Tuesday, August 8, 2023

Apollo Hospitals Conducts An Awareness Campaign On No Honking


Apollo Hospitals Sheshadripuram organised a 'Say No to Horn' public awareness campaign, urging citizens to help reduce noise pollution on city roads. Shri Rajkumar Dugar Founder of Citizens for Citizens (C4C), Police Inspector Mr. Sharanappa, Police Inspector, High Grounds Traffic Police Station and other Apollo Hospitals dignitaries flagged off the campaign. More than 50 Apollo Hospitals volunteers took part in the awareness drive, displaying information about traffic rules and why honking is illegal in special zones like schools and hospitals.

Speaking at the event, Mr. Uday Davda, COO, Apollo Hospitals Sheshadripuram, said, " Most of the time, individuals honk unnecessarily, unaware of the impact of noise pollution and the inconvenience caused to others, particularly in school and hospital zones. We conducted a 'Say No To Horn' awareness program with the assistance of traffic police, and our goal is to educate people on various laws about traffic rules in order to reduce noise pollution in the hospital zone. We are grateful to Police Inspectors Mr. Sharanappa and Mr. Baig for joining the effort and urging citizens to be cautious of the impact of honking.”

The WHO classifies noise above 65 dB as pollution. Noise pollution can cause hypertension, sleeping disorders, cardiovascular disorders, and hearing loss among patients. Especially near the hospital the patients, doctors, and staff are distressed due to the unnecessary Honking.

India TV Becomes The Only News Group To Have Exclusive CTV News Vhannels In India


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In the last few years, if one device has exponentially grown to a point of becoming a necessity, it is connected TV. As per the FICCI-EY report 2022, CTVs have increased to 10 million in India and are predicted to increase to 40 million by 2025. The CTV market size is building on the same lines as smartphone penetration has in the past. 

Hence, recognizing this growth opportunity, India TV, which is one of the leading Hindi news channels in India, has now become the only news group to have two dedicated CTV channels along with the main channel stream at CTV devices. The group has introduced India TV Live, India TV Speed News and India TV Aap ki Adalat. Additionally, it is planning to launch a few more soon in future.   

The decision is in line with the notion that CTV is changing the news landscape. CTV has emerged as a touchpoint of interest due to its unique ability to bring together the large screen TV experience. Additionally, it has the targeting/measurement capabilities of digital. It also gives access to affluent urban households. And lastly, it allows viewers to consume content as per parameters such as:  nature of content, convenience, and consistency. Hence, India TV believes that there is an opportunity to go beyond the 24-hour barrier of providing content and facilitating structured information to the viewer.  

Elaborating on the launch, Ritu Dhawan, Managing Director, and CEO of India TV said, “Considering the exponential growth of the CTV market, it has become imperative to expand our content offerings on this platform. By launching these channels, we want to cement our position as a leader in the CTV space. We also want to show that value to our viewers by providing them contextualized, nuanced, and relevant information in multiple formats, themes, and devices on this platform.”  

CTV value proposition is not just limited to content creators. CTV provides new ways for targeted advertising. Advertisers can reach specific audiences with relevant user-based ads, leading to more effective advertising campaigns.  

Regarding ad dynamics in the CTV space, Ritu Dhawan further added that, “The way digital advertising has increased its market penetration across the ad industry and advertiser verticals, CTV is becoming a preferred medium for advertisers. As CTV is enabled with the power of the internet, ad opportunities and ad formats have increased for advertisers.”  

The CTV ecosystem is forever evolving, thanks to rapid technological advancements. Keeping this in mind, India TV believes that it is essential to present content in the viewer’s familiar navigation and content styles. “We believe this approach has helped us maintain our position as India’s Most Engaged News Video Publisher,” Dhawan further stated. Moving forward, digital-first, localization, explainers, user-generated content will define content consumption in the future. 

Experience The Authentic Flavors Of Biryani By Kilo


Biryani by Kilo has revolutionized the biryani and kebab delivery in India, emerging as the India’s biggest and most loved biryani and kebab chain. With a commitment to quality and taste, Biryani by Kilo has gained a loyal following of food enthusiasts who crave the rich and aromatic flavors of authentic biryanis.

