Saif Ali Khan Becomes The New Face Of Godrej Expert Easy Shampoo Hair Colour

Godrej Expert Easy, India's foremost and largest selling hair colour trusted by over 5 crore households, announced the appointment of Bollywood actor Saif Ali Khan as the brand ambassador for Godrej Expert Easy Shampoo Hair Colour. This shampoo hair colour is a modern and convenient way of hair colouring. Just like shampoo, one simply needs to apply the product on dry hair and in 5 minutes the entire colouring process is completed. The brand association with Saif Ali Khan will be to drive penetration and awareness of this offering and shampoo hair colour category. Godrej Expert Easy has also unveiled a new TVC campaign featuring Saif conceptualized by Creativeland Asia, to highlight the product features and increase visibility of the category.

Popularly known for his simple yet sophisticated style, Saif Ali Khan is one of the celebrated actors in the country. This makes him the perfect choice for Godrej Expert Easy Shampoo Hair Colour, which is simple and easy-to-use and provides instant results in just 5 minutes. Godrej Expert Easy Shampoo Hair Colour is an innovative product formulation enriched with Amla and Shikakai that nourishes hair while ensuring the coverage of grey hair, thereby making the hair incredibly soft.

Speaking about the collaboration, Saif Ali Khan said, “Godrej Expert is India’s first hair colour brand and introduced us to many formats of hair colours. Just like me, the brand has constantly evolved be it from powder hair colour to rich crème colour and now to a 5-min shampoo hair colour. Godrej Expert Easy Shampoo Hair Colour matches my style of keeping things simple yet stylish. The 5 minute quick and easy application process is my favourite feature.”

Commenting on this announcement, Sunil Kataria CEO - India and SAARC, Godrej Consumer Products Limited, said, “Godrej Expert Easy shampoo hair colour, is an innovation in the hair colour category. Through this offering, we are giving a solution to consumers who have time paucity and want to colour their instantly. Simplifying the entire process and achieving a new coloured hair look in 5 minutes is what makes Godrej Expert Easy an innovation. Our partnership with Saif Ali Khan will help us amplify awareness of the category as well as our product across urban and rural markets.”

Commenting on the new TVC campaign, Sajan Raj Kurup, Founder and Creative Chairman, Creativeland Asia, said, “Hair colouring has always been a time-consuming, tedious thing that one needs to plan for. And grey hair has always come in the way of one’s style, when there’s a last minute plan. With Godrej Expert Easy Shampoo hair colour, hair colouring can be just as impromptu as your plans. The film, starring Saif, brings to life this insight in a light, banter-filled story between siblings.”

Godrej Expert Easy Shampoo Hair Colour comes in easy-to-consume, single-use sachets. Simply apply the contents on dry hair. Massage it all in and then wash it off in 5 minutes. A single pack of Godrej Expert Easy Shampoo Hair Colour is affordably priced at INR 25 and can lasts up to an entire month. It is available in three variants including Natural Black, Natural Brown and Burgundy.  The product is available across general/ modern trade and e-commerce platforms.

Link for new TVC:  https://youtu.be/6A7927Cwg6o

OPPO Announces First Live Sale With Reno6 5G Across Indian Market

-  Order on July 27 & 28, 2021 during the 1-hour live sale for exclusive offers

-  Win 1000 Flipkart Super coins and some exciting gifts

OPPO, the leading global smart device brand, announces India’s first-ever Live Sale for the newly launched Reno6 5G – the ultimate all-rounder smartphone. The hour-long live sale will be held on July 27, & 28th 2021 at 12 PM and 6 PM on both days benefiting customers to buy this performance powerhouse. Also, join the live streaming for endless entertainment and a golden chance to win all new OPPO Reno6 5G.

Customers who purchase the Reno6 5G during the live sale and win 1000 Flipkart Super coins and some exciting gifts throughout these 60 minutes. OPPO is also offering an exclusive live sale offer where you can pick the Reno6 5G with Instant Bank Discount Offers with selected banks and save up to INR 3000.

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Be a part of all the fun and exciting conversations during this live streaming with Gadget Guru Rajiv Makhni, Stand-up comedian Kenny Sebastian and VJ, Model, Actor Shibani Dandekar and win some exciting gifts as you watch the live sale. Furthermore, follow OPPO social media platforms and answer a simple question as by watching the video and stand a chance to win the Reno6 5G.

