Wednesday, October 15, 2025

A New Era In Adventure Riding Dawns: The All-New TVS Apache RTX Arrives

  • TVS Motor Company forays into the adventure rally tourer segment with its new super-premium offering TVS Apache RTX - engineered to unlock limitless possibilities of exploration, off-roading, and self-discovery.

  • TVS Apache RTX is the first product built on the all new Next-Gen TVS RT-XD4 engine platform - designed, developed and engineered at TVS.

  • TVS Apache RTX has been launched at an introductory price of INR 1,99,000. 

TVS Motor Company – a global leader in two and three wheeler manufacturing - is set to redefine the landscape of adventure motorcycling with the launch of the much awaited TVS Apache RTX to create a new segment that blends the thrill of speed with the spirit of exploration.

 

Drawing on decades of racing excellence and the legacy of the TVS Apache brand - trusted by over 6 million riders worldwide, the TVS Apache RTX carries forward the brand’s hallmark of performance, precision, and racing DNA.

 

Built on the all new Next-Gen TVS RT-XD4 engine platform, designed and developed  with the decades of racing and rally experience, the TVS Apache RTX brings the brand’s racing pedigree into the world of adventure rally touring. It blends race-honed performance with long-touring comfort, redefining what modern adventure motorcycling stands for.

 

The TVS Apache RTX is made for adventure seekers and the rally touring enthusiasts. It combines thrilling performance, unmatched refinement and precision engineering. The blend of track performance DNA and exploration focused engineering, creates a new benchmark for adventure tourers, bringing racing precision and everyday comfort onto a single platform.

 

The TVS Apache RTX  is powered by 299.1 cc single-cylinder, liquid-cooled, 4-stroke DOHC engine that produces 36 PS of power at 9,000 rpm and 28.5 Nm of torque at 7,000 rpm. It comes with a 6-speed manual transmission, fuel injection, assist and slipper clutch mated to Steel trellis frame and clean modern assertive mono-volume body design.


Every aspect of the TVS Apache RTX—engine, ride modes, electronics, frame and suspension, accessories—has been created to deliver direct tangible benefits to the rider—greater safety, better performance, more comfort and smarter connectivity for a seamless on-road and off-road experience - packing adrenaline into every ride, from open highways to twisting mountain bends and untamed trails. Priced at INR 1,99,000 as introductory price, it sets a new benchmark in adventure rally touring with unmatched power, control, and purpose.

 

Speaking at the launch, Gaurav Gupta, President – 2W India Business,  At TVS Motor Company, we are constantly understanding evolving customer needs - not just to participate in them, but to redefine. We are frontrunners in many industry-first innovations. Our endeavour is to bring aspiration within reach and inspire new riders. TVS Apache has done this for two decades by redefining performance motorcycling. It is now a global community of over six million riders. We expect the TVS Apache RTX to continue this winning streak and bring renewed spirit and new energy to the adventure rally tourer segment.”

 

Introducing a brand new segment from the TVS Motor stable, Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, “TVS Apache has continually pushed the envelope in design, technology, and performance — powered by the trust and passion of over 6 million riders across the world, over two decades. With the all-new TVS Apache RTX, we are proud to introduce a new kind of motorcycle that takes this legacy into the world of adventure touring. Crafted with our signature racing DNA and engineered for exploration, the TVS Apache RTX embodies the fearless spirit of the Apache brand. We’re confident that it will not only carry forward the legacy but also dominate this new segment of fast, thrilling adventure motorcycling. This moment belongs to our global Apache community, whose relentless spirit fuels everything we create.”

