Nielsen Accelerates Streaming Data Delivery With Enhancements To Streaming Content Ratings

* Streaming Content Ratings (SCR) Data Shifts to Daily Delivery Cadence, Mirroring Linear TV Data Availability

*  Nielsen Also Accelerates Streaming Top 10 Reporting by Two Weeks

Nielsen has announced significant enhancements to its Streaming Content Ratings (SCR) product, which accelerates data deliveries from a once-weekly reporting cadence to a daily cadence. Clients can now access viewership insights faster, enabling more timely strategic decision-making in an increasingly competitive media landscape.

With this update, Nielsen has reduced SCR data delivery time by up to 80%. Clients now receive data, delivered each business day, for viewing that occurred two days prior. This acceleration aligns streaming insights with the reporting speed of linear TV, providing a much more unified measurement narrative.

“While Nielsen has made a number of material improvements to streaming measurement over the years that have broadened and deepened platform and program coverage, this may be the most significant enhancement to Streaming Content Ratings since its launch in 2017,” said Brian Fuhrer, Senior Vice President, Product Strategy and Thought Leadership. “As the speed of change across the media landscape increases, providing our clients with more immediate, up-to-date audience data helps them keep pace with the consumer.”

In addition to daily SCR data for clients, the product enhancements also allow Nielsen to accelerate the delivery of its weekly Streaming Top 10 reports, cutting the reporting delay in half. Nielsen expects to publish its first accelerated Top 10 on September 17, 2026, reporting the 08/31/26 – 09/06/26 measurement interval.

These latest enhancements build on Nielsen’s ongoing commitment to providing the marketplace with unrivaled, comprehensive audience insights across the media landscape. In recent years, Nielsen has made significant advancements to expand its audience measurement capabilities. Recent innovations include: National TV measurement enhancements featuring expanded co-viewing insights; broad marketplace adoption of Big Data + Panel measurement in 2025; first-party data integrations powering live streaming measurement; and a nationwide expansion of out-of-home measurement. Nielsen also continues to serve as the industry standard for streaming intelligence through essential industry benchmarks including The Gauge and the weekly Streaming Top 10 rankings.

About Nielsen

Nielsen is a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their global audiences—now and into the future. Learn more at www.nielsen.com and connect with us on social media (X, LinkedIn, YouTube, Facebook and Instagram). 

Croma Makes iPhone 18 Pro Accessible With Blockbuster Offers Starting At ₹1,24,900*

* Exclusive launch offers across the all-new iPhone 18 Pro lineup, plus savings on Apple Watch and AirPods ~

Croma, India's leading omni-channel electronics retailer from the Tata Group, today announced launch offers on the iPhone 18 Pro lineup, along with savings across Apple Watch and AirPods. Available nationwide across Croma stores, croma.com, the Tata Neu app and Big Basket, customers can unlock meaningful savings through a combination of exchange benefits and up to 10% savings on HDFC Tata Neu card.

iPhone 18 Pro 256 GB available in stores at ₹1,24,900*. How to get this offer:

Avail up to ₹7,000 bank cashback on select credit cards

Exchange your old iPhone14 128GB for up to ₹24,000 (depending on condition and model)

Avail up to ₹12,000* exchange bonus

Similarly, the iPhone 18 Pro Max 256GB, is available in stores at ₹1,39,900*. How to get this offer:

Avail up to ₹7,000 bank cashback on select credit cards

Exchange your old iPhone14 128GB for up to ₹24,000 (depending on condition and model)

Avail up to ₹12,000* exchange bonus

Expand your Apple ecosystem

Croma is also extending savings across Apple Watch and AirPods for Tata Neu credit cardholders up to 10%:

• AirPods 5 worth ₹14,900 - can be availed at a starting price of ₹13,410*

• Apple Watch Series 12 worth ₹56,900 - can be availed at a starting price of ₹51,210*

• Apple Watch Ultra 4 worth ₹1,09,900 - can be availed at a starting price of ₹98,910*

Exchange offer extended across older iPhone models

With the all-new iPhone 18 series now available, Croma is also extending its exchange programme to older iPhone models. Customers exchanging their iPhone 15, iPhone 16 or iPhone 17 device will also have an exchange value above ₹30,000* depending on the condition of the device and the exchange bonus will be up to ₹12,000*.

