78% Bangaloreans Pplan To Switch From Renting To Owning Assets: Post ‘Generation-Rent’ Study By Godrej Housing Finance

Key Findings

* 25% feel purchasing house of their own is crucial to securing their future, second to job security (45%)

* 40% respondents feel buying a new house is the best investment option at present compared to the national average (32%)

* Flexibility on policy, timelines and credibility are the factors most important while choosing a home loan provider

78% people in Bengaluru have now become more inclined towards asset building and property purchase as an investment option in the post-pandemic world, revealed the latest study, Post 'Generation-Rent' commissioned by Godrej Housing Finance (GHF). The study was commission to gain insight into the shift in consumer's preference and the factors thereof that drive the decisions for considering property purchase, asset creation, and investment avenues by Indian consumers to secure their future in a post-pandemic world. 

The study further revealed that 25% of people in the city feel purchasing house of their own is crucial to securing their future second to job security (45%). Additionally, 40% feel buying a new house is the best investment option at present compared to national average of 32%. 

‘Generation-Rent’ is a well-documented phenomenon associated with Millennials across the world who prefer to rent over asset ownership of consumer durables and even housing. In stark contrast to earlier assumptions, the study found around 76% of Indians highlighted that they now plan to switch from renting to owning assets as an investment and lifestyle choice.

The Post ‘Generation-Rent’ study by Godrej Housing Finance revealed that almost half of Indians (49.13%) had started making headway in their house-hunting aspirations and reaching out to housing finance companies in the past year. 32.9% believe that buying a new house is the best investment option at present, while 16% mentioned owning a house is a top priority as work from home is the new normal.

The study also found that 25.5% of the Indians consider owning a home the second-most important aspect defining 'personal security', with job security leading the chart with 40.6% voting for it.  

Commenting on the findings, Manish Shah, MD & CEO, Godrej Housing Finance, said, “The pandemic has brought about a clear shift in preference amongst Indian consumers. They are gravitating towards future-proofing through long-term investments. With affordability at an all-time high, there has probably never been a better time to buy a house, which is both an important element of asset allocation and a key pillar of financial security. That said, customers believe that this change requires enhanced support from their financial partner to advise and guide them through this long-term commitment. The study re-affirmed our need to double down on offering innovation, flexibility and digital alternatives in both product design and delivery to facilitate homeownership better and ease the customer's financing journey.” 

The study further revealed that flexibility on policy, credibility and transparency of the brand, digital offerings, and relative turnaround time for processing are the top factors that drive the selection of financing partner. This can be attributed to consumers becoming accustomed to the on-demand gratification of their requirements aided by digital technology. 

The study also found that digital-first and frictionless processes are perceived as both an advantage and a starting point for consumers while choosing today's financing brands. Companies and services that offer end-to-end digital solutions gain an edge in consumer preference over more traditional financing models. 

About Godrej Housing Finance:

Godrej Housing Finance (GHF), a part of Godrej Industries Ltd., aims to build a long term, sustainable retail financial services business in India, deeply anchored around the Godrej Group's 124-year legacy of trust and excellence.

With a keen focus on product innovation, a digital-first approach, data-driven decision-making, and strong risk fundamentals, Godrej Housing Finance offers home loans and Loans against Property to customers across Mumbai, Delhi-NCR, Bengaluru, Pune and Ahmedabad

It follows a fair, fast and transparent process that enables Indians to purchase their dream homes - with flexible, affordable, and hyper-personalized loans to their financial capability and convenience. 

Godrej Housing Finance is committed to creating a great people organization built on the fundamentals of inclusivity, diversity and equality for all its employees, partners and stakeholders.

Methodology of the report: The report is based on interviews conducted by Innovative Research Services (India) Pvt. Ltd., with over 2000 Indians between 18-60 years of age across Bengaluru, Delhi, Chennai, Kolkata, Mumbai, Pune, and Ahmedabad.

Microsoft Highlights Trend Toward AI Driven Business Applications With Disruption In Customer Journeys

* Aditya Birla Fashion and Retail, Eureka Forbes share insights on digital transformation efforts reimagined for an AI-first and collaboration-first world

As technology intensity accelerates in India, Microsoft shared insights into the growing trend of companies adopting AI driven solutions across its business applications stack with customer journeys being disrupted by the pandemic and evolving customer expectations. Speaking at a roundtable hosted by Microsoft with the participation of senior executives from Aditya Birla Fashion and Retail in addition to Eureka Forbes, Microsoft executives commented on how customers are leveraging the power of unified data and applied intelligence through Microsoft Business Applications, the integrated service that help companies unleash their potential by breaking down data silos to connect customers, products, people, and operations.