 

The TVS Apache RTX - Details:

 

Chassis & Suspension: Engineered for All-Terrain Mastery

  • Purpose-built Steel Trellis Frame

    • Best structural efficiency with excellent dynamic response

    • Low seat height for confident control

    • Strong yet lightweight, improving power-to-weight ratio

    • Easy to maneuver across terrains

  • Long-Travel Suspension from WP (Front: Inverted Cartridge Fork)

    • High structural rigidity with precise fork alignment

    • Longer stroke for superior energy absorption

    • Optimal, quick response for comfort and control

    • Ensures fast, safe rides even on uneven surfaces

  • Long-Travel Suspension (Rear: Mono-tube with Floating Piston – MFP)

    • Superior design with larger piston

    • Better consistency, low operating temperature, and durability

    • No cavitation—delivers stable, excellent damping

    • Precise high-speed control with superior comfort

  • Rally-Inspired Ergonomics

    • Balanced ergo-triangle for both tarmac & trail

    • Maximum comfort for extended rides

    • Better weight distribution with pillion & luggage

    • Easy transition between sitting & standing off-road

    • Confident ground reach and excellent steering stability

Designed for Dominance, Styled for Adventure:

 

  • Modern Design Vision:

TVS Apache RTX with its formidable stance, proportions, and volume celebrate its design philosophy: Grit, purpose, and freedom. This adventure bike embodies a forward-leaning, mono-volume silhouette—where tank and headlamp merge into one sculpted form that is tuned for commanding composure and control when seated, straddling, or in motion. Muscular, rally-inspired lines and surfaces are crafted for aerodynamic efficiency and visual harmony, uniting purpose with performance.

 

  • Signature Lighting Identity:
    DRL blades with levitating main beam reflectors, and tail lamp blades create the bold, crystalline, and distinct light signature. Its piercing twin-chamber gaze isn’t just illumination, it’s attitude. Headlamp comes with an welcome animation and dynamic intensity control that adjusts with the speed of the vehicle.

  • Colours, Material & Intuitive Rider Interface:
    Nature inspired earthy tones of Viper Green, Metallic Blue, Pearl White, Lightning Black, Tarn Bronze are energized by signature Apache Red highlights and complimented with matte textures, gloss contrasts with precision detailing.

The high-contrast TFT display offers navigation, ride modes, and connectivity—delivering clarity, control, and focus on every ride.

 

  • Special Accessories:
    Engineered for exploration, the Apache RTX features personalisation through modular mounts for guards, luggage, and impact protection—ready to be configured for every kind of adventure. 

Technology: Intelligent Control Meets Connected Riding

 

  • Multiple Ride Modes (Urban, Rain, Tour, Rally): Each mode fine-tunes engine response, traction control and ABS for the terrain—ensuring stability, smooth acceleration, and confidence on city streets, highways, and off-road trails

  • 5” TFT Display with Map Mirroring: High daylight-brightness, navigation-ready display shows turn-by-turn directions and essential information clearly, keeping riders connected

  • Cruise Control: Holds the throttle position electronically, maintaining constant vehicle speed and reducing rider fatigue on long rides.

  • Quickshifter: Enables seamless upshifts and downshifts without using the clutch, for smoother acceleration and sporty performance.

  • Safety Systems: Traction control, wheelie mitigation, and terrain-adaptive ABS prevent wheel spin, skidding, and loss of control across all surfaces.

Comprehensive Accessories, Ready for every Ride

 

  • Raised fender (Beak), rear hugger fender, bash plate, tank guard, knuckle guards, USB charger add comfort, safety, and convenience

  • Touring-ready luggage: GIVI top box & side panniers with Monolock and quick-release systems ensures reliability with effortless installation and removal

  • Purpose-built for adventure, long-distance touring, and daily commuting

  • Rugged, durable, and tested for real-world conditions

  • Enhances safety, convenience, and rider confidence on every ride

The transformative TVS RT-XD4 engine platform delivers racing thrill via 4 Dual Technologies :

 

  • Dual Overhead Cams with downdraft port that delivers high revs and superior peak performance

  • Dual oil pump with split chamber crankcase that delivers optimum lubrication and all-range torque.

  • Dual cooling jacket cylinder head with water jacket on top and oil jacket below that further increases cooling, to increase performance output.

  • Dual breather system that effectively prevents aeration in wide range of riding conditions, and reduces oil consumption, takes care for consistent performance over long duration.

This new-gen platform delivers high efficiency, while supporting ethanol-blended fuels, reduced emissions, and enhanced reliability.

 

Key Features of the TVS RT-XD4 300 Engine: the first engine on the new platform.

