Wednesday, July 17, 2024

playR: Revolutionizing Sports Apparel For Healthy, More Meaningful Life


playR, a brand that has consistently upheld the philosophy of "Encouraging a healthier, meaningful life through sports," is proud to announce its latest range of innovative sports apparel. Since its inception, playR has been committed to keeping the PLAYER FIRST, creating products and services that enhance the health, meaning, and pleasure of everyday life.

"Our goal has always been to integrate sports into daily life, work, and our way of living, Ravi Kukreja, co-founder playR and Director iCOREts Private Limited said "By combining our expertise and innovative ideas, we have developed apparel that not only meets the high demands of athletes but also promotes a healthier lifestyle for everyone."

playR’s new collection includes a diverse range of sports apparel such as T-shirts, polos, jackets, shorts, track suits, lowers, and socks. Each product is designed with the utmost care and attention to detail, ensuring maximum comfort and performance. The products embody the perfect blend of technology and style, providing athletes with the infrastructure and support they need to excel.

In addition, playR is the official merchandise partner of several leading Indian Premier League (IPL) teams, including Chennai Super Kings, Mumbai Indians, Knight Riders, Rajasthan Royals, and Punjab Kings. Fans can now purchase apparel supporting their favorite teams, ensuring they can show their allegiance in style.

The Indian Sports Equipment and Apparel Market is projected to reach over $40 billion by 2027. playR is poised to be a leading provider in this rapidly growing market. Its focus on quality and innovation positions the brand to take India to a global stage, driving economic and social development.

About playR: 

playR’s philosophy since its inception has been, “Encouraging a healthier, meaningful life through sports. “With this as our starting point, and with the focus on keeping the PLAYER FIRST, we strive to create “real” products — products that help make our everyday lives healthier, more meaningful, and much more pleasurable. Our products and services embody every ounce of our expertise and ideas. We are always mindful that sports are part of our daily life, part of our work, and even our way of life.

Website: http://playr.in/

Innovative Minds Converge At MiQ Bengaluru’s HackiQ 2024


~ HackiQ an annual IP of MiQ witnessed an incredible display of talent, innovation, and collaboration between 27 teams

MiQ, A programmatic media partner for marketers and agencies, concluded its annual Hackathon, HackiQ; at MiQ’s Center of Excellence in Bengaluru. The hackathon brought together over 180 participants organized into 27 teams, tasked with developing pioneering ideas for products and solutions over a span of 24 hours. HackiQ ’24 featured thorough ideation sessions, and two rounds of presentations judged by an esteemed panel of industry leaders.

The hack ideas explored a diverse range of challenges and problem statements addressing the programmatic and ad tech industry. Participants competed across two tracks: Product and Technology, and Data & Analytics, each focusing on themes such as Automation with Gen AI, Sustainability and green tech, New Channels, Efficiency, tackling MFA, and Future-proofing solutions.

Two teams emerged as winners from both tracks, the winning teams were Code Phoenix from the Tech and Product Data Science track, demonstrating exceptional innovation in automating content creation and improving productivity using GenAI, and Team KRtrima-PraJA from Data and Analytics track won for their Gen AI application enhancing market research capabilities. Runner-up teams were Neural Navigators from the Tech and Product Data Science track and Team Trade Flow from the Data and Analytics track. 

Reflecting on their success, Sravan Kumar from team Code Phoenix expressed “The problem we tackled was familiar to developers: creating presentational components takes time, even with an in-house design system and rich component library. Our simple workflow using GenAI boosts productivity by 20-30%, reduces repetitive work, and improves QA. Our live demo, where judges sketched a wireframe and converted it to working React code, was the icing on the cake and clinched our success.”

Abhay Kumar from team KRtrima-PraJA said “HackiQ-24 provided an excellent platform to explore a significant opportunity within our Sales division, potentially impacting MiQ's top and bottom lines. We developed a comprehensive Generative AI application to support Market Research, aiding our Sales team in planning discussions with new clients. Our focus on maximizing Generative AI capabilities and addressing challenges resulted in a reliable, consistent, structured, and scalable application.”

Speaking on the success, Anish Roy, Director of Analytics, MiQ,  highlighted “HackiQ showcased incredible talent, innovation, and collaboration. The dedication to solving challenges through technology was truly inspiring. Teams formed, ideas flourished, and prototypes came to life, demonstrating the limitless possibilities of technology. Projects addressed industry challenges such as MFA's impact on advertising, digital advertising sustainability, and AI in campaign management, each leaving a lasting impression. Beyond competition, HackiQ was a platform for learning and growth. We forged new friendships, expanded networks, and gained valuable insights from mentors and participants, shaping our journey in technology and innovation.”