What sets Biryani by Kilo apart from the rest is their dedication to freshness & authenticity. BBK is the only brand in India that prepares fresh handi biryani for every order individually, ensuring that every customer receives a piping hot and flavorful meal. The biryani is expertly cooked in handis, and the same handis are delivered to customers, preserving the traditional dum cooking technique that enhances the taste and aroma.

Since its inception in 2015, Biryani by Kilo has rapidly expanded, with over 100 outlets spread across 45+ cities in India. In the bustling city of Bangalore alone, they have established 12 outlets that deliver across the city. This wide reach allows Biryani & Kebab lovers to relish their favorite delicacy without any hassle.

With more than 25 lakhs happy customers served since 2015, Biryani by Kilo has won the hearts and taste buds of biryani lovers. Their extensive menu boasts over 21 types of biryanis, each prepared with authentic ingredients and cooked to perfection. Apart from biryani, they also offer a range of succulent kebabs, flavorful curries, delectable desserts, and more to cater to every palate.

Whether you are craving the classic Hyderabadi biryani, the aromatic Lucknowi biryani, or the fiery Kolkata biryani, Biryani by Kilo has got you covered. Each bite will transport you to the culinary history of India in its most authentic way.

Indulge in the exquisite world of biryani and kebabs with Biryani by Kilo. Order now and experience the true essence of authentic Indian cuisine, crafted with love and delivered to your doorstep.

For other exciting offers & to order visit: www.biryanibykilo.com or download BBK App or Call/whatsApp 1800-212-2-212

Dine-in: Marathahalli I Koramangala I Akshayanagar

Delivery timing: 10 am - 11 pm

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Building A Strong Immune System: Protecting Your Child During The Flu Season


There’s a good chance you are reading this while sneaking glances out of a window, the breeze is cool and calming, and there are some drizzles and downpours, as your kids play indoors. The monsoon season can be calming and relaxing but on the flip side, with this comfort comes the package deal of seasonal and viral infections, more so for children.

While rainfall is unpredictable and its intensity can change in the blink of an eye, fluctuations in your child’s immunity levels can be controlled through the right nutrition. Dr. Ganesh Kadhe, Director, of Medical and Scientific Affairs, Abbott’s Nutrition business shares three tips to help support your child's health and immunity during the upcoming flu season:

1. Prioritize Immunity Over Everything

A robust immune system is the first step towards preventing the flu. A diet rich in foods like fruits, vegetables, whole grains, and lean protein offers immune-rich ingredients which provide the building blocks the body needs for vigorous defenses. Setting a regular bedtime is especially important because lack of sleep can weaken the immune system, making children more susceptible to illnesses like the cold and flu.

Vitamin A rich foods can aid proper immune system function[i]. Some excellent sources of vitamin A include everyday diet. Some food sources rich in vitamin A include orange and red vegetables like carrots, sweet potatoes, and red peppers, as well as fruits like cantaloupe, apricots, and mangoes. Certain types of fish and dairy products also contain vitamin A.

Vitamin C is well-known as an immune system booster[ii]. Citrus fruits such as oranges and grapefruits, along with strawberries, kiwi, tomatoes, and various vegetables like broccoli, spinach, and kale, are abundant sources of this vital nutrient

Vitamin E is a powerful antioxidant that supports a strong immune system[iii]. Nuts like almonds, hazelnuts, and peanuts, along with their butters and oils, as well as sunflower seeds, wheat germ, and fortified foods like breakfast cereals and fruit juices, are excellent sources of vitamin E

If you find it challenging to get enough fruits and vegetables in your child’s meals to ensure they meet their nutrition requirements, try adding PediaSure to their glass of milk as it will not only elevate the taste but also increase the nutritional value of that glass of milk. It is a complete and balanced nutrition solution with 37 nutrients, scientifically tested to help improve children’s immunity.

Encourage movement:

Physical activity offers numerous benefits for children, including improved immune health[iv], better sleep[v], and enhanced learning[vi]. Engage your child in online exercise classes or arrange playdates with their peers to promote movement and active play.

