Samsung Introduces SmartThings Powered ‘Customized Cooling’ For Bespoke AI Windfree Range Of Air Conditioners

* Delivering intelligent automation, improved energy efficiency, and comfortable sleep environment

*  Samsung has introduced ‘Customized Cooling’, a SmartThings-powered solution in the 2025 Bespoke AI Windfree range of Air conditioners

* Samsung SmartThings uses an advanced algorithm to synchronize smart air conditioners and smart fans, creating a comfortable home environment with optimal temperature control and improved energy efficiency.

The struggle of sleepless summer nights is finally over. Samsung, India’s leading consumer electronics brand, is redefining home cooling with its latest innovation - ‘Customized Cooling’. This first-of-its-kind feature synchronizes Samsung Smart Air Conditioners with WWST (Works with SmartThings) certified fans and switches, delivering uninterrupted comfort while optimizing energy efficiency.

Why Do We Wake Up Tired? The Science Behind Sleep & Cooling

India’s electricity demand is growing at 6-7% annually, driven in part by increased use of air conditioners during the summer months (IEA Report). Despite this, many households still rely on both air conditioners and fans for comfort.

In fact, Samsung’s consumer experience study reveals that most of the Indian homes have at least three fans, highlighting the significant role these devices play in daily life. Moreover 50% of Indian consumer’s use both simultaneously, frequently adjusting settings throughout the night by turning the AC off when it becomes too cold or back on when the room warms up.

This constant adjustment not only disrupts sleep but also leads to higher energy consumption and discomfort. Recognizing this challenge, Samsung has introduced ‘Customized Cooling’, a SmartThings-powered solution in the 2025 Bespoke AI range of Air conditioners that automatically maintains a consistently comfortable temperature throughout the night - and even during the day - without the need for manual adjustments.

This seamless integration synchronizes Samsung Smart ACs with SmartThings-certified fans and switches, ensuring enhanced comfort along with reduced electricity bills.

“At Samsung, we believe true comfort goes beyond cooling - it’s about intelligent, personalized experiences that adapt to the user’s needs. Indian consumers often rely on a combination of ACs and fans to stay comfortable, especially at night. With Customized Cooling, we are eliminating the hassle of frequent adjustments by seamlessly operating the 2025 Bespoke AI range of ACs with SmartThings-certified fans and switches. This brings peace of mind, energy efficiency, and uninterrupted rest,” said Ghufran Alam, Vice President, Digital Appliances, Samsung India. “Moreover, while the feature is designed to optimize sleep, it’s equally useful for staying comfortable throughout the day without compromising comfort or energy savings,” he further added.

Smart, Energy-Efficient, and Sustainable

The ‘Customized Cooling’ feature eliminates the need for manual adjustments, ensuring a balanced and restful night’s sleep. It automatically adapts to surrounding environment, adjusts fan and AC settings in sync, to maintain a comfortable room environment during sleep or any time of day, while reducing power consumption.

Available within SmartThings Energy Service, the ‘Customized Cooling’ feature ensures both comfort and sustainability. The feature is compatible with WWST-certified smart fans and smart switches, allowing users to integrate it effortlessly into their smart homes.

With this integrated SmartThings experience, Samsung is transforming how consumers experience home cooling. Whether it is ensuring comfortable sleep or providing smart comfort effortless during the day, the tug-of-war between AC and fan settings is finally over - because when technology works for you, comfort comes easy!

About SmartThings

SmartThings is a leading provider of smart home solutions, dedicated to making your life easier, more comfortable, and more sustainable. Our innovative products and services empower you to take control of your home environment, optimize energy usage, and create a smarter, more connected living space.

We look forward to hearing from you and sharing more about our exciting new feature!

P.S. Stay tuned for more updates on our latest innovations and energy-saving solutions.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN.

Saviynt Hires Cybersecurity Executive Nitin Varma As SVP And Managing Director For India And SAARC

* Company’s creation of new senior role demonstrates its strategic commitment to the region

Saviynt, a leading provider of cloud-native identity governance solutions, today announced that Nitin Varma has joined the company as Senior Vice President and Managing Director for India and SAARC. Saviynt has a significant existing presence in the region, with nearly 600 employees in India serving all corporate functions. Varma’s appointment will strengthen Saviynt’s go-to-market efforts and is emblematic of the company’s overall commitment to the region. Varma will be leading Saviynt’s new customer acquisition efforts, building and enhancing technical and consulting partnerships, and elevating the company’s overall position as a trusted provider of identity security solutions in India and SAARC.