HackiQ’24 not only showcased technological prowess but also fostered a spirit of collaboration and learning among participants. The event underscored MiQ’s commitment to pushing the boundaries of innovation in programmatic advertising which makes MiQ’s tech and solutions consistently outperform. 

About MiQ: We’re not your average programmatic media partner, and it’s because better is in our DNA. Since 2010, our co-founders committed to delivering first-class service and out-of-this-world performance on ad campaigns. It's this way of thinking that inspires us to lead the programmatic industry and make it better. That’s why we leverage the very best buying platforms, ad inventory and audience intelligence. And our technology puts sophisticated AI in the hands of our industry experts to make the best decisions without bias. This agnostic approach means we never compromise on reach, return on investment, quality and insight, and you always get the best outcomes - and the best service. It's not your average programmatic.

ABB India Supports Educational Programs In 148 Government Schools In Karnataka


•     As a part of its community-led efforts, ABB supports two programs covering around 10,000 students in Peenya and Nelamangala.

•     The STEM Awareness, Foundational Literacy and Numerical Skills Program (FLN) aims at bridging the learning gap, ensuring inclusive and equitable education

•     The Paryavaran Mitra Program focuses on creating future sustainability leaders

•     Programs being implemented in select Govt Higher Primary schools in urban and rural Bengaluru

ABB India today announced the expansion of two educational programs as part of its CSR initiatives to support inclusive and equitable education. These programs, which were being run in 98 schools in Nelamangala, will now also expand to 50 schools in Peenya starting this academic year reaching a total of 148 schools and around 10,000 students from Peenya and Nelamangala.

The STEM Awareness and Foundational Literacy and Numerical Skills Program is aimed at supporting young students with essential scientific concepts and foundational and age-appropriate skills in literacy and numeracy alongside STEM topics. Integrated within the school timetable, it provides hands-on learning opportunities, making learning interactive and highly engaging. Run in partnership with Sikshana Foundation, the program aims to elevate the education level by equipping primary and higher primary students with the much-needed competencies essential for their cognitive development.

Paryavaran Mitra, the other program, will be launched soon, and run in collaboration with the Centre for Environment Education (CEE). It aims to prepare higher primary school students to face environmental sustainability challenges by engaging them in eco-friendly activities in school and its surroundings. The state’s Department of Education is actively involved in the program design and implementation covering critical themes such as water and sanitation, waste management, energy, etc. This would help students move beyond schools and classrooms, connecting them with nature, society, and communities.

Commenting on the expansion of the initiatives, Sanjeev Arora, President, Motion Business, ABB India said, “ABB remains committed to support inclusive education and environmental sustainability. While we continue to learn and adopt sustainable ways in our operations, we feel the next generation must be aware of the impact they have on the environment. We hope through these well-designed programs, they equip themselves with the required competencies and learn to make more sustainable choices in life.”

These initiatives, launched in 2022, have successfully raised awareness levels among students, bridging the aspiration gap in key scientific concepts. Thorough assessments, done periodically, signal a gradual progress in the students’ capabilities and awareness levels. 98 teachers from Nelamangala block have been trained and provided with upgraded concepts and supplemental resources to effectively deliver the programs. Students across all grades participate in STEM activities under teacher supervision. A similar teacher training and orientation program shall be implemented in the current initiation year in the Peenya block.

ABB also supports women’s education in STEM through an engineering scholarship, instituted in partnership with the Lila Poonawalla Foundation. Two batches have so far graduated through this program.

ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered, and operated. Building on over 140 years of excellence, ABB’s more than 105,000 employees are committed to driving innovations that accelerate industrial transformation. www.abb.com

Tuesday, July 16, 2024

Cleartrip Introduces Corporate Benefits For Business Travellers With Cleartrip For Work


* Save up to 10% on flights while travelling for work

Cleartrip, a Flipkart company, announced the launch of its latest offering, ‘Cleartrip for Work’ (CFW). This solution, specifically curated for business travelers, urban entrepreneurs, and startup founders, provides access to exclusive corporate flight fares and additional benefits.

How is Cleartrip for Work different?

