Make This Raksha Bandhan Extra Special With NueGo's “Exclusive 10% Discount On Bus Tickets For Unforgettable Getaways

* With GreenCell Mobility’s NueGo, you can offer your sister an exciting journey this Raksha Bandhan with 10% off on NueGo booking 

This Raksha Bandhan, NueGo by GreenCell Mobility, the leading intercity electric AC bus service in India, is transforming the essence of the festival by ushering in a new era of gifting and experiences. In a novel initiative to create cherished memories, NueGo invites you to surprise your sibling with an impromptu trip to nearby attractions. Embracing the spirit of sustainable living, the company is committed to offering a remarkable 10% discount on bus ticket bookings made through the NueGo website or application, till 31st Aug’23. 

Celebrating the bond between siblings and the importance of eco-conscious choices, NueGo is proud to present an innovative approach to Raksha Bandhan gifts. This year, as Raksha Bandhan spans over two days, it's the perfect opportunity to present your sister with an unforgettable journey to nearby tourist destinations. With this offer, you’d be able to travel across multiple routes such as Delhi-Chandigarh, Delhi-Dehradun, Delhi-Agra, Delhi-Jaipur, Delhi-Ludhiana, Indore-Bhopal, Hyderabad-Vijayawada, Bengaluru-Tirupati, Chennai-Pondicherry, Chennai-Tirupati and more! 

The campaign is ingeniously aligned with NueGo's vision of promoting clean and sustainable modes of transportation, without compromising on the thrill of exploration. With the 10% discount on bus ticket bookings made exclusively through the NueGo website or app, siblings can seize this limited time offer to create memories that last a lifetime. 

Redefine Raksha Bandhan this year by giving your sister the gift of a memorable journey. Join NueGo in making a sustainable difference, one adventure at a time. 

High-Grade Silicon Steel For E-mobility: Vitesco Technologies Cooperates Closely With Baosteel

* Companies signed a strategic cooperation agreement  

* Partnership on new materials based on high grade non-oriented silicon steel 

* Jointly contributing to ambitious sustainability goals 

Vitesco Technologies, a leading international provider of modern drive technologies and electrification solutions for sustainable mobility, signed a strategic cooperation agreement at its China headquarters with Baosteel, a leading steel conglomerate based in China. By making joint efforts on new materials based on high grade non-oriented silicon steel, the two companies aim to help sustainable mobility, promote the development of e-mobility technology, and create a model of shared value in the industry.  

“The success and growth of Vitesco Technologies in this fast- developing market depend to a large extent on the strong support of our partners. Stepping into this cooperation with Baosteel, I believe we will strengthen our activities and goals in the area of technologies and sustainability,” said Gregoire Cuny, head of Vitesco Technologies China. 

“The cooperation between Baosteel and Vitesco Technologies is a valuable process of win-win results. In 2018, we started the cooperation on the materials of motors on the EMR3 platform. Today’s strategic cooperation agreement will bring our partnership to a higher level and make more contributions to the e-mobility industry,” said Hu Hong, member of the Standing Committee of the Party Committee and deputy general manager of Baosteel. 

Upgrading products with high-grade silicon steel 

High grade non-oriented silicon steel, one of the cooperation targets, can be used in stator and rotor laminations for drive motors, and its high magnetic induction intensity as well as low iron loss features can significantly improve the efficiency and stability of motors. Furthermore, both parties will jointly carry out the development collaboration on related new materials and technology design to expand the use of this high-grade silicon steel in the automotive field.   

The technical achievements are expected to be utilized in Vitesco Technologies’ e-drive systems and thermal management systems in the future. The high-quality performance brought by the electromagnetic performance and mechanical properties will help Vitesco Technologies to continuously provide leading electrification solutions.

Partnering for sustainability and carbon neutrality goals 

Sustainability is at the core of Vitesco Technologies’ strategy. At the same time, carbon peak and carbon neutrality are also important goals to Baosteel. Based on this common concept, both parties will work together to explore carbon reduction measures and actively pursue their ambitious sustainability goals.  

