Tuesday, July 19, 2022

Emirates Flight Catering Opens World’s Largest Vertical Farm in Dubai


* Bustanica has unveiled its 330,000sqft environmentally controlled farm facility, with an investment of US$40 million.

* Bustanica will annually save in excess of 250 million litres of water and produce over 1 million kgs of produce that are free of pesticides, herbicides and chemicals.

 Bustanica has opened the doors to the world’s largest hydroponic farm, backed by an investment of US$40m. The facility is the first vertical farm for Emirates Crop One, the joint venture between Emirates Flight Catering (EKFC), one of the world’s largest catering operations serving more than 100 airlines, and Crop One, an industry leader in technology-driven indoor vertical farming.

Located near Al Maktoum International Airport at Dubai World Central, the 330,000sqft facility is geared to produce more than 1,000,000 kilograms of high-quality leafy greens annually, while requiring 95% less water than conventional agriculture. At any point in time, the facility grows in excess of 1m cultivars (plants), which will provide an output of 3,000 kgs per day.

Bustanica is driven by powerful technology – machine learning, artificial intelligence and advanced methods – and a highly specialised in-house team that includes agronomy experts, engineers, horticulturists and plant scientists. A continuous production cycle ensures the produce is super fresh and clean, and grown without pesticides, herbicides, or chemicals.

Passengers on Emirates and other airlines can look forward to forking these delicious leafy greens, including lettuces, arugula, mixed salad greens, and spinach, onboard their flights from July. Bustanica is not just revolutionising salads in the sky – UAE consumers will soon be able to add these greens to their shopping carts at the nearest supermarkets. Bustanica also plans to expand into the production and sale of fruits and vegetables.

HH Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline and Group said: “Long-term food security and self-sufficiency are vital to the economic growth of any country, and the UAE is no exception. We’ve specific challenges in our region, given the limitations around arable land and climate. Bustanica ushers in a new era of innovation and investments, which are important steps for sustainable growth and align with our country’s well-defined food and water security strategies.

“Emirates Flight Catering constantly invests in the latest technologies to delight customers, optimise operations, and minimise our environmental footprint. Bustanica helps secure our supply chain, and ensures our customers can enjoy locally sourced, nutritious produce. By bringing production closer to consumption, we’re reducing the food journey from farm to fork. Congratulations to the Bustanica team for their remarkable achievements so far and for setting global standards and benchmarks in agronomy.”

Craig Ratajczyk, Chief Executive Officer, Crop One said: “After significant planning and construction, and navigating the unforeseen challenges of the pandemic, we’re thrilled to celebrate this tremendous milestone alongside our joint venture partner, Emirates Flight Catering. It’s our mission to cultivate a sustainable future to meet global demand for fresh, local food, and this first large format farm is the manifestation of that commitment. This new facility serves as a model for what’s possible around the globe.”

The farm’s closed-loop system is designed to circulate water through the plants to maximise water usage and efficiency. When the water vaporises, it is recovered and recycled into the system, saving 250m litres of water every year compared to traditional outdoor farming for the same output.

Bustanica will have zero impact on the world’s threatened soil resources, an incredibly reduced reliance on water and year-round harvests unhampered by weather conditions and pests. Consumers buying Bustanica’s greens from supermarkets can eat it straight from the bag – even washing can damage the leaves and introduce contaminants.

Note: factsheet and photos are available at our media centre.

Zynga’s Words, Friends Begins Countdown To “National Words With Friends Day” For Beloved Game Franchise’s 13th Birthday


* Pop Culture Sensation Marks Milestone With In-game Celebrations Culminating on July 19 Anniversary

Zynga Inc., a wholly-owned publishing label of Take-Two Interactive (NASDAQ: TTWO) and a global leader in interactive entertainment, today announced that in conjunction with the 13th birthday of Words With Friends on July 19, which is “National Words With Friends Day”, the popular franchise has kicked off a celebratory campaign with its community. The in-game extravaganza, which will also be celebrated on the game’s social platforms, will feature a slate of exciting gameplay events, giveaways, challenges and sweepstakes celebrating the game’s love of words and ongoing spirit of friendly competition.

“Words With Friends has grown beyond a mobile game into a pastime that’s embedded in popular culture, and we’re excited to enjoy National Words With Friends Day with our community,” said Yaron Leyvand, Executive Vice President of Mobile Games at Zynga. “Every day, Words With Friends connects millions of players around the globe, and we want to recognize the importance of those connections by celebrating our franchise’s 13th birthday together in the game we all love.”