According to Irina Ghose, Executive Director, Cloud Solutions, at Microsoft, “Business leaders are constantly looking for new ways to optimize operations, transform products, empower employees, and engage customers. With Microsoft Business Applications, we help organizations access vast data sources, use AI to understand and generate insights and help people collaborate better. As a result, customers no longer need to experience the friction and inefficiencies created by static products and siloed data that lives in fragmented, monolithic software suites. They can move to a more empowered environment where they can nurture ongoing relationships with their customers on one platform that brings together all kinds of interactive, highly tailored experiences to ultimately transform their business.”

She further added “Every month over 500,000 companies including 57% of the Fortune 500 use Dynamics 365 to transform businesses, get more value for their assets and ensure a resilient supply chain by engaging customers differently. Today, more than 4500 organizations are using Dynamics 365 ERP to manage their operations successfully”.

Reflecting on the impact of the pandemic which was clearly the turning point for the Indian retail industry, Praveen Shrikhande, Chief Digital and Information Officer, Aditya Birla Fashion and Retail Ltd spoke about the rapid transformation needed to fulfil online orders which led to significant changes in their business process. Mr. Shrikande added, “In a period of 6 months, we enabled almost a thousand stores where the orders could be sent from our online site to the store and the store could dispatch the order directly, thereby setting the foundation for a hyper local model. Taking it a step further, we are now reimagining how the customer journey can be made truly omni- channel where a customer could come online, discover a product, and then pick it up or try it in the store and buy it there. Microsoft’s support with the Dynamics 365 platform has been pivotal in helping us integrate our front end and backend systems to make this tech transition happen.”

Khushru M. Mistry, Chief Information Officer, Senior Vice President, Eureka Forbes Ltd shared his perspective about embarking on the gig economy worker strategy and the fundamental changes needed for a tech perspective of human capital management systems. He said, “All our tech enablement is going to be on a frontend which is the mobile of the gig worker, ensuring that we are able to develop the applications rapidly, quickly, efficiently and gamify it, so that the engagement with the gig economy worker is much more relevant to what they do. With Dynamics 365 Service, we now have the advantage of a powerful CRM, packed with the latest technology and features that can facilitate new ways of working such as enhanced analytics to assist our field service staff in making quick decisions for our customers along with dashboards that reflect real-time dynamic capacity augmentation. Most importantly, the Microsoft Dynamics 365 platform will become the cornerstone for our future growth with the gig economy.”

“The ground reality is that every business function – including marketing, sales, customer support, and supply chain – will need to be reimagined for an AI-first and collaboration-first world, “said Praveen Mellacheruvu, Country Head -Business Applications, Microsoft.  “With Dynamics 365, we’re building a new generation of business applications to help organizations adapt to this new reality and break down silos between communications, collaboration, and business processes. We also see low-code/no-code as another key enabler of the digital transformation taking place across Indian organizations. With the Microsoft Power platform, business users can now drive process automation at a scale and pace that is not possible with traditional development models.”

Business Applications is Microsoft's integrated service which provides customers purpose-built apps to help manage specific business functions - sales, customer services, field service, finance, and operations among others. Microsoft Power Platform is a low code platform that allows organizations to analyze data, build solutions, automate processes, and create virtual agents, to meet business challenges effectively. The platform includes Power Apps, Power BI and Power Automate.

About Microsoft

Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. Microsoft set up its India operations in 1990. Today, Microsoft entities in India have over 16,000 employees, engaged in sales and marketing, research, development and customer services and support, across 11 Indian cities – Ahmedabad, Bengaluru, Chennai, New Delhi, Gurugram, Hyderabad, Kochi, Kolkata, Mumbai, Noida, and Pune. Microsoft offers its global cloud services from local data centers to accelerate digital transformation across Indian startups, businesses, and government organizations.

Hero MotoCorp Commences Online Bookings On eSHOP For Next Lot Of XPulse 200 4 Valve

Further strengthening its digital initiatives for enhanced and contactless customer experience, Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, today announced the commencement of online bookings of its latest motorcycle XPulse 200 4 Valve. The company has started accepting bookings for the second batch after the first lot was completely sold out.