“Nitin brings more than 25 years of experience in sales, operations, and strategy for some of the leading companies in identity, security, and infrastructure. We have a large opportunity and aggressive goals for growing our business in South Asia, and we are confident that Nitin is the perfect choice to build and scale our business in the region,” said Paul Zolfaghari, president at Saviynt.

Varma has over two decades of leadership experience in cybersecurity and technology, including with organizations like CrowdStrike, Palo Alto Networks, and Cisco. In his last assignment as Managing Director at CrowdStrike he was responsible for building, scaling, and creating a strong market presence across India and SAARC.

"I am excited to join Saviynt at a time when the company has tremendous potential to gain mindshare, build its reputation, capture market share in South Asia, and most importantly deliver the desired outcomes to customers. India is the second most targeted nation in the world in terms of cyberattacks, a vast majority of which are identity related,” said Varma. “I look forward to building an impactful team and developing ecosystem partnerships and alliances to educate businesses in the region about Saviynt and why its cloud-based platform is the most reliable approach to solving problems and protecting identities.”

About Saviynt

Saviynt empowers enterprises to secure their digital transformation, safeguard critical assets, and meet regulatory compliance. With a vision to provide a secure and compliant future for all enterprises, Saviynt is recognized as an industry leader in identity security whose cutting-edge solutions protect the world’s leading brands, Fortune 500 companies and government organizations. The company recently launched Saviynt University to help reduce the knowledge gap in cybersecurity and identity management by providing free training and certification programs, with significant focus on practitioners in India.

For more information, visit www.saviynt.com .

Congruent Acquires IPX Retirement Edge, Expanding Its Suite Of Retirement Technology Offerings

Congruent, a specialist technology partner to the U.S. retirement industry, today announced the acquisition of IPX Retirement Edge, a niche platform for retirement income solutions, from IPX Retirement. The IPX Retirement Edge platform allows Congruent to cater to the growing need for guaranteed and secured income options among participants.

IPX Retirement Edge enables Defined Contribution (DC) retirement plans to offer in-plan guaranteed income investment options. It supports the entire participant journey and experience, from enrolment and education to investment selection, policy issuance, cashiering, and statement reporting.

"The SECURE Act 2.0 has fundamentally changed the retirement landscape by encouraging plan sponsors to offer guaranteed income options," said Balaraman Jayaraman, CEO of Congruent. "IPX Retirement Edge is a transformative solution for annuity providers, sponsors, participants and recordkeepers looking to streamline the integration of guaranteed income options within 401(k) plans. IPX Retirement Edge removes the traditional barriers that have made in-plan annuities complex to administer by automating the entire process from participant education through policy management. This comprehensive platform enables providers to efficiently deliver the retirement security that today's plan participants and sponsors seek while significantly reducing operational complexity and risk for recordkeepers and sponsors alike."

“With the addition of IPX Retirement, Congruent will further enhance the breadth of its retirement solutions through the CORE platform. Congruent is well-positioned to enable innovative connectivity between plan service providers and retirement income providers to offer income solutions. Together, this combination ensures a wider set of offerings and a seamless experience for advisors, sponsors, record keepers and participants,” said Bill Mueller, CEO of IPX Retirement.

Samsung’s New Bespoke AI Laundry With AI Home Enables Smarter, More Efficient Laundry Care

* Company expands screens to washers and dryers, advancing ‘Screens Everywhere’ vision

* Heightened ease of use is enabled through upgraded AI Wash+ and AI Dry+

Samsung Electronics today announced the launch of its new washers and dryer products — the Bespoke AI Laundry with AI Home1 — that integrate screens and Bespoke design to elevate the user experience. The Bespoke washers and dryers come in various forms of size and heating methods to meet a wide range of customer needs across diverse regions. The pair is available in both large and small capacities, making them suitable for different types of family and living arrangements.

Samsung is also launching the dryer with two types of heating methods — the vent and the heat pump — to meet the needs of various environments around the world.

This year’s Bespoke AI Laundry products incorporate the 7” AI Home screens, extending Samsung’s “Screens Everywhere” vision that was first presented at CES 2025. These screens offer intuitive control and monitoring of essential information related to the laundry experience, such as wash cycles and remaining detergent levels. They also remember user habits and consider periodic and seasonal needs, suggesting appropriate cycles to free users from having to consider the right cycle every time. The AI Home also functions as a central hub allowing users to monitor and control connected appliances, while also enjoying online videos or music.