“The iPhone 18 Pro and iPhone 18 Pro Max mark a significant leap in Apple’s innovation, and we are delighted to bring our customers a launch experience that is both exciting and rewarding. With a strong mix of exchange bonuses and Tata Neu Coins, alongside compelling offers on Apple Watch and AirPods, we are making it easier than ever to upgrade to the latest technology. At Croma, we remain committed to delivering exceptional value and a seamless omni-channel experience across our stores and online platform” said a spokesperson, Infiniti Retail Ltd.

To explore these offers and the complete Apple range, customers can visit their nearest Croma store, shop online at Croma.com, or browse through the Tata Neu app. With a growing footprint of 560+ stores across 200+ cities, Croma continues to bring customers the latest technology, dependable service, and a rewarding shopping experience.

*All prices vary depending on the model, store, city, and availability and until the offer lasts.

About Croma:

Infiniti Retail Ltd. is India’s first large-format electronics retailer in India operating under the brand name Croma. With over 560+ stores across 200+ cities, the company continues to open new stores to expand its presence nationally. Croma offers its customers a world-class ambience to shop both in-store and staged at www.croma.com, and allows for a seamless omnichannel shopping experience. Through its deep integration with the Tata Neu ecosystem, products from Croma are also available on the Tata Neu app and Big Basket. Croma has been featured among the 100 most valuable Indian brands by Brand Finance India 100 report for three years in a row.  

WOL3D Presents Creality ShareFest India In Bengaluru, Bringing The 3D Printing Community Together

WOL3D, in collaboration with Creality, successfully hosted Creality ShareFest India – Bengaluru at Hakuna Matata, bringing together 3D printing enthusiasts, creators, professionals, students, innovators, and industry experts for a day filled with technology, conversations, networking, and fun.

Creality ShareFest India was created with a simple vision, to bring the growing 3D printing community together on one platform. The Bengaluru edition gave attendees an opportunity to meet like-minded people, exchange ideas, share experiences, discover new possibilities, and build meaningful connections within the industry.

The event also witnessed the presence of key members from the Creality team, including Mr Andrew Hu, Country Manager – India at Creality, and Mr Max, APAC Director at Creality. They interacted with attendees, shared industry insights, and connected with members of the growing 3D printing community in India.

Teams from WOL3D and Creality engaged directly with attendees, sharing knowledge about 3D printing technologies, products, applications, and the evolving opportunities within the industry. The event gave participants a chance to ask questions, exchange knowledge, and connect directly with people working in the 3D printing space.

Creality ShareFest India went beyond technology and product experiences. The event included interactive sessions, engaging activities, games, networking, and discussions, creating an environment where attendees could learn, connect, and have fun at the same time.

A major highlight of the Bengaluru edition was the community interaction. People from different backgrounds came together through their shared interest in 3D printing, discovered each other’s work, exchanged ideas, created new contacts, and opened doors for future collaborations.

“Creality ShareFest India is not just about showcasing 3D printing technology; it is about creating a platform where the community can come together, exchange knowledge, build meaningful connections, and collectively contribute to the growth of the 3D printing ecosystem in India,” said Rahul Chandalia, Managing Director, WOL3D.

Through Creality ShareFest India, WOL3D and Creality aim to strengthen the 3D printing community across India, creating opportunities for makers, creators, students, professionals, businesses, and innovators to connect, learn, collaborate, and grow together.

The Bengaluru edition reflected the true spirit of Creality ShareFest India, bringing people, technology, ideas, and innovation together to shape the future of 3D printing in India.
About WOL3D

WOL3D is one of India’s leading 3D printing ecosystem providers, focused on making 3D printing technology more accessible across the country. Its ecosystem brings together 3D printers, 3D scanners, filaments, laser engravers, 3D printing services, technical support, training, education, and after-sales services, providing end-to-end solutions for individuals, educational institutions, creators, professionals, and businesses.

Through its growing presence, experience centres, industry collaborations, and community-driven initiatives, WOL3D continues to build and strengthen the 3D printing ecosystem in India, helping more people experience, understand, and adopt the technology.
About Creality

Creality is a global 3D printing technology brand offering a wide range of 3D printers and related solutions for makers, creators, educators, professionals, and businesses. With a strong global community and focus on innovation, Creality continues to make 3D printing more accessible and encourage its adoption across different industries and applications. 