Some of the milestones Words With Friends has recently achieved are shown in the following infographic:

Key birthday promotions taking place in Words With Friends 2 include:

New Birthday Cake Tile Style Bundle (7/18/2022): Players can purchase this limited time bundle from the Premium Store including the Birthday Cake Tile, power ups and coins.

Word Of The Day and Free Facebook Gift (WOTD 7/19/2022): Themed for Words With Friends Day, the WOTD will lead players to the game's Facebook page, where players can claim an in-game reward and enter to win in-game prizes throughout the week.

Limited-Time Event (7/14 - 7/19/22): Players can match wits with “Baker Bella” to win an exclusive 13th birthday-themed profile frame.

Words With Friends Day Sweepstakes (7/15 - 7/22/22): Players have the opportunity to win one of 13 Words With Friends Day Prize Packs with in-game rewards.

 Zynga founded National Words With Friends Day in 2021 to celebrate the anniversary of its popular word game and to celebrate the players who share a passion for smart wordplay and intellectual competition. In 2021, the Registrar at National Day Calendar proclaimed National Words With Friends Day to be observed annually on July 19.

Launched in 2009, Words With Friends has grown from popular mobile game to global pop culture sensation. The franchise has expanded to new platforms like Facebook Messenger, launched a hit sequel with Words With Friends 2 and brought innovative new ways to play to people around the world. The franchise’s success through this more than decade-long journey has been powered by player connections made through quick and clever wordplay that has become a touchstone in fans’ lives.

Words With Friends 2 is playable on iOS and Android devices worldwide, as well as on Facebook. For more information and to connect with other fans, follow us on Facebook, Instagram and Twitter, and visit the game’s website at www.wordswithfriends.com.

Monday, July 18, 2022

Indian Businesses Transporting Over 76% of Goods Via Railways Expect It To Increase Further– Dun & Bradstreet Study


Businesses in the western region are the most optimistic about export freight demand Businesses already transporting more than 76% of goods via railways expect it to increase further.

·         More than 40% of businesses expect cost of transportation to increase in Q2 2022

·         Businesses in the western region are the most optimistic in Q2 2022

Dun & Bradstreet, a leading global provider of business decisioning data and analytics, has released the 2nd edition of its all-India survey, Railway Freight Activity Optimism Index (RFAOI), in collaboration with Jupiter Group, a premier manufacturer of railway wagons, passenger coaches, wagon components and castings.

The RFAOI survey was conducted to measure the optimism levels of rail freight users (industry players and logistics service providers), to assess whether rail freight activity in India is expected to improve, remain steady or decline. The index is composed of 14 sub-parameters across four sub-indices - optimism around factors of supply, operational efficiency, investment, and demand.

Key findings

Railway Freight Activity Optimism Index (RFAOI) for Q2 2022 stands at 63, three points higher than the previous quarter; despite the uncertainty posed by the Russia Ukraine war and the eminent risks weighing upon the pace of recovery of businesses (global inflation and swift change in monetary policy)

The survey further highlights that businesses in the western region are the most optimistic in Q2 2022 (optimism index at 65). Both large and medium scale businesses are more optimistic about export freight demand compared with small and micro players.

Dr. Arun Singh, Global Chief Economist, Dun & Bradstreet said: The improvement in consumer sentiment and resumption of business activities have helped improve the optimism level of businesses transporting goods via railways. Our survey finds optimism levels to transport goods via railways have increased in Q2 2022 from the previous quarter. We believe trade and logistic activity to gain momentum as India successfully executes more FTAs (foreign Trade Agreements) with other countries. However, soaring logistic costs and overall inflationary pressure, given rising fuel prices and depreciating rupee, might have impacted optimism level for import freight demand, which continues to be the lowest in Q2 2022 amongst all the parameters surveyed. Going forward, freight cost is likely to remain elevated or go up as 40% of businesses expect cost of transportation through railways to increase in Q2 2022.

Vivek Lohia, Director, Jupiter Wagons said: “Railway freight activity is expected to gain further traction in Q2 2022. We can gauge from the survey that businesses are inclined towards increasing their share of goods transported through railways, but they also anticipate the cost of transportation through railways to increase. Western region is the most optimistic for most of the survey parameters considered for the rail freight activity optimism index. Two areas of concern have emerged i.e. optimism level for availability of wagons and transit time has fallen from the previous quarter. However, even though optimism towards availability of wagons have fallen, optimism for utilization of wagons has increased and this is higher than containers compared to last quarter. As we track the pulse of the business activity across different sizes and locations in India every quarter, we aim to highlight the various challenges businesses perceive to transport freight through logistics by gauging the optimism level for 14 parameters relevant for the rail freight logistic sector”.