Save up to 10% on travel expenditures through exclusive fares and GST input credit

Avail complimentary in-flight meals, low/zero cancellation fees and free seat selection

Earn Supercoins, an exclusive reward benefit available only to Flipkart, Cleartrip and Myntra users on every transaction and use them to make your CFW booking further beneficial

For the first time in the industry, compare all fare types in one place for easy decision-making

CFW stands out for its hassle-free, one-click onboarding process and ease of use. Users can sign up using their mobile number and access its features directly from the  Cleartrip home page, making it incredibly convenient, especially for frequent fliers.

Speaking on the occasion Anuj Rathi, Chief Business and Growth Officer stated, “Of the 30mn+ micro-entrepreneurs in India, most travel often and need flexible travel benefits including cancellation, seat selection and meals at affordable prices. With CFW, Cleartrip has brought all the flexibility along with special airline fares, combining it with Supercoins to make it the most flexible and affordable destination for business travellers. We will continue to invest in CFW and are committed to introducing innovative and value-based offerings to our customers.”

CFW allows users to make multiple bookings with the same login, offering flexibility and convenience for frequent travelers. It is available on Cleartrip's Android and iOS app and on the mobile web. The desktop version will be launched soon.

About Cleartrip

Launched in July 2006, Cleartrip Pvt Ltd., a Flipkart company, has emerged as India’s fastest-growing online travel technology company. In April 2021, Flipkart acquired a majority stake in Cleartrip. Cleartrip recently emerged as the no. 2 OTA player as per a study by VIDEC. With an aggressive plan to emerge as a leading innovator in the industry, Cleartrip is on its way to building a differentiated value proposition for its customers looking for end-to-end travel solutions. With industry-first offerings including ClearChoice Plus, ClearChoice Max and Cancel for No Reason’, Cleartrip has a clear vision to provide innovative solutions in the OTA segment. Combining intuitive products with a customer-centric approach and a wide selection of flights, hotels, and buses, Cleartrip brings a unique selling point to the market, offering its customers convenience, choice, competitive prices, and premium content.

Cummins India Expands IT Capabilities With Global Competency Center Launch In Pune


* A powerful hub for driving innovation across global operations through specialized talent and cutting-edge technical capabilities.

* The center will enable the company to scale operational efficiencies and speed up the time-to-market of its products and services.

* Aims to harness India's rich talent pool in software engineering and emerging digital technologies like Artificial Intelligence (AI), Machine Learning (ML), and Robotic Process Automation (RPA).

Cummins Group in India (“Cummins India”), one of the leading power solutions technology providers, today opened its first IT Global Competency Center (GCC) at its India Office Campus in Balewadi, Pune, Maharashtra. The center was inaugurated by Earl Newsome, Vice President and Chief Information Officer, Cummins Inc., and Annapurna Vishwanathan, Chief Information Officer, Cummins India, in the presence of other senior Cummins India officials.

The GCC is an integral part of the company’s multi-year IT transformational strategy and will focus on scaling up the operational efficiencies and speeding up the time-to-market of its products and services. It will house software engineers, product owners, architects, technology leads, and process experts to drive innovation impacting the automobile, engineering research and development (ER&D), manufacturing, and energy sectors. With 55% women employees, the GCC is leading the charge in gender diversity, and strengthening it further across all tech roles will be a key focus area.

Expressing his excitement on the launch, Earl Newsome, Vice President, and Chief Information Officer, Cummins Inc., said “The Cummins success story in India is one of people, progress, and possibilities. For more than six decades, we have invested in our people here, and together, we have powered the growth of both our company and this nation. As we position for the future, our inaugural IT GCC in India is a strategic move in building our IT capabilities to deliver an exceptional business experience for our stakeholders globally. Pune’s thriving software landscape, robust engineering infrastructure, and solid educational ecosystem will help us attract the country’s top-notch talent. I am very excited about the potential of this GCC to drive our business growth and innovation capabilities.”

Commenting on the launch, Annapurna Vishwanathan, Chief Information Officer, Cummins India, said, "The launch of Cummins’ first GCC in India has a strategic imperative, as in the last few years, we have witnessed fast-paced changes in the technology landscape and its impact on the business environment. This GCC aligns with our aspirations for business growth and India's continued progress. We will achieve this by leveraging our country’s exceptional talent pool to enhance digital enablement and process transformation, boosting our competitive edge. I am confident that the India IT GCC will be a key contributor to Cummins’ global growth strategy."

In addition to regular employment, the GCC will also offer internship programs for young talent and employment opportunities for veterans, individuals with special needs, women returning from maternity leave, and those re-entering the workforce. The IT GCC will also collaborate with educational institutions and offer programs to develop future leaders.