Strengthening the first and exclusivity quotient, OPPO Reno6 5G is India’s first smartphone with MediaTek Dimensity 900 chipset with industry-first Bokeh Flare Portrait Video feature and Reno Glow design appeal. The Reno6 5G boasts a 4300 mAh battery, 8GB + 128GB(RAM+ROM) with features like 65W SuperVOOC flash charging, ColorOS 11.3, a slim design amongst others will empower consumers to experience the best.

The Reno6 5G boasts a 4300 mAh battery, 8GB + 128GB (RAM+ROM) with sterling features that include 65W SuperVOOC flash charging, ColorOS 11.3, and a stunning slim design that is 7.59mm thin and weighs just 182g.

The OPPO Reno6 5G—available in two dazzling colors, Aurora and Stellar Black—features a mighty AI 64MP triple-camera setup on the rear and a 32MP front camera. Additionally, the devices have a dedicated temperature sensor that captures colors more accurately. Based on this powerful hardware and software foundation, Reno6 5G has a series of AI-enhanced portrait video functions, delivering videos that are of professional quality. It also delivers a professional-grade video experience to provide cinematic bokeh flare effects in portraits. 

Priced at INR 29,990, the all-new Reno6 5G is now available at INR 26,990 just for today as part of instant bank discounts. You can also get OPPO Enco X blue hybrid active noise cancellation earphones for up to INR 1000 off on Flipkart.

About OPPO Mobiles India Private Limited

OPPO is a leading global smart device brand. Since the launch of its first mobile phone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO provides its users with the ColorOS operating system and internet services like OPPO Cloud and OPPO+. OPPO operates in more than 40 countries and regions, with 6 Research Institutes and 5 R&D Centres worldwide, as well as an International Design Center in London. More than 40,000 of OPPO's employees are dedicated to creating a better life for customers around the world. OPPO’s Hyderabad R&D center is the largest research center outside of China and is playing a pivotal role in innovation across fields including software, imaging, and communication network. Aimed at elevating global 5G experience, the brand also launched its first overseas 5G innovation lab in Hyderabad. In line with its commitment to Make in India, OPPO has a manufacturing plant at Greater Noida, established in 2016. As per International Data Corporation ’s (IDC) Quarterly Mobile Phone Tracker, OPPO witnessed a growth of 35% YoY in 1Q 21.

Happiest Minds Case Studies Recognized With 2021 ISG Digital Case Study Awards

Happiest Minds Technologies Limited (NSE: HAPPSTMNDS), a ‘Born Digital . Born Agile’, Mindful IT Company, today announced it has been recognized by Information Services Group (ISG), a leading global technology research and advisory firm, with two 2021 ISG Digital Case Study Awards™, presented to select IT and business services providers for best-in-class digital transformation work with their enterprise customers.

ISG selected case studies from 39 providers for this year’s Awards from a record of nearly 250 submissions. A majority of digital transformation initiatives submitted for consideration were focused on improvements in customer and user experience, with the related goal of driving top-line revenue growth.

Happiest Minds had two case studies recognized:

·         Implemented IoT and advanced analytics combined to deliver new insights in construction and civil infrastructure for DYWIDAG. DYWIDAG conceptualized and partnered with Happiest Minds to build a new digital platform that ingested data and build insights for construction and civil infrastructure projects. Called “Infrastructure Intelligence,” the platform brought together IoT, Industry 4.0, cloud data management and advanced analytics to help customers optimize operations and costs, or to extend the life of critical civil infrastructure.

·         Happiest Minds partnered with a Fortune 500 Global logistics and shipping for a digital pathway to submit customs declarations. The solution automatically submits paperwork and related payments for customs clearance in multiple countries, integrating with their systems. This helped the logistics provider improve customer experience and enable hassle free transport of goods between countries amidst the challenges of BREXIT. Automating ~10,000 declarations led to reduction in manual work leading to better productivity and cost optimization. Manually the process would be challenging, expensive, including hiring and training of multiple customs experts.

