the cheese category. Collaborating with Britannia and Mindshare to introduce a new and innovative concept that marries content with brand thought leadership is the way forward for deep audience engagement. It's time to CHEESEITUP!"

Speaking on the partnership, Rohit Chadda, President & COO - Digital, Times Network said, “Content-driven commerce strategically integrates content into the shopping process to provide customers with the highest quality experience. Times Network Digital has the largest base of premium, influential audience in the country across news & lifestyle categories. Our brand TimesFoodie.com, an industry-leading platform in food content, is the perfect partner to create such a food destination for Britannia. The idea of ‘CheeseItUp.in’ is to instil product knowledge and usage, while also taking an innovative approach to ecommerce that directly drives revenue for the brand.”

Amin Lakhani, CEO, Mindshare, shared, “CheeseItUp.in isn't just a platform, it's your fun and flavourful culinary playground! We want to make cheese a delicious and healthy part of everyday meal planning. We use real consumer data to craft healthy and inspiring recipes with Britannia The Laughing Cow cheese. It's connected commerce powered by content. Mindshare has architected a partnership between Britannia Bel Foods and Times News Network. Get ready to experience a whole new world of cheese-based creations! We are excited to see how this platform will revolutionise the way people enjoy Britannia The Laughing Cow cheese in their daily lives.”

Additionally, the integration of quick commerce platform with ‘Cheeseitup.in’  allows consumers to purchase cheese in a few clicks, seamlessly transitioning from CheeseItUp.in to savouring the Britannia Laughing Cow cheese delights.

(https://cheeseitup.timesfoodie.com/)

Suzuki-Backed Next Bharat Ventures Signs Strategic MoU With 3one4 Capital And Antler India To Empower Early-Stage Startups

*  Next Bharat will closely work with 3one4 Capital and Antler India to nurture and empower early-stage startup ecosystems. The initiative aims to amplify support with the twin goals of creating impact by enabling entrepreneurship in both the mainstream business and social arenas across India.

*  Applications for the 4-month Next Bharat Residency Program are open until 12th August 2024. Shortlisted social impact entrepreneurs from the program will be aided with funding starting from INR 1 Cr onwards.

Next Bharat Ventures, a subsidiary of Suzuki Motor Corp Japan, dedicated to supporting early-stage impact-based startups in India, signed Memorandums of Understanding (MoUs) with renowned venture capital funds 3one4 Capital and Antler India, which invest in early-stage startups both in India and internationally.

Siddarth Pai, Founding Partner at 3one4 Capital, alongside Vipul Nath Jindal, Managing Director and CEO of Next Bharat Ventures, signed the MoU. In parallel, Lakshmikant PB, Director - Finance at Antler India, also signed an MoU with Vipul Nath Jindal. Next Bharat will closely work with 3one4 Capital and Antler India to provide strategic guidance, funding opportunities, and extensive networks to early-stage startups in both the mainstream business and social arenas through a cohort-based approach.

Vipul Nath Jindal, Managing Director and CEO of Next Bharat Ventures, commented on the signing of the MoUs, “At Next Bharat, we believe in the transformative power of socially driven entrepreneurship to create a positive impact on the informal and rural economies of the country. Forging strategic associations with Antler India and 3one4 Capital is a conscious move towards nurturing and empowering the early-stage startup ecosystem. We look forward to a successful collaboration that will pave the way for a new generation of socially conscious entrepreneurs in India.”

Siddarth Pai, Founding Partner at 3one4 Capital, added, “We look forward to partnering with Next Bharat Ventures to accelerate the impact entrepreneurship category in India. At 3one4 Capital, we specialize in leveraging our extensive network and data-driven insights to identify and nurture high-potential startups from the early stage. By combining our strategic expertise in early-stage investments with Next Bharat's focus on socially impactful enterprises, we aim to provide comprehensive support to further the mission of entrepreneurship and value creation in India."

Rajiv Srivatsa, Partner & Investor at Antler India, stated on the collaboration, “Our association with Next Bharat Ventures is a step towards amplifying our shared vision of driving impactful change in the world through entrepreneurial ventures. We have a tailored approach to nurturing startups through our high selectivity and Antler Residency Platform. We hope the global expertise of Antler in cohort-based investments and Next Bharat’s vision to create social impact in India 2 and India 3 can together help scale solutions that will make a significant difference in India’s current entrepreneurship landscape"

Entrepreneurs working in the social impact space can apply for the 4-month Residency Program by Next Bharat Ventures. The application process, extended until 12th August 2024 (Monday), is designed to ensure broad participation, including WhatsApp-based submissions, with a maximum 2-week application review time. The program is scheduled to commence on 14th October 2024.