About Cummins Group in India:

Cummins Group in India is a leading provider of integrated power solutions for the industrial and automotive sectors. The Cummins Group operates in India through thirteen companies. With a wide-ranging portfolio, the group is engaged in designing, manufacturing, distributing, and servicing diesel and natural gas engines and powertrain-related component products, including drivetrain, braking, after-treatment, turbochargers, fuel systems, controls systems, air handling systems, transmissions, and electrified power systems solutions for commercial vehicles, and industrial markets. The Cummins Group has a remarkable presence with state-of-the-art manufacturing plants, assembly, and distribution facilities, and employs over 10,000 employees in India.

Acer Unveils “New Exclusive Store” At The Opulent Phoenix Mall Of Asia Bengaluru, Strengthening Its Retail Presence In India


Acer, one of the leading technology brands in the world, has announced the grand opening of its “new exclusive store at Phoenix Mall of Asia” in Bengaluru. This newly opened exclusive store will offer an immersive environment, bringing Acer's latest cutting-edge PCs and Acerpure's range of consumer appliances and electronics closer to the consumers. The mall is renowned for its contemporary design, diverse retail options, and significant foot traffic, making it an ideal location for the Acer Exclusive store.

The store will offer an extensive collection of sleek laptops, powerful desktops, monitors, immersive gaming devices, Acerpure’s consumer electronics and appliances such as TVs, water and air purifiers, air circulator fans, and a wide array of accessories from Acer.  Currently, Acer India boasts a retail footprint of over 200 stores spread across India. This significant addition marks a pivotal step towards Acer's ambitious goal of establishing over 300 exclusive stores across India by early 2025. This launch marks the 10th store in Bengaluru.

At the launch event, Harish Kohli, President and Managing Director, Acer India said, “The inauguration of our new store at Phoenix Mall of Asia in Bengaluru, renowned as one of India's most opulent shopping destinations, signifies a pivotal milestone in our retail expansion strategy. This new store underscores Acer's dedication to expanding its presence and enhancing customer experiences by making its products more accessible and convenient. Our commitment is enriching our customers' journey by providing seamless access to our pioneering products and unparalleled service. This launch also marks an important step for Acerpure India, reflecting our mission to offer innovative and high-quality products that cater to the evolving needs of our customers.”

As Acer continues its journey towards achieving its 2025 retail vision, each new store is carefully planned to cater to the diverse technological needs of customers across various cities in India. With this strategic growth, Acer aims to ensure that its cutting-edge technology and solutions are within reach of all its consumers, fostering a stronger connection and delivering value-driven experiences.

Photo Caption: Sanjeev Mehtani, Chief Sales Officer, Acer India; Harish Koli, Managing Director & President, Acer India; Sooraj Balakrishnan, Associate Director & Head of Marketing, Acer India along with the Acer Team at Phoenix  Mall of Asia, Bengaluru.

Samsung Records Tremendous Response From Customers For Galaxy AI Powered Galaxy Z Fold6, Z Flip6 In India


* Pre-orders for Galaxy Z Fold6, Z Flip6 jump 40% higher as compared to previous generation foldables

* Galaxy Z Fold6, Z Flip6 are being manufactured at Samsung’s Noida factory

Samsung, India’s largest consumer electronics brand, announced record pre-orders for its sixth-generation foldable smartphones – Galaxy Z Fold6 and Galaxy Z Flip6. In the first 24 hours, pre-orders for Galaxy Z Fold6 and Z Flip6 jumped 40% higher as compared to the previous generation foldables, making the new Z series the most successful in India.

Pre-orders for Galaxy Z Fold6 and Z Flip6 opened on July 10 in India, along with the rest of the world. The new smartphones, along with the recently-launched ecosystem devices – Galaxy Watch Ultra, Galaxy Watch7, Galaxy Buds3 Pro and Galaxy Buds3 – will go on sale in India starting July 24, 2024.

“We are delighted with the consumer response for our new foldables - Galaxy Z Fold6 and Galaxy Z Flip6 in India. The 1.4x growth in pre-orders for the new foldable smartphones shows that Indian consumers are among the fastest adopters of new technology. Our new foldable smartphones, now in their sixth generation, open the next chapter of Galaxy Al and elevate the user experience to new heights, enabling a range of unique mobile experiences across communications, productivity and creativity. The success of Galaxy Z Fold6 and Galaxy Z Flip6 will help us consolidate our premium segment leadership in India,” said Raju Pullan, Senior Vice President, MX Business, Samsung India.