Rajiv Shah, CEO – Digital Business Services, Happiest Minds Technologies said, “We are extremely happy to be recognized by ISG for the 4th consecutive year for continued excellence in enabling Digital Transformation for our clients. This is the second consecutive year in which two of our case studies has won accolades. Happiest Minds delivers digital services and solution to help organizations achieve tangible business outcomes. Born digital, born agile; we create a digital ecosystem for organizations and industry to maximize ROI.”

The ISG Digital Case Study Awards evaluate the objectives, solutions and outcomes achieved through digital transformation projects. Technology and service providers worldwide submit case studies, which are independently validated by the enterprise client and reviewed by an expert ISG digital research review committee. Selections are based on a multi-dimensional assessment of the tangible impact of digital transformation on the client’s business and the uniqueness of the provider’s solution.

“The events of the past year have accelerated the adoption of digital technologies and business models,” said Paul Reynolds, ISG partner and chief research officer. “Enhancing customer and user experience was the most prevalent objective across the enterprise-provider projects we examined, and the transformational role providers are playing was evidenced by the many innovative and impactful solutions they delivered.”

The ISG Digital Case Study Awards program and related research help guide ISG’s digital advisory work with enterprise clients. For more information about the ISG Digital Case Study Awards™ Research program, visit the program website or contact ISG.

To view Happiest Minds digital case study, visit https://isg-one.com/research/isg-digital-case-study-awards

About Happiest Minds Technologies:

Happiest Minds’ Technologies Limited (NSE: HAPPSTMNDS), a Mindful IT Company, enables digital transformation for enterprises and technology providers by delivering seamless customer experiences, business efficiency and actionable insights. We do this by leveraging a spectrum of disruptive technologies such as artificial intelligence, blockchain, cloud, digital process automation, internet of things, robotics/drones, security, virtual/augmented reality, and more. Positioned as ‘Born Digital. Born Agile’, our capabilities span digital solutions, infrastructure, product engineering and security. We deliver these services across industry sectors such as automotive, BFSI, consumer packaged goods, e-commerce, edutech, engineering R&D, hi-tech, manufacturing, retail, and travel/transportation/hospitality.

A Great Place to Work-Certified™ company, Happiest Minds is headquartered in Bangalore, India, with operations in the U.S., UK, Canada, Australia, and the Middle East.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 700 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. 

WhiteHat Jr Students To Work With Sonam Wangchuk On Ladakh-Themed Solar Power And Water Conservation Projects

WhiteHat Jr, a leading EdTech company known for delivering live one-on-one online classes in Coding, Math and Music, will be working with eminent technologist and Rolex award winner Sonam Wangchuk to inspire students to find solutions to real-world problems. As part of the association, WhiteHat Jr has interwoven Ladakh inspired real-life projects in its coding and math curriculum. The math curriculum has been enriched by adding a project on Ice Stupa, an artificial man-made water source invented by Soman Wangchuk, while the coding curriculum has a new addition in the form of a project on solar power. All WhiteHat Jr students will have access to these projects after completing 24 classes in math and coding. The projects have been customized for students across levels - from beginner to intermediate to advanced to pro - with the level of complexity increasing progressively with each level.

Sonam Wangchuk said that this engagement will be a part of his mission to support Indian brands. “WhiteHat Jr is a beautiful win-win model where children get much needed modern skills like coding and thousands of talented Indian women get dignified jobs from the comfort of their homes, while the nation gets much needed foreign reserves from their global operations. I have always been supporting Indian startups pro-bono through my social media handles and now with endorsements like this I hope to use 100% of the incomes to further support Education and Innovation among Indian youth.”

Echoing the sentiment, Karan Bajaj, Founder and CEO, WhiteHat Jr, said, “Mr Sonam Wangchuk’s vision of a pedagogy based on creation versus instruction is in deep alignment with our purpose of making every child a creator versus a consumer of technology. By working on Mr. Wangchuk’s inspiring real-world application projects, children will feel empowered to use the concepts they’re learning in coding and math to the toughest of real-life problems.”

About WhiteHat Jr

WhiteHat Jr was launched with the singular mission of empowering kids to become creators versus consumers of technology. The company has channeled students’ natural creativity through an engaging curriculum and personalized, live teacher attention. WhiteHat Jr’s 11,000+ strong teacher workforce conducts thousands of LIVE Coding, Math and Music online classes every day on its proprietary platform.  Cumulatively, the company has conducted more than 8.5 million classes to date.