“Last year’s launch of the Bespoke AI Laundry Combo marked the beginning of integrating screens into our products, providing users access to essential information about laundry and home control,” says Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. “This year, we are excited to unveil the complete Bespoke AI Laundry lineup, which caters to a wider range of customer needs and enables them to take advantage of these convenient screens.”

The Bespoke AI Washer & Dryer sets are designed to simplify laundry routines with advanced AI algorithms and sensors, optimizing washing and drying performance while enhancing energy efficiency. The original AI Wash and AI Dry are upgraded to AI Wash+ and AI Dry+, with enhanced fabric detection abilities to ensure efficient and high-quality washing and drying for a wider variety of fabric types.

27-Inch Wide Large Capacity Washer & Dryer Set Brings Extensive Laundry Capabilities

Samsung is introducing a 27-inch large capacity washer and dryer set,2 with each device featuring the 7” AI Home and utilizing a sleek Bespoke design based on a fully unified flat-panel aesthetic. In addition to the flexibility of vertical or horizontal installation layouts, the substantial capacity allows users to wash large items, like king-size comforters, with ease.

The washer now features the upgraded AI Wash+, which has been upgraded to newly detect outdoor fabrics and denim.3 Based on the detected fabric type, soil level and weight of the laundry, the AI Wash+ cycle efficiently4 cleans clothes by automatically adjusting detergent levels, rinsing time and wash settings. The washer also features a Bedding cycle that can sense the thickness of the blankets and adjust the cycle time and water usage accordingly.5 Users can also experience next-level convenience with features like Auto Open Door and Speed Shot technology which completes wash cycles in just 30 minutes.6

The matching large capacity dryer is launching in two types to meet living environments of different regions – the vent type in certain countries in the Americas, and a heat pump type in other regions. Users will be able to enjoy thorough and gentle drying with AI Dry+, which has been upgraded to detect fabric types and take them into account to optimize drying7 along with real-time temperature, weight8 and moisture content. The upgraded feature’s AI algorithm uses an advanced sensor that carefully monitor various factors to detect four fabric types,9 which results in benefits like heavy duty drying such as denim. Previously, denim was harder to dry evenly due to thicker sections like pockets, but the dryer can now detect this fabric to and reduce drying inconsistencies, delivering better performance.

The dryers also provide the Bedding feature, which also uses an advanced algorithm to detect a blanket’s size for optimized drying times and dryness.10 For those times when drying needs to be finished quickly, the vent type’s Super Speed Drying can complete a drying cycle in as little as 30 minutes.11

Along with the washer and dryer set, a large capacity washer-dryer combo model12 is also being launched for users looking for a compact, all-in-one device that can complete both jobs while using up limited space. The combo incorporates the AI Home, AI Wash+ and AI Ecobubble™ like the washer, and dries the clothing through a condensing method.

24-Inch Wide Small Capacity Washer & Dryer Set Boosts Laundry Efficiency

Following the unveiling of the Bespoke AI Washer at IFA 2024, the 24-inch small capacity washer & dryer set will be launching in Europe later this year. Like the large capacity washer and dryer, the small capacity set also incorporates the 7” AI Home, providing intuitive control and connectivity features for a wider audience.

The washer, built to be highly efficient to meet the needs of the European market, consumes up to 55% less energy than the minimum efficiency requirements for a Class A rating.13 It also supports thorough14 cleaning optimizing water and detergent use with AI Wash, and ensures gentle washing while improving soil removal with AI Ecobubble™.

QuickDrive™, available with 11 different cycles, can reduce wash time by up to 50%15 without compromising cleaning performance.

The matching dryer features the AI Dry+, capable of drying precisely by detecting four fabric types16 — Normal, Denim, Towels and Synthetics. This enables the machine to dry precisely17 while reducing energy use by up to 10% and drying time by up to 15%.18 QuickDrive™ is also useful when users need to dry their laundry both quickly and gently, reducing drying time by up to 35%19 through automatic adjustments of the inverter compressor.

With the launch of these new products, Samsung continues to push the boundaries of innovation, offering highly intelligent, efficient and aesthetically pleasing appliances that simplify everyday life by delivering enhanced convenience to users.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry, and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN.