Key findings of the four sub-indices of RFAOI

Optimism around factors of supply

·         Optimism for factors of supply chain increased at the slowest pace (one percentage point gain) in Q2 2022 compared to the other three segments.

·         Optimism level for availability of wagons fell by 4 points in Q2 2022 from the previous quarter.

Optimism around operational efficiency

·         Optimism for operational efficiency in Q2 2022 improved by three points to 64 from Q1 2022.

·         In the survey, Businesses are most optimistic about loading and unloading of goods with

(optimism index at 69) and least optimistic about transit time (optimism index at 57)

Optimism around investment activity

·         Optimism level for investment activity is the highest at 66 in Q2 2022; the optimism level increased most by six points in Q2 2022

·         Businesses are most optimistic about loading and unloading of goods (optimism index at 69) followed by investment for mechanization (optimism index at 66)

Optimism around demand

·         Optimism for freight demand improved quarter on quarter yet remains lowest among all the four sub-indices in Q2 2022 at 59

·         Businesses are more optimistic about export freight demand (optimism index at 62) compared to domestic freight demand (optimism index at 60) in Q2 2022. Indicating strong export growth momentum to continue in Q2 2022.

·         In domestic freight demand, optimism level for import (optimism index at 57) and captive trade (optimism index at 58) increased by ­five and six points compared to optimism for domestic trade activity which increased only by two points

Signify Expands 3D-Printed Lighting Range In India With Launch of 3D-Printed Downlight For Professional Customers


* Available in multiple sizes to fit existing ceiling cut-outs, the Philips GreenPerform Perfectfit downlight allows for a faster and more convenient installation

* The new downlight is a more sustainable option compared to traditional models, given its recyclability and higher energy efficiency.

Signify (Euronext: LIGHT), the world leader in lighting, has expanded its 3D-printed lighting range with the launch of the Philips GreenPerform Perfectfit downlight, India’s first 3D-printed downlight for professional customers. This unique product is available in six size options to fit any existing ceiling cut-out, thereby offering a perfect fit and eliminating the need for any additional accessories or expensive renovation.

The new downlight is more sustainable and has a lower carbon footprint compared to traditional downlights, as it is manufactured with recyclable polycarbonate and is also more energy efficient with a 100 lumen/watt efficacy. Customers can also recycle these luminaires at the end of their lifespan, which feeds into the circular economy.

Commenting on the launch, Sumit Joshi, CEO & MD, Signify South Asia said: “Our Philips GreenPerform Perfectfit downlight offers a sustainable and convenient option for professional customers looking to either replace their existing downlights or to install new ones. Our 3D-printed range of lighting provides customers the flexibility to choose from a wide range of sizes and color options to suit their unique requirements, while also enabling them to lower their carbon footprint with a sustainably-manufactured luminaire that can also be recycled later.”

The Philips GreenPerform Perfectfit downlight is available in three light output options (900, 1400 and 1900 lumens) and five premium metallic color options to match an existing building’s interiors in various professional applications such as retail, office and hospitality.

Professional customers can view the range on https://www.tailored.lighting.philips.com/en/in/, where they can also customize their product by choosing the desired size, lighting color temperature, lumen and luminaire color. They can then download the specification sheet to share it with a Philips lighting partner for placing their order. 

Signify also offers a wide range of 3D-printed luminaires with innovative designs and an infinite combination of colors, textures and shapes for a truly unique and bespoke product. These are available on the same website.

TECNO Launches All-New SPARK 9, With Segment-First Up To 11GB* RAM & 90Hz Refresh Rate


·         TECNO SPARK 9 is available in 2 variants: 4+64GB @Rs.8499 and  6+128GB @Rs.9499

·         The all-new smartphone will be available on Amazon.in, starting 23rd July 2022

·         Consumers can click ‘Notify Me’ tab on Amazon.in to get updates on the Special Sale

TECNO, the global premium smartphone brand announces the launch of yet another all-rounder smartphone, under its most popular ‘SPARK series’, the all-new TECNO SPARK 9. Maintaining its streak of breaking the mould with segment-first features, TECNO SPARK 9 becomes the first in its segment to offer 11GB* RAM with Memory fusion feature at a disruptive price point of Rs.9,499. The brand has been the 4th strongest smartphone player in the sub-10K segment as per Counterpoint Research.

Exhibiting multitasking capabilities, TECNO SPARK 9, a premium smartphone, boasts superlative functionalities in memory, processor, display, camera, battery and the overall smartphone experience in the affordable segment. Moreover, equipped with an impressive 90Hz Refresh Rate, the smartphone gives an unmatched smooth operating experience. The remarkable 6.6” HD+ dot notch display makes the smartphone comfortable to hold for the users and gives a vivid immersive visuals with an 89.3% screen-to-body ratio. The TECNO SPARK 9 elevates the entertainment quotient of TECNO SPARK series smartphones.