Taneira Celebrates Handloom Day With A Revitalized Khadi Collection

* Revel in Handmade Khadi Sarees Inspired By Nature And Retro-Impressionism

In a harmonious blend of tradition and contemporary style, Taneira, a TATA product, proudly presents its Khadi collection in celebration of National Handloom Day. Emerging from the mists of India’s ancient past, Khadi has traversed centuries and generations, evolving through the annals of time. From its origins in the ancient Indus civilization, where it was first spun and woven by skilled hands, Khadi has journeyed through history, becoming a symbol of self-reliance and resilience during the fight for freedom. This collection reimagines an iconic fabric that embodies a rich tapestry of cultural heritage and historical significance, seamlessly integrating into the realm of contemporary fashion, blending tradition with modernity.

With innovation at its heart, Taneira introduces the 'Impression Printing’ technique in their Khadi collection, a captivating fusion of nature’s artistry and contemporary aesthetics. Inspired by nature and retro-impressionism, the collection features delicate leaf imprints, intricate block prints, hand painting, prints and wovens. Each saree becomes a canvas, where nature's beauty brings alive a symphonic blend of textile heritage and contemporary aesthetics converging in a mesmerizing interplay of colors and textures. The collection also features exquisite designs crafted from Tussar silk sourced from Bhagalpur, alongside two distinctive designs adorned with intricate printed motifs from West Bengal.

On the collection, Mr. Ambuj Narayan, CEO of Taneira, said, “We believe that Khadi is not just a fabric but a symbol of our nation’s spirit and resilience. Its significance spans across civilizations, embodying a rich tapestry of cultural heritage. By weaving contemporary design elements into this timeless fabric, we at Taneira, honor our deep-rooted traditions while catering to our discerning clientele. This collection is a heartfelt homage to the artisans who sustain our heritage, celebrating their craftsmanship and the perpetual allure of Khadi.”

Steeped in history, Khadi’s soft and breathable texture makes it an unparalleled choice for any season. The natural fibers regulate body temperature, keeping you cool in summer and warm in winter. Beyond comfort, Khadi exudes an understated elegance, making it a versatile choice for both casual and formal occasions. Handspun and handwoven, each piece of Khadi is a labor of love, embodying the indomitable spirit of artisans who infuse their dedication with passion and pride. Taneira continues to honor this rich tradition while pushing the boundaries of design to make it relevant and appealing to today’s discerning women.

Like the threads of Khadi that spun the fabric of our nation's independence, with 40 unique product designs, Taneira weaves together the diverse tapestry of India's handloom heritage. Starting at INR 7,999, Taneira’s Khadi collection is available at select stores and online at Taneira.com. Each piece promises to enchant and inspire, beautifully blending the timeless threads of tradition with contemporary elegance. 

Turkish Airlines Invites Indian Travelers To Experience Istanbul With Its Unique “Touristanbul” Service

Turkish Airlines, the airline that flies to more countries than any other, offers its complimentary tour service “Touristanbul”, providing guests a unique opportunity to explore the rich culture and history of Istanbul during their layovers. 

Touristanbul is a free guided tour service offered by Turkish Airlines to all international transfer passengers with a layover time of 6-24 hours.  During the tours, Indian travellers can visit Istanbul’s most iconic sites and monuments, experience a taste of the city, and enjoy a fabulous view of the legendary Bosphorus. As part of the  experience, passengers also have the opportunity to sample traditional Turkish cuisine at the selected restaurants.

Turkish Airlines’ guests can book their Touristanbul adventure at the Hotel Desk in the International Arrivals Terminal or the Touristanbul Desk in the Transfer area showing their Turkish Airlines ticket numbers. Passengers can select one of the six tours according to the time frame best suited to their flight arrival and departure schedule. Upon arrival at Istanbul Airport, passengers are picked up and taken on a guided tour of the city before being dropped off back at the airport for their next flight.

Turkish Airlines, the national flag carrier of Türkiye, aims to enhance the travel experience for passengers by offering them a unique opportunity to enjoy the fascinating city, Istanbul. Through its complimentary tours and award-winning services, Turkish Airlines brings world-famous Turkish hospitality to Indian travelers.

About Turkish Airlines:

Established in 1933 with a fleet of five aircraft, Star Alliance member Turkish Airlines has a fleet of 458 (passenger and cargo) aircraft flying to 349 worldwide destinations as 296 international and 53 domestics in 130 countries. More information about Turkish Airlines can be found on its official website www.turkishairlines.com or its social media accounts on Facebook, X, YouTube, LinkedIn and Instagram. 

About Star Alliance:

The Star Alliance network was established in 1997 as the first truly global airline alliance, based on a customer value proposition of global reach, worldwide recognition, and seamless service. Since inception, it has offered the largest and most comprehensive airline network, with a focus on improving customer experience across the Alliance journey. The member airlines are: Aegean Airlines, Air Canada, Air China, Air India, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAP Air Portugal, THAI, Turkish Airlines, and United. Overall, the Star Alliance network currently offers more than 10,000 daily flights to almost 1,200 airports in 184 countries. Further connecting flights are offered by Star Alliance Connecting Partners Juneyao Airlines and THAI Smile Airways. 

