Tuesday, March 18, 2025

Titan’s Happy Eyes In Collaboration With IVI To Benefit 37,000 Drivers, Making Indian Roads Safer


Titan Company Ltd & India Vision Institute (IVI), in collaboration with various stakeholders like Tata Motors, Namma Yatri, Tata Steel, and National Highway Infra Trust, have been leading a vision screening campaign since February 2025 for commercial vehicle drivers, enhancing road safety and improving vision health across India. The initiative has already benefited 22,000 drivers across four states and is expected to reach 37,000 drivers soon.

To mark the impact of this initiative, Titan Company Limited’s Managing Director, Mr. C K Venkataraman, distributed corrective glasses to beneficiaries at Bengaluru’s Attibelle RTO camp today. He was joined by Mr. Raghavan NS, CEO Eyecare Division; Mr. Sridhar NE, Chief Sustainability Officer, Titan Company Limited; Maj JJ Dominic, Head of CSR, Titan Company Limited; Mr. Vinod Daniel, CEO of India Vision Institute; and Capt. Baldev Singh, Head of Bangalore Elevated Tollway Private Limited (BETPL).

The program provides free vision screenings, prescription glasses, and referrals for further medical examinations where necessary. It is being implemented in Jharkhand, West Bengal, Karnataka, and Tamil Nadu, including sites within Tata Group companies.

Raghavan N S shared, “For World Sight Day 2024, our goal was to make Indian roads safer. Following the successful launch of our campaign, we are committed to continuing this impact and reaching even more drivers. At Titan, we believe in driving meaningful change, and our partnership with IVI reinforces our commitment to supporting commercial drivers, the backbone of our economy. By providing them with essential eye care, we are working towards a safer and more secure driving environment for all.”

Vinod Daniel said. “With over 200 million Indians living with uncorrected refractive errors and studies showing that 60% of road accidents are linked to poor vision, ensuring clear eyesight is critical. Over 90% of driving decisions rely on good eyesight, making vision correction crucial to reducing fatalities and injuries on our roads.” "This collaboration with Titan Company Ltd will contribute to improving drivers’ vision and making our roads safer," he added.

Martial Volvo Cars Proudly Launched The Latest Volvo XC90 In Karnataka


* Priced at Rs. 1,02,89,900 Deliveries Commencing March 2025

Volvo Car India today unveiled the new XC90, setting an innovative benchmark for luxury SUVs. Priced at Rs. 1,02,89,900 (ex-showroom), the new XC90 showcases a suite of advanced technology and refined design elements, further elevating the award-winning and best-selling flagship SUV. The launch event was held at the Martial Motors Volvo Cars No. 34, Race Course Rd, Madhava Nagar, Gandhi Nagar, Bengaluru, Karnataka 560001 by Mr. Amit Kaloo, Regional Manager of Volvo India. The event was graced by the presence of Mr. Ritesh Reddy (Managing Director), along with Mr. Gopal Reddy and Mrs. Udaya Reddy (Directors) of Martial Volvo Cars Karnataka.

“This iconic SUV has long been a cornerstone of our success, and we are thrilled to unleash the new XC90 into the Karnataka market. The SUV embodies the pinnacle of Swedish luxury and design, seamlessly integrating innovation and safety, the hallmarks of the Volvo brand” stated Mr. Ritesh Reddy y, Managing Director, Martial Volvo Car India.

The Volvo XC90 facelift has launched in India at an ex-showroom price of Rs 1.03 crore. The refreshed XC90 SUV is slightly more expensive and packs several design and tech upgrades over the outgoing car.

The overall silhouette of the Volvo XC90 SUV remains similar to the outgoing model. However, many redesigned exterior styling elements are inspired by the all-electric Volvo EX90, including a revised grille with diagonal slats, slimmer ‘Thor’ hammer headlights, refreshed bumpers, darker tail lamps, and new alloy wheels (see table below for XC90 dimensions). If one opts for the air suspension, the ground clearance goes up to 267mm from 238mm. The new XC90’s cabin looks familiar primarily, but EX90 SUV-inspired bits are present here as well; for instance, the use of recycled materials for the upholstery, which is also in line with the automaker’s plan to use sustainable materials in its cars. Volvo has also fitted a larger 11.2-inch touchscreen in its flagship XC90 model; it runs on Google-based Software, allowing for over-the-air (OTA) updates. The Swedish car brand further claims that the resolution of the portrait-styled touchscreen has been improved.