Priced at Rs. 130,150 (ex-showroom – Delhi), the motorcycle can be booked at company’s online sales platform – eSHOP for a seamless buying experience by making an advance payment of Rs. 10,000/-. The user-friendly system guides the customers through all the relevant steps of making a decision, buying the vehicle and taking delivery. 

Commenting on the bookings announcement, Naveen Chauhan, Head – Sales and Aftersales, Hero MotoCorp, said, "Hero XPulse 200 has always known for giving an unrivalled experience, backed by exceptional technology, a modern design, and a distinct appeal. We are ecstatic with the overwhelming positive response and widespread acceptance that the XPulse 200 4 Valve has received from our customers. The first batch being instantly sold out demonstrates the growth of premium-motorcycle demand as well as customer confidence in the Hero brand. With the start of another batch of online bookings, we expect to meet the ever-increasing demand for XPulse 200 4 Valve in the country.”

With its on-road-off-road readiness, cutting-edge technology, and distinct styling, the XPulse – India's first 200cc adventure motorcycle – has captivated the youth across the world since its launch in April 2019. The XPulse 200 was named Indian Motorcycle of the Year (IMOTY) 2020, the most prestigious award in the Indian two-wheeler industry.

The new XPulse 200 4 Valve is built on its DNA of high-tech adventure experience, the motorcycle comes with the 200cc BSVI 4 Valve Oil Cooled Engine, that offers 6% more power and 5% added torque, thereby ensuring a relaxed and stress-free ride at high speeds.

Product Highlights - XPulse 200 4VALVE

ENGINE

The XPulse 200 is equipped with a BS-VI 200cc 4 Valve oil cooled engine which produces a power output of 19.1 PS @ at 8500 RPM and torque of 17.35 Nm @ 6500rpm. The 4 Valve oil cooled engine not only provides superior power across the mid and top-end speed range but also offers stress free engine performance even at high-speeds, while keeping the vibrations in control.

For better heat management in heavy traffic, the cooling system is now updated with a 7 fin oil cooler. The significantly improved transmission setup in XPulse 200 4V offers better strength and durability, while the gear ratio has been updated for better tractive effort and acceleration.

HIGH-TECH ADVENTURE 

Equipped with the latest technology, the XPulse 200 4V guarantees a comfortable ride for a greater distance. The enhanced LED headlight provides better visibility at night and illuminates the road homogeneously.

It continues to boast the segment-first features such as full digital LCD instrument cluster with smartphone connectivity and call alerts, Turn-by-Turn navigation, Gear indicator, Eco Mode and two Trip meters and Single Channel ABS as standard offering.

ADVENTURE TUNED

With a conquer all terrains spirit, the motorcycle features long suspension travel –190mm front and 170mm rear along with 21” front and 18” rear spoke wheels. To ensure trouble free ride through the rocky and treacherous terrains, the motorcycle is equipped with an aluminum skid plate that protects the engine, new toothed brake pedal for maximum grip and control, and an upswept exhaust that enables deep water crossing.

ON/OFF-ROAD READINESS

The dual-purpose tyres, 10-step adjustable mono-shock suspension, accessible seat height of 825mm and high ground clearance of 220mm provides a well-rounded package for the adventurous rider.

Thanks to the well-engineered chassis setup, the XPulse 200 4V offers superior riding experience whether for a daily commute, or pleasure rides on country roads or off-road terrains.

RIDE ALL DAY & NIGHT

For the enhanced travel capability, the motorcycle offers a luggage plate with bungee hooks to carry luggage even with a pillion passenger. The improved seat comfort makes every kilometre more relaxed and effortless. The protective windshield provides noticeably better wind and weather protection as well as more overall riding comfort. The USB charger helps a rider stay connected through the journey and front & rear petal disc brakes help efficient braking.

EXCITING COLOR OPTIONS

Inspired by the spirit of adventure and off-road, the new XPulse 200 4V comes in three new exciting color options – Trail Blue, Blitz Blue, and Red Raid to catch all the attention on road.

RALLY KIT

The already proven and a favorite of motorsports enthusiasts, the Rally Kit will continue to transform the XPulse 200 4V into a full-blown rally machine. The Rally Kit is completely road legal and also homologated for FMSCI approved motorsports events. This unique package of performance parts has enabled our customers to learn and improve their off-road skills for competitive racing.

