Monday, October 4, 2021

Tata Motors Unveils The Power Packed, India’s First Sub-Compact SUV


* Offers 4 distinct ‘Personas’ with customization packs to match diverse lifestyles 

Key Highlights

A ‘No’ compromise SUV with Bold and Stunning design, Premium and Spacious interiors 

Offers the agility of a hatch with the DNA of an SUV

Enjoy a spirited Performance with absolute safety, class leading comfort, advanced infotainment and rich connectivity

Tata Motors, India’s leading automobile brand, today unveiled India’s first sub-compact SUV, the Tata PUNCH. The latest addition to Tata Motor’s popular ‘New Forever’ range of cars and SUVs, the PUNCH reinforces the four core pillars that define all Tata SUVs- Stunning Design, Versatile and Engaging Performance, Roomy and Spacious Interiors, and Absolute Safety.

Available in 4 distinct personas with both Manual (MT) and Automatic (AMT) transmission options along with customisation packs to match your distinctive lifestyle, the Tata PUNCH offers the agility of a hatchback and all key capabilities of a true SUV. Customers can start booking their choice of the Tata PUNCH persona on the Tata Motors website and across its wide network of over 1,000 showrooms across the country for just Rs. 21,000/-.

Rich innovations as industry ‘Firsts’ 

Ø India’s first Sub-Compact SUV, offers the agility of a hatch with the DNA of an SUV

Ø Advanced AMT with unique TractionPro Mode, enables a breezy drive through treacherous driving conditions

Ø Brake Sway Control - detects the tendency of instability during abrupt braking before the ABS kicks in to avoid vehicle swaying from the driving path

Ø Signature 90° opening doors - for easy ingress egress

Adopting a new age, human centric approach that goes beyond the conventional industry practice of trims, the PUNCH is designed and made available in 4 distinct personas- Pure, Adventure, Accomplished and Creative, to cater to the varied lifestyle of its customers. In addition to the personas, customers can mark their PUNCH by choosing from 7 vibrant colours and further personalize it with the Rhythm and Dazzle customization packs, in tune with their lifestyle.

Tata Motors Design Studios in India, UK, and Italy collaborated to develop this unique vehicle to herald the creation of an entirely new category - the sub-compact SUV, to address a growing customer need for a small in size but large in space SUV.

Built on the proven and modern Agile Light Flexible Advanced (ALFA) Architecture, the PUNCH incorporate several industry first innovations to enhance both functionality and driving pleasure. Its tall stance, high ground clearance and commanding driving position provide an exhilarating driving experience even while navigating all the unexpected challenges that Indian roads offer. The class leading comfort, advanced infotainment and connectivity match the high expectations of the discerning Indian car-buyers.

Best in Class Design & Features

Engineered at Tata Motors’ state-of-the-art manufacturing facility in Pune, with more than 90% automation in the weld line incorporating some of the latest welding and joinery technologies, the Tata PUNCH is carefully engineered to offer the best ride on rough surfaces. It has been extensively tested over 2 million km using more than 150 prototypes through some of harshest terrains stretching from the hot and arid environs of Rajasthan to the high altitude and extremely cold and tough terrains of Ladakh from temperatures ranging from -10°C to +50°C and at altitudes up to 18,000ft.

QUOTES

Unveiling the stunning, bold SUV, Mr. Martin Uhlarik, Global Head of Design, Tata Motors Limited, said: “The PUNCH has been developed by our three design studios in India, UK, and Italy. Over 140 design personnel participated in this project, producing hundreds of sketches, a number of design proposals and models that has ultimately led to this Stunning and Bold SUV, which we are extremely delighted to unveil today. We have designed a unique whitespace sub-compact SUV which carries forward the same authenticity of Tata SUVs. Its muscular surfacing and an athletic look make a perfect amalgamation for a tough SUV, living up to its bigger siblings. Intelligently designed in a compact footprint, it will be a high impact SUV and will redefine this crowded market. It is bold, young, modern yet robust, compact yet practical, tough yet playful and exudes true expression of confidence and individuality.”   