Aakash Educational Services Limited (AESL) Onboards Ace Cricketer, “Rishabh Pant As Its Brand Ambassador”

Pant’s partnership with AESL is a notable benchmark, strengthening the company's commitment to inspiring students to achieve their best and pursue their academic goals with the same vigor and passion that the cricketer exhibits on the cricket field.

Rishabh Pant’s association with Aakash will inspire countless students to strive for excellence and never give up on their dreams.

Bengaluru, 7th August, 2024: Aakash Educational Services Limited (AESL), the national leader in test preparatory services, proudly announces the appointment of star Indian wicketkeeper-batter, Rishabh Pant, as its brand ambassador. Known for his resilience and determination, Pant's journey reflects AESL's ethos of perseverance and excellence. Pant has been appointed the Brand Ambassador for a period of one year.

Rishabh Pant, celebrated for his street-smart cricketing skills and outstanding scoring abilities, embodies the spirit of perseverance. His resilience and determination brought him back to the sport after a close shave with a near-fatal road accident, creating an inspiring turnaround story.

His partnership with AESL is a notable benchmark, strengthening the company's commitment to inspiring students to achieve their best and pursue their academic goals with the same vigor and passion that Pant exhibits on the cricket field. Pant's dynamic and inspiring persona resonates with the values of AESL, motivating students to push their limits and strive for academic excellence.

Commenting on this partnership, Mr. Deepak Mehrotra, Managing Director and CEO of Aakash Educational Services Limited (AESL) said, "We are thrilled to welcome Rishabh Pant to the Aakash family. His journey of hard work, dedication, and continuous learning aligns perfectly with our values at AESL. We believe that his association with us will inspire countless students to strive for excellence and never give up on their dreams. Just as Rishabh Pant has shown that determination and perseverance leads to success in cricket, we at AESL are committed to instilling these values in our students to help them achieve their academic aspirations."

Rishabh Pant, Indian International Cricketer, remarked, "I am honored to be associated with Aakash Educational Services Limited, a name synonymous with academic excellence. Just as in cricket, where preparation and perseverance are key to success, AESL empowers students with the right tools and guidance to achieve their goals. I look forward to this exciting partnership and I am sure the young minds of our country will taste great success. Education is the foundation of a successful future, and I am proud to be a part of this journey with AESL.”

With this partnership, AESL continues its commitment to empowering students and shaping the future of education in India.

Mr Ritesh Nath, Head of Sports Division at Collective Artists Network on the partnership said, “This collaboration is set to inspire countless students, reinforcing the values of perseverance, hard work, and dedication. We believe Rishabh’s remarkable journey and his association with AESL will motivate young minds to strive for excellence and achieve their academic dreams with the same passion and vigor he demonstrates on the cricket field. This partnership is a testament to the power of commitment and resilience, and we are excited to see the positive impact it will have on students across the nation.”

Added SportCell COO, Mr Jitendra Singh on the partnership, “Rishabh Pant's inspiring journey reflects the sprit of absolute resilience and grit that Aakash Educational Services Limited fosters in its students. SportCell strategically orchestrated this partnership to motivate students, showcasing the transformative power of perseverance and unwavering commitment and hard work to achieving one's dreams.”

Dvara KGFS Awarded "Gold Level Certification" For Client Protection By MFR

Dvara Kshetriya Gramin Financial Services Private Limited (Dvara KGFS) is proud to announce that it has been awarded the prestigious GOLD Level Certification in Client Protection by MFR, a global rating agency renowned for its assessments, data, and technical expertise in the sustainable finance industry. This certification is aligned with the Client Protection Standards of CERISE+SPTF, underscoring Dvara KGFS's commitment to upholding the highest client protection and financial integrity standards.

The GOLD Level Certification signifies that Dvara KGFS meets and exceeds the rigorous criteria established by CERISE+SPTF, ensuring that the organization adheres to best practices in transparency, fair treatment, responsible pricing, and safeguarding of client data.

Mr. LVLN Murty, Managing Director & CEO of Dvara KGFS, commented, "We are immensely proud to receive the GOLD Level Certification for Client Protection from MFR. This achievement is a testament to our unwavering commitment to our client’s well-being and our dedication to upholding the highest ethical standards in our operations. At Dvara KGFS, client protection is at the core of our mission, and this recognition validates our efforts to provide transparent, fair, and responsible financial services to underserved communities."