Exponent Energy Captures 20% Of The City’s EV 3-Wheeler Market

* Completes 200 EV Retrofits Of ICE Autorickshaws In Bengaluru

* Exponent Energy celebrates the OTO driver community at its Bengaluru facility, marking this milestone in the OTO retrofit journey

Exponent Energy, a Bengaluru-based energy company, has completed 200 EV retrofits of ICE autorickshaws in Bengaluru as part of a four-month pilot through its Exponent OTO platform, as it aims to expand its retrofitment offering across key cities in India.

In just one city, the retrofitted vehicles have covered 1.5Mn+ km and completed 25,000+ charging sessions so far, offering a real-world proof point for the use of EV retrofits in intensive commercial operations. The company has also captured a 20% share of the city’s e-3 wheeler market, reflecting growing demand for electric commercial mobility and Exponent’s rapid-charging technology.

Exponent OTO is Exponent's 3-wheeler mobility platform that brings together best-in-class battery technology, powertrain systems, and vehicle software to enable the electrification of both existing and new commercial 3-wheelers. For existing vehicles, OTO enables ICE 3-wheelers to be retrofitted to electric. For new vehicles, Exponent is now working with OEM partners to integrate their mobility platform into new electric 3-wheelers. The retrofit process can be completed in 24 hours, enabling a quick transition to electric with minimal disruption to drivers’ daily operations. OTO combines 15-minute 0-100% rapid charging with a 140-150 km real-world range and is backed by a 5-year or 3,000-cycle warranty, providing the performance and reliability required for intensive commercial use.

Commenting on the milestone, Ayush Bhargava, Head of Business, Exponent Energy, said, “The 200 retrofits in Bengaluru show that there is a real opportunity to electrify the vehicles already on the road, rather than waiting for them to be replaced. For drivers, the retrofit model offers a more accessible path to EVs while allowing them to continue with the vehicle and service ecosystem they already know. With each increasing kilometer being covered by these retrofit vehicles on road, we are assured that this can work in the real world.”

The path to electrification cannot be based on new vehicle sales alone. With India’s existing commercial vehicle base nearly 10x the new-vehicle market, electrifying vehicles already on the road will be critical to accelerating the transition while reducing dependence on imported fossil fuels and strengthening energy security.

This is particularly relevant for commercial 3-wheelers, which are used intensively every day. Retrofitting offers a practical pathway to bring these vehicles into the electric ecosystem without waiting for replacement, helping accelerate commercial electrification while reducing the upfront cost and disruption of switching to a new vehicle.

To address the upfront cost of this transition, Exponent ONE, Exponent Energy’s EV financing platform, enables financing for the OTO retrofit kit. By reducing the initial capital requirement, the platform is designed to make EV adoption more accessible to commercial drivers and support a stronger economic case for the transition.

Designed for the demands of commercial driving, OTO helps drivers minimise charging downtime and maximise time on the road. At the same time, its interoperability with standard public and home charging infrastructure gives drivers the flexibility to charge beyond the Exponent network. Since Exponent Energy’s founding in 2020, the company has scaled its technology across India, with 3,500+ EVs powered by Exponent, 200+ charging stations, 2Mn+ rapid charging sessions completed, and over 100Mn+ kilometers covered.

About Exponent Energy:

Exponent Energy, founded in 2020, is a Bengaluru-based full-stack energy company enabling safe and rapid charging for commercial EVs. The proprietary platform combines the battery pack, pump, and connector to deliver full charge in 15 minutes and a 3,000 cycle life warranty for EVs (a new industry standard). With a mission to make electric the better energy choice, Exponent’s stack seamlessly integrates to deliver a holistic charging ecosystem. Its technology, built on standard lithium-ion cells, is scalable and adaptable across multiple commercial vehicle categories.

Exponent has so far raised a total of $65.7 Million in Pre-series A, Series A and B led by Lightspeed, Eight Roads Ventures, TDK Ventures, 360 One, Hitachi Ventures (HV) Fund, YourNest VC, 3one4 Capital, AdvantEdge VC, and the family office of Dr. Pawan Munjal, Chairman & CEO of Hero MotoCorp.