3i Infotech Collaborates With MDEC To Build ASEAN Edge-As-A-Service Platform In Malaysia

* 3i Infotech and MDEC will collaborate to develop the NextGen NuRe Cloud/Digital Edge platform for the ASEAN region, aimed at helping clients leverage cloud at a great scale  

* Construction of the infrastructure will be done over the next five years, with additional 1,300 skilled workers  

Global IT company 3i Infotech has announced that they will be building an Edge-as-a-Service (EaaS) digital platform for the ASEAN region in Malaysia. 

The centralised virtual hub with offerings in areas such as digital trust and security is aimed to help clients leverage cloud at a great scale. The hub forms part of 3i Infotech’s expansion strategy in Malaysia and the APAC region. 

3i Infotech will be collaborating with Malaysia Digital Economy Corporation (MDEC), Malaysia’s lead digital economy agency, for the development of the NextGen NuRe Cloud/Digital Edge platform for the ASEAN region, focusing on initiatives that include building multi-edge platform, cloud migration, HCI as a Service, multi-cloud operations, secure app infrastructure, cloud networking and more. 

Construction of the NextGen NuRe Cloud/Digital Edge infrastructure will be done over the next five years. To accommodate this expansion, 3i infotech’s cloud infrastructure and digital services will create 1300+ jobs in Malaysia via a ‘Hire-Train-Engage’ model. This will accelerate the digitization of the SMB segment, enabling transformation through Oracle powered solutions for enterprises and customers. 

The collaboration with MDEC will allow 3i Infotech to improve cross-border data transfer and increase cybersecurity uptake among businesses. The company has established its presence in Malaysia since 2002, with their current office in KL Sentral serving as the Southeast Asia regional head office. 

“We are delighted to partner with MDEC in Malaysia, and further our long-standing commitment towards this market by providing next-gen digital growth and digital transformation for enterprises. With SMEs being the backbone of this thriving Malaysian economy, we are looking to Run, Grow and Build client businesses – especially SMBs, to accelerate new business growth and drive business excellence, based on a ‘Digital’ and ‘Cloud-first’ approach,” said Thompson P. Gnanam, Managing Director & Global CEO, 3i Infotech. 

“With common synergies that we share with MDEC, which is at the forefront of leading the country's digital economy, we aim to establish, among other objectives, a future-skill platform that will include reskilling current workforce with the digital skills that are needed to stay relevant with the technological advances," he further added. 

The vision of 3i Infotech’s Digital BPaaS (Business Process as a Service) and KPaaS (Knowledge Processing as a Service) vertical is to build opportunities for scalability, growth, and new business models in partnership with MDEC, and build a superior human & humanoid mix for business and knowledge processing services. It helps SMBs create their own COE’s within their own organization. This project will provide growth of employment opportunities for over 1000+ headcount over 3 years. 

Since its establishment in 2002, 3i Infotech in Malaysia has served several large enterprise clients that include Maybank, CIMB, Eastspring Investments Berhad, Amanah Mutual Berhad, RHB Asset Management Sdn Bhd, and Kumpulan Wang Persaraan, to name a few. With strong tailwinds supporting its business and growth levers in place, the company looks to achieve an organic revenue growth of US$1 billion by 2030. 

As part of its growth phase, 3i Infotech will change their entire model of working to be perimeter-less global offices with no physical and geographical boundaries. 

The expansion is a sign of continued trust in Malaysia’s ecosystem. “3i Infotech has witnessed Malaysia invest in digital connectivity in combination with digital entrepreneurship for SMEs and enterprise segments, that works very well with 3i Infotech’s model of promoting digital entrepreneurship in global regions to spur economic growth and job creation. We believe that our collaboration with MDEC in Malaysia will bring in next-gen digital growth and further adoption of borderless workforce within and outside Malaysia,” added Thompson. 

MDEC has been providing support to 3i Infotech for its 20 years in Malaysia. The agency has helped the company achieve MSC status on top of support with work-related visas, allowing 3i Infotech to attract foreign talent. 

MDEC has also provided quick redressals to all work permits or dependent pass related queries. During the COVID-19 pandemic, MDEC allowed all the Employment Pass (EP) and Dependent Pass (DP) holders of the company to continue working after the expiration date. 

Additionally, the #MyDigitalWorkforce Jobs website has allowed 3i Infotech to source for local hires easily and without charge. 