"Securing this GOLD Level Certification from MFR is a significant milestone for Dvara KGFS. It reflects our relentless pursuit of excellence in client protection and our dedication to fostering trust and confidence among our clients. This recognition is not just an accolade but a motivation to continue our efforts in ensuring that our financial services are not only accessible but also responsibly managed to protect the interests of our clients.", added Ms. Shilpa Bhatter, CFO of Dvara KGFS.

This GOLD Level Certification is an essential milestone for Dvara KGFS, reinforcing the organization’s commitment to ethical practices and client-centric service delivery. It highlights the importance of maintaining high standards in client protection, which is fundamental to building trust and fostering long-term relationships with clients.

Gaurav Dalmia Joins Fashion Entrepreneur Fund As investor And Promoter

The Fashion Entrepreneur Fund (FEF), India’s first venture studio dedicated to the fashion sector, welcomes Mr. Gaurav Dalmia, Chairman of Dalmia Group Holding, as an investor and promoter. As a new investor and promoter, Mr. Dalmia brings a wealth of experience and expertise that will significantly enhance FEF’s mission to nurture and support emerging fashion entrepreneurs.

Mr. Dalmia’s alliance with the Fashion Entrepreneur Fund (FEF) highlights his visionary approach and keen eye for lucrative opportunities. As a key figure in FEF, Mr Gaurav Dalmia leverages his expertise to support and nurture emerging fashion enterprises, demonstrating his commitment to transforming the fashion industry by addressing the challenges faced by millions of professionals in the sector. Recognizing a critical gap in the support system for fashion entrepreneurs, he views FEF as the ideal solution. FEF is designed to offer comprehensive support, from focused mentorship to financial resources, addressing the industry's lack of infrastructure and opportunities for growth. Utilizing Mr. Dalmia's industrial acumen, FEF aims to create a dynamic network where fashion businesses can flourish, innovate, and compete on a larger scale.

Mr. Vagish Pathak, Chairman, and Mr. Sanjay Nigam, Founder of the Fashion Entrepreneur Fund, expressed their enthusiasm, stating, “Having Mr. Gaurav Dalmia join FEF is a tremendous boost for us. Our mission is to create a vibrant ecosystem where fashion dreams can flourish into successful enterprises. With the stalwart joining us, we are poised to accelerate this mission and reach new heights. Mr. Dalmia’s extensive experience in fostering entrepreneurship and passion for innovation aligns perfectly with our goals. His experience and extensive networks will be invaluable in reaching out to fashion brands and entrepreneurs. With his support, we are confident that FEF will become the go-to platform for fashion entrepreneurs in India, providing them with the investment, resources, and mentorship they need to succeed.”

An initiative by the India Fashion Awards, FEF is committed to fostering a collaborative ecosystem within the fashion industry. With Mr. Dalmia’s extensive background in private equity, real estate, public markets, structured debt, and fixed income, his strategic insights and leadership in industrial growth will drive FEF’s initiatives towards sustainable development and provide a new vision and unparalleled support to upcoming fashion entrepreneurs.

Mr. Dalmia shared his thoughts on the engagement, “Joining FEF aligns with my vision of encouraging innovation and entrepreneurship in India. The rising number of homegrown brands with national and international potential is impressive, and the Fashion Entrepreneur Fund presents a unique opportunity to nurture and elevate this talent, especially those in supporting roles like photographers, makeup artists, show directors, models, stylists, etc. By providing the necessary resources and guidance, we aim to enable these professionals to scale and succeed, nurturing a thriving community of creative minds and building a sustainable and inclusive industry that can compete globally.”

This initiative is dedicated to bringing in leaders from diverse backgrounds to strengthen the foundation and enhance the quality of work of local entrepreneurs in the fashion segment. FEF recently announced substantial investments by Mr. Ravi Jaipuria, chairman of RJ Corp widely recognized for his impactful contributions to the food and beverage industry and Bollywood Icon Mr. Akshay Kumar, who is a versatile actor known for high-octane action films and rib-tickling comedic roles. Looking ahead, FEF plans to collaborate with more leaders, operating in sync for the betterment of the industry.

About the Fashion Entrepreneur Fund (FEF):

Fashion Entrepreneur Fund (FEF), a groundbreaking initiative, fosters a collaborative ecosystem within the fashion industry. FEF is investing an initial amount of ?20 crore to empower individuals in the fashion sector, helping turn their aspirations into thriving enterprises. This pioneering venture aims to cultivate innovation and entrepreneurship, providing essential resources and mentorship to budding talents. By bridging gaps and offering support, FEF propels the growth and success of emerging businesses, enriching the fabric of the fashion landscape. With its robust foundation and visionary approach, FEF sets the stage for transformative change and sustainable growth in the industry.

Website Link - https://www.thefef.net/

Instagram - https://www.instagram.com/fashion_entrepreneur_fund?igsh=MXByNzR3Zmxzenl1Mw==