Wednesday, December 18, 2024

Fastrack Enters Premium Mass Fragrance Market With New Perfume Range


* Redefining Fragrance for the Modern Generation~

Fastrack, India's leading youth fashion brand, today announced its strategic expansion into the premium mass fragrance market with the launch of a new perfume range. Catering to the growing demand for affordable yet high-quality fragrances, Fastrack’s new offerings are designed to elevate everyday moments and empower individuals to express their unique style.

Fastrack’s new perfume range is meticulously crafted to cater to the diverse needs and preferences of Gen Z. Through in-depth consumer research, the brand has identified key occasion-based usage scenarios and developed fragrances that perfectly complement these moments. The Indian perfume market is experiencing rapid growth, particularly in the value segment (sub-INR. 1000). This surge is driven by a new generation of consumers who prioritize personal care and self-expression. With increased awareness and the influence of social media, more and more people are recognizing the power of fragrance to enhance their personality and lifestyle.

"The Indian fragrance market is experiencing a significant shift. Our research shows that young Indians are ready to graduate from deodorants to fine fragrances, but they seek affordable options that don't compromise on quality,” stated CEO, Fragrances and Fashion Accessories Division at Titan Company Ltd.  "The launch addresses a critical market gap in the affordable premium segment, as young consumers increasingly upgrade from deodorants to fine fragrances. These cohorts use fragrances not just as a grooming essential, but as a means of self-expression and style enhancement. As a trusted youth brand, our new perfume range is uniquely positioned to serve this emerging consumer base with premium fragrances that align with their lifestyle and aspirations. "

The new collection comprises six distinct fragrances, thoughtfully crafted for specific occasions. For men, the range includes Night Out, a sophisticated woody fragrance with oriental notes; Rush, a fresh woody scent for dynamic personalities; and Ease, a classic fougère for everyday confidence. The women's collection features Lush, an indulgent floral fragrance; Girl Boss, a powerful floral scent for the modern professional; and Wander, an oriental fragrance for the free spirit. Fastrack's new range is strategically priced at ?845 for 100ml, targeting the high-potential sub-?1,000 segment expecting significant success.

To further amplify the launch of these perfumes, Fastrack has released two engaging films that resonate with the values and aspirations of Gen Z. "Sick Leave" celebrates the importance of mental health and self-care, challenging traditional notions of workplace culture. "Date – A twist you didn’t see coming" emphasizes the importance of empathy, understanding, and authenticity in modern relationships.

Find the perfect scent for any occasion or mood at your nearest Fastrack or Titan store, or online at https://www.fastrack.in/shop/fragrances and https://www.skinn.in/. Leading e-commerce platforms and authorized dealers across the nation also offer the new collection. 

Phoenix Mall Of Asia To Become The Epicentre Of Laughter This Sunday With ‘India’s Tina Fey’ Sumukhi Suresh


India’s celebrated stand-up comedian, Sumukhi Suresh, is all set to bring her hilarious act to Phoenix Mall of Asia this Sunday, 22nd December 2024. Known for her wit, relatable humour, and engaging stage presence, Sumukhi guarantees an evening of boundless laughter and entertainment for comedy aficionados.

Sumukhi Suresh is an eminent comedian, actor, writer, and director, famously referred to by Hindustan Times as "India's Tina Fey." With an impressive career spanning live performances, web series, and streaming platforms, she has become a household name in the Indian comedy scene.

Her accolades include starring in the award-winning Amazon Prime series Pushpavalli and hosting the popular stand-up show Comicstaan. Sumukhi’s solo special Don’t Tell Amma has garnered critical acclaim, and she is known for her memorable roles in Humble Politician Nograj, Lust Stories, Comedy Premium League, and more.

Beyond the stage and screen, Sumukhi is the founder of Motormouth Writers, a content creation company dedicated to empowering female-centric storytelling. Her current tour supports her latest Netflix stand-up special, solidifying her status as one of India’s most dynamic comedians.

Come and be part of an unforgettable evening with Sumukhi Suresh as she delivers her signature blend of humor and wit live on stage, promising endless laughter and unparalleled entertainment. So, sit back, unwind and book your tickets right away on BookMyShow.