Showcasing the first SUV from ALFA Architecture, Mr. Anand Kulkarni, Vice President, Product Line Head, ALFA Architecture and Passenger Electric Vehicles, Tata Motors Limited, said: “All our researches clearly showed that customers needed a small SUV. The most important criteria to meet this performance requirement was to start with a fundamentally strong & robust platform. The proven, state-of-the-art ALFA Architecture has the capabilities to deliver different body styles with outstanding build quality, delivering unmatched safety credentials. The success of Altroz is a testament to these capabilities. The PUNCH is our first SUV offering from the ALFA Architecture and despite being designed in a compact footprint it meets all the key capabilities of a true SUV- tall stance, high ground clearance and commanding driving position that customers would expect from a SUV to navigate all the unexpected challenges that Indian roads have to offer.”

Redefining the SUV market with a new whitespace product, Mr. Rajan Amba, Vice-President, Sales, Marketing & Customer Care, PVBU, Tata Motors, said: “SUVs today have gone way beyond their mere size. Customers today are seeking a complete package that comes enhanced with stylish looks, spacious interiors, high ground clearance, superlative drive experience, connected features and class-leading safety. Keeping these in mind, we wanted to create a one-of-its-kind product that embodies the true spirit of Tata SUVs, while also being versatile, rugged and youthful in nature. We are excited to introduce our dynamic sub-compact SUV, the Tata PUNCH - a multifaceted and multi-talented vehicle designed in four unique personas - Pure, Adventure, Accomplished and the Creative, each catering to different customer groups. With several industry and segment first features, we are convinced that the PUNCH will match the high expectations of the discerning Indian car-buyers.”

#UnPause With OPPO And JioSaavn’s 24-Hour Concert, 24 Hours From Now, With A Handpicked Line-Up



* 24 hours from now OPPO will host a 24-hour concert with JioSaavn on its YouTube channel

* It will feature renowned artists like Dhvani Bhanushali, Fuzz Culture and DJ Suketu among many others from across genres

OPPO and JioSaavn have come together to host #UnPause, a one-of-a-kind 24-hour concert. The live stream will begin at 10 am on 5th October on OPPO India’s YouTube channel.

Early last month, OPPO, the leading global smart device brand launched their new range of wireless earbuds, the Enco Buds. The best-in-class wireless earbuds promise users 24 hours of concert-like music playtime. Following the successful launch, the brand has now partnered with South Asia’s largest music and audio-streaming service, JioSaavn, to present #Unpause, a 24-hour concert. The virtual event will be promoted across Jio channels and on the JioSaavn app as well.

The complete set list for the concert features Dhvani Bhanushali, Sukriti & Prakriti, Anand Bhaskar Collective, Rasika Shekar, Fuzz Culture, Encore, One Tribe all Girl, Sanjita Bhattacharya, Arifah, Tejas Menon, DJ Suketu, DJ Donna, DJ Doreko, DJ Lil B, DJ Harsh Mahant and DJ Regge. Users can tune in to OPPO’s YouTube channel starting 10am for this exclusive one-time streaming experience.

As part of its Enco Buds campaign, OPPO also created a TVC with Tamil-Canadian artist Shan Vincent de Paul.  Shan not only composed the track ‘Unnai Pathu’,  but also directed and starred in the music video that showcased the Enco wireless earbuds' 24-hour uptime feature through a surreal, time-lapse-trip: where dawn rolls into day, and then finally  into dusk as Shan pops in his Encos and disappears into the mellowness of the track ‘.

About JioSaavn

Founded in 2007 as Saavn, JioSaavn is an audio streaming service for South Asian music and artists. In March 2018, Reliance Industries Limited (RIL) acquired a majority stake in JioSaavn, making it the largest music streaming service in India with 100 Mn+ monthly active users (MAUs). The company has 900+ label partnerships including Universal, Sony, T-Series, Tips, YRF, Saregama and Warner Music. In addition to 60 million+ tracks in 18 languages, JioSaavn also offers users the option of accessing the app in six regional Indian languages as part of the streaming service's ongoing regionalisation efforts.

Honored by Fast Company as one of the World’s 50 Most Innovative Companies – JioSaavn offers a slate of original podcasts ranging from Bollywood to comedy, storytelling to cricket. JioSaavn's Artist Originals (AO) is the first full-spectrum in-house streaming label pioneering new models of direct-to-artist music production, marketing and distribution. AO has released chart-topping records like “Bom Diggy” by Zack Knight and Jasmin Walia, and “cold/mess” by Prateek Kuhad. AO’s global collaborations include Marshmello and Pritam's BIBA; hip-hop stars Divine & Naezy's NY Se Mumbai with Nas; as well as a viral EDM remix of Bom Diggy by Dillon Francis.