 

  • Displacement: 299.1 cc, single-cylinder, forward-inclined engine

  • Power Output: 36 PS @ 9,500 rpm, with 28.5 Nm torque @ 7,000 rpm

  • Cooling System: Liquid-cooled with dual cooling (water and oil jackets)

  • 6 Speed gear box, with Quickshifter

  • Ride-by-wire throttle system

  • Assist and Slipper clutch 

Built tough yet versatile, the TVS Apache RTX conquers every terrain with ease,  an ideal partner for hardened explorers and first-time off-roaders alike. The motorcycle has 5 colourways and three variants.

 

About TVS Motor Company

 

TVS Motor Company (BSE:532343 and NSE: TVSMOTOR) is a reputed two and three-wheeler manufacturer globally, championing progress through sustainable mobility with four state-of-the-art manufacturing facilities located in India and Indonesia. Rooted in our 100-year legacy of trust, value, and passion for customers, it takes pride in making internationally accepted products of the highest quality through innovative and sustainable processes. TVS Motor is the only two-wheeler company to have won the prestigious Deming Prize. Our products have led in their respective categories in the J.D.Power IQS & APEAL surveys and J.D.Power Customer Service Satisfaction Survey. Our group company Norton Motorcycles, based in the United Kingdom, is one of the most emotive motorcycle brands in the world. Our subsidiary in the personal e-mobility space, TVS Ebike Company AG, has a leading position in the e-bike market in Switzerland. TVS Motor Company endeavours to deliver the most superior customer experience across 80 countries in which we operate.

This Diwali, Titan Company & Ogilvy Celebrate Retail Frontline Superheroes With The “Humari Diwali” Campaign Film


As Diwali lights shimmer across homes and hearts, Titan Company Limited rolls out its new film “Humari Diwali,” an evocative celebration of the people who make the festival truly memorable — India’s frontline retail staff.

 

In a season defined by sparkle and sentiment, Titan Company turns the spotlight inward; on the quiet heroes who bring the brand to life every day. Set within Titan Company’s vibrant stores, the film brings to life the often-unseen moments and beyond-the-job gestures of its retail staff. From stringing fairy lights and placing marigold garlands to draping sarees and gift-wrapping with care, each gesture reflects their wholehearted commitment to creating a festive atmosphere not just in stores, but in the lives of the families who walk through them.

 

Sharing his thoughts, Mr. Ajoy Chawla, Chief Executive Officer, Jewellery Division, Titan Company Limited, said, “At Titan Company, our store teams are not just the face of our brands — they are the soul. While most of us spend festivals and weekends with our families, our retail staff is on ground, enabling joy for others. ‘Humari Diwali’ is a heartfelt acknowledgment of their quiet commitment and the warmth they bring to every interaction.”

 

“With ‘Humari Diwali’, we wanted to tell a story that goes beyond the usual festive narrative. This campaign is built on a simple but powerful insight — that the most meaningful celebrations are often made possible by those working quietly behind the scenes”, added Sirish Chandrashekar, Head - Corporate Brand, Titan Company Limited.

 

Maitri Ramkumar, Sr. Creative Director - Digital, Ogilvy Bangalore shared, “This film highlights the paradox of the festive season. While Diwali is traditionally a time for cherishing meaningful moments with loved ones, it is also a period when many individuals work harder than ever. In a season when brands typically celebrate Diwali moments shared by their customers, Titan Company shifts the focus to honour its dedicated store executives. It has been a joy to bring this narrative to life.”

 

The film concludes with a simple but powerful message: “Celebrating those that make our celebrations special”. This sentiment is brought to life with a touching montage showcasing moments of connection, gratitude, and shared joy as customers respond with warmth, acknowledging the care and kindness they received. Now live across Titan Company’s social media platforms, ‘Humari Diwali’ is a celebration of everyday acts of care and the genuine connections formed in the festive rush.