Vitesco Technologies has set itself the goal of achieving carbon neutrality in production and operation by 2030, and to realize carbon neutrality in the entire value chain by 2040 at the latest.

SSBeauty By Shoppers Stop Presents #ShowStoppers'23, The “Ultimate Beauty Festival”

* Redefine your beauty with the SSBeauty Campaign and win an iPhone 15 every day! 

Shoppers Stop, India's leading fashion and beauty destination, is thrilled to announce the launch of its highly anticipated beauty festival, ShowStoppers’23 during the festive season. From August 25th to September 10th, 2023, beauty enthusiasts across the nation are invited to immerse themselves in a world of inspiration and celebration of beauty. SSBeauty Showstoppers ’23 not only celebrates beauty but also offers shoppers a daily chance to win the latest iPhone 15. They have also released a concept video to promote the campaign. 

This interactive beauty festival brings to you a mix of edutainment content like tutorials, live sessions, and the best of offers from renowned brands such as Lakme, Colour Cosmetics, and Honasa consumers and skincare brands like Aqualogica and BBlunt. 

Mr. Biju Kassim, President of Beauty at Shoppers Stop, expressed his excitement about the event during the launch. "Beauty is more than just skin deep," he says, "It’s a celebration of individuality and self-expression. With #ShowStoppers'23, we are strengthening our dedication to beauty in all its manifestations. Our goal is to encourage inclusivity and embrace the various facets of beauty. We are convinced that ShowStoppers'23 will relate with every beauty buff and motivate them to explore, develop, and celebrate their unique identities." 

One of the most intriguing aspects of ShowStoppers'23 is the daily giveaway of the coveted iPhone 15. This exciting addition adds another layer of expectation and excitement to the festival, making it an unmissable event for beauty enthusiasts. 

As Shoppers Stop continues to set new standards in the fashion and beauty industries, #ShowStoppers'23 demonstrates our unwavering dedication to excellence, inclusivity, and innovation. 

Shoppers Stop Limited Announces “Changes In Its Leadership Positions”

Shoppers Stop Limited announced the promotion of Mr.Kavindra Mishra, Chief Commercial Officer and CEO Homestop, as its Executive Director & CEO, subsequent to the resignation of its Managing Director & CEO, Mr. Venu Nair. 

Mr. Kavindra Mishra has been promoted as Executive Director& Chief ExecutiveOfficer - Based on the recommendation of the Nomination, Remuneration and CorporateGovernance Committee, the Board of Directors of the Company(“the Board”), at its Meetingheld today, i.e. on August 24, 2023, approved the promotion and appointment of Mr. Kavindra Mishra (DIN: 07068041) as an Additional Director of the Company w.e.f. September 1, 2023. He has also been appointed as an Executive Director & Chief Executive Officer of the Company for a period of 3 (three) years effectiveSeptember 1, 2023, subject to approval of shareholders of the Company. 

A brief profile of Mr. KavindraMishra is given below : 

The Chairmanof the Company, Mr. BS Nagesh said that “I am delighted that Mr. KavindraMishra, has been promoted as the Executive Director and CEO of the Company. In the last five months he has taken over the charge of Homestop and the commercial part of the Shoppers Stopbusiness. His skills as a Business Leader, strategic expertise and overall understanding of the retail industry is an excellent fit for leading the Company as its CEO and setting high standards. Under his leadership and guidance, I am confidentabout the futuregrowth of the Company” 

Resignation of Mr. Venu Nair, Managing Director and Chief Executive Officer – Mr. Venu Nair has tendered his resignation from his position, effective from the close of business hours of August 31, 2023, due to personal reasons, to enable him to spend more time with his family and explore other options. 

The Board of Directors of the Company at its meeting held today has accepted his resignation and placed on record their appreciation for the contribution made by him during his tenure. He has been instrumental in strengthening the business in the post Covid era, by growing its strategic pillars of fashion, beauty and expansion of the Company’s retail network. He leaves a much-strengthened Shoppers Stop. To ensure a seamless transition, he will continue to guide and advicethe CEO over the next 6 months,in his capacity as a Company official. 