To know more, visit the official Exponent Energy website: www.exponent.energy

MYCPE ONE Bags Operational Excellence & Quality Award At Asia Pacific HRM Congress Awards

* Recognition at 25th edition of the awards acknowledges the Ahmedabad-based company’s focus on quality, process improvement and people practices

Ahmedabad-headquartered global accounting and professional services platform, MYCPE ONE, has received the Operational Excellence & Quality Award at the 25th Asia Pacific HRM Congress Awards, held in Bengaluru recently.

The award recognises the company’s efforts to strengthen operational processes, maintain quality standards and build systems that support its growing workforce and business operations.

MYCPE ONE has expanded its accounting, professional education, technology and business services. The company has focused on improving processes and adopting technology to support consistent delivery across functions. The company’s employee capacity building and workflow improvements have also formed part of these efforts.

The recognition came as a result of the collective contribution from teams across the organisation, including initiatives to improve internal processes, strengthen delivery standards, adopt new technologies and develop capabilities across functions.

Shalin Parikh, co-founder and CEO, MYCPE ONE, said: “This recognition is thanks to the work of our entire team. Operational excellence comes from consistently improving how we work, collaborate and deliver. As we scale, our focus is to build processes that support growth while maintaining quality, encouraging innovation and keeping our people at the centre of that progress.”

MYCPE ONE provides solutions across accounting talent, professional learning, technology, cybersecurity, digital services and other areas supporting accounting firms and finance professionals.
About MYCPE ONE

MYCPE ONE is an integrated platform serving CPA and accounting firms, along with businesses with solutions spanning offshore staffing, CPE and professional learning, digital marketing, website solutions, benchmarking, cybersecurity, AI implementation, managed IT, and industry news and insights.

Co-founded by Shalin Parikh and Valay Parikh, MYCPE ONE supports thousands of accounting firms and hundreds of businesses through a global workforce and an expanding network of offices and capabilities. 

SPARSH Hospitals Launches ‘Horn Don’t Maadi’ Campaign To Rethink Bengaluru’s Everyday Honking Habit

* World Heart Day 2026 Campaign Urges Bengaluru Motorists To Reduce Unnecessary Honking And Make Everyday Commutes Calmer

Bengaluru’s traffic may be slow, but the honking rarely stops. From traffic signals and bumper-to-bumper roads to moments when there is simply nowhere for vehicles to move, unnecessary honking has become part of the city’s daily commute. This World Heart Day, SPARSH Hospitals has launched ‘Horn Don’t Maadi’, a Bengaluru-focused campaign encouraging motorists to rethink habitual honking and its impact on everyday traffic stress and wellbeing.

The campaign is built around a simple thought: “Can honking move the traffic? If not, what is all this noise doing to us?” While the horn remains an important safety tool, ‘Horn Don’t Maadi’ aims to discourage unnecessary honking driven by frustration, impatience or habit.

The campaign was unveiled at a media briefing in Bengaluru, bringing together SPARSH Hospitals’ leadership and cardiovascular specialists to discuss the relationship between everyday traffic stress, noise and heart health.

“With ‘Horn Don’t Maadi’, we want to turn a familiar Bengaluru experience into a simple moment of awareness. The campaign is not about stopping necessary honking, but about encouraging people to pause and ask whether every honk is really needed. Small changes in everyday behaviour can contribute to a calmer and healthier environment,” said Dr. Sharan Shivaraj Patil, Founder, Chairman and Chief Orthopaedic Surgeon, SPARSH Group of Hospitals.

From a medical perspective, loud and unexpected noise can trigger the body's stress response, while repeated exposure to stressful environments can contribute to physiological stress over time. Chronic stress is one of several factors that can influence cardiovascular health.

“An occasional honk is not the concern. It is repeated exposure to unnecessary and stressful noise that can add to the body’s stress response. When these stressors are experienced repeatedly, they can contribute to chronic stress, which is one of several factors that influence cardiovascular health,” said Dr. (Prof) Ranjan Shetty, Lead Consultant, Cardiologist and Group Medical Director, SPARSH Hospitals.

As part of the campaign, SPARSH Hospitals will take ‘Horn Don’t Maadi’ to Bengaluru’s roads and communities through public sign-ups, hospital and community engagement, radio and social media interventions, street vox pops, interactive traffic polls and doctor-led conversations. The campaign will also feature influencer-led content under ‘Honk Not Okay Please’.

The initiative is not aimed at eliminating honking from Bengaluru’s roads. Instead, SPARSH Hospitals hopes to make unnecessary and habitual honking less normalised, while reinforcing that the horn should be used whenever safety requires it.