Medtronic Launches Avalus Ultra™ Surgical Valves In India, Enhancing Cardiac Care For Patients

Avalus Ultra valve expands Medtronic Cardiac Surgery’s portfolio of cardiac surgical innovations

Medtronic plc, the global leader in medical technology, announced it has launched the Avalus Ultra™ Bioprosthesis valve, its next-generation surgical aortic heart valve, in India. Innovating on the strong foundation of the Avalus™ platform with 10 years of clinical experience, the Avalus Ultra valve was specifically designed to offer ease of use at implant and provides a durable circular foundation and reliable performance for future transcatheter aortic valve in surgical aortic valves (TAV-in-SAV) reinterventions to support patient lifetime management.    

The low profile Avalus Ultra valve is designed to accommodate diverse patient anatomies. It offers a flexible sewing cuff for secure seating with minimal paravalvular leak (PVL) rates and replica sizers with simulated cuffs for precise sizing.  For valve-in-valve procedures, the platinum-iridium coil and tantalum badge enhance fluoroscopic visibility, supporting accurate placement and secure positioning within the anatomy during reinterventions. For patients undergoing heart valve surgery, the Avalus Ultra valve offers excellent durability with good clinical outcomes. The AOA tissue treatment technology is used across a suite of Medtronic valves to help drive durable valve replacements, encompassing over half a million patients for over 30 years. Backed by clinical studies, this innovation brings hope for a healthier future to thousands of Indian patients.

 

Commenting on the launch, Prateek Tiwari, Senior Director, Neuroscience and Specialty Therapies at Medtronic India, said "The Avalus Ultra valve is designed to simplify implantation, enhance reliability, and provide clinicians with a solution that supports consistent, long-term outcomes for their patients. Every feature reflects Medtronic’s commitment to advancing cardiac care, equipping surgeons with precise and dependable tools, and helping them deliver care that is tailored to each patient’s needs. Our aim is to support clinicians at every step of the surgical journey to deliver on our Medtronic Mission to alleviate pain, restore health, and extend life.”


With this launch, the company aims to provide Indian patients with a proven offering in the surgical aortic valve space with studied and proven results in the PERIGON Pivotal Trial. The trial demonstrated stable hemodynamics and excellent durability of the Avalus valve with 99% freedom from structural valve deterioration (SVD) and severe hemodynamic dysfunction (SHD) requiring reintervention through seven years of follow-up. Supported by over 10 years of clinical experience with the Avalus valve, the Avalus Ultra device continues to demonstrate industry-leading effective orifice areas, stable low gradients, and durable performance. With this launch, Medtronic reinforces its commitment to equipping clinicians with reliable surgical solutions and supporting patients’ long-term cardiac health.

 

About Medtronic 

Bold thinking. Bolder actions. We are Medtronic. Medtronic plc, headquartered in Galway, Ireland, is the leading global healthcare technology company that boldly attacks the most challenging health problems facing humanity by searching out and finding solutions. Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people across more than 150 countries. Our technologies and therapies treat 70 health conditions and include cardiac devices, surgical robotics, insulin pumps, surgical tools, patient monitoring systems, and more. Powered by our diverse knowledge, insatiable curiosity, and desire to help all those who need it, we deliver innovative technologies that transform the lives of two people every second, every hour, every day. Expect more from us as we empower insight-driven care, experiences that put people first, and better outcomes for our world. In everything we do, we are engineering the extraordinary. For more information on Medtronic, visit www.Medtronic.com and follow Medtronic on LinkedIn


Schneider Electric And Green Factor Redefine AI And Sustainable Innovation At CII’s Data Center Summit 2025

Schneider Electric, a global leader in energy management and automation, has partnered with Green Factor, India’s only turnkey zero-waste event design agency, to showcase the future of sustainable data infrastructure at the Confederation of Indian Industry (CII) Indian Green Building Council’s (IGBC) 5th Data Center Summit 2025. The event will take place on 15–16 October in Bengaluru. 

Centered on the theme “AI & Sustainability: Powering India’s Data Center Revolution,” the summit will bring together senior decision-makers from the data center sector, including original equipment manufacturers (OEMs), industry consultants, Colo players, and enterprise leaders. Discussions will focus on how India can set the benchmark for AI-driven, environmentally responsible data centers worldwide.