1 You will need a Samsung account to access AI Home, our network-based service that includes apps and our other smart features available through your device. Does not mean all services available on the AI Home are AI or generate information or outcome using AI. Certain functions accessible through the AI Home utilize AI-based algorithms, which be updated periodically to improve accuracy. AI-based algorithms may generate incomplete or incorrect information.

2 Washer is 18.5kg~26kg capacity, and Dryer 17kg~24kg capacity depending on the region of launch.

3 Based on an advanced AI-created algorithm. It may not detect certain fabrics or accurately identify them when a load includes a mixture of different fabric types. To prevent wear, wash like fabrics together.

4 Based on an AI-created algorithm and internal testing using the AI Wash+ on a 3kg load. A turbidity sensor operates for all weights, while fabric sensing operates for 3kg and under. Actual results may vary depending on individual use.

5 Washes dry blankets weighing up to 4 kg.

6 Applicable on a Cotton wash course. Based on internal testing using a Normal course at 40°C with a DOE 3kg load. Results may vary depending on the actual usage conditions.

7 Based on an AI-created algorithm. Actual results may vary depending on individual use.

8 Applies to Heat Pump type only.

9 The types of detectable fabric are Normal, Heavy Duty, Synthetics, and Delicates for Vent Type, and Normal, Towel, Denim, Delicates for Heat Pump models.

10 The Bedding drying cycle can dry up to 4 kg of dry comforters.

11 Tested on the Samsung DV90F with a DOE (Cotton 50% + Polyester 50%) 8lb load. RMC (Remaining Moisture Content) under 48%, 24?±2?, RH (Relative Humidity) 50% ±10%.

12 Launched in select countries in South East Asia, Middle East, Africa and China (Taiwan)

13 Based on Samsung internal testing. The energy consumption of this 11KG model is 21.8kWh / 100 cycles, which is 55% more energy efficient compared to the minimum threshold of energy efficiency class A (52kWh / 100 cycles for 11KG models). Energy ratings tested with Eco 40-60 program, 55% savings tested with Eco 40-60 program.

14 Based on an AI-created algorithm. Actual results may vary depending on individual use.

15 Based on internal testing (in accordance with IEC 60456-2010) of the WF90/24 cycles with the QuickDrive™ option compared to cycles without the QuickDrive™ option. Result: Wash time reduced by 13.2%-50.8%. Results may vary depending on the actual usage conditions. This may increase energy usage.

16 Based on an advanced AI algorithm, utilizing weight, moisture content and drying temperature data, it can detect four types of fabric: normal, denim, towel and synthetics.

17 Based on an AI-created algorithm. Actual results may vary depending on individual use.

18 Based on internal testing (synthetic 2kg load) of the DV90F/24 using AI Dry+ compared to DV5000D using Eco cotton.

19 Based on internal testing on the DV90F/24 model, Comparison of drying time for IEC cotton 9kg load drying under Eco cotton + QuickDrive On / Off conditions. Result: Drying time reduced by 35%. Results may vary depending on the actual usage conditions. Using QuickDrive may increase your energy usage.

Motorola Launches “edge 60 FUSION”; A True Upgrade Over edge 50 Fusion With Most Immersive 1.5K All 4 Sides Curved Display

*   World’s 1st True Colour^ Sony-LYTIA 700C camera,  Segment’s leading AI experience with moto AI and Ultimate Military Grade Durability

* The motorola edge 60 FUSION comes with massive upgrades over its previous generation (edge 50 fusion), boasting Motorola’s sharpest and brightest display ever, with World’s Most Immersive Super HD (1220p) All-Curved Display with Segment’s Best 96.3% Screen-to-body ratio, Segment’s brightest 4500nits Peak brightness along with True Colours*   validated by Pantone™. The motorola edge 60 FUSION has met Pantone’s evaluation and grading criteria by authentically simulating the full range of real-world Pantone Colors.

* The motorola edge 60 FUSION  is equipped with 50 MP camera system and comes with the World’s 1st and segment’s best True Colour Sony LYTIA™ 700C sensor for unbelievable low-light performance in every photo and video. This advanced camera system features moto ai powered magical features like Adaptive Stabilization, AI Photo Enhancement along with Google AI tools (Magic Eraser, Unblur, Magic Editor), Dual Capture, and Audio Zoom.

* The device comes with segment’s best AI experience powered by motoAI such as magic canvas for converting text to images, or assist features such as catch me up, pay attention, Remember this and recall.