Through ‘Horn Don’t Maadi’, SPARSH Hospitals aims to turn a familiar Bengaluru frustration into a public conversation around mindful commuting, everyday stress and heart health.

Use the horn when safety requires it, not as a default response to traffic.

About SPARSH Hospitals

SPARSH Group of Hospitals is one of Karnataka's leading multispecialty healthcare providers, delivering advanced, technology-enabled care with a strong focus on clinical excellence, innovation, and ethical medical practice. With a network of 8 hospitals, over 1,600 beds, 600+ consultants, and 3,400+ employees, SPARSH offers comprehensive care across 50+ specialties. Having touched over 1.5 million lives and serving patients from more than 14 countries, SPARSH Hospital continues to set benchmarks in patient outcomes while making world-class healthcare accessible across Karnataka and beyond.

As key DPDP Compliance Milestones Approach, 250 Founders And 35 Investors Gather In Bengaluru

* To Make Privacy A Growth Strategy
* The DPDP Zone summit drew 350 attendees, including 250 founders, while 15 startups pitched at an invite-only Demo Session.

DPDP Zone’s Privacy by Design 2026: Winning in the Era of AI, Security & Digital Trust brought together 350 attendees at Radisson Blu Atria, Bengaluru, eight weeks before the provisions governing Consent Managers under India’s Digital Personal Data Protection Rules take effect on 13 November 2026. The gathering included 250 founders and 35 investors and fund representatives, supported by an ecosystem of more than 40 partner organisations.

With substantive provisions of the Act scheduled for enforcement from 13 May 2027, the full-day gathering convened founders, investors, incubators, enterprise leaders, legal experts, cybersecurity practitioners and AI professionals to examine how privacy, security and responsible data practices can become part of building and scaling a business, rather than a last-minute compliance exercise. The focus was on what readiness means in practical terms: product decisions, enterprise sales, customer trust, data practices and fundraising.

Opening the event, Sharath Shyamasunder, Founder and CEO of DPDP Zone and The Startup Zone, said, “Privacy, security and trust can no longer wait. Because waiting is always expensive.”

He challenged the frequently used comparison between data and oil. “Data isn’t oil. Data is us,” he said. “Behind every data point is a person, a customer, an employee, a founder, a child, a family. Privacy is not just about protecting data. It is about protecting people.”

The 35 investors present represented funds ranging from pre-seed to growth, including Bessemer Venture Partners, Kalaari Capital, Blume Ventures, Chiratae Ventures, Inflection Point Ventures, Campus Fund and Venture Catalysts.

A separate, invite-only Demo Session saw 15 startups pitch directly to those investors, creating a practical bridge between founder readiness, governance and access to capital.

Shyamasunder also urged founders to see privacy readiness as a business advantage. “The security and privacy questionnaire arrives before the first meeting with your enterprise client or a VC,” he said. “DPDP could be the GST moment for data privacy. Organisations that adapted early did not just survive. They got faster.”

The programme featured four technical sessions and four panel discussions, covering privacy by design, responsible AI, cybersecurity, founder trust and the role of governance in fundraising.

Dr. Ricky Jha, Founder and CEO of Zerogrey Global and Data Protection Officer at Course5i, led a session on Design by Privacy: The Mirrored Mindset. Archana Moturi, Co-Founder and Chief Product Officer at Assurtiv, addressed responsible AI as a competitive advantage for startups. Shamsheer Khan, Chief Security Officer at fnCyber, spoke on cybersecurity as a growth strategy, while Antra Ahuja of Saga Legal discussed the cost of getting privacy wrong, drawing on lessons from real cases.

Nayaz Ahmed, CEO of JAIN Launchpad, said, “Too often, founders see data protection as an afterthought. We need them to consider it from day one, not as a compliance challenge, but as a way to build trust with their customers.”

The day closed with extended networking across the founder, investor and partner ecosystem.

Privacy by Design 2026 was presented by title sponsors Assurtiv and The Startup Zone, with Karnataka Digital Economy Mission, Startup Karnataka and the Indo-American Chamber of Commerce as strategic partners. Over 40 organisations collaborated as an ecosystem to support the summit, spanning banking, cloud, media, community, and outreach sectors. A full list appears in the notes below.

For more information, visit events.dpdpzone.com.