Event: Sumukhi Suresh Stand-up Comedy Show

Date: Sunday, 22nd December 2024

Location: Fan Park, 2nd Floor, Phoenix Mall of Asia – Bangalore North

Entry: Tickets available on BookMyShow

IIIT-Bangalore To Host 29thAnnual International Conference On Advanced Computing And Communications 2024 (ADCOM 2024)


International Institute of Information Technology Bangalore (IIIT-B) is hosting the 29th annual International Conference on Advanced Computing and Communications 2024 (ADCOM 2024) from 18th – 20th December 2024 at IIIT-Bangalore.

ADCOM is the flagship Systems Conference of the Advanced Computing and Communications Society (ACCS). ACCS is a registered scientific society established to promote advanced computing and communications technologies through collaboration among individuals, institutions, and industry. The society has consistently supported research and development by organizing seminars, conferences, and mentoring students. Founded in the late 1980s as the Indian Transputer User Group (ITUG), it organized annual meetings to discuss advances in computing. This evolved into the Advanced Computing Conference (ADCOM) in 1993, which has since become the flagship event of the society.

The distinguished keynote speakers of ADCOM 2024 include:

·         Prof. Virginia Dignum, Umeå University, Sweden

·         Dr. Srinivasan Iyengar, Microsoft, India

·         Prof. Balaraman Ravindran, DSAI – IIT Madras

·         Dr. Sameep Mehta, IBM Research, India

·         Dr. Naveen Yeri, Wells Fargo, India

·         Prof. V. Ramasubramanian, IIIT-B

·         Dr. Hari Bhasker, Google, India

·         Dr. Neelam Sinha, Indian Institute of Science, Bengaluru

·         Sakina Pitalwala, Intel, India

·         Divyashree Tummalapalli, Intel, India

·         Prof. Frank Dignum, Umeå University, Sweden

·         Vivek Karna, Zivy, India

·         Srilakshmi Subramanian, Wipro, India

·         Prakash Narayanan, IBM, India

·         Harshad Agashe, Juniper Networks, India

·         Prof. Ponnurangam Kumaraguru, IIIT, Hyderabad

·         Dr. Minesh Mathew, Wadhwani AI

·         Dr. Ashish Tendulkar, Google, India

·         Dr. Souvick Chatterjee, MathWorks

·         Vivek Kumar Rai, NVIDIA South Asia

"The AI technology has spawned many applications. The need of the hour is to have a framework for Trust, Risk and Security Management (TRiSM). ADCOM 2024 will deliberate on this theme and share insights on democratization of access to AI with responsibility" said Mr. Jailendra Kumar, President, Advanced Computing and Communications Society.

"We are honored to host the 29th edition of ADCOM at IIIT-Bangalore. As AI continues to transform industries, it is essential to develop frameworks that ensure its responsible and ethical deployment. This year’s focus on 'Responsible AI' and the democratization of access to AI reflects our commitment to shaping a future where technology benefits society in a fair, transparent, and accountable manner. We look forward to the insightful discussions that will drive progress in these critical areas. We are excited to include very interesting pre-conference tutorials and workshops too." said Prof. Chandrashekar Ramanathan, Dean (Academics), IIIT-Bangalore and General chair of ADCOM 2024.

"The 29th edition of ADCOM has a very relevant focus, i.e. “Responsible AI”. As technology evolves, concerns about AI’s potential to surpass human intelligence and disrupt society are growing. At this critical juncture, establishing a framework for responsible and ethical AI is essential to restore trust in technology. ADCOM 2024 aims to play a key role in shaping the future of computing and communications, driving progress that benefits both individuals and society." said Prof. Debabrata Das, Director, IIIT-Bangalore.

For more information and detailed programme schedule visit: https://accsindia.org/adcom2024/

About IIIT-Bangalore:

IIIT-Bangalore is a premier institute dedicated to undergraduate and postgraduate programs specializing in Computer Science and Engineering (CSE), Electronics and Communication Engineering (ECE), Data Science and Artificial Intelligence (DSAI), IT for Society, and broader fields of IT and research. Situated in the heart of Electronic City, Bengaluru, it holds a prominent position in the academic landscape. IIIT-Bangalore is graded A+ by National Assessment and Accreditation Council (NAAC). IIIT-Bangalore secured the 74th position in the National Institutional Ranking Framework (NIRF) rankings for the second consecutive year, 2024 reflecting its commitment to academic excellence. The institute was ranked number 9 among India's Best Technical Universities (Private) by India Today. IIIT-Bangalore contains state-of-the-art infrastructure, eminently qualified faculty, a vibrant alumni community, cutting-edge research facilities, and close industry collaborations.