* The motorola edge 60 FUSION also comes with ultimate durability, having passed 16  levels of the MIL-810H Military Grade Certified Protection along with IP68+IP69 (Highest Level of Water Protection) plus Gorilla Glass 7i Protection on the 4 curved display. All this while maintaining a sophisticated, elegant look and feel.

Designed in conjunction with Pantone Color Institute™, the world’s authority on color, the motorola edge 60 FUSION will be available in specially curated options namely- PANTONE Amazonite, PANTONE Slipstream and PANTONE Zephyr.

* motorola edge 60 FUSION will go on sale at an effective starting price of just 20,999* on Flipkart, Motorola.in and leading retail stores across India, starting 9th April 2025.

Motorola, a global leader in mobile technology and innovation and India’s leading~ AI smartphone brand - launched the first smartphone from its new and highly anticipated edge 60 lineup, the “motorola edge 60 FUSION”. As the primary addition to the new lineup, the motorola edge 60 FUSION is a true upgrade over its extremely popular predecessor – Motorola edge 50 fusion in almost every aspect. It is designed for consumers seeking a premium smartphone that blends elegant design with advanced features. With powerful AI-driven experiences, the motorola edge 60 FUSION enhances user experience by making everyday tasks simpler and more intuitive. Some of the key features of the smartphone include the World’s Most Immersive 1.5K All 4 sides curved display with True Color* validated by Pantone, the world’s first and segment’s best 100% True colour Sony LYT 700C camera system with advanced AI led imaging features, segment’s best AI features with various generative AI, camera and assist features from moto AI. Additionally, the smartphone also boasts IP68 & IP69 Underwater Protection with true MIL-810H Military Grade Certified Protection and comes in 3 different Pantone curated stunning colors and premium vegan leather finishes.

The motorola edge 60 FUSION boasts Motorola’s sharpest and brightest display ever, with Segment’s Best 96.3% Screen-to-body ratio and Segment’s highest curvature of 45 degrees on the sides and 33 degrees on top and bottom, for truly curved 4 sides making it the World’s Most Immersive 1.5K All-Curved Display. It also comes with True Color* validated by Pantone™. The pOLED display reveals the full color potential of every content displayed on the screen, which allows users to enjoy a clear, vibrant picture with sharper detail and less pixelation. This is also owed to the 1220p 1.5K Super HD resolution which delivers 13% more resolution than standard Full HD (1080p) displays. The motorola edge 60 FUSION is also 2.8x brighter than the previous generation motorola edge with a peak brightness of 4500 nits which is brightest display in the segment. Users can experience the infinite contrast of deeper blacks and over a billion colors on a vivid pOLED HDR10+ display. Plus, enjoy 100% of the DCI-P3 color gamut with brighter, more vibrant colors that meet cinematic standards for accuracy. As the world’s first smartphone with all quad-curved display with Pantone™ validated colors, motorola edge 60 FUSION has met Pantone’s evaluation and grading criteria by authentically simulating the full range of real-world Pantone Colors. Pantone SkinTone™ Validated assures the display is truly representing the vast spectrum of human skin tones. Its ultrafast 120Hz refresh rate makes switching between apps, playing games, and scrolling websites incredibly smooth and fluid. And with a low latency 300Hz touch rate, users will experience far more responsiveness than a standard display. The display also comes with a few additional features such as Eye Care, which protects the eye with SGS-certified low blue light emission, and DC Dimming, which reduces visible screen flicker by adjusting screen brightness. Additionally, motorola edge60 FUSION comes with segment’s toughest Corning® Gorilla® Glass 7i which ensures 2x better drop and scratch performance.

In terms of camera performance, the motorola edge 60 FUSION comes with the World’s 1st and segment’s best 100% True Color Sony LYTIA 700C Camera with colours validated by Pantone. The camera has met Pantone’s evaluation and grading criteria by authentically simulating the full range of real-world Pantone Colors. Plus, Pantone SkinTone™ Validated assures the camera captures results representing the vast spectrum of human skin tones. Designed for those who demand the highest quality in every shot, the 50MP camera system uses the Sony LYTIA™ 700C sensor for unbelievable low-light performance in every photo and video. Paired with all-pixel focus technology which gives 32x more focusing pixels for faster, more accurate performance, even at night and OIS for incredible clarity and detail anytime, anywhere. Additionally, Optical Image Stabilization (OIS) automatically compensates against blurred images and videos due to unwanted camera movement, so even when an exposure takes long, the clarity and detail shine through. The second rear camera in the system is a 13MP Ultrawide sensor, which features a 120° field of view. Enhanced by motoai, it brings out vivid details and natural clarity in every shot, transforming challenging light into picture-perfect moments. The ultrawide lens with built-in Macro Vision also allows users to get as close as 3.5 cm for extreme close-ups.