Mamaearth Secures $50 Mn Funding, Its Valuation Touches $730 Mn

Mamaearth gets $50 million funding round led by Belgian investment fund Sofina. This fundraising has raised the company’s valuation to $730 million. One of the most valued new-age D2C brands in the country. Existing investor Sequoia Capital also participated in the round, while early investors Fireside Ventures, Stellaris Venture Partners, Sharp Ventures and Titan Capital sold some stakes in a secondary transaction, the company said. In a secondary share sale, the money does not flow into the company directly but goes to investors selling their stakes.

“The plan is to double the sales by 100 percent this year. Because of Covid-19’s second wave, offline expansion was halted, but now we plan to deepen our offline presence,” states Alagh, Founder, Mamaearth.

The latest fundraising round has been in the form of primary capital infusion, also there has been a share buyback from some of its prior employees. Additionally, Sofina had picked up a minor stake in Mamaearth through a secondary share sale however it was not announced officially. The sources of the firm have been valued at $200-$300 million. Post the primary capital rising round in early 2020, Mamaearth’s valuation was pegged at around $100 million but that rose gradually during secondary share sales over the past few months.

Mamaearth would use the fresh capital to double down on its brand’s growth through deeper offline expansion and also focus on acquisitions in the beauty and personal care space. The firm’s toxin-free products clocked total sales of around 500 crore in the previous financial year.

“The Mamaearth team is constantly pushing the boundaries in the personal care space through their disruptive innovations, rapid execution pace and focus on delighting customers,” said Yana Kachurina, Investment Manager, Sofina Ventures SA.

He further adds, “This round will help amplify the process and strengthen the D2C and offline expansion of Mamaearth, along with further accelerating the growth of The Derma Co which is already showing early signs of success, since its launch in 2020.”

Persistent Systems Strong Operating Performance; High Attrition Remains A Concern

 

■    PSYS delivered a better-than-expected operating performance in Q1FY22. Revenue grew 9.2%/27.3% QoQ/YoY to USD166.8mn, ahead of our expectations, driven by continued traction in the Services business. Adjusted EBITM expanded 100bps QoQ to 14.1%.

■    Services revenues grew 11.5% QoQ to USD145mn, driven by 8.8% volume growth and 2.5% growth in blended realizations. IP-led revenues declined 4.0% QoQ (up ~3.2% after adjusting for accounting change for the reseller IP business).

■    Revenue growth was broad-based across Healthcare & Life Sciences (15.9% QoQ), BFSI (11.7%), and Technology Companies & Emerging verticals (5.1%). The company signed deals worth TCV of USD244.8mn in Q1, including USD147.7mn in new business TCV.

■    We raise EPS estimates by 3-7% for FY22-24, factoring in the Q1 beat and a robust deal intake. Amid strong demand, high attrition and talent war may weigh on EBITDAM. Retain Hold with a revised TP of Rs3,000 (previously Rs2,850) at 28x Jun'23E EPS.

Mphasis Ltd Strong Revenue Performance; Highest-Ever Deal Intake

■    Q1FY22 net revenues grew 6.6% QoQ to Rs26.9bn, above estimates, on the back of healthy growth in the Direct business, negating a drop in the DXC business. EBITM fell 20bps QoQ to 15.9% due to higher employee costs and a one-off Covid impact (-30bps).

■    Direct revenues grew 10.8% QoQ (9.8% CC) to Rs23.8bn. Broad-based demand uptick, robust new deal wins (USD505mn in Q1) and a healthy deal pipeline should help sustain revenue growth. Management expects the Direct business to post industry-leading growth in FY22.

■    DXC revenues declined 17.7% QoQ and 46.6% YoY to ~Rs2.5bn. Management expects weakness to persist in DXC, and its revenue share is likely to decline to mid- to high-single digits by the end of FY22 (9.2% in Q1FY22).

■    We raise EPS estimates by 3-7% for FY22-24, factoring in the Q1 beat. Strong traction in the Direct business and a robust deal intake augur well for revenue growth. However, uncertainties around DXC and Digital Risk businesses remain an overhang. Retain Hold with a revised TP of Rs2,560 (earlier Rs2,260) on 27x Jun'23E EPS (earlier 25x).