 

As the primary sponsor and a headline speaker, Schneider Electric will showcase its end-to-end AI readiness for the Data Center and will introduce its cutting-edge Liquid Cooling Technology. Designed to meet the demanding needs of AI and high-performance computing (HPC) workloads, the system achieves up to 80% energy savings compared to traditional cooling methods. This innovation enables organizations to reduce operational costs, optimize space utilization, and progress toward net-zero emissions targets.

 

Schneider Electric’s exhibition space, conceived and executed by Green Factor, will serve as a practical model for sustainable event design. Constructed entirely from 100% recycled materials, the booth will be dismantled and completely recycled post-event, ensuring a fully zero-waste footprint. Attendees will also have access to an AR/VR interactive zone, offering a virtual tour of Schneider Electric’s Liquid Cooling systems and AI-ready data center solutions.

 

Hari Prasad, Founder of Green Factor, stated: "Our collaboration with Schneider Electric highlights how sustainability can be integrated into innovation from the ground up. At the Data Center Summit, our aim is to show that technology can be circular, responsible, and inspiring. For India to lead the global data center revolution, design thinking and sustainability must work together."

 

Through this collaboration, Schneider Electric and Green Factor reaffirm their shared commitment to promoting green innovation, AI readiness, and sustainable infrastructure, aligning with India’s vision of becoming a global leader in environmentally responsible data center development. 

About Green Factor 

With over 13 years of experience in the creative space, we have mastered our skills in branding, events, immersive experiences, design, and marketing. We have worked with diverse industries and clients who have trusted us and been with us right from the beginning.


Born out of a desire to do things differently and go beyond the traditional services, we combined creativity with sustainability to deliver solutions that truly set both us and the client apart. From providing miniature replicas of client products as unique engagement tools, to offering impactful 360 degree marketing solutions, we approach every project from a fresh perspective with innovation as one of our core values.

Sustainability isn’t just a value for us to admire, it is the principle by which we operate. Our zero-waste event setups are the evidence of this principle, ensuring experiences that leave behind just memories and no waste. Hence the name, Green Factor.

We are the storytellers who help brands tell their stories responsibly, impactfully and creatively.

Godrej Properties Acquires ~ 26-Acre Land Parcel Near Sarjapur Road, Bengaluru

The project is estimated to have a revenue potential of ~ INR 1,100 crore*

Godrej Properties Limited (GPL) (BSE scrip id: GODREJPRP), one of India’s leading real estate developers, announced today the acquisition of a prime ~ 26-acre land parcel in South Bengaluru, situated near Sarjapur Road. The company plans to develop a premium residential project on this land, with an estimated revenue potential of ~ INR 1,100 crore.

This acquisition reinforces GPL’s confidence in the Sarjapur Road corridor, further strengthening its presence in a micro-market that has rapidly emerged as one of Bengaluru’s most vibrant residential destinations. Its connectivity to key employment hubs such as Whitefield, Outer Ring Road, and Electronic City, along with good access to high-quality social infrastructure including leading schools, hospitals, retail centers, and leisure avenues has made Sarjapur a preferred choice for discerning homebuyers.

The corridor has consistently demonstrated strong market fundamentals and healthy absorption rates. These indicators reflect not only the area's enduring appeal but also its growth potential within Bengaluru’s dynamic real estate landscape.

In South Bengaluru, GPL has established a strong track record with developments such as Godrej Park Retreat and Godrej Lakeside Orchards, both of which have experienced high customer uptake and sustained sales velocity. Their success reinforces the Sarjapur corridor’s status as a high-demand micro-market and affirms GPL’s consistent ability to craft high-quality residential communities.

Commenting on the acquisition, Gaurav Pandey, MD & CEO, Godrej Properties, said: “As Bengaluru continues to consolidate its position as one of India’s most dynamic real estate markets, the Sarjapur Road corridor stands out as a key growth hub within the city’s evolving urban fabric. The strong performance of our recent projects in this micro-market reflects the depth of demand and the trust customers have in our brand. We remain committed to delivering thoughtfully designed, high-quality developments that enrich lives and create enduring value for all stakeholders.

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