“MDEC has been a proud supporter of 3i Infotech over the years and is delighted to serve as a partner for the establishment of the ASEAN NextGen NuRe Cloud/Digital Edge. For 20 years, 3i Infotech not only opened a multitude of skilled job opportunities for Malaysians, but their products and services has benefitted many Malaysian businesses, allowing them to digitalise and scale their operations with next-gen solutions. 

“With the establishment of its NuRe platform, 3i Infotech will further drive the acceleration of digitalisation Malaysia, in line with the Malaysia Digital Economy Blueprint (MyDIGITAL) as well as MDEC’s vision to drive a progressive, innovation-led digital economy. We look forward to 20 more years of collaboration and innovation with 3i Infotech,” said Raymond Siva, Senior Vice President, Investment and Brand and Chief Marketing Officer, MDEC.

Link to Video (Online event): 3i-Infotech and MDEC Partnership v2.mp4 

About 3i Infotech 

Headquartered in Mumbai, India, since inception in 1993, 3i Infotech has been committed to driving business value across multiple industry verticals. 3i Infotech, today, has emerged as a leading name in propelling the current wave of digital transformation initiatives, with deep domain expertise across BFSI, Healthcare, Manufacturing, Retail and Government sectors. The Company has over 4500 employees in 30 offices, 15 countries and across 4 continents. With a wide range of IT services, 3i Infotech has successfully transformed business operations of customers globally. The Company has a very strong foothold and client base in geographies like North America, India, Asia Pacific, Middle East and Kingdom of Saudi Arabia. 

Website: https://www.3i-infotech.com/ 

About Malaysia Digital Economy Corporation (MDEC) 

Malaysia Digital Economy Corporation (MDEC) is the agency under the Ministry of Communications and Multimedia Malaysia leading the digital transformation of the economy for 25 years. We aim to enable a progressive, innovation-led digital economy. 

To achieve this, MDEC will execute on its NADI (Nadi Digital) framework, based on the four thrusts: New skills, Adoption, Digital ScaleUps and Investments. NADI will drive our core programmes for the rakyat, industry and investors. MDEC will continue to lead Malaysia’s digital economy forward towards becoming a globally competitive digital nation, anchored on innovation, sustainability and shared prosperity, firmly establishing Malaysia as the Heart of Digital ASEAN. 

TECNO Launches POVA NEO: An Ultimate Powerhouse With A Massive RAM Upto 11GB And 6000mAh Battery At INR 12,999

* Priced at INR 12,999, POVA Neo sports a segment first high capacity 6GB + 5GB expandable RAM with memory fusion technology, a 128GB ROM and a 6000mAh battery

·*  Consumers can avail free complimentary earbuds worth INR 1499 with every purchase of POVA NEO

*  TECNO POVA NEO will be available across 50K+ retail touchpoints, starting 22nd January 2022

TECNO, the global premium smartphone brand, today launched the all-new POVA NEO from its performance-oriented POVA Series. The smartphones from the POVA series are known to deliver unmatched power and speed to their consumers at a competitive price points. As the digital age Gen Z consumers use numerous applications on the smartphone generating large volumes of data, they are always on a lookout for a smartphone that offers strong performance and large memory. Addressing such consumer needs, the newly launched POVA NEO boasts of ground-breaking features, offering customers a 6GB RAM which is expandable up to 11GB RAM owing to the superlative memory fusion technology, 128GB storage, and a giant 6000 mAh battery supporting 18W fast charging packed between a sparkling 6.8-inch display and a stunning curved crater design body.

POVA NEO comes with a 13MP AI dual Rear Camera with Quad Flashlight and an 8MP Selfie Camera with Dual Flashlight generating remarkable photos and video quality in varied light conditions, catering to all the photography needs of the shutter happy next generation.

Commenting on the launch, Arijeet Talapatra, CEO of TRANSSION India, said, “2021 was an exciting year for us, TECNO launched around 18 smartphones across our three different product line viz. CAMON, SPARK, and POVA. We also registered an online growth of 73% (Jan-Nov YTD) owing to our popular smartphones like Spark Go 2021, Spark 7T, and POVA 2. We have always endeavored to stay ahead of the curve by consistently introducing best-in-class functional innovations at competitive price points, with better accessibility for Indian consumers.”