The institute’s specially designed courses make the students cognizant of the current technologies. Experiential learning and practices followed in the institute equip them with the tools and knowledge to solve contemporary real problems. IIIT-Bangalore has consistently achieved excellent placement records every year since its establishment in 1998, thanks to the unwavering support of the industry and the expanding pool of highly skilled alumni.

For more information about IIIT-Bangalore, visit www.iiitb.ac.in.

Tuesday, December 17, 2024

Kinetic Green Signs MoU With Vishwakarma Institutes And University To Advance Skill-Based Training And Research


Kinetic Green Energy and Power Solutions Limited, India’s leading electric two- and three-wheeler manufacturer has signed a Memorandum of Understanding (MoU) with Vishwakarma Institutes and University (VI&U) to establish a long-term partnership aimed at advancing concept development, skill-based training, cutting-edge research, and education. This collaboration marks a significant step toward bridging the gap between academia and industry while fostering the development of future-ready talent.

Through this partnership, Kinetic Green will provide hands-on training, practical exposure, and access to its labs, workshops, and industrial sites, offering valuable real-world experience to both students and faculty. In return, VI&U will adapt its curriculum to meet industry needs, ensuring that students are well-prepared for their careers. The collaboration encompasses industrial training programs, internships, faculty development, and joint research in AI and sustainable automotive technologies, with a focus on emerging innovations. Additionally, VI&U students will contribute to marketing projects and engage in internships centered on developing AI concepts for Kinetic Green, driving innovation and shaping a future-ready workforce for India's technology and automotive industries.

Speaking on the collaboration, Ms. Sulajja Firodia Motwani, Founder and CEO of Kinetic Green Energy & Power Solutions, said, "This partnership reflects our commitment to contributing to society by nurturing students for their future. With the involvement of industry experts sharing their knowledge and experience, students will gain valuable insights and a deeper understanding of the industry. Together, we aim to create an ecosystem of learning, innovation, and sustainability."

Mr. Bharat Agarwal, President, VI&U, stated, “Our collaboration with Kinetic Green is a testament to our shared vision of nurturing innovation and excellence in education. Through this partnership, both our students and faculty will gain invaluable insights and practical exposure, enabling them to contribute meaningfully to cutting-edge fields like AI and sustainable automotive technologies.”

About Kinetic Green:

Kinetic Green is one of the leading players in India’s electric vehicle sector and offers a wide range of electric 3-wheelers and electric 2-wheelers – manufactured in a state-of-the-art production facility near Pune, Maharashtra. Backed by over half a century of engineering excellence of the Kinetic Group, the Kinetic Green is helmed by Ms. Sulajja Firodia Motwani, a third-generation scion of the Firodia family. Built with a vision to democratise electric mobility and make EVs accessible to the mainstream, Kinetic Green is dedicated to building a robust pan-India EV ecosystem and developing sustainable solutions to reduce carbon emissions.

Kinetic Green is the first company to develop ARAI approved electric three-wheelers and the first to offer Lithium-ion battery technology in their electric three-wheelers in India. On the global front, company has forged a joint venture with the world’s leading luxury brand, Tonino Lamborghini of Italy to produce electric golf carts and buggies. While the company has already secured $25 million in its Series A funding round from UK based PE fund, Greater Pacific Capital it has plans to raise another $30 million shortly to boost its aggressive growth plans.

Vi Ranks #1 In 4G Experience In Karnataka In Opensignal Report


·         Recognized for Superior Network Performance in Karnataka with Exceptional 4G experiences across all 6 categories including 4G Download Speed, 4G Upload Speed, 4G Video Experience, 4G Live Video Experience, 4G Games Experience, and 4G Voice App Experience

·         Recent Network upgrades by the company, including bandwidth upgradation, L900 upgrades & new site additions in more than 8000+ locations have scaled up users’ network experience by increasing internet speeds and ensuring stronger indoor network coverage.

Leading telecom operator Vodafone Idea (Vi) today shared that it has been lauded for its exceptional 4G network experience in Karnataka in Opensignal’s 4G Network Experience Report November 2024*, where it examines the 4G experience of smartphone 4G users.

Vi has emerged as the leader in the state and is the outright winner across all six categories nationally: 4G Download Speed, 4G Upload Speed, 4G Video Experience, 4G Live Video Experience, 4G Games Experience, and 4G Voice App Experience; implying Vi’s 4G users don’t just enjoy the fastest 4G speeds but also observe the best quality of experience while streaming videos live and on-demand, playing multiplayer mobile games, using over-the-top (OTT) services and voice services on mobile voice apps when connected to 4G in India. 