Mr. B.S.Nagesh, Non-Executive Chairman of the Company will handhold during the transition period. He will also mentor and coach the Executive Director & Chief Executive Officer of the Company. 

Suzlon Wins A 201.6 MW Order From O2 Power Private Limited (Teq Green Power XI Private Limited)

* One of the largest order of the new Suzlon 3 MW series turbine

* Suzlon to supply 64 of their largest wind turbines with a rated capacity of 3.15 MW each

* Project to be completed in 2025, with a total installed capacity of 201.6 MW

* This Project will enable O2 Power to provide electricity to ~1.66 lakh households and curb ~6.55 lakh tonnes of CO2 emissions per year

Suzlon Group, India’s largest renewable energy solutions provider, today announced a significantly large new order acquisition for its 3 MW series of wind turbines from Teq Green Power XI Private Limited, part of O2 Power Private Limited. Suzlon will install 64 of its largest wind turbine generators (WTGs) with a Hybrid Lattice Tubular (HLT) tower and a rated capacity of 3.15 MW each for the 201.6 MW wind power project. The project is expected to be commissioned in 2025. 

Suzlon will supply the wind turbines (equipment supply) and execute the project including erection and commissioning. Suzlon will also provide operation and maintenance services post-commissioning.

Girish Tanti, Vice Chairman, Suzlon Group said, “We are delighted to welcome Teq Green Power XI Private Limited, part of O2 Power Private Limited as our esteemed customer through this project. As corporate India embraces renewable energy and India’s ambitions to be carbon neutral, we are committed to partnering with them every step of the way. With an extremely conducive policy environment this order from Teq Green Power XI Private Limited is a testament of India Inc’s commitment to building a sustainable India. The Suzlon 3 MW series is the next stage evolution of our proven technology, customized for the Indian wind regime and 3.15 MW is one of the largest wind turbines in the country today.” 

JP Chalasani, Chief Executive Officer, Suzlon Group said, “We are happy to announce our first order from Teq Green Power XI Private Limited, part of O2 Power Private Limited. With increasing commitment to renewables and rising demand, it is heartening to see more customers joining the Suzlon family. At Suzlon our customers are at the heart of everything we do. This order demonstrates the trust that customers have in Suzlon’s expertise as well as our 3 MW series of products. We believe that our 3 MW series will be a true game changer for the sector to accelerate and scale up wind energy installations in the country in line with our national targets of 500 GW non-fossil fuel installations by 2030.”

Parag Sharma, Founder and Chief Executive Officer, O2 Power Private Limited said: “This partnership with Suzlon for their 3.15 MW turbines for our wind energy project, represents a milestone in our capability enhancement goals, and reflects our determination to work with the best available technologies in our nation-building journey. Clean energy generated by this wind park will play a massive role in providing reliable green power to key industries, while contributing greatly to India’s net-zero goals. We look forward to creating many more similar milestones in the future.”

Rakesh Garg, Founder and Head Wind, O2 Power Private Limited said: “We are committed to contributing significantly to India’s renewable energy targets and are delighted to partner with Suzlon and glad to have them as our partners in continuing our journey towards greener future with this project. Suzlon is closely aligned to the ideology of O2 Power of building a sustainable India through cost-effective, made in India, renewable energy solutions of highest quality and safety standards.”

The Suzlon 3 MW series

The largest renewable energy solutions provider in India, The Suzlon Group is proud to announce its 3 MW series of wind turbines. With the primary objective of increasing generation, reducing the cost of energy, and contributing to an Aatmanirbhar Bharat, this series marks a significant milestone for the company and the country’s wind energy sector.

Suzlon’s 3 MW turbines feature a 144-meter rotor diameter and are designed to unlock low wind sites and deliver improved energy yield suitable for all Indian wind regimes. With local content of up to 85-90% by its serial launch, this series proves Suzlon’s commitment to innovation and self-reliance.