“Stepping into 2022, TECNO will continue with the ‘Segment-First’ approach, and we plan to disrupt the mid-to-high segment of smartphones with diversified offerings from the POVA portfolio. With the best mix of speed, performance, and design, TECNO POVA NEO is packed with superlative features that today’s youth aspire. With the Indian market and its unique requirements at the center of all our strategies, we look forward to bringing in more innovation and redefining the power of innovation with POVA 5G underway.” Arijeet, added.

Backed by dual security features, the POVA NEO comes with rear fingerprint scanner and face lock. It will be available in Powehi Black, Geek Blue, and Obsidian Black colours. The smartphone is priced at INR. 12,999/- and comes with a complimentary pair of Tecno earbuds worth INR. 1,499/- and will be available in the retail stores starting 22nd January 2022.  

Key USPs of TECNO POVA NEO

Bigger Storage, Better Performance

The POVA NEO offers a powerful 6GB high capacity LPDDR4x RAM + 5GB expandable RAM with memory fusion technology for super-fast functioning with a massive 128GB eMMC 5.1 internal storage extended up to 512GB by dedicated SD Card slot. It runs on HiOS v7.6 based on Android 11 to provide for a seamless smartphone experience.

With you for a long time; 6000mAh powerful Battery

POVA NEO offers an unmatched 6000mAh battery that gives you uninterrupted smartphone experience for a long duration on a single charge. This mega battery allows a whopping 55 days standby time, 190 hours of music playback, and 43 hours of calling time. It has an in-box 18W flash charger which charges the phone to 50% in less than an hour. Its Ultra Saving Mode is perfect for extreme power back up.

Incredible 6.8"HD+dot-notch display for superior viewing with Splash Resistant Technology

POVA NEO features a 6.8” HD+ big dot notch display with an 89.42% screen-to-body ratio making it a perfect binge for entertainment. The 262 PPI pixel density and 480nits brightness makes the screen perfect for playing games, watching videos or doing online activities like e-learning, meetings etc. shows, and games, in vivid, true-to-life colours. The 120Hz Touch sampling rate offers smooth touch for pro grade gaming. It is also comes with Splash resistant up to IPX2 rating to prevent water damage. Its modern and elegant layout with DTS Sound enhancement provides you with melodious sound quality at all times, along with giving it a luxurious look.

Great imaging with 13MP Dual rear camera and AI-powered photography

POVA NEO comes with a dual rear camera setup that includes a 13MP rear camera and an AI lens (F2.0 aperture) for enhanced clarity in each pixel, producing high-resolution photos. It can capture memorable shots without missing out on any details. It has a slow motion and 1080P time-lapse for pro-shooting experience.

Smooth Gaming with ET Engine Optimization

POVA NEO is powered by an efficient Mediatek Helio G25 Processor and ET Engine Optimization, with up to 2.0GHz clock speed, providing users with a smooth and full-frame game experience with the targeted acceleration of CPU, reduced GPU computing pressure and accelerated processing of game packets at the network layer offering an exceptional gaming experience. The users get to relish the HiOS 7.6 with many unique and customizable features, which include: Vault 2.0, Smart Panel 2.0, Kids Mode, Social Turbo (to improve WA experience), Anti-theft alarm, Voice Changer, App Twin, Peek Proof, Ultra Battery Saver, Photo Compressor, Video Assistant, Game Space and many more.

About TECNO

TECNO Mobile is a premium smartphone brand from TRANSSION Holdings. With “Stop at Nothing” as its brand essence, TECNO is committed to unlocking the best contemporary technologies for progressive individuals across global emerging markets, giving them elegantly designed products that inspires consumers to uncover a world of possibilities. TECNO understands the needs of consumers from different markets and provides them with localized innovations which is demonstrated through their mastery of serving consumers who are “young at heart” and never stops pursuing excellence. TECNO’s portfolio spans across smartphones, smart wearables and AIoT devices made for consumers in over 60 emerging markets across the world. TECNO is also the global Official Partner of Manchester City Football Club. 

OPPO Reno7 Pro 5G To Incorporate Sensitive Front Image Sensor - The Sony IMX709

* OPPO’s upcoming Reno7 Pro 5G to incorporate the world’s most sensitive front image sensor, the Sony IMX709

In keeping with its constant innovations in smartphone camera technology, OPPO, the leading global smart devices brand, is set to launch its portrait expert, the Reno7 Pro 5G. 

The handset features Sony’s new 32MP IMX709 selfie sensor with its 50MP IMX766 flagship camera sensor at the rear. 