Speaking on the occasion, Anand Dani, Cluster Business Head- Karnataka, AP & Telangana, commented, “We are thrilled to be recognized for our outstanding 4G network performance in ­­­­Karnataka. This achievement reflects our continuous investments in strengthening our network and ensuring seamless connectivity for our customers. We remain committed to delivering excellence in connectivity.”

This recognition underscores Vi’s commitment to delivering best-in-class digital experiences and highlights its sustained focus on enhancing network performance across the country including Karnataka.

As part of these efforts, Vi has increased its 4G capacity in 5300+ locations by upgrading spectrum bandwidth in 2100 MHz & 1800 MHz band to increase the network capacity in these layers, thus ensuring faster internet speeds across 30+ districts and 600+ towns. Key network upgrades also include deployment of L900 MHz in 2200+ locations across 30 districts and 1500+ towns to enhance indoor network coverage and addition of 300+ new sites to strengthen the network coverage across the state. These advancements have resulted in a seamless and superior network experience on the Vi GIGAnet network.

Notes:

*Based on Opensignal - India: 4G Network Experience Report, November 2024 independent analysis of 4G users' mobile measurements 4G users recorded during the period 1st June - 29th August 2024 © 2024 Opensignal Limited.

About Opensignal

Opensignal is the leading global provider of independent insights into the connectivity experiences and decisions of consumers. Our proprietary insights into mobile and broadband networks give operators the solutions they need to profitably compete and win, from executive-level scorecards and public validation to pinpoint-level engineering analytics and consumer decision dynamics. Our collection methods are proprietary and transparent and enable operators to continually improve connectivity for all. The company is headquartered in the USA, with offices in the UK, Canada, Continental Europe, and Asia.

About Vodafone Idea Limited

Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is amongst India’s leading telecom service providers. The company provides pan India Voice and Data services across 4G, and 2G platforms. The company holds a large spectrum portfolio including mid band 5G spectrum in 17 circles and mmWave 5G spectrum in 16 circles. To support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The company’s equity shares are listed on National Stock Exchange (NSE) and the BSE in India. The company offers products and services to its customers in India under the TM Brand name “Vi”.  For more information, visit: www.MyVi.in

Hyatt India Launches official Instagram Page In Collaboration ith Bollywood Star Vaani Kapoor


* Step into the World of Hyatt through Hyatt India's Official Instagram Featuring Exclusive Content with Bollywood Actress Vaani Kapoor

Hyatt India today announced the launch of it`s official Instagram handle @hyatt.india.swa in collaboration with Bollywood star Vaani Kapoor. This new platform invites followers to experience the World of Hyatt India, showcasing its distinctive blend of warm hospitality, exceptional service, and authentic, tailored experiences that celebrate the individuality of each guest.

Through this collaboration, Hyatt India Instagram page will feature a series of captivating brand films and exclusive content, highlighting Hyatt's unwavering commitment to care and exceptional hospitality. The #HyattCelebratesYou truly epitomises how Hyatt makes every stay memorable.

Starring Vaani Kapoor, the launch features a teaser and 6 episodes that reflect the brand's dedication to celebrating its guests and crafting unforgettable experiences. The episodes will take consumers on a journey inside Hyatt where one can see `The Art of Anticipation`, `Going Above and Beyond`, `Care straight from the Heart`, `Making every moment Delightful` and more that really shows how deeply Hyatt cares for all its guests.

“We are excited to launch our official Hyatt India Instagram page, elevating the luxury hospitality experience on social media. This platform will showcase more than just our stunning properties and exceptional service – it reflects our purpose-driven approach to hospitality, where we focus on caring for people so they can be their best. #HyattCelebratesYou is rooted in the principle of really knowing our guests, anticipating their needs and crafting bespoke experiences that truly resonate with our guests. We’re delighted to have Vaani Kapoor join us in bringing her elegance and warmth to this journey.” said Deepa Krishnan, Head of Marketing, India and Southwest Asia, Hyatt. 

""I'm thrilled to collaborate with Hyatt India on this exciting journey. Their commitment to personalised care and celebrating each guest's uniqueness resonates with me. I look forward to sharing my personal experiences and favorite moments from my time with Hyatt, offering my followers an exclusive look into the World of Hyatt."  said Vaani Kapoor.