The S144 wind turbine generator is one of the largest in India, extendable up to 3.15 MW, depending on site wind conditions, available at a hub height of 140 meters going up to 160 meters by its serial launch. At 160 meters hub height the S144 will also be India’s tallest wind turbine. Suzlon’s S144 fleet will deliver a remarkable 40-43% higher generation over Suzlon’s current model, the S120 – 2.1 MW wind turbine, showcasing its ability to optimize wind resources at higher altitudes and make low-wind sites viable.

Furthermore, the 3 MW turbine generators feature the time-tested Doubly Fed Induction Generator (DFIG) technology and the SB 70.5 carbon fiber blade engineered and developed by Suzlon. This world-class technology provides the capability to utilize thinner aerodynamic profiles, resulting in excellent performance in low-wind sites, and a significant increase in generation yield per unit of land.

As a leader in the renewable energy sector, Suzlon’s 3 MW series of wind turbines is a testament to the company’s dedication to delivering sustainable and cost-effective renewable energy solutions for the future. We are confident that the 3 MW – S144 technology will contribute significantly to the country’s renewable energy and net-zero targets.

About O2 Power Private Limited

O2 Power, a renewable energy company, aims to scale up to a sizeable portfolio capacity with good quality off-takers including greenfield projects and selective M&A. Since 2020, the company has built a pipeline of ~2.5+ GW of renewable energy assets that is diversified across off-takers and spreads across major renewable energy states of India serving both commercial and industrial customers.

On a strong growth trajectory with a solid foundation, O2 Power has thereby secured its rightful place amongst energy industry peers as one of the fastest growing renewable energy organizations in the country.

About The Suzlon Group

The Suzlon Group is one of the leading renewable energy solutions providers in the world with more than

20 GW* of wind energy capacity installed across 17 countries. Headquartered at Suzlon One Earth in Pune, India; the Group comprises of Suzlon Energy Limited (NSE: SUZLON & BSE: 532667) and its subsidiaries. A vertically integrated organisation, with in-house research and development (R&D) centers in Germany, the Netherlands, Denmark and India, Suzlon’s world-class manufacturing facilities are spread across 14 locations in India. With over 28 years of operational track record, the Group has a diverse workforce of nearly 6,000 employees. Suzlon is also India’s No. 1 wind energy service company with the largest service portfolio of over 14 GW of wind energy assets. The Group has ~6 GW of installed capacity outside India. The 3 MW Series wind turbine technology platform is the latest addition to its comprehensive product portfolio.

*Global installations of Suzlon manufactured wind turbine generators. Data as on 30th June 2023.

TCPL Green Energy Solutions Pvt. Ltd. (TCPL GES) Signs MoU With Govt. of Jharkhand To Power A Cleaner India

TCPL GES, a wholly owned subsidiary of Tata Cummins Private Limited (TCPL), a 50:50 joint venture of Tata Motors Limited and Cummins Inc. USA, announced today that it has signed a Memorandum of Understanding (MoU) with the Government of Jharkhand to set up a manufacturing plant to produce low-to-zero-emission technologies for mobility solutions. The MoU was signed by Shri Jitendra Kumar, Secretary, Department of Industries, Government of Jharkhand, and Mr. Ajay Patil, Chief Financial Officer, Cummins Group in India, in the presence of Shri Hemant Soren, Hon’ble Chief Minister of Jharkhand, Mr. Girish Wagh, Executive Director, Tata Motors and Mr. Nitin Jirafe, Vice President, Engine Business, Cummins India.

This collaboration demonstrates the State Government’s commitment to India’s Panchamrit Tatva to combat climate change and aligns with Jharkhand Government’s vision of transitioning to a low-carbon economy. Jharkhand will be one of the first states in India to open the doors for manufacturing advanced technology products for the commercial vehicle industry in India, which will contribute to reducing the nation’s carbon footprint.