For Indian consumers, Galaxy Z Fold6 and Z Flip6 are being manufactured at Samsung’s Noida factory. The new foldables are the slimmest and lightest Galaxy Z series devices ever, and come with perfectly symmetrical design with straight edges. The Galaxy Z series is also equipped with enhanced Armor Aluminum and Corning Gorilla Glass Victus 2, making this the most durable Galaxy Z series yet.

Galaxy Z Fold6 and Flip6 are equipped with the Snapdragon® 8 Gen 3 Mobile Platform for Galaxy, the most advanced Snapdragon mobile processor yet, combining best-in-class CPU, GPU, and NPU performance. The processor is optimized for AI processing and offers enhanced graphics along with improved overall performance.

The Galaxy Z Fold6 offers a range of AI-powered features and tools - Note Assist, Composer, Sketch to image, Interpreter, Photo Assist and Instant Slow-mo - to maximize the large screen and significantly enhance your productivity.

Galaxy Z Fold6 now comes with 1.6x larger vapor chamber for longer gaming sessions and ray tracing supports life-like graphics on its 7.6-inch screen that offers a brighter display of up to 2,600 nit to deliver more immersive gaming.

The Galaxy Z Flip6 now offers a range of new customization and creativity features so you can make the most of every moment. With the 3.4-inch Super AMOLED FlexWindow, you can use AI-assisted functions without even needing to open the device. You can reply to texts with suggested replies, which analyzes your latest messages to suggest a tailored response.

FlexCam now comes with the new Auto Zoom to compose the best framing for your shot by detecting the subject and zooming in and out before making any necessary adjustments. The new 50MP Wide and 12MP Ultra-wide sensors provide an upgraded camera experience with clear and crisp details in pictures. The new 50MP sensor supports 2x optical zoom for noise-free photos, while offering AI zoom for an advanced shooting experience with up to 10x zoom. Galaxy Z Flip6 now comes with enhanced battery life and gets a vapor chamber for the first time.

Samsung Knox, Samsung Galaxy’s defense-grade, multi-layer security platform built to safeguard critical information and protect against vulnerabilities with end-to-end hardware, real-time threat detection and collaborative protection, secures Galaxy Z Fold6 and Z Flip6.

Price and Availability

Galaxy Z Fold6 starts at INR 164999 (12GB+256GB), while Galaxy Z Flip6 is available from INR 109999 (12GB+256GB).

In addition to the Galaxy Z Fold6 and Galaxy Z Flip6, Samsung also introduced AI-infused Galaxy ecosystem products- Galaxy Watch Ultra, Galaxy Watch7 and Galaxy Buds3 series which also went on pre-orders on July 10 in India.

Galaxy Watch 7 starts at INR 29999 and Galaxy Watch Ultra is priced at 59999. Samsung’s new Galaxy Buds3 is priced at INR 14999 while Galaxy Buds3Pro is priced at INR 19999.

Customers who pre-order the Galaxy ZFold6 and Galaxy ZFlip6 will receive a cashback of INR 8000 on HDFC Bank cards along with 9 months no-cost bank EMI or an Upgrade Bonus of INR 8000 along with upto 9 months no-cost EMI. Existing Samsung flagship smartphone customers can choose to avail an upgrade bonus of INR 15000.

All customers who pre-order the Galaxy Z Fold6 and Z Flip6 will get Galaxy Z Assurance wherein they will get an industry-first two screen/parts replacements at just INR 999. Additionally, Galaxy Z Fold6 and Galaxy Z Flip6 customers can avail up to 35% off on the newly launched Galaxy Watch Ultra, Galaxy Watch 7 and Galaxy Buds3 series.

Customers who pre-order the Galaxy Watch7 will get multi-bank cashback worth INR 8000 or upgrade bonus worth INR 8000, while customers who pre-order the Galaxy Watch Ultra will get multi-bank cashback worth INR 10000 or upgrade bonus worth INR 10000. Customers who pre-order the Buds3 will get multi bank cashback worth INR 4000 or upgrade bonus worth INR 4000. Customers who pre-order the Buds 3 Pro will get multi bank cashback worth INR 5000 or upgrade bonus worth INR 5000.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the world of TVs, smartphones, wearable devices, tablets, digital appliances, network systems and memory, system LSI, foundry and LED solutions. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN

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