“Incredibly proud to partner Hyatt India for the launch of their corporate Instagram page. Leveraging our deep experience as a leading agency for the hospitality sector, our talented team at @Lintas Live conceptualised an engaging launch campaign - 'Hyatt Celebrates You'. At the center of the concept is the ethos of making every customer experience special and truly brings to life the virtues of warmth and care that Hyatt stands for.” said Ameer Ismail, President Lintas Live -div. of Mullen Lowe Lintas Group.

To experience the ultimate in luxury hospitality and get a glimpse into Hyatt in India, follow @hyatt.india.swa on Instagram. Join the conversation using #HyattCelebratesYou and discover the authentic experiences at Hyatt India's properties. We look forward to welcoming and celebrating you at Hyatt.

Handle name  @hyatt.india.swa

Page name Hyatt India Southwest Asia 

Page URL: https://www.instagram.com/hyatt.india.swa/

Hashtags: #HyattCelebratesYou, #HyattIndia, #WorldOfHyatt 

About Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of September 30, 2024, the Company’s portfolio included more than 1,350 hotels and all-inclusive properties in 79 countries across six continents. The Company's offering includes brands in the Timeless Collection, including Park Hyatt®, Grand Hyatt®, Hyatt Regency®, Hyatt®, Hyatt Vacation Club®, Hyatt Place®, Hyatt House®, Hyatt Studios, and UrCove; the Boundless Collection, including Miraval®, Alila®, Andaz®, Thompson Hotels®, Dream® Hotels, Hyatt Centric®, and Caption by Hyatt®; the Independent Collection, including The Unbound Collection by Hyatt®, Destination by Hyatt®, and JdV by Hyatt®; and the Inclusive Collection, including Impression by Secrets,  Hyatt Ziva®, Hyatt Zilara®, Zoëtry® Wellness & Spa Resorts, Secrets® Resorts & Spas, Breathless Resorts & Spas®, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Alua Hotels & Resorts®, and Sunscape® Resorts & Spas. Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith™, Unlimited Vacation Club®, Amstar DMC destination management services, and Trisept Solutions® technology services. For more information, visit www.hyatt.com

MCHP Celebrates The Silver Jubilee Alumni Reunion 2024


Allied Health Professions are a distinct group of health professionals who apply their expertise to prevent disease transmission, diagnose, treat and rehabilitate people of all ages and all specialties.  The Manipal College of Health Profeassion is the one of the prominent institutes under the umbrella of the Manipal Academy of Higher Education which is conferred with “Institute of Eminence” by MOE, Govt. of India. The MCHP offers program under all four campuses of the MAHE. MCHP, celebrating the Silver Jubilee for the year 2024-2025. Currently It is the first and largest institute in India and Asia exclusively dedicated to cater the need of higher education in allied health field having students from 22 country. The institute trains high calibre allied health professionals with a view to prevent, diagnose and treat a range of conditions and illnesses working within a multidisciplinary health team and to provide the best patient outcomes.

The courses offered at MCHP are specifically designed to prepare under graduates and Post graduate students for rewarding careers in the globally growing healthcare industry. Since its establishment in 1999, the growth of this institution has been phenomenal and it is now acclaimed as a center of excellence in allied health sciences in the nation, mainly because of its demand-driven health related programs, excellent infrastructure, clinical facilities with dedicated and qualified faculty.

The MCHP Silver Jubilee Alumni Reunion is officially inaugurated by Dr Sharath K Rao, Pro Vice Chancellor, Health Science and the founding President of the MAHE Alumni Association Regd, highlighted the importance of qualified and competent allied health professionals in the healthcare system and complimented the institution for the quality education, inter disciplinary research. Dr Cherian Varghese, Director, Prasanna School of Public Health, Dr Rohith Singh, Director, MAHE Alumni Relation appreciated the significant growth of the institution and the reputed alumni of the institution.

Dr G Arun Maiya Dean Manipal College of Health Professions, highlighted the genesis, significant expansion, growth of the institution in the last 25 years and highlighted that more than 70% of the MCHP alumni were placed across the globe in reputed institution. In the Silver jubilee alumni reunion more than 500 alumni participated from various part of the globe.  The distinguished alumni achievers of the institutions were felicitated during the function.

Dr Shovan Saha, Chair, Institutional Alumni Relations MCHP, and Dr Venkataraj Aithal, Associate Dean provided the overview of the alumni activity. The significant Alumni Achievers of MCHP were felicitated during the function. Dr Sheela, proposed the vote of thanks.

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