An investment of over Rs. 350 Crores will be done over the next few years by TCPL GES to produce fuel-agnostic powertrain solutions including Hydrogen Internal Combustion Engine, Battery Electric Vehicle Systems, Fuel Cell Electric Vehicle Systems, and Fuel Delivery Systems.  As a significant step toward investing in future clean energy technologies, the state-of-the-art production facility corroborates with Tata Motors’ and Cummins India’s commitment to the Make in India initiative and making India self-reliant. Like all other Cummins facilities, the TCPL GES site will comply with lean, clean and green manufacturing operations. The plant is expected to commence production in 2024 in a phased manner. As per current plans, the Hydrogen Internal Combustion Engine will roll out first followed by the Battery Electric Components and Fuel Delivery System related products.

This investment will create an anchor enterprise to develop a robust supply ecosystem through value chain creation. The investment will also provide a great opportunity for the state’s skilled youth to work on new technologies and new processes and will help in creating direct employment opportunities of more than 300 youth, thus acting as an enabler to for social and economic development of the state. 

Hydrogen Internal Combustion Engine

The Hydrogen Internal Combustion Engine has the potential to become the most practical solution toward achieving near zero-carbon emissions for medium- and heavy-duty truck manufacturers.

Hydrogen fuel cell

Pegged as the technology of the future, the Hydrogen Fuel Cell powertrain offers zero-emissions power solutions. For customers who aspire to reach zero greenhouse gas emissions, hydrogen fuel cells will be an apt solution when supplied with green H2 as fuel.

Battery-electric technology

Cummins Inc. has developed new-generation battery pack solutions based on deep duty cycle and application experience. The batteries will be equipped with an advanced Battery Management System (BMS) for monitoring various critical battery parameters and diagnostics and improving the battery life and performance. The TCPL GES plant will rely on Cummins’s global experience to manufacture battery electric components.

Fuel Delivery Systems

Providing hydrogen storage capabilities will enable us to accelerate the viability and adoption of hydrogen powered technologies in commercial markets.  The plant will manufacture composite tank systems and tailor-make solutions for hydrogen storage applications.

Expressing his resolve to promote state development in a sustainable and inclusive manner, Shri Hemant Soren, Chief Minister, Jharkhand said, “India is making significant strides in its fight against climate change. The collaboration with TCPL GES is part of Jharkhand's commitment to achieve the country's net-zero target for 2070 and position itself as a hub for new technological developments. This is also an effort to upskill and empower our youth and provide them with an opportunity to contribute to a cutting-edge industry. The plant will help create employment opportunities and thus contribute to the state's social and economic development.”

Speaking on the occasion, Girish Wagh, Executive Director of Tata Motors said, “Since beginning operations in 1945 in Jamshedpur, Tata Motors has established a rich legacy of innovations and industry firsts in its endeavour towards nation building. Today marks another momentous occasion in our partnering with the people and government of Jharkhand for creating future ready sustainable mobility solutions. The state-of-the-art manufacturing facility being set-up will produce hydrogen-based powertrains and battery electric vehicle aggregates and systems using next-gen technologies. These advanced solutions will shape the future of mobility in India by enabling customers to progressively transition to emission free, commercially viable cargo and mass mobility in the coming years.”

Speaking on the occasion, Ajay Patil, CFO, Cummins Group in India said, “With over 30 years of first-hand manufacturing experience in Jamshedpur, we have an intimate understanding of heavy-duty applications and a clear view of the hard work required to transition the commercial vehicle industry to cleaner powertrains. We applaud the Government of Jharkhand for taking bold steps to lead India’s transition to an emission free nation. In line with our Destination Zero strategy, this MoU is a significant milestone on our path to zero emissions, and we are grateful to the Government of Jharkhand for giving us this opportunity to contribute toward lowering emissions today for a better tomorrow.”