Destress and try new activities:  

Stress can weaken the immune system[vii]. Help your child unwind by curling up with a story, listening to a podcast or trying activities together like cooking. Engaging in culinary activities with your children not only strengthens your bond but also enhances their nutritional intake. Encourage your little ones to create their own snacks to support their immune system, such as combining vitamin C-rich strawberries with yoghurt or spreading vitamin E-packed peanut butter on crackers. For older children, you can involve them in preparing high-protein scrambled eggs or French toast for a family breakfast or ask for their assistance in making a salad or their favourite vegetable side dish during dinner time.

With the arrival of the monsoon season, you can take proactive steps to support your child's immune health. By prioritizing a nutrient-rich diet, encouraging regular exercise, and reducing stress through enjoyable activities, you can help strengthen their immunity and protect them during this time of increased vulnerability. Embrace these tips and create a healthy environment that bolsters their overall well-being and resilience against flu and other common illnesses.

Honda Cars India And Bajaj Finance Collaborate To Offer “Attractive Financing Solutions This Festive Season”


Honda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, has partnered with Bajaj Finance Ltd., the lending arm of Bajaj FinServ Ltd., a leading financial services group in India, to offer attractive and affordable finance solutions for its customers. The partnership will help Honda customers avail exciting car finance schemes with low Rate of Interest and hassle-free quick sanction of loans on purchase of Honda Amaze, Honda City and soon to be launched new SUV; Honda Elevate.  

Under this partnership, Bajaj Finance Limited will provide Honda customers with customised retail finance schemes with the introduction of Flexi Pay Scheme & digital-first experience, including up to 100% on-road funding, providing Low rate of Interest (RoI) starting from 8.75%, hassle free sanction with lower turnaround time as low as 30 min, among others To ensure a greater convenience, the entire financing process will be enabled through a digital customer journey for loan disbursement process.  

Speaking on the occasion Mr. Kunal Behl, Vice President, Marketing & Sales, Honda Cars India said, “At Honda Cars India, we are dedicated to delivering top-notch services to our customers and we are excited about this partnership with Bajaj Finance. This alliance allows us to offer more financing options to our customers and enhance their ownership experience. The various schemes and options which will be offered by Bajaj Finance will lead to an affordable and accessible personal mobility solutions to a diverse set of valued customers.” 

Siddhartha Bhatt, Chief Business Officer, Bajaj Auto Finance, added “Through our digital-first approach & affordable solutions (Flexi Loans), we strive to make car buying incredibly easy & affordable for our customers. Our straight-through process is aimed at improving convenience and speed of loan disbursement. We are delighted to join hands with Honda Cars India to provide hassle-free and flexible financing solutions to customers for owning a Honda vehicle in a very accessible and rewarding manner.” 

Honda Cars India and Bajaj Finance are confident that this collaboration will strengthen their position in the market and reaffirm their shared mission of providing outstanding auto financing solutions to customers. 

Bajaj Finance is a technology driven NBFC, offering a comprehensive suite of financial solutions and focused on enhancing customer experience digitally.  

HCIL has been taking initiatives to make car buying more attractive and rewarding for its customers. HCIL has partnered with multiple financiers such as PSU Banks, Retail Financiers, and NBFCs to enhance car buying experience for its customers, offering consumers a wide range of financial solutions to match their diverse needs. 

About Honda Cars India Ltd. 

Honda Cars India Ltd. (HCIL), a leading manufacturer of premium cars in India, was established in December 1995 with a commitment to provide Honda’s passenger car models and technologies, to Indian customers. HCIL’s corporate office is based in Greater Noida, UP and its state-of-the-art manufacturing facility is located at Tapukara, District. Alwar, Rajasthan. Honda’s models are strongly associated with advanced design and technology, apart from their established qualities of durability, reliability, safety, and fuel efficiency catering to the diverse needs of its discerning buyers across different segments. The company has a strong sales and distribution network spread across the country.  Besides the new car business, Honda offers a one-stop solution for buying and selling pre-owned cars through its business function Honda Auto Terrace. The Honda Certified Pre-owned cars come with an assurance of quality and peace of mind that caters to the diverse and burgeoning needs of pre-owned car buyers across the country. 

Coca-Cola India Appoints Irene Tan As Vice President, Human Resources, India & Southwest Asia


Coca-Cola India announced the appointment of Irene Tan as the Vice President, Human Resources for India & Southwest Asia (INSWA). In her new role, Irene will be accelerating INSWA’s growth by recruiting future-ready talent, performance enablement and employee development for the company in India and Southwest Asia.