JioSaavn's team of 300+ works across offices in Mumbai, Gurugram, Bengaluru, New York and California.

For more information, visit www.jio.com/jiosaavn

About OPPO Mobiles India Private Limited

OPPO is a leading global smart device brand. Since the launch of its first mobile phone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO provides its users with the ColorOS operating system and internet services like OPPO Cloud and OPPO+. OPPO operates in more than 40 countries and regions, with 6 Research Institutes and 5 R&D Centres worldwide, as well as an International Design Center in London. More than 40,000 of OPPO's employees are dedicated to creating a better life for customers around the world. OPPO’s Hyderabad R&D center is the largest research center outside of China and is playing a pivotal role in innovation across fields including software, imaging, and communication network. Aimed at elevating the global 5G experience, the brand also launched its first overseas 5G innovation lab in Hyderabad. In line with its commitment to Make in India, OPPO has a manufacturing plant at Greater Noida, established in 2016. As per International Data Corporation’s (IDC) Quarterly Mobile Phone Tracker, OPPO witnessed a growth of 35% YoY in 1Q 21.

Deliveries For Jaguar's Performance SUV, The F-Pace SVR Starts In Indian Market


* Jaguar F-PACE SVR is powered by a 405 kW V8 supercharged petrol engine that delivers a peak torque of 700 Nm and accelerates from 0-100 km/h in 4.0 s

* Jaguar F-PACE SVR is priced from ₹151.2 Lakh, ex showroom in India

Jaguar Land Rover India today announced that it has started deliveries of the new Jaguar F-PACE SVR in India. Sitting at the pinnacle of the Jaguar performance SUV range, the new F-PACE SVR is faster than ever and features motorsport-inspired exterior design, a luxurious interior and the latest connected technologies.

Rohit Suri, President and Managing Director, Jaguar Land Rover India said, “The arrival of F-PACE SVR in India is an exciting moment for us and we are sure that the customers will thoroughly enjoy its breathtaking and thrilling performance”

Jaguar F-PACE SVR is powered by a 405 kW V8 supercharged petrol engine that delivers a peak torque of 700 Nm and accelerates from 0-100 km/h in 4.0 s. The performance of F-PACE SVR is enabled by specific software settings for throttle response, suspension and steering by Jaguar SV’s engineers. This is further enhanced by Jaguar’s All-Wheel Drive with Intelligent Driveline Dynamics which is fitted as standard.

The purposeful and race inspired exterior of Jaguar F-PACE SVR features new SVR-badged grill, revised bumper design, super-slim all-LED quad headlights with ‘Double J’ Daytime Running Light (DRL) signatures and Adaptive Driving Beam capability.

The precision crafted interior of Jaguar F-PACE SVR is redesigned to include new Drive Selector, bespoke SVR split-rim steering wheel, new sporty center console, seamlessly integrated centrally-mounted 28.95 cm (11.4) curved-glass HD touchscreen with new Pivi Pro infotainment and Cabin Air Ionisation.

Jaguar F-PACE SVR’s collection of new technologies include Software-Over-The-Air (SOTA) capability and latest 3D Surround Camera technology.

Jaguar F-PACE SVR is priced from ₹151.2 Lakh, ex showroom in India.

NITI Aayog, AWS, and Intel Collaborate to Accelerate Digital Innovation in India


* New Experience Studio at the NITI Aayog Cloud Innovation Center to be a hub for collaboration and experimentation, initially focusing on healthcare, agriculture, and smart infrastructure verticals

The National Institution for Transforming India (NITI Aayog), the Government of India’s national policy think tank, Amazon Web Services (AWS), and Intel have come together to establish a new experience studio at the NITI Aayog Frontier Technologies Cloud Innovation Center (CIC). Located in NITI Aayog’s New Delhi premises, the studio will be a hub for collaboration and experimentation to enable problem solving and innovation between government stakeholders, startups, enterprises, and industry domain experts.

The studio will help showcase the potential of technologies such as artificial intelligence (AI), machine learning (ML), Internet of Things (IoT), augmented reality and virtual reality (AR/ VR), blockchain, and robotics to accelerate their application in public sector use cases. The studio will encourage open innovation and serve as a hub for government, healthcare, education, and nonprofit startups from India to showcase their solutions. It will also provide startups with an option to access necessary support to enhance and scale their solutions.