Features such as a panoramic sunroof, wireless phone charging, a 360-degree camera system, a head-up display, memory seats, and an air purifier (with a PM 2.5 filter) continue to be offered with the updated model. 2025 Volvo XC90 facelift engine and performance

250hp 2.0-liter mild-hybrid petrol engine retained Under the hood of the refreshed XC90 is the same 2.0-liter mild-hybrid turbo-petrol engine, producing 250hp and 360Nm of maximum torque. Being AWD, the automatic transmission sends power to all four wheels, allowing the Volvo XC90 to reach 100kph from a standstill in 7.7 seconds.

TKM Successfully Concludes Women’s Day Celebrations Strengthening Commitment To Women Empowerment And Inclusivity


Reinforcing its commitment to empowering women and enhancing their representation within the automotive industry, Toyota Kirloskar Motor (TKM) recently concluded two vibrant events commemorating International Women's Day 2025. The celebrations, conducted on March 12 and March 16 at TKM’s manufacturing facility in Bidadi, witnessed enthusiastic participation from over 700 women employees, demonstrating the company's dedication towards creating an inclusive and inspiring work environment.

The events showcased TKM’s continual efforts in nurturing talent and promoting work-life balance among its women employees. On March 12, a special session brought together over 250 women team members from various shifts, along with senior leaders, engaging them in meaningful discussions around the theme of “Work-Life Balance.” Prominent senior women leaders from within the company shared their valuable experiences and insights, guiding young talents to better manage their personal and professional responsibilities. Interactive quizzes and engaging activities created an energetic atmosphere and fostered camaraderie among participants.

Further, on March 16, the Women's Day celebrations scaled greater heights with over 450 women employees from TKM’s manufacturing shifts attending a larger event graced by chief guest Smt. R. Latha (IAS), Secretary, Karnataka State Commission for Women & Director, Directorate of Child Protection. Inspiring attendees through her personal journey, Smt. R. Latha shared her experiences of transitioning from a career at State Bank of India to becoming an accomplished IAS officer. Her encouraging words motivated employees to envision ambitious career paths and break traditional career stereotypes.

Speaking at the event, Chief Guest Smt. R. Latha (IAS), Secretary, Karnataka State Commission for Women & Director, Directorate of Child Protection remarked, “Empowering women isn't just about opportunities, it's about instilling confidence and inspiring them to set ambitious goals. I’m delighted to see Toyota Kirloskar Motor leading the way in creating an inclusive culture, serving as an exemplary model for the automotive industry. Such initiatives create lasting impacts by not only empowering women professionally but also contributing positively to society at large.”

The event also celebrated TKM’s diverse cultural heritage through performances by talented women employees, including singing, dancing, and Yakshagana—a traditional theatre form from coastal Karnataka. These activities reinforced TKM’s focus on fostering diversity, inclusion, and cultural exchange within the organization.

Speaking on the conclusion of these celebrations, Mr. G Shankara, Executive Vice President for Finance and Administration, Toyota Kirloskar Motor, stated, “We at Toyota Kirloskar Motor cherish and value the contributions of our women workforce. The enthusiastic participation we've witnessed across both events demonstrates our growing strength in gender diversity, inspiring us to further our goal of achieving 30% women representation by 2030. With initiatives like female-friendly workplace infrastructure, rehiring policies for women returning after career breaks, remote working opportunities, and our progressive sabbatical policy, we remain committed to continuously enhancing our inclusive workplace.”

These recent events underscore TKM’s broader initiatives currently underway, including the ongoing construction of the state-of-the-art P3 plant designed with female-friendly facilities, targeted to accommodate up to 30% women employees. Such strategic initiatives aim to attract, retain, and empower women in automotive manufacturing roles, further establishing TKM as a preferred employer in the industry.

With these celebrations and continued progressive policies, Toyota Kirloskar Motor reaffirms its unwavering dedication to championing women’s empowerment and setting industry benchmarks for gender diversity, equity, and inclusivity in automotive manufacturing.

HerKey Appoints Wasim Sayed As Vice President Of Growth And Marketing


HerKey India’s largest AI-powered platform for women professionals, today announced the appointment of Wasim Sayed as its Vice President of Growth and Marketing. In his new role, Wasim will lead strategic initiatives focused on driving user growth, enhancing customer acquisition, and strengthening brand positioning.

Wasim brings over 17 years of experience in digital and product marketing, having worked across growth-stage startups, unicorns, and Fortune 500 companies. With a strong background in scaling both B2B and B2C business units and a data-driven approach to growth hacking, he is well-positioned to contribute to HerKey’s mission of empowering women professionals.