Irene joined the company in 2012 in Singapore as a talent sourcing consultant for the Asia Pacific Group. She became the lead talent acquisition partner for Greater China & Korea and moved to Shanghai. In this capacity, she initiated campus recruitments for management trainees, a signature program for China, advancing both gender and generational diversity for the business.

As Executive Recruiting Director in Singapore in 2015, she worked on multiple executive search mandates across the Asia Pacific including Bottling Investment Group (BIG).

In 2020, she was appointed as the Talent & Development (T&D) Director for Asia Pacific and was part of the global T&D Leadership team, responsible for advancing the talent agenda and developing a diversity succession pipeline. She brought to life, the Learning and Enterprise Capability initiatives in the region. 

Commenting on the appointment, Sanket Ray – President, India and Southwest Asia, said " With Irene’s deep understanding of the company as well as talent management expertise across markets, we are confident that she will steer the Human Resources function for continued success and further strengthen our position as an employer of choice.”

Prior to joining Coca-Cola, Irene was associated with Spencer Stuart, an international executive search firm. She holds a Bachelor of Social Sciences degree from the National University of Singapore.

About Coca-Cola India:

Coca-Cola in India is one of the country’s leading beverage companies, offering a range of high-quality and refreshing beverage options to consumers. The company in line with its vision of ‘Beverages For Life’ offers a wide portfolio of products which includes hydration, sports, sparkling, coffee, tea, nutrition, juice and dairy based products. In India it’s beverage range includes Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Thums Up, Charged by Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices. The Company also offers hydration beverages including Limca Sports, Smartwater, Kinley, Dasani and Bonaqua packaged drinking water and Kinley Club Soda. Premium products constitute Schweppes and Smartwater. In addition, it offers Costa Coffee range of tea and coffee. The Company is constantly transforming its portfolio, from reducing sugar in its drinks to bringing innovative new products to market.

The Company along with its owned bottling operations and franchise bottling partners has a strong network of close to 4 million retail outlets through which it refreshes millions of consumers across the country. It seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable agriculture initiatives and carbon emission reductions across its value chain.

Globally together with its bottling partners, The Coca-Cola Company employs more than 700,000 people, helping to bring economic opportunity to local communities worldwide. Learn more at www.cocacolacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.

Applications Open For Legrand Empowering “Scholarship Program 2023-24”


* Focus on diversity, Gender equality, and Inclusion 

Group Legrand India, the leading provider of electrical and digital building infrastructure and a leading name in empowering lives and lighting up millions of Indian homes is delighted to announce the application process for Legrand Empowering “Scholarship Program” for the new batch of 2023-24. The scholarship encourages applications from deserving girl students, differently abled students, and transgender students from across India. 

Being a socially responsible organization certified by GEEIS (International Certificate for D&I Commitment), gender equality has remained a prominent area of action. The "Legrand Empowering Scholarship" was established in 2018 to actively support educational initiatives that empower girls. 

Since its inception, the program has supported more than 400+ girls students pursuing Engineering, Architecture, Science, Technology, Finance, and other related fields from recognized colleges and universities across India, including differently abled and transgender students. 

Mr. Tony Berland, CEO & MD of Group Legrand India said, “We believe in the power of education and its ability to transform lives. The Legrand Empowering Scholarship Program is a testament to our commitment to fostering a diverse and inclusive academic environment. By empowering deserving girls, differently abled and transgender students we aim to build a brighter and more equitable future.” 

In addition to providing financial support for education, Legrand initiated the Student Mentorship Program in 2022. This program is designed to nurture future women leaders by offering holistic development through mentoring, building confidence, providing life skills, soft skills, and career guidance. Over 50 beneficiaries of the Legrand Scholarship have completed their mentorship programs, and fresh batches are welcomed annually. 

Legrand partners with Buddy4Study, a reputed organization, to facilitate the application and selection process for the scholarship program. Interested students can enroll through the Buddy4Study portal. (https://www.buddy4study.com/page/legrand-empowering-scholarship-program?ref=HomePageBanner)

For 2023-24, the Legrand Empowering Scholarship Program aims to support 100 scholars. The scholarship benefit will continue until the successful completion of the students' academic program, based on their performance. 

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