The IMX709—exclusive to OPPO—is a customised RGBW (red, blue, green, white) front image sensor that can capture crisper and more evenly-exposed photos and videos; it is 60% more sensitive to light and reduces noise by 30% when compared to traditional RGB sensors. 

For selfies, the Reno7’s front camera automatically switches from 85° to a 90° angle when it detects more than two people in the viewfinder to capture multi-person snapshots. Additionally, in portrait photos, camera algorithms separate the subject in the foreground, detect light sources in the background to produce a soft lens flare and finally, blur the background for a more natural-looking Bokeh flare effect.

The Reno7 Pro 5G comes with an industry-leading rear camera setup which includes Sony’s flagship IMX766 large rear sensor that captures more light when shooting photos and videos. It also supports 26 adjustable bokeh levels that produce DSLR-grade images and videos. 

The Reno7 Pro 5G’s rear camera features the industry's first exclusive Bokeh Flare Portrait video that accurately identifies the human subject in any complex background and makes them stand out from a blurred background complete with soft-light lens flares. 

Both, the IMX709 and IMX766, support DOL-HDR technology which increases the dynamic range to shoot well-exposed images and detailed low-light videos; the cameras capture multiple long-exposure and short-exposure frames almost simultaneously and fuse them into a single vibrant snapshot. 

For any inquiry, please contact: 

Agency: teamoppo@adfactorspr.com

OPPO Mobiles: G_indiapr@oppo.com

About OPPO Mobiles India Private Limited

OPPO is a leading global smart device brand. Since the launch of its first mobile phone “Smiley Face” in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO provides its users with the ColorOS operating system and internet services like OPPO Cloud and OPPO+. OPPO operates in more than 50 countries and regions where more than 40,000 OPPO's employees are dedicated to creating a better life for customers around the world. 

Hero Global Centre for Innovation and Technology Achieves The Coveted ‘GreenCo Platinum’ Rating

True to its commitment of creating a sustainable future, Hero MotoCorp, world's largest two-wheeler manufacturer, has been conferred the coveted ‘GreenCo Platinum’ rating for Hero Global Centre for Innovation and Technology (CIT) by the prestigious Confederation of Indian Industry (CII) Green Business Centre, as part of the Green Company rating system.

Hero Global Centre for Innovation & Technology (CIT) becomes the first research and development facility to receive GreenCo Platinum rating under the R&D category, as well as the only unit to receive a green rating under the CII – Rajasthan State Pollution Control Board (RSPCB) scheme. The Indian Green Building Council (IGBC) has already awarded the centre a Platinum certification, with a score of 91 points, making it the highest-rated facility in India’s manufacturing sector.

Commenting on the achievement, Dr. Arun Jaura, Chief Technology Officer, Hero MotoCorp said, “We are pleased that our consistent green initiatives have earned Hero Global Centre for Innovation and Technology (CIT) the distinction of being the only R&D facility to receive this honour from a prestigious industry body like the CII. The ratings are a testament to our facility’s large-scale efforts to ensure environmentally sustainable operations. All of us at Hero MotoCorp remain firmly committed to Sustainability and preservation of the environment as our key guiding principles.”

The 'GreenCo Platinum' is awarded to the industries for demonstrating leadership and commitment towards environment conservation by CII as part of its Green Company rating system with a comprehensive framework that evaluates performance of green features of companies on 10 broad green parameters. These parameters include energy efficiency, renewable energy, water conservation, waste management, material conservation, green supply chain, product stewardship and life cycle assessment, innovation for environment and green infrastructure, among others.

About Hero Centre for Innovation and Technology (CIT)

Inaugurated in March 2016, the Hero Centre for Innovation & Technology (CIT) is the global research and development center of Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters. The state-of-the-art facility is located in Jaipur in the northern Indian state of Rajasthan and reiterates the vision of Hero MotoCorp to bring innovative and green technologies for the world.

The CIT is a marvel of engineering and technological innovation where nearly 1000 tech experts and automotive engineers drawn from around the world are engaged in designing and developing modern, technologically superior mobility solutions for customers in the company’s global markets across 43 countries in Asia, Africa, South and Central America, and the Middle East.  Spread across an area of 260 acres, the CIT houses the best global technologies for product design, development, R&D, testing and validation.

The facility has world-class test-tracks that are 17-kilometer-long and have 45 different surfaces. These tracks are integral to Hero’s research efforts to simulate real-world road conditions, both from India and international markets.