Throughout his career, Wasim has played a pivotal role in optimizing go-to-market strategies, achieving sustainable revenue growth, and mentoring high-performing teams. His expertise in stakeholder management and product-market fit will be instrumental as HerKey continues to expand its offerings and impact within the professional development space.

Commenting on his appointment, Wasim Sayed said, “I am excited to join HerKey at a pivotal stage of its journey. The platform has already made significant strides in enabling women’s career advancement, and I look forward to driving innovative marketing and growth strategies to further this mission”.

Commenting on the announcement, Neha Bagaria, Founder & CEO, HerKey, said, “Wasim’s appointment comes at a time when organisations are increasingly prioritizing helping women advance their careers and increase their earning potential, making HerKey’s role in career enablement for women more relevant than ever.”

About HerKey

HerKey is India’s largest AI-powered platform, which helps women advance their careers and increase their earning potential. Founded in 2015 as JobsForHer, the platform connects over 5 million women with opportunities at 20,000+ companies, enabling them to learn from 2 lakh experts and expand their professional networks. Using AI and machine learning, it offers personalised career development through expert-led sessions, job opportunities, and networking. With a vision to support 30 million women, HerKey continues to scale its impact and was recognised with the *BusinessLine Changemaker Award 2023* in the Social Transformation category.

Website:www.herkey.com

HerKey SM channels            

LinkedIn - https://www.linkedin.com/company/herkeyformerlyjobsforher

Instagram - https://www.instagram.com/herkeyformerlyjobsforher/

HerKey Official - https://www.herkey.com/profile/jfhadmin

Neha Bagaria, Founder & CEO - HerKey: Facebook | LinkedIn | HerKey.

The Perfect Coke Halftime @ ICC Champions Trophy Finals: Coke Studio Bharat Brings Holi To The Celebration


* Featuring performances from Vishal Mishra and dance troupe Quick Style

India’s spectacular victory over New Zealand in the ICC Men’s Champions Trophy 2025 became an unforgettable celebration as Coca-Cola India turned halftime into a spectacle like never before. Coke Halftime is about resetting, recharging, and making every moment count. Whether in sports or in life, it’s the pause that fuels what comes next—and nothing captures that spirit better than an ice-cold Coca-Cola.

And what makes this moment even better? Enter Coke Studio Bharat, a well-known IP that has given the world some iconic hits like “Khalasi” and “Magic”. This time, Coke Studio Bharat delivered yet another magical track, “Holi Aayi Re’. Inspired by the vibrant Holi celebrations of Mathura and Vrindavan, “Holi Aayi Re” seamlessly blended the soul of Indian folk with a contemporary sound, making it the perfect anthem for the festival. After its grand debut on Coke Studio Bharat, the track took center stage in a performance during Coke Halftime that added to the festive mood for millions of cricket and music fans.

Shantanu Gangane, IMX (Integrated Marketing Experience) Lead, Coca-Cola India added, “Our relationship with world class partners like ICC and on Coke Studio with musical genius Vishal Mishra puts us in a unique position where we can bring together the nation’s biggest passion points – cricket and entertainment. Cricket isn’t just watched—it’s lived. And Coca-Cola made sure halftime wasn’t a break, but a moment that kept cricket fans across the globe hooked onto their seats and screens. Vishal Mishra’s Coke Studio performance of the Holi Aayi Re during the Coca Cola Half Time of Champions Trophy finals made it a memorable event for cricket fans across the world.”

Anurag Dahiya, Chief Commercial Officer ICC said, “Coca-Cola wanted to create something special for the fans at the Final of the ICC Men's Champions Trophy 2025 and we saw an opportunity during the innings break to do exactly that. Coke Halftime was designed to bring energy into the stadium, and it delivered in style. Vishal Mishra's Holi Aayi Re from Coke Studio turned the stadium into a celebration. From the stands to the screens, fans were at the heart of it all - and their incredible response made the moment even bigger

With this unforgettable finale, Coca-Cola once again reinforced its commitment to making every shared moment more special, ensuring Holi and India's victory were celebrated in the most iconic way.

About Coca-Cola India:

Coca-Cola in India is one of the country’s leading beverage companies, offering a range of high-quality and refreshing beverage options to consumers. The company, in line with its vision of ‘Beverages For Life’ offers a wide portfolio of products which includes hydration, sports, sparkling, coffee, tea, nutrition, juice and dairy based products. In India its beverage range includes Coca-Cola, Coca-Cola Zero Sugar, Diet Coke, Thums Up, Charged by Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices and Honest Tea. The Company also offers hydration beverages including Limca GlucoCharge, Smartwater, Kinley, Kinley Copper, Dasani and Bonaqua packaged drinking water and Kinley Club Soda. Premium products constitute Schweppes and Smartwater. In addition, it offers a Costa Coffee range of tea and coffee. The Company is constantly transforming its portfolio, from reducing sugar in its drinks to bringing innovative new products to market.