Commenting on the launch, Arijeet Talapatra, CEO of TRANSSION India, said, “Consumer aspirations are progressing as promptly as mobile technology itself. With customer expectations evolving at such a rapid pace, innovation and agility are key to staying relevant in the industry. With that at the backdrop, we at TECNO are constantly working towards bringing premium features and specifications to these aspirants’ at most disruptive price points. This latest addition to our popular SPARK portfolio, offers the industry first 11GB* RAM and 90Hz refresh rate. Continuing to live up to our consumers’ expectations, the new TECNO SPARK 9 smartphone has been designed keeping in mind the requirements of the new-age multi-tasking users including Big Display, superlative performing camera and a powerful processor at an aggressive price point.”

Key USPs of TECNO SPARK 9:

·         Large 11GB* RAM with Memory Fusion for incredible speed

TECNO SPARK 9 is equipped with 11GB* RAM for faster speed and lag-free operations. Its 6GB memory variant comes with LPDDR4x installed RAM, which can be extended up to 11GB* RAM via Memory Fusion. With this bigger RAM, you can enjoy extremely fast operations of up to 37% with fluency of switching between multiple apps, hence enhancing your multitasking experience. Memory Fusion will allow users to borrow additional RAM from storage capacity to offer a better experience. Its 128GB internal storage with up to 512GB dedicated expandable storage slot, is sufficient for your daily multimedia needs.

·         90Hz Refresh Rate with 6.6 HD+ Dot-Notch Display for a breath-taking viewing experience

TECNO SPARK 9’s, 90Hz high refresh rate delivers users an unmatched touch experience in the category and ensures super smooth operations, scrolling, and swipe. It also features a large 6.6 inch HD+ display. With an 89.3% screen-to-body ratio and 269PPI Pixel Density, the 6.6 inch HD+ Remarkable Display of TECNO SPARK 9 give users a premium display experience, vis-à-vis its counterparts in the market.

·         MediaTek Helio G37 Powerful Processor for extra-ordinary usage

The smartphone features Superfast Mediatek Helio G37 Processor with a 2.3GHz Octa-Core Processor and Arm Cortex-A53 CPU. Its HyperEngine 2.0 technology helps in smooth performance during gaming and provides enhanced power efficiency for even longer gameplay. Additionally, MediaTek HyperEngine 2.0 Lite gaming technology provides an uninterrupted experience even after prolonged use. The processor enables the smartphones to carry out more advanced tasks such as handling high-resolution videos and heavy graphic games without draining the battery, making the devices capable and efficient. 

·         13MP AI Enhanced Dual rear camera for mesmerizing shots

TECNO SPARK 9’s 13MP AI Enhanced Dual rear camera and F1.85 Aperture PDAF techniques help you click sharp and vivid Photos. It comes with various modes like HDR Mode for Vivid Photography, AI Scene Detection, Portrait, Dual Flashlight, Video Bokeh, Time-lapse and many other modes to outperform your photography expectations. You will also get stunning selfies with its 8MP Selfie camera with Smile Shot, Wide Selfie, AI Beauty, and other attractive modes.

·         5000mAh mega High-Capacity Battery for unstoppable entertainment

TECNO SPARK 9 provides an ultimate battery backup with a 5000mAh mega battery. The user will get a standby time of up to 30 days and can talk for up to 26 hours or enjoy music for up to 133 hours. Additionally, Its Ultra Power Saving Mode allows an extended backup beyond expectation and provides longer battery backup with need-based intelligent optimizations.

·         Trendy and stylish design with attractive colors

The glossy finish with Iconic Design and Punchy Colors of TECNO SPARK 9 will be available in two colors – Sky Mirror and Infinity Black making it a flaunt-worthy smartphone. Attractive and energetic colors and a bolder brand logo further enhance the premium appeal of the smartphone.  

·         Other path-breaking features of TECNO SPARK 9

TECNO SPARK 9 runs on the Android 12 operating system along with 180Hz touch sampling rate which lets you enjoy watching movies, playing games, and do a lot more. Connectivity options include Dual band Wi-Fi with 2.4G & 5G, Bluetooth, 3.5mm Earphone Jack, OTG, GPS etc. A perfect smartphone for Gen Z in the sub-10K segment. The TECNO SPARK 9 comes with Soplay V2.0 for customizing music where in a user can customize and produce the music without the need for Internet connectivity. The smartphone comes with a powerful Octa-core processor. The DTS powered speaker gives melodious cinematic loud sound. It also has various sound settings, which you can change as per one’s choice like Smart, Music, Video and Game. The SPARK 9 comes with a 3-in-1 SIM slot with Dual 4G Volte to give its users multiple connectivity options.