Coming to the front, users can take flattering, high-resolution selfies or shoot breathtaking videos in 4K resolution with the dedicated 32MP selfie camera. Quad Pixel technology, which combines every four pixels into one for brilliant results offers 4x better low-light sensitivity. Before every shot, the 3-in-1 dedicated ambient sensor uses Real-Time Light Detection technology to read the room and automatically calibrate your camera light sensitivity to ensure the best exposure, color, and get rid of annoying flickering

This powerful Sony-LYTIA 700C is powered with motoai works behind the scenes to give the best possible photos and videos with more vivid, life like results thanks to intelligent image processing. Whether it’s a spontaneous moment or a carefully crafted scene, the AI Photo Enhancement Engine works seamlessly across every lens. Powered by moto ai, it applies precise color, brightness, and texture adjustments, as well as noise reduction, bringing photos to life with exceptional clarity and vibrancy. AI Adaptive Stabilization uses motoai to determine the speed of movement and dynamically optimizes stabilization levels for the best results. Other core camera features include, Portrait Mode, Photo Booth, 4K video in all cameras, and Auto Night Vision.

The motorola edge 60 FUSION is powered by segment’s best AI experience with motoAI1.0, which isn’t just another voice assistant, but a seamless, intelligent layer woven throughout the device. Designed to quietly enhance user experience, moto ai makes everyday moments easier and more intuitive, from capturing the perfect photo to organizing notifications. With features like Catch me up for prioritized updates and Style Sync to match wallpaper, it’s always one step ahead, adapting to its users. motoai operates in the background, recognizing context and fine-tuning itself to the user’s preferences, so the device feels more like a natural extension of them. With features such as Catch Me Up, Pay Attention, and Remember This among others, motoai ensures that users stay informed, organized, and in control without any extra effort. Catch me up saves users time by providing a prioritized summary of personal communications, so they don’t have to sift through the notifications they missed while they were away. Pay attention helps users recall specific logistics or details without having to write notes or listen to long recordings. Remember this captures live moments or on-screen information when triggered, instantly saving them with smart AI-generated insights. When a photo is taken, moto ai uses a LLM in the background to pull in key details, context and facts about the captured content. These memories are personal and saved only when the user chooses. They are securely stored locally on the device. Memories can be recalled anytime with a simple question

Other motoai features include Magic Canvas 1.0, which transforms its user’s imagination into stunning visuals with just a text prompt. Style Sync, which can easily generate wallpapers and themes that match the user’s unique style by producing four one-of-a-kind images based on their outfit.

Striking from every angle with edges that wrap seamlessly across the front and back, the motorola edge 60 FUSION is the epitome of craftsmanship and purposeful design. Featuring a all-curved design with Segment’s best 45degree curve from sides and 33degree curve from top and bottom, where the flawlessly curved front glass blends seamlessly with the back eliminating sharp edges. This results in a harmonious flow across the entire device with the ultrathin, uninterrupted surface looking polished and smooth to the touch. The motorola edge 60 FUSION is not only visually captivating but also built to last. Four ultrathin layers of glass fiber give it a solid, premium backbone with a final layer of canvas or leather-inspired finish adding a touch of luxury. These layers are seamlessly fused together through a high-pressure process, creating a single, cohesive design. The canvas-inspired finish delivers a refined tactile experience that balances the rustic charm of textured finishes with modern craftsmanship. While the leather-inspired finish delivers an inviting tactile experience. Designed in conjunction with Pantone Color Institute™, the world’s authority on color, the motorola edge 60 FUSION will be available in specially curated options that suit any style. Namely- PANTONE Slipstream which is a magnetic grey, PANTONE Zephyr which is a soft pink, PANTONE Amazonite which is a soft aqua, captivating hue.   

The motorola edge 60 FUSION meets ultimate military standards for durability, passing 16 tests of MIL-810H Military Grade Certified Protection. All while maintaining a sophisticated, elegant look and feel. It’s protected against extreme temperatures, including harsh winters as cold as -20°C or scorching summer days as high as 60°C, even the blazing temperatures inside a parked car. It also withstands up to 95% humidity. With Highest level of water protection IP68 and IP69 ratings, offering superior protection against dust, dirt, sand, and high-pressure water, it’s designed to withstand submersion in up to 1.5 meters of fresh water for 30 minutes.