NITI Aayog will also leverage the studio to demonstrate the application of geospatial, AR/VR, drone, and IoT solutions in verticals such as healthcare, agriculture, and smart infrastructure. Major homegrown industry leaders in respective fields of technology and research – like MapMyIndia in geospatial solutions, Raphe mPhibr Pvt. Ltd. in unmanned aerial vehicles (UAVs), and the Centre for Advanced Research in Imaging, Neuroscience and Genomics (CARING), which delivers AI in healthcare – and global leaders like Dassault Systemes, and startups like Vizara Technologies and Agatsa Software Pvt. Ltd. are demonstrating their solutions at the studio. Startups will be encouraged to participate actively in the studio through hackathons, grand challenges, and other capacity building initiatives, in collaboration with the Atal Innovation Mission (AIM) and Atal Incubation Centres (AIC).

The studio was inaugurated today in the presence of Dr. Rajiv Kumar, Vice Chairman, NITI Aayog, by Shri Amitabh Kant, CEO, NITI Aayog and Rahul Sharma, President, Public Sector – Amazon Internet Services Pvt. Ltd. (AISPL), AWS India and South Asia. Prakash Mallya, VP & MD – Sales, Marketing & Communications Group, Intel India attended the inauguration virtually.

PAYBACK India Launches PAY Feature On Its App, Powered By BharatPe


* First joint offering since the acquisition of PAYBACK India by BharatPe

* India’s first integrated UPI and loyalty payments product

* PAYBACK members earn rewards points on UPI payments on QR

PAYBACK India, a BharatPe company and India’s largest multi-brand loyalty program, announced the launch of PAY feature on its mobile app. It’s an industry-first that integrates QR-based UPI payments and loyalty in a single app. PAYBACK PAY will enable PAYBACK India’s 100 million+ members to make payments by scanning the UPI QR at any retail store/ merchant outlet by using the PAYBACK app and earn loyalty points on every transaction.

PAYBACK India members will earn 50 bonus points on the first UPI transaction via PAYBACK PAY and 5 PAYBACK points thereafter, on every transaction. Additionally, customers will earn 2X points on transactions done at BharatPe QRs. The points will be credited in customer’s account on a real-time basis.

Furthermore, PAYBACK will next be adding the feature of redemption of points at BharatPe’s QRs at more than 75 Lakh merchant outlets and launching the feature on the ioS app.

Speaking on the launch, Ashneer Grover, Co-Founder and Managing Director, BharatPe, said, “PAYBACK is a great loyalty proposition – allowing customers to earn and redeem loyalty points at thousands of merchant outlets. Last year PAYBACK drove GMV of US$ 8Bn for partner merchants. I would stick my neck out and say the proposition is even superior to CRED, MagicPin, FAVE or any other loyalty program in India today. Our vision is to make credit and loyalty integral and invisible to every transaction. PAYBACK PAY will put customers in habit of scanning and paying on UPI QRs. Eventually, all redemption and earning of PAYBACK points will happen automatically at BharatPe QRs. PAYBACK points will be a currency as it will be universally accepted.”

Added Rijish Raghavan, CEO, PAYBACK India, “At PAYBACK, we have always been committed to creating rewarding experiences for our customers. The launch of PAYBACK PAY is another step in the same direction. We are confident that this product will redefine the customer experience with its unique proposition that integrates loyalty and payments. We want to ensure that our members can earn loyalty points for their purchases, irrespective of whether they are shopping at a big retail store or at their neighbourhood kirana shop. We are hoping to work closely with neighbourhood stores to help them leverage the power of loyalty to drive customer footfall, greater stickiness and enhanced experience.”

PAYBACK is a unique loyalty program, designed to engage with customers and reward them for their purchases with loyalty points, that can be redeemed later. It has over 100 direct and indirect partners across both in-store and online categories. The varied partner portfolio covers multiple categories across retail, fuel, banking, payments, entertainment, hospitality and travel, touching nearly 80% of the popular consumer spend areas. Some of its key partners include ICICI Bank, HPCL, bookmyshow, Thomas Cook India, Amazon, Flipkart and many more. For more information visit us at www.payback.in.