*With 6GB Extendable Virtual RAM. Memory Fusion may need OTA update.

Kannada Actress Anupama Gowda Inaugurates Melorra’s 5th New-Age Experience Centre In Bangalore


* Melorra now has 14 such centres pan India and plans to launch 350 more in the coming years

Melorra (www.melorra.com), one of India’s fastest-growing D2C brands today launched its fifth experience centre at HSR, High Street in Bangalore. Leading Kannada actress Anupama Gowda was the Chief Guest.

The store is bringing 21st-century lightweight, fine, trendy, modular and fashionable gold jewellery to women. Melorra now has 14 such centres pan India and plans to launch 350 more in the coming years.

Melorra has redefined the approach towards fashionable gold jewellery by ensuring that customers do not buy it only during festive occasions but on a more frequent basis as a fashion statement commensurate with recent trends! With Melorra, customers get a seamless choosing and buying experience including the touch, feel, and trial of jewellery. The brand currently delivers across all 718 districts and pin codes.

As per a recent Melorra survey, over 90% consumers today prefer buying trendier, fashionable, and uniquely designed gold jewellery. They claim to miss wearing gold jewellery when it is kept inside lockers and taken out only on special days. This is where Melorra is bringing in differentiation by offering lightweight and fashionable gold jewellery that can be worn with just about anything.

Speaking about this, Saroja Yeramilli, Founder and CEO, Melorra, said, “Women today demand jewellery that goes with their daily wardrobe. Capitalizing on this demand, Melorra offers customers trend-inspired lightweight and fashionable gold jewellery with 17,000+ designs to choose from, all of which come at affordable price points. We have managed to make our consumers pivot from the way they perceive gold jewellery. We welcome them to experience our newly launched Bangalore centre. We are extremely happy to have Anupama Gowda here with us at the launch today”

Melorra offers lightweight and affordable fashionable gold jewellery (the majority of the demand comes from the 20-50k price range). Melorra has so far delivered to over 3000 cities/towns/villages in the country and made its mark everywhere – from villages with a population of less than 10,000 to cities with a population above 1 million. With its recently expanded delivery capabilities to the US, UK, Singapore, and UAE, Melorra is making sure that gold is fashionable every day!

Top Emerging Social Media Platforms To Earn Money In Indian Markets


Social media is always evolving to satisfy the versatile interests of its users. New social media platforms are emerging to serve specific audiences or to offer something different. This further extends to the fact that these platforms are now not only limited to engaging with the communities but also encouraging users to earn money, as well. Therefore, in today’s era, one doesn’t need to completely rely on brand associations to monetize their capabilities. They can now be a part of new interventions which will reward them for their creativity.

Here is the list of top platforms where influencers can earn money with their talent:

Chingari App:

Chingari is a video-sharing mobile app. In these videos, users have options to add visual effects, lip-sync, dance, or voice-over movie scenes and comic dialogues. Users can earn money by uploading videos on the Chingari app. Chingari pays users based on the popularity of their uploaded content. Users get to earn points or $GARI token based on the views their videos attract. Each view earns the user a point. These points can later be exchanged for money.

Taki:

Taki, a global crypto token-powered social network platform brings an opportunity for creators and users to earn value in crypto tokens. People can simply creating content, or even by engaging with other’s content by commenting or posting to earn $TAKI token. Taki also allows users to create their own $USERCOIN to build their economy on the Taki platform. Taki primarily aims to reward users who are spending their time every day on social media to get entertained and engage socially.

Clubhouse:  

Clubhouse is a social audio app for iOS and Android where users can communicate in audio chat rooms that accommodate groups of thousands of people.Clubhouse: The Social Audio App Clubhouse pays users with the Creator First accelerator program. All users can send payments, and the app will pay the full amount to the creator—without taking a cut. Sending payments to Clubhouse creators is simple to do, making it highly convenient for creators and general users.

Tiki:

ImageTiki is a new short-form video-making social media platform which has just ventured into India. Instead of the traditional black-box model of paying creators, Tiki has innovated a performance-based mechanism that is transparent and fair to the talented ones. The money they earn is only defined by the Stars that they gain from users. Star is a feature that Tiki has designed for users to send to their favorite creators or content. Different from the ‘Like’ which has been inflated and even abused on many other platforms, Star on Tiki can be viewed as a thoughtful and sincere vote from a user to a creator. Star can be earned via short videos, profile pages, and live broadcasting.

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