Monday, August 4, 2014

The Messengers Launches New Business Growth Initiatives

                


The Messengers, a Bangalore-based business enabler company, as part of its growth strategy -- is launching new business innovations that will cater to the demands of the Indian market.

The company has invested in building capabilities in-house to enable it to deliver on its stated promises. Some of the business innovations are – the launch of a dedicated IT and Embedded technology news portal TechSpirIT that aims to bridge the gap between industry and academia, shortly. Other ventures are into social issues’ online publication and an innovative health news portal for the general readers towards proving right healthcare perspectives. As part of CSR projects, it is also working in the rural development space that will enhance the technical and managerial skills of marginalized people. The company has moved its operations to MG Road in order to address clients’ needs better.

In another development, seasoned senior journalist Verghese V Joseph has joined The Messengers as it Vice President, Communications strategy. He will drive the editorial and communications’ projects at The Messengers. He brings with him nearly 20 years of business journalism and communications’ perspective. He has worked in various capacity with publications such as The Economic Times, The Times of India, Financial Express and other leading B2B publications. He is also the Founder-Editor of several online and print publications. “The industry’s focus is on bringing about values and strategies that can help companies focus on their core areas. The Messengers is ideally positioned to bring about this transformation to enable clients address critical issues with holistic solutions.”

Commenting on the developments, Ashish Srivastava, Founder & Managing Director, “As a business enabler company, The Messengers’ public relations, social media, client servicing and marketing communications teams are fully equipped to deliver quality work comparable to the best in its segment. The industry is currently moving towards consolidation and our team understands this trend perfectly. Hence, we are working towards ensuring the reputation of our client's businesses and adopting a tool neutral approach for delivering quality communications outreach.”

According to Poragmoni Das, Co-Founder and Director Strategy, “Now more than ever, communications are at the center of clients’ lives as they look to capture, curate and expand businesses on the go. With the experienced team on hand, the quality and value that The Messengers deliver continues to grow as we partner with newer clients and our quality and value resonate with our clients’ vision.

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