About Cummins Group in India

Cummins in India, a power leader, is a group of complementary business units that design, manufacture, distribute, and service engines and related technologies, including fuel systems, air handling, filtration, emission solutions, and electrical power generation systems. With its recent Meritor acquisition, Cummins has expanded its portfolio to include drivetrain, mobility, braking, aftermarket, and electric powertrain solutions for commercial vehicles, and industrial markets. Its technology and pioneering initiatives are bringing innovative solutions and dependable services at the best possible value to users across the country. Its high-performance outlook is based on the customer focus, integrity, and capability of its people. Part of the $28.1 billion Cummins Inc. USA, Cummins in India is a group of various entities with its presence in over 200 locations and 10,000+ employees. Learn more at cummins.com.

About Tata Motors

Part of the USD 128 billion Tata group, Tata Motors Limited (BSE: 500570 and 570001; NSE: TATAMOTORS and TATAMTRDVR), a USD 42 billion organization, is a leading global automobile manufacturer of cars, utility vehicles, pick-ups,  trucks, and buses, offering an extensive range of integrated, smart, and e-mobility solutions. With ‘Connecting Aspirations’ at the core of its brand promise, Tata Motors is India’s market leader in commercial vehicles and ranks among the top three in the passenger vehicles market.

Tata Motors strives to bring new products that captivate the imagination of GenNext customers, fueled by state-of-the-art design and R&D centres located in India, the UK, the US, Italy, and South Korea. By focusing on engineering and tech- enabled automotive solutions catering to the future of mobility, the company’s innovation efforts are focused on developing pioneering technologies that are both sustainable and suited to the evolving market and customer aspirations. The company is pioneering India's Electric Vehicle (EV) transition and driving the shift towards sustainable mobility solutions by developing a tailored product strategy, leveraging the synergy between Group companies and playing an active role in liaising with the Government of India in developing the policy framework.

With operations in India, the UK, South Korea, Thailand, South Africa and Indonesia, Tata Motors markets its vehicles in Africa, the Middle East, Latin America, Southeast Asia, and the SAARC countries. As of March 31, 2023, Tata Motors’ operations include 88 consolidated subsidiaries, two joint operations, three joint ventures, and numerous equity-accounted associates, including their subsidiaries, over which the company exercises significant influence.

About Cummins Inc.

Cummins Inc., a global power leader, is a corporation of complementary business segments that design, manufacture, distribute and service a broad portfolio of power solutions. The company’s products range from diesel, natural gas, electric and hybrid powertrains, and powertrain-related components including filtration, aftertreatment, turbochargers, fuel systems, controls systems, air handling systems, automated transmissions, electric power generation systems, batteries, electrified power systems, hydrogen generation and fuel cell products. Headquartered in Columbus, Indiana (U.S.), since its founding in 1919, Cummins employs approximately 59,900 people committed to powering a more prosperous world through three global corporate responsibility priorities critical to healthy communities: education, environment, and equality of opportunity. Cummins serves its customers online, through a network of company-owned and independent distributor locations, and through thousands of dealer locations worldwide and earned about $2.1 billion on sales of $24.0 billion in 2021. See how Cummins is powering a world that’s always on by accessing news releases and more information at https://www.cummins.com/always-on.

Photo Caption: MoU signing between TCPL GES and Govt of Jharkhand.  Left to right - Girish Wagh, Executive Director of Tata Motors; Ajay Patil, CFO, Cummins Group in India; Shri Hemant Soren, Chief Minister, Jharkhand; Jitendra Kumar, Secretary, Department of Industries, Government of Jharkhand..

Godrej Agrovet Celebrates 25 Years Of Its Biostimulant – Combine

* New packaging launched to protect farmers from counterfeits

Godrej Agrovet Limited’s (GAVL) Crop Protection Business today announced that its biostimulant, Combine, has completed 25 years of enabling Indian grape farmers grow better-quality grapes.

Today, India is the 11th largest exporter of grapes in the world with ~1.2 Lacs farmers growing grapes across ~3 Lac acres of total land every year. With 70% of total grapes sown being exported, the total exports have surged at a CAGR of 12.6% in the last decade. And it is herein that Diamore Combine has aided Indian farmers achieve the right berry size and colour for exports whereas Supershakti Combine has aided achieve elongated variety of grapes for domestic market.