The Company along with its owned bottling operations and franchise bottling partners has a strong network of close to 5 million retail outlets through which it refreshes millions of consumers across the country. It seeks to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable agriculture initiatives and carbon emission reductions across its value chain.

Globally together with its bottling partners, The Coca-Cola Company employs more than 700,000 people, helping to bring economic opportunity to local communities worldwide. Learn more at www.cocacolacompany.com and follow us on Twitter, Instagram, Facebook and LinkedIn.

Apollo Hospitals Launches Revolutionary Apollo Joint Preservation Program In India


* A New Approach to Joint Care with Early Intervention and Personalized Treatment to preserve mobility and confidence

Apollo Hospitals launched its innovative Apollo Joint Preservation Program in India, that is set to revolutionize joint care across its network. This pioneering initiative focuses on early intervention and personalized treatment to help individuals maintain their mobility and confidence, all the while fostering a proactive approach to joint health. Present at the launch were Dr Sangita Reddy, Joint Managing Director - Apollo Hospitals, Dr. Brett Fritsch, Orthopaedic Surgeon, Arthroscopic and Replacement Specialist – Knee, Royal Prince Alfred Hospital, Sydney and senior doctors from the Orthopaedic Department at Apollo Hospitals.

Designed to provide comprehensive, trust-based joint care, Apollo Joint Preservation Program is tailored to the needs of patients suffering from joint pain, arthritis, inflammatory conditions, and ligament injuries. By emphasizing active and healthy lifestyle habits, the program seeks to alleviate discomfort and potentially avoid the need for invasive procedures for as long as possible.

Congratulating the team at the launch of Joint Preservation Program, Dr. Sangita Reddy, Joint Managing Director - Apollo Hospitals said, “The Joint Preservation Program at Apollo is built around patient comfort and support, designed to benefit individuals of all ages who may not be aware of the treatment options available for joint pain or degeneration. Through this unique program, our team of specialists will focus on '3 Ts': Tailored advice, Treatment (both medical and surgical), and Therapies (including rehabilitation, nutrition, and alternative therapies). This multi-city initiative underscores our commitment to help people preserve their mobility and enhance their quality of life for long term. By prioritizing joint function optimization, we want to empower individuals to maintain an active lifestyle and continue doing what they love.”

The program allows patients to benefit from early diagnosis and customized therapies that can potentially delay or avoid major joint health issues. Patients who have been advised any treatment for their affected joints elsewhere, as well as those seeking their first consultation for joint pain, will now have access to a wide array of comprehensive treatment options.

Dr. Dr Rajashekar K T, Senior Consultant - Orthopaedician & Joint Replacement Surgeon, Apollo Hospitals, Bengaluru said, "The program is a breakthrough for patients seeking a safer, non-invasive route to regain mobility. By integrating advanced therapies like PRP and stem cell treatments, we are empowering our patients to take charge of their joint health without rushing into surgery. This innovative approach is a testament to our commitment to delivering personalized, effective care in Bengaluru." 

Highlighting how the program will be a unique solution for sports-related and degenerative joint issues Dr. Pradeep Kocheeppan, Senior Consultant - Orthopaedic Shoulder Surgeon & Sports Medicine, Apollo Hospitals, Bengaluru said, “At Apollo Hospitals, Bengaluru, we believe in transforming joint care by focusing on early intervention and comprehensive, tailored treatments. Our new program combines the latest in orthobiologic therapies with proven non-replacement surgical options to offer a renewed quality of life. The treatment will not only alleviate pain but also help our patients save the original functions of the joint.” 

By harnessing advanced Orthobiologic therapies alongside pioneering regenerative treatments such as Platelet-Rich Plasma (PRP) therapy and cutting-edge stem cell applications, we empower patients to maintain and enhance their joint functionality. This bespoke approach not only aids in circumventing any major surgical interventions but also encourages a dynamic, active lifestyle, thereby ensuring long-term joint health and overall well-being. 