Equipped with the  India’s first Mediatek7400 4nm Processor, the motorola edge 60 FUSION delivers fluid performance with significant improvements across CPU, GPU and NPU performance. Further, with upto 12GB  RAM and, RAM Boost 4.0 which temporarily turns available storage into virtual RAM (up to 24GB), users experience exceptionally smooth and seamless performance across gaming, multitasking and more. Additionally, with up to 256GB storage, the motorola edge 60 FUSION offers tons of room for shows, movies, songs, apps, and games.

Speaking on the launch, Mr. T.M. Narasimhan, Managing Director, Motorola India said “At Motorola, we're committed to advancing our lifestyle-tech innovations with every new launch. The motorola edge 60 FUSION comes with many segment leading features such as the world’s most immersive All-Curved display, World’s 1st True Color Sony-LYTIA 700C Camera, segment leading AI features and more – all with the objective of adding value to our consumer’s lives. This phone emphasizes our dedication to meaningful consumer innovation, extending beyond hardware. We're confident that the motorola edge 60 FUSION will set new benchmarks in its segment.”

Powering all this is the motorola edge 60 FUSION’s massive 5500 mAh battery with a 68W TurboPower™ charger in the box to fuel up fast. Taking a mere 9 minutes to generate a full day’s backup, users don’t have to worry about a low battery. Coupled with such powerful hardware, comes an equally sophisticated Hello UI software based on Android 15 with three Android® OS upgrades guaranteed. Users will also enjoy Security Maintenance Releases (SMR) for 4 years, upto 2029, keeping their phone a step ahead of attacks, ransomware, and any new threats on the horizon.

Hello UI lets users easily customize their device and make it their own by choosing fonts, colors, and icons. Use intuitive gestures like twist and tap to control different features or launch their favorite apps. Set limits on screen time and control access, so kids can learn and play in a safe, dedicated space with family space. Extend their mobile experience to a TV or external display or even sync it up to your PC using smart connect. All with the assurance that their phone is safe, with every security setting managed in one place through moto secure.

Moreover, with Dolby Atmos® and two large stereo speakers, users can listen with improved bass, cleaner vocals, and even more clarity at higher volumes. Plus, with spatial audio, the sound fills the space around the user for an enhanced listening experience that’s like nothing else. Thanks to the Hi-Res certified sound system, the motorola edge 60 FUSION offers professional-level audio with wider dynamic range and 3x more data rate.

Availability:

The motorola edge 60 FUSION will be available in two storage variants – 8GB RAM + 256GB Storage and 12GB RAM + 256GB Storage in three stunning PantoneTM Curated colour variants,  - PANTONE Amazonite, PANTONE Slipstream and, PANTONE Zephyr. The smartphone will go on sale from 9th April 2025, 12PM on Flipkart, Motorola.in and leading retail stores including Reliance Digital.

Effective Launch Price with offers:

For 8GB+256GB variant,

Launch Price: INR 20,999*

For 12GB+256GB variant,

Launch Price: INR 22,999*

Standard Launch Price:  

For 8GB+256GB variant,

Launch Price: INR 22,999

For 12GB+256GB variant,

Launch Price: INR 24,999

Affordability Offers~:

Consumers can choose from the following two offers to purchase the device making the effective price of the product starting at Rs. 20,999 (for 8GB+256GB) and Rs 22,999 (for 12GB+256GB)

Rs. 2,000 Additional bump-up on exchange value on Flipkart only. Making the effective price of the product starting at Rs. 20,999 (for 8GB+256GB) and Rs 22,999 (for 12GB+256GB)

OR

Rs. 2,000 Instant Discount on Axis and IDFC Bank Credit Cards – full swipe transactions. Making the effective price of the product starting at Rs. 20,999 (for 8GB+256GB) and Rs 22,999 (for 12GB+256GB)

Operator Offers:

Total Benefits worth Rs.10,000 from Reliance Jio.