Fynd Platform Offers Free Website Creation For Their Birthday Month


* Fynd Platform’s new SMEs focused campaign offers free website creation and promotions 

Fynd Platform, a Reliance Industries backed SaaS company, is pleased to announce the launch of "BSE Fynd Bazaar" campaign in India. The campaign centers around giving SMEs a chance to grow their business profitability online at zero investment. In a world brought to a virtual standstill by the global pandemic, the absence of a balanced shopping experience prompted a search for a new platform that offers a holistic ecommerce solution. Fynd Platform features user friendly in-built themes, bulk catalogue upload, marketing tools along with an integrated order management system to offer a holistic e-commerce suit to the businesses. With a strong tech and logistic support the brands can offer a seamless shopping experience to their customers. 

The BSE Fynd Bazaar campaign offers curated packages crafted to meet the varied requirements of diverse sized brands. The standard plan package offers comprehensive inclusions such as zero subscription fees, minimum transaction fees inclusive of payment gateway integration, free domain name and a fully functional e-commerce website. This plan is ideal for small start ups and home grown brands.

Established businesses who are considering to shift online to increase their reach and sales can opt for the booster package applicable on professional and premium plans. Under this package, Fynd Platform will help the brand update their catalog for the first time along with training support. Once the website is live, the team will also runs ads for the brand with zero retainer fees. The monthly budget for the ads can be decided and borne by the brand. 

Farooq Adam, Co-Founder of Fynd said “With world class tech resources and a high performing engineering team we have built a no code platform that will enable all entrepreneurs in India to build and scale up their business online.” 

The special promotion under the “BSE Fynd Bazaar” campaign starts today and will run until 31 October 2021. Those wishing to sign up for the offer are advised to visit platform.fynd.com to view their options, and schedule a demo to get in touch with our sales team. 

Ragini Varma, Growth Head of Fynd Platform added: “When we plan a growth campaign our key concern is to optimize our offerings to solve problems of lakhs of local brands in India. This campaign was launched keeping in mind the needs and limitations of many small or mid size brands in India with a dream to come online”

About Fynd Platform

Fynd Platform is a subsidiary of India's largest offline to online eCommerce platform, Fynd. Backed by Reliance Industries, Fynd Platform is a SaaS product built using world class technology and cloud infrastructure. A no coding software that allows brands to create their own fully featured e-commerce website with logistics integration.

About Fynd

Fynd is India's largest offline to online eCommerce platform. Established in 2012, we work with India leading retailers and brands. Reliance Industries is a large strategy investor in Fynd giving us access to world class technology and cloud infrastructure.

Hero Motocorp Sells More Than 14 Lakh (1.4 M) Motorcycles & Scooters In Q2 OF FY’22


Signaling a positive consumer sentiment ahead of the festive season, Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, sold 14,38,623 units in the second quarter (July-September) of the fiscal year 2021-22.

The Company dispatched 530,346 units of motorcycles and scooters in the month of September 2021.

The growth in volumes on a sequential basis indicates a gradual recovery in the economy. Heading into the peak festive season, the company remains optimistic about the demand over the coming months. Normal monsoon and the encouraging farm activity is likely to contribute towards positive customer sentiments. Increased pace of vaccination drives and the preference for personal mobility is also expected to lead to a swift revival in sales.

Keeping up its relentless efforts to support the government with COVID-19 relief measures, the company extended its initiatives to the government of Uttarakhand and Rajasthan by launching a unique welfare program to support the women and children of Covid-19 affected families. The company also handed over 13 ambulances with an aim to strengthen the health infrastructure in Uttarakhand.

Additionally, Hero MotoCorp presented over 70 motorcycles and scooters to the government of Haryana as part of the launch of Project ‘Corona Warriors on Wheels’. These vehicles have been allocated to the health workers including doctors and medical staff for community service across the state.

During the month, Hero MotoCorp achieved another recognition from the Guinness World Record for creating the ‘Largest Online Photo Album of People Planting Plants’. This is the second consecutive world record by Hero MotoCorp in quick succession after being recognized by Guinness World Records for creating the ‘Largest Motorcycle Logo’ in August 2021.

To honor the frontline healthcare warriors across the world, the Company announced an iconic global ride, ‘Ride for Real Heroes’. Scheduled to be flagged-off on October 2, 2021, the participating riders will distribute Covid-19 safety kits to the healthcare workers including doctors and medical personnel in 100 cities and towns across the world.

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