PRP injections will leverage the body’s inherent healing capacity to diminish inflammation and expedite joint repair. Regenerative therapies, including stem cell treatments, aim to rejuvenate cartilage and enhance overall joint functionality, while surgical strategies such as osteotomies will rectify alignment discrepancies, providing sustained relief and improved mobility. Additional surgical modalities will include arthroscopic and open procedures for chondral defects, meniscal repairs, ligament reconstructions, and procedures like Unicondylar Knee Replacement, which strive to preserve more of the natural joint architecture and function. 

Furthermore, patients will receive an extensive range of support services, encompassing physiotherapy, rehabilitation, nutritional counseling for weight management, and other adjunct therapies. This holistic strategy is designed not only to safeguard natural joint function but also to cultivate patient trust and sustained engagement with their healthcare provider, thereby facilitating a seamless transition to joint replacement when deemed absolutely necessary. 

With a spectrum of treatment options and support services now available through this Joint Preservation Program, Apollo Hospitals is committed to enhancing the quality of life for all while promoting a more active and fulfilling lifestyle.

Monday, March 17, 2025

Turkish Airlines Open Returns To Türkiye After Six Years Hiatus


* Turkish Airlines Will Once Again Host The Prestigious DP World Tour golf Tournament In Antalya

Turkish Airlines, the airline that flies to more countries than any other, has renewed its title sponsorship of the Turkish Airlines Open through a partnership with the Turkish Golf Federation. After a six-year hiatus, the tournament will once again be part of the DP World Tour’s Race to Dubai. The tournament will be held at Regnum Carya Golf & Spa Resort in Antalya between May 8-11, 2025.

The sponsorship signature ceremony was held at the Turkish Airlines Headquarters, with the participation of Turkish Airlines CEO Bilal Ek?i, Turkish Golf Federation Deputy Chairman of the Board of Directors Nihat Özdemir, and DP World Tour Director of Tournament Business Mark Casey along with other senior executives.

On the agreement, Turkish Airlines CEO Bilal Ek?i stated: “As Turkish Airlines, we remain committed to connecting people and cultures around the globe through the pursuit of excellence in sports. In line with this commitment, we are glad to take another step in supporting sports and athletes through Turkish Airlines Open.”

Turkish Golf Federation Deputy Chairman of the Board of Directors Nihat Özdemir, said, “With the Turkish Airlines Open tournament to be held in May, a leg of Europe's largest professional golf tour is returning to our country. I would like to extend our gratitude to the tournament’s title sponsor, Turkish Airlines, for its significant contributions.”

DP World Tour Director of Tournament Business Mark Casey, also added, “The DP World Tour is delighted to welcome Turkish Airlines as title partner, as the Turkish Airlines Open returns to the Race to Dubai this season. We look forward to arriving in the golfing hub of Antalya once again, working alongside Turkish Airlines, Turkish Golf Federation and all tournament partners to deliver what I’m sure will be a memorable week.”

Having been the title sponsor of Turkish Airlines Open since 2013, Turkish Airlines hosted some of the world’s most renowned professional golfers, including Tiger Woods, Sergio Garcia, Tyrrell Hatton, Justin Rose, and Rory McIlroy in Antalya until 2019. Additionally, the Turkish Airlines World Golf Cup, the world's largest amateur golf tournament organized by the flag carrier since 2013, is being held in 117 destinations in 73 countries this year.

About Turkish Airlines:

Established in 1933 with a fleet of five aircraft, Star Alliance member Turkish Airlines has a fleet of 478 (passenger and cargo) aircraft flying to 352 worldwide destinations as 299 international and 53 domestics in 131 countries. More information about Turkish Airlines can be found on its official website www.turkishairlines.com or its social media accounts on Facebook, X, YouTube, LinkedIn and Instagram.

About Star Alliance:

Established in 1997 as the first truly global airline alliance, the Star Alliance network was founded on a customer value proposition of global reach, worldwide recognition, and seamless service. Since its inception, it has offered the largest and most comprehensive airline network, with a strong emphasis on enhancing the customer experience throughout the entire Alliance journey.

The member airlines are: Aegean Airlines, Air Canada, Air China, Air India, Air New Zealand, ANA, Asiana Airlines, Austrian, Avianca, Brussels Airlines, Copa Airlines, Croatia Airlines, EGYPTAIR, Ethiopian Airlines, EVA Air, LOT Polish Airlines, Lufthansa, Shenzhen Airlines, Singapore Airlines, South African Airways, SWISS, TAP Air Portugal, THAI, Turkish Airlines, and United.

Overall, the Star Alliance network currently offers 17,500 daily flights to over 1,150 airports in 189 countries. Further connecting flights are offered by Star Alliance Connecting Partner Juneyao Airlines.

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