Commenting on 25 years of Combine, Balram Singh Yadav, Managing Director, GAVL, said “In a tropical country like India, Combine has been instrumental in aiding farmers get better yield and quality for their grapes. We serve ~90K farming families who grow grapes in close to ~1.5 Lacs acres of land every year.  We are happy to have contributed towards putting India on the global grapes map and bringing prosperity to grape growing farmers.”

Aligned with the guidelines set by the United Nations Economic Commission for Europe (UNECE), ‘Combine’ has been a critical instrument in elevating grape quality. With the right application, grape growers are able to achieve premium parameters such as a bunch weight of 400-500 g, berry diameter of 18 mm and above, uniform berry colour, and improved shelf life. These attributes, in tandem with an ability to reduce impact of disease spreading pests like powdery mildew and downy mildew.

Burjis Godrej, Executive Director & COO, Crop Protection Business, GAVL affirmed, “Grapes stand as a significant contributor to India's export prowess, holding immense potential to bolster our agricultural economy. At Godrej Agrovet, we take pride in our role as enablers, and our product ‘Combine’ emerges as a key to realizing this potential. By enabling grape farmers to grow their harvest aligned to the global quality standards, 'Combine' empowers them to attain exceptional grape quality.”

Considering that the grape is an important fruit with high export potential, it is imperative to have a robust system in place to tackle pests as around 50-80% of the yield is lost due to pest attack. As an integral component of the Integrated Disease Management approach, Combine offers solutions that not only target specific pests but also address potential disease issues in grape cultivation.

The company also launched a celebratory pack marking 25 years of Combine and its commitment to better farming in addition to protecting farmers from counterfeit products. Combine’s new pack is user-friendly and comes in a safe packaging bottle. It has a tamper-evident seal which blasts open and falls when anyone tries to open the bottle. The label has complex watermarks to avoid duplication and the bottle also has a hologram – a unique 9-digit code on each and every bottle to ensure authenticity. While the hologram also has smartly embedded letter ‘G’ to assure the customer that the product is genuine, ‘Braille’ marking on the neck reading danger has also been added for the visually impaired.

Commenting on the same, Rajavelu N.K, CEO, Crop Protection Business, GAVL said, ‘As pests and diseases threaten grape yields, there is a need to popularize Integrated Disease Management in farming community by imparting training to farmers at grass root level. Right from usage of recommended quantity to authentic product, industry-wide collaboration in need of an hour. Additionally, innovative use of biostimulants as an effective integrated pest management tool in horticulture will come a long way in increasing contribution of grapes to overall exports of the country ”

The burgeoning field of biostimulants in Indian agriculture is projected to significantly enhance crop productivity. These compounds have gained increasing importance in modern crop management due to heightened concerns about synthetic chemicals and the impact of climate change. The inclusion of biostimulant regulation in the Fertilizer Control Order since 2021 is a significant step towards responsible and judicious product usage.

About Godrej Agrovet:

Godrej Agrovet Limited (GAVL) is a diversified, Research & Development focused food and agri-business conglomerate, dedicated to improving the productivity of Indian farmers by innovating products and services that sustainably increase crop and livestock yields. GAVL holds leading market positions in the different businesses it operates - Animal Feed, Crop Protection, Oil Palm, Dairy, Poultry and Processed Foods. GAVL has a pan India presence with sales of over a million tons annually of high-quality animal feed. Our teams have worked closely with Indian farmers to develop large Oil Palm Plantations, which is helping in bridging the demand and supply gap of edible oil in India. In the crop protection segment, the Company has strong presence in the B2B segment through its subsidiary Astec Lifesciences and through its extensive distribution, network pan-India delivers innovative agrochemical offerings catering to the entire crop life cycles. In Dairy, Poultry, and Processed Foods, the company operates through its subsidiaries Creamline Dairy Products Limited and Godrej Tyson Foods Limited. Apart from this, GAVL also has a joint venture with the ACI group of Bangladesh for animal feed business in Bangladesh.

For more information on the Company, log on to www.godrejagrovet.com.