Jio Cashback up to Rs 2000 + Additional Offers up to Rs 8000. T&C apply

Cashback - Valid on Prepaid recharges of Rs. 449 (Rs.50 * 40 vouchers)

Additional Partner offers:

Ajio: Flat Rs 500 off on min transaction of Rs 2999

Easemytip: Upto Rs.1500 off on Flights

EaseMyTrip: Upto Rs.4000 off on Hotels

AbhiBus: 25% off up to Rs.1000 on Bus Bookings

NetMeds: 20% off up to Rs.999

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Samsung To Launch Bespoke AI Jet Ultra, The Most Powerful Cordless Stick Vacuum Cleaner In The World

* Groundbreaking new vacuum cleaner unveiled at Samsung’s annual global launch event is now ready to expand to the global market

Samsung, India’s largest consumer electronics brand, today announced the global rollout of the Bespoke AI Jet Ultra, the world’s most powerful cordless stick vacuum cleaner,1 which was unveiled at the Welcome to Bespoke AI global event held this month. Featuring the upgraded AI Cleaning Mode 2.0 and advanced HEPA filtration system, this latest innovation builds on Samsung’s leadership in smart home cleaning appliances.

“Samsung has proven its next level innovation in the cordless stick vacuum cleaner segment by launching the most powerful model in the world,” said Jeong Seung Moon, EVP and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. “Building on the previous achievement of the Bespoke Jet AI, which was the world’s first UL verified AI-powered cordless stick vacuum cleaner,2 we’re confident that this new model will be a true game changer in the global market.”

The Bespoke AI Jet Ultra boasts suction power of up to 400W3 to tackle even the toughest cleaning tasks. The HexaJet Motor is the key component that generates high suction power. Its unique Hexagon stator structure with a second-stage diffuser and an impeller with the reduced thickness improve airflow and increase motor efficiency, thus enabling up to 400W of suction power. Plus, the motor allows the vacuum cleaner to run for up to 100 minutes on one battery when using Min mode,4 so users can clean their whole house in one go.

Intelligent Cleaning Support Through AI Cleaning Mode 2.0

The Bespoke AI Jet Ultra also introduces the upgraded AI Cleaning Mode 2.0.5 By sensing the brush load and vacuuming air pressure, this mode can classify a total of six different cleaning environments6 using Samsung’s AI Optimum Tech and automatically adjust the cleaning performance. When using the Active Dual Brush, it can recognize whether a carpet is normal or long-pile. The vacuum cleaner senses corners7 with the Slim LED Brush+, as well. And by adjusting the suction power and brush speed8 for the different cleaning environments, it uses power more efficiently, reducing battery power use by 21% and increasing maneuverability by 8% with performance akin to Mid mode.9

Advanced HEPA Filtration System

Complementing this powerful and intelligent experience, Samsung has enhanced the filtration system to ensure dust particles are captured when air is expelled from the vacuum cleaner. The Bespoke AI Jet Ultra features a Multi-layered Filtration system that effectively traps fine dust.10 When air comes in, internal compartments like the cyclone and a metal mesh grille filter catch dust particles in succession. As a result, it achieves a filtration efficiency of 99.999%.11

Another distinctive benefit is that Samsung has implemented HEPA filtration into its Multi-layered Filtration system. With this system, the Bespoke AI Jet Ultra captures dust particles as small as 0.3µm, allowing less dust12 to escape into the air.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN.

Embassy REIT Hosts 3rd Edition Of Flagship Occupier Connect Forum At Hilton Manyata In Bengaluru

Embassy REIT, India’s first publicly listed Real Estate Investment Trust and Asia’s largest office REIT by area, successfully hosted the 3rd edition of its annual flagship corporate event – Occupier Connect – at Hilton Manyata in Bengaluru on March 28th, 2025.

Home to over 260 marquee corporates, this annual forum of the REIT brought together industry leaders, partners, and occupiers from across Embassy REIT’s pan-India office portfolio for an evening of insight and exchange.

This year’s theme, “The Advent of AI,” sparked dynamic conversations around the transformational potential of artificial intelligence—a technology rapidly reshaping the way we live, work, and think.

The event was headlined by Nandan Nilekani, Chairman and Co-founder of Infosys and Founding Chairman of UIDAI (Aadhaar), and Rishad Premji, Executive Chairman of Wipro, alongside several of Embassy REIT’s leading corporate occupiers.

Photo Caption : The visionary think-tank Mr. Nandan Nilekani, Chairman and Co-founder of Infosys & Founding Chairman of UIDAI (Aadhaar) in a Fireside Chat with by Sonia Shenoy, Senior Business Journalist & Founder, The Money Mindset at Embassy REIT’s Annual Occupier Connect Forum 3rd Edition, sharing insights on the Advent of AI.